Pro Landscaper Affiliate Supplement

AFFILIATE SUPPLEMENT

A guide to the benefi ts of membership and a liation in association with Marshalls Landscape Products

A liate Supplement 2014

elcome to the Pro Landsca er Affil ate u lement h ch has een created to help you decide on your next business venture – joining an approved membership scheme or network. We have a few options for you in the supplement, from paving to ld o er turf o t ons of h ch ou can o n as man as ou sh

We have put this together to take the sting out of choosing which scheme is best for ou ou can see the costs enefits and e contacts all n one eas to read format You will be able to make an informed decision before you get to the end of this book. We hope this is of help, good luck in deciding your next move.

There are a wide range of schemes; some are loyalty schemes where manufacturers offer installers incentives to use their products, whilst others are schemes where the installer is approved by the manufacturer and in essence becomes a part of their family.

Installer schemes can offer a wide range of enefits as lon as the r ht scheme s chosen Membership can be a strong sales tool. The association it gives installers with a well-known and respected brand offers customers peace of mind when they’re choosing someone for their project.

chemes should offer the nstaller field support, which can range from business advice and product sourcing through to assessment

and workmanship skills advice. Schemes should also offer installers self-marketing collateral, sales presenters and bespoke brochures to help with the sales process. Also, loyalty points for installing that manufacturer’s products which can be cashed in for freebies. Some schemes will also offer access to exclusive products and to in-house design services.

In my opinion the most important thing to look for is whether the scheme assesses its members or not – that’s before membership is approved and then regularly throughout their membership. Furthermore, these assessments should e made h hl ual fied and experienced individuals.

This is the only way that you can be

confident that the r workmanship skills and service levels are up to the highest standards.

The actions of one poor contractor could affect the integrity of the whole scheme and no installer worth their salt should want to be associated with people offering sub-standard services.

In my experience installers get the most out of a scheme when they regularly call u on the e ert se of field ased support – whether it’s for assistance with installation issues or business support. Your scheme operator should be there to help you to maximise your mem ersh enefits

David Jessop, Operations Manager of the Marshalls Register, o ers advice on membership schemes available to installers.

Joe Wilkinson, Pro Landscaper

Marshalls The Marshalls Register

Why should you join this scheme?

The Marshalls Register was launched in March 2000 and remains the UK’s leading installer scheme.

As the UK’s leading manufacturer of hard landscaping products Marshalls is a well known and trusted household name, Marshalls Register Members enjoy the positive association that comes with being vetted and recommended by the market leader.

The Marshalls Register thoroughly assesses all of its members using fully trained installation experts, and is the only scheme to re-assess bi-annually. Copies of these detailed assessments are made available to its members which can then be shown to customers for extra peace of mind.

a deta led onl ne rofiles arshalls offers the most thorough information to homeowners on its Register Members to help them to choose the best person for the job. Furthermore, the Marshalls website receives a large amount of web traffic and the e ster em er search funct onal t s a er o ular a for homeo ners to find the right person for their job.

Marshalls also offers its Register Members exclusive products and continually invests in promoting its Register Members online and via the trade and national media, including a national consumer press campaign in 2014.

How much will it cost you to join?

£25+VAT per month.

What benefits will you get?

Support to market your business including Approved status and use of the Marshalls Register

Becoming a Marshalls Register Member was the best decision I ever made, it has transformed my business. The products are great quality and the support I receive from them is fantastic; my business would not be the success it is now without them. I used to pay for expensive advertising with little success, once I joined the Register and people could search for me via the Marshalls website I stopped the advertising and I can honestly say that I’ve never been so busy. My phone rings constantly and the majority of these enquiries come via the Marshalls website.

Neil Messer, Grand Designs Hemel Hempstead

logo and an annual Landscape Awards with the opportunity to win a Toyota Hi-Lux and other high value prizes.Your business will also be promoted on the installer gallery and on the Marshalls ‘Find me an approved local installer’ online search option.You will also get Marshalls brochures printed with your logo and contact details on the cover, marketing mater als nclud n an st c ers ers and door hangers to market your business, business support from a dedicated local Marshalls Territory Manager and a Marshalls Hard Landscape Guarantee developed to ensure peace of mind for your clients and help you win more business.

