ELEMENT BRAND
M ADE T O ENDURE DEN IM Element’s signature five pocket denim collection.
D ECK S HO RT S The Element Deck Shorts are versatile skate shorts that adapt to all environments.
RESERVE SERIES The Reserve Series digs back into Element’s iconic history and re-issues a selection of the brands finest pieces.
PINEAPPLE PRODUCTIONS Product Endorsed by Pineapple Productions South African based photography.
ROAD TWILL By meshing cotton and lycra materials, Element offers a flex fabric designed to give skateboarders a more functional fabric that flexes and does not restrict our one favorite thing in life, skateboarding.
FL E X F A BRICS With a little bit of stretch Element Flex apparel is super comfortable for skateboarding or chilling. Ride without
BARBEE CO LLECT IO N Product endorsed by Element Advocate Ray Barbee
W E S T G A T E CO LLECT IO N Product endorsed by Element team rider Brandon Westgate
D A RW EN CO LLECT IO N Product endorsed by Element Advocate Jake Darwen
IN 1992 THE ELEMENT SEED WAS PLANTED. OUR GOAL WAS SIMPLE, TO BE THE BEST WE COULD BE IN THE MOST HONEST AND ETHICAL WAY POSSIBLE. WE JOINED TOGETHER TO ELEVATE WHAT WE ALL TRULY BELIEVE IN. TODAY WE CONTINUE TO CREATE THE ART, DIRECTION AND MESSAGE ON A CONSTANT PATH TO BRING PROGRESS TO SKATEBOARDING. WE ARE MORE THAN A BUSINESS; WE ARE A FAMILY, ALL ON THE SAME JOURNEY FOR THE GROWTH WITHIN OURSELVES,
The Element Perspective project is an everevolving artistic platform showcasing works from Element Brand Advocates, renowned guest artists & up and coming talent. Artists & photographers from all over the world come together each season to contribute to Element’s artistic legacy that started over 20 years ago. The art created is showcased through the Element Brand printables & hardgoods programs, offering unique canvases and creating an ongoing gallery of compelling graphics & imagery.
4
SEP
SPRING 2016
WALKSHORTS TEES
ALTAVISTA SHORT W/S: RRP: SIZE: 30 32 34 36 38 100% COTTON MICRO BROKEN TWILL, ELASTIC WAISTBAND, REMOVABLE NYLON HIKING WEB BELT, 19” LEG LENGTH
SMOKE GREY 163362
SEP
HOWLAND SHORT W/S: RRP: SIZE: 30 32 34 36 38 98% COTTON 2% SPANDEX FLEX TWILL, REGULAR CHINO STYLING, 22” LEG LENGTH
DESERT KHAKI 163370
OCT
LUDLOW SHORT W/S: RRP: SIZE: 30 32 34 36 38 98% COTTON 2% ELASTANE RESIN COATED, 5-POCKET STYLING, 19” LEG LEGNTH
FLINT BLACK 163371
WALKSHORTS TEES
OCT
BOWERY SHORT W/S: RRP: SIZE: 30 32 34 36 38 100% COTTON TWILL SHORT, UTILITY FEATURE POCKET, 3-PIECE CROTCH GUSSET, METAL DOME BUTTONS, DRAWCORD, FOLDED HEM, 19.75” LEG LENGTH
CANYON KHAKI 163372
OCT
BOWERY SHORT W/S: RRP: SIZE: 30 32 34 36 38 100% COTTON RIPSTOP SHORT, YARDAGE PRINT, UTILITY FEATURE POCKET, 3-PIECE CROTCH GUSSET, METAL DOME BUTTONS, DRAWCORD, FOLDED HEM, 19.75” LEG LENGTH
CAMO 163373
SPRING 2016
5
OCTOBER DELIVERY S E AT T L E S T R I P E S S T E E / F L I N T B L A C K
