THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
Copyright © 2012, 2013 The Entrepreneur’s Radio Show
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
Episode 112: Romanus Wolter In this episode, Travis talks to Romanus Wolter. Romanus is a successful entrepreneur, filmmaker, and author. Through his experience and wisdom gained over the years, Romanus applies his knowledge and shares them with entrepreneurs who find his methods enriching and unique. Romanus also works in the film industry and applies his skills in the creation of his films, as well as coaching and mentoring of aspiring business owners. Romanus and Travis share a wealth of information that can help business owners to cultivate their ideas in order to inspire them to create the next best product or service for their business. He encourages entrepreneurs to cultivate their ideas and not be afraid to enlist the help of other people. He also shares his 3 rules to live by in getting inspiration and developing ideas. These and so much more are what you can expect from this episode of the Entrepreneur's Radio Show.
Why Teaching What You Know Makes You A Great Entrepreneur TRAVIS: Hey, it's Travis Lane Jenkins welcome to episode number 112 of the Entrepreneur's Radio Show, a production of rockstarentrepreneurnetwork.com. I hope you're enjoying the wide variety of people from different industries and different mindsets that I've been bringing to you. I do this because I want to challenge you to think in different ways. There's an alarming stat that you may already know but I'll read it just in case because I'm sure there's some people out there that don't. 96% of all businesses go out of business within 10 years. Now this is typically due to those types of businesses doing the same thing that everyone else is doing the same thing that everyone else is doing in their specific industry rather than being bold enough to innovate, think out of the box, and doing things in a complete different way. Success in today's market requires that you be different and much better than your competition if you really want to thrive financially. That's why I'm excited to introduce you to Romanus Wolter. Now, Romanus thinks from a complete different perspective, and it's going to challenge you to look at things in a very different way. So be sure and bring something to take note. Before we get started a quick thank you for the 5 star rating and review on iTunes from Big Magic Al in the United States. Great return on time invested is the headline. Magic Al went on to say that the show was great and that he really valued the content. There was learning for growing his business. Big Magic Al, thank you so much, I really do appreciate it. Just in case you don't know, writing a review does help us reach more entrepreneurs like yourself. If you have time and you find value in the show, I'd appreciate it if you'd go leave us a review and tell us how we're doing on either iTunes or Stitcher. And of course, I'll recognize you and say thank you on air. So, one last thing before we get started, as always, I like to remind you that there are
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
3 ways you can take these interviews with you on the go, to workout, to driving. I'm getting to where I drive with headphones in my ear because I can control everything that I'm listening so easy from my iPod. And it transitions from my car, or my other vehicle that I drive, or while I'm walking, going into the gym, shopping. Now, you can do that through iTunes, Android, or Stitcher. Just go to rockstarentrepreneurnetwork.com, if I can talk, and click on the iTunes, Android, or Stitcher button right there on the menu, and it will take you directly to the podcast where you can subscribe to the show if that's what you want to do. So without further ado let's go ahead and get down to business. Welcome to the show Romanus. ROMANUS: Thank you Travis, it's great to be here. TRAVIS: Man, I'm super excited to hang out with you. You've got a pretty impressive set of accomplishments reaching over 2 million entrepreneurs on a monthly basis. And you're known as the Kick Start Guy. Can you give us kind of the back-story of how you got there-- the whole story? I feel like it's instructive to hear how people accomplish those types of things. ROMANUS: So, how I accomplished it was establishing a goal and finding a way to go for it. That's the bottom-line, right? TRAVIS: Right. ROMANUS: And it started, I actually grew up in Taipei, Taiwan. I moved there when I was 4 with my parents. And when I moved there we lived in the side of a hill. And before me there was like rice paddies, and people working in the fields. And when I left 14 years later Taipei, a city like New York developed before my eyes. So as a kid I thought, hey, if you want to achieve something you can do it. That really set me on my journey. TRAVIS: Right. ROMANUS: It's the evolution that I felt just as a youngster saying what can be created if by putting your mind to setting a goal. TRAVIS: Right. You know it's funny how when you get crystal clear about what you want. And I see that that's a common mistake a lot of people make is they never really get crystal clear on what they wanted then they don't try to put a timeline on it. They really don't hold their selfaccountable to that do you agree with that? ROMANUS: Yeah, absolutely. And I think more important than setting that crystal clear goal is actually the willingness to change it. TRAVIS: Right.
