Elizabeth Tanin - AAU Portfolio

Page 1

in motion





in motion


ACADEMY OF ART UNIVERSITY CLASS Senior Portfolio INSTRUCTOR Jeremy Stout BOOK DESIGNER Elizabeth Tanin etanin@gmail.com www.elizabethtanin.com PHOTOGRAPHY Elizabeth Tanin FONTS Bell Gothic, Quay Sans SOFTWARE Adobe Illustrator, Photoshop, InDesign PRINTER H&H Imaging, San Francisco, CA BOOK BINDER The Key Printing and Binding, Oakland, CA




INTRODUCTION........................................................................................07 01 ABSOLUT RAPTURE............................................................................09 02 DISAPPEARING BEES: CCD.............................................................19 03 JUICY COUTURE CSR........................................................................25 04 BUNGAROO..........................................................................................31 05 UPCYCLE LIVING..................................................................................39 06 PURE CLEANING PRODUCTS...........................................................49 07 SEEDTIME..............................................................................................55 08 I AM ME.................................................................................................63 09 PAUSE FOR PAWS................................................................................69 10 YUM! STATIONARY..............................................................................81 RESUME........................................................................................................86



INTRODUCTION In Motion represents myself as a designer. I’m never stopping, always moving on to the next step. The exposed binding and book board represent how I’m very simplistic and open. The lines throughout my Portfolio represent time. Time never stops. It is always in motion.



01

Absolut Rapture Skincare INSTRUCTOR Tom McNulty CLASS Package Design 3 SEMESTER Spring 2010 FORMAT Packaging OBJECTIVE What would happen if you combined the pure smoothness of Absolut Vodka and a man? You would create Absolut Rapture, a men’s skincare line that features some of the most smoothing products on the market. SOLUTION The product line features 7 products to help men achieve ultimate healthy, glowing and beautiful skin. The color scheme is cool and calm and relates to the original Absolut Vodka bottle. Rapture is defined as ecstasy, where each man will feel they are in while using this skincare line. What man wouldn’t want smooth, sexy skin that impresses all around him.


mpany SkinPackaging Care Packaging System Skin Care System

with eucalyptus Filled with eucalyptus oilFilled to heal, squalene to oil to heal, squalene to aloe veraA,gel vitamins A, B5, C, D lubricate, aloe vera gel tolubricate, soothe, vitamins B5,toC,soothe, D and E and moisturizing oils soften and and E and natural moisturizing oils natural soften and lubricate thea beard, helping provide a close shave. lubricate the beard, helping provide close shave. No Benzocaine so you can't over-shave. Shave Cream No Benzocaine so you can't over-shave. Shave Cream washes easily off the blade. washes easily off the blade.

re Packaging System Company Skin Care Packaging System

RAPTURE RAPTURE FOR

FOR

MEN

MEN

GENTLE

GENTLE

SHAVE CREAM SHAVE CREAM Recover Recover from daily stress. from daily stress. yourself to a nourishing, Treat yourself toTreat a nourishing, shave; the best shave smooth shave; thesmooth best shave you have ever had.you have ever had. 6.0 FL.OZ.

6.0 FL.OZ.

TURE RAPTURE

M E N

OLIC

F O R

M EN

GLYCOLIC

LEANSER

FACIAL CLEANSER

daily stress. and hydrate have your face leanliness.

Recover from daily stress. Revive, refresh and hydrate your skin, and have your face squeak with cleanliness.

L.OZ.

16.0 FL.OZ.

10 || PROJECT 1

DIRECTIONS

DIRECTIONS

small lather, amountshave into your hand, lather, shave Pour a small amount intoPour youra hand, andAfter rinse.Shave Best Balm. if used with After Shave Balm. and rinse. Best if used with

ACTIVE INGREDIENTS ACTIVE INGREDIENTS

Hazel: Helps to purify Witch Hazel: Helps to purifyWitch skin, control oil, and tightenskin, control oil, and tighten pores. Algae Extract: pores. Algae Extract: Helps control excess sebumHelps control excess sebum production. GrapeE:Seed Extract production. Grape Seed Extract and Vitamin Protects the and Vitamin E: Protects the skin from free radical damage. skin from free radical damage.

INACTIVE INGREDIENTS INACTIVE INGREDIENTS

Water, Glycol, Isopropyl Myristate, Butylene Glycol, Biosaccharide Water, Isopropyl Myristate, Butylene Biosaccharide Gum-1, Triethylhexanoin, Hydrogenated Lecithin, Behenyl Gum-1, Triethylhexanoin, Hydrogenated Lecithin, Behenyl Alcohol, 60, Cetearyl Alcohol, Polysorbate 60, Squalane, Alcohol, Cetearyl Alcohol, Polysorbate Squalane, Cocos Nucifera Gardenia Tahitensis Flower, Dimethicone, Cocos Nucifera Oil, Gardenia Tahitensis Flower,Oil, Dimethicone, Calophyllum Inophylum Seed Oil, Sodium Hydroxide, Calophyllum Inophylum Seed Oil, Sodium Hydroxide, Alkyl Acrylate Crosspolymer, Potassium Acrylates/C10-30 Alkyl AcrylateAcrylates/C10-30 Crosspolymer, Potassium Sorbate, Phenoxyethanol. Sorbate, Phenoxyethanol. Made in Sweden for V&S Absolut Spirits 117 97 Stockholm Sweden

Made in Sweden for V&S Absolut Spirits 117 97 Stockholm Sweden

With aloe vera for soothing, glycolic acid to ease away fine lines, vitamins A, C and E to nourish. Cleanses and buffs away sur face skin cells, leaving skin smooth and ready for shaving. Helps prevent ingrown hairs and razor burn.

DIRECTIONS

Every night after cleansing, pour a small amount into a cotton pad and gently wipe over face and neck.

ACTIVE INGREDIENTS

Witch Hazel: Helps to purify skin, control oil, and tighten pores. Algae Extract: Helps control excess sebum production. Grape Seed Extract and Vitamin E: Protects the skin from free radical damage.

INACTIVE INGREDIENTS

Water, Isopropyl Myristate, Butylene Glycol, Biosaccharide Gum-1, Triethylhexanoin, Hydrogenated Lecithin, Behenyl Alcohol, Cetearyl Alcohol, Polysorbate 60, Squalane, Cocos Nucifera Oil, Gardenia Tahitensis Flower, Dimethicone, Calophyllum Inophylum Seed Oil, Sodium Hydroxide, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Potassium Sorbate, Phenoxyethanol.

Made in Sweden for V&S Absolut Spirits 117 97 Stockholm Sweden

With aloe vera fo away fine lines, Cleanses and buffs skin smooth and r ingrown

D

Every night after cl a cotton pad and

ACTIV

Witch Hazel: Helps t pores. Algae Ext production. Grape Se skin fro

INACTI

Water, Isopropyl Myr Gum-1, Triethylhexan Alcohol, Cetearyl A Cocos Nucifera Oil, Gar Calophyllum Inoph Acrylates/C10-30 Alk Sorb


The Absolut Company Skin Care Packaging System

Final | Display

12.5in long 10in long

3.5 inches wide

2 inches high

7 inches wide .625in from edge

2 inches high

The Absolut Company Skin Care Packaging System Final | Display

VIEW: FRONT

NOT TO SCALE

12.5 inches 10 inches

.43in

3.23in

3.93in

VIEW: TOP

.32in

3.1in

7 inches

3.5in

3.63in

.32in

3.5 inches

1.25in

1.25in

.43in

TO SCALE

ABSOLUT RAPTURE || 11


RAPTURE F O R

M E N

MOISTURIZING

SPF 15 LOTION

Protect your skin from envioromental damage, while minimizing the signs of aging.

RAPTURE FOR

MEN

.5 FL.OZ.

RAPTURE F O R

M E N

GENTLE

SHAVE CREAM Recover from daily stress. Treat yourself to a nourishing, smooth shave; the best shave you have ever had.

SOOTHING

RAPT F O R

GLYC

FACIAL CL

Recover from Revive, refresh your skin, and squeak with

AFTER SHAVE BALM 2.5 FL.OZ.

12 || PROJECT 1

6.0 FL.OZ.

64.0 FL


RAPTURE

TURE

F O R

COLIC

LEANSER

m daily stress. h and hydrate d have your face cleanliness.

L.OZ.

M E N

EXFOLIATING

M EN

FACIAL SCRUB

RAPTURE FOR

MEN

MOISTURIZING

HAND CREAM Recover from daily stress. Get smooth, soft hands with this ultra-moisturizing hand cream. 32.0 FL.OZ.

Recover from daily stress. Nourish, sooth and refresh your skin, and remove unwanted skin cells. 8.0 FL.OZ.

RAPTURE FOR

MEN

SOOTHING

LIP BALM .33 FL.OZ.

