May 2016

R S 2 0 | PA G E S 3 6 | V O LU M E 0 1 | I S S U E 0 4

WWW.ENTERPRISEITWORLD.COM

M AY 2 0 1 6

DEVELOPMENT OF THE

COUNTRY

LIES IN

DIGITIZING A DEMOCRACY

The entire country is realizing the power of information technology as the government has finally started implementing on its vision of transforming India into a digital economy. p16

AN OPINION ON

FINESSE’ ALIGNING WITH INDIA’S VISION OF DIGITIZATION

...p15

EXCLUSIVE INTERVIEW

VIVEKANAND VENUGOPAL

LEVERAGING EXPERTISE TO DRIVE SOCIAL INNOVATIONS

ISSUE SPECIAL

JUGNOO ENABLING THE MARGINALIZED TO

EARN MONEY WITH RESPECT ...p32

EDITOR’S LETTER

DIGITIZATION THE WAY TO TRANSPARENCY Digitization is the real way to transformation for any country and India as a country, which is trying to grow faster and take its billion

population on a growth path and create the atmosphere of transparency among the citizens, business, law enforcement agencies, legislature and judiciary, digitization is the must.

Therefore, Prime Minister Modi’s mandate is to make all citizen centric documentations digitized so that there is a transparency and quick action.

Similarly, on the PSU like BFSI level, the companies have already adopted the digitization. But what about government organizations and commercial organization? Today, many of the services in the government level are available in semi-digital format. These are not so complete but to make the platform full-fledged there has to be a lot of work on the infrastructure level. The companies around the world are looking at

NEXT MONTH SPECIAL

the Indian market. So in the absolute numbers the private organizations would yield around $394.4 billion opportunity over the next 10 years and the public sector will be responsible for a tune of $116.2 billion yield.

So what is going to be connected is really mammoth. The entire rural economy will be connected through mobile phones. The education sector including schools, colleges and universities would see free WiFi and citizen services including parking, metering, healthcare, toll taxes, property taxes, birth and death registration – all these services will come on digital platform. The citizens can see their dues in black and white and can pay the actual amount or see the resolution of issues. And there would be no middle man or human interference. Not only this is extremely useful for the citizens but also good for the employees who can see their duties and rights in black and white and if there is any deviation they can expect reparation.

Similarly, on the commercial organization level, the digitization can play wonders reason being there are many companies where people feel duped for the payment they may against the services, if digitization impacts these private organizations, the customers can have an assurance of the services that they would get. For example, the electricity consumption from private organization or telephone or broadband service consumed from the service providers if everything is digitized on real-time basis the consumers can get information on daily basis and they can restrict their consumption and therefore restrict their expenses.

So the opportunity is really mammoth and the stake holders that would be involved in executing the project would be multiple.

S A N J AY M O H A PAT R A S A N J AY @ A C C E N T I N F O M E D I A . C O M

COVER STORY

FEATURE

Services market

Security market

The growth in the services market is imminent reason being every CIO is finding the value in on-prem solution less appealing than the hosted solutions.

Every growing organization needs tighter security envelop because you never know where the crooks are looking at you from.

PLUS

CXO Challenges

With servicices marketing growing, the CXOs find it a verry different market to Deal with.

Send in your inputs to sanjay@accentinfomedia.com

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ENTERPRISE IT WORLD MAY 2016

CONTENTS V O L U M E 0 1 | I S S U E 0 4 | M AY 2 0 1 6 | W W W . E N T E R P R I S E I T W O R L D . C O M

Publisher: Sanjib Mohapatra Editor: Sanjay Mohapatra Sub Editor: Chitresh Sehgal Designer: Ajay Arya Web Designer: Vijay Bakshi Technical Writer: Manas Ranjan Satya Sagar Sinha Lead Visualizer: DPR Choudhary MARKETING Marketing Manager: Raja Rao Apa SALES CONTACTS Delhi 6/102, Kaushalya Park, Hauz Khas New Delhi-110016 Phone: 91-11-41055458

COVER STORY

16

E-mail: info@accentinfomedia.com EDITORIAL OFFICE

DEVELOPMENT OF THE COUNTRY LIES IN DIGITIZING A DEMOCRACY The entire country is realizing the power of information technology as the government has finally started implementing on its vision of transforming India ...

PRODUCTS /34 IBM

“IBM FlashSystem A9000”

MORE INSIDE Editorial~ ~~~~~~~~~~~~~~~~~~~~~~~~~ 04 News~~~~~~~~~~~~~~~~~~~~~~~~~~~~~ 06 Products~~~~~~~~~~~~~~~~~~~~~~~~~~ 34

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GUEST TALK

SECURITY

CASE STUDY

CXO CORNER

INTERVIEW

Finesse

“Finesse Aligns with India’s Vision Of Digitization”

Radware

“Enterprise Security; New Realities, New Challenges”

Finecure

“Finecure grows 30% with the help of Microsoft”

Jugnoo

“Enabling the Marginalized to Earn Money with Respect”

HDS

“Leveraging Expertise to Drive Social Innovations”

MAY 2016 ENTERPRISE IT WORLD

5

INTERVIEW INISDE

Leveraging Expertise to Drive Social Innovations Page 28

ITWORLD

ROUND UP

Cyber-espionage Group Suckfly Targets Indian Organizations

B Y S A N J AY @ A C C E N T I N FO M E D I A . C O M

Symantec has published a blog on activities of Suckfly- an advance cyberespionage group that conducted long term espionage campaigns against high profile targets including government and commercial organizations in India. Symantec identified a number of attacks over a two-year period, beginning in April 2014. These attacks occurred in several different countries, but Symantec’s investigation revealed that the primary targets were individuals and organizations primarily located in India. The Indian targets show a greater amount of post-infection activity than targets in the other regions. This suggests that these attacks were part of a planned operation against specific targets in India. The Symantec blog on the activities of Suckfly takes an in-depth look at its activities in India along with its attack lifecycle.

As per the press release, many of the targets Symantec identified were well known commercial 6

ENTERPRISE IT WORLD MAY 2016

organizations located in India. These organizations included: • One of India’s largest financial organizations • A large e-commerce company • The e-commerce company’s primary shipping vendor • One of India’s top five IT firms • A United States health care provider’s Indian business unit • Two government organizations While most of Suckfly group’s attacks are focused on government organisations (32%), technology (29%), e-commerce (14%), financial (14%), shipping (7%) and healthcare (4%) were also targeted by this group. Suckfly targeted one of India’s largest e-commerce companies, a major Indian shipping company, one of the largest financial organizations, and an IT firm that provides support for India’s largest stock exchange.

D ATA BRIEFING

70

-percent-of Windows Environments Are at Risk of Malicious Attacks.

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ITWORLD // NEWS BRIEF

Emerson files Form 10, Network Power Renamed Vertiv NIIT Digitial Innovation Centere, Q city, Gachibowli,

Hyderabad gets NIIT Digital Innovation Center NIIT Technologies has launched its Digital Innovation Center. The center is powered

by Incessant Technologies which is into Digital Integration and agile delivery of Enterprise BPM solutions. NIIT Technologies had recently taken a majority stake in Incessant Technologies. The DIC will provide a global platform for research and technological development to tap new market opportunities for Digital Integration.

According to the press release, the 55,000 Sq. Ft. DIC is in Q city, Gachibowli, the IT corridor in Hyderabad. The center will serve as a hub for innovative thinking with state of the art IT infrastructure, IOT labs, digitally enabled training rooms, and world class video conferencing facilities to operate seamlessly in today’s connected world.

Representing the state of Telangana, IT

Minister K.T. Rama Rao congratulated NIIT, “Hyderabad provides a strong ecosystem to the companies to establish their facilities and nurture talent. It is very heartening that the city has become a destination for many global companies. I wish NIIT Technologies and Incessant very best for their Digital journey.”

NIIT COO Sudhir Chaturvedi said at the launch, “NIIT Technologies is continuously enhancing its capabilities in Digital Services through investments in new emerging technologies, partnerships and appropriate skills to deliver exceptional customer value.”

In addition to the various digital zones, the DIC also has exclusive break out zones which will help cultivate a unique work environment for 600 employees to explore, ideate and develop next-gen digital solutions.

GLOBEL

EVENTS

06-07 JUNE

08-10 JUNE

31-03 JUNE 11-18 JUNE Canadian Conference on Artificial Intelligence The event will bring together hundreds of leaders in R&D, industry, and etc.

SANSFIRE 2016 SANSFIRE 2016 is our annual “ISC Powered” event! Evening talks tap into the expertise behind our daily postings, podcasts, and data

MANCHESTER GRAND HYATT HOTEL, NEW YORK

BINH DUONG VIETNAM

VICTORIA CANADA

WASHINGTON, DC, UNITED STATES

Cloud Expo Cloud Expo is a single show where attendees can meet top vendors to colloborate on initiaitives in cloud technology.

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Emerson has filed the initial Form 10 Registration Statement with the U.S. Securities and Exchange Commission (SEC) in connection with the Company’s previously announced plan to spin off its Network Power business, which will be renamed Vertiv. The filing, which outlines Emerson’s intent to spin off 100 percent of the outstanding common stock of Vertiv through a tax-free distribution to shareholders, is an important step in a process expected to be substantially complete

by September 30, 2016, the release said.

As per the press release, the Form 10 filing provides information related to Vertiv’s business, as well as financial statements for fiscal years ended September 30, 2013, 2014 and 2015. Vertiv will continue to operate as a segment of Emerson until the separation is complete. The declaration of effectiveness by Emerson Chairman and the SEC is not expected until CEO David N. Farr closer to the date of separation.

The separation is expected to be substantially complete by September 30, 2016.

Emerson Chairman and CEO David N. Farr commented, “Today marks another step forward in a process we began in early 2015 focused on strengthening Emerson and preparing the Company to capitalize on future growth opportunities.

The spinoff of Vertiv will sharpen Emerson’s focus on high-growth markets and establish Vertiv as an industry-leading public company under Scott Barbour’s strong leadership.”

ENTERPRISE IT WORLD MAY 2016

3D PRINT FIESTA 2016 Vietnam Industrial Fiesta 2016 brings together the dedicated 3D print event to Vietnam for the first time.