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
ROMANUS: Because so many times what I see is people are like, you know what, I was told to write down this goal and this is what I want to achieve and I'm not diverting from it no matter what I learn. TRAVIS: Right. ROMANUS: Because they view that as a failure. TRAVIS: Right. ROMANUS: And success only comes from setting that goal, taking action, and then looking at you goal again from what you learned in the marketplace, or from your friends, or from your colleagues. TRAVIS: Yeah, I agree with you. I think you've got to learn to be accurate rather than being right? ROMANUS: Yes, exactly. TRAVIS: Which means a pivot at times, right? ROMANUS: Yeah. I think I pivot probably 10 times a day depending on who I talk to and what I learned. But that's how you succeed. If you're going after your goal and you think what is right, and you're the only one that thinks that way you're not going to really sell too many of those items. TRAVIS: Right. So, you set a goal. How does that take you down the path of being able to help educate and speak to entrepreneurs on a monthly basis like that, 2 million people? That's a pretty big audience. ROMANUS: From there I went and came back to the United States, and I had my masters in international marketing. And my goal when I got masters was to work in Europe to figure out how people in Europe thinks and how do they develop products and services, and is it any different than what we do here. It was really about discovery, discovery of how people can create what they want in their lives. That's in my life goal, and empowering people to do that. I actually chose my master's program by the one that had the best leads into working in London. And so, during my program I told every teacher, because my goal was to work in London, right? I told every teacher and everyone I met I'm like I'm Eric and I want to work in London. I want to figure out how they do it Europe. And it was a teacher that introduced me to my first job over there. Because by saying what your goal is, it frees you up to ask people for help in my opinion, right? Instead of just saying what your goal is and encouraging yourself to go get it, no, what it
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
does is by writing it down now you can tell other people what your goal is and allow them to help you achieve it. And that's what entrepreneurship's all about. TRAVIS: I like that. It has an unintentional way of enlisting people's help. ROMANUS: Well, I always view people as willing to help you if they know how to help you, right? The big challenge is most likely they don't, you know. And that's where fear might come in because they don't know it would be like, "Hey wait, do you want to do that? What about your business plan? How are you going to make money? Who's going to be your customers?" They start asking you all these questions thinking that they're helping where you're like, "Oh my god, I haven't gotten there yet." So, if you ask a specific, instead telling them your goal, maybe a specific action you need-- like, "Okay, I want to create a movie. Do you know anyone that has written a movie before?" You know you want your big boys, you ask that specific actionable goal and that some people can help you. They're like, "Yeah, my brother's friend just did that, let me connect you." TRAVIS: Right, now the interesting thing. What you're talking about is people have a way of letting the air out of your tires in your dreams. Unfortunately, it's normally family and friends that does it. And it's really because they love you and they don't want to see you go through tough times. And you're kind of explaining the reverse side of that. And I completely get it because I've lived it. If you get out there, mix it, don't worry about what the naysayers are saying. And try to surround yourself by people that have done it, or know someone that have done it because those are the people that are likely to extend a hand and show you what has worked for them. ROMANUS: I think there's a good way to distinguish between people that love you and are trying to help you, and naysayers, right? I totally agree. The people that love and they're surrounded by you want to make sure you don't suffer, right? They're like, "We love you, we don't want to see you suffer." So therefore we're going to try to ask you all these questions and make sure you have it. A naysayer on the other hand probably has experience in the goal that you're going after. And they're going to come and say, "Do you know how hard it is? This is why you're going to fail." What the naysayer has is information that will help you succeed. So whenever anyone says that's going to be so hard, there's some obstacles you're going to face. I always ask them, I'm like, "Well, how would you work on that obstacle?" Because they have some information to share with me. They probably just didn't keep going. TRAVIS: Uhm hmm ROMANUS: That obstacle probably stopped them. So I learned how they would've overcome it and apply it to my thing, and then move past and go to my next action.
