Vivacity Annual Report 2010-11

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Annual Report 2010.11

vivacity-peterborough.com


Kevin Tighe Chief Executive Vivacity

Contents Message from the Chief Executive and the Chairman of Vivacity 03

Highlights of 2010/11 • Theatres & Arts • Heritage • Libraries • Sports & Leisure

04 06 08 10

Financial Review Vivacity Business Plan Governance

12 16 18

Vivacity came into existence in February 2010 and received its first commission in May of the same year from Peterborough City Council. Its challenge was to deliver improved cultural and leisure services in a more responsive and innovative environment, but this was against a background of decreased (and decreasing) funding to local authorities. At the outset the Board and Senior Management Team of Vivacity set out to meet this challenge by driving forward change:

“It is not the strongest of the species that survives, it is the one that is the most adaptable to change….in the long history of humankind it is those who learned to collaborate and improvise most effectively that have prevailed” Charles Darwin

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Shelagh Smith Chairman of the Board of Trustees, Vivacity

Message from the Chief Executive and Chairman of Vivacity The first change was to become better at the way we did things. Vivacity is first and foremost a charity which is all about changing people’s lives for the better: to do this efficiently we must be business-like. So we set about systematically changing the way we worked whilst remaining steadfast to the principles of providing life affirming opportunities in the arts, heritage, libraries and sports. We firmly believe that places without a cultural heartbeat are places where people have diminished lives. In practical terms this meant looking at the quality of our service. An early example of change included our focus on gym services, re-packaging the offer across all of our sports facilities - four centres accessed by one membership pass - and working in partnership with Peterborough City

The way we promoted and marketed our services was also fundamentally changed. We took time to identify what is becoming a strong brand identity within the city and have maintained our commitment to having this brand become synonymous with quality and value.

As our funding from Peterborough City Council decreases in future years, Our work on collaboration has started we will continue to seek and bid for to take shape. We have always external funding to enable us to still enjoyed a close working relationship further improve our services, and we with Peterborough City Council and have already achieved success in this over the past year we have added area through support from the Arts positive relationships with many other Council for the 2011 Peterborough groups and individuals. Festival, and the Heritage Lottery Fund for our Archives project, Forty We have continued to focus on Years On. building up the number of volunteer opportunities within Vivacity, and, We are acutely aware of the with a Volunteer Development responsibility invested in us by Manager in place, are now actively Peterborough City Council when they recruiting for volunteers to support decided that Vivacity was the best our work across all services. way to enhance cultural and leisure services for local people. We thank them for that trust. You will see from this report that it has been a decision which has proved fruitful for the people of Peterborough.

Vivacity is first and foremost a charity which is all about changing people’s lives for the better

Council to invest into the equipment and buildings that support this work. Other services are receiving the same systematic change: the artistic programme at the Key Theatre, the capital redevelopment of the city’s museum and the re-opening of Flag Fen are some noteworthy examples.

We will not become an inward focused organisation. We will continue to adapt and innovate but this will always be with the needs of local people in mind and in a way that is inclusive.

The year ahead will see an increased focus on collaboration, with a commitment to working both to deliver services and to enable others to deliver and achieve a quality outcome for the people of Peterborough.

We would also like to say thank you to the Board of Vivacity for its dedication over our first year in steering us through testing times, and to all of the staff and volunteers for their commitment and sheer hard work.

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Highlights of 2010/11

Theatres and arts is a huge area of growth in Peterborough and Vivacity is proud to be a part of this by managing the Key Theatre, working in partnership with the Cresset Theatre and delivering the exciting and diverse Peterborough Festival. To enhance this Vivacity also provides a year round arts programme which aims to capture the imagination of a generation. During 2010/11, the Key Theatre put on 270 fantastic performances over 86 different productions and sold nearly 55,000 tickets. The city celebrated its art and culture with the annual Peterborough Festival which in 2010 entertained over 20,000 people for 3 weekends from 26 June to 10 July.