Marshalls will also reduce the day to day headaches, giving you installation manuals detailing “how to” for the full Marshalls product range, Marshalls training courses on items such as Permeable Paving and on-site technical support from Marshalls Register Regional Assessors, all of whom are ex-installers.There is also an attractive rewards scheme where you earn points an all of your Marshalls product spend to exchange for workwear, sample boards or free Marshalls products delivered to your site.

How do you join?

For an application form please call 0870 411 2102 or email registerinstaller@marshalls.co.uk. You will initially be asked to complete the application form truthfully and in full providing six consumer references for hard landscaping projects constructed in the last 12 months and to supply trade references from merchants or suppliers and show proof of third party public insurance up to £2,000,000 and Employers Liability Insurance up to statutory minimum. Subject to acceptance of the above your local Register Assessor will then visit your sites and view work in progress and you will also be invited to a formal interview.

We know it’s those nishing touches that really turn a good job into a masterpiece. Moving that last stone one more millimetre, or giving a driveway one nal sweep.

And every one of our Marshalls Register Installers thinks the same way. Has the same eye for detail. Because this is what we love. If you take as much pride in your craft as we do, and only want to use

the best products, then join a group of expert installers just like you. Our Installer scheme is the only one to fully assess the quality of your work. By completing a series of strict assessments to show you reach the highest standard, you could become a Register Member associated with the industry’s foremost landscaping brand. So perhaps it’s time to prove how good you really are.

Stonemarket

Stonemarket Landscaper Network & Stonemarket Garden Designer Network

Why should you join this scheme?

The Stonemarket Garden Designer Network was launched in April 2013 and the Stonemarket Landscaper Network in October 2013. Stonemarket strive to be the cutting edge, design driven hard landscaping specialists that has a strong focus on quality and aesthetics. We want to enable arden des ners to fulfil the r cl ent s as rat ons for stunning, unique gardens from a manufacturer that shares their design goals and landscapers to construct the highest quality and aesthetically pleasing gardens and consumers to have a arden that re ects the r des re for ual t des n individuality and responsibility for the environment and society. Through the networks we are enabling homeowners to contact designers and landscapers with more ease bringing the right projects directly to our members. Joining this scheme allows homeowners to search for and contact you directly for quotations on their up and coming garden and driveways projects by being a part of the postcode search within the Stonemarket website. The Stonemarket Landscape Network membership includes a company listing on the Stonemarket website and Stonemarket Garden Designer Network membership includes a com an rofile on the tonemar et e s te

How much will it cost you to join?

Both networks are free to join.

e o em rke rde es g er e work d dsc er e work s s c dd o o o em rke s o e ser ces. g ee work g w o em rke or o er e rs e g roduc s e ro de re o e g es u d w de r g g. es g g w o em rke g ows us o e er cre e w our g rde des g s. e um er o g rde des g d u d e u r es ge er ed rom d e s ee er e cour g g.

Andrew Stevenson, Chessington

What benefits will you get?

The Stonemarket Landscaper Network (SLN) is a UK directory of Landscapers and Garden / Driveway Installers who are linked with Stonemarket.The SLN is free to join; members en o the enefits of a com an l st n on www.stonemarket.co.uk within the popular landscaper online directory to enable homeowners in your local area to search for your services and contact you d rectl ou also enefit from d rect sales leads via email from our website. You can earn rewards by purchasing Stonemarket branded product, which can be redeemed for high street vouchers or future Stonemarket product purchases.

The Stonemarket Garden Design Network (SGDN) is a UK directory of Garden Designers who are linked with Stonemarket. The SGDN s free to o n mem ers en o the enefits of a com an rofile on www.stonemarket.co.uk showcasing your previous projects, detailing your services and highlighting your rewards and successes within our popular garden designer

online directory. You get inclusion in the postcode search to allow homeowners in your local area to search for your services and contact you directly and direct sales leads via email from our website.

How do you join?

For the Stonemarket Landscaper Network, visit the Stonemarket website www.stonemarket. co.uk fi d dsc er to request a call back, call 024 7651 8700 or email s s o em rke .co.uk advising of your interest.

To join the Stonemarket Garden Designer Network, visit the Stonemarket website www.s o em rke .co.uk fi d des g er to request a call back, call 024 7651 8700 or email sgd s o em rke .co.uk advising of your interest.