NEWS BRIEF // IT WORLD

S/HE SAID IT

Steve Grobman, Intel Security CTO

Intel Security Reveals Organizations Wary of Cloud Adoption Intel Security has come out with its ‘Blue Skies Ahead? The State of Cloud Adoption’ global report advocating the need for technology vendors to help businesses, governments and consumers understand the implications surrounding the growing adoption of the cloud. With a majority 77 percent participants noting that their organizations trust cloud computing more than a year ago, just 13 percent completely trust public cloud providers to secure sensitive data. These findings highlight improved trust and security as critical to encouraging continued adoption of the cloud.

The cloud already has a strong impact in the daily lives of many people and businesses, with an ever-growing number of activities performed on digital devices leveraging cloud computing in some way. The increasing use of the cloud is underscored by Intel’s survey, which found that in the next 16 months, 80 percent of respondent IT budgets will be dedicated to cloud computing, said the release.

According to the report, Steve Grobman, Intel Security CTO and Intel Fellow, along with Brian Dye, Intel Security Corporation VP and GM of corporate products, discussed the report’s implications for federal government cloud deployments at the ‘Security through Innovation’ Summit on April 14th in Pentagon City, Virginia.

According to Jim Reavis, CEO of the Cloud Security Alliance, “The cloud is the future for businesses, governments and consumers. Security vendors and cloud providers must arm customers with education and tools, and cultivate strong relationships built on trust, in order to continue the adoption of cloud computing platforms. Only then can we completely benefit from the advantages of the cloud.”

QUICK BYTE ON

FINANCIAL

RAVI SHANKAR PRASAD,

MINISTER OF COMMUNICATIONS AND INFORMATION TECHNOLOGY, GOVT. OF INDIA AT THE MINDMINE SUMMIT

“India is changing and evolving for good every second. The government is connecting 2,50,000 gram panchayats with optical fibre and very soon India will be home to 500 million smartphones. ”

“Most Indian cities have not been planned in an integrated way. Among the challenges to getting new cities built or existing cities transformed is the lack of experts who can make such huge projects work and attracting private finance. To get the private sector in, there is a lot of risk mitigation that needs to happen because nobody wants a risky proposition,” J A G A N S H A H , D I R E CTO R O F T H E N AT I O N A L I N S T I T U T E O F U R B A N A F FA I R S

TCS annual FY16 revenues reached $16.54 billion; up by 7.1% with Growth of 11.9% in CC. Annual FY16 Net Profit at $3.69 billion; up 14.8% Y-o-Y. Robust volumes drove growth in Q4; providing momentum for FY17, FY16 Q4 Net Profit at $938 million up 1.3% Q-on-Q & 50.9% Y-o-Y MAY 2016 ENTERPRISE IT WORLD

9

ITWORLD // NEWS BRIEF

Gemalto Drives Secure Mobile Payments on Wearables Tomohiko Okada Managing Director at Toshiba India.

Toshiba’s Tomohiko Okada to Head India Business Toshiba Corporation Japan has appointed Tomohiko Okada as Managing Director at Toshiba India. Okada will replace Kenji Urai, who has been committed to India success story and played an integral role in Toshiba’s growth and development in India. Under his leadership during the past six years, Toshiba India’s growth strategy has enhanced including the significant extension of the business portfolio, and expansion of their production capacity.

Effective April 01, 2016, Okada will lead Toshiba India to the next level of growth across Group’s storage, social infrastructure, and energy businesses in the country.

Okada has achieved remarkable milestones for Toshiba which include projects such as NTPC Korba Generator Transformers, UPRVUNL for 2X500 MW Anpara “B”

EXECUTIVE

project, Turbine/Generator island orders of NTPC 3X800 MW Kudgi, 2X660 MW Meja and 2X800 MW Daripalli project.

Most recently, he played an instrumental role in winning the 1st ever full scope EPC project of 1X660 MW Harduaganj project.

A Toshiba veteran for over three decades and has been associated with India operations for 25 years. He first joined Toshiba Corporation in 1983, and since then has held a number of global senior management roles. His first association with India dates back to April 1989 where he was managed Group’s operations in Delhi for 5 years. Subsequently, from April 2010 to December 2013, he served as President, Toshiba Thermal and Hydro Power Systems Company.

Gemalto has provided a secure element based applet for smart wearables launched by China UnionPay Co., one of the world’s major payment associations with total transactions reaching USD 1.9 trillion in the first quarter of 2015. Smart wearable devices are gaining popularity globally, with total shipments expected to surpass 200 million in 2019. CUP had launched smart wearables with embedded secure elements based payment applications last year.

As per the release, the payment applet runs on the secure element, to provide online and offline payment capabilities on wearables. This will eliminate the need for different card vendors to develop their own versions, simplifying deployment of payment applications on a wide range of secure elements and vastly improving time to market, for a new era of innovative wearables.

Suzanne Tong-Li, President for Greater China and Korea at Gemalto gave her comments, “Intelligent NFC-based wearable devices are set to disrupt our lives much beyond contactless payments - from user access and authentication to smart homes and cities, the possibilities are simply endless. With extensive experience in NFC ecosystem and end-to-end security, we support CUP to not only simplify and speed up this launch for maximum outreach, but also provide consulting for next-generation solutions.”

MOVEMENT Noted computer scientist Dr. Anandan Padmanabhan Vice President, Adobe Research to head Big Data Experience Lab in Bengaluru Himanshu Palsule Promoted to Executive VP and CTO, Epicor Responsible for delivery of Epicor’s solutions on global level.

10 ENTERPRISE IT WORLD MAY 2016

Panasonic India has elevated Manish Sharma as CEO for India and South Asia who becomes the first Indian and the youngest ever to be an executive officer of the corporation

Sunil Kumar Thakur joins BMC India as country head.

He will be leading the team that will help realize BMC’s Digital Enterprise Management Strategy in India.

Synechron has appointmented George Ravich as Managing Director & Chief Marketing Officer. He will report directly to Synechron Co-founder & CEO Faisal Husain.

BMC Software has announced the appointment of Sunil Kumar Thakur as Country Manager for its India operations.

He will lead the team that will help realize BMC’s Digital Enterprise Management (DEM) strategy.

NEWS BRIEF // IT WORLD

Epicor Adds Value to Enterprises Building on its credentials in enabling infrastructures, Epicor has announced has released a new version of its ERP solution. Epicor’s award winning ERP is used by many organizations across industries including Atlas Minerals & Chemicals, CJT Koolcarb, Integrated Biometrics, Ironrock Insurance, LH Industries, Magnus, Seegrid, Trueline Malcolm Fox, Vice President, Product Valve, Vossen Wheels to Marketing, Epicor name a few.

According to the press release, the latest version of Epicor ERP comes with hundreds of enhancements to support essential manufacturing-related tasks, including inventory and material management, purchasing, shipping and receiving, quality assurance, project management and job scheduling, sales and CRM, quoting and order management, and countryspecific functionality, among others.

Stephanie Naish, manager of cost accounting, LH Industries said, “LH Industries was using separate ERP systems, and we wanted to unify our team to create a better operating environment.

We chose Epicor because we felt their technology could grow with our organization, as opposed to us growing out of the system. The company’s flexibility, customer service, and partnership program were also key selling features of Epicor. ” Jeffrey Mendrala, Chief Financial Officer at Magnus Engineered Equipment commented, “We looked at five ERP offerings,” “We needed a solution that could be configured, operational, and implemented in an extremely short time frame and capable of growing with us. Epicor Cloud ERP was the right choice.”

According to Malcolm Fox, Vice President, Product Marketing, Epicor. “Our commitment to providing industry-leading technology paired with world-class service makes it possible for our customers to focus on other aspects of their business,” “Whether it’s deployed in the cloud or on premises, Epicor ERP is designed to flexibly meet and exceed the needs of today’s complex manufacturing organizations and accommodate our customers as they grow.”

MatrikonOPC Delivers New Practical OPC Training Modules MatrikonOPC has come out with the release of its new practical workshops for OPC Classic and Cyber Security for OPC. The new courses feature an expanded focus on the practical aspects of using OPC technology in day-to-day situations which include implementing secure and reliable OPC architectures as well as troubleshooting and maintaining them.

According to the press release, from its global, multilingual, hands-on OPC workshops to selfdirected web based courses, MatrikonOPC has OPC training options to suit industry’s needs. With its pragmatic “Learn from those who do” approach, MatrikonOPC offers a unique OPC training experience

5

INTERESTING

through only instructors with extensive onsite OPC project expertise. As a recognized OPC Certification program in the industry, MatrikonOPC Training helps take graduates’ careers to the next level by distinguishing them as a MatrikonOPC Certified Professional.

Wassim Daoud, MatrikonOPC Global Operations Manager said, “Our commitment to deliver exceptional services to MatrikonOPC customers is our top priority. By providing customers with world-class training, they will be positioned for success in their OPC based projects.

The new training workshops are designed to provide customers with practical experience that can be taken directly from the classroom to the plant floor.”

TWEET

VMware

vSphere with Operations Management better supports private cloud deployments. Read more: http://vmw.re/1OMlQOB Shows how IT is transforming the face of businesses today.

Source: http://twitter.com/sanjaymahapatra

MAY 2016 ENTERPRISE IT WORLD

11

ITWORLD // NEWS BRIEF

Honeywell India to Enable Cleaner Refining Practices with New Pilot Plant

Microsoft Enables Small Businesses to Operate On-the-Go To address the need for small businesses to run their operations more effectively, Microsoft Garage has recently introduced three business productivity Android apps – Sprightly, Connections and Kaizala. These apps aim to solve SMB needs around digital presence, business relationships, team management and business transactions.

India has 50 million small businesses and many of them to carry out their core business transactions using a smart phone. The innovative apps are designed to increase productivity of individuals and businesses while keeping them connected on the move. Released through the Microsoft Garage, these apps target businesses in a very unique way, said the release.

According to the press release, Sprightly helps effortlessly create, share and consume professional digital content on phone including catalogs, pricelists, promotions

and e-cards. It is an app for digital-content creation on phones that caters to an audience mainly focused on small-and mid-sized businesses. The app makes it easy to create professional-looking content on a mobile device to help businesses showcase and promote their products in a better manner.

Connections helps grow the business by providing context to interactions during customer phone calls. The app helps users organize information about one’s friends, family members, and work acquaintances in an organized and chronological manner.

