ELOY CARMENATE GROUP
and ONE SOTHEBY’S INTERNATIONAL REALTY
experts in miami beach and around the world a shared vision Eloy Carmenate, Executive Vice President of ONE | Sotheby’s International Realty, has achieved success by emphasizing experience, reputation and passion to customers. These qualities have allowed the Sotheby’s International Realty brand to cultivate a 250+ year history of excellence and offer unparalleled access to the world’s most distinctive properties through its global affiliates. Our relationship with this premier brand affirms our commitment toward providing you a superior level of service, marketing and expertise in Miami Beach and around the world.
global presence The Sotheby’s International Realty network currently has more than 11, 700 sales associates located in approximately 550 office and 44 countries and territories worldwide. The ability to connect buyers and sellers via a referral system, which includes two channels: realty and auction. With a dedicated liaison stationed at the Sotheby’s Auction House and the realty corporate headquarters, we are able to help unite buyers and sellers around the world.
WHO WE ARE Eloy Carmenate is a reconized name in the real estate industry on a global scale. He has impressive sales across the map of Miami and Miami Beach: • Completely dominates the Miami upscale oceanfront condominium market • Sold out Glass at an average of $2,300 per square foot • Sold out Beach House 8 in a matter of months • Is responsible for record-breaking sales in buildings all over Miami Beach, including the highest price per square foot sale in all of Miami Dade County for Setai 3509 at an astounding $4,760 per square foot, and held the previous record for the sale of the Setai penthouse. Eloy also has impressive sales records at Apogee, Il Villaggio, Continuum, Capri, and other buildings from South of Fifth to Bal Harbour and beyond. • Has sold 70% of ALL penthouses in Miami Beach • Average listing price: $9 Million
YOUR LISTING assessed and handled with care
YOUR LISTING
Apogee, Unit 1502 | 800 S. Pointe Drive
3 Bedrooms | 3.5 Bathrooms | 3,100SF Interior
SUGGESTED LISTING PRICE: between $8M and $9M
COMPARABLE LISTINGS RECENTLY CLOSED SALES Unit
List Price
Sale Price
LP$/SP$
SF
$/SF
BR
FB
HB
Sale Date
DOM
1203
$ 8,000,000
$ 7,240,000
90.5
3,103
$2,333
3
3
1
10/31/2014
418
1403
$ 8,250,000
$ 8,000,000
96.97
3,103
$2,578
3
3
1
01/17/2014
173
AVAILABLE LISTINGS Unit
List Price
SF
$/SF
BR
FB
HB
603
$ 8,700,000
1203
$ 8,950,000
DOM
Maintenance
3,103
$2,804
3
3
0
109
$4,137
3,103
$2,884
3
3
1
32
$4,257
2001 $16,250,000
4,154
$3,912
4 3 1
213 $5,295
1201 $14,995,000
4,154
$3,610
4 3 1
133 $5,503
WHAT WE DO how we plan to sell your home
WHAT WE DO Selling your property is our number one priority. To do so, we employ a variety of marketing initiatives designed to help your listing reach the highest number of eyes possible.
networking Eloy has relationships locally, nationally and internationally, including: Direct relationship with the CEO of Corcoran Direct access to buyers and brokers with qualified buyers Several other outlined at the end of this presentation
high quality photography We employee only the top-tier photographers in Miami to handle the presentation of our listings. We accompany the photographers to each shoot and are personally responsible for all staging as well as the selections of angles and shots. Additionally, our team frequently utilizes drones to capture rare and unique aerial shots which set your property apart from other available listings.
4-color brochure This piece, promoting your home, will be on display in our high-traffic office and in the Sotheby’s Auction House in New York. It will be available for international offices as well.
Sample Brochure
single property website We will create a website devoted entirely to your home. a live example of one of our websites can be seen at www.1500oceandrivet-1.com
mailer/postcard Sent to luxury buildings in South Florida, to our extensive database of over eleven thousand, and One Sotheby’s database.
