WHAT IS RFID AND HOW CAN IT HELP GARDEN CENTRES?
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EDITORIAL
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elcome to the March 2025 issue of Garden Centre Retail.
I don’t know what it’s been like where you are reading this, but the past couple of weeks have been really cold, wet, and windy down on the south coast. It’s a challenging situation for retail and hospitality businesses, with customers deciding to stay in the warm and wait for the worst of the weather to pass over.
For me, I constantly look forward to the spring, with the warmer days and the fi rst signs of life popping up from under the ground. On my walk to the school with my children, we noticed the snowdrops blooming and the daffodils starting to rise. They love spotting the signs of the new season, and it serves as a reminder to me that the gardening season is right around the corner.
In this issue of Garden Centre Retail, we talk to Hillier’s departing retail director, Chris Francis. Chris has recently announced
his decision to step down from his role in the summer of 2025 following over 10 years of overseeing a huge period of growth and modernisation within the business. I’ve met with Chris a few times over the years and seen him about at exhibitions and events, and I know how much he will be missed at Hillier. You can read all about his challenges and achievements in our feature interview.
Elsewhere, we have a focus on technology throughout the following pages, with the GCA and GIMA both penning articles about some of the ways tech is affecting the sector. We also have a look at some of the technology available to improve restaurant processes and some of the ways to better work with your customer loyalty schemes.
Enjoy the read – the longer, warmer days are coming.
Kind regards
Joe Wilkinson Head of content
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The Webb Eco range has introduced a new Tool-Only option, offering incredible value and flexibility for customers. This new option is designed to make expanding the collection easier and more affordable than ever before.
With the Tool-Only option, you can purchase additional machines without needing to invest in extra batteries or chargers. This is perfect for those who already own a Webb Eco tool and want to build their collection while saving money.
Customers can now expand their Webb Eco collection while saving money!
Effortlessly maintain your garden with the Webb Eco Twin Pack, featuring a powerful 20V cordless rotary lawnmower and linetrimmer. Designed for value, convenience, and eco-friendly performance, this duo provides all you need to achieve a neat
Both tools share interchangeable 20V batteries, reducing downtime and saving you money. Engineered for durability
07 08 10 12 15 18 22 27 30 33
How technology dominated the GCA Conference
CEO Peter Burks reviews all the technology solutions that came from the 2025 GCA Conference
Getting smart with technology
GIMA takes a look at how members are plugging gaps in the market and increasing efficiency with digital innovations
How Technology is helping garden centre workers, not replacing them
Andrew Burton of Pleydell Smithyman takes a look at technology coming into the sector, & how garden retailers can embrace those technologies to add to the workforce.
The rise of social commerce
Fay Clarkson, Operations, Account Director at Honest Communications, explores the rise of social commerce and how brands can tap into this revenue stream
An interview with Chris Francis
Garden Centre Retail catches up with departing retail and wholesale director of Hillier Garden Centres, Chris Francis, to talk about his achievements in the sector.
The Green Heart: Why plants are still centre stage in today’s garden centres
Industry expert Cassie King explains why plants are the core of any garden centre, appealing to all gardeners and forming the heart of the business, even as centres diversify
Enhancing Customer Loyalty in the Garden Retail Sector
GCR explores the benefits of customer loyalty programs, and how they have become a cornerstone of modern retail strategies.
Enhancing Stock Management with RFID Technology
For garden centres, which often deal with a diverse range of products, implementing advanced technologies like RFID tags can revolutionise inventory management
Technology in a restaurant setting
Garden Centre Retail takes a look at a selection of restaurant technologies that can be implements into a garden centre catering offer.
Smart products
A round up of some of the latest smart technology products for the garden retail sector.
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GCA CEO Peter Burks shares his thoughts on the GCA conference 2025, and the issues that arose from the discussions.
We have just concluded our Garden Centre Association (GCA) annual conference, which was a great success and had a very positive vibe throughout, but one area of discussion dominated.
Despite our economist speaker, Roger Martin-Fagg, telling us that 2025 will be a much better year than 2024, the dark shadow of increased minimum wage and national insurance contributions caused much discussion.
How can we offset these costs without causing damage to businesses is of course, a thorny issue.
We heard how GCA garden centres are looking at self-service checkouts, AI inventory management, and plant tables that can be ‘flooded’ and drained, reducing the cost of water and the time taken watering, while also increasing the success rate of caring for these plants.
Education is critical to driving up the ability of member centres’ staff to help customers better, care for stock better, and for look after themselves and their colleagues.
We have our very own GCA Garden Retail Online Workshops (GROW) e-learning platform that is available to all GCA garden centre members and their teams, and also those at Horticultural Trades Association (HTA) garden centres too.
GROW courses cover a wide range of vital topics to help employees gain confidence and knowledge about products and services so they can effectively assist any customers and
colleagues who need help.
Currently, there are 94 courses and 13,500plus users throughout the UK. These online courses include a wide range of topics that cover horticulture, customer service, food safety, regulated sales, and health and safety.
GROW is a cost-effective way of providing staff training and personal development that enhances customer experience. It’s accessible 24 hours a day, 365 days of a year, making it convenient for people to log-in when it suits them. We have recently significantly reduced the cost of joining, so if you aren’t yet using this great resource, please do get in touch.
The GCA GROW Training Award winner at our conference was Squires Garden Centre, Reigate.
One of the most recent tech introductions, inspired by the essential changes that had to happen during post-COVID pandemic, is the way some of our members’ cafés and restaurants work.
From QR codes on tables to large touchscreen ordering areas, many eateries have changed dramatically from how they were; with these changes being readily accepted by their clientele, despite initial reservations. Our award-winning member in North Wales, Fron Goch Garden Centre, gives its customers four different ways to pay in their restaurant to smooth this process.
Another area where automation has made significant strides is in inventory management with AI now helping in the analysis of sales reports. Multi-site garden centre chains, in particular, but this applies to all businesses
who wish to analyse their data, can use the data from their EPoS systems to determine what products are making them the most profit and then determine optimum stock facings and placement. This ensures that popular items are always in stock, reducing the likelihood of customer disappointment and maximising sales opportunities.
Furthermore, digital signage and interactive displays have become increasingly common in garden centres. These displays provide valuable information and education to customers, such as plant care tips, gardening ideas, and product details. Our associate member Joy of Plants is a great example of this. Technology won’t have all the answers in a people-centric industry such as ours, but it can certainly help.
About Peter Burks
Peter Burks, CEO of the Garden Centre
Association, is a fullytrained horticulturalist and has worked in directorial and management roles for over 40 years.
Peter helped set up and run the multiaward-winning Sanders Garden World in Somerset. He also became regional manager of the South West for Wyevale Garden Centres, and general manager for Trelawney’s in Cornwall, and managing Fermoy’s Garden Centre in Devon. gca.org.uk
Many of us are familiar with smart home gadgets, asking Alexa to switch your lights on, and controlling your heating via your phone, but what about technology to care for the garden? Europe’s leading watering and hand tools brand GARDENA, is shaping the future of smart gardening with its range of smart gardening technology. From robotic lawnmowers, that use intuitive LONA technology, to smart watering products that measure soil moisture levels and programmed irrigation schedules based on weather conditions, GARDENA is helping your customers enjoy effortless gardening with just the tap of an app.
Meanwhile, the latest innovation from AutoPot will help retailers keep ahead of the design curve when it comes to smart watering. Brand new for 2025, KhlorisPot combines interior-design styling with the proven technology of the brand’s automatic plant watering systems. On the outside –sheer, unbroken, sculpted lines are produced in a range of metallic colours, ideal for contemporary living spaces. On the inside – a tried-and-tested watering system that irrigates in response to plant needs and that requires no electricity or mains water.
These last two qualities mean growers can set up a KhlorisPot practically anywhere and confidently leave it unattended. Plants will thrive, whilst growers save a fortune on utilities, safe in the knowledge that theirs is an eco-friendly choice.