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
TRAVIS: Yeah, I like that. Did you start out with the dream of wanting to create a family? Was that the vehicle that helped take you to Europe? ROMANUS: Yeah, my goal as a little kid was to have my own business. I grew up in a household of an entrepreneur. My dad actually moved from Indiana to Taipei, Taiwan with 4 little kids back when it wasn't developed, and took a risk in a better company that he was very successful at. And again, watching him I knew t was hard watching him but watching this country develop before my eyes. I'm like, "I want to create something of my own." TRAVIS: Right. ROMANUS: So that instilled in me. And when I started going about that, everyone told me how hard it was and how impossible it was. And my entrepreneurial parents, my dad's an engineer. I told them I wanted to go to business school and they're like no, take engineering, become an engineer because you have a stable foundation for the rest of your life. And I was like, how odd is that? I always liked to look at things and see what fits in or if they're odd. And I was like why would they be telling me not to for my dream when they kind of lived for their dream? TRAVIS: Right. ROMANUS: And then I've realized by talking to my dad that it actually wasn't a dream to do what he did, it was his way to support us. And to me that was a huge eye-opener because I always thought, "Wow, he went through all this, he wanted to go overseas." He was like, "No, I thought I'd make more money over there. I wanted to support my family. I had 4 boys." And that's when I told myself I want to help people go for their dreams and make money from it so that they can live their life they love. That one conversation with my dad kind of instilled in me. And that kind of started going, how do you make that happen, how do you empower people to believe in themselves and create a business that makes money that can support their lifestyle. TRAVIS: And how do you do that? ROMANUS: I have 3 rules to live by. The first is write it down, just like we just said, right? The next rule is tell everyone about it. At grocery stores in fact I stand in the longest lines because whatever I'm working on-- I'm like, "Hey, there’s a person that catch an audience. Let me see if they know anything", right? TRAVIS: Uhm hmm ROMANUS: So, write it down, speak from your passion, and ask for help. And you'll discover how to do it, and then take action. Who cares what the action is, there's no right action. Because so many times people take a couple of action and then they're like, "Oh that didn't
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
work. I should've done this differently." And usually that I should've done this differently comes from information they just gathered, right? But new information they have-- So I always tell everyone, you're taking the best action from the information you have right now. Trust yourself, take it, learn, move on. TRAVIS: Right. Well, you know the interesting thing about that is the action change as the revenue grows. And so, constant movement is a critical form of education. It's real world AB testing to a certain sense, right? ROMANUS: Yeah, absolutely. And the action totally changes when you’re serving other things. When you have other people helping you, you're also like, "Wait, you mean I don't need to do that anymore?" If someone else is doing it that's when the magic happens, when you can free yourself up to be a little bit more creative. TRAVIS: Right. So, you consider yourself an entrepreneur as a filmmaker or is it through other things? ROMANUS: So what I do is I constantly challenge myself to learn in the world. A day without learning something I don't know something about is what I call boring. TRAVIS: Right. ROMANUS: So, every 5 or 6 years or so I attempt something that some people say is impossible to hide. I attend something that some people say is impossible to hide I've encountered in my life. So right now this is not my 5th year as a filmmaker, 5 years ago there was a big thing that said you can't create an independent film without stars and do it in a way you can get worldwide distribution. It's really hard. It's impossible, blah, blah, blah. I'm like, "Okay, I'm going to go do that. What are the actions I need to take? Let me see if I can actually do this." And that's what I accomplish. And now I'm actually moving on to creating a system that will help people create their dreams and by asking their audience for help. So now I'm going in to the tech world. So moving into that area there's always a different way to apply the knowledge you have and help people succeed. TRAVIS: Right. So at what level were you able to monetize the filmmaking aspect? Because that can be a very profitable business if you hit it right. ROMANUS: Yes. I don't know what level you mean. TRAVIS: I mean, do you share your revenue that you hit with the filmmaking business?
