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Welcome
Hello, and welcome to the first issue 2025 from Garden Centre Retail magazine.
After a whirlwind year for us in 2024, we’re looking to carry that positivity into the new year with even more offerings for the garden centre market. We’ve planned out a packed editorial calendar for the year, and we’re all very excited to give you exactly what you need to help your business grow to the levels you want it to.
I personally love the idea of change and adaptation, so it’s great for me to see garden centres continue to diversify and offer their customers a surprise during their visit –whether that’s with a product they were not expecting to see, a creative display that offers inspiration or even an event in store that’s exactly up their street. It’s a testament to the creativity flowing through this industry that is keeping the garden centre sector at the cutting edge of retail experiences.
What we’re really keen to do in 2025 is have even more interaction with the industry leaders, the rising stars and the stalwarts of the sector. You are driving the industry forward, and we are here to serve you and give you the content you deserve. We’re always open to
ideas and collaborations, so if you would like to get more involved with us in any capacity whatsoever, please let us know.
In the meantime, now that busy Christmas period has been and gone, here’s to every success for the new year and the upcoming start of the season. Best of wishes from all of us at Garden Centre Retail. We can’t wait to see what the year has in store for the industry.
Kind regards
Joe Wilkinson
Joe Wilkinson Head of content
GROWING STRONGER TOGETHER–YOUR GUIDE TO 2025 GARDEN RETAIL
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7
CEO Peter Burks updates us on the plans and speakers for the 2025 GCA Conference
13
Reaching the next generation
Holly Daulby of Honest Communiations takes a look at some effective marketing strategies for the younger audience
8
GIMA members inform on the trends in the outdoor entertainment category
15
10
Conference preview Outdoor Entertaining Kaizen
Andrew Burton of Pleydell Smithyman explores the theme of Kaizen – a Japanese term for bettering yourself and your business
Weathering the storm Loss Prevention
Cassie King has spoken to the sector about how 2024 has been navigated, and the things that have made this market so resilient
18
Garden Centre Retail rounds up the loss prevention and security seminar from last year’s Garden Centre Expo
20 23
Improving customer experience
We look at some top tips to improve your customer’s overall experience, and how you can action these
31
A round up of products in the outdoor cooking sector Outdoor Cooking
Beddin Plants
We explore some of the most common best-selling bedding plants for garden centres ahead of the season
26
Pots and Planters
A round up of the products in the pots and planters product category
EXTENSIVE PRODUCT RANGE
Webb Garden Power prides itself in ensuring customers have the right tools to create their perfect garden. Whether it’s mowing the lawn, tackling weeds, or shaping hedges, Webb makes the job effortless and delivers results every time.
Webb is owned by Handy, one of the UK’s largest independent garden machinery wholesale distributors and manufacturers.
INCREASE YOUR PROFIT MARGINS
Increase your business profit margins
Various point of sale solutions
Regular special offers
Sales and marketing support: Photography & videos
An ever-evolving range - covering manual, petrol, electric and cordless
UK Aftercare Team for Spare Parts and Warranty Services
All Webb products come with a 3-year warranty.
DESIGNED TO
The GCA Conference 2025
AWe also have the greatly anticipated Rising Stars 2024 cohort giving their presentations with the whole audience then voting on these to decide the winner.
This is always the highlight of the day, and this year’s amazing finalists are: Ben Clarke from Knights Nags Hall Garden Centre
Dan Furley from Millbrook Garden Centre–Gravesend
Josh Rigg from Klondyke Garden Centre–Wilmslow
Gayna Barnard of Bents Home & Garden.
As always, our current chairman organises the conference programme and selects the speakers. This year Will Blake from St Peters Garden Centre has chosen six excellent,
s we recover from a very successful Christmas trading period, we are now firmly in full final planning mode for our Garden Centre Association (GCA) annual conference.
We are off to the De Vere Wokefield Park Hotel near Reading on January 27-28, but the fun will actually start on Sunday, January 26.
In a change to our usual fundraising Sunday event, we are holding a Retail Safari in London led by Matthew Brown from Echochamber.
Matthew is the founder and director of the retail trend agency and has spent the past 25 years travelling the world seeking out examples of great retail, emerging trends, and innovative ideas. He runs retail safaris in the world’s best shopping cities to inform and inspire and is a regular keynote speaker at conferences worldwide.
Matthew will help our members, who attend, navigate the buzzing districts of London to give them a clear picture of what the best retail looks like.
A bus will leave the hotel at 8.45am, or delegates can meet the bus in Borough Market in London to deposit luggage, and the bus will then pick everyone up from Control Room B at Battersea Power Station to take us all back to the hotel at 7.30pm.
For those who might only be interested in attending this part of the conference, that is also possible, as each bit can be booked separately. Please email me for more information or help on peter@gca.org.uk
The conference then continues Monday with presentations, including many photos of great best practices from our team of inspectors, with the resulting prizes for the top performers being announced. A great day for members to bring teams to both learn from the great stuff that is going on around the country as well as getting on stage to hopefully collect an award.
thought-provoking experts to entertain us.
We will hear from laughter specialist Professor Sophie Scott CBE, who is Director of the Institute for Cognitive Neuroscience at University College London. Professor Scott studies the neurobiology of human vocal communication, from speech and sound to social interactions and non-verbal emotional expressions, such as laughter – which will be her presentation topic.
Geoff Ramm is a customer service expert and author of Celebrity Service. In his interactive keynotes, delegates will not only discover out-of-this-world ideas but will also find out how they can transform their touchpoints to light up their garden centres and excite their customers. Geoff has challenged
and inspired entrepreneurs, high-performance teams, and organisations across 50 countries to create award-winning ideas to help businesses outperform their competition.
Rob Hopkins is the author of numerous books, most recently, ‘From What Is to What If: unleashing the power of imagination to create the future we want. We’re delighted he’s able to join us for our conference on the Monday.
We will be having our Monday night dinner with a fancy-dress theme of The London Underground, and the conference will conclude with Tuesday night’s Gala Dinner, where our coveted Garden Centre of the Year awards will be announced.
What’s ‘hotting up’ in outdoor entertaining?
FRESH INNOVATIONS TO TRANSFORM OUTDOOR SPACES FOR STYLISH SUMMER ENTERTAINING
With range reviews underway for the warmer months,
GIMA members detail their latest launches in outdoor entertaining – from furniture and outdoor cooking to planters and products that will help customers spruce up their gardens ready for guests this summer.
As we keep our fingers crossed for a drier start to the season and plenty of opportunities for consumers to enjoy their outdoor spaces, now is the perfect time for retailers to cast a careful eye over their offers and ensure they will be stocked with the latest innovations to meet demand.
Cooking and dining
“With climate challenges, trends towards sanctuary in the outdoor space will continue to be key,” says Zest. “Outdoor rooms – kitchens, dining areas, garden bars for entertainment and relaxation – will see increasing demand and our outdoor entertaining collection hits the spot.” The Zest Terraza outdoor kitchen range offers everything the consumer needs and blends beautifully into the natural environment. It also works perfectly with the Zest Garden Bar and the Zest Ascot 2.4m Pergola.
The Zest range for 2025 also includes products designed for smaller spaces, which is massively on trend. “Patios and urban balconies have big sales potential and Zest products, such as the Tall Botanical greenhouse, the Garden Pizza Oven Table, and the Compact Botanical greenhouse are all perfect options,” says the company. “In a cost-of-living crisis, value for money remains paramount in 2025, and the super-competitive RRPs of the Zest Terraza kitchen and other products illustrate the ethos of the range. Made from sustainable slow-grown softwood sourced from PEFCcertified forests, Zest’s selection is in tune with
the leisure retail trends.”