David Nicholson, UK NEU & ROW sales manager at Elho, says of smart plant care technology: “AI and smart technology are transforming the horticulture world, and Elho’s groundbreaking new smart pebble is creating a real opportunity for retailers to tap into this growing demand for smart solutions
technology continues to drive change in the industry and create opportunities. This month we take a look at how GIMA members are plugging gaps in the market and increasing efficiency with digital innovations.
while making plant care more accessible and enjoyable for consumers of all skill levels.
“By analysing the soil, the smart device determines what plants need – whether it’s light, water or nutrients - and alerts users through an AI-assisted app. Its functional yet stylish design fits seamlessly into the home and is a must-have for both seasoned plant enthusiasts and beginners.”
Detailing its portfolio, garden irrigation products manufacturer Claber Spa says: “As a brand, we have always stood out for our up-todate innovations. The Tempo myAquaSolar was developed to address the increasing demand for eco-friendly and eff icient gardening solutions. With growing concerns about sustainability, reducing battery waste, and maximising renewable energy use, this innovative product offers an environmentally conscious alternative for home gardeners and professionals alike.”
Powered entirely by solar energy, even without direct sunlight exposure,
Tempo myAquaSolar eliminates the need for disposable batteries, reducing waste and lowering long-term costs. Its intuitive programming, via the myAquaSolar app and Bluetooth technology, enables customers to set up and manage watering schedules effortlessly.
Claber adds: “The Tempo myAquaSolar aligns with key gardening trends, such as the adoption of smart, sustainable products and the growing popularity of app-controlled technology. For retailers, it offers a unique selling point as the fi rst battery-free solarpowered timer in the market. The combination of cutting-edge features and an eco-conscious design appeals to a broad range of customers, from environmentally aware consumers to tech-savvy gardeners.
Smart sales tools and support
There is also a helping hand from technology when it comes to sales and merchandising support. Meadow View Stone is pioneering Augmented Reality (AR) accesses on a
standard smartphone camera, as the company seeks to help drive sales in hard landscaping and elevate the way products in this category are visualised. This will enable users to map a two metres by two metres sample swatch of the product in- store, within the immediate surroundings, or in the customer’s chosen home environment. The launch of this AR technology – which won the prestigious Retail Services and Experiences Award at Glee –taps into statistics that revealed that two-thirds of shoppers believe AR would help them make a better buying decision. Managing director, Sarah Hill explains: “Meadow View Stone was keen to be the fi rst to implement this cuttingedge technology to aid sales for our customers.”
Behind the scenes, manufacturers are investing millions of pounds in state-of-theart technology, including industrial robots, to take their processes to the next level. One such company is Johnsons Lawn Seed , which
boasts a fully automated mixing plant for its amenity and consumer products.
Known as Titan – derived from Greek mythology meaning ‘a thing of great strength, intellect, or importance’ – the system has 48 seed bins of seven cubic metres, which hold up to 1.2tn of seed depending upon the species being mixed. The pneumatic closed system inputs 12tn per hour into bins and then six tonnes per hour from bins to mixers, improving Johnsons’ line eff iciency with increased capacity and capability through automation.
Guy Jenkins, consumer manager at Johnsons Lawn Seed, says: “In recent years, we have experienced unprecedented demand for our lawn seed portfolio in both commercial
and domestic sectors. Titan significantly increases our production capacity, allowing us to produce more products to keep up with demand levels and, thereby, helping us to satisfy both new and existing customers by guaranteeing a fast and reliable supply chain.”
As technology continues to evolve apace, who knows how smart products and smart systems will yet change the face of the gardening industry? For now, digital innovations are certainly enabling manufacturers to make exciting leaps and make gardening easier and more resourceeff icient for consumers, whilst keeping on top of customer demand, which can only be a win/ win for everyone.
GIMA is a membership organisation of around 170 companies representing the majority share of suppliers and manufacturers operating within the UK gardening industry, together with an estimated £4bn in annual trade.
GIMA’s goal is to promote the commercial, trading, and industrial interests of its UK and EU-based members supplying the UK garden retail industry. Run by a small team of dedicated professionals and governed by a council of members, GIMA is funded by membership subscriptions and services. The range of services and support provided for members is extensive, offering something for all members, regardless of their size or heritage.
More Information About Gima Kimberley Hornby George kimberley@hornbygeorgepr.com Tel 07851 610573
Andrew Burton of Pleydell Smithyman takes a look at technology coming into the garden centre, and how garden retailers can embrace those technologies to add to the workforce – not replace it.
There is no hiding from it, and we all know it; technology developments and AI are buzzwords on everyone’s lips. They are without a doubt an evolution within our industry that is already changing the way we do things. Whether this is through the use of AI or improved computer systems that help processes, the technological world is enhancing many areas of a retail
business. This includes process and operational eff iciencies, selling techniques, marketing, and customer service to drive sales and profit.
The question many businesses are asking is if technology is going to enable a business to save costs, work more eff iciently, and deliver things that we humans do now more slowly or less eff iciently and less precisely. Whilst this may be the case, this question opens the
mindset from many that this will drastically affect jobs.
In many industries, this may be the case, and when we see the likes of Amazon, who are now delivering via drone, or seeing giant warehouses become fully automated, or watch bars and coffee shops becoming automated, then it can be understood that this perception may worry some business owners, management, and the staff .
It is obvious we need technology!
There is certainly a place for technology in our business – especially in areas such as stock management, delivery processing, pricing, and marketing – and when we consider specific aspects such as ordering of products in the shop or externally, marketing communication via social media, or analysing stock levels, or evaluating sales and margins on new and existing products versus its stock placement and location, it is obvious we need technology.
I’m not naïve to think that we can’t do without technology, but let’s reflect on our garden centre industry in the UK and the non-technological aspects and why we need to keep our teams and personalities to help drive the business forward. In my view, there are many reasons why technology won’t replace staff completely: however, I have three that consistently jump out to me.
Firstly, when working with the team at Pleydell Smithyman, we very often put a lot of
member who lives and breathes their values, or the sometime want a personality that may not tick all the experience boxes but who is someone that adds a point of difference to their business. Our garden centres are rural businesses with individual personalities that have points of difference to high street corporates, and often this comes down to the people they employ within the business, not a piece of equipment or a programme.
Secondly, I feel that if not controlled, technology can add pressure to demanding results. It is important that businesses need to be commercially focused, and they have to deliver results, but we may get to a point where this noise from results highlighted from technology and process improvements outweighs other values of the business. We read a lot about mental health and the pressure many people have, and the preciseness of technology, whilst good for profit, often is not empathetic enough. There has to be balance, which people can give, and sometimes
four. Why have all this technology if you are not going to use it – so you have two choices here – don’t have it or have a team that use it better so it complements what they do. If I had to summarise my thoughts on technology and staff , there is no doubt it is essential in many areas, and as such a garden centre business has to invest in their future because technological advancement helps in so many ways. But the values and vision for a business come from its people and leadership team, and sometimes what they want isn’t a laptop telling them their gross profit percentage has dropped one percentage without any feeling, or a computer system that tries to sell empathetically to a customer that wants personal service — it’s someone who listens, understands the person, and helps them reflect. All in all, meaning technology is here to stay, but I also feel, that whilst roles will adapt, so are staff .