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
ROMANUS: Oh yeah. It's a same revenue model as the filmmakers. The movie was actually picked up by Phase 4 which is a huge distribution company. And MarVista took the international sales. I think we're in over 20 countries now. Phase 4 took our domestic thing. We had a theatrical release and it's available everywhere on video-on-demand. In the United States it's called Doggie B and internationally it's called Doggie Boogie. TRAVIS: And so, what type of revenue has it generated? ROMANUS: Definitely more than our money back. TRAVIS: So it's profitable. ROMANUS: It's profitable. TRAVIS: So you're too modest to say. Okay, now you've transitioned from the filmmaking. Is that something that you're no longer going to do, or are you just focusing-ROMANUS: Every time I take on a new adventure it kind of combines everything I have in my life that I've done to date. So I actually bring everyone along with me. So no, the new venture incorporates filmmaking, television productions, as well as helping business owners innovate with new products and services. So it's combining my entertainment experience with my business experience to help both entities innovate and grow. TRAVIS: And so, do you feel like this process really kind of applies across the board to all industries? ROMANUS: I can say that, yes. Now, that was my question because my first book which is Kick Start Your Dream Business, I developed a process that people can go through from taking an idea to the market. And that was actually developed while I was in London because I worked for business in the community, which is-- for instance Prince Charles' organization where we go into small businesses in England and say "Hey, how can you expand your services and products for the rest of Europe?" So going in and actually working with the entrepreneurs rather than just saying I have high MBA really helped me define and look at that process. And everyone asked me they're like, "Well, did that process worked for everything?" And I'm like, "Yes." Well, now I can say yes it does. The idea of getting your goal down, changing it from the marketplace that you learn, and empowering people to give you suggestions and ideas. And really listening to those ideas and incorporating them changes the world that you live in. When I was writing Doggie Boogie as a matter of fact, I read into the script like everyone does. And I stop people every 10 pages and I'd say, "Hey, do you have any ideas? What do you think? Where do you think this character's going?" And someone came up with this bright idea, there's about 15 people in the room, and I'm like, "Cool. I think I'm going to incorporate that into the
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
beginning of the movie." And this guy goes, "What?" And I go, "What?" And he goes, "Well, I'm a writer and I would never take someone's idea and have it influence my creative thought. It's my movie, it's my thoughts." And in my mind I said, "Well, guess what, your movie's only going to be seen by you then." Right? Because if you're not going to get input from everyone else, that one person that has an idea or criticism, I always multiply them by a million, because I think I'm going to sell a lot. And I'm like, "Hey, if you don't want to include your audience in the process that's a block to you. TRAVIS: Yeah, that's definitely-ROMANUS: It takes a removal of ego of yourself thinking that you have a better idea than anyone else out of the world. I think that's another thing, as you progress with your ideas in the world, all of a sudden you're going to find three other ideas that are similar to yours. You think you have this unique idea? You start investing in it, you'd be like, "Oh, someone else already did that." With Doggie Boogie it was dog dancing for me. I'm like knowing that same dog dancing that's awesome. I saw it -- it’s my unique marketing angle. And then a dog dancing team won Britain's Got Talent as I was writing the film, I'm like really? TRAVIS: No, go ahead. I didn't want to interrupt your flow there. ROMANUS: No, that's it. TRAVIS: Okay. So now I understand your process for evolving your business. Where does your marketing tie into this? Or is that something that you're a part of? ROMANUS: Marketing of the movie? TRAVIS: Well yeah. Any of the products that you create, are you a part of that? ROMANUS: So I always find partners for marketing. And the way I do that is I find organizations or companies that have the same mindset can benefit from the product that I've created, right? I find out who are these people and I call them octopus people. It's like one place -- an octopus on top of a head and all the tentacles stretch out, that's what I look for in marketing. What's one place I can go that gets lots of my customers? And those are the partners I take and that's the way I usually market. And that can be a social network that can be a non-profit, that can be a company that co-sponsors an event, anything like that, that you can come up with that will benefit from your product is a great way to market. TRAVIS: And so would you typically go get funding for these, or would this all be a bootstrap approach?