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Provide a strong arts focus, attract new audiences and help further raise the profile of the city

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Theatres & Arts


Theatres In order to engage different audiences from the city and surrounding areas, the Key Theatre delivered a varied programme of performances across the year. Towards the end of the year this moved towards a more challenging artistic programme which is reflected in the fluctuation of the number of seats sold across the year. The move towards the more artistically challenging performances in the last quarter led to a slightly lower up-take of seats sold, but positively this was balanced out by a number of shows that exceeded expectations.

A successful bid for £50,000 was submitted to the Arts Council in early 2011 to support the Peterborough Festival. The grant will be used to grow the Festival into a regional arts festival that will attract national and international artists. This is a very positive move for the city as it will provide a strong arts focus, attract new audiences and help further raise the profile of the city.

Arts Projects

Peterborough Art Gallery staged a major Matisse exhibition in November 2010 giving the Peterborough public a rare opportunity to view works by an artist of this As expected, seasonal issues have affected ticket sales, as standing, and to see up close some of his most famous has the growing economic pressure on the leisure sector. cut-outs. Visitors also had the chance to buy prints to take That said the Key Theatre has performed as expected in a away, as a unique momento of this event. difficult time. Two exciting arts projects came to fruition in 2010/11: The final phase of the Peterborough Soil project, The panto has always been a popular performance and ‘Redistribution’, took place in November, when artist John it was a major success again this year. Despite the ‘economic climate’ the panto achieved an impressive 92% Newling, St John’s Square resident artist, planted the soil into the grass platforms of the Square. The first stages of occupancy over 58 performances in December/January. the project saw Newling call upon the people of the city To improve audience comfort the seats in the main to contribute images and text of places in the city that auditorium were replaced in January 2011.The affect hold special memories for them. Phase two saw the of this was a slight reduction in audience capacity; images and texts published in the Peterborough Soil however the improvements will be enjoyed by all for newspaper, which was distributed across the city and then some time to come. shredded and converted into soil in phase three. Once again the Key Youth Theatre delivered highly successful performances as part of the summer school. They chose ‘Liar’ and ‘Too Fast’ as part of the National Theatre’s Connections programme. The youth of Peterborough continued to get involved with the KYT at the weekly sessions and a new group ‘KYT Glee’ was formed. Riding on the back of the extremely popular television series the group meet on a Wednesday evening and have a heavy focus on musical theatre skills. Following the sell out success of the Summer School was the highly acclaimed production of High School Musical which saw the KYT performing to over 1,600 patrons at the end of August. The success continued for the KYT with the production of ‘Follow the Star’ in December and their participation in the Peterborough Music Festival, where they finished second. Members of the KYT again enhanced their experience as they appeared alongside the professional cast in the annual panto, Jack and the Beanstalk. The Cresset Theatre signed an agreement to work in partnership with Vivacity in September 2010 which is ongoing and due for review later in 2011.

Peterborough Festival Crowds of over 20,000 people were delighted with headline acts Stavros Flatley and Orchestra da Camera at the 2010 Peterborough Festival. The festival took place over three weekends from 26 June to 10 July and included the Heritage Weekend and Festival Fringe, before closing with the grand Festival Finale Weekend in Central Park.

The culmination of a unique Arts project - the Face of Peterborough – was unveiled in May, by the artist Christopher Wiles. This project, funded by Arts Council England during 2010, provided residents with a unique opportunity to contribute to a community project and work with an artist-in-residence during the Peterborough’s People exhibition at Peterborough Museum and Art Gallery. The project involved collating photographs of people from all walks of life in Peterborough, to contribute to creating a truly representative FACE of the city. The artist, Christopher Wiles, worked in the city’s art gallery over several weeks to create an artwork of the face, which will now remain in the art collection.

Looking Forward In a bid to continue the exciting work and projects in the arts in Peterborough a new Head of Arts, Greer Roberts, was appointed in May 2011. The Olympics have made 2012 into an exciting year for the country and Peterborough aims to be part of this with plans already under way for the 2012 Peterborough Festival, which will provide a memorable context for the Olympic Torch Event. Positive things are to come with the re-opening of the City Art Gallery in early 2012 and the £1.2M redevelopment of the Key Theatre completing in early 2012.

