CONTENTS PHILIPPINES AND ITS RISING ECONOMY LIFESTYLE PHILIPPINES DESIGNER PROFILE EXHIBITOR PROFILE THE ORGANIZER SIGNATURE EVENTS
BOOTH LOCATION THE PHILIPPINES’ PARTICIPATION IN AMBIENTE 12-16 FEBRUARY 2016 MESSE FRANKFURT, GERMANY ‘GIVING’ PAVILION AT HALL 10.0 B47 ‘LIVING’ PAVILION AT HALL 10.2 A51
THE EXHIBITORS ARDEN AVATAR CELESTIAL ARTS CHANALLI CYPREA FINALI FIRMA KLASSY COLLECTIONS & DESIGNS LARONE ORICON PETER AND PAUL PHILIPPINE INTERNATIONAL TRADING CORPORATION PRADO VENZON LIGHTING TADECO
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The Philippine economy is hailed as the fastest growing in the Southeast Asian region. American multinational investment banking firm Goldman Sachs listed the Philippines as one of the “Next Eleven Economies,” estimating that by the year 2050, the Philippines will be the 14th largest economy in the world. By 2030, the Philippines is expected to become a $1 trillion economy according to Washington-based analytics firm IHS Global Insight based on its latest “Sovereign Risk Review.” The country is the only sovereign in Asia that got a positive action from IHS.
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British multinational banking and financial services company HSBC ranked the country as the world’s 16th largest economy in 2050 – delivering fast growth with up to an average of 5% in its economy en route to 2050. In its latest World in 2050 report, multinational accounting firm PricewaterhouseCoopers (PwC) also sees a leap from its 28th place in 2014 to 26th in 2030 and will further go up as the 21st in 2050 in terms of its Purchasing Power Parity (PPP) and gross domestic product (GDP). The country is projected a growth of 6% in the third quarter of 2015 which makes up about 16% of the global GDP according to the Philippine Statistics Authority (PSA). The country’s Export Development Council (EDC), likewise, eyes a 10% growth in the total export revenues motivated by the improving global economy and local
economic conditions. American financial services company Standard & Poor’s (S&P) also noted a fast growth projection of the Philippine economy from 5.6% in 2015, 5.7% in 2016 and 5.9% in 2017. In the second semester of 2015, the Japan Credit Rating Agency (JCR) upgraded the country’s credit rating from BBB to BBB+, reflecting the government’s improving fiscal position, sound external position, generally political and social situations and increased prospects for sustained relatively high economic growth. Debt watcher Moody’s Investors Service cited the Philippines’ rare economic resilience to the current headwinds buffeting neighboring countries and emerging markets as a whole reflected in its Baa2 government bond rating. An archipelago of 7,107 islands, the Philippines is regarded as one of the top tourist destinations in Asia. As other majestic wonders such as Boracay and Cebu, it is home to the island of Palawan – the twotime Best Island in the World (2014 and 2015) cited by leading US travel magazine Conde Nast Traveler. Strategically located in the world’s fastest growing region, it is only a few hours’ travel to major Asian destinations like Bangkok, Beijing, Hong Kong, Jakarta, Singapore, and Tokyo. It is a hub for international trade and investments due to its competitive workforce of highly skilled and creative people, lush natural resources, and a promising commercial environment.
Lifestyle Philippines is a curated exhibition of creative enterprises reinterpreting the Philippines’ rich heritage and artisanal soul for modern living. From abaca (Manila hemp), raffia, bamboo, rattan, coconut husk, mother-of-pearl to fine bone china, artisan communities of the Philippines transform their local materials with expert hands that carry generations of memories, guided by the spirit of today. The result is an extraordinary collection of objects with colorful stories from distant tropical shores – creating a rich tapestry of passion and hope.
DETLEF KLATT Exhibit Curator German master florist and designer Detlef Klatt works in exhibition design and product development for various wholesale companies in Gemany, Japan, Hongkong and China. He did a lot of consultancy and product development work for the Design Center of the Philippines (DCP) and the Center for International Trade Expositions and Missions (CITEM). In 2003, he co-founded and served as creative director of O living GmbH, an interior design company that offers top quality Philippine-made products to more than 50 countries all over the world.