Consumers looking to add a touch of charm to their outdoor space – particularly as the Cottagecore trend looks set to continue into 2025 – will be inspired by Fallen Fruits’ new furniture collection. Crafted and manufactured using the benefits of E-Coating, the ecofriendly process with its uniform finish and lasting durability, Fallen Fruits’ ten pieces are designed to withstand the elements while adding elegance to any patio or garden. From classical benches to tea for two and love chairs, this furniture collection offers the perfect blend of classical design and comfort.
Accessorising is key
“As outdoor entertaining continues to thrive, lighting plays a vital role in creating the perfect ambience,” explains David Eaton, trade director & co-founder of Solar Centre. “At Solar Centre, we’re leading the charge with innovative solar solutions that combine sustainability with style.
Our newest launch, Edinburgh Smoked Festoons, offers a unique smoked bulb effect, delivering a mesmerising glow ideal for evening gatherings. With no wiring required,
ELEVATE YOUR OUTDOOR SPACE WITH THIS SEASON’S MUST-HAVES FOR 2025, TOP TRENDS AWAIT
accessory. Just remember to bring them inside, to keep them clear of those summer showers.” Meanwhile, as homeowners seek to create a unique look in their outdoor spaces and wow guests when entertaining, Meadow View Stone explains that porcelain stepping stones are set to create real opportunity for retailers. says the company. Enter Meadow View Stone with its new Porcelain Stepping Stones in three contemporary styles – Round, Random, and Hexagonal – and three on-trend colour choices: graphite, shadow, and oatmeal. “Meadow View has secured UK exclusivity with this collection, meaning we are able to provide retailers with a unique point of difference and the real opportunities to grow sales.”
Setting the scene
our products empower consumers to transform their spaces effortlessly, from intimate patios to larger entertaining areas.”
Our newest launch, Edinburgh Smoked Festoons, offers a unique smoked bulb effect, delivering a mesmerising glow ideal for evening gatherings. With no wiring required, our products empower consumers to transform their spaces effortlessly, from intimate patios to larger entertaining areas.”
Taking outdoor living to the next level with stylish accessories, Phoenox Textiles helps consumers get ready to welcome longer evenings in comfort and style. “Spruce up any outdoor space this spring with our range of Woven throws and cushions, which are perfect for adding a splash of colour, whilst also keeping you cosy on those summer evenings. Our woven range is made from recycled plastic bottles and is super easy to wash, making these throws the perfect outdoor
To complete the look when gearing up to entertain, customers will always be on the lookout for stylish planters, helping to maintain healthy demand in the category. As warm neutrals are predicted to be big in 2025, discover the latest colour in the Made in Holland collection from Capi Europe. This earthy tone beautifully represents nature itself, making it the perfect planter to complement any plant and space. The planters are lightweight, 100% recyclable and come with a lifetime warranty. The orange interior functions as a second layer, protecting the plant roots from cold and heat. This layer also makes the planter fracture-resistant. Planters are available in a variety of textures: rib, groove, smooth and clay, each of which is inspired by nature.
As consumers shift their focus from highticket items to putting their own unique stamp on their spaces, the launch of Apta Signature by AMES arrives at the perfect moment. The subbrand, with four curated glazed collections, will allow customers to personalise their gardens with endless combinations, driving repeat purchases and enhancing the in-store experience. Each collection or ‘family’ is thoughtfully curated, featuring complementary colours, textures, shapes, and sizes, encouraging customers to ‘buy the look.’ With four design edits to choose from – Eden, Obsidian, Neptune, and Rustica
– it’s possible to curate an offering perfectly suited to your specific consumer demographic. Whether they favour traditional, ‘cottage core’ or more contemporary styles, Apta Signature has something for every garden aesthetic.
Once you’ve armed your customers with an array of planters to create the chic outdoor area of their dreams, it’s a perfect opportunity to give them something just as elite to fill them with. RocketGro’s peat-free, organic multi-purpose compost is a bio-active, rich compost that provides the ideal support and nourishment for plants – whether in pots and baskets or planted out in beds and borders. This vegan-friendly, Soil Association-approved, peat- and coir-free compost holds moisture well and will help plants thrive, leading to higher crop yields. It is the only peat-free compost blend in the UK with two sources of feed; an up-front 10-week feed from an organic fertiliser superfood and a slower-release feed from the digestate fibre in the compost which lasts at least three months.
Meanwhile, Southern Trident says its newlyrebranded Little Big Compost is transforming the growing media category. CEO, Steve Harper explains: “This innovative compressed coir compost meets soaring consumer demand for sustainable, space-saving solutions. To support retailers, we’ve introduced two eyecatching in-store POS stands: one for general use and a dedicated houseplant display. Both stands not only showcase the product’s unique benefits but also provide clear guidance to gardeners on how to use it effectively. By combining trend-led design with educational resources, Little Big Compost helps retailers engage customers, boost sales, and lead the way in the sustainable gardening movement.”
Finally, Qwickhose unique WingLock hose connectors help customers stay dry when getting their gardens ready for entertaining. Distinctively redesigned with Qwickhose’s Wing-Lock system replacing the fiddly breakable teeth of standard fittings and providing effortless connection with superior hose grip, the connectors eliminate pop-offs, and reduce water wastage. They are universally compatible with existing accessories, providing reassurance that the user’s hose won’t pop off when jet-washing patios or prepping outside spaces to perfection for the return of outdoor entertaining.
THE KAIZEN APPROACH REMINDS US THAT CONTINUOUS IMPROVEMENT IS A YEAR-ROUND PURSUIT
Do you want to be better tomorrow than you are today?
It is often said that the new year is a great time to reflect on where you are, where you’ve been, and where you’d like to get next. Reflecting on the past year can help you get clear about what you want in your new year and help to set goals or intentions that work best for you. However, often the goals we set ourselves are hard to achieve and deliver – whether it is personal goals or business ones. None of us are perfect and often we have the best of intentions, but things get in the way. As an example, in 2020 I opened the new year thinking about work and life, and my big goal was to run another marathon, however, things were taken out of my hands in more than one way due to COVID-19. Then, during the lockdown, I reflected again on aspects of my life and started to think about how I could move forward with personal and business goals, which I could be confident I could achieve. How did I do this – the word that comes to
mind is ‘Kaizen.’
Over 50 years ago, Masaaki Imai introduced the term Kaizen through his book ‘Kaizen: The Key to Japan’s Competitive Success’.
So, what Is Kaizen? Kaizen is a Japanese business philosophy that encourages continuous improvement, and the word kaizen is often translated as “change for the better. “Kaizen is a stalwart of process and operational excellence that easily predates the likes of Lean Six Sigma or design thinking. The concept of Kaizen can be used when looking at a range of things. Whether it is for someone looking at themselves, or a team or business, this philosophy encompasses a wide range of ideas. When we think about our business, this includes making the work environment more efficient, by improving processes and procedures and developing teams. There is no doubt many garden centres do this naturally, but I wonder if they maintain their improvements, or do they let things slip.
I believe that Kaizen is based upon 8 core principles and when they are all fused together it can be extremely beneficial to a business. These principles are:
To improve continuously
To maintain a positive outlook and focus
• To remove processes that are not as efficient as they could be
• To eliminate waste (whatever that waste is)
• To be proactive
• To learn from others
• To make informed decisions
• To learn through action Kaizen is an approach that emphasises making small, incremental changes that impact positively and which generate larger results over time. It is considered a gentler way to support change and development in many businesses.
The concept can be traced back to the Japanese car manufacturer, the Toyota Motor
Corporation, which implemented Kaizen principles in its production process, introducing lean manufacturing, which helped it to become one of the most successful companies in the world. However, the Kaizen approach can be applied to many working environments, and when I consider garden centres, especially independent ones, this principle is something everyone can do because of the honesty, flexibility and culture within the industry.