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Highlights of 2010/11

Heritage The city’s Heritage service is based in the historic city centre museum which is undergoing major refurbishment and is closed for 2011. Flag Fen, a renowned bronze age site, became part of the heritage service just after the 2010/11 period end. To enhance the heritage offer, the heritage team organize historically-themed tours and popular ghost walks throughout the year. They are also responsible for the Heritage Festival Weekend. There were nearly 50,000 visits to the museum (April – December 2010), just under 4,500 school children taking part in Heritage sessions and over 5,000 people attending walks, guided tours and offsite talks.

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Up until the closure of the museum in December the total number of visits was slightly above target. Unfortunately the education figures were under target reflecting the national trend across museums. It has been suggested that parents and/or schools are, understandably, reluctant to pay for the transportation costs of such visits. The closure of the museum for refurbishment has played a part in the slight decrease in figures for walks and talks.


Peterborough Museum Funding from Vivacity, Peterborough City Council and the Heritage Lottery Fund has allowed the Peterborough Museum to undergo a £3.2m refurbishment. This exciting project will transport the museum into the 21st century with new interactive galleries, restoration of the building to reveal new areas including the Victorian Kitchen and Operating Theatre and more objects on display than ever before. To build excitement and anticipation for the opening of the newly refurbished museum, the heritage service has been out on tour. Venues such as shopping centres, schools and Peterborough Festival have welcomed the service whilst the guided walks and talks continue across the city. The eagerly awaited opening of the newly refurbished museum is on track for Spring 2012.

The eagerly awaited opening of the newly refurbished museum is on track for Spring 2012

Flag Fen Long awaited plans were put in place in April which saw Flag Fen become part of Vivacity. Once the museum reopens in early 2012, the Heritage service will operate out of two Peterborough based sites.

Education and Outreach In order to enhance the National Curriculum and bring history to life for the next generation, an extensive education and outreach programme is coordinated by Vivacity Heritage. Work with schools and other organisations has continued during the closure of the museum as the Education Team took the ‘mobile museum’ to schools throughout the city. The Education team’s work will see a huge improvement not only because of the new areas within the redeveloped museum where they will be able to deliver activities but also from the support of the web presence of the new Vivacity website.

Heritage Walks & Talks The popularity of the year round programme of walks and talks has continued despite the closure of the museum. Talks have been relocated to the John Clare Theatre; however there has been a large increase in the number of offsite talks due to the high quality local speakers Vivacity were able to provide.

Looking Forward 2011/2012 has already had a strong beginning with the increased popularity of the Festival Heritage weekend and the re-opening and launch of the Flag Fen summer programme. A third heritage site, Longthorpe Tower, will come under Vivacity’s management in Spring 2012, so delivering a still stronger heritage programme for summer 2012. To continue the success a new Head of Heritage, Sarah Stannage, will take up position in Autumn 2011 following the departure of Gillian Barclay.

Heritage Weekend Over 21,000 visitors were treated to two days of live battle re-enactments, living history encampments and a talk by Terry Jones as part of the 2010 Heritage weekend on 3 and 4 July in the grounds of Peterborough Cathedral.

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Highlights of 2010/11

Libraries and Archives

It has been a mixed picture for the library service over the course of the year with the number of library visits 5% below target. However, on a positive note, the visitor figures and number of items borrowed saw an improvement of 3% in the last quarter. New entrance sensors linked to a Radio Frequency Identification project will also allow Vivacity to get a more accurate visitor count in the future.

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The popularity of the computer sessions has continued with over a quarter of a million sessions taking place

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Vivacity manages a total of ten libraries, two micro libraries and a mobile library service across Peterborough. During the year there have been almost 855,000 library visits, with over 755,000 items issued from the library stocks. The improvements in the service vary from a 5% increase in book stock to an interesting and varied programme of events that has been delivered to more than 25,000 attendees. The popularity of the computer sessions has continued with over a quarter of a million sessions taking place across the network of libraries.