RACHELLE DAGÑALAN Junior Designer / Visual Merchandiser Rachelle Dagñalan is the Owner and Creative Director of RADA Industrial Design Studio. Her elegant masterpiece, The Muskeeter Stool, won Silver in the 2013 A’ Design Award Competition for Furniture, Decorative Items and Homeware Design Category held in Como, Italy. Since 2013, she has been a RED BOX Home & Design Consultant and a part of the Product Development Team in the One Town, One Product (OTOP) at Manila FAME. She is the Junior Designer and Visual Merchandiser in the Philippines Participation in Ambiente 2016.
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AVATAR CYPREA KLASSY COLLECTIONS & DESIGNS LARONE ORICON PHILIPPINE INTERNATIONAL TRADING CORPORATION
AVATAR
Avatar Accessories Inc.’s excellence in crafting wood and shell jewelry has earned them a place in the Swarovski “Trendsetter” List, a group that counts some of the world’s most influential designers and brands as members.
CYPREA
Cyprea International has mastered the use of natural, indigenous materials since its founding in 1984. From jewelry, accessories and natural footwear, the company takes pride of its innovative and fashionable designs for the international market.
www.islandgirlph.com
KLASSY COLLECTIONS & DESIGNS
The skilled craftsmen of Klassy Collections & Designs Co. transform indigenous materials such as buri and abaca into charming Christmas and holiday decors as well as wooden and metal handicrafts through traditional crafting techniques.
LARONE The charm of a Larone craft is found in its handmade, natural quality. Weaving bags and fashion accessories using only sustainable materials for over two decades, Larone has established itself as a pillar in the Philippine industry for export-quality products.
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ORICON
Oricon Corporation creates candleholders, oil burners, and other decorative pieces from natural stones. Each stone processed by the company is selected for its uniqueness. Its original shape, structure, and color are preserved as much as possible to highlight an exquisite character created by the forces of nature.
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PHILIPPINE INTERNATIONAL TRADING CORPORATION
The Philippine International Trading Corporation (PITC) is a full service state-owned international trading company with over 40 years of proven competency in Buyer Supplier Matching, Product Sourcing, Coordination of Orders, Product Monitoring, Quality Inspection, Order Consolidation, Export Documentation, Shipping Arrangement as well as Marketing a wide range of commodities, products and services.
LOLO BOBBY HANDICRAFT
The PITC represents three new companies from the One Town, One Product (OTOP) Program of the Philippine Department of Trade and Industry.
DELZA’S NATIVE PRODUCTS
EVA MARIE ARTS AND CRAFTS
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ARDEN CELESTIAL ARTS CHANALLI FINALI FIRMA PETER AND PAUL PRADO FILIPINO ARTISANS VENZON LIGHTING TADECO HOME
ARDEN Arden Classics is an initiative by a husband and wife team who contrived innovative tools and machinery to improve operations and reduce production cost, displaying excellent integration of indigenous materials and elevating home decor and accessories into pieces of art.
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CELESTIAL ARTS Celestial Arts, Inc. uses native materials such as wood, mother-of-pearl, and buffalo horn to produce meticulously handcrafted furniture, tableware, decorations, jewelry, and souvenirs that are sold in the Americas, Europe, and Asia.
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CHANALLI Chanalli’s craftsmanship and skill in wood sculpting is reflected through decorative items that create elegance in any given space.
FINALI
Finali manufactures and exports a dynamic range of furniture and home accessories fashioned from indigenous wood.
www.finalifurniture.com.ph
FIRMA
Firma, the “trendsetter for the eclectic shopping,� initially sourced items from different parts of the world but has now expanded from few decorative native shell tassels into manufacturing lamps as well as home and fashion accessories.
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PETER AND PAUL
Inspired by the elegance of organic forms, Peter and Paul, Inc. creates home dĂŠcor using luxurious, locally sourced seashells, transforming these natural materials into statement pieces that add a touch of grace and stylishness to any space.
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PRADO FILIPINO ARTISANS Prado Filipino Artisans transforms recycled metal wire into artful baskets, floral wall dĂŠcor, lamps, mirror frames, planters, and a variety of table accessories. Using original designs and bold color palettes, the crafts by Prado Filipino Artisans have been showcased and sold in prestigious exhibits, trade fairs, and shops around the world. In 2002, the company took the grand prize in the Swarovski Design Competition at the Manila FAME.