ABSOLUT RAPTURE || 13




16 || PROJECT 1




02

Disappearing Bees: CCD INSTRUCTOR Carolina De Bartalo CLASS Typography 3 SEMESTER Spring 2010 FORMAT Book OBJECTIVE Design a 96-page book based on one of the following themes: 1) Survival; 2) Network. All elements of the design must be of your own creation, producing your own photos and/or produce your own illustrations, maps, charts and graphs. SOLUTION This 96-page book on Colony Collapse Disorder features topics that explain the “Survival� topic of Disappearing Bees. Chapters include, The Basics and The Plan, explaining what CCD is and what we can do to help the survival of the bee population. All photography, graphs, charts and illustrations were designed by me.


20 || PROJECT 2


DISAPPEARING BEES: CCD || 21


22 || PROJECT 2




03

Juicy Couture CSR INSTRUCTOR Kelly Conley CLASS Print 2 SEMESTER Spring 2010 FORMAT CSR Brochure Posters Logo OBJECTIVE The purpose for designing a CSR report, brochure, posters and various advertisements, is to pronounce Juicy Couture’s importance in the fashion world. They are an unparalleled company that keeps their customers coming back time and time again. All customers love the Juicy experience. SOLUTION The Juicy Couture CSR report, posters and logo were all designed around the already existing Juicy Couture look and feel. This was accomplished by using the same typefaces, bright colors and layering that Juicy Couture’s company uses in their marketing.


26 || PROJECT 3


JUICY COUTURE CSR || 27


28 || PROJECT 3




04 Bungaroo Tea INSTRUCTOR Greta Harding CLASS Package Design 2 SEMESTER Fall 2009 FORMAT Packaging OBJECTIVE Bungaroo, a new and upcoming tea company located in Australia, wants a new, fresh, colorful, but cost-efficient design. Their target audience is young college students who are green friendly. Bungaroo wanted only 2 PMS colors used per package not only to save money on paper and printing services, but also to be more green friendly SOLUTION The finished Bungaroo tea packaging system has a belly band on each package to easily show the potential customer what type of tea is inside. Each color represents a different type of tea. Once the belly band is slipped off, the package can easily be opened to access and enjoy your cup of tea.


Nutrition Facts Serving Size 1 Teaspoon (2.5g) Servings Per Container 24 Amount Per Serving

Calories 0

0% 0% 1%

Green Tea Full Leaf Loose Tea 0%

Oolong Tea Full Leaf Loose Tea

% Daily Value*

Green Tea Full Leaf Loose Tea Total Fat 0g Sodium 0g Potassium 25mg

60g

Oolong Tea Full Leaf Loose Tea

The Perfect Cup of Green Tea (per 8 fl. oz.)

{

Hot Tea Iced Tea

1 tsp 2 tsp

175ยบ

1 min.

{

Total Carbohydrate 0g Protein 0g

32 || PROJECT 4 60g

Straight green teas have a clean, delicious taste you will enjoy. When paired with other fruits or spices, the flavor excites your tastebuds and provides a very healthy treat. Green teas include EGCG complex, a highly desirable antioxidant.

Health Benefits of Green Tea 1//May help boost the immune system 2//Includes polyphenols which may help prevent the growth of certain cancers 3//Soothes the stomach and digestive system 4//Regulates blood sugar 5//Lower cholesterol 6//Contains 5-10% of the caffeine in a cup of coffee.

Nutrition Facts Serving Size 1 Teaspoon (2.5g) Servings Per Container 24 Amount Per Serving

Calories 0 % Daily Value*

The Perfect Cup of Oolong Tea (per 8 fl. oz.)

{

Hot Tea Iced Tea

1 tsp 2 tsp

195ยบ

3 mis.

{

Oolong teas are full-bodied with a fragrant and fruity aroma. Often called weight loss teas because they help burn fat built up in the body. They are often served in Chinese restaurants.

0%

Total Carbohydrate 0g

0% 1%

Sodium 0g Potassium 25mg

0%

Total Fat 0g

Health Benefits of Oolong Tea 1//Good for metabolism and digestion 2//May help lower your cholesterol levels 3//Also known as 'Wu-Long' teas 4//Excellent for skin and complexion 5//Contains 10-15% of the caffeine in a cup of coffee

Protein 0g

Not a significant source of calories from fat, saturated fat, trans fat, cholesterol, dietary fiber, sugar, vitamin A, vitamin C, calcium and iron.

Not a significant source of calories from fat, saturated fat, trans fat, cholesterol, dietary fiber, sugar, vitamin A, vitamin C, calcium and iron.

Madura Tea Estates 753 Clothiers Creek Road Murwillumbah NSW 2482 Australia +61 2 6670 6000

*Percent Daily Values are based on a 2,000 calorie diet.

Madura Tea Estates 753 Clothiers Creek Road Murwillumbah NSW 2482 Australia +61 2 6670 6000

*Percent Daily Values are based on a 2,000 calorie diet.


BUNGAROO TEA || 33


34 || PROJECT 4


BUNGAROO TEA || 35


36 || PROJECT 4




05

UPcycle Living INSTRUCTOR Lian Ng CLASS Print 3 SEMESTER Fall 2010 FORMAT Brochure Posters Logo Ticket Postcard OBJECTIVE We live in a world where people use products once or twice, and then throw them away. Most don’t even think twice about reusing an item or its packaging. There are hundreds of ways to repurpose items in your home to help you save money and help the environment SOLUTION Reusing used products around your home and repurposing them for other uses will keep cost down and help the environment.


40 || PROJECT 5


UPCYCLE LIVING || 41


MILK CARTONS CAN BE RECYCLED THE TRADITIONAL WAY, BUT WHY NOT HAVE SOME FUN WITH THEM AND MAKE SOME BIRDFEEDERS INSTEAD?

REPURPOSING (V). TAKING AN ITEM THAT NO LONGER SERVES ITS PURPOSE AND TURNING IT INTO SOMETHING ELSE TO GIVE IT A NEW LIFE.

Get crafty and repurpose some of your old items instead of throwing them out.

Get crafty and repurpose some of your old items instead of throwing them out.

12 .11.10 5-9PM

12 .11.10 5-9PM

10 EMBARCADERO STREET, SAN FRANCISCO

ADMIT ONE

10 EMBARCADERO STREET, SAN FRANCISCO

ADMIT ONE

Get crafty and repurpose some of your old items instead of throwing them out.

Get crafty and repurpose some of your old items instead of throwing them out.

12 .11.10 5-9PM

12 .11.10 5-9PM

10 EMBARCADERO STREET, SAN FRANCISCO

UPCYCLE L I VING

| UPCYCLELIVING.COM | 3200 MARKET STREET, SAN FRANCISCO

42 || PROJECT 5

10 EMBARCADERO STREET, SAN FRANCISCO

UPCYC L E LI V I N G

| UPCYCLELIVING.COM | 3200 MARKET STREET, SAN FRANCISCO

UPCYCLE LIVING



44 || PROJECT 5


UPCYC L E L I V I N G

REPURPOSING (V). TAKING AN ITEM THAT NO LONGER SERVES ITS PURPOSE AND TURNING IT INTO SOMETHING ELSE TO GIVE IT A NEW LIFE.

UPCYCLE LIVING || 45


46 || PROJECT 5


UPCYCLE LIVING || 47



06

Pure Cleaning Products INSTRUCTOR Tom McNulty CLASS Package Design 3 SEMESTER Spring 2010 FORMAT Packaging OBJECTIVE To create a new line of cleaning products for Pure Cleaning Products, INC, to stand out against the already existing competing products in- store. To have an eye-catching design that appeals to the everyday, conservative, working woman. SOLUTION Pure Cleaning Products provides all your cleaning needs in color-coded form. Need to clean your home or bathroom? Grab for the orange colored bottles. Need to do laundry? Grab for the green bottles. Just want to freshen up your home or have some lovely smelling soaps? Then grab for the purple bottle.


Pure PureCleaning CleaningProducts ProductsSustainable SustainableDesign DesignProject Project All AllPurpose PurposeCleaner Cleaner| |Label LabelFinal Final

Umcomplicated Umcomplicated products products forfor a clean a clean and and happy happy home home

1

ALL ALLPURPOSE PURPOSECLEANER CLEANER ORANGE ORANGE

Umcomplicated Umcomplicated products products forfor a clean a clean and and happy happy home home

ALL ALLPURPOSE PURPOSECLEANER CLEANER DIRECTIONS: DIRECTIONS:A A hard hard working, working, concentrated concentrated cleaner. cleaner. Simply Simplydilute dilute1/4 1/4cup cupwith with1 1gallon gallonwarm warmwater, water,and and you’re you’re ready ready to to tackle tackle dirty dirty floors, floors, cupboards, cupboards, countertops, countertops,etc. etc.This Thisproduct productcan canbebeused usedto towash wash fingerprints, fingerprints,chrildhood chrildhoodwall wallart, art,bathroom bathroomuse, use,etc. etc.