Library developments

Archives

In order to open up access to reading in places that are not served by a library building, two ‘micro libraries’ have been set up. These have been placed in Perkins Canteen and a pharmacy in Newborough.

The Vivacity Archives Service and Eastern Angles have attracted over £160,000 from Heritage Lottery Funding for an exciting project that will explore, archive and creatively interpret 40 years of Peterborough history from 1968 – 2008. The project has a real community element as over 100 Peterborough-based volunteers will be not only cataloging and conserving the archives of the Peterborough Development Corporation, but also collecting oral histories from residents who moved to Peterborough during this 40 year time frame.

A major overhaul of the lighting in Bretton Library has not only enhanced the visitor experience but also improved the energy efficiency of the library. The building of a brand new community library is also underway as part of the new academy in Orton. The first formal constitution ‘friends of a library’ group was formed in January 2011 in Werrington. The group has an elected Committee and they are very supportive of the library overall. The group aims to promote the library, provide a forum for social and cultural activities for library users and be a means by which library users can provide valuable feedback. They also fund or assist with the funding of specific projects that will enhance the library facilities and services. Working in conjunction with ‘Mind’, Central Library piloted an informal ‘read aloud’ reading group to improve mental health and increase relaxation. The response has been so positive that the group requested that the sessions continue beyond the pilot scheme.

Author events A growing partnership with Transworld and Hodder publishers has allowed author events to go from strength to strength. High profile authors such as Robert Goddard, Joanna Trollope, Gervase Phinn and Peter Robinson have produced record levels of attendance.

Online learning Helping Peterborough citizens to engage with the online world remains a core part of the library service. In the past year there were over 1,200 new learners and the number of tuition sessions doubled with at least two sessions per week at every service point. To enhance the service, £20,000 worth of grant funding was used to improve hardware, replace seating for computer users, to train existing staff and to recruit new staff to expand the number of sessions that were on offer.

Looking Forward 2011/2012 is already looking very exciting as the Libraries and Archives service have major plans underway which will enhance the user experience. Moving with the digital age, e-books have been launched and have received great praise. With funding from Peterborough City Council, the major project to introduce Radio Frequency Identification self service to all library venues is about to get underway.

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Highlights of 2010/11

A wide range of leisure activities are on offer in Peterborough at one of the four leisure centres managed by Vivacity. These activities include aerobic classes, swimming, indoor and outdoor courts and supervised gym facilities. Vivacity also manages the Peterborough Lido and runs a city-wide Swim School programme which offers teaching programmes for people of all ages and abilities. The dedicated sports development team aim to get Peterborough youth and adults more involved in sport. They also endeavor to promote active, healthy lifestyles by either getting people involved in or coaching sports.

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The dedicated sports development team aim to get Peterborough youth and adults more involved in sport

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Sports & Leisure


In 2010/2011 there were just under 950,000 visits made to the four leisure centres, Lido and activities promoted by the sports development team. This number is made up of over a quarter of a million swims, in excess of half a million sports activities and just over 115,000 visits to the network of gyms. The interest and participation in sports in Peterborough is increasing year on year. There were a number of potential setbacks during the year such as temporary closure of the Regional Fitness & Swimming Centre for refurbishment; the withdrawal of the government’s free swimming grant; and extreme weather conditions during winter causing the cancellation of outdoor sport for extended periods. However the performance of the sports and leisure service has remained strong throughout these challenges and major improvements to our facilities have been achieved.

Regional Fitness & Swimming Centre becomes part of Vivacity The management of the Regional Fitness & Swimming Centre, Lido and Athletics Track were transferred to Vivacity from D.C. Leisure Management Ltd in November 2010. The acquisition of these services, along with those already operated by Vivacity, resulted in Vivacity being able to create a single gym membership. This superb value for money offer allowed members to pay one membership fee and have access to all of the Vivacity gyms. This had a fantastic response from customers and resulted in the number of new members far exceeding expectations in early 2011.