Connections helps individuals and small businesses to be prepared for every conversation by way of capturing, surfacing and sharing of context in the form of contact categories, notes and reminders.

IBM Partners RCOM to Propel Cloud in India IBM is working with Reliance Communications to provide its customers with a complete portfolio of highly secure and scalable IaaS offerings running on the IBM Cloud. Reliance Communications with a client base of over 115

million, including over 39,000 large enterprises and SMBs, will not only offer IBM Cloud infrastructure services to its customers but it has also launched new offerings designed to provide end-to-end integrated

12 ENTERPRISE IT WORLD MAY 2016

e-commerce services for India’s SMB market that will run on the IBM Cloud.

BM Cloud is a growing collection of services including analytics, mobile, networking, storage, IoT and cognitive

Indian Union Minister of Petroleum and Natural Gas Dharmendra Pradhan unveiled a new refining technology at Honeywell India Technology Center, Gurgaon, which will help Indian refiners get more clean transportation fuel out of every barrel. The technology is one of several being developed at the center by Honeywell UOP. The company has invested about $40M at the facility, which is one of the main technology development hubs for Honeywell UOP outside the U.S. Anant Maheshwari, President of Honeywell India said, “Honeywell India employs close to 15,000 people to deliver innovative technologies that help Henrik Ehrnrooth, customers improve President & CEO of energy efficiency, KONE Corporation safety, security, and productivity – all of which are key imperatives for India. Honeywell and its employees are creating solutions and technologies in India, for India, and for the rest of the world.” Petroleum Minister Dharmendra Pradhan remarked, “ The Indian government is committed to innovation and being an early adopter of technologies to drive growth for the country. I am pleased to launch this new Honeywell technology today.”

computing with 47 global Cloud Data Centres to securely manage and gain insight into data for companies. SMBs are migrating on cloud and using cloud-based technologies to scale up their operations. Through this alliance Reliance Communications will be able to provide enterprises, especially the SMBs, a robust

infrastructure platform to run their important business applications. This will help them streamline their operations, increase efficiency and give them an option of pay as you use model. Reliance Communications’ long-standing relationships with enterprises will help drive widespread awareness and adoption of cloud services.

NEWS BRIEF // IT WORLD

BOOK

SELF

The Five Temptations of a CEO

GLOBAL UPDATE

AUTHOR

PATRICK LENCIONI

IT Spending to Take a Dip in ’16: Gartner

$ 13.01

Worldwide IT Spending Forecast (Billions of U.S. Dollars)

AMAZON

2015 SPENDING 2015 GROWTH (%) 2016 SPENDING

PRICE

AVAILABLE AT

2016 GROWTH (%)

Devices Data Center Systems Software IT Services Communications Services

650 171 308 910 1,470

-6.4 2.9 -1.9 -4.7 -8.4

626 175 321 929 1,441

-3.7 2.1 4.2 2.1 -2.0

Overall IT

3,509

-6.0

3,492

-0.5

Gartner expects global IT spending to dip slightly in 2016, to $3.49 trillion which is down by 0.5% from last year. Also noted was that this number was down from its last-quarter forecast of 0.5% increase.

The change, according to Gartner, is due to fluctuations in currency, but also a balancing act between fiscal caution and the need to invest in digital business areas.

As per Gartner, some companies are taking what they’re saving from optimizing legacy systems and using it to invest in digital initiatives. Such optimization often takes the form of turning to a service twin like cloud software instead of service software.

Thus according to Gartner’s researchers, companies are redirecting their spending from assets to services. Gartner expects spending in the IT services market to return to growth this year, and reach $929

billion, up 2.1% from 2015.

Telecom service spending is expected to decline by 2%, to $1.4 trillion, although mobile data spending will be an area of exception, encouraged by improved pricing on bandwidth, mobile apps, and 4G/LTE network availability. Spending on data center systems is also expected to grow, topping 2015 spending by 2.1%, for a total of $175 billion. Enterprise network equipment purchasing, which performed better than expected in 2015, will again be a bright spot, according to the firm.

The device market, however, which includes smartphones, tablets, PCs, printers, and ultramobiles is headed for a decline of 3.7% below 2015 spending.

The smartphone market is approaching global saturation which is slowing growth according to Gartner.

About The Book The Five Temptations of a CEO: Leadership Fable

With ‘The Five Temptations of a CEO’, a fable about a young first timer CEO trying to get it right, Lencioni delivers a provocative message.

The book seeks to address a CEO’s demons and propel his/her to leadership skills. While the book is intended for CEOs, everyone in leadership faces these temptations in all kinds of organizations. Regardless of format, the lessons in The Five Temptations of a CEO are applicable and noteworthy.

Key Features l Written by famous business management write Patrick Lencioni l The book is a quick read with potentially big return on investment for your company.

Blackstone and HP Agree to Landmark Mphasis Buyout

Amit Dixit, Senior MD India at Blackstone

Blackstone has entered into a definitive agreement with Hewlett Packard Enterprise to buy a majority stake in leading IT services provider Mphasis Limited. The deal will represent the largest acquisition by Blackstone in India.

HPE currently owns 60.5% of Mphasis and Blackstone will pay a purchase price of INR 430 per share for the deal. Based on the open offer subscription, the purchase price consideration is expected to vary between INR 5,466 cr and INR

7,071 cr. Amit Dixit, Senior MD and Co-Head of Private Equity in India at Blackstone said of the landmark acquisition, “We are impressed by Mphasis’ strong domain expertise in BFSI vertical.

We see large potential going forward driven by Mphasis’ world-class delivery capabilities and its access to Blackstone’s portfolio of companies across the globe. With a long-term commitment of company’s largest customer, HPE, we are confident that Mphasis will scale new heights.”

MAY 2016 ENTERPRISE IT WORLD

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ITWORLD // NEWS BRIEF

MANAGEMENT

MANTRA

“Observation is critical to management. The ability to see things is key—or, more specifically, the ability to see things you don’t expect to see.”—SIR ALEX FERGUSON CHWEE CHUA, AVP, BIG DATA & ANALYTICS, IDC, APAC

Fujitsu Puts Forwards a New Approach to Digital Transformation

“We at IDC see cognitive systems spending reaching US$31 billion by 2019.”

How does cognitive computing differ from big data and analytics?

Cognitive computing and big data and analytics are not necessarily different from one another but are meant to work hand-in-hand, with the former enabling and maximizing the potential of the latter. The largest challenge with big data is while there’s a lot of information being generated and curated, there’s not enough talent to manage and analyze it. Cognitive computing seeks to alleviate this problem by training computers to use data mining techniques such as deep learning, pattern recognition and natural language processing (NLP) to mirror the way the human brain works but in an automated and faster manner.

How pervasive will cognitive systems be in the next few years?

We at IDC see cognitive systems spending reaching US$31 billion by 2019 as more organizations utilize its potential to improve operations. More than half of cognitive systems spending will be on software, while 23% and 17% will be on cognitive-related services (like IT consulting) and hardware, respectively.

In the next few years, banking, healthcare and retail will be the top markets utilizing cognitive systems for fraud analysis, diagnosis, and automated customer service agents.

14 ENTERPRISE IT WORLD MAY 2016

Fujitsu has come out with the latest evolution of the Fujitsu Technology and Service Vision proposing a different approach to help organizations incorporate digital technology into the heart of their business, strengthening competitiveness and growing the top line as well as the profit.

It also outlines practical steps about how digital leaders can overcome the challenges of digital, by aligning and balancing new digital technology with their traditional IT assets.

As per the press release, launched each year starting in April 2013, the ‘Fujitsu Technology and Service Vision’ is built around digital technology and how it can empower people to create significant value for business and society. Fujitsu calls this approach Human Centric Innovation, which is the key to driving digital transformation.

Among the key messages of the Fujitsu Technology and Service Vison 2016 was that digital transformation must be driven by a human centric approach. In a digitalized, hyper-connected world, value is created by the coming together

of three key drivers, creativity of people, intelligence derived from information and the connectedness of things and processes.

Human Centric Innovation is about bringing together these things and Fujitsu believes is the best approach to deliver successful digital transformation.

In 2015, applying this approach, Fujitsu conducted over 300 Proof of Concept and Proof of Business digital transformation projects with its customers. These projects can be categorized in a range of fields such as digital marketing, connected retail, smart mobility, logistics, smart factory, workstyle transformation, personal safety, smart agriculture, facility monitoring and Fintech.

According to the Vision’16, the new digitalized economy, demands a different strategy. A diverse and extensive range of digitalized products and services will be connected via software, exchanging information, and delivering greater value for people. The value that consumers demand will be co-created by suppliers, partners and even the consumers themselves in newly emerging digital arenas.

FINESSE // GUEST COLUMN

FINESSE ALIGNS WITH INDIA’S VISION OF DIGITIZATION It is a given that if anything works in India with its vast geographical spread, the huge population and immense economy; it should work anywhere else in the world!

Every coin has two sides. Take the digitization and technology story, with special context to the Indian scenario.

Many new technology solutions and proof-of-concepts, especially in IoT and SUNIL PAUL smart cities aiming at entire digitization CO-FOUNDER & COO, FINESSE are developed here. Today the world looks at India to power some of the biggest companies in the world, especially BRIEF PROFILE in the It and ITeS domains. India is a “Since co-founding Finesse in trend setter and a power to reckon with 2010, Sunil designs and drives on a global scale. Yet, when we look strategy for revenue growth, at what the same technologies have geographic addition & value contributed to the development of the creation, in addition to managing county (other than to its GDP growth), human resource and operations. we find it lacking its application to the In this role, he led the company’s domestic scene. global forays into providing On the flip side, CXOs of enterprises focused solutions in a mix of are keen and upbeat about transformindustry verticals, more notable ing their companies and adopting in the Banking and Financial, digitization. They want to be a part Retail, Healthcare, Hospitality and of the Indian IT magic, not just hear Education segments. fabulous stories or watch it from afar.