ORANGE ORANGE S CSECNETN T

GGOOOODD HHOOUUSSEE KKEEEEPPI N I NGG

Pure Cleaning Products Sustainable Design Project Dishwasher Soap | Label Final

32 32FLUID FLUIDOUNCES OUNCES946ML 946ML

Umcomplicated products for a clean and happy home

1

DISHWASHER BASIL

SOAP

BASIL SCENT

GOOD HOUSE KEEPING

48 FLUID OUNCES 1.47L

50 || PROJECT 6

Umcomplicated products for a clean and happy home

DISHWASHER

SOAP

DIRECTIONS: Shake the bottle a bit, then fill your machine’s soap cups as usual. Load the dishes and start it up. Relax and let your dishwasher create sparkling dishes. Phosphate free. Stack dishes neatly. COMMON SENSE CAUTION: Avoid eye contact. Keep out of reach of children. In case of eye contact, rinse.


g Products Sustainable Design Project

Bar | Label Final

Umcomplicated products for a clean and happy home

ALL PURPOSE

SOAP BAR

Umcomplicated products for a clean and happy home

1

ALL PURPOSE

SOAP BAR

Umcomplicated products for a clean and happy home

ALL PURPOSE

SOAP BAR

LILAC SCENT

COMMON SENSE CAUTION: Avoid eye contact. Keep out of reach of children. In case of eye contact, rinse.

GOOD HOUSE KEEPING

COMMON SENSE CAUTION: Avoid eye contact. Keep out of reach of children. In case of eye contact, rinse.

8 OUNCES 225G

PURE CLEANING PRODUCTS || 51


52 || PROJECT 6




07 SeedTime INSTRUCTOR Tom McNulty CLASS Package Design 4 SEMESTER Fall 2010 FORMAT Packaging OBJECTIVE To create a brand identity and package system that is “green friendly.� The packaging and products need to be eco-friendly and safe for the environment. The packaging also needs to minimize packaging and using recycled and biodegradable materials. SOLUTION SeedTime is your one stop shop for everything gardening. We sell gardening tools made from 100% recycled wood and metal, gloves, seed packets, hats, gloves, etc. You can shop, talk to our knowledgeable staff or browse at our wide range of items, flowers, trees and seeds. We welcome all garden lovers, young or old, new or advanced.


etail Store & Packaging System il Store & Packaging System

omputer Roughs Round uter Roughs Round 5 5

Retail Store & Packaging System ail Store & Packaging System

Store & Packaging Computer Roughs Round puter Roughs Round 5 5

System

Store Packaging System Roughs& Round 5

r Roughs Round 5 © 2010 SeedTime

© 2010 SeedTime

(TROWEL) (TROWEL) Large Large 1 trowel 7.2 ounces Best | Quality | 100% Organic

1 trowel | 7.2 ounces

(TRANSPLANTER) (TRANSPLANTER)

GARDENERS NOTES GARDENERS NOTES Digging is no this longer an uncomfortable chore with this super-comfortable Digging is no longer an uncomfortable chore with super-comfortable SeedTime construction Trowel. Durable recycled aluminum construction for dependable SeedTime Trowel. Durable recycled aluminum for dependable digging. Wooden grip for comfort. Solid one-piece construction for strength. digging. Wooden grip for comfort. Solid one-piece construction for strength. Hang hole for easy storage. Hang hole for easy storage.

Best Quality | 100% Organic

Best Quality | 100% Organic

Best Quality 100% Organic 1 transplanter | 7.2|ounces

© 2010 SeedTime

© 2010 SeedTime

GARDENERS NOTES

GARDENERS NOTES

(CUL (CULTIVATO Small

Transplanting is nothis longer an uncomfortable chore with this super-comfortable Transplanting is no longer an uncomfortable chore with super-comfortable SeedTime Durable recycled steel construction for dependable SeedTime Transplanter. Durable recycled steel Transplanter. construction for dependable digging. Gradationon marks forNo easy depth measurement on the go. No more digging. Gradation marks for easy depth measurement the go. more planting too deep! planting too deep!

Small

Small

1 transplanter | 7.2 ounces

1 cultivator | 8 oun Best Quality |

1 cultivator | 8 ounces

Yellow Sweet Spanish

NION)

Beefsteak

Beefsteak

(TOMATO)

(TOMATO) © 2010 SeedTime

(TROWEL) Large (TROWEL) Large 1 trowel | 7.2 ounces

1 trowel | 7.2 ounces

© 2010 SeedTime

TOMATO

TOMATO

(TRANSPLANTER) Small (TRANSPLANTER)

GARDENERS NOTES

© 2010 SeedTime Digging is no longer an uncomfortable chore with this super-comfortable SeedTime Trowel. Durable recycled aluminum construction for dependable GARDENERS NOTES digging. Wooden grip for comfort. Solid one-piece construction for strength. Hang hole for easy storage. Digging is no longer an uncomfortable chore with this super-comfortable SeedTime Trowel. Durable recycled aluminum construction for dependable digging. Wooden grip for comfort. Solid one-piece construction for strength. Hang hole for easy storage.

Best Quality | 100% Organic

Best Quality | 100% Organic

(CULTISm (CULTIVAT Small

This isproducing the perfect slicing tomato, producing large, slightly This is the perfect slicing© tomato, large, slightly GARDENERS NOTES 2010 SeedTime Transplanting isribbed no longer an flavor. uncomfortable chore with this super-comfortable fruits withThey're an outstanding rich flavor. They're ribbed fruits with an outstanding rich SeedTime Transplanter. Durable recycled steel construction for dependable

productive and have many uses. Great in salads, easy-to-grow, productive andeasy-to-grow, have many Great salads, GARDENERS NOTES digging. Gradation marksuses. for easy depth in measurement on the go. No more

Best Quality | 100% Organic

1 transplanter | 7.2 ounces

planting too deep! is no relishes longer an uncomfortable chore with this super-comfortable for cooking. juice, canning, relishes andSeed. cooking. Certified Organic Seed. for Transplanting juice, canning, and Certified Organic

1 cultivator | 8 ounces

SeedTime Transplanter. Durable recycled steel construction for dependable digging. Gradation marks for easy depth measurement on the go. No more planting too deep!

Small

Best Quality | 100% Organic

1 transplanter | 7.2 ounces

Light

Row Spacing

Plant Spacing

Full Sun

3-4 feet

6 in.

1 cultivator | 8 ounces

Row Plant Days to Days to Plant Spacing Spacing Germination MaturityDepth

Plant Light Depth Full1/2 Sun in.

3-4 feetdays 14-18

Days to Germination

Days to Maturity

14-18 days

95-120 days

695-120 in. 1/2 in. days

Best Qua

Beefsteak

(TOMATO)

GARDENERS NOTES GARDENERS NOTES For early crop,orstart indoors in pots or flats 5-7 weeks For early crop, start seeds indoors in pots flatsseeds 5-7 weeks

Beefsteak

(TOMATO)

Pick gently when is uses. fully Great developed. Pick gently when color is fully developed. TOMATO © 2010 SeedTime planting too deep! easy-to-grow, productive and havecolor many in salads, This is the perfect tomato, relishes producing slightly for slicing juice, canning, andlarge, cooking. Certified Organic Seed. GARDENERSribbed NOTES fruits with an outstanding rich flavor. They're many uses. Great in salads,

Best Quality | 100% Organic

© 2010 SeedTime © 2010 SeedTime

© 2010 SeedTime

GARDENERS NOTES

GARDENERS NOTES

Light

Row Spacing 3-4 feet

Row Spacing

Full Sun

3-4 feet

Plant Spacing

Plant Depth

Days to Germination

Days to Maturity

6 in.

1/2 in.

14-18 days

95-120 days

Plant Spacing

Plant Depth

Days to Germination

Days to Maturity

6 in.

1/2 in.

14-18 days

95-120 days

Best Quality30| Seeds 100% Organic | 1.5 ounces

GARDENERS NOTES

For early crop, start seeds indoors in pots or flats 5-7 weeks

before planting outdoors. Place in a sunny location, keeping soil

SeedTime Weeder is friendly the perfect tool for environmentally friendly weed The SeedTime Weeder is the perfect The tool for environmentally weed control. Simply the forked tip into the tap root and push down. Easily control. Simply press the forked tip into the tap root press and push down. Easily removes thistles other removes dandelions, thistles and other weeds dandelions, including the root soand that the weeds including the root so that the weed can’t grow back. for quickly weeding small lawn areas. weed can’t grow back. Great for quickly weeding small lawnGreat areas.

moist and warm. Transplant GARDENERS NOTES outdoors when 5-10" tall after the

Beefsteak

danger of frost is passed. later 5-7 croop, sow sparingly directly For early crop, start seeds indoors in potsFor or flats weeks into garden, location, after weather and soil are warm. before planting outdoors. Placeininsunny a sunny location, keeping soil Cultivate,outdoors apply vegetable food tall and after firm over moist and warm. Transplant when 5-10" the seed. Stake or TOMATO cage toFor save space. Water whendirectly dry and feed monthly. danger of frost is passed. later croop, sowdeeply sparingly This is the perfect slicing tomato, producing large, slightly Pick gently when color is are fully developed. into garden, in sunny location, after weather and soil warm.

