Travel Trade Weekly Issue 173

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02 MARCH 2013

ISSUE 173

Corp Executive Hotel Amman Launches Corp Executive Hotel Amman welcomed its first guests on March 1, marking the brand’s debut in Jordan.

Dubai Miracle Garden, hailed as the most beautiful and biggest natural flower garden in the world, is now open to the public.

12 Messilah Beach Hotel Revived Almost four decades after the official opening of Messilah Beach Hotel in Kuwait, the iconic property is to return this spring as Jumeirah Messilah Beach Hotel & Spa.

12 IN THIS ISSUE RENDEZVOUS MARKET UPDATE CRUISING WEEKLY NEWS ACCOMMODATION AIR NEWS INTERNATIONAL WHO’S MOVED TRAVEL TALK AGENT’S CORNER TRAVEL CHANNELS RENDEZVOUS NEWS & EVENTS

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Miracle Garden Opens in Dubailand

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RENDEZVOUS

Q & A with Paolo De Renzis Relations and family ties are one of the highest values in the Middle East, making the visiting friends and relatives (VFR) market a crucial one for travel and tourism companies working with the region, as Paolo De Renzis, area commercial manager, Middle East and Central Asia, British Airways (BA), reveals.

Travel Trade Weekly: How important is the VFR segment for BA? Paolo De Renzis: The VFR segment is extremely important to BA, particularly in the Middle East where a large number of our customers are VFR travellers. This is a region where families are extremely close, and this tight-knit family culture means that we see a lot of VFR traffic across our Middle Eastern routes. We also have a large expat community in the UAE, which contributes significantly to this segment.

Most of our VFR traffic is either to London direct, or connects through Heathrow Terminal 5 and transits on to North Atlantic destinations.

Travel Trade Weekly: Which countries of the Middle East exhibit the largest outbound and inbound VFR travel market?

Paolo De Renzis: All of our Middle Eastern routes have significant levels of VFR travel across them, due to the tight-knit family culture of the Middle East, and also the growing number of students from the region pursuing studies in the UK and the US. Having said that, with the high proportion of expat community in the UAE, this is a key route for us with regards to VFR travel.

Travel Trade Weekly: What marketing initiatives is BA implementing to target the VFR traveller?

Paolo De Renzis: With VFR traffic being such an important part of our business, all of our services are tailored and tweaked for these passengers. As such, our Middle Eastern

Paolo De Renzis, Area commercial manager, Middle East and Central Asia, British Airways

routes are scheduled to offer great connection times for our North Atlantic routes. [...]

This is particularly important for VFR travellers who tend to travel at peak times of the year such as during the summer holidays and the festive season. With airports being extremely busy during these periods, having a seamless, hassle-free connection at Heathrow Terminal 5 (T5), or a dedicated support centre in case your flight is delayed, can make all the difference to your journey.[...]

When talking about our VFR travellers, we also cannot omit the great benefits of our strategic partnerships such as with American Airlines and Iberia, which offer more choice and flexibility, as well as a greater reach across our global network. [...]

Travel Trade Weekly: What are the VFR segment’s main requirements and how are these met by the airline?

Paolo De Renzis: Conveniently-timed connections to onward destinations are particularly important, especially considering the volume of VFR passengers who transit through Heathrow T5. This is why we are constantly reviewing our flight schedule, and in line with this, we recently introduced a new schedule on our Riyadh to London route.

The convenience and ease of those onward connections is also extremely important. Our hub at T5 at London Heathrow offers Middle Eastern customers an unrivalled travel experience, allowing passengers to connect with ease to flights in the extensive BA network, which includes more than 175 destinations in 75 countries.

Of particular importance for VFR travellers is also the ease of travelling with children. At BA we are very aware that when travelling with children, you want to have as smooth and enjoyable journey as possible, so we have many family-friendly initiatives and policies in place [...].

Travel Trade Weekly: Is the VFR market expected to grow and, if so, how is it going to be handled by BA? Paolo De Renzis: The Middle East is one of the most prosperous regions in the world where BA has experienced excellent growth. We are confident that by continuing to focus on our quality product offering, high level of service, and competitive pricing, we will continue to grow across all customer segments. Marketing-wise we will continue to listen to what our customers want and make sure that we are delivering.

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MARKET UPDATE

TRAVEL TRADE WEEKLY MANAGING EDITOR Mary Kammitsi mary@traveltradeweekly.travel JOURNALISTS Stefanie Saghbini Rita Kasziba Dominique Christou Maria Kazeli

Middle East Sustains Growth The Middle East remains a preferred destination among both developers and travellers, as data compiled by STR Global shows.