Key contacts for more information

Stonemarket Networks Coordinator –Stephanie Morley

m s s o em rke .co.uk

A scheme from Stonemarket allowing landscapers to earn rewards by purchasing Stonemarket branded product.

A network introduced by Stonemarket linking garden designers to home owners in their local area.

Exterior Decking

Why should you join this scheme?

If you have a desire to supply your local cl ents th some of the s finest hard ood decking products and are driven by supplying a high quality service then the Approved Exterpark Decking Installer Scheme is made for you.

How much will it cost you to join?

It is completely free.

What benefits will you get?

ou ll e enefitted th d scounted Exterpark products and lead generation from the website and phone calls.

You will also have access to the largest range of decking products, dedicated technical support, unrivalled expert training and the use of the Approved Installer logo.

When we were looking for a quality hardwood decking, we chose er rk ec use we w ed e er or rdwood oor g w interior look and Exterpark has such a wide range of products which made our choice easy. The technical support is second to none.

Paul Newman, Paul Newman Landscapes

How do you join?

Visit www.exteriordecking.co.uk/partner_ program.php and fill n the er short application form.

Once you have demonstrated experience

in correct decking installation, you will be interviewed and provided with technical data, trained and examined. Once you have completed your next decking project your site will be inspected and upon successful completion of the attributes required you will become listed as an “Approved Exterpark Decking Installer.”

Key contacts for more information

Director

Lana Harrison

m o fice e er ordeck g.co.uk

Tel: 01494 711 800

Approved Exterpark Decking Installer Programme

Range of hardwoods

Exterpark offers a range of hardwoods that include, but are not limited to:

• Elondo

• Cumaru

• Rustic Teak

• Kurupay

• Massaranduba

• Indonesian Teak

• Merbau

• Kebony Southern Yellow Pine (treated softwood)

• Kebony Radiata (treated softwood)

The picture on the right is FSC Approved londo n the Plus Profile h s roduct offers an mmaculate fin sh h lst e n one our most cost effect e

Plus Profile and its finishing pieces

ter ar refer Plus Profile h ch is the Exterpark patented invisible fi n s stem elo

he Plus Profile also offers the elo fin sh for unr alled aesthet cs

The Finest Decking for Beautiful Projects

by

Exterior Decking supply the finest decking materials to commercial and domestic projects across the UK and Europe. With the largest range of decking materials in the UK, Exterior is the first choice by Architects and Designers for specifying projects where their clients demand the best.

Exterpark Hardwood decking is available in 10 timber species, 3 thicknesses and is the only timber decking to have a patented invisible stainless fixing system providing a beautiful screw-less decking project

Exterior Decking exclusively uses and recommends Owatrol decking oil

Natural Paving Products

Why should you join this scheme?

The Natural Paving Products ‘Approved Scheme’ was created in 2007 to offer landscaping professionals who work to the highest of standards a range of fantastic sales and marketing opportunities which promotes both their excellent craftsmanship, design prowess and the range of Natural Paving products. The scheme only accepts reputable professionals who regularly use and specify, and are passionate about, Natural Paving products. As an Approved member you will be continually assessed to ensure standards are maintained, giving customers reassurance and peace of mind when Natural Paving products are in use. There is a partnership approach with members and Natural Paving offer a personal service, often going above and beyond expected norms, for example, the Sales Managers often hand delivers large quantities of samples to site, to support members and so clients can see the products in situ.

How much will it cost you to join?

It is completely free to join, there no costs involved at all. The scheme is there to promote and support members, not to generate pure rofit h s a roach n turn encoura es and promotes the use of Natural Paving products.

What benefits will you get?

Eligibility to offer your customers a 10 year product guarantee, giving you a competitive edge when quoting for work. Marketing support includes a bespoke welcome pack when you

I have recently joined the NPP scheme and have to say it is much better than other schemes I have been a part of previously. NPP provide some things as standard, which I did not expect at all from a supplier and based on experience of other schemes. They are always on hand to speak with and deal with me directly as opposed to asking me to call my merchant, they source full quotes for me, sell part packs on premium products which saves me money and reduces my waste materials and regularly bring me samples to site for me and my customers. A fantastic service from a great team.