Sample Mailer/Postcard
window display A promotional piece will be placed in our window display. Our office is located on Ocean Drive and receives an appreciable amount of foot traffic and qualified walk-in clientele.
REC SALORD E
SETAI | 3509 101 20TH STREET | MIAMI BEACH This is a must see - there are only five residences like this in all of South Beach! Spacious three bedroom, three bathroom open floor plan unit with panoramic ocean, city and downtown views in exclusive Setai building. Two master suites and expansive wrap around balconies. Enjoy the Setai’s award-winning amenities: three infinity pools, beach facilities with food & beverage services, three restaurants, world class spa and 24-hour room service.
3 Bedrooms | 3 Bathrooms | 2,521 SF
Offered for sale at $15,000,000
Eloy Carmenate
305.582.7179 | eloy@eloyc.com
1500 OCEAN DRIVE | T1 1500 OCEAN DRIVE | MIAMI BEACH Truly dramatic, unique and understated, this penthouse will accommodate the most discerning of tastes. Features over 7,000 square feet of rooftop deck, spa and outdoor space. Double walk-in wine rooms, circular glass great room with wrap around 270 degree views of Atlantic Ocean and Miami Beach coastline. Fabulous driftwood inspired color palette through out, gourmet kitchen, stone baths, private movie theater and lastest Savant home technology. Every room controlled by personal iPad.
5 Bedrooms | 7 Bathrooms | 8,400 SF
Offered for sale at $25,000,000 Offered for lease at $80,000 per month
Eloy Carmenate
305.582.7179 | eloy@eloyc.com
eblasts to our extensive online network We will design a custom email for your home that will be sent to thousands of brokers, buyers and prospects. On average, we send our emails to a list of more than 7,000 subscribers and receive a 20% open rate.
Sample Window Display
W HOTEL & RESIDENCES | UPH1 2201 COLLINS AVENUE | MIAMI BEACH This exquisite, professionally designed three bedroom, three and a half bathroom penthouse will blow you away. Featuring fine custom furnishings & appointments including an agate gemstone backlit bar, walls of glass, spacious terraces and a more than 2,000 square foot rooftop terrace with a plunge pool and built-in seating. Enjoy dazzling vistas of the Atlantic Ocean, South Beach and city skyline. Offered fully furnished. Amenities at the W Hotel & Residences include a state-of-the-art spa and fitness center, two pools, beach, fine & casual dining options, including the renowned Mr. Chow, tennis & basketball courts, and a “whatever/whenever� concierge service that attempts to meet every request. 3 Bedrooms | 3.5 Bathrooms | 5,324 SF
Offered for sale at $12,900,000
Eloy Carmenate
305.582.7179 | eloy@eloyc.com
frequent posts and updates using our social media presence We post frequent content to Facebook, Twitter, Instagram, Google+ and LinkedIn and our following on these networks is growing every day. Beginning the day the unit is listed, we’ll begin highlighting your home on all of these platforms to further reach out to Eloy’s network. Additionally, we’ll invest in promoting posts featuring your listing, ensuring your listing is seen by upwards of 10,000 unique individuals. facebook: more than 9,000 likes
twitter: more than 3,000 follwers
instagram: more than 3,700 followers
google+: more than 9,400 views
advertisements and media placements in prominent publications We frequently utilize print advertising in prominent publications such as Ocean Drive Magazine and Robb Report in order to promote our current listings. Additionally, our listings are often picked up by reputable media outlets as feature stories.