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
ROMANUS: I always take the bootstrap approach because once you bring money into it everything changes. So for example with non-profit organizations, right now I have a product that is going to really affect the maker movement. The people that are do-it-yourself created. And I contacted the president of Maker Faire which is a huge-- thousands of people come to Maker Faire and show out their wares. And immediately she's like, "Are you going to get some sponsors for me, are you going to get some money?" And I'm like, "No, I'm going to benefit you by getting you publicity because this is what I'm doing. And it's going to help makers create more makers if you want." If you give them benefits according to organization leave money out of it. Now, there's stuff to be created like marketing materials and things like that. Well then, ask you progress in your relationship you can set a budget for that. And they probably have a sponsor that will create the marketing materials. So on the non-profit side, that's a really good way to go in and see how you can help each other gain publicity, get your ideas out there. And then if there's money to be required there’s a way to find it you’ll find it there. TRAVIS: So, if you don't mind, how old are you? ROMANUS: 50 TRAVIS: 50? Okay. You sound like you're 24. ROMANUS: Yeah. TRAVIS: And you have a very unique way of thinking about things. I love unique ways because it challenges me to kind of step back and look at things, right? And see what I'm missing, because I don't have to be right. I don't have to be the one that has all the answers. Just like you explained early on. I'm more interested in growing, and refining, and constantly improving. And I believe that needs to happen no matter how old you are. And so I love the complete different angle that you're coming in at this, it's so unique and creative. Do you get that very often? ROMANUS: Yes. And I keep challenging myself to come up with unique ways to build businesses and create success. Because I wanted to figure out what makes an entrepreneur, right? And I think you hit right on the head. And entrepreneur is a person that take I call is what is given in the world. So we know certain things in the world, right? Those are given, I don't do anything with those. They're already there. I look for the things that haven't been created yet. What’s the new way to create something, what’s the new way to market it? Because I can always fall back in this, right? Just like buying an ad or do anything like that. I'm like, "Okay, if it's required I will do all those. But let me find a different way to go do it." And the idea of giving people a process where they can state a goal and get feedback on that goal that provides solutions and challenges they face is where I'm headed next. And I think that gets the
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
motivation high, it engages your audience. Because when people asking where your idea is, you're like, "Okay, I better do something." TRAVIS: Right. ROMANUS: It's really that motivation. How do you keep motivated to go for your dreams because it's hard. It's not easy but guess what, everything in life is hard. That's another given. Everything in life is hard. I'm like, "Okay, that's a given, I'm not going to complain about that anymore." TRAVIS: Right. Most worthy things are a challenge, right? ROMANUS: Yes. TRAVIS: So, let me ask you. Beyond the three rules that you live by, what do you feel like most people are missing as an entrepreneur, just looking back on your experience. ROMANUS: You said it a few seconds ago, the ability to be wrong and to accept that, right? Not always have to be right. And that's why asking for help really brings you into a mode that you're like, "I need help." And for people to say is really difficult, because we're taught, you're an entrepreneur, you're a leader, you're ahead of the game. And then you come in and you have to ask for help. And that's very humbling, right? But if you incorporate that into your life. And you look at it it's no longer humbling, it's energizing. Because now everytime you ask for help you're looking for those little clues of how you can create your business differently. And it's from other people that you'll get those clues because you know what you know, and they'll give you other ideas. So it's really the ability to not tell everyone that you're right and to show everyone that you're right. But to accept that you need help and to ask for it. And ask for it in a specific way that people can give you advice or connect with you to someone that has really advice you need. Because someone's been there before. TRAVIS: Yeah. I think when you said be specific, I've seen people ask for help and the help they're asking for requires so much work on the person whoever's willing to answer to get to really what they need that most people never offer to help them. Does that make sense? ROMANUS: Absolutely. You can't ask for a big goal because they're like-- someone's asked me like, "Hey, do you have a template or a script. Because I have this idea, I want to write a script." I'm like, "Yeah, that's how it works." TRAVIS: Right.
