Portfolio

EASDESIGN.COM.BR

2023

@EASDESIGNBR

PORTFOLIO

EASDESIGNBR@GMAIL.COM

2023

ELISA A. SMANIA

“DESIGN IS INTELLIGENCE MADE VISIBLE” Lou Danziger

INDEX

contents

pages

VISUAL IDENTITY ILLUSTRATION EDITORIAL ABOUT ME CONTACT

3 6 9 12 15

YEAR

SUMMARY

PROJECT

CLIENT:

CÁRITAS MINAS GERAIS

MARIANA TERRITÓRIO ATINGIDO The brand was conceived to represent the struggle of the people affected by the rupture of the Fundão dam in Mariana (Minas Gerais-Brazil), their lives, cultures, knowledge, and affections.

For years, Cáritas Minas Gerais documented all the socio-environmental consequences suffered by the local population and their territory, and decided to create a website where all this content would be available to serve as a tool for the population’s struggle, to gain visibility and external support, and also to serve as a database for researchers, journalists, and civilians interested in the subject.

Due to the fact that many territory documentation processes were done by hand, it was desired that the visual identity had this human, manual, and imperfect character. In addition to creating the visual identity, I also coordinated the design team. december 2021 to june 2022

project website --> www.territorioatingido.com.br TYPE OF PROJECT VISUAL IDENTITY

EDITORIAL

TOOLS Ai

Id

Ps

HAND DRAWING

SKILLS ILLUSTRATION

TEAM WORK

DESIGN TEAM MANAGEMENT

the market was held in May

VISUAL IDENTITY

Ai

Ps

HAND DRAWING

ILLUSTRATION

Brechó dos Brechós is a thrift market that brings together various brands selling used clothing, shoes, and accessories. The brand was designed for a young (aged 20 to 40) and predominantly female audience, and it has a creative, approachable, nostalgic, original, free, and vibrant personality. I used the initial letters (BdB) to create solutions for the symbol, and I arrived at this alternative that suggests a face. may 2023

YEAR

SKILLS

BRECHÓ DOS BRECHÓS

SUMMARY

TOOLS

BRECHÓ DOS BRECHÓS

PROJECT

TYPE OF PROJECT

CLIENT

YEAR

SUMMARY

PROJECT

CLIENT

CULTIVIDADES

CULTIVIDADES TYPE OF PROJECT Cultividades is an environmental education company that offers activities aimed at cultivating health, both for ourselves and for the planet.

The visual identity represents the solidity of education and teaching without losing itself in rigidity. For this reason, the brand is clear but also carries a touch of imperfection, in line with the position of a student, of learning, of valuing the processes as well, beyond mere results.

Colors, typography, illustrations, and all elements of the visual identity follow these principles. september 2021

VISUAL IDENTITY

TOOLS Ai

Id

Ps

HAND DRAWING

SKILLS ILLUSTRATION

NAMING

CLIENT PREMA

PREMA

VISUAL IDENTITY

Ai

Ps

HAND DRAWING

SUMMARY

TOOLS

Project created for Andrea Rios, who is a yoga instructor, doula, mother, and works with women aged 18 to 60. In this Visual Identity, I focused on the representation of women and graphically translated it with colors, skin tones, and hair types to try to illustrate a little bit of the vastness of female diversity - Andrea’s target audience.

PROJECT

TYPE OF PROJECT

SKILLS january 2021

YEAR

ILLUSTRATION

BOOK AND EBOOK PROJECT

TYPE OF PROJECT: EDITORIAL

YEAR: 2022

MANUAL FOR BEGINNER MUSIC TEACHERS

EDITORIAL Book and ebook created for conductor Ester Freire. This material combines both practical guidance and exercises as well and also shows something that no one talks about: the emotional aspects within the career in music.

As for the design, I created illustrations (which relate to the theme of music), using Ester’s visual identity colors, and I chose Freight (Text Pro and Sans), which is a clear typeface family without being too impersonal because I wanted to bring a sense of closeness, inspired by the book’s content.

HAND DRAWING

ILLUSTRATION

Ai

Id

Ps

PERSONAL PROJECTS

ILLUSTRATIONS FOR SOCIAL MEDIA

ILLUSTRATION Some personal illustration projects for social media, developed by hand and then taken into Photoshop

HAND DRAWING

Ai

Ps

YEAR: 2022

WOMEN WHO RUN WITH THE WOLVES Illustration I created in homage to the book ‘Women Who Run with the Wolves’ by Clarissa Pinkola Estés. ‘A healthy woman is much like a wolf; robust, full, with great life force, giving life, conscious of her territory, resourceful, loyal, and fond of wandering.’

I used Photoshop software and opted for this rectangular format for Instagram carousel.

The illustration represents the process of connection between a woman and the wild woman within herself, which tends to appear at different times throughout her life.

WHAT DOES THE FACE OF FEMALE ENTREPRENEURSHIP LOOK LIKE IN BRAZIL?

Artwork I created to question the image of female entrepreneurship, showing that there is not a single face, it is plural

CHRISTMAS IN SANTA CATARINA Artwork I created to celebrate Christmas, aiming to strengthen the local culture. That’s why I kept the Christmas colors (recognized in much places of the world) and connected with Paraná pine tree and capybara (elements that represent the south of Brazil, where I live.

ABOUT ME ELISA ALBINO SMANIA 13/10/1986 FLORIANÓPOLIS-BRAZIL

THE FIRST STEP FOR AN IDEA TO BECOME REAL IS TO PRESENT IT PROPERLY, AND VISUAL APPEAL HOLDS SIGNIFICANT POWER IN THIS PROCESS. GRAPHIC DESIGN IS RICH IN RESOURCES THAT ALLOW US TO VISUALLY ORGANIZE INFORMATION, AND THIS IS WHY IT HAS BECOME MY FOCUS AND THE LINK THAT CONNECTS MY OTHER AREAS OF INTEREST.

EDUCATION ID CLASS - MARCELO KIMURA VISUAL IDENTITY COURSE online 2021 PHD - LANDSCAPE AND ENVIRONMENT DESIGN MANAGEMENT AND PLANNING Sapienza Università di Roma (Italy) 2014-2018 BACHELOR OF PRODUCT DESIGN IFSC - Instituto Federal de Santa Catarina (Brazil) 2005-2009

SKILLS

LANGUAGES SPANISH

Ai

VISUAL IDENTITIY

ENGLISH ILLUSTRATION

EDITORIAL

PORTUGUESE ITALIAN

HAND DRAWING

Ps

Id

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