IN MY VIEW THERE ARE MANY REASONS WHY TECHNOLOGY WON’T REPLACE STAFF COMPLETELY, HOWEVER I HAVE THREE THAT CONSISTENTLY JUMP OUT TO ME
focus on vision and values. When I think about owners in many of our independent garden centres, why they do what they do, what they enjoy doing, and what they need to help them. Sometimes the answer is to improve IT, but often it isn’t something that needs technology. Sometimes it’s things such as helping their community personally, or employing a team
changing to technology may have its risks. The third aspect for me is that technology needs people. The people in our businesses may have some roles technology can change, but for technology to work well in our businesses, it needs people to make it work effectively. It’s like having an EPOS system that provides 50 reports, but the team uses
About Andrew Burton Andrew works for Pleydell Smithyman as an associate director, focusing on garden centre and farm shop advice, with an overarching aim of business strategy and development. He provides site development, and commercial and operational support. He sits on the Farm Retail Association Council, and previously on the Garden Centre Association Board. andrewb@pleydellsmithyman.co.uk
required from brands to set themselves up for success. As with all marketing strategies, social commerce requires some planning and preparation:
Fay Clarkson, operations and account director at specialist home and garden PR agency, Honest Communications, explores the rise of social commerce and how brands can tap into this increasingly popular revenue stream…
Social shopping is on the rise, and no, that doesn’t mean hitting the shopping centre or garden centre with your friends for a spot of retail therapy. It’s quite the opposite. More consumers than ever are shopping online–that’s no secret–but with social commerce becoming more prevalent than ever, how and where people shop online is changing fast. What is social commerce?
In a world where we are short on time and attention, we want everything to be instant. And thanks to social commerce, shopping online just got even easier. This new platform is reshaping the e-commerce landscape by combining the expansive reach of social media with the convenience of online shopping.
Imagine scrolling through your Instagram feed and spotting a gorgeous houseplant pot you simply have to have, or stumbling across a gardening guru talking about their favourite fertiliser on TikTok.
Previously, all consumers would have to do is click a link, wait for the website to load, pop the product in their cart and checkout, or head to Google and search for the item they’re after – easy enough, right?
Well, social commerce now means people don’t even have to leave the app they’re using to buy an item. They can make a purchase with one simple click of a button.
All of the major social media platforms, including Instagram, Facebook, Pinterest, and TikTok, have introduced features to support social commerce, including Shop Now buttons,
product ads, and Buyable Pins.
Apps will store payment methods, delivery details and billing information, so there are no extra barriers to purchase once shoppers have seen something they like the look of.
And the best bit? The algorithm will learn what kind of products and categories interest each user and serve them content showcasing similar items–ultimately increasing the likelihood they’ll discover their next favourite brand and hit the buy now button. Who is shopping on socials?
Perhaps, Gen Z and millennial consumers are driving the growth of social commerce as native digital users.
It’s expected that these generations will account for 62% of global social commerce spending by 2025.
What is surprising, though, is the significant portion of spending they are doing on these platforms–in 2024 alone, global social commerce sales were projected to exceed a whopping $1.2 trillion.
That means if you’re looking to reach a younger demographic, this is a shopping trend you simply can’t afford to ignore.
How can brands leverage social retail strategies to drive more sales and boost brand growth?
The key thing to remember is that social commerce is designed to be easy for the consumer, allowing users to discover products or services organically through engaging content, influencers, and ads.
This does mean that there’s little work
• Choose your platforms wisely: Firstly, make sure you’re on the right platforms to reach your target audience. Research which apps your potential customers are using and set up shop there. Facebook, for example, is predominately used by Gen Xers & baby boomers nowadays, whereas TikTok is the channel of choice for Gen Zs and many millennials. Instagram acts as a middle ground, where a smorgasbord of Gen X, millennials & Gen Zs reside.
• Establish a solid social media presence: Publish engaging and interesting posts regularly to begin building your profi le. Ensure your content is high-quality, grabs the users’ attention instantly, and includes key messaging or USPs. Use the platform’s analytics to refi ne your posting schedule so that you post at peak times and spend time engaging with followers and like-minded accounts.
• Play with paid posts: As a commercialised platform, social media sites often show favour to those accounts that spend with them.
Boost your organic posting with paid promotions to increase traff ic and engagement, and build targeted campaigns to A/B test content and audiences.
• Tap into the power of influencers: Influencers, whether micro or macro, can help garden brands build credibility, authenticity, and valuable thirdparty endorsements. In fact, 84% of consumers stated they had made a purchase thanks to an influencer’s post. Partner with a variety of accounts that align with your brand’s values to act as ambassadors of your products online
• Utilise user-generated content: Once you’ve built up a following on your channels, tap into that engaged audience to do your job for you. Encourage them to share their experiences or thoughts on your products using specific tags & hashtags, and reshare their content back to your profi le. UGC acts as a modern word-of-mouth marketing, boosting authenticity & reach.
If you’re looking support with social media, content creation, or PR, contact Honest Communications by emailing hello@honestcommunications.co.uk
Attending NOPEX is how we understand what’s out there. There are loads of products and brands here so there’s something for everyone. It is the place for innovation!”
Waitrose
If your garden centre stocks food, drink, artisanal, ethical living or beauty products, there’s no better place to visit! Along with a hit of event excitement and insights, you’ll discover hundreds of pioneering brands, more new product launches than you can shake a stick at, and a show buzzing with inspiration.
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Garden Centre Retail catches up with departing retail and wholesale director of Hillier Garden Centres, Chris Francis, to talk about his achievements in the sector.
Hillier Garden Centres’ Retail & wholesale director, Chris Francis, will be stepping down from his role in the summer of 2025. Chris plans to focus on spending more time with family, pursuing travel ambitions, and of course more time in his own garden, alongside any other business opportunities that may arise.
Chris joined Hillier in March 2014 as Garden Centre director and, shortly after, took on the additional role of Wholesale Nursery director. Over the course of a decade, he played a pivotal role in transforming the business, building a skilled senior team, and driving the expansion of the garden centres from 12 to 22 locations. Notably, he also spearheaded the launch of an online shop in response to the COVID-19 pandemic. Under his leadership, Hillier experienced remarkable growth in both sales and profit.
CHRIS PLAYED A PIVOTAL ROLE IN TRANSFORMING THE
Says Chris on his appointment at Hillier: “I had always admired Hillier as a fabulous brand. I had a number of discussions with the chairman Robert Hillier, as he saw an essential need to update and modernise the garden centre side of business. I was fortunate to be given that opportunity.”
Hillier was established in 1864, primarily selling high-quality plants. The company remains a family business to this day, with the fi fth generation now taking the business forward, and the sixth generation working on its green fi ngers now.
The last 30 years have been an exciting time of growth and discovery for Hillier. Driven by the mission: “Inspiring green living spaces – for now, and the future,” the business approaches everything it does with a positive outlook and careful consideration for nature, the environment, and the legacy it leaves to the generations that come after us.
The future of the company and the planet are extremely important to Hillier, and the business has always aimed to be an environmental pioneer. In 2018, Hillier joined Planet Mark with a commitment to continually improving its carbon footprint.
Hillier Garden Centres has expanded from the original one in Winchester to a network
of 22 across the South of England, expertly servicing the needs of gardening enthusiasts across the region.
Chris’s journey at Hillier began with a vision to modernise and expand the business. His appointment came at a time when the garden centre industry was undergoing significant changes, and Hillier needed a leader who could navigate these challenges while driving growth. Chris’s background in retail, including his experience at John Lewis, equipped him with the skills and insights needed to lead Hillier through this transformative period.
Says Chris on his appointment at Hillier: “I had always admired Hillier as a fabulous brand. I had a number of discussions with the chairman Robert Hillier, as he saw an essential need to update and modernise the garden centre side of business. I was fortunate to be given that opportunity.”
Chris has overseen many changes and challenges in the garden retail sector in his time. COVID obviously had a big impact on the sector for a few years, but the biggest change to the sector was what happened with Wyevale. “This started several years before
making the headlines, with a complete change in senior management leading to several changes in direction over a number of years, before ultimately breaking up,” explains Chris. “We are still seeing the effects of this today and will for the foreseeable future, as the current cost pressures being placed on garden centre businesses will continue to see many struggles.”
Despite these challenges, Chris remains optimistic about the future of the garden centre industry. “That said, there are many fantastically operated garden centre independents and groups who are the solid foundations of the industry who will ultimately prevail and make the most of what I believe is a rosy future for garden retail.