TADECO HOME
TADECO Home’s thrust in community development extends to their neighboring communities as well as the T’bolis, an indigenous tribe. It is through the T’boli weaver’s handiwork that these strong and versatile fibers are woven using traditional techniques passed on from generations.
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VENZON LIGHTING
VENZON LIGHTING creates lamps and lighting from locally-sourced materials using modern manufacturing technology.
www.ve n zo n l i g h t i n g .co m
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AVATAR ACCESSORIES, INC. Gil Carungay Managing Director Adg Center Mactan Circumferential Road Marigondon, Lapu-Lapu City 6015 Province of Cebu T : (+63 32) 902 9020 F : (+63 32) 346 0712 E : marketing@avatar-style.com gil@avatar-style.com W: www.avatar-style.com
CYPREA INTERNATIONAL, INC. Janice Chua Marketing Manager 5159 Pagsabungan Road Mandaue City 6014 Province of Cebu T : (+63 32) 422 1550 F : (+63 32) 345 4600 E : janice@cypreajewelry.com hr@cypreajewelry.com W: www.islandgirlph.com
KLASSY COLLECTIONS & DESIGNS CO. Ma. Veronica Orillaza Marketing Director 20 Johnson Drive, Parkwood Greens Executive Village Maybunga, Pasig City 1607 Metro Manila T : (+63 2) 643 6678 F : (+63 2) 643 6778 E : klassycollections_designs@yahoo.com
LARONE CRAFTS, INC. Veronica Lo President 8993 Aranga St. San Antonio Village, Makati City 1203 Metro Manila T : (+63 2) 895 7752 F : (+63 2) 895 4958 E : admin@laronecrafts.com W: www.laronecrafts.com
ORICON CORPORATION Gisela Magcalas President Little Baguio, Concepcion 2316 Tarlac T : (+63 45) 923 0778 F : (+63 45) 923 0078 E : oricon@mozcom.com W: www.oriconstonelight.com
PHILIPPINE INTERNATIONAL TRADE CORPORATION (PITC) Carmelita Belen C. Domondon Vice President – Export Trading Group National Development Company Building, 116 Tordesillas Street Salcedo Village, Makati City 1227 Metro Manila T : (+63 2) 892 1251 (+63 2) 892 3335 F : (+63 2) 892 2054 (+63 2) 892 3359 E : maydomondon@ptic.gov.ph marievicbalayan@pitc.gov.ph W: www.pitc.gov.ph
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ARDEN CLASSIC, INC. Jen Elizabeth Siarot VP - Marketing and Finance Soong II, Mactan, Lapu-Lapu City 6015 Cebu T : (+63 32) 238 5962 F : (+63 32) 495 8328 E : aredenclassic@yahoo.com W: www.ardenclassic.com
CELESTIAL ARTS, INC. Esperanza Ruth Hilado General Manger No.27 Moonlight Loop Blue Ridge B, Quezon City 1109 Metro Manila T : (+63 2) 437 7290 (+63 2) 439 5155 F : (+63 2) 437 7290 E : celestial1.lorna@gmail.com celarts@mydestiny.net W: www.manilafame.com/celestialarts
CHANALLI Alexander Ayco Proprietor 1665 Baler Street Makati City 1210 Metro Manila T : (+63 2) 890 1949 F : (+63 2) 832 4182 E : aaayco@yahoo.com W: www.manilafame.com/chanalli
FINALI FURNITURE AND HOME ACCESSORIES CO. Ronaldo Salazar Manager Riverside Canduman, Mandaue City 6014 Province of Cebu T : (+63 32) 236 4706 E : info@finalfurniture.ph W: www.finalifurniture.com.ph
FIRMA OBJECTS OF ART, INC. Markus Schmidt General Manager Unit 12, G/f North Syquia Building 1991 M.h. Del Pilar St., Malate 1004 Metro Manila T : (+63 2) 524 8740 F : (+63 2) 524 8740 E : firmahomeaccessories@gmail.com firmahome@gmail.com W: www.firma.com.ph
PETER AND PAUL INC. Marianito Alcala General Manager Brgy. San Juan, Apalit 2016 Pampanga T : (+63 2) 371 3751 F : (+63 2) 374 6410 E : domicillo.store@gmail.com peterandpaul_inc@pldtdsl.net W: www.peterandpaul.com
PRADO FILIPINO ARTISANS, INC. Miguel Prado President & CEO Blk 31 Lot 1 Cacao St. cor. Daites Street Greenwoods Executive Village, Cainta 1900 Rizal T : (+63 2) 570 4920 E : prado.filarts@gmail.com W: www.manilafame/pradofilipinoartisans