So how do you use Kaizen? It’s about reflection and making little steps rather than big steps that sometimes do not settle effectively. Essentially, the process often works in the same way. This is to identify problems, then understand the current process, analyse the problem, create the solution, test the solution, measure the result and standardise the result. The key part is standardising the result. If you don’t do this, then the whole philosophy of continuous improvement has come undone. The aim is to move on to the next step after completing your first goal, but if you don’t continue to achieve
REFLECTION COULD AND SHOULD HAPPEN ALL THE TIME
that first step, the process hasn’t worked.
In simple terms, it would be like setting objectives with a staff member in a performance review, then failing to follow-up check.
Personally, I am in a role and company that continuously wants to improve. I am lucky to be surrounded by inspirational people, that work ‘with’ people and businesses, with empathy, understanding, professionalism and honesty. The approach to what we deliver is continuously being developed and I feel that because of this our team go from strength to strength and gives our client base more than they expect. It’s a cultural thing and something I am proud to be part of. It’s also reflective of our garden centre industry, where businesses across the UK strive to improve ongoing.
Of course, we don’t need to wait until January 1st to start to reflect. 2024 has brought some significant challenges to our industry (and businesses in general). Reflection could and should happen all the time.
However, as we enter this new year, it brings new challenges and also opportunities. We can use lots of differing philosophies in our personal and working life. Other philosophies out there that often work well alongside Kaizen include Lean processes or Six Sigma, but when I think about development or objectives, Kaizen is the one philosophy I would encourage everyone to consider – work or personal. If you do, I will bet my bottom dollar you will be better tomorrow than you are today in one way or another.
REACHING THE NEXT GENERATION OF GARDENERS
HOLLY DAULBY, MANAGING DIRECTOR OF SPECIALIST HOME AND GARDEN PR AGENCY, HONEST COMMUNICATIONS, EXPLORES EFFECTIVE MARKETING
STRATEGIES TO TARGET A YOUNGER AUDIENCE
It’s no secret that the typical target audience for gardening brands has traditionally skewed towards the older generations. Indeed, Baby Boomers and Gen X’s – effectively anyone aged above 44 years old – make up a significant portion of sales in the sector.
But, thanks to the surge in the popularity of gardening during lockdown, and the rise in a generation that is embracing mindful living and the environment, it’s time for brands to pivot their marketing strategies. Millennials and Gen Z are fast becoming a key demographic for gardening brands, and with growing spending power, they will be vital for business success both now and in the future.
So how can companies tap into younger consumers’ preferences and behaviours to attract a loyal customer base for decades to come?
1. Prioritise digital engagement Millennials and Gen Z are digital natives, spending anywhere between four and eight hours online every day. To connect with them effectively, a robust digital presence is a must, particularly on social media. Platforms like Instagram, TikTok, and YouTube are a fantastic way to showcase your offering in an engaging, visual way, whether it’s sharing top tips, inspiration, or product spotlights.
In general, Millennials and Gen Z are less experienced gardeners than Baby Boomers and Gen X, so socials provide an unmissable opportunity to become a trusted resource and ally. Create content that provides seasonal
gardening tips, troubleshoots common problems, or inspires with easy DIY projects. Don’t forget to adapt your content to each platform. For example, TikTok is ideal for short, snappy content while YouTube is better suited to longer pieces.
2. Embrace social and environmental values Millennials and Gen Z care deeply about sustainability, diversity, and social justice, and they support brands that align with the values close to them. While they might be more mindful when it comes to spending, this generation is happy to invest in products and practices that benefit themselves and the causes they believe in.
3. Harness the power of the influencer Influencer marketing is a potent tool for connecting with younger demographics. In fact, it’s estimated that 80% of Gen Z have purchased something because of watching or listening to an influencer. In short, they are less trusting of traditional advertising but more trusting of something recommended to them, even by way of a paid placement.
4. Offer engaging, interactive experiences Younger gardeners are often new to the hobby, which means they’re eager for guidance and education. This demographic also prioritises experiences, so creating hands-on workshops, gardening clubs, or events can significantly enhance engagement. Events that focus on beginner-friendly topics, such as potting basics, plant care, or creating small-space gardens, are bound to be particularly popular. Don’t be afraid to take experiences digital.
5. Delve into data
For an audience that cares about fostering a meaningful connection with the brands they buy from, blasting out a blanket email to your database can be an instant turn-off. It’s no longer enough to segment data based on key demographics alone, such as age. The secret to success is to dig deeper and look at the interests and habits of each individual. For instance, is this consumer searching for subjects like urban gardening or decorative houseplants? Have they already spent time looking at a particular product range? This does sound time-consuming, but don’t worry! Thanks to advances in AI, there are many tools out there that can do the job for you within seconds.
6. Optimise for mobile
Most older audiences use their laptop, iPad or tablet to browse the internet, but Millennials and Gen Z are heavy mobile users. Many younger consumers prefer shopping from their phones, so a mobile-friendly website and seamless e-commerce experience are critical. A slow-loading or poorly designed website can be make or break when it comes to converting!
About Holly Daullby
Holly Daulby is the founder of Honest Communications, the chosen PR and social media agency of many leading garden brands including elho, Hillier, Town & Country, WOLF Garten and Wilkinson Sword
How the garden industry has weathered the storm:
Resilience in the face of 2024’s challenges
and looking forward to 2025
The garden industry has faced a tumultuous year in 2024. A perfect storm of challenges, with persistent inclement weather and the cost of living crisis has tested the resilience of our businesses.
Add in grappling with the effects of the minimum wage increase and the Autumn Budget. The rise in labour costs has put pressure on businesses, particularly those reliant on seasonal staff. The budget’s changes to National Insurance contributions have further squeezed profit margins.
Garden Retailers
Garden centres faced a tough 2024, as David Denny, director of research and insights at HTA says: “This is largely a reflection of the exceptionally bad weather conditions throughout the year. There have been high points, with catering sales far exceeding those
of 2023, which demonstrates a continuing consumer appetite to visit garden centres. Unfortunately, this adverse weather coincided with increased costs in the horticultural supply chain, notably relating to cross-border trade in plants and the transition away from peat in growing media. The chancellor’s budget settlement risks compounding the pressure on the industry, with businesses facing exceptionally difficult decisions.”
Liam Cleary, garden retail director of Old Railway Line Garden Centre gives the lowdown on how 2024 has affected them: “2024’s been a tricky year, said Liam. “The wet spring and lack of a proper summer slowed things down. Gardeners held off planting, so the usual rush for bedding plants and veg wasn’t quite there.
Outdoor furniture and BBQs didn’t fly off the shelves like we’d hoped. With inflation and
rising interest rates, people are more cautious with their spending.”
“Thankfully, supply chain issues aren’t as bad as they were in previous years, we’ve had the odd hiccup. We’ve got great relationships with our suppliers so we’ve managed to avoid major disruptions most of the time.”
It was a similar tale from Groves Nurseries, where the weather and economic factors affected sales. “We have seen customers more reluctant to spend money on “big ticket” items. Garden sheds and greenhouses have been difficult as well as furniture. We also noticed that more project-based gardening has taken a hit such as landscaping, people were just not inspired to go out into the garden. We did see an uplift in sales in the summer of bedding and potted containers as people wanted instant impact for the autumn months.” said managing director, Charlie Groves.
Retailers are optimistic about a recovery in the gardening market in 2025. “Fingers crossed for some proper weather and a bit more stability in the economy,” says Liam. “If conditions improve, traditional gardening
will pick up again, and with more financial confidence, people might be ready to spend a bit more on their outdoor spaces. We’re keeping an eye on costs while making sure our customers still get great value. Supporting local
growers and suppliers is a big part of that—it helps keep things consistent and reduces costs where we can.