His leadership has brought Mobile and cloudare really catching on Finesse to a team size of 250+ in the market, transforming the lives spread across 10 global locations of citizens in the farthest corners of facilitating over 150 enterprise the country and creating new business clients. models. Indian enterprises are ready to Before Finesse, Sunil co-founded embrace disruptive technologies to keep Y-Axis Systems, a T24 coreup with the pace of change in today’s banking services company, which world. was later acquired by a leading Luckily for such companies, European IT MNC. the Indian Government under the leadership of Prime Minister Narendra Modi has launched one of the biggest digitization programs, on a scale that has not been heard of before.This comprehensive program aims to change the lop-sided scale of IT adoption in the country. The program essentially works on the core idea of laying a digital network on which services will be delivered in a transparent and timely manner. The aim is to begin with providing broadband for all especially in the rural areas, encourage universal mobile access, provide WiFi in varsities and public WiFi Hotspots. Digital India is more like a broader version of

the e-governance programs that were running till now. Keeping this vision in mind, the government has already increased the IT spending, both on hardware and software with almost 6 lakh kms of fibre has been laid to create the digital highway.

The Indian market is such that it allows for the development of disruptive business solutions, new go-to-market channels and technologies for emerging markets. The possibilities are immense; with the game on, it is a matter of time that this ambitious project of digitizing India is a huge success. With a whole host of services and innovations that can ride the digital platform, citizens can draw immense benefits from healthcare to education, citizen services to transportation and the like. As more such services get digitized a digital India will becomea reality.No doubt that digitization of the county and the development of smart cities will fundamentally change people’s lives - whether it’s job creation, skills development, or delivering broadband to every citizen.

For enterprises in the domestic market, Digitization will unfold substantial opportunities to experiment and succeed.

For companies dealing with IT, especially for System Integrators, many of the Government initiatives such as ”Make in India” (in the area of manufacturing), ”Jan DhanYojana” (aimed at financial inclusion), Smart Cities (in the infrastructure space) will be opening large markets. The time is ripe for companies to launch new-to-the market scalable digital offerings in partnerships with governments, startups and other key players in the digital ecosystem. They can further more stabilize their digitalization efforts in the Indian marketplace thanks to the rapidly expanding pool of consumers who are waiting to get engaged digitally. An added advantage is the ready talent that is available.

A digitally engage-able company needs to be sure about its approach to digitalization and as to how it can leverage it into a driver of profitable growth for the company. First and foremost, the CEO and the top team must focus on creating awareness and ownership about digitalization across the company.

Secondly, they need to form a comprehensive digitalization roadmap and a strategy which they need to share with all stakeholders. Not the least, the company needs to take relevant steps towards digitalization, building its capabilities and transform its

To read more features, go to www.enterpriseitworld.com/guest article

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COVER STORY // CIOS CHALLENGES

DIGITIZATION

16 ENTERPRISE IT WORLD MAY 2016

CIOS CHALLENGES // COVER STORY

T

he story of Digital India traces its beginnings way back to 1976, when the government heralded IT in the country with the establishment of the National Informatics Center. The idea behind the initiation was the objective of integrating technology to enable ministries and departments to operate on a unified platform. The result was India’s first digital communication network, the NICNET was created. Technology since then has taken leaps and bounds, with its gigantic strides quite literally changing the face of the planet.

Initiatives integrating technology with operations like e-governance have been in action since the 90s when the government first took a step towards Digitization of its public services.

Now, with the new leadership expressing its earnest views towards achieving a ‘Digitalized India’, initiatives and modernization plans are being put to action with fire like never before.

The BJP government has been churning out campaigns and digitization plans in collaboration with a number of domestic and foreign IT players. It plans laying down massive optical fiber networks, not just covering the urban households but connecting villages as well. Initiatives like ‘Smart Cities’ and ‘Digitize India Platform’ are aimed at upgrading Tier 2, 3 and 4 cities, giving them the power of ICT in day to day life as well as transforming public services and administration.

There is no doubt that digitization will come as a boon for the ahow country. Digitization will inevitably the process of digitization is unfolding fuel the economy and propel and what can be expected from this growth across sectors. Enterprises audacious dream of countrywide IT have been realizing the benefits transformation.... of transforming their businesses from book and paper management towards innovative tools and solutions that maximize efficiency, increasing profits and give a competitive edge. The government stated its vision of building digital depositories, digital highways, IT powered public services, WiFi and mobile access to all. It has been encouraging the private sector to share its zeal and partner towards a better tomorrow for the nation.

With that being said, IT might have been a part of India’s developments since more than three decades; digitization of India hasonly just started to germinate. Visions, missions and collaborations have been announced and initiations have

DEVELOPMENT OF THE

COUNTRY LIES IN DIGITIZING A DEMOCRACY The entire country is realizing the power of information technology as the government has finally started implementing on its vision of transforming India into a digital economy. The corporate sector has high hopes and is all set to take the lead in collaborating, equipping, and enabling the government to empower its people.

BY CHITRESH SEHGAL CSEHGAL@ACCENTINFOMEDIA.COM

Now, as the time has come, with words

being put into action we take a look at ,

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PRASHANT PRADHAN, WATSON LEADER, IBM INDIA / SOUTH ASIA

“Digital India’s true impact is realized, when the capabilities lead into specific outcomes such NARENDRA MODI, PRIME MINISTER

“In this digital age, we have an opportunity to transform lives of people that was hard to imagine just a couple of

as healthcare, education, financial inclusion, smarter cities. These areas are all transformative in their own right and the possibilities are endless.”

decades ago.”

started taking place. The government’s core objectives for Digital India – rural internet access, mobile for all, college and public wireless – seek to empower the common man giving unto him the power of information. With digitization in place, sectors like healthcare, education, BFSI and public services will see transformations with IT revolutionizing business models. Corporate markets would spur with technologies for surveillance and security, emergency services, transport management, disaster management etc. The digital fuel will fire employment in the country, resulting in an increase in the already burgeoning number of internet-based startups as well as massive public-private projects. Economically, the India will witness foreign collaboration and in turn substantial inflow of cash.

In light of the transformation and gradual shift towards IT services, both the public and private sectors are looking towards exciting times of advancement. Digitization brings scalability and with it the ability to consolidate infrastructure and improve performance leading to more efficient business models. The corporate sector has been licking its lips, closely observing the developments and looking for opportunities to collaborate and progress. The private sector, as exclaimed by PM Modi in his speeches on Digital India, has a huge role to play in the government achieving its goals.

Not just a market for IT deployment, corporate 18 ENTERPRISE IT WORLD MAY 2016

India influences modernization of services, creates jobs, executes govt. initiatives. Thus, acting as a catalyst for countrywide IT advancement, the corporate sector will be at the forefront of the digital revolution, transforming itself with time, adopting and implementing new technologies.

Let’s take a closer look at how the Indian enterprises have received the mission of digitization, the changes being witnessed, their expectations, projections and plans for the future.

Adoption of Technologies With a new wave of technologies coming in, enterprises have been gradually shifting towards adoption of SMAC (Social, Mobile, Analytics and Cloud) services through business innovations.

SMAC technologies have gathered momentum and enterprises of the day have been employing such technologies in their models. The recent changes in technology have prominently been related to mobility, abundance of information about client behaviors, development of Cloud Computing and the explosion of social networks both nationally and internationally. Orange Technologies’ Bala Mahadevan commented, “Enterprises today have been leveraging various innovations under SMAC to improve different aspects of the business, ranging from precision marketing with social platforms and customer analytics, seamless connectivity and scalability

through cloud adoption for tasks like CRM and reducing capital expenditure.”

According to Ankesh Kumar, Director, Product Management and Marketing, Emerson India, “SMAC will come to have a huge impact on how datacenters will come to function. Social, mobile, cloud and analytics are at the forefront of driving the need for innovation in the datacenter. The increasingly global and mobile nature of business is also increasing the dependency on cloud-based services.” Sectors like Banking and Insurance industry, e-Commerce and Telecom players have been leveraging SMAC very effectively. Vivek Naidu of Kodak Alaris said, “Large Banks have started providing instant updates to their customers through multiple channels, including SMAC, to enhance user experience. The Indian Railways also uses SMAC for enhancing convenience of passengers both for services as well as for safety.”

In manufacturing, Analytics iscrucial. According to Prashant Pradhan of IBM Watson, “Many consumer facing industries have run successful digital initiatives using SMAC aspects and reached a good level of maturity.”

Apart from enterprises, SMAC has been empowering consumers as well. This is exemplified by that fact that smartphones are transforming the retail experience enabling mobile shopping and services. It is estimated that in the next few years, over half of smartphone users will check prices online when in the store. “This shows that Digitization has dissolved boundaries and empowered Indian users and not only corporate in adapting and adopting new technology with seamless ease,” added Naidu.

Shrikant Shitole, Managing Director, India,

CIOS CHALLENGES // COVER STORY

VIVEKANANDA VENUGOPAL RAO, VP AND GM, HITACHI DATA SYSTEMS

“Today, Indian businesses are becoming more agile, and technologies such as social media, mobility, analytics and cloud

BALA MAHADEVAN, CEO, ORANGE BUSINESS SERVICES INDIA

“India is in an exciting growth phase with the Govt.’s onus on utilizing technology for overall development through the Digital India

computing are coming together to unleash unlimited opportunities for organizations across.”

and Smart Cities. These programs are the foundations of the current thrust to drive India towards decades of superior growth that its population needs.”

Symantec, said, “Waves of digital transformation have impacted businesses and governments alike. Technology such as cloud, mobility, and analytics have enabled businesses to understand the customer needs better. Not just enterprises, even public sector is becoming increasingly

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COVER STORY // CIOS CHALLENGES

ANKESH KUMAR, DIRECTOR - PRODUCT MANAGEMENT (CHANNEL, IT SOLUTION) & MARKETING AT EMERSON NETWORK POWER INDIA

“India today is poised to become the fastest growing information technology market for the second straight year, and the

VIVEK NAIDU,

country’s spending on IT is expected to rise 7.2% to $72.3 billion in 2016.”

VP - INFORMATION MANAGEMENT, KODAK ALARIS INDIA

“Digital India is already leading to incubation of newer and innovative technologies being developed by companies big and small, which is creating new businesses, bringing about social change and making us a more healthy happy society.”

receptive to modern technologies which is further fueled by Government of India’s vision of building Digital India where technology is the pivot. Such high degree of digital transformation is making systems more complex, interconnected, while computing a lot more information. As per Symantec’s Internet Security Threat Report Vol. 20, India ranks high both as a source and destination of cyberattacks. Insurgence of cloud, mobility and Internet of Things enabled devices makes information security a prerequisite for businesses where security needs to be considered as an integral part of the plan rather than an afterthought.”