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
ROMANUS: But if they say, "Hey, do you mind giving me some feedback? Can I share an idea with you? You see if it's-- marketability can I take 5 minutes of your time." I'm like absolutely. The way I function is I end each night with what I call my question of the next day, okay. What is the thing stopping me right now for achieving my goal, the one thing. Maybe I contact at WalMart. If I got my products into Wal-Mart that'd be great. Maybe some manufacturer for my product. What is that one thing I need right now? I write that down in the morning, I ask everyone I meet throughout that day that one question. "Hey, do you know anyone that's gotten distribution for their film?" Let's say that's my biggest challenge. I finished the film, I need a distributor, how can I get the contacts in? I ask everyone. If I'm talking to him in the grocery store, if I'm on email. I'm like, by the way, put it on Facebook because if you want to know any distributor, or someone that got their film distributed. I get an answer from that specific question that day. And I don't stop at my first answer because that first referral may not work out. They're probably busy, they may not return my calls. The second one may not turn out, but the third one that I kept going, I kept asking that question all day is my partner in crime and we go in charismatic. TRAVIS: I really like that thought process that you're explaining there. ROMANUS: Yeah. You taking that one specific goal. No one needs to know everything, right? You need to because you're the entrepreneur. But they need to know how to help you, and you need it to ask for that specific help, and they will help you. TRAVIS: Right. So, there's something that I wanted to highlight and shine a light on it from my perspective is what I see happen with a lot of entrepreneurs is they don't understand certain immutable laws. And you described that as things that cannot be changed. ROMANUS: It's a given, yeah. TRAVIS: Right. And a lot of small business owners that I talk to and work with are trying to break several immutable laws because they don't understand them, right? And then, the older I get and the more experience I have, and I'm 48 now. I come to realize how little I know as far as what exactly the public wants. And what I mean by that is it's best to AB test to things when in doubt and it's possible. ROMANUS: Absolutely. If people knew what the public wanted then everyone would have their hit, right? TRAVIS: Right. ROMANUS: Everyone had their criticism but you learn for those. And the best way to find out. So, one of my first products I developed as an entrepreneur was a board game, right? A friend
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
and I came up with this idea and we developed a prototype just by drawing it out. And I'm like, "So how do you develop a board game?" And I went and talked to people on what they do. "Go get your game manufacturer, show it to people, try to get your sales." And my one rule is we never manufacture anything without details. Why would you do that? That's crazy. Why would you spend money without-- And that's if you know that there's an actual market for it. And so what we did is we went to a GameStop with our game, the prototype, ask for a manager, Charles only said what do you think? Write your feedback to make it better. That's always a great entre’ because people like to survive? Right? We want your feedback to make it better. Well, the manager loved it. And I'm like, "Well, can I take down your name and card? Okay, thanks." Then I went to another GameStop. So there's another manager. "Can I get your card? You said you could sell some of these." Then I found out who the buyer was for GameStop and since then guess what, I've already talked to 10 of your managers and they said they'd sell this game, do you want to buy it? What do you think he said? TRAVIS: Yes. ROMANUS: Right. So go out there and do that hard work. Find out is your product worth it, walk in to that store. And do it during a non-busy time, right? During Wednesday is like the slowest day or something. Tuesdays, Wednesdays, around 1, and go talk to people in stores. They meet your customers every day. "Hey, would you display this product? Where would it go in your store? How can I improve it?" Get them on your side, right? And then use that as ammunition to get your sales. TRAVIS: That's brilliant advice, most people do the reverse, exactly what you were explaining. ROMANUS: That's what we're taught, right? We're taught write your business plan, write your product, go test it, you know what I mean? TRAVIS: Get a patent on it, right? ROMANUS: Yeah, that whole process needs to be reversed. Make your prototype and go see if it works, and change it until it does. TRAVIS: Right. Well said, completely agree. Hey, let me ask Romanus, what book or program made an impact on you related to business that you would recommend, and why would you recommend it? ROMANUS: So the book that has always influenced my life, it's a business but it's a very creative business is Rebel Without A Crew. It's by Robert Rodriguez. He's a filmmaker that wanted to make a film. And guess what, making a film is a business, it's actually 5 different businesses because you have your development, pre-production, production, distribution, and