Martyn Smith, Creative Landscapes

first o n and an annual ac hen ou rene our annual mem ersh ou ll find our com an rofile and search fac l t on the ne 2014 NPP website and will be able to use the Approved logo (subject to T&C’s). All Approved Members will receive full product training, a dedicated point of contact and continual Natural Paving development. You will be forwarded sales leads received by phone, email, from shows and exhibitions and through the website from customers in your area.

How do you join?

Simply contact Rebecca Hughes or go online, www.naturalpaving.co.uk. The process is straight forward and involves the applicant completing a simple form, providing three references, accepting the T&Cs and highlighting what they want in their bespoke welcome pack. Once the form is received, the references are followed up and you will be introduced to your local

suppliers. Subject to all of the above, you will be approved as a member and receive your es o e elcome ac nclud n cert ficate approved logo and membership number.

Key contacts for more information

ales ffice eam Leader Carl d ards

Email: sales@naturalpaving.co.uk

Scheme Administrator and Marketing Manager - Rebecca Hughes

Email: rhughes@naturalpaving.co.uk

t: 01256 771222

e: toby@wildflowerturf.co.uk www.wildflowerturf.co.uk

Become an Accredited Installer with Wildflower Turf Limited

Wildflower

Turf

Training days available in March: £149+VAT

Why should you join this scheme?

ld o er urf Ltd s the lead n su l er of ld o er urf roducts n the he com an de elo ed the conce t of ld o er urf n and no roduces a ran e of nno at e turf roducts that ha e cons dera le enefits to s ec fiers nstallers estate mana ers and lando ners he com an has an a ard nn n ed ree and m lements a ol c of cont nuous m ro ement to reta n and u ld u on ts ndustr lead n os t on he scheme started n arch and s a med at landsca e rofess onals stor call hen as ed a out nstall n a ld o er eado a landsca er s thou ht ould run to nstall n t from seed and most of the t me the attem t ould not ha e or ed ld o er urf has an mmed ate solut on that s uaranteed and the need for landsca ers to learn a out nstall n the turf s h the started the Accred tat on cheme

There has never been a better time to offer wild flower landscapes to your customers.

By becoming a Wildflower Turf Accredited Partner you will gain the following unique benefits:

• Industry leading training in delivering successful wild flower landscapes.

• The lowest pricing GUARANTEED on the full range of Wildflower Turf products.

• Referals from Wildflower Turf Ltd for installations as Accredited Partners.

• Extensive online and offline marketing support to promote your expertise and status.

How much will it cost you to join?

A for one erson A for an add t onal staff mem ers

What benefits will you get?

ecom n a ld o er urf e ert ena les ou to enefit from a full da s tra n n on s te at

“Becoming an Accredited Partner with Wildflower Turf Ltd has been one of the best business decisions I have made this year.”

Become an Accredited Installer with Wildflower Turf Limited Training days available in March:

£149+VAT

There has never been a better time to offer wild flower landscapes to your customers.

By becoming a Wildflower Turf Accredited Partner you will gain the following unique benefits:

• Industry leading training in delivering successful wild flower landscapes.

• The lowest pricing GUARANTEED on the full range of Wildflower Turf products.

• Referals from Wildflower Turf Ltd for installations as Accredited Partners.

• Extensive online and offline marketing support to promote your expertise and status.

“Becoming an Accredited Partner with Wildflower Turf Ltd has been one of the best business decisions I have made this year.” NICK FIELD, FIELD LANDSCAPES

Tobermore

Tobermore Approved Paving Contractor Scheme

Why should you join this scheme?

Tobermore are a world class manufacturer, su l n loc a n a n a s er n and walling products throughout the UK and Ireland. The company have been successfully trading since 1942 and are in a key position to dominate the UK paving industry. By becoming part of the Tobermore Approved Paving Contractor Scheme, you will instantly add credibility to your company with the range of world class products on offer and the fabulous landscaping designs made possible with Tobermore.

Tobermore have been at the forefront of introducing new processes in the UK that greatly improve the performance and appearance of paving and walling products. Tobermore products have a strong, hard wearing surface with deep, vibrant colours which improves their durability and enhances the r a earance f orescence has een the scourge of concrete paving suppliers for decades but uniquely at Tobermore, all products have been given their specialised ‘steam bath treatment’ which dramatically reduces the nc dence of ef orescence

Furthermore, Tobermore provide a 25 year guarantee on block paving products supplied on domestic properties, underlining the high standard of excellence that Tobermore promote.