He added, “Symantec is moving beyond traditional software to help customers protect against a wider range of threats. At Symantec, we believe it’s time to go on the offensive, leveraging the next generation of both threat and information protection technologies to fight increasingly sophisticated adversaries. With our scale and our assets, Symantec has a chance to change the game for cybersecurity, with our Unified Security Strategy. With data being our crown jewels, we see and analyze and therefore know more about the threat landscape than anyone else in the industry”.

20 ENTERPRISE IT WORLD MAY 2016

Scope and Opportunity for Businesses Technological innovations have brought along a disruption in enterprise operations. Organizations have been making shifts towards new IT services and have been witnessing major gains. Also, with nationwide digitization, the government has been encouraging technological adoption at all levels.

Counting on technological integration, Naidu said that the government wants to implement a G2C model for delivering services. G2Cservices will have numerous opportunities for the private sector to collaborate and enable the government in delivering digitized services. Keeping plans for universal web access in place, G2C services; few years down the lane would be hugely dependent on private imaging product vendors for enabling convergence of mobile scanning of records and integrating from remote locations into centralized repositories. Government’s stand on utilizing technology for overall development through the Digital India and Smart Cities initiatives has sent ripples of excitement across sectors. According to Bala Mahadevan, these two programs are the foundations of the current thrust to drive India towards technological prowess. Private players are

expected to have limitless opportunities huge part catering to government projects for emergency response systems, disaster recovery systems, and security and surveillance systems, city-wide security, public surveillance systems in airports, malls or large campuses, and vehicle tracking systems.

Digitization is centered on providing a digital infrastructure as a utility to every citizen, governance and services on demand, and digital empowerment of citizens, this is bound to increase IT spending. With enhanced reach, electronic delivery of services will enable industries such as banking, retail, and telecom to offer services to a much larger user base, which in turn will again increase IT spending.“The interest in organizations on leveraging the possibilities created by deployment of SMAC technologies will continue to drive the demand for smarter and leaner datacenters in the enterprise,” says Kumar from Emerson India.

IOT and analytics are expected to take prominence. As per Rao, “We are building on our IoT and data analytics market momentum in 2016, with an aggressive rollout of new solutions and services planned. We see a lot of opportunity in the government’s Digital India and Smart Cities campaign, not just as a technology provider but more as a Social Innovation specialist.”Apart from being an initiative for technological advancement, Digital India also moots for a social transformation. It intends to inspire and empower the population towards collective modernization and growth of years ahead. Growth in IT spending is just one of the ripple-down effects of the digital initiatives. It would enhance productivity in the

CIOS CHALLENGES // COVER STORY

economy, savings in fuel, logistics becoming far more efficient, added Naidu. Digitization is already leading to incubation of newer and innovative technologies, which revolve around creating new businesses, bringing about social change and making a progressive and connected society.

Transforming Businesses and Industries According to Venugopal Rao of Hitachi Data Systems,“Indian enterprises will focus on creating integrated data centers for optimizing existing IT assets and delivering non-stop IT services to business. This will drive greater emphasis on public cloud and software defined networking, and will drive demand for smarter and more secure storage infrastructure and data management systems.” With digitization comes automation. Naidu says, “Robotics and automation play a vital role in the consolidation of paper documents which is an important Government asset. Today, India boasts some of the most sophisticated robotic-arm based document record rooms. Protecting information assets by creating a paperless digital depositor is one of the

mobility..

simplified..

SHRIKANT SHITOLE, MANAGING DIRECTOR, INDIA, SYMANTEC.

“Not just enterprises, even public sector is becoming increasingly receptive to modern technologies which is further fueled by Government of India’s vision of building Digital India where technology is the pivot.”

core objectives of Modi Government as we realize the importance of securing information assets.”

With the arrival of robotics on the scene, storage and retrieval systems are set for make headways across countryresulting in the inception of a new

industry, thus creating employment and revenue.

India already has a budding automation industry, having developed some of the most ground-breaking solutions in automation for converging information assets with business

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processes. Service providers and e-commerce players commonly use of global Shared Service Centers for extensive paperwork jobs like creating thousands of vendor invoices or insurance claims with minimal use of manpower, and high levels of accuracy. Kumar adds that, “Analytics/big data and Internet of Things technologies are likely to be in focus this year. Improving business environment as well as the digital India movement will positively see IT spends increase, thereby increasing the breadth of digital initiatives and the overhaul ofapplications and infrastructure to support those initiatives.”

With that being said, Industrial automation is definitely is especially on the rise and will continue to grow thanks to support initiatives such as Make in India. Domestic IT firms have commenced manufacturing industrial robots locally. “Deployment of robotics and automation in government operations and industries will helpIndian businesses attain shorter RoI cycles and thus will drive short to medium term growth,” added Pradhan.

Expectations from the Government The corporate world has welcomed the various initiatives like Make in India, Smart Cities, and digitization of documents (DIP) as these have expanded the scope for G2C services. States have been deploying products to digitize land records dating back to the 19th century. Crime records have been digitized and agencies have been using digitization technology to control crime by tracking, surveillance and networking crime information. Such tasks are being undertaken in all states with an all round push from the government towards a seamless and structured administration, Naidu said.

The initiative Digital India was launched with an aim to connect Indians globally. It is vital that a large population, perhaps the majority of it, is exposed to such digital platforms. This will not only fasten processes but also make these processes transparent and holds those in power accountable. Mahadevan says, “With such an expansive roll out plan, delay is an inevitable outcome as the projects encompass a number of partners, stakeholders and government departments. The government needs to buck up on the release of funds while also improving efficiency in its execution strategies.” There is a dire need of skilled IT professionals to tend to the growing sector. Policies should make Indian jobs and salaries more attractive than foreign companies.

There is also a need for the government to observe and realize challenges in fields like healthcare and education and collaborate more to rapidly improve the state of these sectors in the country.

Kumar further added, “We expect the govern22 ENTERPRISE IT WORLD MAY 2016

ment to provide clear guidelines on how they plan to ease investments and make them hassle free in rural India. This will help in creating jobs in tier-II and tier-III cities.”

Startups as Enablers Young and driven, startups have been identified as a crucial driver for digitization by the government. There have been a number of solutions from startups which have been enabling the government to enforce the digital infrastructure.

Big IT players across the country too have been majorly collaborating with startups using their technologies to provide cleaner solutions.

Additionally, e-commerce startups have stated that the Digital India campaign has been the main driving force for setting up businesses online. The government too has given startups due support, encouraging growth with favorable policies.

Mahadevan added, “Presently, India has an estimated over 4,200 start-ups and is consequently the third largest start-up base in the world with more than 1,200 start-ups being created annually.

The spread of digital technologies and advances in energy and genomics have been projected to increase the productivity of businesses, agriculture redefining sectors like education and health care for millions.”Growth of partner ecosystems across industries and disciplines is also a driving factor for startups as well as for collective sector growth. He further said, “As per NASSCOM, the country will serve as home to more than 11,500 tech/digital start-ups by the end of 2020 if the present growth trend continues.”

Areas of Growth 2016 As per Naidu, “the year will witness acceleration in internet penetration in India.” Expansion of digital highways will drive sectors like e-Commerce, entertainment and logistics. G2C services will be the mainstay in regard to the quantity of spending on improving IT structure. Consumer facing industries are expected to take lead with customer acquisition, customer service and marketing moving aggressively to digital channels. Industries in sectors such as manufacturing and distribution will also have significant IoT adoptions for productivity & operational improvements. The channel business in the country is expected to grow in the 2016. As HDS’ Rao points out, “Most of our business is driven through channel partners in India, and they will continue to play a key role in our growth strategy.”

Mahadevan added, “Security and surveillance will be crucial to development of smart cities and improving national security. The government has major plans for deployment of services like ERS- Emergency Response System and IBM – Integrated Border Management with the help of global technology giants.” Apart from security and surveillance, tactical communication will

also witness an updraft in 2016. Planned digitization of official documents will result in a huge surge in market for data and cloud services. Enhancement and integration to cloud for businesses has resulted in emergence of data centers and storage solutions for enterprises.

Security of data on both cloud and devices has become important and a boost is expected. As per Kumar, some of the areas within Digital India movement that can positively drive IT spending in the country include tech-enabled programs such as, MyGov citizen portal, Self-Employment and Talent Utilization (SETU) programs for startups and initiatives like Smart Cities and Make in India.

Finally In the current scenario, digitization is bound to evolve as the foundation of businesses. Organizations and enterprises have started making the shift towards IT and so has the government with its structure and public services. Keeping data stored safely and accessible on the cloud is the most important aspect. Popular approaches to data management like migration, conversion and adoption have become obsolete. Enterprise architecture and records management professionals need to collaborate, working cross-functionally with business users and jointly developing their technical roadmap for the identification and exploration to store corporate records. Also, to benefit from digital transformation, organizations will need to rethink working practices, and choose better-adapted and more agile IT infrastructures, added Bala Mahadevan .

Compared with other countries, India currently resides some way short of being accepted as an IT giant. Although the sector has been an established one, its integration and impact on other verticals had been missing. Digitization of public services and enabling a digital population has been the government’s major initiative. India as a country might behighly resourceful; the sheer size of the digitization project is bound to create creeks and gaps in the process. Although the audacity of the initiative is commendable, and so is the mission, the government still needs to put a firm foot forward in transforming India as a feeder of IT professionals to a hub of information technologies.

The country has rapidly become a hot market for foreign companies with many venturing into India to reap benefits of the vast and encouraging digitization of the country. Digital highways and smartphone enablement is expected to empower the entire nation making knowledge accessible even in the most remote rural villages across terrain. Missions like the Digitize India Platform with initiatives like Make in India will result in spurring business generation, stabilizing the economy and giving Indians the onus to progress with the power of information technology in their pockets.

RADWARE // ENTERPRISE SECURITY

“If an organization’s security strategy does not take all of that into consideration, the organization and its users are at risk.”

NIKHIL TANEJA,

MANAGING DIRECTOR - INDIA & SAARC, RADWARE

ENTERPRISE SECURITY; NEW REALITIES, NEW CHALLENGES

B Y S A N J AY @ A C C E N T I N FO M E D I A . C O M

Organisations need Integrated Hybrid solutions tofight complex attack campaigns and emerging threats at multi locations

U

ntil recently, everything enterprises needed to protect; be it the data centers or applications, databases, were nestled inside the perimeter. The basic rule was to secure an organization’s perimeter and its assets Today, the perimeter walls no longer exist, as enterprise applications have moved to the cloud.