(TOMATO)

Best Quality | 100% Organic

Full Sun

Beefsteak

(TOMATO)

1 weeder | 6.4 ounces Best Quality | 100% Organic

Light

Yellow Sweet Spanish

( WEEDER) ( WEEDER) Small Small 1 weeder | 6.4 ounces

1 cultivator | 8 ounces

1 cultivator | 8 ounces

planting too deep! Best Quality | 100% Organic

30 Seeds | 1.5Best ounces Quality | 100% Organic

30 Seeds | 1.5 ounces

© 2010 SeedTime

1 transplanter | 7.2 ounces

Transplanting is no longer an uncomfortable chore with this super-comfortable easy-to-grow, productive and have SeedTime Transplanter. Durable recycled steel construction for dependable

Beefsteak juice, canning,onrelishes digging. Gradation marks for easyfor depth measurement the go. No and more cooking. Certified Organic Seed.

Beefsteak

Small

(CULT

(O (CULTIVATOR) Yell Small

(TOMATO) (TOMATO) (TRANSPLANTER)

GARDENERS NOTES Digging is no longer an uncomfortable chore with this super-comfortable SeedTime Trowel. Durable recycled aluminum construction for dependable digging. Wooden grip for comfort. Solid one-piece construction for strength. Hang hole for easy storage.

Best Quality | 100% Organic

SeedTime Transplanter. Durable recycled steel construction for dependable digging. Gradation marks for easy depth measurement on the go. No more

cage to savedry space. deeply rich when dry and feed monthly. cage to save space. Water deeply when and feed monthly. ribbed fruits with anWater outstanding flavor. They're

Best Quality | 100% Organic

(ONION)

1 trowel | 7.2 ounces

©and 2010when SeedTime warm. Transplant outdoors when 5-10" tall after the moist and warm. Transplantmoist outdoors 5-10" tall after the

of frost is passed. For later croop, sow sparingly directly danger of frost is passed. Fordanger later croop, sow sparingly directly intoafter garden, in sunny location, after weather and soil are warm. into garden, in sunny location, weather and soil are warm. GARDENERS NOTES TOMATO Transplanting is no longer an uncomfortable chore withStake thisfood super-comfortable Cultivate, apply vegetable over seed. Stake or Cultivate, apply vegetable food firm over seed. orand firmlarge, This is and the perfect slicing tomato, producing slightly

Small

1 transplanter | 7.2 ounces

ON)

(TROWEL) Large

before outdoors. Place in a sunny location, keeping soil before planting outdoors. Place in aplanting sunny location, keeping soil

(TRANSPLANTER)

GARDENERS NOTES Digging is no longer an uncomfortable chore with this super-comfortable SeedTime Trowel. Durable recycled aluminum construction for dependable digging. Wooden grip for comfort. Solid one-piece construction for strength. © 2010 SeedTime Hang hole for easy storage.

Best Quality | 100% Organic

eet Spanish

© 2010 SeedTime

(TROWEL) Large 1 trowel | 7.2 ounces

(TOMATO) (TOMATO)

ribbed fruits with an outstanding rich flavor. They're

Cultivate, apply vegetable food and firm over seed. Stake or

easy-to-grow, productive and have many uses. Great in salads,

TOMATO cage to save space. Water deeply when dry and feed monthly. for juice, canning, relishes and cooking. Certified Organic Seed. This is the perfect slicing tomato, producing slightly Pick gently large, when color is fully developed.

Wando

Danvers Half Long

Wando

(PEA)

Best Quality | 100% Organic

GARDENERS NOTES

Full Sun

12-15 in.

1/2 in.

Full 1/4Sun in.

12-15 days in. 12-18

1/2 in.days 1/4 in. 60-80

12-18 days

60-80 days

95-120 days

Days to

Days to Maturity 50-70 days

Danvers Half Long

Wando

(TOMATO) Wando

© 2010 SeedTime

© 2010 SeedTime

Days to Maturity

1/4 in.

12-18 days

60-80 days

© 2010 SeedTime

Days to Germination

Light

Spacing

Spacing

Plant Depth

Days to Germination

Full Sun

2.5-3 feet

1-1.5 in.

3/4-1 in.

7-15 days

© 2010 SeedTime

Wando

Wando

(PEA)

(PEA)

Early Green Cluster

(CUCUMBER)

© 2010 SeedTime

The delicate sweet taste of fresh-picked peas makes them one of

This variety is types. one of It theproduces most popular slicing types. It produces This variety is one of the most popular slicing

Early Green Cluster

(CUCUMBER) Days to Germination

Days to Maturity

10-14 days

90-110 days

Light

Early Green Cluster

53-60 days

Wando

and feed monthly. Tie vines and feed monthly. Tie vines on while trellis to save space. Pick at on anytrellis to save space. Pick at any picking to avoid tearing. This variety is one of the most popular slicing types. It produces size up to 6-8" and before size up to 6-8" and before fruit color begins to turn yellow.fruit Pickcolor begins to turn yellow. Pick 8" fruit that is delicious fresh or sliced in salads. Plants are easy

(PEA)

regularly so fruit Certified will continue to form. regularly so fruit will continue to form. growers. to grow and vigorous Organic Seed.

(CUCUMBER) (CUCUMBER) © 2010 SeedTime

Spacing

Depth

Days to Germination

Days to Maturity

5-8 feet

3 in.

1 in.

10-14 days

90-110 days

Row

Plant

Plant

3

30 Seeds | 1.5 ounces

Days to

Days to Maturity

7-14 days

53-60 days

delicious Light fresh or sliced are easy Spacingin salads. SpacingPlants Depth Germination

to grow and vigorous growers. Certified3Organic Seed. Full Sun 4-5 feet in. 1/2-1 in.

Select a sunny well-drained location and sow seed in the late

© 2010 SeedTime

GARDENERS NOTES Row Spacing

© 2010 SeedTime

© 2010 SeedTime

Light

shade. Soil shouldDays be warm, enriched Plant Plant to Days to Spacing Depth Germination Maturity

compost, and cultivated. Firm soil over seed. May be grown 5-8 feet 3 in. 1 in. 10-14 days 90-110 days among corn plants. Feed monthly and keep soil moist. Pinch of all but 1 or 2 pumpkins per vine for larger fruit. Cut from vine using pruning shear, leaving 3" of stem. Contains Calcium, Iron, GARDENERS NOTES and Vitamins A, B1, B2 and Niacin. Plant in late spring after the last frost, in full sun or light

Early Green Cluster

(CUCUMBER)

(CUCUMBER)

Big Max

© 2010 SeedTime

PUMPKIN

to grow and vigorous growers. Certified Organic Seed.

Best Quality | 100% Organic

8" fruit that is delicious fresh or sliced in salads. Plants are easy

(PUMPKIN) Big Max

(PUMPKIN)

intensely flavored and fine for pies and cooking. Seeds make a Light

Row Spacing

Plant Spacing

Full Sun

4-5 feet

3 in.

delicious and nutritious snack. Certified Organic Seed. Plant Plant Days to Days to

© 2010 SeedTime

Spacing

Depth

3 in.

1 in.

Germination

Maturity

10-14 days

90-110 days

This variety is one of the most popular slicing types. It produces

© 2010 SeedTime

have pink-orange, ribbed skin. The flesh is yellow-orange,

5-8 feet

CUCUMBER

This warm-weather vegetable is enjoyed throughout the world.

This variety is often a prizewinner in pumpkin contests. Fruits

Row Spacing

30 Seeds | 1.5 ounces

Early Green Cluster 8" fruit that is delicious fresh or sliced in salads. Plants are easy

30 Seeds | 1.5 ounces

delicious and nutritious snack. Certified Organic Seed.

Light

B

This variety is one of the most popular slicing types. It produces

have pink-orange, ribbed skin. The flesh is yellow-orange,

intensely flavored and fine for pies and cooking. Seeds make a

Full Sun

(EGG

regularly so fruit will continue to form.

CUCUMBER

This warm-weather vegetable is enjoyed throughout the world.

This variety is often a prizewinner in pumpkin contests. Fruits

Best Quality | 100% Organic

(E

30 Seeds |

and feed monthly. Tie vines on trellis to save space. Pick at any size up to 6-8" and before fruit color begins to turn yellow. Pick

Early Green Cluster

(PUMPKIN)

Vitamins A, B1, B2 and Niacin.

food and smooth with rake. Firm soil over seed. Keep soil moist.