How much will it cost you to join?

Nothing! This is the beauty of the Tobermore Approved Paving Contractor scheme – it’s completely free of charge as Tobermore believe the quality products supplied speak for

Since being introduced to Tobermore products and having s ed e c or c co fide s e u s e best I have ever seen.

Ian Viles, The Garden Landscape Consultancy

themselves in generating business for you and the company.

What benefits will you get?

Approved Tobermore paving contractors receive an exclusive paving contractor pack containing an accred ted a n contractor cert ficate and ersonal sed o ermore ers rochures and stake boards with your full contact details featured. Branded Tobermore clothing, pens, notepads and van stickers also ensure that you look and feel part of the Tobermore team. You will be able to offer Tobermore’s FREE Visualisation Design service which creates a visual image on how a garden or driveway will look with Tobermore paving products installed – this s a hu e enefit for ou and our customer In addition, you will be provided with stunning roduct sam le oards a n mar ers and first class Tobermore literature to support you with everything you and your customer need to know about Tobermore products.

How do you join?

Simply email marketing@tobermore.co.uk to receive your application form. After completion,

for ard ac to o ermore s ead ffice n Tobermore, Northern Ireland (full address details will be provided on the application). At this point, a Tobermore Sales Executive in your region will assess the quality of your workmanship and confirm f ou are su ta le to o n the scheme On successful application, the team at Tobermore ead ffice ll create our ersonal sed Approved Tobermore Paving Contractors pack which will be personally presented by your local Tobermore Sales Executive.

Key contacts for more information

Tobermore have sales executives across the UK and Ireland who take care of Tobermore Approved paving contractors in each region and they will be more than happy to explain more and answer any queries you would like to put forward about the scheme.

Tel: 0844 800 5736

Email: marketing@tobermore.co.uk

Trulawn

Trulawn Trade Approved Installer Scheme

Why should you join this scheme?

The Trulawn brand is fast becoming the UK’s fa our te art fic al rass rand no n for h h ual t rass and first class nstallat ons As a Trulawn approved installer you will receive installation enquires for the areas that we don’t co er on an nstallat on as s Alon th the great brand recognition with the public, other enefits nclude mar et lead n customer service, next day delivery and competitive r ces he scheme e an months a o as a direct response to large amounts of nationwide en u r es for rula n roduct t offers the chance for the end user to ha e art fic al rass nstalled u c er and a locall ased com an

Trulawn support my business with top quality products, prompt and reliable service and a helpful can do attitude. As an approved Trulawn installer I also work with Trulawn on installations in and around the Yorkshire area.

Nigel Wade, Yorkshire Groundforce

branded page which is seamlessly integrated nto an e st n e s te he e a e ncludes the full Trulawn product portfolio and can be ta lored s ec ficall to the landsca ers needs m ortantl a ro ed nstallers can also rece e installation enquiries from Trulawn for areas that e don t co er on an nstallat on as s

As ell as full techn cal su ort and an unrivalled service, they also run regular roduct and nstallat on tra n n courses he training covers the entire process from ground preparation to laying the sub-base with a particular focus on cutting the grass and making erfect seams

How do you join?

To become an approved installer we require re ous art fic al rass nstallat on case stud es before and after photos as well as customer references to su ort the a l cat on rocess Trulawn also prefer that all installers attend one of the r rula n tra n n courses o start the process contact Mike Burton directly to provide the required material and discuss the locations and types of work your company is su ted to

How much will it cost you to join?

There is no charge for becoming a Trulawn a ro ed nstaller

What benefits will you get?

Trulawn approved installers have access to a range of marketing tools and support including an a ro ed nstaller e a e h s s a rula n

te e ro n from hfield Landsca es went along to the last training session that ran and sa d m not ne to fa e rass nstallat on ut ent alon to the rula n tra n n to rush u on m s lls and find out from the e erts f m do n th n s the r ht a

As the trend for art fic al rass ro s installation is becoming a bigger part of our business so it’s great to have a quality supplier like Trulawn that provide training alongside an effic ent ser ce and fantast c roducts

The Trulawn Trade product range

Unbeatable

quality at reasonable prices

TRADETOP-SELLER

NEW!

