NEW PRODUCTS
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1. White Claw Surf Variety Pack
2. Seagram’s Escapes Cocktails
3. Red Diamond 4. SaltMe! Potato Chips Ready-to-Drink Teas MicroSalt Inc. announces
White Claw Hard Seltzer introduces its first full-flavor offering from the brand. White Claw Surf features “a collision of flavors for sensational refreshment,” according to the maker. Available in a 12-can variety pack, White Claw Surf is being launched in four flavor combinations: Citrus Yuzu Smash, Tropical Pomelo Smash, Watermelon Lime Smash, and Wildberry Acai Smash. Each variety is crafted using White Claw’s BrewPure process, has a 5 percent ABV, contains 100 calories, and is gluten free. White Claw Surf beverages are available nationwide.
Driven by consumer interest in full-flavored cocktails without all the calories found in traditional mixed drinks, the Seagram’s Escapes brand unveils Seagram’s Escapes Cocktails, a new line of cocktail-inspired flavored malt beverages. The line includes four modern cocktail flavors: Pineapple Mule, with subtly spicy ginger notes; Strawberry Margarita, with a splash of lime; Grapefruit Paloma, featuring smooth and citrusy grapefruit and lime flavors; and Lemon Collins, bursting with lemon flavor. Available in variety 12-packs of 12-ounce slim cans, Seagram’s Escapes Cocktails are 100 calories per can and have a 5 percent ABV.
Red Diamond Coffee & Tea expands its beverage lineup with new 11-ounce bottles of ready-to-drink tea. The single-serve bottles come in three varieties: sweet, sugar-free with Splenda, and unsweet. With Red Diamond Readyto-Drink Teas, customers can enjoy high-quality tea that consistently delivers terrific color, body and a crisp, clean tea taste, according to the company. The products are made from simple ingredients: water, tea leaves, plus sugar or Splenda for the sweetened product. They are available nationwide in 40-count cases.
White Claw Hard Seltzer Chicago whiteclaw.com
Seagram’s Escapes Rochester, N.Y. seagramsescapes.com
Red Diamond Coffee & Tea Birmingham, Ala. reddiamond bevservice.com
that its SaltMe! Potato Chips are now available to foodservice operators. According to the company, this move is a major milestone in its mission to provide healthier, full-flavor potato chips that deliver 50 percent less sodium per serving to help people have better cardiovascular health. MicroSalt’s microscopic salt crystal technology enables consumers to lower their sodium intake without sacrificing flavor. SaltMe! Potato Chips come in two varieties: Original and BBQ. Each bag contains a 1-ounce serving. They are packed 24 to a case. MicroSalt Inc. West Palm Beach, Fla. saltme.com
5. MiniMini Chicles Gum Gerrit J. Verburg Co. expands its portfolio of nostalgic treats with MiniMini Chicles Gum. The whimsical chewing gum aims to transport consumers back to their childhood. Packaged in easy-to-tear, easy-to-pour pouches, MiniMini Chicles Gum is available in two varieties: fruit-flavored and sugar-free peppermint. The fruit-flavored gum comes in a 0.79-ounce pouch and features a medley of fruit flavors in bright colors. The sugar-free peppermint gum comes in a 0.58-ounce pouch and delivers a refreshing mint blast. Both varieties are gluten-free and contain no GMOs. Gerrit J. Verburg Co. Fenton, Mich. gerritjverburg.com/pages/miniminichiclegum
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24 Convenience Store News C S N E W S . c o m
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6/1/22 3:50 PM
