INDUSTRY NEWS
Follow Your Heart Premieres Plant-Based SuperMac Follow Your Heart continues to expand its plant-based offerings by putting its own twist on classic macaroni and cheese with organic SuperMac. Designed to be paired with sauces that are made with vegetables, beans and cashews, SuperMac is USDA certified and comes in two flavors — Cheezy Carrot and Creamy Caulifredo. “While we have a long history in the refrigerated section, we’re always looking for exciting ways to expand the universe of healthy, plant-based solutions no matter where they’re found in the store,” Bob Goldberg, co-founder and CEO of Follow Your Heart, said. “SuperMac is an innovative, organic replacement for traditional mac and cheese as its sauces are made with vegetables, cashews and beans. It’s quick, simple, plant based, and it’s not only for kids. For so many occasions, it’s a meal in under 10 minutes that will put a smile on your face.” Cheezy Carrot SuperMac’s sauce is made with such ingredients as carrots, butternut squash and navy beans while the Creamy Caulifredo SuperMac sauce is made with navy beans, cauliflower and cashew butter, the Los Angeles-based company said. “Whether you’re having a plant-based or traditional feast, SuperMac is a superb addition to any holiday table, and it is also great to have on hand for an easy-to-prepare meal in minutes during this very busy time of year,” Goldberg said. Available in an 8.1-oz. box with a sauce pack, SuperMac retails for $5.99 each exclusively at Whole Foods Market.
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Tushy’s Bidet Attachment Launches at Walmart New York-based Tushy, which originally launched its bidet attachment in a direct-to-consumer format, is making its retail brick-and-mortar debut at Walmart. Consumers can purchase Tushy’s Classic 2.0 bidet attachment in stores to experience a cleaning with a stream of water. “Too many Americans still walk around with dirty undercarriages. Once you start washing with Tushy, you can’t go back to wiping with dry paper. Our millions of customers agree! Buying a Tushy one time is much cheaper than buying toilet paper over and over again, is much cleaner and healthier, prevents the spread of bacteria and viruses, and is way better for the planet,” Miki Agrawal, Tushy’s founder and chief creative officer, said. “Cultures all over the world have been using water to wash for centuries, yet there’s still a stigma associated with bidets in the United States — one that we’re passionate about dismantling. The ability to pick up a Tushy at a retail behemoth like Walmart is a major step towards revolutionizing America’s bathrooms and pooping habits for good.” Featuring a pressure-control nozzle, users are able to choose from a gentle spritz or a power washer. The bidet attachment also features a self-cleaning nozzle that lowers when it is in use, a nozzle adjuster and an adjustable seat fastener, the company said. “We’re constantly looking for ways to provide our customers with new, high quality, innovative products that save them money and make their lives better and easier, and Tushy fits the bill perfectly,” Leo Walthall, a merchant at Walmart, said. “As we continue to identify products that appeal to Gen Z and millennial audiences, we couldn’t be more excited to have this bathroom disruptor on our endcaps and make bidet usage more accessible to Walmart shoppers at an affordable price.” The bidet attachment, which retails for $69.99, can be found online at Walmart.com and in the retailer’s hard bath aisle.
December 2021 DRUGSTORENEWS.COM
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11/30/21 3:51 PM
