Industry News

Follow Your Heart Premieres Plant-Based SuperMac

Follow Your Heart continues to expand its plant-based offerings by putting its own twist on classic macaroni and cheese with organic SuperMac.

Designed to be paired with sauces that are made with vegetables, beans and cashews, SuperMac is USDA certified and comes in two flavors — Cheezy Carrot and Creamy Caulifredo.

“While we have a long history in the refrigerated section, we’re always looking for exciting ways to expand the universe of healthy, plant-based solutions no matter where they’re found in the store,” Bob Goldberg, co-founder and CEO of Follow Your Heart, said. “SuperMac is an innovative, organic replacement for traditional mac and cheese as its sauces are made with vegetables, cashews and beans. It’s quick, simple, plant based, and it’s not only for kids. For so many occasions, it’s a meal in under 10 minutes that will put a smile on your face.”

Cheezy Carrot SuperMac’s sauce is made with such ingredients as carrots, butternut squash and navy beans while the Creamy Caulifredo SuperMac sauce is made with navy beans, cauliflower and cashew butter, the Los Angeles-based company said.

“Whether you’re having a plant-based or traditional feast, SuperMac is a superb addition to any holiday table, and it is also great to have on hand for an easy-to-prepare meal in minutes during this very busy time of year,” Goldberg said.

Available in an 8.1-oz. box with a sauce pack, SuperMac retails for $5.99 each exclusively at Whole Foods Market.

Tushy’s Bidet Attachment Launches at Walmart

New York-based Tushy, which originally launched its bidet attachment in a direct-to-consumer format, is making its retail brick-and-mortar debut at Walmart.

Consumers can purchase Tushy’s Classic 2.0 bidet attachment in stores to experience a cleaning with a stream of water.

“Too many Americans still walk around with dirty undercarriages. Once you start washing with Tushy, you can’t go back to wiping with dry paper. Our millions of customers agree! Buying a Tushy one time is much cheaper than buying toilet paper over and over again, is much cleaner and healthier, prevents the spread of bacteria and viruses, and is way better for the planet,” Miki Agrawal, Tushy’s founder and chief creative officer, said.

“Cultures all over the world have been using water to wash for centuries, yet there’s still a stigma associated with bidets in the United States — one that we’re passionate about dismantling. The ability to pick up a Tushy at a retail behemoth like Walmart is a major step towards revolutionizing America’s bathrooms and pooping habits for good.”

Featuring a pressure-control nozzle, users are able to choose from a gentle spritz or a power washer. The bidet attachment also features a self-cleaning nozzle that lowers when it is in use, a nozzle adjuster and an adjustable seat fastener, the company said.

“We’re constantly looking for ways to provide our customers with new, high quality, innovative products that save them money and make their lives better and easier, and Tushy fits the bill perfectly,” Leo Walthall, a merchant at Walmart, said. “As we continue to identify products that appeal to Gen Z and millennial audiences, we couldn’t be more excited to have this bathroom disruptor on our endcaps and make bidet usage more accessible to Walmart shoppers at an affordable price.”

The bidet attachment, which retails for $69.99, can be found online at Walmart.com and in the retailer’s hard bath aisle.

Good Kind Pure Fragrances Feature Scents Inspired by Nature

There’s a brand new fragrance line looking to shake up the cosmetics aisle. Good Kind Pure is a new Coty-owned brand made with clean ingredients.

Featuring scents inspired by nature, the cruelty-free fragrances are made without the use of phthalates or dyes and come in three options, which include: • Wild Peony, a vibrant floral fragrance that features notes of peony and grapefruit against sandalwood and tonka; • Vanilla Ginger, a rich gourmand fragrance laced with notes of Casablanca lily and warm vanilla; and • Iris Petals, a woody floral fragrance that has notes of iris petal and nectarine blossom, as well as a warm background of fig and amber woods.

Available in an eau de toilette that retails for $20 and in a fine fragrance mist for $11, Good Kind Pure’s fragrances come in FSCcertified packaging, the company said.

Nature’s Truth Adds Iron, Cranberry Supplements to Gummy Line

Nature’s Truth introduced two new formulas to its gummy collection.

The Ronkonkoma, N.Y.-based company announced the launch of its iron gummies and cranberry gummies, which are formulated to meet consumers’ vitamin and supplement needs.

Ideal for addressing iron deficiencies, the iron gummies contain essential B vitamins and zinc in a natural grape flavor.

The cranberry gummies are designed to deliver concentrated cranberry extract to support urinary tract health in a cranberry mango flavor, the company said.

Both gummy supplements, which are vegan, non-GMO and gluten free, are made without the use of artificial flavors or sweeteners.

Additional information about the iron gummies and cranberry gummies can be found at naturestruth.com.