In short, assets are everywhere. In this scenario, how can an organization protect all enterprise assets—no matter where they reside?

In many organizations, Data centers operate in multiple locations, while a growing portion of the infrastructure lives in the cloud. Dispersing the IT infrastructure while having its benefits

also throws up many challenges. With the safe borders of the perimeter no longer protecting all enterprise assets, existing security measures need to be re-evaluated.

While enterprise security is evolving, so are cybercriminals and attacks. Attackers and tactics are becoming increasingly sophisticated. It has become common knowledge that there is no way to prevent attacks—but there is a very strong need to mitigate them.

If an organization’s security strategy does not take all of that into consideration, the organization and its users are at risk.

Recent developments in information technologies and user mobility have transformed the IT infrastructure into a strong enabler for business

agility and efficiency—while also introducing new security challenges to IT/security managers and enterprises.. The following are some of the scenarios that prevail in today’s timesl The network perimeter is disappearing. As enterprises haveextended IT infrastructure to the public cloud, deploying new applications in the cloud or using it for disaster recovery, they now face the need to protect applications in the cloud as well as private data centers. In such a case, traditional security technologies become inadequate and enterprises must build multiple skill sets and maintain a new set of management tools. l The Content Delivery Network market is expanding. Content delivery network (CDN) solutions present new vulnerabilities, with hackers asking for dynamic content to overcome the powerful cache offloading mechanism that is the core of CDN solutions. Using this method, sophisticated attackers can build attack tools that go below the CDN radar and manage to saturate the application servers in the data center. l Data center virtualization is driving vulnerability to availability-based attacks. While private cloud technologies protect the confidentiality and integrity of application data, they lack the ability to protect the physical infrastructure against availability-based attacks. Attacks targeting external applications impact the availability of internal critical applications—and an attack on a single application may endanger other applications on a shared infrastructure.

According to Gartner, enterprises are overly dependent on the “blocking and prevention mechanism” that are increasingly ineffective against advanced attacks. Recognizing that security tools typically act as “islands of knowledge,” attackers are launching complex attack campaigns To read more features, go to www.enterpriseitworld.com/guest article

MAY 2016 ENTERPRISE IT WORLD 23

COVER FEATURE // MARKET WATCH

FDI IN E-COMMERCE

100% FDI IN E-COMMERCE MARKETPLACE:

COMMENDABLE OR COSMETIC? As the government provides much needed clarity to the sector with its policy guidelines, players are abuzz with the centre’s intent in maintaining a level playing field for the online and offline markets. The Modi government is trying to structure and spur the sector that has been attracting large sums of foreign investor money. The policy might look commendable; there are some wider issues and implications that might render it as an incomplete solution.

BY CHITRESH SEHGAL CSEHGAL@ACCENTINFOMEDIA.COM

W

ith a view to bringing clarity, the Department of Industrial Policy & Promotions came out with their guidelines with regard to e-commerce sector, permitting 100% FDI through automatic route in the B2B model. The guidelines came with definitions defining B2B and B2C marketplaces hoping to render a more technology oriented approach to the Indian e-commerce markets. The move for 100% FDI in B2B marketplace was welcomed by many key Indian and international players, who regarded it as the right step forward in attracting investment as well as giving preference to the domestic local seller over capital equipped entities.

The government’s decision to not allow FDI in the B2C segment is another which is expected to create a much more breathable more so if the vendor sells high value items. environment for small time local vendors and sellers.

“We believe that restricting sales of a vendor to only 25% of the The industry might face difficulties in case sales in the marketplace may prove to be restrictive, more so if the of sale of electronic items, where a vendor vendor sells high value items. The industry might face difficulties maybe offering exclusive access to certain in case of sale of electronic items, where a vendor maybe offering items or discounts,” exclusive access to certain items or discounts,”Says, NASSCOM. Apart from this, the government has put a restriction, capping sales from a single vendor for a marketplace at 25%. This particular decision was hailed as game changer by players, critics and experts, as this would create a stumbling block for companies that disguise themselves as B2B whilst operating in B2C segments. This would forcea number of domestic e-commerce companies to revamp business models as many such have independently registered vendor firms

24 ENTERPRISE IT WORLD MAY 2016

“We believe that restricting sales of a vendor to only 25% of the sales in the marketplace may prove to be restrictive,

MARKET WATCH // COVER FEATURE

HITENDRA CHATURVEDI, CEO, GREEN DUST

“I think it is a great move. This will further strengthen the investor confidence in

the Indian economy and furthermore help create cleaner ecommerce models,”

of their own have majority share of the sales on their portals. However, it remains to be seen how effective a check the government keeps on this restriction which can be perceived to be the most prominent influencer in the achieving the outcome intended with this reform.

“I think it is a great move. This will further strengthen the investor confidence in the Indian economy and furthermore help create cleaner ecommerce models,” addsHitendraChaturvedi, CEO, GreenDust Widely acclaimed as the most beneficial point in the government policy is the restriction on e-commerce companies from directly or indirectly influencing the sale of goods. This would be a blessing for the offline multi brand retailers who have been unable to tackle the failing footfall due to the attractive discounts and cut throat pricing customers can avail online. The offline retailers which consist of stand-alone shops and vendors in shopping malls had been facing increasingly stiff competition from online marketplaces which were able to leverage tons of investor money to give away huge discounts. Not being able to influence pricing is expected to give much value back to the brick and mortar outlets.

“Earlier it was a fight between capital and local sellers. Now it will be local sellers vs. local sellers. Business will not be built just on discounts but also on true value a platform builds,”Rahul Agrawal, CEO, MebelKart.

The government’s proposed restrictions and

directions for e-commerce businesses might appear to bring clarity and transparency to the structure, but there are lesser visible aspects of the retail trade that might render the policy just cosmetic. Although the government has rejected the idea of FDI in inventory based business models, ambiguities like a lack of clarity between B2B and B2C might allow e-commerce companies to bend the rules through documentation and legalities. Many big players supposedly operating as B2B platforms enabling buyers to meet sellers already have warehousing capabilities in place apart from handling the documentation, sales, logistics etc. Such companies can might on plying in the B2C segment, disguising as buyer-meetsseller platforms, use their own inventory based models and have their vendors come out with the billing. Making the vendors responsible for sales and after sales operations can be termed as just another superficial guideline as the guarantee and warranty aspects of any product have traditionally be the job of the manufacturer or vendor. Keeping a vigilant eye on such unethical practices would be crucial.

“While the guidelines seek to provide clarity on the current policy, the language seems to suggest that the policy will take immediate effect.

Some of the restrictive conditions prescribed under the guidelines could also pose significant challenges and would therefore need to be evaluated closely,”Kalpesh Maroo, Partner, BMR & Associates.

MAY 2016 ENTERPRISE IT WORLD 25

COVER FEATURE // MARKET WATCH

RAHUL AGRAWAL, CEO, MEBELKART.

KALPESH MAROO, PARTNER, BMR & ASSOCIATES.

KIRAN MURTHI, CEO, ASKMEBAZAAR

“Earlier it was a fight “While the guidelines “We have been between capital and seek to provide clarity working hard to build local sellers. Now it on the current policy, the required digital will be local sellers the language seems infrastructure that allows merchants to build vs. local sellers. to suggest their businesses online. Thxis Business will not be built just on discounts but also on true value a platform builds,”

Talking about creating a level playing field, restricting prices and outside investment in inventory based models is surely not the solution to the struggles of MBR outlets across the country. The government by policy allows only a 51% FDI in multi brand retail outlet (there is 100% FDI for standalone brands). Couple this with stringent clauses like 30% sourcing from small enterprises, minimum investment value of $100million and individual state approvals almost make foreign investment in the sector prohibitory. With such tough to meander laws, there’s a possibility that none of the restrictions on online marketplaces might turn out advantageous for the offline counterparts.

For the customers, one can be sure that the days of mouthwatering deals and discounts in Indian e-commerce might be over. These restrictions coupled with single vendor sales share capping will further mar the USP of online 26 ENTERPRISE IT WORLD MAY 2016

Fthat the policy will take immediate effect. Some of the restrictive conditions prescribed under the guidelines could also pose significant challenges and would therefore need to be evaluated closely,”

shopping as shoppers might no longer be able to avail the wide array of choices and large quantities available from a single vendor. As such, the new guideline might deter ‘big sale days’ and other such customer friendly practices on online marketplaces.

“We have been working hard to build the required digital infrastructure that allows merchants to build their businesses online. This announcement is a clear vindication of our approach. We would like to thank the government for clarifying this,” Kiran Murthi, CEO, AskmeBazaar Taking the entire picture into account, the guidelines can be termed beneficial for the sector, but it addressed the larger aspects of the rifts between online and offline retail only partially. 100% FDI would surely bring in a ton of foreign investment into an already flourishing and heavily invested in Indian e-commerce

announcement is a clear vindication of our approach. We would like to thank the government for clarifying this,”

market and the definitions and written guidelines would bring much needed consolidation to a rapidly growing but equally unregulated sector.

Allowing 100% FDI in technology platforms enabling buyer-seller interactions and easy business operations is a boost undeniably, but to implement the idea of a level playing field, the government needs to give a real push to the offline segment, rather than bringing the online marketplace to its level.

However, apart from giving it clarity and structure, adherence to the policy guidelines and regulations will be much dependent on checkpoints and vigilance in administration and implementation of the part of the government.

The policy is out and players in the sector are already underway incubating as to the best possible approach for them going forward, but how the sector unfolds in the face of the guidelines, only time will tell.

MICROSOFT INDIA // CASE STUDY

FINECURE GROWS 30% WITH THE HELP OF MICROSOFT OFFICE 365

BY SANJAY@ACCENTINFOMEDIA.COM

Office 365 helps drive growth through seamless collaboration amongst field workforce, quick visibility of critical business parameters for business leaders and implementation of security and privacy standards

Adoption of Microsoft cloud productivity solution Office 365 has helped Finecure Pharmaceuticals to streamline key business processes, improve productivity and enhance collaboration.