SET YOUR SIGHTS HIGH THE ELOY CARMENATE GROUP PRESENTS:
THE SKYLINE COLLECTION
The Edition | PH4
3 bedrooms | 3 bathrooms + 2 half bathrooms | 4,400 sqft*
$18,500,000
GLASS | 120 Ocean Drive | Ninth Floor
1500 Ocean Drive | T1
Murano Grande | 2804
5 bedrooms | 7 bathrooms | 8,400 sqft
3 bedrooms | 3.5 bathrooms | 2,974 sqft
$25,000,000
$5,750,000
The W Hotel & Residences | UPH1
Capri | PH3
3 bedrooms | 3.5 bathrooms | 2,752 sqft
2 bedrooms | 2.5 bathrooms | 1,919 sqft
ELOY CARMENATE
MICK DUCHON
by the Wall Street Journal & REAL Trends, Inc. 1451 Ocean Drive Suite 104 Miami Beach, FL 33139 305.582.7179 eloy@eloyc.com EloyC.com
Broker Liaison 1451 Ocean Drive Suite 104 Miami Beach, FL 33139 732.754.7535 mick@eloyc.com EloyC.com
MIAMI BEACH’S #1 REAL ESTATE AGENT
*per developer’s representation
Ocean Drive Magazine
$12,900,000
3 Bedrooms | 3.5 Bathrooms | 3,398 SqFt.
$7,900,000
SOUTH BEACH’S MOST EXCLUSIVE ADDRESS 18 FLOORS
•
10 RESIDENCES
•
360 DEGREE VIEWS
$5,200,000
Eloy Carmenate Miami Beach’s #1 Real Estate Agent by the Wall Street Journal & REAL Trends, Inc.
1451 Ocean Drive Suite 104 Miami Beach, FL 33139 305.673.4808 EloyC.com
Robb Report
These drawings and depictions are conceptual only and are for the convenience of reference and including artists renderings. They should not be relied upon as representations, expreor implied, of the final detail of the residences or the Condominium. The developer expressly reserves the right to make modifications, revisions, and changes it deems desirable in its sole and absolute discretion.
custom floor plans We employ the use of trusted vendors to create high quality, custom site plans and floor plans of our listings.
YOUR LISTING WILL BE SHOWCASED TO AUDIENCES ON EVERY LEVEL:
Local National International
GLOBAL MEDIA DISTRIBUTION The Sotheby’s International Realty 2014 media plan is expected to deliver nearly 700 million impressions with media powerhouses such as: The New York Times, The Wall Street Journal, BBC, Daily Telegraph, and Architectural Digest. They are supported by additional far reaching media. To round out our plan, create global connections and increase our exposure, we have identified the following partners where we leverage their innovation, experience and international impact. These partners were hand-picked to help drive incremental brand awareness and intelligently showcase the listings represented by our network to a broad audience of consumers who value the unique. wall street journal digital network
The WSJ Digital network received 25 million visitors to the U.S. edition, 3.1 million monthly visitors to Europe and 4.8 million to Asia. All three editions have dedicated real estate channels with focused editorial relevant to location and serves more than 900,000 Sotheby’s International Realty network listing views per month.
newyorktimes.com | iht.com
The New York Times receives over 30,000 million unique visitors each month and 1.27 million of those visitors worldwide go to the NYTimes.com/ realestate section every month. More than 30 million Sotheby’s International Realty network listings are displayed in search results annually. International Herald Tribune IHT.com is the global edition of the New York Times and includes the “Great Homes and Destinations” real estate section, providing a global property search tool and featured lifestyle and destination content and articles that discuss great worldwide places to live.
the daily telegraph
Founded in 1855, The Daily Telegraph has transformed from London’s first penny paper to a fully integrated, leading multi-platform media group and is now recognized as the UK’s fastest growing newspaper website in the country’s exciting advertising opportunities. Attracting more than 4.6 million viewers monthly to the site in general, and more than 130,000 property seekers, the site brings an affluent, loyal and exclusive audience.
propgoluxury
PropGOLuxury.com was created to fulfill the high demand of our affluent Chinese consumer base requesting exclusive properties from around the world. China represents the world’s largest and fastest growing population with more new millionaires being created than at any time in history. PropGoLuxury.com is the largest and fasting growing property portal in China and the Asia Pacific region.
jamesedition
Jamesedition is the world’s first marketplace to span across product categories and offer high-end items from dealers across the world. Their cuttingedge technology lets consumers find and compare listings from submariners to luxury real estate. the site reaches more than 500,000 potential buyers from 113 countries each month.