Best Quality | 100% Organic

(CUCUMBER)

PUMPKIN

Days to

results, loosen soil with spade or fork, fertilize with vegetable

30 Seeds | 1.5 ounces

using pruning shear, leaving 3" of stem. Contains Calcium, Iron, Best Quality | 100% Organic and

Days to

earlier crop start indoors 4-6 weeks before setting out. For best

Early Green Cluster

all but 1 or 2 pumpkins per vine for larger fruit. Cut from vine

Big Max

Plant

(CUCUMBER)

among corn plants. Feed monthly and keep soil moist. Pinch of

30 Seeds | 1.5 ounces

Plant

earlier crop start indoors 4-6 weeksMaturity before setting out. For best Spacing Depth Germination

© 2010 SeedTime

compost, and cultivated. Firm soil over seed. May be grown

spring when the soil is warm and all danger of frost is past. For

soil spade with vegetable Full Sun 4-5 feet results, 3 in. loosen 1/2-1 in. with7-14 daysor fork, 53-60fertilize days food and smooth with rake. Firm soil over seed. Keep soil moist. and feed monthly. Tie vines on trellis to save space. Pick at any GARDENERS NOTES size up to 6-8" and before fruit color begins to turn yellow. Pick Select a sunny well-drained location andsosow seed the lateto form. regularly fruit willincontinue spring when the soil is warm and all danger of frost is past. For

Full Sun

shade. Soil should be warm, enriched with a vegetable food and

Row Spacing

Light

with a vegetable food and

Black Beauty

Big Max

(PUMPKIN)

© 2010 SeedTime

GARDENERS NOTES

(PUMPKIN) Big Max

Best Quality

30 Se Black

This warm-weather vegetable is enjoyed throughout the world.

Plant in late spring after the last frost, in full sun or light

30 Seeds | 1.5 ounces

Romaine

(EGGP

CUCUMBER

This variety is one of the most popular slicing types. It produces

Best Quality8"| fruit 100% that Organic is

© 2010 SeedTime

Spacing

Best Quality | 100% Organic Green Cluster Cluster Early

30 Seeds | Best 1.5 Quality ounces | 100% Organic

30 Seeds | 1.5 ounces

© 2010 SeedTime

Light

Full Sun

delicious and nutritious snack. Certified Organic Seed.

(LETTUCE 30 Seeds | 1.5 ounces

Best Quality | 100% Organic

(EGGPLANT)

Big Max

(PUMPKIN)

intensely flavored and fine for pies andRow cooking. Seeds a Plant make Plant

Best Quality | 100% Organic

Days to Maturity

7-14 days

whileresults, pickingloosen to avoid tearing. by soaking soil or to reduce danger ofwith disease. when seedswith vegetable results, loosen soil spadePick or fork, fertilize soil with spade fork, fertilize with vegetable CUCUMBER in the pod, while stillrake. bright green. Holdseed. vineKeep soil moist. food and smooth with Firm soil over food and smoothhave withenlarged rake. Firm soil over seed. Keep soil moist. This warm-weather vegetable is enjoyed throughout the world.

(CUCUMBER)

Big Max

| 100% Organic

(PEA) 30 Seeds | 1.5 ounces

30 Seeds |Early 1.5 ounces Green

This variety is often a prizewinner in pumpkin contests. Fruits

30 Seeds | 1.5 ounces Best Quality | 100% Organic

Days to Germination

have enlarged in the pod, while still over bright green. Hold vine soil seed. support forindoors tall varieties. Water out. For best earlier cropsetting start 4-6 weeks before setting earlier crop start indoors 4-6 Provide weeks before out. growing For best

Wando

PUMPKIN

have pink-orange, ribbed skin. The flesh is yellow-orange,

Quality BigBest Max

50-70 days

Plant Depth 1/2-1 in.

© 2010 SeedTime

© 2010 SeedTime

and Vitamins A, snack. B1, B2Certified and Niacin. and Vitamins A, B1, B2delicious and Niacin. and nutritious Organic Seed.

30 Seeds | 1.5 ounces

7-15 days

Plantto Days Spacing Maturity

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Big Max

(PUMPKIN)

using pruning shear,Calcium, leaving ofpies stem. Contains Iron, using pruning shear,A,leaving ofintensely stem. Contains Iron, flavored and fine3" for and cooking.Calcium, Seeds make a Vitamins B1, B23" Niacin and C.

30 Seeds | 1.5 ounces

3/4-1 in.

Row Plant Days to Light Germination Spacing Depth

mid-spring. Plant again in late summer forFor late falldanger crop. Firm by soaking soil to reduce of disease. Pick when spring when the soil is past. warm and all of frost is past. For springdanger when the soil is warm and allseeds danger of frost

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Danvers HalfDanvers Long Half Long

(CARROT) (CARROT) Big Max

(PUMPKIN)

corn plants. Feed monthly soil moist. Pinch of among plants. Feed and keep soil moist. Pinch Vitamins A, corn B1, B2 Niacin andmonthly C. among weeks. Delicious when young. Begin pulling when finger size. of andinkeep This variety is often a prizewinner pumpkin contests. Fruits

all but 1 or 2Calcium, pumpkins per vine forThe larger fruit. Cut from vine all but 1 or 2 perplace. vine for larger fruit. CutIron from vine have ribbed skin. flesh is yellow-orange, Store extra seeds inpumpkins a cool, dry Rich inpink-orange, and

Danvers Half Long

1-1.5 in.

GARDENERS NOTES 3 in. 53-60 days

Selectata2sunny location until and plant in very early spring as soon as and organic matter. Continue planting week intervals

soil canfor belate worked. Cultivate enrich with vegetable food mid-spring. Plant again in late summer fall crop. Firm soil and GARDENERS NOTES GARDENERS NOTES

in mild winter areas. Sow sparingly, firming soil overfood row. shade. Soil should be warm, enriched with a vegetable food and shade. Soil should be seed warm, enriched with a vegetable and weeks. Delicious when young. Begin pulling when finger size.

Best Quality | 100% Organic

2.5-3 feet

Spacing

Days to Maturity

organic Continue planting at 2 week intervals until soil over seed. ProvideSelect support forand tallwell-drained growing matter. varieties. Water Select a sunny well-drained a sunny location and sow seed in the latelocation and sow seed in the late

compost, and cultivated. Firm cultivated. Firm soilvegetable overand seed. Mayevery be grown Store extra seeds in soil acompost, cool, dry and place. Rich Calcium, Iron Keep moist, weed free,in and apply food 4 soil over seed. May be grown PUMPKIN

Danvers Half Long

Spacing

Days to Germination

Select a sunny location and plant in very early spring as soon as

every weed 2-3 Plant weeks until midvegetable summer. Fall planting recommended Plant in late spring the last frost, in full sun or light late spring after the last frost, sunafter or light Keep soil moist, free,in and apply food every 4 in full

(CARROT) (CARROT) (PUMPKIN) (PUMPKIN)

1-1.5 in.

Plant Depth

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plant inSow early spring asGARDENERS soon as soil can berow. worked,GARDENERS repeating NOTES NOTES in mild winter areas. seed sparingly, firming soil over

30 Seeds | 1.5 ounces

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Full Sun

3 in. days 1 in. 90-110

Days to Maturity

Row Plant 3/4-1 in. 50-70 days Light 7-15 days Spacing Spacing

GARDENERSRow NOTESPlant

Row to Plant Days Days to Plant Spacing Spacing Germination Maturity Depth 5-8 feet 10-14 days

Days to Germination

Black Beauty

12-18 days

Plant Light Depth

Plant Depth

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1/4 in.

Spacing

Early Green Cluster

60-80 days

1/2 in.

Spacing

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Plant Spacing

(CUCUMBER)

Days to Maturity

12-15 in.

Full Sun

Row Spacing

NT)

© 2010 SeedTime

© 2010 SeedTime

© 2010 SeedTime

fruit in that is delicious or sliced in salads. Plants are easy 8" fruit that is delicious fresh or8"sliced salads. Plants fresh are easy to grow and vigorous to grow and vigorous growers. Certified Organic Seed.growers. Certified Organic Seed.

Full Sun

Row Plant Plant Days to 1/4 in. 12-18 days 60-80 days Spacing Spacing Depth Germination

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30 Seeds | 1.5 ounces

productive. Certified Organic Seed.

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Light

Days to Maturity

1/2 in.

Full Sun

Black Beauty

Danvers Half Long

(CARROT)

12-15 in. Light

(EGGPLANT)

(CARROT) Full Sun

PEA

the most popular garden vegetables. This variety comes into most popular production quickly, making it a goodthe early crop. Plantsgarden are veryvegetables. This variety comes into

Best Quality | 100% Organic

delicious and nutritious delicious and nutritious snack. Certified Organic Seed.snack. Certified Organic Seed.

Select a sunny location with porous soil. Cultivate deeply and

while picking to avoid tearing.

PEA

production quickly, making it a good early crop. Plants are very productive. Certified Organic Seed. CUCUMBER CUCUMBER

30 Seeds | 1.5 ounces

ribbed skin. The flesh is yellow-orange, have pink-orange, ribbed skin.have Thepink-orange, flesh is yellow-orange,

plant in early spring as soon as soil can be worked, repeating Select a mid sunny location with porous soil. Cultivate deeply and every 2-3 weeks until summer. Fall planting recommended

Romaine

Wando

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30 Seeds |

(LET

have enlarged in the pod, while still bright green. Hold vine Best Quality | 100% Organic

The delicate sweet taste of fresh-picked peas makes them one of

fine for pies intensely flavored and fine forintensely pies and flavored cooking. and Seeds make a and cooking. Seeds make a Days to Germination

50-70 days

by soaking soil to reduce danger of disease. Pick when seeds

periodisofoften time.a Certified Organic Seed. This variety is often a prizewinner This variety prizewinner in pumpkin contests. Fruits in pumpkin contests. Fruits

Plant Depth

7-15 days

mid-spring. Plant again in late summer for late fall crop. Firm soil over seed. Provide support for tall growing varieties. Water

Wando

(PEA)

An exceedingly popular table vegetable that is unmatched for

mismanagement and unequaled for supplying food for a PUMPKIN long period of time. Certified OrganicPUMPKIN Seed.