Active Living A very successful initiative was launched earlier in the year that allowed disabled young people in Peterborough to use a wide range of modified bicycles suitable for their needs. Trained volunteers are on hand for guidance if it is needed, but the ‘Peterborough Adapted Cycling Scheme’ has allowed participants and their families to enjoy a leisurely cycle ride at Ferry Meadows or some training at the Athletics Track.

Sports Development Unit

The popularity of the home based physical activities for elderly residents in sheltered housing and care homes and the assisted swimming scheme has continued to grow in 2010/2011. The programme of activities for young people during their school holidays has continued and developed, as has the support of the minority communities to access activities across the city. The Working in partnership with Peterborough City Council, Perkins Great Eastern Run is a major sporting event not Vivacity has been able to secure major investment in the only for the city but also for the region, and the sports building improvements at the Leisure Centres. The service development team have continued to actively support it at the Regional Fitness & Swimming Centre has been by recruiting and training over 250 marshalling volunteers. improved with the completion of a brand new 65 station fitness suite and the refurbishment of the dance studio. The refurbishment of the reception, changing rooms and ancillary areas was completed by September 2011 and the new health suite (sauna/steam) and spinning studio was completed in October. The Athletics Track pavilion saw the addition of changing rooms and a multi-use area at the end of summer 2011, completing the investment in leisure facilities for 2010/2012.

Investing in Leisure

Looking Forward The main aim for the Vivacity Sports and Leisure service has been to drive up participation and to create more opportunities to help residents lead an active life. Thanks to high quality marketing, greater customer engagement, investment and improvement in facilities across the city and a highly motivated workforce Vivacity has been able to increase attendances, meet and often exceed customer expectation. We are confident this will continue in the future with continued investment in facilities and a focus on key areas of the community across the city.

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Financial Review Following incorporation on 26 February 2010, Vivacity started operating as an organisation on 1 May 2010 and then gained charitable status on 4 October 2010. Since the business objectives were set out for the first eighteen months of operations, Vivacity has made significant progress (see p.14 for full details of business objectives). Vivacity’s operations were significantly expanded in the first year of operations due to the addition of the Regional Fitness & Swimming Centre, Lido and Athletics Track to Vivacity’s management portfolio in November 2010. These services were formerly managed by D.C. Leisure.

The combination of proactive management, investment in effective marketing and facilities funded by Peterborough City Council, has generated an operating surplus of £452,000, which is broken down as follows:

This means we can spend these funds on anything we choose to

£49,000

UNRESTRICTED FUNDS

£332,000

DESIGNATED FUNDS

This means that we have chosen to use this money for a specific purpose

£71,000

RESTRICTED FUNDS

For contractual or legal reasons we are required to use these funds for specific purposes

With the idea of safeguarding the future financial viability of Vivacity, a reserve policy has been adopted. Through a continuous review process, it is also possible to ensure maximum investment in service to customers (and minimize the risk of excessive reserves).

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Financial Review

Analysis of incoming resources and resources expended How our work was funded £6,738,000 n n n n n n

Library ........................£288,000 Sports ........................£1,530,000 Heritage ....................£76,000 Arts ............................£21,000 Theatre ......................£801,000 Council Service Delivery Fee...............£3,974,000 n Fundraising and Investment .................£4,000 n Other – Pensions .......£44,000

How our resources were spent £6,286,000 n n n n n n

Library..........................£2,188,000 Sports ..........................£2,128,000 Heritage ......................£542,000 Arts ..............................£140,000 Theatre ........................£1,035,000 Fundraising and Publicity .......................£140,000 n Governance.................£113,000 The full accounts for 2010-11 can be downloaded from our website at www.vivacity-peterborough.com

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Vivacity Business Plan

2010/2011 Review Vivacity set itself a ‘top ten challenge’ with objectives to be achieved within the first eighteen months of the project. Progress on these objectives, as of 31 March 2011, is outlined opposite.