Protection of IP, insights from data analytics, and deeper customer engagement have helped it grow revenues 30% every year in the last three years.

Use of digital rights management and encryption technologies available in Office 365 has enabled Finecure to secure crucial IP information. The use of Power BI and analytics has provided accurate field data and deeper market insights to its medical representatives and marketing staff. This has enabled them to engage effectively with medical practitioners and key market influencers.

The company has been able to create greater collaboration amongst its scientists, technicians and management through the deployment of Skype for Business, document sharing and co-authoring of documents. In addition, insights from production and distribution data is helping Finecure increase operational efficiencies and reduce time to market.

Vikash Rajgharia, Director, Finecure Pharmaceuticals Ltd., Finecure Pharmaceuticals said, “Protecting IP, producing quality medicines, distributing them and managing relationships with influencers like medical practitioners are key business processes for a pharmaceutical manufacturer. Office 365 has helped us in each of these bringing in enhanced efficiencies and better control. The quality and speed of our decision making has improved significantly with better data insights and collaboration.”

“Finecure’s quest for excellence is rooted in leveraging technology. We took a decision to go with Microsoft cloud services a few years

VIKASH RAJGHARIA,

DIRECTOR, FINECURE PHARMACEUTICALS LTD., FINECURE PHARMACEUTICALS

“Office 365 has helped us in each of these bringing in enhanced efficiencies and better control. The quality and speed of our decision making has improved significantly”

ALOK LALL,

DIRECTOR, MICROSOFT OFFICE DIVISION, MICROSOFT INDIA

“We are pleased to see Finecure is leveraging the power of Office 365 to make a difference to the lives of individuals.”

back and it is helping us grow fast while staying compliant”, he added.

By helping to institute strong processes and workflows, Office 365 is helping Finecure maintain all specific set of standards mandated by the Food and Drug Administration (FDA). The company is certified for WHO GMP, ISO 9001, ISO 22001, ISO 14001, OHSAS 18001 quality systems towards High Product Quality Assurance, Environment Management System, Occupational Health and safety. The combined effect of all of this is that today Finecure is CRISIL 1A rated

towards “Highest Performance Capability”.

Alok Lall, Director, Microsoft Office Division, Microsoft India said, “We are pleased to see Finecure is leveraging the power of Office 365 to make a difference to the lives of individuals. With enterprise-grade security, streamlined workflows and a familiar user interface, Office 365 is the ideal choice for industries that are regulated, require protection of intellectual property and need collaboration amongst diverse workforce.“ Thousands of Microsoft partners across the country are helping to deliver benefits of Office 365 to customers. Bitscape, a Microsoft gold competency partner, has helped Finecure Pharmaceuticals in deploying Microsoft Office 365 and use the tools and solutions effectively.

Microsoft Office 365 helps solve critical business issues at an affordable price along with scalability and flexibility. Its collaboration and communication capabilities help organizations engage better with their customers, suppliers and partners globally. It combines the familiar Microsoft Office suite with cloud-based versions of the next-generation communications and collaboration services: Exchange Online, SharePoint Online, Skype for Business and Yammer. Each of these services offers individualized security features that organizations can manage and control.

MAY 2016 ENTERPRISE IT WORLD 27

INTERVIEW // HDS

28 ENTERPRISE IT WORLD MAY 2016

HDS // INTERVIEW

VIVEKANAND VENUGOPAL VP AND GM OF HITACHI DATA SYSTEMS, INDIA

LEVERAGING EXPERTISE TO DRIVE SOCIAL INNOVATIONS As the company plans to expand its portfolio to facilitate participation in digitizing the country, Vivekanand Venugopal, VP and GM of Hitachi Data Systems, India speaks out on the company’s policies, strategy and plans for future in an exclusive with Enterprise IT World.

Key Differentiator?

HDS is the well known and proven name for storage and IT infrastructure expertise which is our mainstay. Apart from this, we have been focusing on diversifying our product and solution portfolios, rapidly expanding our proficiency in advanced data analytics, Internet of Things and connected intelligence.

Customers today see Hitachi as a stable organisation delivering a lot of value consistently. The transformation within the company has put forth a very clear message. Beyond stability, it’s the value of the technology that our company brings. Hitachi offers far better outcomes in terms of helping them optimise their cost with a simple proposition called return on assets i.e. reuse whatever investments they have made. Today our conversations with customers have gone beyond IT. Collaboration with CXO community is vital in terms of discovering new customers, new markets or driving a revenue growth and finding how HDS can enable them through IT platform and solutions.

BY SANJAY@ACCENTINFOMEDIA.COM

“With our industry-leading tools for IT,we have the ability to deliver unparalleled

business innovations.”

Doing business in India Today, India is one of the fastest growing markets with a 40% growth rate.

We are focusing on BFSI, IT & ITES, Telecom, Media & entertainment and Government sector among others in the country. We project the next five years to be very promising.

Indian businesses have become more agile, and technologies such as social media, mobility, analytics and cloud computing are coming together to unleash unlimited opportunities for organizations. Also there is demand to come in from various e-governance projects. Additionally, Indian enterprises will be focusing on creating integrated data centres for optimizing existing IT assets and delivering non-stop IT services to business. This will drive greater emphasis on public cloud and software defined networking, and will drive the demand for smarter and more secure storage infrastructure and data management systems.

New Opportunities in IOT and Analytics Nowadays, customers have implemented analytics and also integrated

business intelligence and data warehousing.

They are constantly looking for ways to optimize their investments and that is where Hitachi Data Systems comes in. HDS is building a robust analytics framework that uniquely combines Hitachi’s formidable industrial, societal and business expertise with its rich portfolio of data infrastructure and analytics solutions. With our industry-leading infrastructure, content management tools for IT, we have the ability to deliver unparalleled business innovations that integrate OT and IT to distil value from Big Data and the Internet of Things Performance- This year and next We have been leveraging the power and technology of Hitachi family and combining them with our IT platforms for the betterment of society. Many government projects like the ‘mygov’ initiative, e-Procure, e-Courts and Central Crime Research run on HDS platforms.

Today, 22 states in India leverage Hitachi IT solutions to ensure they have a disaster recovery solution in place. By 2017, we will be rolling out first innovations with HDS label on them.

We’re closely aligning the key areas of our business (HDS, Hitachi Consulting, Hitachi Automotive and Hitachi R&D, etc.) to extend and accelerate our leadership. In 2016, Importance of digitally savvy workforce The enterprise business of today demands constant communication to keep the work moving. Harnessing digital transformation for productivity involves creating a workplace culture where the digital generation can thrive. They need to be empowered with new digital tools for collaboration and workplace productivity.

Businesses also need to be open to new practices such as the crowdsourcing of ideas to drive innovation and value creation. Such practices will help businesses to attract talent and address the skills shortage and productivity issues that are hampering growth.

Expectations for future We expect HDS to become a major player in vertically integrated technology solutions in public safety, healthcare, connected cars and energy. With our definite focus on content and data management, HDS has become a bigger and more engaging company. Our focus is aligned towards social innovation rather than pure-play storage and our growth strategy is intended towards diversifying our solutions portfolio while leveraging the unique strengths and synergies of Hitachi.

MAY 2016 ENTERPRISE IT WORLD 29

FEATURES // ENTERPRISE SECURITY

“Education efforts from industry players have created higher levels of IT security awareness in the business world, and

BY SANJAY@ACCENTINFOMEDIA.COM

more firms have implemented basic security measures that can thwartdirect attacks effectively.”

BATTLING THE ENEMY WITHIN Traditionally, cyber-attacks on corporate networks have come from outside the organization.With the growing usage of personalmobile devices and the rise of the Internet of Things (IoT), however,the danger now also comes from the walls within.

30 ENTERPRISE IT WORLD MAY 2016

ENTERPRISE SECURITY // FEATURES

M I C H A E L

X I E

FOUNDER, PRESIDENT AND CHIEF TECHNOLOGY OFFICER, FORTINET

T

he world moves swiftly; the IT security world even more so. Just a couple of years ago,securing the enterprise would basically consist of protecting anorganization from external intruders. Today, the battle has changed ground.

Education efforts from industry players have created higher levels of IT security awareness in the business world, and more firms have implemented basic security measures that can thwart directattacks effectively.

This developmentis forcing hackers to up their game by figuring out alternative ways to get their hands on valuable enterprise assets.One new strategy that is becoming more common across the world is for hackers to gain entry to a corporate network by targeting its weakest points. Such points can include an unsecured employee mobile phone, or a workstation with limited access to corporate data. These weak points typically reside in low value segments of the corporate network.

Once the hacker breaks in and gets a toehold, however, he can often navigate to other more valuable parts of the network −which tend to be much more rigorously protected from external attackers −quite easily.

This “lateral movement” modus operandi proves to be effective most of the time because many organizations do not isolate different segments of the network from one another. Moving from segment to segment is usuallya breeze once hackers get into the network.

A few trends will make such attacks from withinthe organization more common in the coming years: 1.

The increasing adoption of employeeowned mobile devices in enterprise environments. These are often poorly secured and provide a weak point of entry into the organization for hackers.

2.

The exponential growth of IoT devices.

Early and even current versions of these devices are not designed with security in mind, and are very tedious if not impossible to secure properly.

3.

Advancement in hacking techniques.

Internal Segmentation Firewalls Needed Traditionally, organizations deploy firewalls at the perimeter of the network for protection.

Edge firewalls label all external traffic (i.e.

Internet traffic) as untrusted, while designating all intra-network traffic as trusted, and handle them intwo distinct ways. There are no grey areas; no ambiguity.

Unfortunately the world isn’t black and white anymore.

With the rise of attacks originating from weak segments of the network, the line delineating trusted and untrusted traffic has blurred. Merely deploying firewalls at the edge of the network is no longer adequate −organizations need to re-architecture their network such that internal firewalling can restrict malware flow between different segments of the organization.

According to research firm Forrester, enterprises have built strong perimeters, but well-organized cybercriminals have recruited insiders and developed new attack methods that easily bypass their current security protections.

Security and risk professionals today must make security ubiquitous throughout the network, not just at the perimeter.

Forrester advocates the zero trust security model, where the network is securely segmented, and all traffic is inspected and logged. With such a model, the information flow between an engineer and his/her marketing colleague seated next to each other, for example, will no longer proceed unchecked. Because these two employees are assigned to different network segments and an internal segmentation firewall (ISFW) is in place, proper policies will be applied and logs will be generated for any traffic traversing between the two departments.