“With gardening evolving, biodiversity’s going to stay in the spotlight, with gardeners focusing more on native plants and designs that attract wildlife,” predicts Liam. “Growing your food is not slowing down—people love the idea of having more control over what they eat. And tech’s creeping in too, so it will be interesting to see what new products are being added to the industry this year.”
Charlie agrees: “I think garden centre operators are generally optimistic people! Our focus for the next year is very much on cutting costs rather than hoping for an increase in sales. We are still seeing strong growth in catering and gifts, and we have all the foundations in place for a good gardening season next year if the weather is kind. A later mother’s day and Easter should be better for us.
“We are also focussing on bringing added value in the form of educating customers about gardening and simplifying gardening so we will be running demonstrations, workshops and focusing on social media too.”
A grower and supplier perspective
A grower and supplier perspective growers have had to adapt to a rapidly changing landscape, finding innovative ways to maintain profitability and customer satisfaction. As the climate continues to
fluctuate and consumer preferences evolve, this has posed significant challenges for growers and suppliers alike. Natalie Boynton, sales director at Happy Plants explains: “We’ve felt our main issue this year has been unpredictability. We split our product out a couple of years ago into things for people to plant on – “the green-fingered customer”, and “the clean-fingered customer” who are decorating their garden for barbecues and social gatherings.”
However, several factors were a hindrance to sales:
“This year, you wouldn’t know what the weather would be on Monday and if the next weekend was going to be sunny. Rising costs, particularly for products like plug plants have become more expensive and seeds have seen an increase which was overdue in terms of the fair wages of those harvesting.
Bransford Webbs. “The prolonged poor weather has certainly dampened demand on the wholesale side as consumers have found it difficult to spend time in their gardens. Plant sales are driven by the weather, if we get good weather in the key months next year then 2024 will be forgotten. It will mean that consumers will be looking more than ever to decorate and garden next year.
“Price increases have some impact as consumers only have so much to spend so whilst they continue to buy plants, the volume they buy may decrease. It is impossible not to increase your process at all levels of the supply chain after the autumn budget. We are having to look more at how we can achieve results in a leaner manner, with NI and NLW costs increasing. Our team are an essential and valued part of the business, but they come at a price so helping them achieve their roles as efficiently as possible is key.”
“BCPs and post-COVID factors have exacerbated these challenges, forcing us to prioritise supply optimisation and building a more resilient business model. Our business is almost five times the size that it was 10 years ago, so there’s been a few growing pains that have left us feeling quite vulnerable. We’ve bolstered the team and hopefully can find some confidence in having weathered a tough year.”
These sentiments were echoed by David Chilvers, sales & marketing director at
Taylors Bulbs had a positive year: “Spring 2024 was a decent season with good sellthrough of summer flowering bulbs, vegetables and seed potatoes. Dahlias continued to be very popular, and Grow Your Own products remained popular, especially seed potatoes”, said Ian Clark, national account manager.
“Autumn was also a good season despite supply challenges in some areas, particularly Tulips. New product launches such as our layered
planting range, British grown tulips and value pack ranges were successful. Overall, sell-through with retailers has been good and Amaryllis continued to be very popular with large demand, especially for the premium varieties.”
The unfavourable weather conditions had an impact, but some were positive for Sipcam as Nigel Thompson, head of sales and marketing explains; “We experienced an unusually cold start to the year, leading to slower-than-expected sales. However, the wet spring brought increased slug activity, driving strong demand for our slug control products.”
Likewise, Angharad James, product manager for SBM Life Science’s Maxicrop saw that despite the weather, shoppers are willing to invest in products they trust will deliver results. “The weather this year has meant many have turned to Maxicrop to help increase their plants’ resilience to extreme conditions and ensure their gardens thrive. Our customers recognise that our high-quality, organic seaweed-based formulas offer proven benefits which align with their gardening goals, meaning Maxicrop’s loyal base has remained steadfast throughout the year.”
Brand alignment has also been strong for elho: “Economic pressures have certainly influenced spending habits, with much prioritising value and long-lasting quality. Consumers also want to invest in brands that align with their values, such as protecting the planet and nature”, said David Nicholson, sales manager.
The unfavourable weather positively impacted demand for elho too, David found that this also underscored the importance of greenery being part of daily life year-round. “While outdoor gardening might slow during poor weather, our focus on innovative solutions ensures consumers can still connect with nature indoors.”
Happy Plants: “Our main focus product is our “Refillabowl” — a recyclable bowl, pre-loaded with slow-release feed and planted with semiestablished plants to allow customers a quick refill for their existing basket or container. This will act as a vehicle between our two types of gardeners.”
Bransford Webbs will concentrate on getting plants to the garden centre at the right time to maximise retail sales. “Whether that be in bud and flower or as a flush of brightly coloured foliage, the plants will be appealing to the consumer to drive those impulse sales, says David. “There will be a demand to get back outside and enjoy the outdoor living space. This could benefit all sectors of the garden retail market so having the right product at the right time will be crucial for retailers to take advantage of any opportunities.”
Looking forward to 2025, Natalie tells us about the latest innovations to come out of
Sustainability will also be big for suppliers as Nigel explains: “Our approach for 2025 is to ‘Simplify and Inspire.’ We’ve streamlined the number of SKUs within key brands to create a clear and compelling proposition for retailers.
“A key focus is the ecofective® brand’s shift away from plastic bottles to innovative pouch packaging which has environmental advantages, using less plastic, requires less energy to produce, and generates less waste to
manage through recycling. Through our “Bin the Bottle, Pick up a Pouch” initiative, we’re encouraging both retailers and consumers to make a more sustainable choice.”
Angharad agrees sustainability will take centre stage for SBM: “There’s a growing focus on adaptable, low-maintenance landscapes and water-wise gardening. These trends reflect a shift toward thoughtful, sustainable approaches that enrich gardens and green spaces for both people and the planet. Products that have the stamp of approval from organisations such as the soil association, like Maxicrop, are becoming the go-to solutions for greener, more responsible gardening. With the rise in individuals embracing sustainability and wellbeing, there’s a whole generation with a keen interest in gardening entering the market.”
David adds: “We’re optimistic about the recovery in the gardening market and sustainability is a key growth opportunity. As consumer demand for eco-friendly products rises, manufacturers and distributors who align with this core value are well-positioned to capitalise on long-term growth. Sustainability is no longer just a trend—it’s a powerful driver of consumer choices.”
All in all, suppliers are hopeful for the year ahead with Ian at Taylors Bulbs concluding: “We are gearing up for a strong 2025, seeing high demand for summer bulbs, vegetables, and especially seed potatoes. We are also introducing a new website trade portal with resources and an upcoming autumn 2025 catalogue with new varieties, marketing ideas, and a focus on a revamped bulb gift range While there might be challenges with tulip prices and availability, Taylors Bulbs is optimistic about the year ahead.”
Tackling Retail Crime Strategies & Solutions for Loss Prevention
At the Garden Centre Expo in October, Insight Retail Risk’s Corin Dennison, Darren Conway of Lodge Services, Nathan Wilson of Blue Diamond Garden Centres, and All-Tag’s David Dalton discussed all things security in the garden centre market.
Retail crime is a growing concern for businesses worldwide, with significant financial implications. In a recent panel discussion, experts from various sectors of the retail industry shared their insights on the current state of retail crime, the challenges faced, and effective strategies for mitigating loss. This article summarises the key points from that discussion, providing a comprehensive overview of the issues and potential solutions. Current State of Retail Crime
The panel began by addressing the current status of retail crime, particularly in the garden retail sector. Nathan Heather, group security for Blue Diamond Garden Centres, highlighted a 30% increase in shrinkage this year, attributing this rise to the shift in shoplifting patterns since the COVID-19 pandemic. With high streets closed, shoplifters turned to garden centres, which remained open. This trend
has continued, with stolen goods frequently appearing on online marketplaces like Facebook and Vinted.