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Objective

Progress 31 March 2011

Deliver a single “Passport to Culture” one card, many opportunities in sport, libraries, heritage and the arts.

This programme of work, while information technology based, will touch almost every aspect of Vivacity’s work and will be a mainstay of Vivacity’s management information and marketing approach. Budgetary provision has been finalised, and an outline tender specification drawn up.

Seek to reopen and revitalise Flag Fen as a quality visitor attraction.

A feasibility study and business plan for the management of Flag fen was completed in November 2011. Following complex discussions between five different organisations focusing on land ownership, Flag Fen was on the cusp of transfer to Vivacity on 31 March 2011.

Refresh the Regional Pool with a new gym and changing facilities.

In December 2010, a new Gym was opened at the Regional Fitness & Swimming Centre, previous sales records were smashed with customers flocking in to take advantage of a high quality, modestly priced service.

Double the number of opportunities for volunteers.

The number of volunteers supporting the work of Vivacity is, by its very nature, fluid. March noted the number of opportunities for volunteers tripling (from 11 to 39) and the number of filled places moving from 94 to 124.

Generate sponsorship of £100,000.

Progress on this area of work has been poor, with less than £10,000 being raised.

Start work on a £3m redevelopment of the Peterborough Museum.

Work on the redevelopment of the Museum began in January 2011, and is scheduled to be completed by Spring 2012.

Secure improved sports and library facilities at the Bushfield Academy and Orton Longueville School.

These projects were based on the principle of gaining central government funding from the Building Schools for the Future programme. Bushfield Academy was successful in its funding application and Vivacity is a partner in delivering enhanced sporting opportunities on the site. Works are underway. Orton Longueville School was unsuccessful with its bid.

Deliver two micro-libraries (innovative small facilities in non-traditional settings).

Two micro libraries have been set up, one in a pharmacy the other in the works canteen of a major employer.

Expand the Summer Festival to include a greater variety of arts events.

Vivacity successfully attracted £50,000 of additional funding and technical support from the Arts Council England to enhance the quality of this annual event.

Deliver more holiday activities for young people.

Vivacity has increased the number of opportunities to take part in holiday activities. However take up on these places has been poor.

Support the reopening of the Peterborough Museum following its £3.2M redevelopment and establish it as a nationally significant heritage venue with user numbers in excess of 75,000 per year.

The Museum will reopen on 31 March 2012, supported by a major marketing and publicity campaign and VIP opening ceremony. High profile support will continue throughout the year to engage local, regional and national audiences through a programme of major exhibitions, education and outreach sessions, and activities and events.

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Vivacity Business Plan

Looking Forward: The objectives set out will still be current in Vivacity’s second year of trading. To complement these there will be some additional objectives delivered which are highlighted opposite.

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Objective

Projected Outcome 31 March 2012

Bridge the gap between school and community by retaining 16 – 24 year olds in participating in sports (32% currently drop out age 16).

By 2012 Vivacity will have refocused the majority of its sports development resource to work specifically in this key area.

Launch a new Vivacity Swim School, which will create a new pathway for people to learn to swim, stay with swimming and continue to be the feeder system for the City of Peterborough Swimming Club.

By end of March 2012, the new Swim School will be fully launched, with a particular focus on teaching children to achieve key stage 2 in swimming (age 7 – 11), aiming to increase this by 10% overall by 2015.

Support Peterborough City Council in delivering a £1.2 million capital re-development of The Key Theatre. This will enable the main house to run alongside a fully functioning studio (£50,000 per annum to be invested in new programming).

Capital redevelopment will be complete, and a new strategic approach will have been put in place to reposition the theatre and studio, and develop and bring in new audiences throughout 2012.

Develop the Peterborough Festival into a stand-alone Arts Festival of regional and national significance, gaining the support and funding of Arts Council England to provide a world class platform for the arts in Peterborough.

