Portfolio by Eduardo Mena

CONTENTS 3D CNU . . . Diametro . . . Folder . . . Electropus . . Omni-Feed . . Chocolate Wasted GUT . . . . RedBox . . . Sondelium . . Kilpi . . . .

. . . . . . . . . .

6 8 10 12 14 16 18 20 22 24

Education

Skills

2008 - 2012. Instituto Tecnológico y de Estudios Superiores de Monterrey - Campus Querétaro

Sketching

Experience 2013. Dominican Gateway Magazine - Editor

My name is Eduardo Mena. I’m an Industrial Designer. I studied at the Instituto My name is Eduardo Mena. I’m an Tecnológico de Monterrey, Campus QuerétaIndustrial Designer in his 9th semester and rolast in year México where I I arrived from of college. study atoriginally the Instituto Santo Domingo, Dominican Tecnológico de Monterrey, Campus Republic, Querétaro in México where I arrived originally from the Dominican From aRepublic. young age fortunately I were always exposed to design, art, and to a young age I fortunately the way From in which creativity is used to were always exposed to design, to art,be anda to innovate. One day I decided the way in which creativity is used to designer, and each day and project that innovate. One day I decided that I was going goes by I become more proud and to be a designer, and each day and project passionate of that decision. that goes by I become more proud and passionate of that decision.

Analogue and digital drawing skills using markers and Sketchbook Pro.

Model Building

2011. Espacio Blanco Magazine Writer

Accumulated experience of working with a wide range of materials like wood, ceramics, metals and plastics.

2011. Casa Coordinator

3D Model and Rendering

Gutiérrez

Nájera

2009. Chia diseño y produccion de espacios - Design Intern

Rhinoceros. Autocad. Solid Edge and for rendering Keyshot.

Grants & Prizes

Visual Communication

2012. Parsons The New School of Design Summer Intensive Program Scholarship.

Advanced knowledge of the Adobe Creative Suite.

2008. ITESM - Bachelors Degree Scholarship

Languages Fluency in written English and Spanish.

and

oral

Urban furniture design for a new model of integrated residential and commercial development in Cancun. This is a bus stop that was part of a global urban project that also included trash cans, benches, lighting, bollards, among others.

Understanding

The working territor y comprises t wo colonies and nine neighborhoods. The urban furniture must unif y the colonies and provide identity to each neighborhood. The

The project sought about designing furniture for housing development DUIS,

methodolog y use d for the proje c t w as the â&#x20AC;&#x153;D -V is orsâ&#x20AC;? methodolog y. In this methodolog y

yet to be built in Cancun. Within the client's objectives were the reach a visually attracti-

t h e s t a g e s a r e d i v i d e d i n : e m p a t h y, w h i c h r e l i e s o n c o n c e p t d e v e l o m p e n t , e m o t i o n s a n d

ve final design, of durabilit y also taking care and interaction under an innovative concept.

v i s u a l s ; r e l i a b i l i t y, w h i c h h a s t o d o w i t h m a k i n g q u i c k p r o t o t y p e s a n d a s i g n i n g m e a s u r e -

We also generated strategies on how the inhabitant of these houses could relate with a

m e n t s a n dÂ m a t e r i a l i z a t i o n , t h e p a r t t h a t d e a l s w i t h p r o d u c t i o n a n d t h e f i n a l v a l i d a t i o n

sense of ownership of such furniture so that they protect and feel comfor table with it.

process to get a design out there.

Ideation

Prototype

Easy to use for both right or left-handed

This is a school desk designed for students to carry out their academic activities in an efficient manner. It has spaces for placing books and work materials. It also has a proper balance of quality and price, taking into account the target user ergonomic precepts.

Understanding

Dominican are ver y diverse classrooms. They var y in range of quality of facilities and scarcities. The desks are usually impor ted from abroad from countries such as Spain.

The Dominican government held a contest of designing a school desk for the

Such desks are subjected to ex tensive use by a large number of students. Within the

national school system. The purpose of the competition is to design a desk that can be

design process, we used the methodology of the " D -visors". In this methodology the

m a n u f a c t u r e d i n t h e c o u n t r y, i t f o r t h e p r i m a r y a n d i n t e r m e d i a t e l e v e l s . A n o t h e r o b j e c t i -

s t a g e s a r e d i v i d e d i n : e m p a t h y, r e l i a b i l i t y, a n dÂ m a t e r i a l i z a t i o n . T h e f i r s t p a r t o f t h e

ve is that besides being functional and modern, it allows students to stay comfor tably

process was to interact with students in their natural habitat, using the current school

seated for long periods of time without it causing them physical harm and / or excessive

desks. The purpose of ethnographic research is to identif y pat terns and details to

exhaustion.

consider at the time of designing.