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he region closed 2012 with an average RevPAR of USD131.48, its third highest in the past eight years, as a result of a demand growth of 10.2 percent along with a room inventory rise of 6.3 percent.

Cairo reported the largest improvement

SALES & MARKETING Maria Demetriadou Pauline Shahabian DESIGN & LAYOUT Elena Stylianou DIRECTORS

in occupancy rates, which rose 24.5 percent to 45.6 percent, followed by Amman and Muscat.

Overall, the Middle East and Africa region closed 2012 with an average occupancy of 60.3 percent, up 6.1 percent, while average daily rate dropped 0.5 percent to USD161.34, and RevPAR rose 5.6 percent to USD97.54.

Andreas Constantinides Mary Kammitsi HEADQUARTERS T.T.W. Travel Trade Weekly LTD P.O. Box 25255, Nicosia, 1308, Cyprus Tel: +357 22 021607, Fax: +357 22 210466

Dubai: Highest Profits in the Region

WEBSITE

Hotels in Dubai concluded 2012 with the highest profits in the region for the third consecutive year, based on TRI Hospitality Consulting’s latest HotStats survey.

Monthly performance indicators for December 2012 show that gross operating profit per available room (GOPPAR) rose 13.8 percent, representing the highest profits in the surveyed region. Occupancy remained stable at 84.6 percent, while average room rate (ARR) climbed 3.6 percent.

Meanwhile in Abu Dhabi, hotels saw a 14.7 percent reduction in ARR, and although occupancy rose 6.7 percentage points to 76 percent, GOPPAR was down 9.7 percent.

According to Peter Goddard, managing director, TRI Hospitality Consulting, the uninterrupted string of events, conferences, and festivals helped Dubai’s hotels maintain a steady stream of demand, however, Abu Dhabi failed to capitalise on record guest arrivals as hotels continue to struggle with falling rates.

www.traveltradeweekly.travel EMAILS info@traveltradeweekly.travel sales@traveltradeweekly.travel editorial@traveltradeweekly.travel

MENA EXCHANGE RATES Accurate as of

28/02/2013 Currencies shown in red are fixed against the US Dollar

COUNTRY

CURRENCY

1USD=

UAE (AED)

Dirham

3.67

Egypt (EGP)

Pound

6.75

Saudi Arabia (SAR)

Riyal

3.75

Lebanon (LBP)

Pound

1,504.00

Bahrain (BHD)

Dinar

0.37

Jordan (JOD)

Dinar

0.71

Syria (SYP)

Pound

70.72

Kuwait (KWD)

Dinar

0.28

Qatar (QAR)

Riyal

3.64

Oman (OMR)

Rial

0.38

Tunisia (TND)

Dinar

1.58

Morocco (MAD)

Dirham

8.48

Iran (IRR)

Riyal

12,285.00

Yemen (YER)

Rial

214.26

Algeria (DZD)

Dinar

78.39

Libya (LYD)

Dinar

1.27

Starwood Hotels & Resorts Worldwide Boasts Strong 2012

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tarwood Hotels & Resorts Worldwide reported a net income of USD562 million or USD2.86 per share for the year ended December 31, 2012, compared to USD489 million or USD2.51 per share recorded in 2011.

The company’s net income dropped from

USD167 million and USD0.85 per share in the fourth quarter (Q4) 2011, to USD142 million and USD0.72 per share in Q4 2012, however, Frits van Paasschen, CEO, Starwood Hotels & Resorts Worldwide, pinpointed that the high RevPAR and occupancy levels throughout the year led to strong year-end results.

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WEEKLY NEWS

Cruising

Ras Al Khaimah Hosts Sailing Event In line with the continuous efforts to promote Ras Al Khaimah, the rising emirate played host to the fourth leg of this year’s Sailing Arabia - The Tour, the Gulf region’s only long distance offshore sailing race, which ran between February 10 - 25.

The emirate, which has recently opened the RAK Sailing Academy, welcomed sailing enthusiasts who arrived to watch world-class sailing yachts take part in in-port races at Al Hamra Marina and Yacht Club.

“We, in Ras Al Khaimah, are proud to host the third version of this prestigious event as it is a perfect showcase opportunity to promote Ras Al Khaimah as a potential and important partner on an international sporting calendar as well as be highlighted worldwide by regional and international media,” highlighted Victor Louis, chief operating officer, Ras Al Khaimah Tourism and Development Authority.

Abu Dhabi to Stage Volvo Ocean Race The UAE capital will host the third 2014/15 Volvo Ocean Race stopover in December 2014.

Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi), which brought the event to the Arabian Gulf for the first time in 2012, has also confirmed its Abu Dhabi Ocean Racing team will compete in the 2014/15 campaign.