“As for the future, of course, it will be challenging at times, but nothing that many of the good operators will not be able to overcome. The garden centre sector is the future of retail. Having worked for John Lewis while it was becoming the flagship retail business during the 80s/90s, I can see many comparisons with where the garden centre industry is now. One of the greatest strengths of John Lewis at that time was understanding who their customer was and driving the entire business to deliver what that customer wanted. Many garden centres have always known, understood, served, and never forgotten who their local customer base is; those that haven’t are the ones who have failed.”
Chris has overseen a huge period of growth at Hillier, and with such growth comes change. Chris highlights the establishment of a worldclass leadership team, the acquisition of 10 garden centres, the transformation of the wholesale nursery business from loss-making the supply of plants to 350+ external customers
to supplying 40% of the total plant range for 22 Hillier centres, the introduction and growth of the Hillier Gardening Club, now with well over 625,000 members, and the setup and operation of the online shop as the biggest of the changes since he’s been at the helm.
Chris says, “The highlight is defi nitely the transformation of the business, from 12 unprofitable garden centres with a combined turnover of £17m into a modern, high-quality, profitable garden retail business of 22 garden centres and an online shop, with a combined turnover of £70m+.
range to a diverse selection of Hillier-branded plants, all cultivated in our own peat-free nurseries in Hampshire. This shift ensures that our garden centres offer a premium selection that aligns with the Hillier brand and its longstanding reputation for quality.
“The most satisfying element, and the key to this success, has been the formation of a best-in-class team of amazing people who have all worked with me day in and day out over that period to deliver that result.
“Since joining Hillier, we have transitioned from the traditional A-Z plant
“We have also put a real focus on enhancing our restaurants in recent years, taking all garden centre restaurants under our management. We understand that our restaurants serve as destinations in their own right, providing customers with another compelling reason to visit and enjoy their time with us. Our garden centre restaurants are a key part of our business model and a real emphasis on transforming this side of the business.”
George Hillier, chairman of Hillier Nurseries, said, “Chris’ passion for the industry, business acumen, and team leadership have had a significant and lasting impact on our business over the past decade. He has helped embed the Hillier brand in our communities
and ensured Hillier stays true to its roots, continuing to provide high-quality plants and gardening products while maintaining the excellent customer service that reflects our family values. We will all miss him very much and wish him all the very best.”
Chris Francis shared, “It has been an immense privilege to work for such a renowned and respected horticultural business, and I consider myself incredibly fortunate to have spent the last decade of my career alongside such a talented and dedicated team. The work we’ve done together, especially on exciting new garden centre launches, garden shows and how we came together to get through the pandemic, has been extremely rewarding. I will certainly miss many things at Hillier and will always have a passion for this industry.”
Chris will be with Hillier until the summer of this year, and he’s not looking too much further forward at this point. We asked Chris about his future, he said: “This is the most diff icult question to answer! I don’t want to use the ‘R’ word, and I feel too young anyway. I
have spent well over 40 years working many long hours away from home, so I really do owe it to my family to spend some time with them and the grandchildren who are both here and on the way. I have always intended to spend more than the usual two weeks in several faraway destinations, which we will now have the time to do.
“That said, I also have a wealth of knowledge gained through many years of experience in the garden industry, so I am not shutting the door completely on using that to the benefit of any business. I’m sure I will have many discussions, but I will only get involved if I can see a clear win for all involved. If not, I will enjoy my retirement. I said it!”
Chris Francis’s legacy at Hillier is one of transformation, growth, and resilience. His leadership has not only expanded the business but also strengthened its foundation for future success. The initiatives he implemented, from the online shop to the Hillier Gardening Club, have positioned Hillier as a leader in the garden centre industry.
As Chris steps down, Hillier will continue to build on the strong foundation he has established. The future of Hillier looks
promising, with a dedicated team ready to take on new challenges and opportunities. Chris’s influence will undoubtedly be felt for years to come, as the business continues to thrive and innovate in the ever-evolving garden centre industry.
Looking ahead, Hillier is well-positioned to continue its growth and success. The company’s commitment to quality, customer service, and innovation will remain at the forefront of its strategy. With a strong leadership team in place and a clear vision for the future, Hillier is poised to navigate the challenges and opportunities that lie ahead.
The garden centre industry is evolving, and Hillier is ready to lead the way. The company’s focus on sustainability, customer experience, and community engagement will ensure that it remains a beloved and trusted brand for years to come. As Chris Francis steps down, he leaves behind a legacy of excellence and a bright future for Hillier Garden Centres.
Hillier is now looking for a retail director to build on its successful foundations and to continue its trajectory of growth and development while also innovating for the future.
The garden retail market is worth an estimated £5.7 billion, with consumers spending £9 billion on garden products. Outdoor plants remain a fi rm favourite, with £2 billion spent and 58% of adults getting involved. Houseplants also enjoy a surge in popularity, with £700 million spent and 46% of adults actively buying them. (HTA 2023)
With an estimated 203 million visits in 2024, garden centres still hold the greatest share for plants and core gardening, whilst the internet leads the shares for garden furniture, BBQs, and tools. We spoke to some retailers about how they showcase and celebrate plants, attracting new audiences while staying true to their horticultural roots.
Hillier Garden Centres prioritises plants, keeping them front and centre, says retail and wholesale director Chris Francis. “We ensure they take pride of place at the entrance. While our offering is vast, plants will always remain at the heart of our business. By positioning plants as the fi rst thing customers encounter, we set the tone for an inviting shopping experience and inspire them to begin their journey with their gardens in mind.
“This layout encourages customers to engage with our plant offerings right away, while naturally guiding them through the other departments as they explore the rest of the centre. It’s an intentional design choice that prioritises our plants and creates a seamless flow for shoppers.”
“Our store layout still dictates what our
customers see fi rst, and they always see our plant market, which we strive to fi ll with seasonal plants, including plenty of colour,” agrees Nick Haydon at Fakenham Garden Centre explaining: “I think we are still one of the highest garden centres for compost sales per sq. ft. of compost space, and our volumes are still increasing. People buy so much compost, so they need plants to plant in it.
“Right plants at the right quality in the right season is essential. Quality is our key driver, along with having a great understanding of what plants are suitable for the area that we are located in. We have worked with a local nursery that added labels to their pots ‘Grown Locally’ to help give customers confidence in what they buy.”
This is echoed by Adam Wigglesworth, director of Aylett Nurseries, “In a competitive retail market garden centres have had to diversify their ranges to offer customers the complete home and garden shopping
experience. However, plants are how we started and will always be at the heart of our business. We strive to offer the fi nest quality and range of plants indoors and outdoors and our nursery produces over 115,000 homegrown plants annually. We are passionate about growing and keeping plants at the forefront of everything we do at the garden centre, this year we celebrate our 70th year of growing and are one of the GCA’s top 10 garden centres in the UK,” he says.
Dobbies Plant Buyer Nigel Lawton tells us, “We source our plants from specialists across the UK and Europe and regularly review new ranges to assess their performance and ensure we’re delivering the best selection. We work with several trusted suppliers and work with them during the selection process to ensure only the highest quality plants are selected.
“We also prioritise high-performing plants recognised by the RHS Award of Garden Merit (AGM).”
Pugh’s Garden Village has focused on sourcing plants more locally. “One strategy we have implemented over the past five years and continue to strive for is reducing the number of imported plants and increasing the amount of British-grown and own-grown plants This not only helps us mitigate the diff iculties of the new legislation around importing but also appeals to our customers as they can trust the source and quality of our plants, particularly in our home-grown plants from our Pugh’s nurseries,” says Amy Sinclair, marketing manager.
Emma Fell, Head of Horticulture at Hillier Garden Centre and Nurseries, said: “Horticulture and plants have always been at the heart of our heritage, shaping our vision and guiding our strategy. Our exceptional nursery team drives our unwavering commitment to quality and innovation.