Ideation

Prototype 383

Rotating mechanisms

800

313.65

200

254.75

make possible the use for different users 400 425

404

205

547

A workstation that helps your workflow stay productive and efficient. Folder gives you the peace of knowing that you can meet your goals wheter working from home or at the office.

Understanding

Although they have an infrastructure capable of generating large revenues, it has been exploited to the fullest of its potential. One of the major problems encounte -

U C FA S , o u r c l i e n t , p r o m o t e s i n d u s t r i a l m a n u f a c t u r i n g a n d m a r k e t i n g o f

red are the lack of investment in design, processing and marketing of their products. As

cer tified wood furniture at the same time, it seeks to capitalize on the competitive

p a r t o f t h e p r o j e c t d e v e l o p m e n t , w e e x p l o r e d c o n c e p t s l i k e : " T h e h o n e s t y o f m a t e r i a l s ",

advantages of the communit y par tnership. It has an international cer tificate granted by

" T h e w i s d o m o f w o o d ", "A s s e m b l i e s a s a n a r e a o f o p p o r t u n i t y " a n d " t r a n s f o r m a t i o n o v e r

Forest Stwar tship Council in the management and care of forests. The company employs

time." In the second par t of the projec t we continued to explore various propos als that

hundreds of the inhabitants of the community of Ix tlan and directly influences on the

were in line with the objectives. This was achieved by carr ying out a deeper investigation

lives of about 7500 people.

of the user and also by doing more sketches and ideas.

Ideation

Prototype

ELECTROPUS

Electropus is used to inform the user's total energy consumption when connected to the electrical terminal. The shape results out of a biomimetic exercise which tries to emulate the process of energy saving by creatures in the deepest corners of our oceans.

Understanding Nature is the only per fect system. By obser ving it, we receive continuous

Methodology

lessons that teach us how to solve problems in our daily lives. As designers it is helpful to understand the natural methods used by living organisms to sur vive and per form such complex tasks. This methodology encourages us to carr y out a project inspired by nature, with the final goal of improving our ever yday objects.

Ideation

Vampyroteuthis infernalis

DISCOVER

Patterns in nature

ABSTRACT

Design values

BRAINSTORM

For potential uses

EMULATE

Natureâ&#x20AC;&#x2122;s strategies

EVALUATE

With life principles

The shape is Inspired by the distribution of the vampire squid tentacles, and the ability to power on warning indicators (bioluminescence) in the firefly squid. To display the total energy consumption, the way how the vampire squid releases a bioluminescent mucus when he thinks are in danger is mimicked. In this case the danger for the earth and to your economy is excessive power consumption.

Scintillans watasenia

Prototype

Shut-down button

Total power consumption

Overconsumption

Individual indicators for each terminal 13

Âż?

Canadian apple by â&#x20AC;&#x153;Redelicious applesâ&#x20AC;? Harvested 1 month ago in Alberta Canada With this apple another 30000 where havested Sold to Redelicious apples at $4 per kg. More about Alberta Canada apple producers

A digital platform which through the use of scanning technologies, augmented reality and real-time updating, will provide important information for each of the participants needs in a chain of production and consumption, in this case focusing on the cold chain process.

Understanding Nowadays, consumers are really interested to know where does the things they buy come from, and they also want to know if that commercialization process was

Each step will be provided with scanners who are recording the movement of the product and the people involved in the process. There are many digital tracking sof twares, but our contrast is that we are focused on the human experience, reaching as far as being able to learn about the place were your apple is coming from.

fair to all its players. A digital monitoring platform focused on tracking the life of a product step by step can provide that information to the palm of your hand.

Ideation

RFID Bracelet

Prototype

Scanning Device 15

Everybody knows that chocolate is a powerful aphrodisiac. Eating a generous amount of chocolate is a fantasy we all have. The product focuses on young people and adults who eat chocolate and especially enjoy sharing it with their friends.

Understanding The aim was to develop a project that meets the needs for

Our market research was focused on obser ving products that are found in current clubs, and in the case of M & M's, weight and configuration of their packaging. At the same time in our field visit we looked at other packaging that were unrelated to

a p o r t f o l i o a c c o r d i n g t o t h e r e q u i r e m e n t s o f t h e b r a n d . O b j e c t i v e : To d e s i g n a S K U /

the chocolate market to broaden our panorama. Af ter get ting acquainted with the brand

ITEM that may be introduced to warehouse

a n d t h e n e e d s r e q u e s t e d b y t h e c u s t o m e r, w e t o o k o n t h e t a s k o f d e v e l o p i n g a n i n t e r e s -

clubs, improving the consumer shopping experience and strengthening the

ting concept, fun, and that reflects what M & M's represents. The first thing we did was

objec tive of the brand "impossible to resist ".

focus on the marketing concept that w as e ssential to highlight : Ir re sis tibili t y.