David, sales director for All Tag, noted that the demographic of thieves has changed, with organised crime groups and opportunistic thieves blurring the lines. The ease of reselling stolen goods online has exacerbated the problem, making it more challenging to identify and combat theft.
Challenges in Loss Prevention
One of the significant challenges discussed was the insider threat. Darren Conway, group managing director for Lodge Service, emphasised that organised crime often involves insiders within the organisation. These individuals facilitate theft, making it crucial to focus on internal threats as well as external ones. Data mining and risk mapping are essential tools in identifying and addressing these threats.
Another challenge is the underreporting of crime. Corin Dennison, the moderator, cited a report from the Association of Convenience Stores, which revealed that 42% of retailers do not report crimes to the police. This lack of reporting skews crime statistics and hampers
efforts to address the issue effectively. Effective Strategies for Mitigating Loss
The panellists shared several strategies for mitigating loss in retail environments. One key approach is leveraging technology.
ORGANISED CRIME AND OPPORTUNISTIC THEFT ARE BLURRING, DRIVING GARDEN CENTRE LOSSES
David highlighted the importance of both high-tech and low-fi solutions. Technologies like facial recognition, automatic number plate recognition (ANPR), and behaviour analytics can help identify and deter thieves. However, traditional methods like electronic article surveillance (EAS) and source tagging also play a crucial role.
EXPERTS SHARE STRATEGIES TO COMBAT RISING RETAIL CRIME IN GARDEN CENTRES
Nathan emphasised the importance of staff training and engagement. Educating employees on how to spot and deter shoplifters can significantly reduce theft. Workshops and training sessions can empower staff to act as the first line of defence against retail crime.
Darren discussed the benefits of remote intervention and monitoring. By using behaviour analytics and remote monitoring, retailers can identify suspicious activities and intervene before theft occurs. This proactive approach can be more effective and costefficient than deploying security guards on-site. Collaboration and Data Sharing
Collaboration and data sharing were recurring themes throughout the discussion. Darren stressed the importance of sharing data with neighbouring retailers to understand and combat local crime trends. By working together, retailers can create a more comprehensive picture of the threats they face and develop coordinated strategies to address them.
Nathan echoed this sentiment, highlighting his efforts to share data with other garden
centre chains. By building a crime map and collaborating with the police, retailers can create a more robust defence against shoplifters and organised crime groups.
Future Trends and Technologies
Looking ahead, the panellists discussed emerging trends and technologies that could shape the future of loss prevention. David mentioned the potential of RFID technology in improving inventory management and reducing shrinkage. As the cost of RFID technology decreases, even independent retailers can benefit from its implementation.
Darren predicted an increase in the use of remote intervention and monitoring technologies. These solutions allow retailers to manage multiple locations efficiently and respond to suspicious activities in real time. This approach can help mitigate risks without the need for extensive on-site security personnel.
Retail crime is a complex and evolving challenge that requires a multifaceted approach. By leveraging technology, training staff, and fostering collaboration, retailers can
develop effective strategies to mitigate loss and protect their businesses. The insights shared by the panellists underscore the importance of staying vigilant and proactive in the fight against retail crime.
As the retail landscape continues to change, it is crucial for businesses to adapt and innovate. By embracing new technologies and working together, retailers can create a safer and more secure environment for their customers and employees.
DATA SHARING AND COLLABORATION ARE VITAL TO TACKLING ORGANISED RETAIL CRIME
INCREASING CUSTOMER EXPERIENCE
Enhancing the customer experience in garden centres is crucial for fostering loyalty, increasing sales, and creating a welcoming environment that encourages repeat visits. Here are some top tips to help garden centres elevate their customer experience.
Share Expertise and Educate Customers
Customers visit garden centres not just to buy plants and gardening supplies but also to seek advice and knowledge. Sharing expertise can significantly enhance their experience and build trust.
Host regular workshops and live demonstrations on various gardening topics, such as seasonal planting, pest control, and garden design. This not only educates customers but also engages them in a hands-on manner.
Use clear and informative signage throughout the garden centre. Include tips on plant care, soil types, and watering schedules.
Consider using QR codes that link to detailed guides or videos.
Ensure staff are well-trained and knowledgeable. They should be able to answer a wide range of questions and provide personalised advice. Regular training sessions can keep their knowledge up-to-date.
Enhance the In-Store Experience
Creating a pleasant and memorable in-store experience can make customers feel valued and encourage them to spend more time (and money) in the garden centre.
Design the store layout to be visually appealing and easy to navigate. Use attractive displays and group related items together to inspire customers and make shopping easier.
Provide comfortable seating areas, clean restrooms, and refreshment options. Consider adding a café or snack bar where customers can relax and enjoy their visit.
Incorporate interactive elements such as sensory gardens, water features, and touch-
and-feel displays. These can make the shopping experience more engaging and enjoyable.
Personalise Customer Interactions
Personalised interactions can make customers feel special and appreciated, leading to increased satisfaction and loyalty.
Create customer profiles to track preferences and purchase history. Use this information to offer personalised recommendations and targeted promotions.
Implement a loyalty program that rewards repeat customers with discounts, exclusive offers, and early access to new products. This can encourage repeat visits and increase customer retention.
Send follow-up emails or messages after purchases to thank customers and offer additional tips or product suggestions. This shows that you value their business and are committed to their success.
Use Technology to Enhance Service Leveraging technology can streamline
operations and provide a more seamless and convenient shopping experience for customers. Develop a mobile app that allows customers to browse products, check stock levels, and make purchases online. Include features such as plant care reminders and a garden planner.
Install self-service kiosks where customers can look up product information, check prices, and place orders. This can reduce wait times
Partner with local schools, gardening clubs, and community organisations to offer educational programs and collaborative projects. This can enhance your reputation and attract new customers.
Encourage and act on customer feedback. Use surveys, suggestion boxes, and online reviews to gather insights and make improvements. Showing that you listen to
and improve the overall shopping experience.
Maintain an active online presence through a user-friendly website and social media channels. Offer online ordering with options for home delivery or click-and-collect.
Foster a Community Atmosphere
Creating a sense of community can make customers feel connected and more likely to return. Garden centres can become a hub for local gardening enthusiasts.
Host community events such as plant swaps, gardening clubs, and seasonal fairs. These events can bring people together and create a sense of belonging.
and value customer input can strengthen relationships.
Offer a Diverse Product Range
A diverse product range can cater to a wider audience and meet various customer needs, enhancing their overall shopping experience.
Stock a variety of seasonal plants and gardening supplies. Highlight these products with special displays and promotions.
Offer unique and rare plants that customers might not find elsewhere. This can attract plant enthusiasts and collectors.
Include complementary products such as garden furniture, outdoor decor, and eco-
friendly gardening tools. This can encourage customers to purchase additional items. Implement Sustainable Practices
Explanation: Sustainability is increasingly important to customers. Implementing eco-friendly practices can enhance your garden centre’s reputation and appeal to environmentally conscious shoppers.
Stock eco-friendly products such as organic fertilisers, biodegradable pots, and watersaving irrigation systems.
Implement sustainable practices such as recycling programs, energy-efficient lighting, and water conservation measures. Highlight these initiatives to customers.
Run educational campaigns on sustainable gardening practices. Provide tips and resources to help customers create eco-friendly gardens.
Provide
Exceptional Customer Service
Exceptional customer service can leave a lasting impression and encourage customers to return.
Invest in regular training programs for staff to ensure they provide high-quality service. Focus on communication skills, product knowledge, and problem-solving.
Offer multiple channels for customer support, including phone, email, and live chat. Ensure that customer enquiries are handled promptly and professionally.