OCTOBER DELIVERY BU C K L E Y S / S S H I RT / E C L I P S E N AV Y
8
SPRING 2016
AUG
SKATE CO. SS FASHION TEE
FASHION TEES TEES
W/S: RRP: SIZE: S M L XL XXL 65% COTTON 35% POLYESTER 170GSM LINER MARLE YARN DYED JERSEY, CENTER FRONT FLOCKED PRINT, BACK YOKE PANEL, NECK BIND, WOVEN LABEL
OPTIC WHITE 163023
SEP
FREEDOM SS FASHION TEE W/S: RRP: SIZE: S M L XL XXL 82% POLYESTER 16% COTTON 2% ELASTANE 200GSM PERFORATED JAQUARD JERSEY, REVERSE SIDE CUT & SEW PANEL, LHB FLOCKED PRINT, WOVEN LABEL
STONE GREY 163024
OCT
BROOKSIDE SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON 190GSM OPEN ENDED JERSEY, LHB PRINT, CENTER BACK PRINT, INTERNAL NECK LABEL PRINT, LEFT SLEEVE WOVEN CLAMP
GREY HEATHER 163019
FASHION TEES TEES
OCT
SPRING 2016
NEVER SLEEP SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON 160GSM JERSEY, CONTRAST RAGLAN SLEEVE, CENTER FRONT PRINT, INTERNAL NECK WOVEN LABEL, LEFT SLEEVE WOVEN CLAMP
OFF WHITE 163020
OCT
NEVADA SS TEE W/S: RRP: SIZE: S M L XL XXL 50% COTTON 50% POLYESTER 170GSM MOCK TWIST JERSEY, CUT & SEW PANEL, CENTER FRONT PRINT, SLEEVE STRIPE PRINT, WOVEN LABEL
NAPA RED 163025
OCT
ROOTS POCKET SS TEE W/S: RRP: SIZE: S M L XL XXL 50% COTTON 50% POLYESTER 170GSM MOCK TWIST JERSEY, FRONT POCKET, EMBROIDERED MERROWED EDGE PATCH, WOVEN LABEL
MOROCCAN BLUE 163026
ROSIN BLACK 163025
9
10
SPRING 2016
SPRING 2016
11
12
OCT
SPRING 2016
FASHION TEES TEES
SEATTLE STRIPE SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON 170GSM YARN DYED STRIPE JERSEY, FRONT POCKET, FLOCKED PRINT, WOVEN LABEL
FLINT BLACK 163027
TEES
JUL - OCT
BARBEE SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL
2”
ANTIQUE WHITE 163000ZA
TOTAL ECLIPSE 163000ZB
JUL - OCT
WESTGATE SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL
2”
TAR 163001ZB
WHITE 163001ZA
TEES
JUL - OCT
SPRING 2016
PUSH SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL
2”
SAPPHIRE MARLE 163003ZA
OCRE MARLE 163003ZA
IRON MARLE 163003ZB
2”
JUL - OCT
BROOKSIDE SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
IRON MARLE 163004ZB
OCRE MARLE 163004ZA
2”
JUL - OCT
EP DARWEN 1 SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
WHITE 163005ZB
GREY MARLE 163005ZA
2”
SAPPHIRE MARLE 163004ZB
13
14
SPRING 2016
TEES
2”
JUL - OCT
FROM THE DIRT SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
BLACK 163006ZA
OXBLOOD 163006ZB
2”
JUL - OCT
BAIL BY MOON SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
ANTIQUE WHITE 163007ZA
TAR 163007ZB
2”
JUL - OCT
BOBCATS SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
GREY MARLE 163008ZB
TOTAL ECLIPSE 163008ZA
TEES
SPRING 2016
2”
JUL - OCT
VERTICAL SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
OXBLOOD 163009ZA
2”
ANTIQUE WHITE 163009ZB
TAR 163009ZC
2”
JUL - OCT
NORTH WEST SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
OCRE MARLE 163010ZB
SAPPHIRE MARLE 163010ZC
2”
IRON MARLE 163010ZA
2”