Plant Spacing

3/4-1 in.

have enlarged the pod, while still bright soil can be worked. Cultivate soil andinenrich with vegetable foodgreen. Hold vine while to avoid tearing. and organic matter. Continue planting at 2picking week intervals until

(PEA)

30 Seeds | 1.5 ounces

Store extra seeds in a cool, dry place. Rich in Calcium, Iron and

vitamin content and sweet flavor. It is adaptable, tolerant of vitamin and flavor. It for is adaptable, tolerant of mismanagement and content unequaled forsweet supplying food a long

Row Spacing

1-1.5 in.

and organic matter. Continue planting at 2 week intervals until mid-spring. Plant again in late summer for late fall crop. Firm

Keep soil moist, weed free, and apply vegetable food every 4

Light

2.5-3 feet

soil over seed. Provide support for tall growing varieties. Water GARDENERS NOTES

weeks. Delicious when young. Begin pulling when finger size.

Best Quality | 100% Organic

spring as soon as

soil can be worked. Cultivate soil and enrich with vegetable food

Full Sun

CARROT Vitamins A, B1, B2 Niacin and C. Best Quality | 100% Organic CARROT An exceedingly popular table vegetable that is unmatched for

Danvers Half Long

50-70 days

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(CARROT)

(CARROT)

3

Days to Maturity

GARDENERS NOTES

in mild winter areas. Sow seed sparingly, firming soil over row.

30 Seeds | 1.5 ounces

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making it a good early crop. Plants are very

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Danvers Half Long

(LETT

30 Seeds | 1.5 ounces

the most popular garden vegetables. This variety comes into Best Qualityproduction | 100% Organic quickly,

30 Seeds | Best 1.5 Quality ounces | 100% Organic

productive. CertifiedRow Organic Plant Seed.

Plant Depth

Yellow Sweet Sp

The delicate sweet taste of fresh-picked peas makes them one of

Wando

Wando

30 Seeds | 1.5 ounces

(ONIO 30 Seeds | 1.5 ounces

PEA

GARDENERS NOTES

Row Spacing

30 Seeds | 1.5 ounces

Plant

soiltall over seed. Provide support soil over seed. Provide support for growing varieties. Waterfor tall growing varieties. Water PEA towhen reduce danger of disease. Pick when seeds by soaking soil to reduce dangerby ofsoaking disease.soil Pick seeds delicate sweet taste fresh-picked makes green. them one of vine have enlarged in of the pod, while peas still bright Hold have enlarged in the pod,The while still bright green. Hold vine thetomost popular garden comes into whilevegetables. picking to This avoidvariety tearing. while picking avoid tearing. production quickly, making it a good early crop. Plants are very productive. Certified Organic Seed.

Best Quality | 100% Organic

(PEA) (PEA)

weed can’t grow back. Great for quickly weeding small lawn areas.

Best Quality | 100% Organic

Plantto Days

mid-spring. again late summer for late fall crop. Firm mid-spring. Plant again in late summer for Plant late fall crop.inFirm

Best Quality | 100% Organic

vitamin content and sweet flavor. It is adaptable, tolerant of

The SeedTime Weeder is the perfect tool for environmentally friendly weed Organic Seed. GARDENERS NOTES period of time. Certified Row Plant control. Simply press the forked tip into the tap root and push down. Easily Light Spacing Spacing control. Simply press the forked tip into the tap andweeds push down. Easily removes dandelions, thistles androot other including the root so that the Full Sun 12-15 in. 1/2 in. removes dandelions, thistles other weeds including the root so thatsmall the lawn areas. weed can’tand grow back. Great for quickly weeding

Row Days to

Plant

and organic matter. Continue planting at 2 week intervals until and organic matter. Continue planting at 2 week intervals until

Beefsteak

30 Beefsteak Seeds | 1.5 ounces

30 Seeds | 1.5 ounces

CARROT

30 Seeds | 1.5 Best Quality | 100% Organic Bestounces Quality | 100% Organic The SeedTime Weeder is the perfect tool for environmentally friendly weed

Plant

soil canenrich be worked. Cultivatefood soil and enrich with vegetable food can is befully worked. Cultivate soil and with vegetable Pick gently whensoil color developed.

(PEA)

1 weeder | 6.4 ounces

14-18 days

Cultivate, apply vegetable food and firmPick over seed. Stake GARDENERS GARDENERS NOTES gently whenor color is fully developed. NOTES cage to save space. Water deeply and feed monthly. Select a sunny and plant Select awhen sunnydry location and plant in very early location spring as soon as in very early spring as soon as

(TOMATO)

mismanagement GARDENERS NOTES and unequaled for supplying food for a long Danvers Half Long Danvers Half Long

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1/2 in.

(PEA)

Small

making it a good early crop. Plants are very production quickly, making it a production good early quickly, crop. Plants are very

6 in.

Light Germination Light Spacing Germination Spacing Spacing Depth moist and warm. Transplant into outdoors when talllocation, after theafterSpacing garden, in5-10" sunny weatherMaturity and soilDepth are warm.

© 2010 AnSeedTime exceedingly popular table vegetable that is unmatched for

30 Seeds | 1.5 ounces

30 Seeds | 1.5 o

(LETTUCE)

(CARROT)

insparingly, mild winter areas.soil Sowover seed sparingly, firming soil over row. in mild winter areas. Sow seed firming row.

CARROT Keep soilvegetable moist, weed and Keep soil moist, weed free, and apply foodfree, every 4 apply vegetable food every 4 An exceedingly popular table vegetable that is unmatched for Delicious when young. Begin pulling when finger size. weeks. Delicious when young.weeks. Begin pulling when finger size. vitamin content and sweet flavor. It is adaptable, tolerant of Store extra in a cool, dryand place. Rich in Calcium, Iron and Store extra seeds in a cool, dry place. Richseeds in Calcium, Iron mismanagement and unequaled for supplying food for a long Vitamins A, B1, B2 Niacin and C. Vitamins A, B1, B2 Niacin and C. period of time. Certified Organic Seed.

© 2010 SeedTime

95-120 days

PEA

Fullin. Sun 7-15 2.5-3 feet 50-70 1-1.5 in. 3/4-1 in. 7-15 days Full Sun 2.5-3 feetsparingly 1-1.5 in. directly 3/4-1 days days danger of frost is passed. For later croop, sow Cultivate, apply vegetable food and firm over seed. Stake or into garden, in sunny location, cage after to weather and soil are warm. save space. Water deeply when dry and feed monthly.

Row

every 2-3 until mid summer. Fall planting recommended every 2-3 weeks until mid summer. Fallweeks planting recommended

(CARROT) (CARROT)

Days to Maturity

14-18 days

For early crop, start seeds indoors in pots or flats 5-7 weeks

Days to Maturity

GARDENERS NOTES

GARDENERS NOTES

Days to Germination

1/2 in.

before NOTES planting outdoors. Place in a sunny location, keeping soil GARDENERS

Days to Germination

plant early spring as soon as soil can be worked, repeating plant in early spring as soon as soilin can be worked, repeating

1 weeder | 6.4 ounces

3-4 feet

Plant Depth

6 in.

moist and warm. Transplant For early crop, start seeds indoors in pots or flats 5-7 weeksoutdoors when 5-10" tall after the danger of frost is passed. Forsoil later croop, sow sparingly directly before planting outdoors. Place in a sunny location, keeping

Row to Plant Days Days to Plant Spacing Spacing Germination Maturity Depth

© 2010 SeedTime

Plant Light Depth

Plant Spacing

PEA

Romaine

Plant Spacing

3-4 feet

ETTUCE)

Row Spacing

Select soil. a sunny location with and porous soil. Cultivate deeply and Select a sunny location with porous Cultivate deeply

WEEDER) ( (WEEDER) Small

Light

Full Sun

removes dandelions, thistles and other weeds including the root so that the weed can’t grow back. Great for quickly weeding small lawn areas.

GARDENERS NOTES The SeedTime Weeder is the perfect tool for environmentally friendly weed control. Simply press the forked tip into the tap root and push down. Easily removes dandelions, thistles and other weeds including the root so that the weed can’t grow back. Great for quickly weeding small lawn areas. Light

Row Spacing

Plant Plant Days to Days to the most vegetables. This variety comes into the most popular garden vegetables. Thispopular varietygarden comes into Spacing Depth Germination Maturity

period of time. Certified Organic Seed. period of time. Certified Organic Seed.