Provide satisfaction guarantees on products and services. This can build trust and reassure customers that they are making a risk-free purchase.
These tips can significantly enhance customer experience. Sharing expertise, enhancing the in-store experience, personalising interactions, utilising technology, and fostering a community atmosphere are all effective strategies. These actions not only improve customer satisfaction but also drive loyalty and sales, ensuring the long-term success of the garden centre.
KEY STRATEGIES TO ELEVATE THE SHOPPING EXPERIENCE AND ENCOURAGE REPEAT VISITS
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Bed Plants
Bedding plants hold a cherished place in UK gardens, bringing vibrant colour and life to outdoor spaces. These plants are integral to the traditional British garden, known for their ability to create stunning displays with their diverse and colourful palette. From the bright hues of petunias and begonias to the elegant blooms of fuchsias and geraniums, bedding plants offer endless possibilities for gardeners.
UK garden centres can capitalise on the popularity of bedding plants by highlighting their versatility and ease of growth. These plants are typically grown as annuals, providing a burst of colour throughout the growing season, which spans from late spring to the first frost. Their relatively short growing period makes them ideal for gardeners looking to refresh their garden’s appearance each year.
Offering a variety of plant sizes and pre-planted containers can cater to different gardening needs and preferences. Additionally, providing care tips and design ideas can inspire customers to experiment with different combinations, ensuring their gardens remain vibrant and attractive.
Here are nine bedding plants a garden centre should stock:
Petunias
Petunias are a beloved choice for gardeners due to their vibrant colours and prolific blooming. These annuals are known for their trumpet-shaped flowers, which come in a wide range of hues including pink, purple, red, white, and even bi-coloured varieties. Petunias typically grow in a mounding or trailing habit, making them versatile for use in garden beds, borders, hanging baskets, and containers.
In terms of size, petunias can vary.
Standard varieties usually reach about 6 to 12 inches in height and can spread up to 18 inches, while trailing types, such as the popular ‘Wave’ series, can cascade up to three feet, creating a stunning waterfall effect of blooms.
Petunias thrive in full sun and well-drained soil. They are relatively easy to grow and require regular watering, especially during dry spells, to maintain their lush appearance. Deadheading spent flowers can encourage continuous blooming throughout the season.
The seasonality of petunias is another appealing aspect. They are typically planted in late spring after the danger of frost has passed and will bloom continuously until the first frost in autumn. This long flowering period makes them a staple in UK gardens, providing consistent colour and beauty throughout the warmer months.
Begonias
Begonias are a versatile and popular choice for gardeners, known for their striking foliage and vibrant flowers. These plants come in a variety of forms, including tuberous, fibrous, and rhizomatous types, each offering unique characteristics. Begonias typically feature asymmetrical leaves that can be green, bronze,
or variegated, adding texture and interest to garden displays.
In terms of appearance, begonia flowers range from small and delicate to large and showy, with colours spanning white, pink, red, orange, and yellow. Tuberous begonias, in particular, are prized for their large, roselike blooms that can reach up to six inches in diameter. These plants generally grow to about 6 to 18 inches in height, depending on the variety, and can spread similarly wide.
Begonias thrive in partial shade to full
shade, making them ideal for areas of the garden that receive less direct sunlight. They prefer well-drained, slightly acidic soil and benefit from regular watering, though it’s important to avoid waterlogging.
They are typically planted in late spring and will bloom throughout the summer until the first frost. This long flowering period, combined with their ability to thrive in shaded areas, makes begonias a valuable addition to UK gardens, providing consistent colour and lush foliage in less sunny spots.
Fuchsias
Fuchsias are a delightful addition to any garden, renowned for their unique, pendulous flowers that resemble delicate ballerinas. These plants are available in a variety of forms, including upright and trailing types, making them suitable for both garden beds and hanging baskets. Fuchsia flowers come in an array of colours, often featuring two-tone combinations of pink, purple, red, and white, which add a vibrant touch to shaded areas.
In terms of size, fuchsias can vary significantly. Dwarf varieties may only reach about 12 inches in height, while larger, bushier types can grow up to six feet tall. The trailing varieties are particularly popular for their cascading blooms, which can create a dramatic
effect in containers and baskets.
Fuchsias thrive in partial to full shade, preferring cool, moist conditions. They require well-drained soil and benefit from regular watering, especially during dry periods. To encourage continuous blooming, it’s important to deadhead spent flowers and provide a balanced fertiliser throughout the growing season.
The seasonality of fuchsias is another appealing aspect. They are typically planted in late spring and will bloom from early summer until the first frost. This extended flowering period makes them a favourite among UK gardeners, providing consistent colour and elegance throughout the warmer months. With their graceful blooms and adaptability, fuchsias are a timeless choice for adding beauty to shaded garden spaces.
Geraniums
Geraniums, also known as pelargoniums, are a staple in many UK gardens due to their hardiness and vibrant blooms. These versatile plants are available in a variety of forms, including upright, trailing, and ivy-leaved types, making them suitable for garden beds,
feeding with a balanced fertiliser to promote continuous blooming. Deadheading spent flowers can help extend the flowering period and keep the plants looking tidy.
The seasonality of geraniums is another key feature. They are typically planted in late spring and will bloom from early summer until the first frost. This long flowering period makes them a reliable choice for adding consistent colour to gardens throughout the warmer months. With their robust nature and vibrant blooms, geraniums are a timeless favourite for UK gardeners looking to create beautiful, low-maintenance displays.
Cosmos
Cosmos are a delightful addition to any garden, known for their delicate, daisy-like flowers and feathery foliage. These annuals are particularly valued for their ability to attract pollinators such as bees and butterflies, adding both beauty and ecological benefits to garden spaces. Cosmos flowers come in a variety of colours, including shades of pink, white, red, and orange, often with a striking yellow centre.
In terms of size, cosmos plants can vary. Most varieties grow to about 2 to 4 feet in
borders, containers, and hanging baskets.
Geranium flowers come in a wide range of colours, including shades of red, pink, white, and purple, often with striking patterns and markings.
In terms of size, geraniums can vary. Most varieties grow to about 12 to 24 inches in height, with a similar spread, although some trailing types can extend further. Their foliage is also attractive, with many varieties featuring aromatic, lobed leaves that add texture and interest to garden displays.
Geraniums thrive in full sun to partial shade and prefer well-drained soil. They are relatively low maintenance, requiring regular watering during dry spells and occasional
height, with some dwarf types reaching only about one-foot tall. Their airy, fern-like foliage provides a soft, textured backdrop that complements their vibrant blooms.
Cosmos thrive in full sun and well-drained soil. They are relatively easy to grow from seed and are known for their drought tolerance, making them a low-maintenance choice for gardeners. Regular deadheading can encourage continuous blooming and prevent the plants from self-seeding excessively.
The seasonality of the cosmos is another appealing aspect. They are typically sown in late spring and will bloom from early summer until the first frost. This extended flowering period makes them a favourite for adding
long-lasting colour to garden beds, borders, and wildflower meadows. With their graceful blooms and ease of care, the cosmos are a charming and practical choice for UK gardens, providing a burst of colour and attracting beneficial insects throughout the growing season.
Nemesia
Nemesia is a charming and versatile bedding plant, prized for its long flowering period and delightful fragrance. These annuals produce an abundance of small, snapdragon-like flowers in a wide range of colours, including shades of pink, purple, blue, white, and yellow. The flowers often have contrasting centres, adding to their visual appeal.
In terms of size, nemesia plants are relatively compact, typically growing to about 6 to 12 inches in height and spreading up to 12inches wide. This makes them ideal for use in garden beds, borders, containers, and hanging baskets, where they can create a dense, colourful display.
Nemesia thrives in full sun to partial shade and prefers well-drained soil. They are relatively easy to care for, requiring regular watering to keep the soil moist but not waterlogged. Deadheading spent flowers can encourage continuous blooming and keep the plants looking their best throughout the season.