JUL - OCT
SIGNATURE SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
SAPPHIRE MARLE 163011ZA
IRON MARLE 163011ZB
2”
OCRE MARLE 163011ZC
15
16
SPRING 2016
TEES
2”
JUL - OCT
ALL GOOD SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
ALLOY 163012ZA
WHITE 163012ZB
2”
JUL - OCT
HORIZONTAL SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
WHITE 163015ZB
TOTAL ECLIPSE 163015ZA
2”
JUL - OCT
THE SIGN SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
GREY MARLE 163016ZB
TOTAL ECLIPSE 163016ZA
TEES
SPRING 2016
2”
JUL - OCT
VAMP SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL
WHITE 163017ZA
2”
JUL - OCT
INDIAN SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
OXBLOOD 163018ZA
2”
BLACK 163018ZA
2”
JUL - OCT
CITY TREES SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
GREY MARLE 163019ZA
TAR 163019ZB
ALLOY 163018ZA
17
18
SPRING 2016
TEES
2”
JUL - OCT
AFRICA 4 LIFE SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
BLACK 163022ZA
WHITE 163022ZA
2”
TOTAL ECLIPSE 163022ZC
2”
JUL - OCT
SKATE SA SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
ANTIQUE WHITE 163023ZB
GREY MARLE 163023ZA
2”
JUL - OCT
VERTICAL AFRICA SS TEE W/S: RRP: SIZE: S M L XL XXL 100% COTTON SS TEE WITH PRINT DETAIL 2”
IRON MARLE 163024ZC
SAPPHIRE MARLE 163024ZB
2”
OCRE MARLE 163024ZA
2”
OXBLOOD 163022ZB
SLEEVELESS
SEP
SPRING 2016
FREEDOM FASHION SINGLET W/S: RRP: SIZE: S M L XL XXL 82% POLYESTER 16% COTTON 2% ELASTANE 200GSM PERFORATED JAQUARD JERSEY, REVERSE SIDE CUT & SEW PANEL, LHB FLOCKED PRINT, WOVEN LABEL
STONE GREY 163274
JUL - OCT
ELEMENT SKATEBOARDS SINGLET W/S: RRP: SIZE: S M L XL XXL 100% COTTON SINGLET WITH PRINT DETAIL
JUL - OCT
OXBLOOD 163020ZA
ANTIQUE WHITE 163020ZC
TAR 163020ZB
ANTIQUE WHITE 163021ZB
TAR 163021ZA
OXBLOOD 163021ZC
WRAPPED SINGLET W/S: RRP: SIZE: S M L XL XXL 100% COTTON SINGLET WITH PRINT DETAIL
19
Jake Darwen has a remarkable gift., the Kiwi kid is breaking new ground on what is possible in skateboard photography. Each snap of his shutter comes after a meticulously planned picture is carefully composed in his mind’s eye. After making the move to Australia in 2012, Jake quickly made himself known in Australian skateboarding, his prolific submissions peppered the pages of Slam & Skateboarders Journal. His extraordinary ability to creatively capture the landscape around the subject, utilise strobes or natural light with intricate detail will no doubt see him become one of the world’s leading skateboarding photographers.
DARWEN SS POLO
DARWEN CAMERA SS TEE / DARWEN POLO CAP DARWEN SS POLO / EP DARWEN 1 SS TEE
24
OCT
SPRING 2016
POLOS TEES
DARWEN S/S POLO W/S: RRP: SIZE: S M L XL XXL 65% COTTON 35% POLYESTER 180GSM YARN DYE STRIPE JERSEY, RIBBED COLLAR & SLEEVE HEM, INTERNAL NECK WOVEN LABEL, EMBROIDERED MERROWED EDGE PATCH
INDIGO 163151
OXBLOOD 163151
SHIRTS
OCT