country life
Country Life is the quintessential British magazine with a focus on advertising premium town and country property in the UK and overseas. Country Life is the market leading digital and print magazine for advertising premium property and carries more property pages than any other UK publication.
real-buzz.com
The world’s largest database of homes for sale from the MLS, offers the information in each buyer’s preferred language. Find homes for sale, other real estate listings, realtors and other RE professionals mortgage rates and information on buying a home, RE blogs and discussions, and more.
te atrium
An international portal dedicated to luxury property with the most advanced range of worldwide services. They offer a large showcase of exclusive properties and professionals who stand for quality and competence.
hk tatler
A premiere luxury lifestyle resource since 1977, the Asia Tatler Franchise consists of 14 focused print editions and a growing online and mobile presence that continues to define the role of luxury amongst the social elite. In 2013, Sotheby’s International Realty is the exclusive online real estate channel partner for hongkongtatler.com, driving more than 24M media impressions.
yahoo! real estate Zillow now powers Yahoo! Real Estate— one of the nation’s top real estate classified websites for consumer traffic, driving millions of visits.
home finder
With 3,000,000+ property listings, homefinder.com is able to deliver a full snapshot of the local market to home buyers and sellers, while delivering online advertising solutions to agents and brokers with powerful results
frontdoor.com | openhouse.com
Powered by HGTV, FrontDoor.com and OpenHouse.com provide access to the millions of consumers who search real estate property listings, home-related how-to articles and video on FrontDoor and its sister web sites, which include HGTV, DIY Network, Travel Channel, and the Fine Living Network, among others.
homes.com
Search over 3 million homes for sale or rent on Homes.com, including new homes, apartments for rent, condos, townhouses and more. As well, Homes.com provides a wealth of real estate information to help you learn more about finding the perfect home.
zillow.com
Zillow and Yahoo! Real Estate have joined forces to create one of the largest real estate networks on the web and mobile, The Zillow Network. The combined network draws millions of visitors.
trulia.com
Trulia is a residential real estate search engine that helps consumers search for homes for insights and other real estate information directly from hundreds of thousands of real estate broker websites.
sale,
trends,
neighborhood
GLOBAL MEDIA DISTRIBUTION Premium distribution
sotheby’s websites Below is a small sample of the kind of traffic the ONE Sotheby’s International Realty website sees in a quarter’s time: 502,602 UNIQUE visitors (unique visitors are those who visited the site. Even if they visit more than once, they’re only counted once and are therefore unique 44% of visitors are from outside the U.S. In addition to the other major websites (list is in this presentation), your listing will appear on Sotheby’s realty corporate website as well as on ONE Sotheby’s International Realty.
onesothebysrealty.com
sothebysrealty.com
worldwide exposure Access to the Sotheby’s International Realty global network, which consists of 11,000+ associates with 500+ offices throughout the world.
premier digital property distribution partners The Wall Street Journal Digital Network: 25 million visitors to the U.S. edition, 3.1 million monthly visitors to Europe and 4.8 million to Asia Serves more than 900,000 Sotheby’s International Realty Network listing views per month NewYorkTimes.com Receives over 40 million visitors each month and 2.5 million of those visitors worldwide go to NYTimes/RealEstate section every month More than 5 million Sotheby’s International Realty Network listings are displayed in search results annually international herald tribune Monaco International Boat Show Monaco Gran Prix Cannes Film Festival
WHO WE ARE meet our experienced team
ELOY CARMENATE With over 20 years in the real estate arena, 40 years as a Miami resident (much of it in Miami Beach), an upper echelon clientbase of celebrities, CEOs and sports figures that spans the globe, and a contact database that is as extensive as it is impressive, Eloy has the knowledge, resources and experience of a Top Producer. • Ranked #1 in Miami Beach in both 2012 and 2013 • Ranked in the Top 100 Brokers in the U.S. by Forbes • Ranked among the Top 1% of Brokers by The Wall Street Journal • Ranked #56 among Brokers worldwide by REAL Trends Inc., & The Wall Street Journal • Voted Best Realtor, 2012 Floridian Awards Eloy’s success in the sale of luxury condominiums and even entire buildings is a testament to his Top Producer status. By partnering with the incomparable ONE Sotheby’s International Realty and surrounding himself with a first-rate team, Eloy’s commitment to his craft is evident.