Ideation

Exploring shapes

Prototype

GUT is a companion. Itâ&#x20AC;&#x2122;s a space that children can use to narrate their lives at home and at school. That way a connection is created in which the object evolves along the user.

Understanding This is a project developed in conjunction with the association " Seres C a p a c e s ", a n o r g a n i z a t i o n s p e c i a l i z e d i n c h i l d r e n w i t h D o w n s y n d r o m e .

Our product is designed to evolve with the student. The front par t is dedicated to the learning phase where students will understand their environment and learn to e xpre ss their ne e ds properl y. T he b ack is de signe d s o that s tudent s can share more p e r s o n a l t h i n g s s u c h a s t h e i r t a s t e s , f a m i l y, f r i e n d s , p e t s , f a v o r i t e m o v i e , e t c .

Ideation

Prototype It is a versatile product with whom the user can express their mood or feelings in various ways, for example with faces showing dif ferent moods. There is also a space in which they can paste images or pictures that represent things impor tant t o t h e m . F i n a l l y, i t h a s a n a r e a i n w h i c h c h i l d r e n c a n draw and express themselves.

Sondelium

Seeking to improve childrenâ&#x20AC;&#x2122;s learning experience, Sondelium, an interactive mobile library, comes into play. Sondelium, uses a system in which the child is captivated by visual and auditory stimuli, and is also interested in subjects such as biology, astronomy, and the animal kingdom.

Understanding The purpose of this project is to create a organizing concept for the realiza-

T h i s c h i l d i s a m o b i l e l i b r a r y, a p l a c e w h e r e m a g i c l i v e s i t b e c o m e s t a n g i b l e . A

t i o n o f a C h i l d r e n ' s M o b i l e L i b r a r y. T h e m a i n g o a l i s t o c r e a t e a n e m o t i o n a l b o n d b e t w e e n

space to listen, watch, read, learn and create. The aim of Sondelium is to motivate

children and books. Children in rural communities have disadvantages in the learning

children to read via the senses, sounds, video and lighting. All this makes this not only

process. School systems abandons them and for them it is dif ficult to transpor t to their

a place to read, but a place where the desire to learn is enhanced.

school. A music librar y is conceived as a meeting place for _ learning and a vast librar y Â of resources, documentaries, cultural elements, scientists and media.

Ideation

ing ear

Pass Scaner

li z e eri

ng uni

Se e d

Intro

edefine

Exhibition Check-In

Reading

Prototype

Video Rental Kiosk

Understanding This project was the redesign of video rental kiosk Red Box 's. Previous

The shape was made using less straight angles. The graphics were located in an improved distribution. The t wo modules that make up the product has been integrated i n t o o n e . T h e F i l m C a t a l o g u e w a s d e s i g n e d t o b e m o r e v i s u a l l y a p p e a l i n g a n d l i g h t e r.

design highlights cer tain characteristics. The instructions are based entirely on the screen inter face. All graphical inter face is based on menu boxes that take the user into the whole process without mental ef for t. It has a display of 3 0 x 20 cms. Instructions in some par ts are confusing and dif ficult to read because of its position.

Ideation

BEFORE

AFTER

BEFORE

Prototype

Kilpi is a toy that helps children with upper limb motor disabilities to recover at home through an enjoyable therapy.

Understanding B y the year 2 0 0 0, there were 1 ,7 9 5, 0 0 0 pe ople wi th dis abili tie s in Me xico

T he toy can (and should ) be use d wi th the child 's f amil y. T he ad v antage of t h e d e s i g n i s t h a t i t g o e s u n n o t i c e d a s a p h y s i c a l t h e r a p y t o y. T h i s p r o d u c t w i l l b e introduced in rehabilitation centers, as a passive suppor t for therapists.

(1 .8% of the total population). The propor tion of disabled men (52 .6% ) is higher than for w o m e n ( 47. 4 % ) . O f t h e s e 1 0 % a r e c h i l d r e n u n d e r 1 5 y e a r s .

T his toy achie ve s a visu al s timulus, by cor relating the shape of the figure wi th i t s cavi t y. Similarly achieves a tactile stimulus, thanks to the material and the dif ferent tex tures.

Someone with disability is a person who has restrictions on the amount or kind of activities you can per form due to current dif ficulties caused by a permanent physical or mental condition, or greater than six months.

Ideation

Prototype

www.emenatejeda.com

e.menatejeda@gmail.com