“Our involvement with the Volvo Ocean Race captured the imagination of our people, who have strong maritime heritage links. The legacy of the last race is an increase in the breadth of sailing and water sport facilities available, which is something we will build on over this second outing,” explained H.E. Sheikh Sultan Bin Tahnoon Al Nahyan, chairman, TCA Abu Dhabi, adding that over 120,000 visitors joined in the stopover celebrations in 2012.

MSC Cruises Returns to the UAE Following the success of the current season, MSC Cruises’ MSC Lirica will also return to the UAE for the 2013/2014 season.

On November 5, the vessel will set off on a 19-day/18-night grand voyage from Genoa, Italy, arriving in Dubai on November 22, after calls in Civitavecchia, Italy; La Valletta, Malta; Piraeus, Greece; Port Said, Safaga, Egypt; and Salalah and Muscat, Oman.

From November 23 until March 29, 2014, MSC Lirica will offer 18 eight-day/seven-night cruises from Dubai, calling in Abu Dhabi, Khorfakkan Port, UAE, as well as Muscat and Khasab in Oman, with an overnight stay in Dubai.

The ship’s return to the UAE reaffirms MSC Cruises’ strong belief in the region’s potential as an innovative and highly desirable destination for cruise travellers, stressed Pierfrancesco Vago, CEO, MSC Cruises, who highly praised the UAE government’s recent decision to allow multiple entry visas which have simplified procedures for cruise ship passengers.

MSC Lirica

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WEEKLY NEWS

Miracle Garden Opens in Dubailand Dubai Miracle Garden, hailed as the most beautiful and biggest natural flower garden in the world, is now open to the public.

The latest project of Dubai Properties Group (DPG), developed in partnership with Akar Landscaping Services and Agriculture, spans over 67,000m2 and features a number of unique vertical and horizontal landscaping designs made of more than 45 million flowers, many of which are being planted in the Gulf region for the first time.

The park was designed to complement the wide range of entertainment, sporting, shopping, and leisure amenities already available in Dubailand and further enhance the destination’s appeal to both visitors and local residents.

Kanoo Travel Launches American Express BTA American Express Middle East and Kanoo Travel have jointly presented the American Express Business Travel Account (BTA) at a business reception held at The Ritz-Carlton, Dubai International Financial Centre.

Senior representatives of local and multinational organisations were informed about the benefits and features of the BTA, hailed as an effective and streamlined way to manage and control corporate travel expenses by consolidating them through one centralised account, requiring one single payment.

Kanoo Travel, a leading travel management company and a pioneer of the travel industry in the GCC, is one of the first travel-focused organisations to introduce the American Express BTA in the region, hoping to benefit from the account’s outcomes presented to be enhanced visibility, simpler reconciliation processes and reduced paperwork.

Etisalat-Eye of the Emirates Welcomes 115,000 Visitors Etisalat-Eye of the Emirates, the highest Ferris wheel in the region, received over 115,000 visitors in 2012, compared to 100,887 in 2011, as Sultan Mohammed Shattaf, manager, Al Qasba, revealed. “[In 2012] we focused on organising a diverse range of carefully studied events, in order to offer our visitors the maximum enjoyment during their visits to Al Qasba. Not only can they experience unparalleled aerial views of Sharjah from the comfort of the Etisalat-Eye of the Emirates, but they can also visit the kids play areas, which have proven highly popular amongst families, as well as Al Qasba’s many other world-class facilities, such as restaurants, cafés, Maraya Art centre, and Masrah Al Qasba,” explained Shattaf, further noting that the impressive footfall of visitors to the Ferris wheel serves as a concrete proof that Al Qasba is moving into the right direction.

Etisalat-Eye of the Emirates

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WEEKLY NEWS

Accommodation

Fairmont Abu Dhabi Contract Awarded to Arabtec Construction The National Investment Corporation (NIC) has awarded Arabtec Construction with a contract worth over AED1 billion (USD272 million), to carry out the main construction of a new Fairmont hotel and serviced apartments in the UAE capital.

Under the terms of the deal, the company will build the hotel and apartments, maintain the project for one year, and keep up the electro-mechanical works for another two years after delivery to NIC. Commenting on the project, Hasan Abdulla lsmaik, managing director, Arabtec Construction, said, “Undoubtedly, granting the contract to develop the Fairmont hotel project will add significantly to the company’s portfolio and record in the UAE.” Owned by NIC, the development, which is slated for completion within 30 months, is located near Marina Mall and will comprise a 39-storey tower composed of 563 rooms and 249 apartments, as well as 13 food and beverage outlets, and a parking lot.

The Ritz-Carlton Dubai Unveils New Wing The Ritz-Carlton, Dubai, has opened its new wing, complete with 148 guestrooms and suites, and a myriad of new facilities.