The 2012 Festival will encompass the Torch Festival, celebrating the arrival of the Olympic Torch into Peterborough. The Festival programme will be confirmed by Spring 2012 and Vivacity will engage with local communities and schools from Easter 2012 onwards to work towards delivering a high profile celebration of arts for the city.

Deliver the 40 Years on Project, working in partnership with Eastern Angles.

This two and a half year project (to capture the modern history of Peterborough and present it back to the communities that have taken part) will have reached its mid point. A team of volunteers will work with original archive documents and be involved in oral history and theatre based activities to bring the City’s contemporary history to life.

Introduce Radio Frequency Identification self service in all library venues, using funding from Peterborough City Council

Procurement and installation of hardware, along with programme of tagging stock. 2012 will see training of volunteers to use self service during non-core staffed hours, so enabling more libraries to be open more often, and better stock management.

Procure and implement a new and integrated management database system for Vivacity, which will act as the bedrock of all marketing activity and deliver improved management information, customer experience and one Vivacity-wide card.

New or upgraded system to be in place by April 2012.

Develop a Vivacity Heritage offer which will maximize visitor numbers across the three Vivacity Heritage sites: the city centre Museum, Flag Fen and Longthorpe Tower.

The re-opening of the Peterborough Museum in March 2012 will act as a spring board for Vivacity Heritage to capitalise on renewed interest in and focus on Peterborough’s Heritage sites. A strong marketing campaign will communicate the offer to local, regional and national target audiences, and new initiatives will be introduced, including the trial of a heritage bus between Flag Fen and the Museum. Plans for expanding the Festival across all sites will be in place in prior to the June 2012 event.

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Governance As a limited company Vivacity Culture and Leisure is governed by its members. There are two categories of trustees, Community Trustrees and Local Authority Trustrees. The Community Trustees are elected by the members at a general meeting and Local Authority Trustees are proposed by Peterborough City Council. The governing document allows up to two local authority trustees to be appointed. Local authority appointments cannot exceed 19.99% of all trustee appointments.

Structure, governance and management The Trustees, who are also the directors for the purpose of company law and who served during the period were:

APPOINTED Richard Astle

1 April 2010

Katarzyna Chiva

3 Nov 2010

Matthew Lee

15 April 2010

Chris Mardell

1 April 2010 & resigned 16 May 2011

The Trust operates from 18 sites throughout Peterborough and employs over 300 people. The Trust is a company limited by guarantee and does not have share capital. None of the Trustees has any beneďŹ cial interest in the company. All of the Trustees are members of the company and guarantee to contribute ÂŁ1 in the event of winding up.

The Senior Management team during the period was as follows:

Sir Keith Pearson

3 Nov 2010

Trevor Pfeiffer

3 Nov 2010

Paul Simmons

1 April 2010

Gillian Barclay

Arts & Heritage Services Manager

Shelagh Smith (Chairman)

26 Feb 2010

Emma Evans

Sales, Marketing & Communications Manager

The Very Reverend Charles Taylor

1 April 2010

Jon Marsden

Head of Sport and Leisure

Estella Todisco

1 April 2010

Kevin Tighe

Chief Executive Officer

Heather Walton

Library & Customer Services Manager

The organisation is a charitable company limited by Pam Whitbread guarantee, incorporated on 26 February 2010 and registered as a charity on 4 October 2010. Peterborough City Council transferred its cultural and leisure services, comprising of Arts, Libraries, Heritage, Theatre and Sports into the charitable trust on 1 May 2010. The organisation was established under a Memorandum of Association which established the objects and powers of the organisation and is governed under its Articles of Association. The Trust manages the culture and leisure services for Peterborough City Council, which retained ownership of the buildings and other assets. The assets are provided at no charge to the Trust on a 25 year lease/licence.

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Head of Finance


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Vivacity Peterborough Culture and Leisure Peterborough Central Library Broadway, Peterborough PE1 1RX Company Reg. No. 07171668 Charity No. 1138230

vivacity-peterborough.com


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