Their expertise ensures that every plant we offer meets the highest standards, reinforcing our reputation for excellence.”Effective plant merchandising, like the innovative displays developed by Stagecraft, can boost sales and enhance the customer experience in garden centres. “We have seen a rising trend with garden centres looking for bespoke and exclusive plant area display solutions. The art of creating a successful plant area is much more than having the right seasonal product
at the right time. Creating a well-presented ‘destination’ will create an immersive experience that customers will want to come back to,” says Dylan Penri, marketing manager at Stagecraft. “Dylan’s top tips for merchandising the plantaria include creating an inviting and easily navigable space with a clear’ decompression zone” at the entrance, allowing customers to see available plants and plan their shopping journey. Using bold merchandising by employing colour blocking, varied shapes, layers, and levels to group plants, pots, and accessories will create maximum visual impact, drawing the customer’s eye.
CREATING A WELL-PRESENTED ‘DESTINATION’ WILL CREATE AN IMMERSIVE EXPERIENCE CUSTOMERS RETURN TO
displays and benches. “Create points of visual interest that will draw the customer’s attention to move toward things you want them to see,” Dylan concludes. This is something in play at Pugh’s: “We ensure to group products and merchandise fertilisers, and compost alongside relevant plants so that we are taking away any uncertainty or second-guessing for our customers and telling them ‘this is exactly what you need’ so they go home with all the elements required to get the best results from their plants and enjoy the process,” Amy says.
He also recommends creating “room sets” and themed areas to inspire customers and demonstrate how products can be used together. It is also important to boost plant sales through seasonal displays, strategically cross-sell related products, and ensure that sundries and linked items are prominently placed using tiered
Ben Smith, merchandising manager at Hillier, agrees: “Customers are greeted with a curated selection of seasonally relevant plants as they walk in. Offering a seasonal variety of plants helps customers to make choices that will not only look great in the garden but will also naturally withstand the fluctuations in climate and last throughout the season. A long-lasting plant will lead to a happy, returning customer.”
Garden centres can attract customers by showcasing displays inspired by popular events like the Chelsea Flower Show, allowing shoppers to recreate those looks at home. Julian Palphramand, Head of Plants at British Garden Centres tells us, “Lace cap hydrangeas showed strong demand around the end of May/June, which linked to strong exposure at Chelsea last year in some of their feature gardens.
“Pantone’s Colour of the Year is also made for the garden centre plant area, reflecting the colour of the moment in home, garden, and fashion. Garden centres can capitalise by showcasing plants with a similar shade, such as ornamental grasses (Carex Comans Bronze, Miscanthus ‘Ferner Osten’) and foliage plants (Rodgersia Bronze Peacock, Heuchera). The neutral tone complements brighter colours like blues, violets, and pinks, offering inspiring
display ideas using summer-flowering bulbs like agapanthus and dahlias.”
Colour is always present in Dobbies plantaria. “Eye-catching flowers and foliage are becoming popular, reflecting an increasing preference among gardeners for bold and dynamic displays, says Nigel.
“From annuals to perennials, this trend is ideal for customers who prefer a diverse palette of rich hues and a more vibrant space. The focus on colour also extends to interiors, with colourful houseplants such as Phalaenopsis becoming a preferred choice for customers who want to brighten their homes.”
The UK weather also plays a major part in plant trends, as Scott Morahan, Group Nursery manager at British Garden Centres, explains: “It plays an important role in plant purchasing decisions with gardeners appreciating the need for plants that can tolerate both very wet and dry conditions.
“Native species continue to be popular to support our wildlife and that trend is unlikely to reverse this year. The same for pollenrich species to get those butterflies in your garden. We’ve also seen a rise in living fences influencing plant selection. Gardeners are replacing tins of paint and creosote with a few climbers and wall shrubs to fi ll their eyeline
with more flowers, berries, and foliage.” Many younger gardeners, lacking traditional horticultural knowledge, fi nd gardening daunting and perceive it as too complex, high-
maintenance, and time-consuming for their busy lifestyles.
Post-Covid, the rise in the popularity of gardening, particularly among young people and city dwellers, inspired Dobbies to provide options that are easier to grow, removing the fear of failure. “From exciting GYO options, including varieties that can be grown indoors on a windowsill, to colourful bedding plants suited to containers, we’re dedicated to supporting every gardener’s journey with confidence and success,” says Nigel. “To further educate our customers, Grow How offers an interactive opportunity to learn from our Green Team , helping gardeners of all abilities refi ne their skills and make the most of these accessible, success-driven options.”
Pugh aims to present gardening as a desirable lifestyle, not a chore.
“We very much position gardening as lifeenhancing by making it an attainable activity for all, which we demonstrate through effective visual merchandising and social media marketing to appeal to all demographics. We want to turn tentative fi rst-timers into successful lifelong gardeners, so we changed our strategy for how customers shop within our plant areas with new grouping and category signage that cuts through the jargon and helps customers fi nd ‘the right plants in the right place,” says Amy.
“There has been a shift to more ideas around ‘instant gardening’ says Nick. “At Fakenham, we always have plenty of ready-planted pots, containers or baskets for quick pick-up products.”
“The other major contributor to gaining plant sales is knowledgeable and enthusiastic staff to answer any questions. We also have ‘Plant Finder’ kiosks and ‘Plant Finder’ available on our Reward App so customers can access information about plants they own or plants they are thinking of buying.”
Plant areas should invest in technology to attract new gardeners, as Joy of Plants director Terri Jones explains: “Many fi rst-time and second-time buyers trying their hand at gardening are described as being very techsavvy. They are accustomed to researching and learning online before making purchases, which sets them apart from traditional gardening customers.”
“Garden centres are often fi lled with so many plants, which can be overwhelming for new gardeners. Many fi rst-time visitors may walk around confused and leave without making a purchase, feeling lost in the abundance of choices. Retailers should set aside a small and obvious area for new gardeners, where they can shop from a carefully chosen selection of plants and products. Our Plant Finder kiosks can be installed in these areas where customers can receive focused help and guidance at the touch of a button.”
Dobbies enhance the plantaria experience with technology like QR codes, its website, and an app. “These platforms provide customers with instant access to expert advice, including planting techniques and creative ideas, supported by engaging blog posts, reels, and video content. Together, they make gardening more accessible, inspiring, and enjoyable for everyone,” says Nigel.
Research shows plants benefit mental well-being, a key concern for young consumers.
“Customers increasingly understand the importance of plants and garden spaces for mental and physical wellbeing, so offering a wide range of plants – coupled with the expertise to care for them and inspiration for how to style them –will continue to be at the centre of garden centre businesses,” he continues.
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Customer loyalty programs have become a cornerstone of modern retail strategies, offering a structured way to reward repeat customers and foster long-term relationships. In the garden retail sector, where competition can be fierce and customer preferences diverse, implementing an effective loyalty program can significantly enhance customer retention and drive sales.
Customer loyalty programs are designed to incentivise repeat business by offering rewards, discounts, and exclusive benefits to loyal customers. These programs are particularly valuable in the garden retail sector, where customers often seek ongoing advice, products, and services for their gardening needs. According to industry research, acquiring a new customer can cost five times more than retaining an existing one, making loyalty programs a cost-effective strategy for growth.
Personalisation is crucial for the success of any loyalty program. By segmenting customers based on their purchasing behaviour, preferences, and demographics, garden retailers can tailor their rewards
and communication to meet the specific needs of different customer groups. This targeted approach not only enhances customer satisfaction but also maximises the effectiveness of the loyalty program.
For instance, a garden retailer might segment customers into categories such as “beginner gardeners,” “organic enthusiasts,” and “landscape professionals.” Each segment can receive customised offers and content that resonate with their specific interests and needs. Beginner gardeners might appreciate educational workshops and starter kits, while landscape professionals could benefit from bulk purchase discounts and exclusive previews of new products.