“With the enhanced new room inventory and hotel facilities, I strongly believe that The Ritz-Carlton, Dubai will continue its legacy in crafting memorable experiences to our valued guests,” commented Raúl Salcido, general manager, The Ritz-Carlton, Dubai.

The new wing, regarded as ‘Shorooq’ which, in Arabic, means ‘sunrise’, features 115 deluxe rooms, 13 junior suites, 18 executive suites, and two opulent Ritz-Carlton Suites, with each unit benefitting from sea-facing private balconies.

The new addition to the beachfront retreat also incorporates a Club Lounge, dining venues, a brand new spa concept, additional swimming pools, gardens, and expansive indoor and outdoor events spaces ideal for both social celebrations and business gatherings.

Seven Tides to Hand over Resort to Anantara Dubai-based real estate developer, Seven Tides, has received the green light to hand over its new Asian-inspired resort development to management company Anantara Hotels, Resorts & Spas.

Occupying a prime beachfront location on the crescent of the Palm Jumierah, Anantara Dubai Palm Jumierah Resort & Spa will feature 293 hotel rooms and 456 condominium apartments, further to 18 stilted ‘over water’ villas and 15 absolute beachfront suites, with plans to open in the third quarter of the year.

“This is yet another example of Seven Tides’ ability to conceptualise, develop, and deliver true mixed-use concepts to the market,” highlighted Abdulla Bin Sulayem, CEO, Seven Tides, adding that the success of existing projects such as Oceana Residence, which has become a preferred beachfront destination, and the landmark hotel, residence, and office product available under the Ibn Battuta Gate banner, have set the benchmark for multi-asset class developments in the emirate.

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WEEKLY NEWS

Accommodation

Corp Executive Hotel Amman Opens Corp Executive Hotel Amman welcomed its first guests on March 1, marking the brand’s debut in Jordan.

Conveniently situated opposite The Royal Cultural Center, in the thriving financial and diplomatic district of the capital city and in close proximity to a number of malls and world-renowned attractions, the hotel features 108 rooms and suites, further to three multifunctional meeting rooms and a ballroom.

Diners can enjoy an extensive selection of regional and international flavours at the restaurants and lounges, while a fitness centre, complete with an outdoor swimming pool and spa treatments, is also be available.

“We are thrilled to be the first Corp in Jordan,” said Emad Jawad Hussain, general manager, Corp Executive Hotel Amman, suggesting that the public will be impressed of what the hotel has to offer.

Messilah Beach Hotel Revived Almost four decades after the official opening of Messilah Beach Hotel in Kuwait, the iconic property is to return this spring as Jumeirah Messilah Beach Hotel & Spa. Jumeirah Group’s first property in the Gulf region outside the UAE features many aspects of Arabic architecture in a contemporary setting and is greatly inspired by its location. Water is also a recurring feature throughout this beachfront resort with streams, channels, fountains, pools and many other additions, including the Talise Spa. “Kuwait’s new landmark will bring with it an exciting set of new experiences interlaced with heritage and history,” said Mark Griffiths, general manager, Jumeirah Messilah Beach Hotel & Spa, adding that the group’s extensive international experience coupled with the highest standards of service will reward the guests of the hotel with exhilarating experiences unrivalled in Kuwait when it opens later this spring.

Hilton Debuts in Sharjah Hilton Worldwide has opened Hilton Sharjah, the company’s 11th property in the UAE and its first in the emirate.

The 259-room conversion hotel, previously known as Corniche Al Buhaira Hotel, takes a prime position on the Corniche Road overlooking Sharjah’s biggest lagoon.

Leisure amenities include three swimming pools, a stateof-the-art health club complete with a fitness centre, two restaurants, a lobby lounge and a café, while the growing business community can take advantage of seven meeting rooms, a business centre, and the city’s premiere ballroom with a capacity of 500 people.

According to H.E. Khalaf bin Ahmed Al Otaiba, chairman, Bin Otaiba Investment Group, the presence of Hilton Worldwide will add value to Sharjah’s ambitions in developing the emirate into a key business and leisure destination.

Hilton Sharjah

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WEEKLY NEWS

Air

Emirates Boosts Adelaide Services Emirates has further bolstered its commitment to South Australia with the introduction of three extra flights a week, ensuring a non-stop, daily service between Dubai and Adelaide.

The increased volume of operations to the southern coastal city comes just three months after the airline commenced its four times a week service to its fifth Australian gateway in November 2012. It will see an additional 1,062 seats operate in and out of the state per week, carrying an expected 200,000 passengers on the route each year.

“The response since our inception into South Australia has been overwhelming, with current load factors averaging between 85 percent and 90 percent throughout December and January,” said Salem Obaidalla, senior vice president, commercial operations, Far East and Australasia, Emirates.

