NEW PRODUCTS
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1. Birthday Cake Ooey Gooey Butter Cake Prairie City Bakery is expanding its Ooey Gooey Butter Cakes line by adding Birthday Cake to its slate of indulgent flavors. The new decadent treat features classic layered butter cake flavored with vanilla and white chocolate, and packed with colorful confetti sprinkles throughout. Featuring bright, “eyepopping” packaging and presented in convenient 10-count merchandisers, the product boasts a long 60-day ambient shelf life. Prairie City Bakery Vernon Hills, Ill. (800) 338-5122 customerservice@ pcbakery.com pcbakery.com
2. Frontier XL Cigars 3. Rebel Hard Tea The Frontier XL is an all-natural corona-sized cigar made with premium Nicaragua and Dominican tobacco fillers. The product is initially being offered in two flavors — Russian Cream and Sweet Aromatic — with additional flavors to come early next year. Wrapped in Ecuadorian Connecticut shade wrappers, Frontier XL cigars come packaged in retail friendly stay-fresh pouches of three cigars. Each pouch is resealable to maintain freshness, and has a suggested retail price of $4.99 per pouch. Frontier Brands LLC Sarasota, Fla. (941) 378-3200 Ryan@frontiercigar.com frontiercigars.com
Twelve5 Beverage Co. is making its debut in the hard tea category with the launch of Rebel Hard Tea. Unlike high-sugar hard teas or hard seltzers that only have a hint of tea flavor, Rebel Hard Tea offers a “flavor-packed experience” that is only 100 calories, according to the company. The line includes four refreshing flavors: Sweet Hard Tea with a splash of Lemon, Half & Half Hard Tea with Lemonade, Peach Hard Tea, and Raspberry Hard Tea. The Sweet Hard Tea and Half & Half Hard Tea will be available in four-packs, while all four flavors will be included in a Rebel Hard Tea Variety Pack. Twelve5 Beverage Co. Neenah, Wis. rebelhardtea.com
5. Rich’s Cottage Bakery Breads The new Cottage Bakery portfolio from Rich Products enables convenience store operators to elevate their foodservice menus with high-quality, handcrafted, artisan breads and rolls. Rich’s Cottage Bakery Breads are fully baked on a stone hearth, then flash frozen. C-store operators simply bake them and serve. The portfolio includes baked artisan sandwich carriers, thin-crust bread, dinner rolls, baguettes, batards, flat loaves, sourdough boules, cornbread, bake-at-home bread, and expanded specialty offerings. Rich Products Corp. Buffalo, N.Y. richsconvenience.com
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4. PRO2snax to the Max Breakfast Items Reichel Foods added three breakfast items to its PRO2snax to the Max line. The new additions include: Sliced Apples, Petite Belgian Waffles, Red Grapes & Peanut Butter; Hard Boiled Egg, Everything Bagel, Cream Cheese Spread, Blueberry Dip & Everything Bagel Seasoning Packet; and Sweet Apples, Hard Boiled Egg, Red Grapes, Mild Cheddar Cheese & Everything Bagel Seasoning Packet. Ranging in size from 5.2 ounces to 7.8 ounces, the nutritiously versatile snacks provide nine to 13 grams of protein. Reichel Foods Inc. Rochester, Minn. (507) 289-7264 pro2snax.com