While transactional rewards (e.g., discounts and points for purchases) are essential, it’s equally important to recognise and reward non-transactional behaviours such as social media engagement, referrals, and participation
in community events. This holistic approach encourages customers to engage with the brand beyond just making purchases, fostering a deeper connection and loyalty.
For example, a garden retailer could offer points for customers who share their gardening projects on social media using a specific hashtag, write reviews, or refer friends to the store. Hosting community events, such as gardening workshops or seasonal planting days, can also create opportunities for customers to earn rewards while building a sense of community around the brand.
Tiered loyalty programs offer escalating rewards based on the customer’s level of engagement and spending. As customers accumulate points, they progress through the tiers, unlocking more exclusive and aspirational rewards. This structure not only motivates
customers to spend more but also creates a sense of exclusivity and belonging British Garden Centres launched their ‘Family Card’ loyalty scheme, which marks their fi rst electronic loyalty program. This card provides customers with access to exclusive offers, vouchers, and event invitations throughout the year. The Family Card works across all garden centres in the group, allowing members to enjoy benefits such as regular offers, meal and drink loyalty rewards, members-only shopping events, exclusive competitions, and priority ticketing for events. This comprehensive approach not only enhances customer loyalty but also integrates retail and hospitality purchases, creating a seamless experience for customers.
Creative Gardens has successfully grown its customer loyalty scheme from humble beginnings into a vital element of its marketing toolkit. With four centres, they promote special offers and free visits to their cafes for loyalty members. This approach not only drives repeat visits but also enhances the overall customer experience by offering tangible rewards that customers can enjoy during their visits. The loyalty scheme has become an integral part of Creative Gardens’ strategy to build lasting
relationships with their customers.
Dobbies Garden Centres, one of the UK’s largest garden centre chains, offers a loyalty program called the ‘Dobbies Club Plus’. Members of this program receive a range of benefits, including 10% off plants, free hot drinks every month, and exclusive access to special events and previews. The program also includes seasonal offers and personalised gardening advice, which helps to keep customers engaged and returning throughout the year. By providing a mix of fi nancial incentives and exclusive experiences, Dobbies has created a loyalty program that appeals to a wide range of gardening enthusiasts.
larger purchases or the purchase of highmargin items.
To implement a successful loyalty program, garden retailers should follow these steps: Defi ne Clear Objectives: The fi rst step in implementing a loyalty program is to defi ne clear objectives. Determine what you want to achieve with your loyalty program, such as increasing customer retention, boosting sales, or enhancing customer engagement. Clear objectives will guide the design and implementation of your program and help you measure its success. For example, if your goal is to increase customer retention, you might focus on offering rewards that encourage repeat purchases. If your goal is to boost sales, you might design a program that incentivises
Choose the Right Platform : Selecting the right platform for your loyalty program is crucial. The platform should align with your business needs and integrate seamlessly with your existing systems, such as your point-ofsale (POS) system and customer relationship management (CRM) software. There are many loyalty program platforms available, ranging from simple punch card systems to sophisticated digital platforms that offer a variety of features, such as personalised rewards, customer segmentation, and detailed analytics. Consider factors such as ease of use, cost, and the ability to customise the program to fit your brand and customer base. Design the Program : Designing the program involves creating a structure that includes various reward tiers, point systems, and engagement opportunities. Start by deciding how customers will earn points or rewards. This could be based on the amount they spend, the number of visits, or specific actions such as referring a friend or writing a review. Next, determine the rewards you will offer. These could include discounts, free products, exclusive access to events, or special services such as gardening consultations. Consider creating different reward tiers to encourage customers to reach higher levels of engagement. For example, you might offer basic rewards for all members and premium rewards for those who reach a certain spending threshold.
Promote the Program : Once your loyalty program is designed, it’s important to promote it effectively to ensure customers are aware of it and motivated to join. Use multiple channels to promote your loyalty program, including in-store signage, email marketing, and social
media. In-store signage can catch the attention of customers while they are shopping and provide information on how to join and the benefits of the program. Email marketing allows you to reach your existing customer base with targeted messages about the program. Social media can help you reach a wider audience and engage with customers through posts, stories, and ads. Consider offering a special sign-up bonus or limited-time promotion to encourage customers to join the program.
Monitor and Adjust: Continuously tracking the performance of your loyalty program is essential to ensure it is meeting your objectives and providing value to your customers. Use key metrics such as enrolment rates, participation rates, and redemption rates to measure the success of your program. Enrolment rates indicate how many customers are joining the program, while participation rates show how actively they are engaging with it. Redemption rates reveal how often customers are redeeming their rewards, which can indicate the perceived value of the rewards. Regularly review these metrics and gather feedback from customers to identify areas for improvement. Make adjustments as needed to optimise the effectiveness of your program. This could involve tweaking the rewards structure, adding new engagement opportunities, or improving the promotion of the program.
By following these steps, garden retailers can implement a loyalty program that boosts retention, sales, and customer experience. A well-designed program fosters community and connection, encouraging repeat visits and referrals for garden centres.
Involving staff in the program’s design and implementation can be valuable. Employees who interact with customers daily offer insights into what motivates them. Training staff to promote the program effectively further enhances its success. Another common challenge is ensuring that the loyalty program remains profitable. To address this, conduct
Measuring the Success of Loyalty Programs
To gauge the success of your loyalty program, track the following key metrics:
Customer Retention Rate
The percentage of customers who continue to shop with you over a specific period.
Purchase Frequency
How often do customers make purchases?
Average Order Value
The average amount spent per transaction.
Customer Lifetime Value
The total revenue generated by a customer over their lifetime with your business.
Engagement Metrics
Levels of participation in non-transactional activities, such as referrals and social media interactions.
Regularly reviewing these metrics can help you identify trends and areas for improvement. For example, if you notice a decline in engagement metrics, you might
introduce new activities or rewards to re-engage customers. Similarly, if the average order value is lower than expected, consider offering incentives for larger purchases or bundling products.
Challenges and Solutions
Implementing a loyalty program can come with challenges, such as data management, customer segmentation, and maintaining customer interest.
To overcome these challenges:
Invest in Data Management Tools
Use advanced data analytics tools to consolidate and analyse customer data effectively.
Regularly Update Rewards
Keep the program fresh and exciting by regularly updating rewards and introducing new engagement opportunities.
Align Internal Stakeholders
Ensure all business stakeholders are aligned with the program’s goals and are committed to its success.
regular cost-benefit analyses to ensure that the rewards offered are sustainable and provide a positive return on investment, while also implementing a feedback loop where customers can share their thoughts on the program, enabling you to make data-driven adjustments and continuously refi ne the program to enhance customer engagement and satisfaction.
Customer loyalty programs are a powerful tool for garden retailers looking to enhance customer retention and drive sales.
By personalising rewards, offering tiered incentives, and continuously measuring and optimising the program’s performance, garden retailers can build lasting relationships with their customers and create a loyal customer base that supports long-term business growth.
Garden Centre Retail catches up with Fraser Richards and Richard Thorogood of Ocean Parking a division of Anchor Group Services, a Cheshire-based security specialist looking to showcase their expertise and introduce it into the garden retail sector.
Ocean Parking, a division of Anchor Group Services is a business with a rich history in parking and security services, which has evolved to offer a suite of services, each dovetailing to bring to fruition a comprehensive, tailored, management solution. In a recent interview, Fraser Richards, Director of Services and Joe Wilkinson discussed the company’s holistic approach to service provision and its benefits for clients, particularly in the garden centre sector.
Anchor Group Services was founded by a former police off icer in the mid-80s. Initially focused on local security, the company has evolved into a multi-million-pound turnover business. Today, it offers a variety of services including car parking management, security, key holding, CCTV, perimeter control, and cleaning. This evolution reflects the company’s commitment to adapting and expanding its service provision to meet the changing needs of its clients.
Ocean prides itself on its holistic, ethical approach, integrating various service elements to provide comprehensive solutions. This includes car parking management, CCTV, and perimeter protection. By offering a synergistic approach, the company can offer an effective and eff icient service, ensuring that all aspects of a client’s security and operational needs are addressed.