EGYPTAIR to Increase Brussels Service

Etihad Airways Steps Up Lahore Operations Etihad Airways has increased its flights to the northern Pakistani city of Lahore from seven to 11 a week offering passengers more convenient travel options.

With the addition of the new services, Etihad Airways will now offer 27 weekly flights from four destinations in Pakistan which, along with Lahore, include Karachi, Islamabad, and Peshawar.

The additional services will be operated by A320 aircraft fitted with 16 Pearl Business Class seats and will increase capacity by 21 percent on the route.

Kevin Knight, chief strategy and planning officer, Etihad Airways, commented, “The addition of the new flights will further strengthen commercial and cultural ties between Pakistan and the UAE and will lead to continued strong growth in traffic flows between Lahore, Abu Dhabi, and beyond to many key destinations across our global network.”

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flydubai to Serve Juba

The Egyptian national airline has announced the increase of its frequencies between its main hub, Cairo, and the Belgian capital, Brussels, starting June 29.

EGYPTAIR is set to handle seven weekly flights instead of the six currently operating between the two destinations.

Brussels

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flydubai plans to operate to Juba, the capital city of South Sudan, staring April 21, with four flights a week from Dubai.

Ghaith Al Ghaith, CEO, flydubai, said, “We are pleased to start operations to Juba as it enables us to further broaden our network in Africa and opens up more routes to previously underserved markets.”

With the addition of Juba to its network, flydubai has increased accessibility to and from Dubai, launching 32 routes to date that either did not previously have direct links with the emirate or were not served by an UAE national carrier from Dubai.

nasair Celebrates Taif and Kuwait Flights On February 18, Saudi carrier, nasair, celebrated the launch of its first service from the country’s capital, Riyadh, to Taif, as well as the arrival of the airline’s inaugural flight at Taif’s airport from Kuwait.

Aboard the first flight arriving from Riyadh were François Bouteiller, CEO, nasair, and many other senior officials, who attended the welcoming ceremony and a press conference, which was held on the occasion. Commenting on the new services, Bouteiller said, “Launching the new destination of Taif-Riyadh and Taif-Kuwait is considered as a historic accomplishment in the successful journey of nasair. Since the inception of nasair, seven years ago, the company has achieved a remarkable growth in an exceptional period of time and, in fact, we could have never accomplished this triumph without the support of our loyal customers over the years.”

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WEEKLY NEWS

200th Westin Hotel to Open This Year Starwood Hotels & Resorts Worldwide has announced that its Westin brand expects to open its 200th hotel this year, driven by robust international demand and the phenomenal success of the brand’s distinct well-being positioning.

Westin will launch 11 new hotels in the coming months, seven of which will open in Asia Pacific, increasing the brand’s portfolio to nearly 50 properties in the region by year-end.

Furthermore, Westin is also growing its footprint in Latin America and with this year’s opening of The Westin Panama, the brand’s presence in the region will increase to 11 hotels.

Additionally, in North America, Westin is set to unveil four new hotels.

International

The Ascott Limited to Expand in North America International serviced residence owner-operator, The Ascott Limited, has taken a step in further enhancing its profile in the North American market, by forming a marketing partnership with AKA, a luxury brand of serviced residences.

With this deal, the company aims to widen its reach to about 80 cities across the US, Europe, Asia Pacific, and the Gulf region.

Tony Soh, chief corporate officer, The Ascott Limited, explained that the operator sees tremendous potential in the North American market, as the company’s serviced residences are located in key cities where many American multi-national corporations have set up operations.

BWI Opens 16th Thai Property Best Western International (BWI) has announced the launch of its 16th property in Thailand; BEST WESTERN PREMIER Khaolak Southsea, a new resort on the beaches of Khao Lak, south of the country.

The 125-key hotel is an hour’s drive north of Phuket and offers guest rooms with private balconies or terraces boasting views of the Andaman Sea. According to Glenn de Souza, vice president, international operations, Asia and Middle East, BWI, this destination, with its beautiful beaches and vast array of leisure facilities, including diving sites, has something to offer everyone.

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WHO'S MOVED

Reem Abu Zuhri Reem Abu Zuhri has been named director of sales at Shangri-La Hotel, Qaryat Al Beri, Abu Dhabi and Traders Hotel, Qaryat Al Beri.

Abu Zuhri joins the team of the complex from a five-star luxury property in Dubai, where she served as assistant director of sales and marketing. She previously

also worked as director of sales at a luxury hotel in Doha, following a six-year hospitality career with fivestar properties in London.

Having worked in both the UK and the Middle East, Abu Zuhri brings a wealth of sales and marketing management experience to the role.