Best Quality | 100% Organic

Best Quality | 100% Organic

Light Full Sun

The delicate ofone fresh-picked peas makes them one of The delicate sweet taste of fresh-picked peassweet makestaste them of

© 2010 SeedTime

vitamin content andfor sweet flavor. Itfriendly is adaptable, tolerant of vitamin content and sweet flavor. Itis is adaptable, tolerant of The SeedTime Weeder the perfect tool environmentally weed control. Simply press thesupplying forked tip into the unequaled tap root and push down. Easily food for a long mismanagement and for supplying mismanagement andSeedTime unequaled for food for a long © 2010

Row Spacing

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Danvers Half Long

(CARROT)

(PEA)

© 2010 SeedTime

( WEEDER) Small 1 weeder | 6.4 ounces

( WEEDER) Small 1 weeder | 6.4 ounces

Romaine

Beefsteak

CARROT

exceedingly popular table for vegetable that is unmatched for An exceedingly popular table An vegetable that is unmatched

(O 30

easy-to-grow, productive and have many uses. Great in salads, Best Quality | 100% Organic

for juice, canning, relishes and cooking. Certified Organic Seed.

30 Seeds | 1.5 ounces © 2010 SeedTime

CARROT

(LETTUCE)

Beefsteak ribbed fruits with an outstanding rich flavor. They're

30 Seeds | 1.5 ounces

Plant to grow Daysand to vigorous Days to growers. Depth Germination Maturity 1/2-1 in.

7-14 days

Certified Organic Seed.

53-60 days

GARDENERS NOTES Select a sunny well-drained location and sow seed in the late Row Plant

GARDENERS NOTES Spacing

Spacing

Depth

Germination

Days to Maturity

5-8 feet

3 in.

1 in.

10-14 days

90-110 days

compost, and cultivated. Firm soil over seed. May be grown

Light

Spacing spring when the soil is warm and all danger of frost is past.Spacing For Full Sun 4-5out. feet For best 3 in. earlier crop start indoors 4-6 weeks before setting

Big Max

Best Quality | 100% Organic

(PUMPKIN) © 2010 SeedTime

Big Max

Best Quality | 100% Organic

© 2010 SeedTime

30 Seeds | 1.5 ounces

compost, and cultivated. Firm soil over seed. May be grown among corn plants. Feed monthly and keep soil moist. Pinch of all but 1 or 2 pumpkins per vine for larger fruit. Cut from vine using pruning shear, leaving 3" of stem. Contains Calcium, Iron, and Vitamins A, B1, B2 and Niacin.

53-60 days

sunny well-drained size up to 6-8" and before fruit colorSelect beginsa to turn yellow. Pick location and sow seed in the late when the soil is warm and all danger of frost is past. For regularly so fruit will spring continue to form.

(CUCUMBER)

earlier crop start indoors 4-6 weeks before setting out. For best results, loosen soil with spade or fork, fertilize with vegetable food and smooth with rake. Firm soil over seed. Keep soil moist.

Early Green Cluster

30 Seeds | 1.5 ounces

and feed monthly. Tie vines on trellis to save space. Pick at any size up to 6-8" and before fruit color begins to turn yellow. Pick

Best Quality | 100% Organic

(CUCUMBER) © 2010 SeedTime

shade. Soil should be warm, enriched with a vegetable food and

(PUMPKIN) 30 Seeds | 1.5 ounces

Days to Maturity

7-14 days

GARDENERS NOTES and feed monthly. Tie vines on trellis to save space. Pick at any

GARDENERS NOTES

Plant in late spring after the last frost, in full sun or light

Days to Germination

food and smooth with rake. Firm soil over seed. Keep soil moist.

among corn plants. Feed monthly and keep soil moist. Pinch of all but 1 or 2 pumpkins per vine for larger fruit. Cut from vine using pruning shear, leaving 3" of stem. Contains Calcium, Iron, and Vitamins A, B1, B2 and Niacin.

Plant Depth 1/2-1 in.

results, loosen soil with spade or fork, fertilize with vegetable

Early Green Cluster

30 Seeds | 1.5 ounces

Best Quality | 100% Organic

© 2010 SeedTime

56 || PROJECT 7

Light

Full Sun

regularly so fruit will continue to form.

(EGGPLAN Black Beauty

30 Seeds | 1.5 ounces

Best Quality

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Plant Days to Plant in late spring afterRow the last frost, in fullPlant sun or light

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30 Se


(ONION)

Beefsteak

Beefsteak

(TOMATO)

(TOMATO)

TOMATO

TOMATO

This is the perfect slicing tomato, This producing is the perfect large, slightly slicing tomato, producing large, slightly ribbed fruits with an outstanding ribbed rich flavor. fruits with They're an outstanding rich flavor. They're easy-to-grow, productive and have easy-to-grow, many uses. productive Great in salads, and have many uses. Great in salads, for juice, canning, relishes and cooking. for juice,Certified canning,Organic relishesSeed. and cooking. Certified Organic Seed.

Light

Row Spacing

Plant Spacing

Plant Days Row to Light Germination Depth Spacing

Days Plant to Maturity Spacing

Plant Depth

Days to Germination

Days to Maturity

Full Sun

3-4 feet

6 in.

1/2 Full in. Sun 14-18 3-4 days feet

95-120 6 in. days

1/2 in.

14-18 days

95-120 days

GARDENERS NOTES

GARDENERS NOTES

For early crop, start seeds indoors Forinearly pots crop, or flats start 5-7seeds weeksindoors in pots or flats 5-7 weeks before planting outdoors. Place in before a sunny planting location, outdoors. keeping Place soil in a sunny location, keeping soil moist and warm. Transplant outdoors moist and when warm. 5-10"Transplant tall after the outdoors when 5-10" tall after the danger of frost is passed. For later danger croop, ofsow frostsparingly is passed. directly For later croop, sow sparingly directly into garden, in sunny location, after into weather garden, in and sunny soil are location, warm.after weather and soil are warm. Cultivate, apply vegetable food and Cultivate, firm over apply seed. vegetable Stake orfood and firm over seed. Stake or cage to save space. Water deeplycage when to dry saveand space. feedWater monthly. deeply when dry and feed monthly. Pick gently when color is fully developed. Pick gently when color is fully developed.

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GARDENERS NOTES

GARDENERS NOTES

Yellow Sweet S

control. Simply press the forked tip into the control. tap root Simply and push pressdown. the forked Easilytip into the tap root and push down. Easily removes dandelions, thistles and other weeds removes including dandelions, the rootthistles so thatand the other weeds including the root so that the weed can’t grow back. Great for quickly weeding weed can’t small grow lawn back. areas. Great for quickly weeding small lawn areas.

Romaine

(LETTUCE) Wando

Danvers Half Long

Wando

(PEA) PEA

CARROT

the most popular garden vegetables.the This most variety popular comes garden into vegetables. This variety comes into production quickly, making it a goodproduction early crop.quickly, Plants are making very it a good early crop. Plants are very productive. Certified Organic Seed. productive. Certified Organic Seed.

period of time. Certified Organic Seed. period of time. Certified Organic Seed.

Light

Row Spacing

Plant Spacing

Plant Days Row to Days Plant to Light Depth Germination Spacing Maturity Spacing

Plant Depth

Days to Germination

Days to Maturity

12-15 in.

1/2 in.

1/4 in. Full Sun 12-18 12-15 days in. 60-801/2 days in.

1/4 in.

12-18 days

60-80 days

Light

Row Spacing

Plant Spacing

Plant Days to Row Days to Plant Depth Light Germination Spacing Maturity Spacing

Plant Depth

Days to Germination

Full Sun

2.5-3 feet

1-1.5 in.

3/4-1 in.Full Sun 7-15 days 2.5-3 feet 50-70 days 1-1.5 in.

3/4-1 in.

7-15 days

GARDENERS NOTES

soil can be worked. Cultivate soil and soil enrich can be with worked. vegetable Cultivate food soil and enrich with vegetable food and organic matter. Continue planting andatorganic 2 weekmatter. intervals Continue until planting at 2 week intervals until mid-spring. Plant again in late summer mid-spring. for late fall Plant crop. again Firm in late summer for late fall crop. Firm

every 2-3 weeks until mid summer. every Fall2-3 planting weeksrecommended until mid summer. Fall planting recommended

soil over seed. Provide support for tall soilgrowing over seed. varieties. Provide Water support for tall growing varieties. Water

in mild winter areas. Sow seed sparingly, in mild winter firmingareas. soil over Sowrow. seed sparingly, firming soil over row.

by soaking soil to reduce danger of disease. by soaking Picksoil when to reduce seeds danger of disease. Pick when seeds

Keep soil moist, weed free, and apply Keep vegetable soil moist, food weed every free, 4 and apply vegetable food every 4

while picking to avoid tearing.

(PEA) (PEA) Wando

30 Seeds | 1.5 ounces

Danvers Half Long

while picking to avoid tearing.

Romaine

30 Seeds | 1.5 ounces

Wando

30 Seeds 1.5 ounces Best|Quality | 100% Organic

Best Quality | 100% Organic

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Vitamins A, B1, B2 Niacin and C. Vitamins A, B1, B2 Niacin and C.