Luxury Regal

Pile Height 32mm

Manufacturer’s Guarantee 10 years

Material 100% Polyethylene

For the true-to-life look

Pile Height 32mm

Manufacturer’s Guarantee 8 years

Material Polyethylene & Polypropylene

For the manicured lawn look

TrulawnTrade - working with landscapers to deliver:

Highest quality grass at competitive prices

Dedicated trade manager

24 hour delivery

Supreme

Pile Height 37mm

Manufacturer’s Guarantee 8 years

Material Polyethylene & Polypropylene

For the lush grass look

Installation training

Marketing support

Large artifi cial grass stocks

To request a FREE sample pack or for more information on products, trade prices and the Trulawn approved installer scheme call us on 01252 819695 or email: sales@trulawn.co.uk

Association a liation

Associations are very important and you could really benefit from being a member. Below is what the associations think are the benefits of joining them.

endorsed TrustMark Scheme and are regularly inspected and agree to follow a customer charter with clients. All APL members also hold the appropriate insurance and have traded for a minimum of two years.

Cost, High Impact’ gardens at the RHS Hampton Court Palace Flower Show. This provides APL members with an exclusive opportunity to showcase their work.

Formed in 1995, the Association of Professional Landscapers (APL), which operates as a specialist group of the Horticultural Trades Association, represents landscapers who have met a required standard of professionalism.

Members are registered with the government

The APL host regular cluster group meetings around the country. These meetings offer members networking opportunities and sharing of ideas and best practice in the industry through the course of the year. There is an annual APL Awards that takes place in March, a gathering which rewards landscaping excellence for projects of all scales and costs.

There is a close partnership between the APL and the RHS and they are responsible for the ‘Low

The APL has recently become the organising partner for the landscape gardening section of the WorldSkills UK competition which encourages young people and adults to be ambitious in their pursuit of skills to the highest level.

The APL provides homeowners with an even greater choice when selecting a landscaper. Customers can feel confident that the APL landscaper they have chosen has met prescribed professional standards.

www.landscaper.org.uk

The British Association of Landscape Industries (BALI) was established in 1972 as the UK’s representative trade association for the landscape sector and today plays an active role

in working with other industry organisations and the government on key initiatives to improve our environment and develop a sustainable landscape industry. In addition, and as a member of the European Landscape Contractors Association (ELCA), BALI lobbies the EU on directives from Europe that have the potential to impact our industry here in the UK as happened recently with our successful lobbying on digital tachographs. BALI represents landscape contractors and designers, grounds maintenance contractors, and companies supplying industry-related products and services.

Running a business is a challenge but, with the support of the country’s largest and leading landscape industry membership organisation behind you, running a successful, thriving business is so much easier.

Full BALI membership gives you immediate access to professional business and technical advice, promotional support, and a wealth of other tools and money savings services. By networking at BALI workshops and events with landscape professionals you’ll have access to expert consultancy worth thousands!

www.bali.org.uk

The Association of Professional Landscapers

The Association of Professional Landscapers

British Association of Landscape Industries

BALI

efigEuropean Federation of Interior Landscape Groups

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www.efig.eu.com

Society of Garden Designers

hat do ou need to ma e our us ness ro

As a arden des ner the s our rofess onal od t s also the lace here ournal sts ndustr

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act e oth nat onall and nternat onall offer n or sho s conferences net or n com et t ons u l cat ons ual ficat ons and mentor n all to su ort ou n ro n our us ness he e sts to romote e cellence n arden des n e el e e that hel n our des ners to del er the est oss le ser ce the enefit the cl ent enefits and ult matel the hole landsca e ndustr enefits he s am t ous to ro and to see our des ners ro th us ul et ar eant Cha r

www.sgd.org.uk

NURTURING NETWORKS WITHIN THE LANDSCAPE & HORTICULTURAL INDUSTRIES

Landscape Hub is fully supportive of our trade & professional bodies and provides a platform on which they can promote their events, their members successes and industry news to a wider audience.

We encourage constructive dialogue amongst our 950+ membership on industry bodies and schemes, alongside all our other content aimed at supporting our members in the day to day operation of their businesses.

If you're considering which organisation to join and would welcome peer to peer advice on this and other topics;

Landsc ape HUB