Alan O’Dea Alan O’Dea has been promoted to senior vice president for Africa at Mövenpick Hotels & Resorts.

O’Dea began working in the industry in 1996 as a front office manager. Prior to joining Mövenpick Hotels & Resorts in 2005, he served as regional director of revenue management for InterContinental Hotels Group in France and director of revenue management in Paris.

During his tenure with the company, he has gained a

2 MARCH 2013

wealth of experience in Africa, and has played a key role in the signing and opening of 10 hotels and Nile cruisers across the continent.

In his new position, he will initially focus on consolidating the business of the company in North Africa as well as exploring new hotel development opportunities across the continent.

O’Dea replaces Roger Kacou who has been appointed minister of tourism of Côte d’Ivoire.

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Moritz Klein Moritz Klein has joined Anantara Hotels, Resorts & Spas as general manager of Eastern Mangroves Hotel & Spa and area manager for Abu Dhabi.

Klein’s international career in the industry spans 28 years, two continents, and a number of international hotel chains in various countries

including Germany, UK, Russia, Vietnam and Brunei.

He joins the company from Rotana Hotel Management Corporation, where he spent a successful nine years. In his new role, he will oversee the running of all of Anantara Hotels, Resorts & Spas in Abu Dhabi as well as the company’s portfolio expansion.

TRAVEL TALK

travel talk is your space

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Shaf Butt

Nasser Fawzi

Director of marketing and communication, Jumeirah Beach Hotel, Dubai.

Director of sales and marketing, Kempinski Hotel Mall of the Emirates.

“We have definitely noticed an increase in competition in Dubai, however, we are confident that we are able to offer a more unique product by creating new tactics to continually improve our facilities and offer better service all the time. We always strive to stay ahead of our competitors by continually updating and honing out strategic marketing plans and strategies.”

“2012 was a very successful year for us at Kempinski Hotel Mall of the Emirates; in fact it was one of the best years we have had since we opened seven years ago. Our results have exceeded our expectations and we have had some very important milestone moments at the hotel. […] Our outlook for this year is very strong, despite the projected increase of number of rooms in Dubai and the UAE.”

Michel Noblet

Rose Ann Shetty

President, Hospitality Management Holdings.

CEO, Galavantor.

“International conference tourism is on the rise in Ethiopia due to the presence of many international organisations such as the headquarters of the Organisation for African Unity and the United Nations Economic Commission for Africa in Addis Ababa. The capital city, being a business centre and a conference venue, is host to annual conferences for United National branches, pan-African business organisations and special interest groups.”

“The [past 12 months] have been challenging and exciting as we worked to create inbound experiential products to showcase Dubai and the surrounding regions. Our outbound business has also grown to include two new dedicated divisions catering to the youth and women travellers. We are also in the final stages of launching a dedicated events division […], researching ways to develop rural tourism in the region, and seeking active government support.”

TRAVEL TALK is your space – this is a casual forum for travel industry professionals to discuss current issues and share stories. We want to hear from you, so send your comments, questions, and observations to editorial@traveltradeweekly.travel

2 MARCH 2013

AGENT'S CORNER

AGENT’S INSIGHT NAME: Tarek Shallah POSITION: Managing director COMPANY: Megatours LOCATION: Syria WEB: www.megatours.net

Who are you?

I am the managing director of Megatours. The company was established since 1981 under the name Al Tarek Travel and changed to Megatours in 2004. We handle incoming tours from the US, Europe, and Southeast Asia. We also do ticketing all over the world using services of most airlines operating in the area.

What is your favourite thing about working in the travel industry?

My favourite thing is to provide our clients with the best services available and my satisfaction comes when clients are happy that they got what they paid for.

When is the best time to visit Syria?

The best time to visit Syria is from March 1 until end of June, and from September 1 until November 15.

Where would you like to travel for your next holiday?

For my next holiday, I would like to travel to the US. Why should people come to you for travel advice?

Because our customer is king to us and we do our utmost to make them feel like that.

Damascus, Syria

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Amadeus Reveals Business Travel Trends One of the leading travel technology partners and transaction processors for the global travel and tourism industry, Amadeus, had commissioned a report conducted by ICM Research in December 2012. Under the title, Amadeus Business Travel Insights: the 21st Century Business Traveller, the study records the behaviour and aspirations of business travellers in the UK based on a survey of over 400 adults who work for large companies in the UK and Ireland, and who regularly travel for business.

The data has displayed new opportunities for self-managed travel as key findings indicated

that 66 percent of the respondents are able to book their business travel through an online booking tool. Additionally, 51 percent had to change their travel plans in 2012, while the report found that businessmen on the move prioritise convenience over cost and comfort, at 62 percent.