The seasonality of nemesia is another attractive feature. They are usually planted in late spring and will bloom from early summer until the first frost. This extended flowering period makes them a popular choice for adding longlasting colour and fragrance to gardens. With their compact size, vibrant blooms, and sweet scent, nemesia is a delightful addition to any UK garden, providing a burst of colour and charm throughout the warmer months.
Dahlias
Dahlias are a standout choice for gardeners, known for their bold and dramatic blooms. These tender perennials are often treated as annuals in the UK due to their sensitivity to frost. Dahlia flowers come in a stunning array of shapes, sizes, and colours, including shades of red, pink, yellow, orange, white, and purple. The blooms can range from small, 2-inch pompons to large, dinner-plate varieties that can reach up to 12-inches in diameter.
In terms of size, dahlias can vary widely.
Dwarf varieties may grow to about 12-inches tall, while larger types can reach heights of 4 to 6 feet. Their lush, green foliage provides a beautiful backdrop for the vibrant flowers, making them a focal point in any garden.
Dahlias thrive in full sun and well-drained soil. They require regular watering and benefit from a balanced fertiliser to support their vigorous growth and prolific blooming. To encourage continuous flowering, it’s important to deadhead spent blooms and provide support for taller varieties to prevent them from toppling over.
The seasonality of dahlias is another key feature. They are typically planted in late spring after the danger of frost has passed and will bloom from mid-summer until the first frost. This long flowering period makes them a favourite for adding dramatic colour and texture to garden beds, borders, and containers.
With their striking blooms and diverse forms, dahlias are a versatile and eye-catching addition to UK gardens, providing a spectacular display throughout the warmer months.
Salvia
Salvia, commonly known as sage, is a diverse and versatile genus of plants that includes both ornamental and culinary varieties. These plants are celebrated for their aromatic foliage and vibrant flower spikes, which come in a range of colours including purple, blue, red, pink, and white. Salvia flowers are tubular and often attract pollinators such as bees, butterflies, and hummingbirds, making them a valuable addition to any garden.
In terms of size, salvias can vary widely. Most varieties grow to about 1 to 3 feet in height, although some species can reach up to six-feet tall. Their growth habit can be upright or sprawling, depending on the variety, and they typically spread to about 1 to 3 feet wide. Salvias thrive in full-sun and welldrained soil. They are drought-tolerant once established, making them a low-maintenance choice for gardeners. Regular watering is needed during dry spells, but it’s important to allow the soil to dry out between waterings to prevent root rot. Deadheading spent flowers can encourage continuous blooming and keep the plants looking their best.
The seasonality of salvias is another appealing feature. They are typically planted in the spring after the danger of frost has passed and will bloom from late spring through to the first frost in autumn. This long flowering period makes them a favourite for adding sustained colour and interest to garden beds, borders, and containers. With their striking blooms and ease of care, salvias are a versatile and attractive choice for UK gardens, providing a burst of colour and supporting local pollinators throughout the growing season.
Lobelia
Lobelia is a charming and versatile bedding plant, known for its profusion of small, vibrant flowers and delicate, trailing foliage. These annuals are particularly valued for their ability to add a splash of colour to garden beds, borders, containers, and hanging baskets. Lobelia flowers come in a range of colours, including blue, purple, white, pink, and red, with the true blue variety being especially prized by gardeners.
In terms of size, lobelia plants are relatively compact, typically growing to about 6 to 12
inches in height and spreading up to 12-inches wide. This makes them ideal for edging and filling in gaps in garden displays. Their growth habit can be either trailing or mounding, depending on the variety, which adds to their versatility.
Lobelia thrives in full sun to partial shade and prefers moist, well-drained soil. They are relatively easy to care, requiring regular watering to keep the soil consistently moist but not waterlogged. Lobelia is also known for its ability to self-clean, meaning it does not require deadheading to maintain its appearance.
The seasonality of lobelia is another attractive feature. They are typically planted in the spring and will bloom from early summer until the first frost. This extended flowering period makes them a popular choice for adding long-lasting colour to gardens. With their vibrant blooms and ease of care, lobelia is a delightful addition to any UK garden, providing a burst of colour and charm throughout the warmer months.
Products POTS & PLANTERS
Fluted Tulip Mocha planters
Ivyline
These beautiful Fluted Tulip Mocha planters can be found within Ivyline’s Royal Botanic Gardens Kew (RBGK) licensed collection, as part of the eclectic orangery design edit. Available in two sizes (23cm or 28cm diameter). With their elegant, scalloped edges and with the prestigious RBGK logo embossed onto the side, these are sure to be a hit with customers in search of higher-end pieces.
RRP £49.99 and £69.99 ivylinegb.co.uk
Divine Distribution
Our Lemons range of outdoor pots are produced and hand painted by a small family business in Andalucia. These pots will not only add a touch of sophistication to any living area but also offer longlasting appeal with their durability and stunning beauty. Drainage plates are also available for each pot.
RRP From £10.00 - £50.00 vernoceramics.co.uk
The winery collection
elho elho’s new winery collection harnesses the beauty of waste by transforming discarded plastic from French vineyards into stylish yet sustainable flowerpots. The B Corp business has partnered with two local companies to source, sort and untangle the unwanted twines gathered from the Alsace and Champagne regions. The result? Beautiful pots made from 100 percent recycled plastic. With two shades to choose from - Bordeaux red and deep purple – the winery collection is inspired by the grapes that it is so deeply connected to. Available in sizes 14cm, 16cm, 18cm, and 22cm, each pot also features a trendy ribbed texture for added aesthetics.
RRP from £6.49 elho.com/en
Capi Europe
This flowerpot is inspired by grooves. Especially on the vertical grooves in rocks and mountains created over the years. The orange inside of the pot is a reference to the Dutch production and is also an insulation layer that protects the roots of the plant in winter and in summer. This extra layer also adds strength, making this pot fractureresistant. The pot is suitable for indoor and outdoor use and comes with a lifetime guarantee.
RRP £55 capi-europe.com
Verano Lemons Outdoor Pots
Planter Ball Groove NL black gold
Products
POTS & PLANTERS
Apta Lightweight
Apta
A new generation of indoor and outdoor pots, Apta Lightweight planters are made from recycled material and recyclable again at the end of their lifespan. Offering an improved product hierarchy, multiple user benefits include a 10-year guarantee, and a lower price point than the competition, making Apta Lightweight accessible to a broad range of consumers. Two collections make up the current offering - Weben showcases “woven” designs, whilst Beton features four “concrete” planters.
RRP from £9.99 apta.co.uk
Capi Europe
A unique and stylish way to add rustic charm to any indoor or outdoor planting scheme, the whiskey barrel joins Primeur line-up ahead of the 2024 season. Classic and timeless. 38(h) x 54(w) cm. Made from 100% scrap tyres – making them lightweight, UV and frost resistant, plant safe, crack proof and all round better for the environment, home and garden.
RRP £99.99 primeur.co.uk
Monumental Pot collection
Bergs Potter
The large Københavner and Flora are impressive planters that have been elevated to previously unseen scales. Available in 50, 60, and 70 cm diameters, with matching watertight saucers designed to support the massive weight of the planters. All are suitable for the changing seasons outdoors and indoors and will house large plants for life.
RRP 50l: £390; 115l: £730; 130l: £780 bergspotter.com
VegTrug Ltd
The corrugated steel planter is a perfect, durable planter for all kinds of growing. With multiple ways to build it, the VegTub can fill little plots or big allotments. The extra-tall 45cm height gives you ample depth for long roots in a no-dig bed. With double-sided powder coating and entirely stainless-steel fittings for nextlevel toughness, the VegTub will weather anything.