Garden centres have become a key focus for the business. These centres have evolved
into complete customer focused retail spaces, including food, outdoor furniture, and highvalue items, making parking management and security a priority. ANPR cameras provide detailed data on car park usage while protecting spaces, preserving revenue, and monitoring EV bays. CCTV technologies and advanced algorithms further enhance security, helping garden centres safeguard assets and create a safe environment for customers and staff . Case Studies and Examples
One notable example of the Group’s success is a retail park in Stockport. By implementing a “Red List” for vehicles associated with crime, they were able to alert security staff in ‘real time’, thus dramatically reducing theft. This proactive approach not only prevented significant losses but also earned the security guard a police commissioners award for his efforts.
Anchor Group Services has a well-structured team ensuring eff icient service delivery. Clients are assigned a dedicated account manager from the start, simplifying communication. The team includes specialists with over 60 years of experience, supported by a backoff ice team and a 24/7 operations centre that responds to incidents as needed. Mobile patrol off icers operate nationwide, offering flexibility and responsiveness.
Anchor Group Services offers a range of services tailored to the needs of garden centres. These include car parking management, security, CCTV, and perimeter protection. Each site is surveyed individually to understand its unique characteristics and
requirements. This customized approach ensures that clients receive the most effective solutions for their specific needs.
Looking ahead, the Group aims to move the business forward by embracing technology while providing unmatched services. The company actively engages with the government and supports raising industry standards, working to improve parking and security services. This commitment is reflected in its role on the IPC Steering Committee and efforts to develop a single parking code of practice.
Anchor Group Services’ holistic, ethical approach benefits garden centres and other clients by integrating various service elements, the company provides comprehensive and effective solutions. This approach not only enhances security but also improves overall operational eff iciency, making Anchor Group Services a valuable partner for businesses looking to protect their assets and ensure a safe environment for their customers.
Anchor Group Services is an all-service provider which includes: Security, eGuarding, Cleaning, Mobile Patrols, Parking Management and Reactive and Planned Property Maintenance. Anchor was established by Andrew Harper, now Chief Executive, in 1987.
In the dynamic world of retail, efficient stock management is crucial for maintaining customer satisfaction and operational efficiency. For garden centres, which often deal with a diverse range of products from plants to gardening tools, implementing advanced technologies like RFID tags can revolutionise inventory management.
RFID (Radio Frequency
Identification) is a technology that uses radio waves to identify and track objects. An RFID system consists of three main components.
RFID Tags: These are small devices attached to items. Each tag contains a microchip that stores information about the item and an antenna that transmits this information to a reader.
RFID Readers: These devices send out radio waves and receive signals back from the RFID tags. They can be handheld or fi xed in strategic locations within the garden centre.
Database: The information collected by the RFID readers is stored in a database, where it can be analysed and used for inventory management tasks.
RFID tags can be either active (with their power source) or passive (powered by the reader’s signal). Passive tags are more
commonly used in retail due to their lower cost and longer lifespan.
One of the most significant advantages of RFID technology is the ability to track inventory in
ONE OF THE MOST SIGNIFICANT ADVANTAGES OF RFID TECHNOLOGY IS THE ABILITY TO TRACK INVENTORY IN REAL TIME.
real-time. Garden centres can instantly know the exact location and quantity of each item in their stock. This real time visibility helps in maintaining optimal stock levels, reducing the chances of overstocking or stockouts.
Traditional inventory management methods, such as barcodes, require manual scanning and are prone to human error. RFID tags, on the other hand, can be read in bulk and from a distance, significantly improving the accuracy of inventory counts. This reduces discrepancies and ensures that the inventory data is up to date.
With accurate and real-time inventory data, garden centres can ensure that popular items are always in stock. This reduces the chances of customers facing out-ofstock situations and improves their shopping experience. Additionally, RFID technology can be used to provide customers with information about products, such as care instructions for plants, enhancing their overall experience.
RFID systems can be programmed to automatically trigger reorders when stock levels fall below a certain threshold. This automation reduces the need for manual intervention and ensures that shelves are always stocked with minimal effort.
Automation & Eff iciency : It enables automatic identification and tracking of items without requiring direct line-of-sight. This significantly streamlines your processes for stock management and customer checkouts.
Increased Accuracy : RFID reduces human errors associated with manual data entry, improving the accuracy of stock counts.
Scan Labels In Seconds: Multiple RFID tags can be read simultaneously, allowing for faster processing of large quantities of items
compared to barcodes, which require one at a time scanning.
Cost-Effectiveness: While there is an initial investment in RFID technology, the long-term savings from improved eff iciency, reduced staff ing costs and decreased losses collectively outweigh the setup costs.
RFID technology can enhance security by providing precise tracking of items. Garden centres can set up RFID readers at exits to detect if an item leaves the premises without
being properly checked out. This helps in preventing theft and reducing losses.
RFID tags can streamline the supply chain by providing detailed information about the movement of goods from suppliers to the garden centre. This visibility helps in planning and coordination, reducing delays and ensuring that products are available when needed.
Implementing RFID technology in a garden centre involves several steps. The fi rst step is to assess the current inventory management processes and identify areas where RFID technology can provide the most benefit. This involves understanding the types of products, their movement within the garden centre, and the existing challenges in inventory management.
There are various types of RFID systems available, and it’s essential to choose one that meets the specific needs of the garden centre. Factors to consider include the range of the RFID readers, the durability of the tags, and the integration capabilities with existing systems.
Once the RFID system is selected, the next step is to tag the inventory. This involves attaching RFID tags to each item in the stock. For plants, the tags can be attached to pots or labels, while for tools and other products, they can be aff ixed to packaging.
RFID readers need to be strategically placed within the garden centre to ensure comprehensive coverage. This includes placing readers at entry and exit points, as well as in storage areas and on the shop floor. The RFID system needs to be integrated with the existing inventory management software. This ensures that the data collected by the RFID readers is automatically updated in the inventory database, providing real-time visibility.
It’s essential to train staff on how to use the RFID system effectively. This includes understanding how to tag items, use the RFID readers, and interpret the data collected. Proper training ensures that the staff can leverage the technology to its full potential.
RFID technology offers a powerful tool for UK garden centres to enhance their stock management processes. By providing realtime visibility, improving accuracy, enhancing security, and streamlining the supply chain, RFID tags can help garden centres operate more eff iciently and provide a better customer experience. As the retail landscape continues to evolve, adopting technologies like RFID will be crucial for staying competitive and meeting the demands of modern consumers.
In recent years, the restaurant industry in the UK has seen a significant transformation driven by technological advancements. These innovations are not only enhancing operational efficiency but also elevating the overall dining experience for customers. Garden Centre Retail takes a look at a selection of restaurant technologies that can be implements into a garden centre catering offer.
As garden centres become food destinations as much as they are retail outlets, bringing the restaurants up to standard with the hospitality industry is becoming increasingly important to this sector.
Technology can play its part in this upgrade. With customers becoming more expectant of systems and, as such, becoming more comfortable with the processes of ordering food that tech allows, now is ideal time to implement effective tech software and hardware into your restaurant operation.
Artificial Intelligence (AI) and automation are revolutionising restaurant operations. By integrating AI, restaurants can streamline processes and reduce costs. AI-powered chatbots handle customer inquiries and reservations, freeing up staff for complex tasks. Automated systems for order processing and inventory management improve accuracy and eff iciency, reducing human error and waste.
One notable example is the use of AI in predictive analytics. By analysing historical data, AI can forecast demand for certain dishes, allowing restaurants to optimize their
inventory and reduce food waste. This not only saves money but also contributes to sustainability efforts.
Self-service kiosks have become increasingly popular in UK restaurants, particularly in fastfood chains and casual dining establishments. These kiosks allow customers to place their orders and make payments without needing to interact with staff . This speeds up the ordering process, reduces wait times, and enhances the overall customer experience.