Eloy’s local, national, and global relationships are second to none
• Sotheby’s offices around the world • Morgan Stanley Monaco, top three brokers • Direct and frequent referrals from reputable global brokerages, including Corcoran and Douglas Elliman • Directly connected to the oil and technology industry with a strong presence in Texas • Direct connection to Corcoran CEO in New York • Penthouse inquiries from Corcoran and Sotheby’s in New York and the Hamptons • Top ten brokers who sell high-end real estate in Miami and Miami Beach • Direct relationship with City Banks of Moscow & London
Eloy’s listings and sales are impressive
• Sold over $120 million in 2012, and over $136 million in 2013 • Sold 75% of South Beach penthouses • Average condominium selling price: $3M-6M • Broke two records: all-time highest price for a condo (Setai Villa A) and highest price per SF, south of New York at $3600/SF • Exclusive listing for GLASS, the last new development in South Beach over 75 feet high, with prices from $7M-$35M
Sold transactions executed over the last several months
• Apogee (sold between $6 and $7M), unit 1003, 1603, 903 (twice) • Setai PHB for $6.5M; 3509 for $7.25M, 1801 for $1.8M, 2208 for $2.9M, 2104 for $2.35M, 3506 for $3.3M, and 3106 for $3.4M • Record-sale at The Capri, PH1 for $6M
ONE Sotheby’s International Realty Executive Vice President 1451 Ocean Drive, Suite 104 Miami Beach, FL 33139 p: 305.673.4808 c: 305.582.7179 e: eloy@eloyc.com w: www.eloycarmenategroup.com
MICK DUCHON Mick Duchon is the Broker Liaison and assists with client communications at the Eloy Carmenate Group and One Sotheby's Realty. Mick has lived in Miami Dade County for 8 years and, in 2008, entered the residential brokerage business during a soft market. Since then, he has developed a deep understanding of the local residential market from Coral Gables to Bal Harbour and beyond, specializing his focus on ocean and bay front luxury real estate in South Beach. Mick Duchon • Has assisted with over $500 Million in sales since he began working with Eloy in 2008 • Brought in $30 Million in sales in 2012 • Extensive connections including the CEO of the Corcoran Group, major South Florida developers, and many high profile individuals in the finance and spirits industries as well as commercial real estate • Possesses a deep understanding of all luxury buildings in South Beach, including specific floor plans, amenities, condominium associations, and market conditions • Involved in all major transactions with Eloy Carmenate since 2008
Mick possesses a relentlessness drive to close sales and works round the clock networking and making connections to bring in prospective buyers and sellers. Mick customizes his assistance to every client, narrowing requirements to identify a buyer’s most ideal property, displaying a tenacious work ethic to market listings for sellers, and understanding the current market through his non-stop due diligence and involvement in networking events and social functions. Mick is able to distinguish the perfect fit and most profitable opportunities for his clients. Mick is a graduate of the University of Miami, with a Bachelors of Science degree in Business Management and Minor in Psychology. He is a Licensed Salesperson in the states of Florida and New York.
Eloy Carmenate Group ONE Sotheby’s International Realty 1451 Ocean Drive, Suite 104 Miami Beach, FL 33139 p: 305.673.4808 c: 732.754.7535 e: mick@eloyc.com w: www.eloycarmenategroup.com
AN EXPERIENCED TEAM Alixa Castellanos
Taylor Richardson
Lorin Jetter
Operations Manager Alixa handles our contracts and agreements in conjunction with your real estate attorney. She will be handling the everyday business and execution of these agreements and contracts.
Leasing & Management Specialist Taylor is our leasing and management specialist and will be assisting Eloy and Mick with the sale of your unit.
Marketing Manager Marketing is Lorin’s specialty. She will be promoting your unit in a variety of venues to a local, national and international audience.
305.673.4808 | eloyc.com