Commenting on the findings, Diane Bouzebiba, managing director, UK and Ireland, Amadeus, said, “Over the course of this year, a particular priority for Amadeus UK is to help corporate travel departments better understand the emerging needs of the 21st century business traveller.”

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TRAVEL CHANNELS Al Majaz Waterfront Attracts Two Million Visitors

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Hertz Saudi Arabia Launches New Website

Al Majaz Waterfront, the latest tourist destination in Sharjah and the debut project of the Sharjah Investment and Development Authority, Shurooq, has reported a turnout of more than two million visitors.

he successful footfall of visitors included people who visited Al Majaz Waterfront’s many world-class restaurants, cafés, and sport facilities such as the play areas; Splash Park; mini golf; ALWAN children’s centre; other picnic areas, the walking and jogging track; and the Sharjah Fountain.

Commenting on the healthy number of visitors, Mohammed Fadhel Al Mazroui, destination manager, Al Majaz Waterfront, said, “This huge figure, which exceeded two million visitors, is concrete evidence of the immense efforts expended by Shurooq.

“It is an achievement that doubles our responsibility to maintain this success by intensifying our efforts in an image that reflects the reputation of Sharjah and its internationally recognised position on the tourism map of the region and world.”

In response to the ongoing trend of Saudi consumers contributing to a boom in online shopping across the Arab world, Hertz Saudi Arabia has announced the launch of its brand new website, hertz.com.sa, allowing customers easy access through their personal computer, mobile phone, or tablet.

The new site is being introduced at a time where a 40 percent growth in Hertz car rental bookings has been reported over the past 12 months out of Saudi Arabia to popular destinations such as the US, UAE, France, and Germany, plus the growing demand for domestic travel within the Kingdom.

Air Travel Must Become Safer For the Middle East to achieve successful growth in the aviation industry, there needs to be stronger infrastructure in place to support airport operations from security perspectives, without causing harm to the local environment, this is according to Allan Edward Thornton, senior manager, security, Gulf Air. “Investment that increases efficiency in handling passengers and their baggage or cargo throughout the customer service journey chain, will greatly benefit the region’s aviation growth even stronger. Long term, there will be more emphasis on cross border intelligence cooperation and an enhanced, risk-based assessment of passengers instead of relying overly on technology,” he added.

Moreover, Thornton believes that although technological advances have certainly proved great at detecting prohibited items, threats to security still remain an issue. “Acts of unlawful interference require human interaction and regardless of technological advancements, criminals and terrorists will try to find ways to ‘beat’ the system,” he continued. “Therefore, the success of newer and more sophisticated equipment will be only as good as the human being(s) that are involved with its operation,” Thornton concluded.

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RENDEZVOUS

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Q & A with Mario Scotto As Abu Dhabi continues to evolve into a burgeoning global hub of business and tourism, Mario Scotto, general manager, Mafraq Hotel, Abu Dhabi, shares his insight into the latest trends that are shaping the industry’s future in the UAE capital.

Travel Trade Weekly: Congratulations on your recent appointment. Mafraq Hotel celebrated its first anniversary in January. How would you describe the past 12 months?

Mario Scotto, General manager, Mafraq Hotel

Mario Scotto: With all the new attractions and island developments in and around Abu Dhabi, attracting leisure travellers is proving a success.

Achieving the 50/50 balance of business and leisure is, in my opinion, very possible. The key is to ensure that we provide guests with the best of both worlds; excellent business facilities, including exhibition and conference halls and meeting facilities, combined with fabulous dining and entertainment. This has been our policy at Mafraq; ensuring our guests find all they need in one place.

Mario Scotto: The hotel has had a successful run over the last 12 months, with our traditional business segments as well as leisure sectors booming. In addition, our food and beverage outlets have shown tremendous growth, particularly within the local market.

In a thriving market such as Abu Dhabi, the challenge is more the retaining of loyal customers as opposed to attracting guests. At Mafraq, we have done that by remaining unique and enhancing the offerings that keep our guests returning.

Travel Trade Weekly: Mafraq Hotel is a fourstar independent property, located away from all the hustle and bustle of the city.

Based on your experience, what are the main advantages and challenges of operating an independent hotel in such a crowded marketplace?

Mario Scotto: In such a crowded marketplace, being independent is about being unique and offering an experience that is unforgettable, that keeps guests wanting to return. In addition to our dedicated service, our location is one of our strongest points; we are conveniently placed within reach of important leisure and business landmarks including Abu Dhabi International Airport, Abu Dhabi National Exhibition Centre, Abu Dhabi Golf Club, Yas Waterworld, and Ferrari World. We provide our guests with a tranquil retreat that is further afield from the city while keeping it very accessible.

