Since it’s creation, Teachers First Choice has grown to become one of the most highly regarded educational products supplier through out Australia and more recently the world. TFC is armed with the the knowledge or market trends and classroom environment and offers a comprehensive range of products in both Primary school mathematics and science. We have a strong commitment to developing and providing superior equipment to both the on-seller and the end users.
To take our vision further we recently developed a new, fresh and strong branding system. We created a powerful and flexible branding identity that reflects our clearly defined promise to our customers, as well as our experience and “story”.
The reason for this booklet is to introduce to you our new identity and to ensure consistency on the usage and selection of our brand elements such as the logo, colour palette, fonts and more.