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have enlarged in the pod, while still have bright enlarged green. Hold in the vine pod, while still bright green. Hold vine

weeks. Delicious when young. Begin weeks. pulling Delicious when finger when young. size. Begin pulling when finger size. Store extra seeds in a cool, dry place. Store Rich extra in Calcium, seeds in aIron cool,and dry place. Rich in Calcium, Iron and

(CARROT) (CARROT) Danvers Half Long

Days to Maturity 50-70 days

GARDENERS NOTES

Select a sunny location and plant in Select very early a sunny spring location as soon and asplant in very early spring as soon as

GARDENERS NOTES

plant in early spring as soon as soil plant can in beearly worked, spring repeating as soon as soil can be worked, repeating

e

GARDENERS NOTES

Select a sunny location with porous Select soil. aCultivate sunny location deeply with and porous soil. Cultivate deeply and

© 2010 SeedTime

Black Beauty

(EGGPLANT) Early Green Cluster

Big Max

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(CUCUMBER)

(PUMPKIN)

(CUCUMBER)

CUCUMBER

PUMPKIN

This variety is one of the most popular This slicing variety types. is one It produces of the most popular slicing types. It produces

have pink-orange, ribbed skin. The have flesh pink-orange, is yellow-orange, ribbed skin. The flesh is yellow-orange,

8" fruit that is delicious fresh or sliced 8" fruit in salads. that is Plants delicious are easy fresh or sliced in salads. Plants are easy

intensely flavored and fine for piesintensely and cooking. flavored Seeds and make fine afor pies and cooking. Seeds make a

to grow and vigorous growers. Certified to grow Organic and vigorous Seed. growers. Certified Organic Seed.

delicious and nutritious snack. Certified delicious Organic and nutritious Seed. snack. Certified Organic Seed.

Light

Row Spacing

Plant Spacing

Plant Days Row to Days Plant to Light Depth Germination Spacing Maturity Spacing

Plant Depth

Days to Germination

Days to Maturity

Full Sun

5-8 feet

3 in.

1 in. Full Sun 10-14 days 5-8 feet 90-1103days in.

1 in.

10-14 days

90-110 days

CUCUMBER

This warm-weather vegetable is enjoyed This throughout warm-weather the vegetable world. is enjoyed throughout the world.

This variety is often a prizewinnerThis in pumpkin variety iscontests. often a prizewinner Fruits in pumpkin contests. Fruits

Light

Row Spacing

Plant Spacing

Full Sun

4-5 feet

3 in.

Plant Days to Row Days to Plant Depth Light Germination Spacing Maturity Spacing 1/2-1 in.Full Sun 7-14 days 4-5 feet 53-60 days 3 in.

GARDENERS NOTES

compost, and cultivated. Firm soilcompost, over seed. and May cultivated. be grownFirm soil over seed. May be grown

food and smooth with rake. Firm soilfood overand seed. smooth Keepwith soil moist. rake. Firm soil over seed. Keep soil moist.

among corn plants. Feed monthly among and keep corn soil plants. moist.Feed Pinch monthly of and keep soil moist. Pinch of

and feed monthly. Tie vines on trellis and to save feed monthly. space. Pick Tieatvines any on trellis to save space. Pick at any regularly so fruit will continue to form. regularly so fruit will continue to form.

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GARDENERS NOTES

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GARDENERS NOTES

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30 Seeds | 1.5 ounces

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30 Seeds | 1.5 ounces

Beefsteak

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SEEDTIME || 57

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ITALIAN HERB KIT SeedTime’s Italian Herb Kit contains three eco-friendly natural pots and saucers, compressed soil wafers, Basil, Oregano and Chive certified organic seeds, wood plant markers and instructions. Everything you need to start a mouthwatering herb garden.

© 2010 SeedTime

ITALIAN HERB KIT SeedTime’s Italian Herb Kit contains three eco-friendly natural pots and saucers, compressed soil wafers, Basil, Oregano and Chive certified organic seeds, wood plant markers and instructions. Everything you need to start a mouthwatering herb garden.

© 2010 SeedTime

58 || PROJECT 7



60 || PROJECT 7


SEEDTIME || 63



08 I AM ME.

INSTRUCTOR Claudia Middendorf CLASS Print 1 SEMESTER Fall 2009 FORMAT Book OBJECTIVE Make a book that represents you and how you feel about yourself. You can pick different quotes or passages that you like and incorporate those into your booklet. Make the typography and imagery work together and unite and flow. SOLUTION I AM ME represents who I am and how I was feeling at that particular point in my life. I took one of my favorite passages, I Am Me by Virginia Satir. The bold and bulky typography contrasts with the delicate and light-feeling photography.


64 || PROJECT 8


I AM ME. || 65


66 || PROJECT 7


I AM ME. || 67



09

Pause for Paws INSTRUCTOR Lian Ng CLASS Graphic Design 3 SEMESTER Fall 2009 FORMAT Brochure Posters Banner T-Shirt Giveaway Items OBJECTIVE Create and design a brand identity on a cause you care about. SOLUTION Pet Overpopulation refers to a growing number of homeless domestic dogs and cats. If we start to spay and neuter our pets, we can reduce pet overpopulation. When pet owners can no longer afford their pets, they become homeless and end up getting euthanized. My campaign provides you with ways you can get involved to change this national crisis.


70 || PROJECT 9


PAUSE FOR PAWS || 71


72 || PROJECT 9


PAUSE FOR PAWS || 73


74 || PROJECT 9


PAUSE FOR PAWS || 75


76 || PROJECT 9


PAUSE FOR PAWS || 77


78 || PROJECT 9


PAUSE FOR PAWS || 79



10

Yum! Stationary INSTRUCTOR Jessica Peltz CLASS Identity 2 SEMESTER Fall 2009 FORMAT Logo Stationary Business card T-Shirt OBJECTIVE Choose a company and redesign their logo, brand identity and look and feel. Use this new brand identity and design a stationary system and takeaway items. SOLUTION YUM! Products, INC., owns many fast food restaurants including Taco Bell, Pizza Hut, and KFC. They are known for their fast service and good food. Using the colors red and orange, I created a new logo and brand identity for the company Yum.


12 12

Yum! Brands Inc. Identity Manual Stationary

YUM!

Yum! Brands Inc. Identity Manual Stationary

YUM! BRANDS, INC.

BRANDS, INC.

YUM! BRANDS, INC.

1441 Gardiner Louisville, KY 4

YUM! BRANDS, INC.

Yum Brands, Inc. |

1441 Gardiner Lane, Louisville, KY 40213 | 502.874.8300 | info@yum.com |

yum.com

The text sizes on the letterhead must always be 7 point regular and 12 point bold. Text size on the envelope must be 10 point. Text size on the business card must be 12 point bold and 7 point. Yum Brands, Inc. |

1441 Gardiner Lane, Louisville, KY 40213 | 502.874.8300 | info@yum.com |

yum.com

The text sizes on the letterhead must always be 7 point regular and 12 point bold. Text size on the envelope must be 10 point. Text size on the business card must be 12 point bold and 7 point.

82 || PROJECT 10

1441 Gardiner Lane Louisville, KY 40213


YUM!YUM! BRANDS, INC.

BRANDS, INC.

YUM! BRANDS, INC.

YUM! BRANDS, INC.

Lane 40213

YUM! STATIONARY || 83


84 || PROJECT 10



Objective To obtain an entry-level position as a Graphic Designer. Experience Freelance Graphic Designer | Sigma Kappa Rho Sorority, Sacramento, CA | 03/2010-Present • Souvenir booklet cover design 2011/2012 • Marketing postcard design 2011/2012 • Ticket design 2011/2012 • Solicitation 2011/2012 • Letter design for Sponsors 2011/2012 • Bookmark design 2011 • Souvenir booklet layout services 2011 • Design of 3 Chapter full page advertisements 2011 • Consulting services on design matters • Brochure for Sigma Kappa Rho’s 58th Annual Regional Conference 2010 Freelance Graphic Designer | Canyon Salon and Spa, Folsom, CA | 03/2010-Present • Created logo • Created website (in progress) • Webmaster Freelance Graphic Designer | Big Brothers Big Sisters, Sacramento, CA | 04/2010-10/2010 • Created Wine on the Waterfront promotional poster and ticket for event • Created Big and Little 2010 Graduation Announcement and Certificates Graphic Design Intern | Email Direct, INC, Rancho Cordova, CA | 08/2008-10/2008 • Updated all in-house marketing material • Created brochure, tri-fold brochure and marketing material for ad:tech in New York Freelance Graphic Designer | Hornet Hotties, Sacramento, CA | 08/2006--01/2007 • Created logo and all marketing material • Created website (no longer active)

86 || RESUME


Education Academy of Art University, San Francisco, CA | 06/2007-05/2011 Bachelor of Fine Arts in Graphic Design Davis Senior High School, Davis, CA | 09/2000-06/2003 High school Diploma Skills Proficient • Adobe Photoshop • Adobe Illustrator • Adobe InDesign • Dreamweaver • Microsoft Office • Adobe Acrobat Intermediate • Adobe Flash • HTML References Available on request. Hobbies • Photography • Blogging at behindthedressingroomdoor.com • Cooking • Gardening

RESUME || 87







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