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split. How important do you think is it to adapt to the needs of the increasing number of leisure travellers visiting Abu Dhabi?

Travel Trade Weekly: What will your main focus be in the coming months?

Travel Trade Weekly: Besides various food and beverage outlets, business travellers can also take advantage of the hotel’s state-of-the-art meeting facilities. What is the ratio of business to leisure guests?

Mario Scotto: Business travel has always been our primary market and with the increasing globalisation of business travel trends, it continues to be a growing segment.

We are also expanding and exhibiting growth in the leisure sector with a ratio of 50/50 for both segments. Our great dining outlets, state-of-the-art meeting facilities, and dedication to great service ensure that we cater to both segments effectively.

Travel Trade Weekly: Abu Dhabi Tourism & Culture Authority looks towards a more balanced 50/50 leisure/business tourism

Mario Scotto: For this year, we look forward to maintaining and strengthening our reputation as a leading corporate hotel in the four-star category by further targeting business travellers and expanding into the MICE market.

In a thriving market such as Abu Dhabi, the challenge is more the retaining of loyal customers as opposed to attracting guests

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NEWS & EVENTS

NCT&H Achieves OHSAS18001 National Corporation for Tourism & Hotels (NCT&H) has become the first catering and services contracting company in the Middle East to achieve OHSAS 18001 (Occupational Health & Safety Management System) certification.

The latest accreditation marks another significant step in the corporation’s endeavours to promote and improve the standards of food quality, service of catering, and human resources.

Established in 1996, NCT&H’s catering and services division operates in various sectors, including corporate catering and services, event and hospitality catering, university and school catering, hospital catering, as well as industrial site catering and services.

In recognition of its excellence in health, safety, and environment (HSE) management, NCT&H was also awarded the ‘Best Contractor HSE Performer for the 1st half of 2012’ by the Abu Dhabi Oil Refining Company (TAKREER).

The corporation is the only soft facility management company working with TAKREER among the 11 sub-contractors providing various support services to company.

Positive Pre-AIBTM Interest Pre-show buzz for The Americas Incentive, Business Travel & Meetings Exhibition (AIBTM) 2013, is building fast, as exhibitors are signing up as group coordinators (GCOs) at a record pace.

Participation from both exhibitors and GCOs has surpassed January 2012’s show numbers, with GCO signups showing an increase of 40 percent.

“Our years of experience in hosting exhibitions tell us that exhibitors also want to invite their network of buyers to join them at the show. Our GCO programme lets them host their planners on AIBTM’s behalf. It is a huge benefit for our exhibitors and they are thrilled to take advantage of this added value,” said Michael Lyons exhibition director, AIBTM. AIBTM expects to pre-schedule over 15,000 appointments between exhibitors and hosted buyers on the show floor during the June exhibition, guaranteeing that hosted buyers, whose combined annual budget is over USD10.7 billion, will greatly benefit from their meetings with exhibitors in their areas of interest.

EVENTS Abu Dhabi Air Expo Abu Dhabi, UAE, March 5 – 7, 2013 (www.adairexpo.com) Held at Al Bateen Executive Airport, this expo is a platform for the leaders in the general aviation sector to promote their latest innovations.

Saudi Travel & Tourism Investment Market (STTIM) Riyadh, Saudi Arabia, March 31 – April 4, 2013 (www.sttim.com.sa) The event covers all travel and tourism investments aspects in the Kingdom through a combined conference and exhibition.

ITB Berlin Berlin, Germany, March 6 – 10, 2013 (www.itb-berlin.de) A business-to-business platform for trade visitors which provides the possibility to discover the whole world within a few hours.

International Destination Expo (IDE) Dubai, UAE, April 4 – 7, 2013 (www.asta.org/events) Organised by the American Society of Travel Agents, IDE is a destination training programme where participants can meet local suppliers and built profitable long-lasting relationships.

MITT Moscow Moscow, Russia, March 20 – 23, 2013 (www.mitt.ru) Russia’s leading and largest travel exhibition with over 3,000 participating companies and 197 destinations, a key meeting place for industry professionals.

The Gulf Incentive, Business Travel & Meetings Exhibition (GIBTM) Abu Dhabi, UAE, March 25 – 27, 2013 (www.gibtm.com) A leading event for the meetings, incentives, and business travel industry in the GCC region, which can truly unlock all participants’ business potential.

World Travel Market Latin America São Paulo, Brazil, April 23 – 25, 2013 (www.wtmlatinamerica.com) A leading global event which brings the world to Latin America and promotes Latin America to the world.

Arabian Travel Market (ATM) Dubai, UAE, May 6 – 9, 2013 (www.arabiantravelmarket.com) The travel and tourism event unlocking business potential within the Middle East for inbound and outbound tourism professionals.

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