Moreover, self-service kiosks can be customised to display menu items based on the time of day, current promotions, and even individual customer preferences. This level of personalisation can lead to increased sales and customer satisfaction.
Personalisation is a key trend in the restaurant industry, and technology is playing a crucial role in making it possible. By leveraging data analytics, restaurants can offer personalized recommendations and promotions to customers based on their previous orders and preferences. For example, a customer who frequently orders vegetarian dishes might receive special offers
on new vegetarian menu items.
Mobile apps and loyalty programs are also being used to enhance personalisation. These platforms allow restaurants to gather valuable data on customer behaviour and preferences, which can then be used to tailor marketing efforts and improve the dining experience.
The rise of online ordering and food delivery services has led to the adoption of advanced delivery systems in UK restaurants. To meet the growing demand for fast and eff icient deliveries, some restaurants are experimenting with innovative solutions such as drones and robots.
Drones can deliver food to customers in hard-to-reach areas, while robots can navigate through busy urban environments to ensure timely deliveries. These technologies not only improve delivery speed but also reduce the reliance on human couriers, leading to cost savings and increased eff iciency.
Sustainability is a major focus for many UK restaurants, and technology is playing a vital role in promoting eco-friendly practices. One example is the use of apps that help
reduce food waste by offering discounts on surplus food. These apps, such as the popular Too Good To Go, connect restaurants with customers who are willing to purchase excess food at a lower price, preventing it from going to waste.
Additionally, some restaurants are using technology to monitor and reduce their energy consumption. Smart thermostats and energy management systems can optimise heating, cooling, and lighting, leading to significant energy savings. By adopting these technologies, your restaurant can reduce its environmental impact and appeal to ecoconscious customers.
The COVID-19 pandemic has accelerated the adoption of contactless payment methods in the restaurant industry. Contactless payments, including mobile wallets and tap-to-pay cards, offer a convenient and hygienic way for customers to pay for meals. This technology speeds up the payment process and reduces the risk of virus transmission, making it a preferred option for many diners.
Contactless payments can also be integrated with loyalty programs, allowing customers to earn rewards and discounts with every transaction. This enhances the overall customer experience and encourages repeat business.
Virtual and augmented reality (VR and AR) are emerging technologies that are beginning to make their mark in the restaurant industry. VR can be used to create immersive dining experiences, such as virtual tours of the restaurant or interactive cooking classes.
AR, on the other hand, can enhance the dining experience by providing customers with detailed information about menu items, including ingredients, nutritional information, and allergen warnings.
For example, some restaurants are using AR-enabled menus that allow customers to view 3D images of dishes before placing their orders. This not only helps customers make informed choices but also adds an element of fun and interactivity to the dining experience.
Smart kitchen technology is transforming how food is prepared and cooked in restaurants. Connected kitchen appliances, such as smart ovens and refrigerators, can be controlled remotely and programmed for specific tasks, ensuring consistency in food preparation and reducing human error.
Smart kitchen systems can also monitor equipment performance and alert staff to potential issues before they become major problems. This proactive maintenance helps prevent downtime and keeps the kitchen running smoothly. The integration of technology in UK restaurants is driving improvements in eff iciency, customer experience, and sustainability. From AI and automation to advanced delivery systems and smart kitchens, these innovations help restaurants stay competitive in an evolving industry. expect to see even more exciting developments that will further enhance the dining experience for customers and streamline operations for restaurant owners.
The Smart Garden 9 Pro Click & Grow
The Smart Garden 9 PRO is an app-controlled, innovative self-growing garden for every home and every plant-growing need. Experience the benefits of having a garden, no matter where. Grow 100% organic herbs, fruits, salads, and flowers, free from GMOs and pesticides, fresher than any plants available in stores. The new Smart Garden PRO allows users to control the lights by both touch control and the Click & Grow app.
RRP: £249.95 clickandgrow.com
Automower® 450X NERA Husqvarna
A robotic lawn mower that gives a perfect cut 24/7 on lawns up to 5,000 m². From intelligent object avoidance to reliable operation – rain or shine – with less tracking and smooth performance, it navigates every corner with ease. Even cleaning is simple with a hose. Achieve precision mowing with virtual boundaries via the Automower® Connect app and Husqvarna EPOS™ Plug-in Kit, available as an optional accessory.
RRP: £4849 husqvarna.com/uk
The Parrot Flower Power is a sensor to be “planted” close to a plant, indoors or outdoors, in a pot or open ground. It precisely measures, in real time, the parameters that are crucial for the growth and good health of plants: soil moisture, fertilizer, ambient air temperature, and light intensity. The free Parrot Flower Power App will send real-time alerts and statistics of plants’ needs. The App has a database of more than 6,000 plants, trees, and vegetables (2,000 species).
RRP: £57 clickandgrow.com
Power Parrot Spotlight Cam Pro Battery Ring
Spotlight Cam Pro Battery offers 3D motion detection, colour night vision, two-way talk, and HDR video to provide pro-level security for your outdoor spaces. Receive real-time notifications whenever motion is detected or check in on a live stream of your camera at any time from the Ring app. Put it anywhere, adjust the viewing angle with the included mount, and stay powered with the included Quick Release Battery Pack that simply swaps in and out.
RRP: £199.99 ring.com
The LX PB21 Solar Panel Power Bank Yard Force
The brand-new LX PB21 Solar Panel Power Bank combines a sleek design with high functionality. It is compact, lightweight, and efficient, transforming how we power up devices on the go. The power bank has three highly efficient, integrated solar cells that can convert up to 24% solar energy into electricity, providing 21W of reliable and sustainable power. Featuring dual USB ports and a triple charging cable that fits most mobile phones, digital cameras, laptops, tablets, and even drones — delivering reliable portable power anywhere.
RRP: £99.99 yardforce.eu
Smart Home Weather Station Netatmo
With Netatmo’s Weather Station, you can experience weather tracking like never before. Get real-time weather data straight from its doorstep sensors. Uncover insights from past data, monitor current conditions, and predict the future using the app. Discover indoor and outdoor weather data, such as temperature, humidity, barometric pressure, CO2, and noise levels. Plus, enjoy seamless compatibility with Apple HomeKit and Amazon Alexa for a truly smart weather experience.
RRP: £169.99 netamo.com
B-hyve Orbit
B-hyve technology helps you make watering decisions based on the ecological needs of your yard while giving you the freedom to control watering from anywhere with your smartphone. To date, B-hyve has helped conserve over 100 billion gallons of water around the world. It’s the smarter, cheaper, greener way to water.
Cloud Controller Hozelock
Offering the perfect solution for gardeners into tech or for those looking to embrace automatic watering, the Cloud Controller gives ultimate control of garden watering from anywhere in the world, using a smartphone. The app allows users to set, pause, and adjust watering schedules remotely and features a local weather summary. The hub plugs into the internet router and links wirelessly with a tap unit that can be up to 50m away.
RRP: £149.99 hozelock.com
Smart Water Control Set Gardena
The Gardena Smart Water Control Set, consisting of the Smart Water Control and smart Gateway, automatically controls the water supply in your garden and thus ensures flexible irrigation of your plants. The set is ideal for automatic irrigation with the Gardena Micro-DripSystem or the Gardena Sprinkler system.
RRP: £129.99 husqvarna.com/uk
RRP: £249.99 gardena.com
Bluetooth ‘Rock’ Garden Speaker Lithe Audio
This all-in-one Bluetooth Rock Garden Speaker is designed to blend in perfectly with garden surroundings and offers superb sound quality. It comes ready to plug and play with an in-built amp – no drilling and cabling required. Simply plug in using an IP68 outdoor power connector, connect your Bluetooth device, and play. Voice control is available when connected to Alexa or Google devices. Housed in tough resilient fibreglass, it’s waterproof for use all year round.
RRP: £300 (single speaker); £450 (pair) litheaudio.com