BUCKLEY S/S SHIRT W/S: RRP: SIZE: S M L XL XXL 55% COTTON 45% POLYESTER HERRINGBONE YARN DYED CHECK, FRONT POCKET, WOVEN LABELS
ECLIPSE NAVY 163211
SEP
ORCA ISLAND S/S SHIRT W/S: RRP: SIZE: S M L XL XXL 98% COTTON 2% ELASTANE, YARDAGE PRINT, FRONT POCKET, WOVEN LABELS
OFF WHITE 163215
SHIRTS TEES
AUG
THEORY S/S SHIRT W/S: RRP: SIZE: S M L XL XXL 98% COTTON 2% ELASTANE, YARDAGE PRINT, FRONT POCKET, WOVEN LABELS
FLINT BLACK 163212
AUG
BARBEE NERD LS SHIRT W/S: RRP: SIZE: S M L XL XXL 65% COTTON 35% POLYESTER YARN DYED FLEX CHECK, FRONT POCKET, INTERNAL NECK WOVEN LABEL
ECLIPSE NAVY 163217
SEP
WESTGATE SHIRT W/S: RRP: SIZE: S M L XL XXL 98% COTTON 2% ELASTANE YARN DYED CHECK, BRUSHED FLEX FLANNEL, PRINTED PATCH, INTERNAL NECK WOVEN LABEL
ECLIPSE NAVY 163216
SPRING 2016
25
DARWEN ACCESSORIES SHOT
ELEMENT BRAND ACCESSORIES
28
AUG
SPRING 2016
HEADWEAR
WESTGATE TRUCKER W/S: RRP: SIZE: ONE 50% COTTON 50% POLYESTER, MESH BACK, MERROWED EDGE PRINTED PATCH, WOVEN FLAG LABEL AT SNAP CLOSURE
FLINT BLACK 163619
SEP
SOUNDSYSTEM CAP W/S: RRP: SIZE: ONE 80% ACRYLIC 20% WOOL, EMBROIDERED MERROWED EDGE PATCH, WOVEN FLAG LABEL AT SNAP CLOSURE
CARDINAL RED 163610
SEP
FLINT BLACK 163610
BREAK THE CHAINS CAP W/S: RRP: SIZE: ONE 100% COTTON TWILL, CENTER FRONT PRINT, WOVEN FLAG LABEL AT SNAP CLOSURE
FLINT BLACK 163612
SEP
CA BEAR CAP W/S: RRP: SIZE: ONE 100% COTTON TWILL, EMBROIDERED ICON, CURVED PEAK, VINTAGE WASH, WOVEN FLAG LABEL AT SNAP CLOSURE
DESERT KHAKI 163608
INDIGO 163608
HEADWEAR
OCT
SPRING 2016
DARWEN POLO CAP W/S: RRP: SIZE: ONE 100% COTTON TWILL, EMBROIDERED ICON, CURVED PEAK, VINTAGE WASH, METAL CLAMP ADJUSTER
WHITE 163613
OCT
BROOKSIDE CAP W/S: RRP: SIZE: ONE 80% ACRYLIC 20% WOOL, EMBROIDERED LOGO, WOVEN FLAG LABEL AT SNAP CLOSURE
OCT
JUNGLE GREEN 163614
FLINT BLACK 163614
ROYAL BLUE 163615
FLINT BLACK 163615
WOODS TO HOODS CAP W/S: RRP: SIZE: ONE 100% COTTON, EMBROIDERED MERROWED EDGE PATCH, WOVEN FLAG LABEL AT SNAP CLOSURE
OCT
NORTHGATE CAP W/S: RRP: SIZE: ONE 100% COTTON SLUB DENIM, CENTER FRONT, FLOCK / EMBROIDERY, WOVEN FLAG LABEL AT SNAP CLOSURE
DENIM BLUE 163616
29
30
OCT
SPRING 2016
HEADWEAR
ROOTS CAP W/S: RRP: SIZE: ONE 100% POLYESTER, YARDAGE PRINT, MERROWED EDGE EMBROIDERED PATCH, WOVEN FLAG LABEL AT SNAP CLOSURE
CAMO 163617
AUG
KNUTSEN CAP W/S: RRP: SIZE: ONE 100% COTTON TWILL SNAPBACK, CROWN CF 3D LOGO AND CENTRE BACK EMBROIDERY, CONTRAST PEAK & THREAD EYELETS
BLACK/WHITE 166617
AUG
BLACK 163618
TREE FLEXFIT W/S: RRP: SIZE: S-M, L-XL 98% COTTON 2% FLEX FITTED CAP, CURVED SHAPED BRIM, CF 3D ICON EMBROIDERY, EL4 BADGE DETAIL AT CENTRE BACK
BLACK 166603
INDIGO 166603
BACKPACKS
SPRING 2016
31
32
SEP
SPRING 2016
BACKPACKS
MOHAVE BACKPACK W/S: RRP: SIZE: ONE 600D POLYESTER, A4 COMPATIBLE, LOGO EMBROIDERIES AND POLYESTER APPLIQUE LOGOS, SKATE STRAPS, SUNGLASS AND LAPTOP COMPARTMENTS, 30L
SEP
ALL BLACK 163483
NAPA RED 163483
FLINT BLACK 163484
CAMO 163484