TADECO, INC. Maricris Brias Creative Director Brgy. A.D. Floirerdo Panabo City 8105 Davao del Norte T : (+63 82) 235 2135 F : (+63 82) 234 0586 E : tadecohomedecor@anflocor.com info@tadecohome.com W: www.tadecohome.com
VENZON LIGHTING MANUFACTURING Cris Venzon President 232 Manibaug, Porac 2008 Pampanga T : (+63 45) 455 1939 F : (+63 2) 922 4668 E : info@venzonlighting.com marketing@venzonlighting.com W: www.venzonlighting.com
THE ORGANIZERS CENTER FOR INTERNATIONAL TRADE EXPOSITIONS AND MISSIONS The Center for International Trade Expositions and Missions (CITEM) is the export promotions arm of the Philippines Department of Trade and Industry (DTI). CITEM is committed to develop, nurture and promote globally competitive small and medium enterprises (SMEs), exporters, designers, and manufacturers by implementing an integrated approach to export marketing, in partnership with other government and private entities. For three decades, CITEM has established the country’s image as the premier destination for quality export products and services. It continues to set the highest standards of creativity, excellence and innovation to achieve export competitiveness in the international market. As the prime mover in export marketing, CITEM provides export-driven programs, spearheads official participation in overseas trade fairs, ogranizes signature events in the Philippines and high-profile promotional activities in key markets abroad. CITEM undertakes design for export initiatives: *Brand Building *Export Coaching *Product/Merchandise Development *Young Designer Development *Local-International Designer Collaboration *Permanent Showroom Rosario Virginia C. Gaetos, Executive Director Golden Shell Pavilion Roxas Boulevard corner Sen. Gil Puyat Avenue, Pasay City 1300 Metro Manila, Philippines T : (+632) 831.2201 to 09 F : (+632) 832.3965 / 834.0177 to 78 E : rvgaetos@citem.com.ph W : www.citem.gov.ph CITEM is the proud owner and organizer of: SIGNATURE EVENTS:
VENUE BRAND: A S I A’s E T H N I C & INGREDIENTS
FOOD SHOW
DEPARTMENT OF TRADE AND INDUSTRY The Philippines Department of Trade and Industry (DTI) serves as the primary coordinative, promotive, and facilitative arm for trade, industry and investment activities, and a catalyst for intensified private sector activity to accelerate and sustain growth through a comprehensive industrial growth strategy, a progressive and socially responsible liberalization and deregulation program, and policies designed for the expansion and diversification of both domestic and foreign trade. Adrian S. Cristobal Jr., Secretary 361 Trade and Industry Building Sen. Gil J. Puyat Avenue, Makati City 1231 Metro Manila, Philippines T : (+63 2) 751 0384 F : (+63 2) 895 6487 W : www.dti.gov.ph
FOREIGN TRADE SERVICES CORPS - PHILIPPINE TRADE AND INVESTMENT CENTER The Foreign Trade Services Corps (FTSC), as part of the Philippine Department of Trade and Industry (DTI), is tasked to promote Philippine trade and investment worldwide as well as connect trading businesses of local companies and foreign investors with their counterparts. The Philippine Trade and Investment Center (PTIC) in Berlin is part of the Trade and Investment Promotions Group under the supervision of the Foreign Trade Service Corps of the Philippine Department of Trade and Industry (DTI). Philippines Trade and Investment Center Berlin, Germany
Althea Karen P. Antonio, Commercial AttachĂŠ Embassy of the Philippines Uhlandstrasse 97, Berlin 10715, Germany T : (+49 30) 880 077 19 (+49 30) 886 775 01 E : Berlin@dti.gov.ph AltheaKarenAntonio@dti.gov.ph W : www.philippine-embassy.de
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An International Trade Show dedicated to
HOME HOLIDAY FASHION
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Organized by:
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