H-E-B Introduces Environmentally Friendly Private Brand

H-E-B is releasing its new private brand of household and personal care products.

Field & Future by H-E-B consists of products made with hypoallergenic formulas and biodegradable ingredients that range from sponges and toothpaste to baby wipes and dish detergents that are designed to be friendly to the environment and Texans.

The line features more than two dozen products in recyclable packaging that includes trash bags and recycling bags made from 65% and 30% post-consumer recycled plastic from its facilities, the retailer said.

Other eco-friendly launches include dish sponges made with plant-based materials and toothpaste formulated without fluoride, sulfates, added dyes or artificial flavors.

Additional products from the line include: • All-purpose cleaners, glass cleaner, toilet bowl cleaner and dish soaps made with plantderived fragrances and USDA Biobased formulas made without dyes, parabens and sulfates; • Feminine care products that are hypoallergenic, made with organic cotton, and do not contain color, chlorine and perfumes; • Bath tissue and paper towels made with 100% recycled fibers, a portion of which is postconsumer; and • Baby wipes, made with five ingredients, that do not contain fragrance, alcohol, chlorine or parabens.

Field & Future by H-E-B also announced plans to expand its offerings in the coming months to include household cleaning, laundry, paper and plastic, beauty, personal care, oral care, feminine care, and baby products.

“At H-E-B, we’re always looking for better ways to meet the needs of Texans. Many of our partners, customers and communities are on a green journey, and our goal with Field & Future by H-E-B is to meet them wherever they are on that path,” said Bonny Akers, director of H-E-B brand products. “With these environmentally minded products, along with our growing sustainability efforts, we want to take whatever steps we can, big and small, towards improving the well-being of our planet, our communities and ourselves.”

To continue advancing its sustainability efforts, H-E-B shared plans to work with Keep Texas Recycling to help fund municipal recycling grants to cities and counties in the state that need support launching and improving recycling programs.

Designer Wellness Unveils Shelf-Stable Smoothies

Designer Wellness has debuted a brand-new Designer Smoothie shelf-stable portable snack.

Made with 12 g of whey protein and no added sugar, the glutenfree smoothies come in BPA-free packaging, the Carlsbad, Calif.based company said.

“Designer Smoothie is the latest unparalleled innovative addition to our overall Designer Wellness platform of active lifestyle products and is a natural brand extension,” CEO Paul Pruett said. “Designer Smoothie tastes great and definitively has more protein and less sugar and carbs than other similar products. With cleaner labels, we expect that people will throw it into a gym bag, lunch box, purse, office drawer or consume it during training and exercise instead of a nutrition bar or gel.”

Designer Smoothie, which contains 5 g to 6 g of sugar per serving and is formulated with MCT oil, comes in three flavors — mixed berry, strawberry banana and tropical fruit. The snack does not need to be refrigerated before opening and is available online at designerwellness.com.

Walgreens, VillageMD Expand Clinics into Texas

Walgreens Boots Alliance and VillageMD are continuing their expansion of opening primary care clinics.

The companies announced plans to open more than 20 new Village Medical at Walgreens primary care practices in the Dallas area over the next year.

The first Village Medical at Walgreens location in Dallas opened on Oct. 26 at 5001 Ross Ave., with several more openings to follow in November and December. These openings represent expansion into the fourth major market in Texas, following Houston, El Paso and Austin.

“Dallas residents, and particularly patients who need ongoing care for chronic conditions, will benefit from our coordinated care team model and extended service hours through both in-person and virtual visits,” said Joseph Ventimiglia, a local Village Medical physician. “By teaming up with Walgreens pharmacists, we’re able to better serve patients and streamline their healthcare experience. This is the first time outside of a university medical center that I have been able to work collaboratively with a pharmacist.”

Through the Walgreens and VillageMD coordinated care model, patients receive comprehensive primary care from physicians alongside convenient pharmacy services. Village Medical primary care physicians and Walgreens pharmacists work together to provide care for chronic conditions, as well as everyday illnesses and injuries.

“With our integrated care team, Walgreens pharmacists are able to offer more coordinated patient care,” said Rick Fernandez, registered pharmacist and regional healthcare director for Greater Texas at Walgreens. “Our pharmacists can often have prescriptions ready after doctors’ appointments and ensure individuals have convenient access to medication refills and affordable substitution options.”

Walgreens and VillageMD have formed a strategic partnership and the companies are on track to open 1,000 primary care practices by 2027. More than 80 Village Medical at Walgreens practices will be opened by the end of 2021. With more than 50% of the practices in medically underserved areas, Village Medical at Walgreens locations will help meet the needs of all people, including those who may not have access to health care and are at greater risk of health disparities.

Village Medical at Walgreens locations accept a wide range of health insurance options, including Medicare. Patients may access care and support through in-person, at-home and telehealth visits.

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