CYPRESS BACKPACK W/S: RRP: SIZE: ONE 600D POLYESTER PACK, MAIN COMPARTMENT WITH LAPTOP AND DOCUMENT SLEEVE ADDITIONAL FRONT POCKET AND SIDE MESH POCKETS, FEATURE FRONT WEBBING , FAUX LEATHER HELMET LOOP,SPECIALTY ZIP PULLERS, WOVEN LABELS
WALLETS
SEP
SPRING 2016
ICON WALLET W/S: RRP: SIZE: ONE 100% LEATHER BI-FOLD WALLET, RECESSED METAL BADGING, EMBOSSED LEATHER PULL OUT WALLET INCLUSIVE
CHOCOLATE 153573
SEP
BLACK 153573
LAGUNA WALLET W/S: RRP: SIZE: ONE 100% LEATHER STANDARD TRI-FOLD WALLET, CONTRAST LEATHER PANNELING, HEAT EMBOSSED LOGO
BLACK 153577
CHOC 153577
33
ELEMENT BRAND YOUTH
36
SPRING 2016
TEES
2”
JUL - OCT
ELEMENT FIST SS TEE W/S: RRP: SIZE: 8 10 12 14 16 100% COTTON SS TEE WITH PRINT DETAIL 2”
WHITE 363000ZB
TOTAL ECLIPSE 363000ZA
2”
JUL - OCT
LION FLAG SS TEE W/S: RRP: SIZE: 8 10 12 14 16 100% COTTON SS TEE WITH PRINT DETAIL 2”
TAR 363001ZB
ANTIQUE WHITE 363001ZA
2”
JUL - OCT
BOBCATS SS TEE W/S: RRP: SIZE: 8 10 12 14 16 100% COTTON SS TEE WITH PRINT DETAIL 2”
GREY MARLE 363008ZA
WHITE 363008ZB
TEES
SPRING 2016
2”
JUL - OCT
VERTICAL SS TEE W/S: RRP: SIZE: 8 10 12 14 16 100% COTTON SS TEE WITH PRINT DETAIL 2”
OXBLOOD 363009ZA
ANTIQUE WHITE 363009ZB
2”
JUL - OCT
SIGNATURE SS TEE W/S: RRP: SIZE: 8 10 12 14 16 100% COTTON SS TEE WITH PRINT DETAIL 2”
JUL - OCT
SAPPHIRE MARLE 363011ZA
OCRE MARLE 363011ZB
ANTIQUE WHITE 363020ZA
TAR 363020ZB
ELEMENT SKATEBOARDS SINGLET W/S: RRP: SIZE: 8 10 12 14 16 100% COTTON SINGLET WITH PRINT DETAIL
37
38
JUL - OCT
SPRING 2016
TEES
WRAPPED SINGLET W/S: RRP: SIZE: 8 10 12 14 16 100% COTTON SINGLET WITH PRINT DETAIL
ANTIQUE WHITE 363021ZA
HEADWEAR
AUG
YOUTH SOUNDSYSTEM CAP W/S: RRP: SIZE: ONE 80% ACRYLIC 20% WOOL, EMBROIDERED MERROWED EDGE PATCH, WOVEN FLAG LABEL AT SNAP CLOSURE
CARDINAL RED 363602
OCT
YOUTH BROOKSIDE CAP W/S: RRP: SIZE: ONE 80% ACRYLIC 20% WOOL, EMBROIDERED LOGO, WOVEN FLAG LABEL AT SNAP CLOSURE
JUNGLE GREEN 363603
TEES
SPRING 2016
2”
JUL - OCT
ELEMENT FIST SS TEE W/S: RRP: SIZE: 0 2 4 6 100% COTTON SS TEE WITH PRINT DETAIL 2”
TOTAL ECLIPSE 463000ZA
GREY MARLE 463000ZB
2”
JUL - OCT
FREE & EASY CAT SS TEE W/S: RRP: SIZE: 0 2 4 6 100% COTTON SS TEE WITH PRINT DETAIL 2”
OXBLOOD 463001ZA 463001ZC
TOTAL ECLIPSE 463001ZB
2”
JUL - OCT
SMILEY SS TEE W/S: RRP: SIZE: 0 2 4 6 100% COTTON SS TEE WITH PRINT DETAIL 2”
GREY MARLE 463002ZA
OXBLOOD 463002ZB 463002ZC
39
40
SPRING 2016
TEES
2”
JUL - OCT
BOBCATS SS TEE W/S: RRP: SIZE: 0 2 4 6L 100% COTTON SS TEE WITH PRINT DETAIL 2”
GREY MARLE 463008ZA
BLACK 463008ZB
2”
JUL - OCT
VERTICAL SS TEE W/S: RRP: SIZE: 0 2 4 6 100% COTTON SS TEE WITH PRINT DETAIL 2”
BLACK 463009ZB
WHITE 463009ZA
2”
WHITE 463008ZC
SUMMARY
NOTES
SPRING 2016
41
ELEMENT SOUTH AFRICA 2A Da Gama Road, Jeffreys Bay, South Africa, 6330. P. 042 200 2600
ELEMENT GLOBAL THE BRANCH: 126 Rochester street Costa Mesa, CA 92627
2A Da Gama Road, Jeffreys Bay, South Africa, 6330. P. 042 200 2600