ISFW comprises two kinds of technologies − policy-based segmentation that identifies a user’s parameters, and dynamically and consistently enforces a security policy controlling the user’s access to enterprises resources; and firewall segmentation that divides up the internal network

to enable traffic analysis, logging and full security control.

An ISFW does not replace the edge firewall.

Instead, an ISFW provides multiple touch points within a network in order to provide security between existing network boundaries, or create entirely new segments inside of existing network boundaries. It also improves visibility by letting IT management see all layers of the network in one pane of glass.

Depending on the level of security needed between each network segment, the types of protection enabled will vary. Once a firewall is deployed into each segment of an enterprise network, its policy, loggingand various modern detection featurescan help identify and quarantine users that have been compromised. Also, the firewalls would make it much harder for hackers to do reconnaissance and discovery even if theyhavestarted to make their way inside the company network.

ISFWs should work in synchronization with one another, leveragingthreat intelligenceand be complemented by advanced persistent threat (APT) detection solutions like sandboxingand endpoint security solutions so thatactions can be taken to identify compromises and quarantine them as soon as they are discovered.

Removing the Performance and Cost Barriers Enterprises’ traditional objections to putting a firewall in front of each network segment have beenaround performance and price. Because intra-network trafficvolume can be many times that of Internet traffic volume, not many firewalls have the capability to handle the workloads without significant latency. Those that can handle it, when deployed in large numbers to cover each network segment within the enterprise, can make the cost prohibitive for many organizations.

Today, however, attainable solutions exist.

Modern firewalls that leverage custom ASIC chips can be fast enough to handle internal firewalling and be cost effective at the same time.

Some may recall that per-port security was all the rage a few years ago, until implementation hurdles put an end to that promise. Current ISFW technology is a step towards reviving that promise. As technologies in switching and access port security evolves and performance improves, we will be able to combine them with ISFW to reach that goal.

The concept of internal segmentation firewalling has put the network security industry on the cusp of an exciting era. Firms that want to take their operations − and their business − one step ahead of the competition should take advantage of it.

MAY 2016 ENTERPRISE IT WORLD

31

FEATURES // START UP

ENABLING THE MARGINALIZED TO EARN MONEY WITH RESPECT Auto rickshaw drives would never be treated or perceived now the way they have been perceived for ages. Thanks to the ICT evolution and efforts of some startups, who through Ola or Uber equivalent Apps, are trying to change their lives and bring respectful earnings.

32 ENTERPRISE IT WORLD MAY 2016

START UP // FEATURES

S A M A R

S I N G L A

CEO & FOUNDER, JUGNOO

T

he auto rickshaw market in India is 10 times the size of the taxi market in terms of rides/day. In spite of that, auto-rickshaws have remained highly underutilized due to inefficiencies prevalent in the conventional hailing procedure. People find it inconvenient to hail an auto-rickshaw by the roadside owing to various factors such as availability and fares. The drivers instead remain idle most of the time and whenever they get a chance, they overcharge the customers. This in turn, makes customers think that the auto-rickshaw drivers are unreliable, creating chaos at both ends.

And often times the auto-rickshaw drivers are seen having mid road skirmish with passengers on petty things, mostly on the fare. Although the fare of auto-rickshaw is the lowest but people do not treat them respectfully or even hesitate to give them their dues.

Of course for this apathy, no one but the very as a means of earning their auto-rickshaw drivers are responsible. daily livelihood.”

We have seen the streets of US where some cities allow vintage auto rickshaw rides and they are overpriced and people hail their toil and pay them hefty. But in India things are different. However, things are going to be changed for better now as the startup have started focusing on the auto-rickshaw market by creating aggregator Apps. For example, the Apps like Poocho, mGaddi, Jugnoo, etc. are becoming popular day by day. Even Ola, the Indian - developed App for taxies bookings have also given access to book auto-rickshaw. This not only creating respectable livelihood for the auto rickshaw drivers but also giving easiness to the passengers and in turn creating IT entrepreneurs in India.

The number of these App providers are growing gradually. This is natural though in the country like India but sustenance is a very big challenge. Maintaining Apps, updating it and securing it from the unauthorized access is a big challenge and the developer companies need to have money power to do so, which they raise from various domestic or international lending agencies. But dealing with auto-rickshaw drivers is no mean task?

Samar Singla, CEO & Founder of Jugnoo said, “Initially, we faced reluctance by auto-rickshaw drivers to adopt a technology based App as a means of earning their daily livelihood. It took a lot of convincing and training to get them on board with Jugnoo.”

So Jugnoo is a mobile App, aggregating auto-rickshaws via technology and enabling optimum utilization of resources. The company has raised $11.5 million in two rounds of funding till now from the investors like Snow Leopard, Paytm and Freecharge.

Singla added, “Jugnoo aims to double the income of every auto rickshaw driver in

BY SANJAY@ACCENTINFOMEDIA.COM

“Initially, we faced reluctance by auto-rickshaw drivers to adopt a technology based App

the country and provide reliable and seamless rides to users at affordable prices.”

The cost of the App for auto-rickshaw drivers is zero but what the auto rickshaw needs to have is a smartphone with Jugnoo App installed in it.

The company has head count of 30 developers who are responsible for developing the App and the senior leadership of the company including the CTO and Co-founder, Chinmay Aggarwal and Product Manager, Saurabh Wadhawan – both manage and update the App under their own supervision.

Singla maintained, “There is no call centre involved for Jugnoo. We operate entirely from our App. To use our App, all one needs to do is install the Jugnoo App on their smartphone and they can then book their ride with just a single tap.”

The App has been created in such a way that it works on 2G network and takes only 4 MB space in the phone. Plus, the fares of Jugnoo are cheapest as compared to most of the competitors.

Today, only Jugnoo has about 2.5 million registered users and is present in 29 cities of India against the mammoth population. There are about 5 million auto-rickshaws in the country and at present Jugnoo has over 10,000 autorickshaws on board.

So, when it provides extra revenue for the autorickshaws, the App developers’ revenue comprises from the convenience fee from the users and some percentage from the auto-rickshaw bill –to be precise is 10-15%. It means the more people use the App, the more is the revenue for the developers. Therefore, the experience of the interface has to be exceptional so that people use it again and again. Jugnoo gives its users an option to pay via Paytm. Users even can rate drivers in Jugnoo and this feedback is analyzed at a regular basis to maintain quality of drivers with Jugnoo.

Singla concluded, “We intend to be an undisputed leader in this space and capture at least 10% of the total auto-rickshaw market in the country.

Currently, we are present in 29 cities of India and we plan to expand our reach to 100 more cities by the end of next year.”

When the company is also expecting a break even by FY 2017, they also launching their B2B initiatives. And pilots are in process with some of the biggest e-commerce companies in the country.

FINALLY… Even though technologically and user interface wise, the App is very user-friendly, light weight and inexpensive, but there is required certain amount of marketing activities. To which, the company addresses largely through word of mouth and also engages in user referral campaigns through social media.

MAY 2016 ENTERPRISE IT WORLD 33

THE STUFF // PRODUCTS & SERVICES

IBM

VCE

IBM FlashSystem A9000

Cloud Capabilities with VCE VxRack System 1000

IBM FlashSystem A9000, the all-flash array incorporates industry-leading performance – a minimum latency of 250μs (microsecond) -- to solve the challenge of accessing the massive amounts of data quickly for cloudbased applications and workloads.

Consumers today are demanding cloud-based applications that are fast,

easy and intelligent.

Sub-second response times are critical when data is retrieved from the cloud to deliver a unique, personalized and positive customer experience. IBM MicroLatency technology transfers data within the flash array via hardware instead of the added layer of software.

Also built into the solutions are features designed to solve cloud

requirements such as quality-of-service (QoS) to prevent the impact “noisy neighbor” problems have on application performance, secure multi-tenancy, thresholding, and easy-to-deploy grid scale out.

The FlashSystem A9000 comes fully configured which helps drive down the cost of implementing an all-flash environment.

Its grid architecture, provides easy scaling up to the petabyte range. The FlashSystem A9000 and A9000R both incorporate data reduction features, including pattern removal, deduplication and real-time compression, as well as IBM FlashCore technology to deliver consistent low latency performance. They are priced as low as $1.50 per gigabyte.

CAPABILITIES… • Can save labor costs by simplifying storage management • The innovative new user interface enables agile orchestration of private and hybrid multi-tenant cloud environments • Provides cutting-edge data protection that includes space-efficient snapshots and synchronous/asynchronous replication

VCE VxRack System 1000 expands capability to provide a turnkey cloud-native IaaS experience through new ‘Neutrino’ nodes.

The flexibility of the VxRack System is rooted in its rack-scale design, allowing enterprises, ISV’s and Service Providers to leverage different node types for different workloads as they accelerate their digital transformation initiatives.

The VxRack System enables workloads to operate at scale by providing a fully engineered hyper-converged rack-scale system – compute, storage and networking – with integrated management.

This delivers simplified data center operations, greatly reduced total cost of ownership compared to a traditional SAN, and easy scaling-on-demand.

CAPABILITIES… • A foundation for multi cloud-native services including OpenStack, VMware Photon Platform, and Apache Hadoop.

• Offers anti-glare, multi-touch display • The embedded dual digitizer also works with a digital pen.

LENOVO

B Y S A N J AY @ A C C E N T I N FO M E D I A . C O M

LENOVO NEW CONVERGED HX SERIES APPLIANCES The new Lenovo Converged HX Series appliances featuring Nutanix Acropolis and Prism software aims to simplify deployment and accelerate business value for the robust Indian market.

These appliances are expected to deliver similar cost savings and business value by marrying world-class Lenovo servers with Nutanix web-scale software.

34 ENTERPRISE IT WORLD MAY 2016

These new appliance are designed to simplify infrastructure, reduce deployment and management costs and improve server platform dependability. Built on the number one in x86 server reliability platforms and leveraging Nutanix’s leadership position according to the Gartner Magic Quadrant, the co-engineered Lenovo appliances will help customers focus on greater efficiency.

CAPABILITIES… • Optimized for VDI and smaller virtualization workloads.

• Optimized for Server Virtualization workloads, Databases and other I/O intensive workloads

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