RRP £199.99 vegtrug.com
Planter Ball Groove NL black gold
VegTub
The impact of crime across the small enterprise and independent retail sectors including garden centres has reached an all-time high in 2024. Fuelled by a series of factors from cost-of-living crisis to the emergence of organised retail crime groups, 2024 losses attributed to retail crime are estimated by the British Retail Consortium to be in excess of £2billion. In 2022, the HTA estimated £16 million worth of garden centre turnover had been lost to retail crime over the last 12 months, and over 70 per cent of garden centres reported crime as an issue.
The Garden Centre Community is not immune from retail crime with a range of high value and desirable product at risk, from Wolf Garden Machinery to Jelly Cats. Organised retail crime is now able to source, steal and sell product to order and in scaled volumes. Business owners are faced with the dilemma of protecting product, ensuring on-shelf availability, investing in technology, detecting, and reporting crime, as well as focusing on sales and customer service.
Insight Retail Risk is a bespoke risk consultancy focused on all retail verticals, including grocery, convenience, sports and leisure, fashion, and DIY. Serving large, medium, or independent enterprise retail businesses, Insight Retail Risk provides scalable and cost-efficient services in key areas such as Loss Prevention, Fraud Analytics, OMNI and eCommerce Operations, Risk and Audit, Physical Security Standards, Risk Management Training and Health & Safety. ‘At Insight we recognize that the World of Retail
Risk is ever changing. With a dynamic and fresh approach to Risk Consultancy we listen, analyse, and provide actionable insights and direction to creating safe, secure, and profitable retail environments says Corin Dennison, Managing Partner.
Insight Retail Risk, established in 2015, has a particular focus on bringing scalable solutions to all sizes of retail businesses and is an advocate of ‘Loss Prevention Equity’ approach, providing accessible risk guidance and direction. ‘Criminals do not discriminate and will steal from any retailer, of any size, and speciality of product. Small businesses can be particularly vulnerable when they do not have access to the expertise
to make informed decisions or the leading security product to mitigate risk,’ says Corin Dennison. To support in this endeavour, Insight has released an exclusive offer to the Garden Centre sector, with a fixed price onsite Security Risk Assessment for £999 + VAT, covering loss prevention strategy, review of existing physical security infrastructure, summary of financial KPI’s including P&L and Inventory. The assessment provides a detailed risk report highlighting risks, mitigation capabilities and opportunities.
The Association of Convenience Stores 2024 Crime Report highlighted the challenges of consistent crime recording/reporting within
the small business sector, to enable prompt police response. With only 42% of crime being reported, the police in turn highlighted the challenges in the quality of crime reporting from retailers to support arrests and prosecution actions. Insight Retail Risk Consultancy was proud to release the new Retail Action Crime Kit (RACK) mobile application in July 2024, a FREE downloadable crime and incident recording application, enabling independent and small enterprise retailers such as garden centres to record crime incidents, compile supporting information/evidence and where applicable, to export this to police or other agencies. The APP is fully aligned to UK policing evidential guidelines, with a simple to complete question set, the ability to add CCTV/imagery, GDPR compliant cloud storage for files, and basic reporting dashboarding to review past activity.
Within the kit are ‘Tools & Resources’ including downloadable templates and guidance on crime reporting, statement content, CCTV recording and best practice to mitigate retail crime in stores.
RACK Community, the subscription service complimenting the APP, provides retailers with additional functionality such as secure data sharing to allow the passing of information between members, direct 101 reporting to police and community forums to enable best practice.
Corin Dennison said ‘RACK is intended as an entry level recording/reporting tool, with an optional community subscription membership. We are committed to providing the Garden Centre sector with scalable and practical crime
mitigation solutions & guidance. We are proud that solution providers such as Sensormatic, a leading global security brand, are supporting our cause, collaborating with us to provide scaled & affordable options such as EAS (Electronic Article Security) and RFID (Radio Frequency ID) technology bundles. Retail security hardware can be prohibitively expensive for smaller businesses who need to prioritise budgets & achieve realistic ROI, and we look forward to expanding the range of offers & technologies in 2025’.
Nathan Wilson, Head of Group Security & Total Loss at Blue Diamond said, ‘RACK is a great initiative empowering garden centres to record their crime incidents & report directly to the police, with the added benefit of providing a secure platform for data sharing & best practice.’
Products
BBQ Products
7000 Series Premium 5 Burner
BBQ & Side Burner Trolley
BeefEater Europe
The new 7000 series premium trolley BBQ, which like all BeefEater products, is built to last. Both burner box and roasting hood are made from 304-grade stainless steel with large and durable cooktops that are manufactured from porcelain-coated cast iron. The side burner trolley includes a concealed chopping board and ice box. There is LED lighting on all control dials and hood which also has a built-in back burner, perfect for use with a rotisserie.
RRP £4,995.00 beefeaterbbqeurope.co.uk
SmokeFire Wood Fired Pellet Grill, STEALTH Edition
Weber
The 2022 SmokeFire Wood Fired Pellet Grill STEALTH Edition, brings a sleek, distinctive black-on-black aesthetic to Weber’s all-in-one SmokeFire pellet grilling experience, which centres on exceptional wood-fired flavour through both high heat searing and low and slow smoking. The 2022 SmokeFire Wood Fire Pellet Grill STEALTH Edition series includes two models.
RRP £1,889.00 weber.com
Citi Chef 50 Cadac UK
With innovative, award-winning design, the Citi Chef 50 is light and manoeuvrable, making it the ideal choice for urban living. The compact style yet generous 47cm cooking space means it is perfect for anyone with a taste for outdoor entertaining. The single high-performance burner has automatic piezo ignition, and with a removable drip cup, cleaning is a breeze. Discrete on-board gas storage, removable bamboo side tables and four lockable castors make storage easy when not in use.
RRP £385.00 cadacuk.com
Plain Jane FirePitsUK
The ultimate fire pit for cooking and warmth, the Plain Jane comes with FirePitsUK’s unique BBQ Rack Swing Arm which gives “unparalleled” control when cooking over wood. Easily removable, the rack simply lifts off and then the Plain Jane fire pit is the perfect height to keep everyone toasty late into the night. It comes in a range of sizes from 40cm – 90cm in diameter.
RRP £270.00 firepitsuk.co.uk
Norfolk Grills
With an already extensive catalogue of high-quality brands and being renowned for bringing innovative garden furniture to the UK market, Norfolk Leisure is celebrating its 25th year with the launch of its very own range of BBQs, Norfolk Grills. The Infinity Gas BBQ is available in four or five-burner options; both models include ergonomic controls with added LED lighting. A lower cabinet gives customers added storage and the handy 3.3kw side burner, condiment storage and tool hooks make sure essential cooking tools are never far away.
RRP £1,199.00
norfolkleisurelifestyle.com
Alfresco Brands Ltd
Convenient, portable and artisan are just a few words to describe this multi-fuelled pizza oven. There is a full range of accessories to complement the oven. At an affordable price point, it looks great on display in any outdoor setting; whether it be the garden, camping or glamping, the end product is the same within 90 seconds. The multi-functional oven can be used for cooking meat, fish, vegetables and, of course, pizza. The Ember can sear, bake, roast and smoke any food reaching up to 500 0 C.
RRP £249.99
beefeaterbbqeurope.co.uk
Traeger Grills
Traeger has perfected the outdoor cooking experience with the introduction of the all-new Timberline grill and the Timberline XL, with the ultimate combination of consistency, convenience, and versatility. The new Traeger Timberline redefines what a grill can do, pushing the limits of cooking outdoors, while bringing people together to create memorable meals.
RRP Timberline £3,699.00, Timberline XL £3,999.99 traeger.com
Timberline and Timerline XL
Alfresco Chef Ember Pizza Oven