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marketing. And this is when people are spending millions of dollars on films, this guy came out and spent $7,000 on this film that he wrote and directed, and got distribution for it. And his book outlines how he did that, and the belief in his self and how he kept going no matter what. And it was really influential on me because I'm like, "Oh, here's a guy that his love for film overtook everything. And he was able to go out and create, and get a film distributed for $7,000 when everyone else is spending like 40 million." And that's has just has influenced me my whole life. TRAVIS: Very cool. Hey, what's one of your favorite tools or pieces of technology that you've recently discovered, if any, that you'd recommend to other business owners and why? ROMANUS: The technology that I would recommend is an app called Flipboard. And what Flipboard does is it accumulates all the different news from across the world. And you can break it down into tech news, international news, business news, app news. And they put all the articles out there. And what I view that is my research tool. Because what a reporter's job is to go out into the world and investigate it and report back the best, report back what works, report back what doesn't work. So every morning I go into Flipboard and I read all these articles. And I allow the reporters to do my research for me. What industry am I attacking now? What's the latest on it? What's working, what's not working? What's the future? Well, guess what, if they're staying with that future, what product or service can I create that's going to go to the future? TRAVIS: I'm thinking that could be used in multiple of ways of sharing valuable content on social media as well. ROMANUS: Absolutely, yeah. If entrepreneurs got together and had their own Flipboard, that'd be an amazing product. There you go, we just created something new. TRAVIS: Right. Hey, what famous quote best summarize your belief or your attitude in business? ROMANUS: I don't know if it's famous but it's my quote. Anytime I go after something new and anytime I doubt myself, I tell myself, "Dream like a child, decide like an adult." So, you have to tackle, you have this stopping point right now you dream like a child. Go back to when you were 4 or 5 and look at the world through a child's eyes. What's possible, what can I connect to? From all that possibility, put on your decision adult hat, and say, "From all my experience what's the next action I can take?" Then take it. So, always look creatively, ask that thing, dream like a child, and then take action as an adult. And that would lead to success. TRAVIS: Very cool. Interesting perspective, I like it. By the way you win the award for the coolest name, Romanus. You sound like maybe a Roman warrior or something, that's a cool name.
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
ROMANUS: Exactly Romulus and Remus were the founders of Rome they were raised by wolves. And I always imagine I was their brother. If I can live through being raised by a wolf I can live through anything. TRAVIS: Man, you are definitely a right brain creative, I love it. Hey, I've got to ask you. I'm going to catch you off-guard here. Do you have any special superpowers that you'd like to share with us? ROMANUS: I think my special superpower is invisibility. TRAVIS: Cool. ROMANUS: I'm able to sit, and observe, and listen to conversations, and learn without other people noticing that I'm doing it. And that helps with my writing, and the dialogue with writing especially. And it also helps me gather ideas of what people want. And more importantly, people don't mind it so much if you're listening. This has been public, I'm not kind of spying. And then if I hear something that's interesting, I'm like, "Oh, I'd like to know more about that." I go, "Hey, you just talked about this. I'm a filmmaker and I'd love to know more about what you just said. I'm an entrepreneur and I'd love more about what you just said." At first they're a little off-guard and then all of a sudden they start sharing. TRAVIS: Right. ROMANUS: So invisibility, and then taking the energy to actually suck my ego down and ask these people, and let them know I was listening, and ask them for help. TRAVIS: I like it. Hey, how do people connect with you? ROMANUS: romanuswolter.com is my website and romanus@romanuswolter.com is email, and I'm on LinkedIn and Facebook. And the last name is Wolter, first name Romanus. So it's romanuswolter.com.
End of Interview TRAVIS: Excellent. Thank you so much for that. Remember, just go to rockstarentrepreneurnetwork.com for all of the links to the books and the resources mentioned here in the show notes. Before I close the show today I'd like for you to think about committing to two things that will help fast-forward your success. I've mentioned these before but they're worth mentioning again. The first is find a mastermind where you can be surrounded by people that have an entrepreneurial mindset so that you can help eliminate those negative self-limiting thoughts and focus on constant, forward, bold progress. These people that I'm talking about Copyright © 2012, 2013 The Entrepreneur’s Radio Show
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
need to be outside your circle of friends and family, right? And then secondly I want you to find a mentor that has already achieved what you dreamed of and see if that person will personally mentor you and your business. Don't look for the cheap way out when finding a mentor. Find someone that you can afford that maybe even stretches the boundaries of what you can afford. Because the better the mentor, the faster the results, the better of you're going to be. So, I don't want to overstate that point but it's super, super, super important so that you can navigate your way to the next level of success while eliminating the guess work in between. Looking back I could've saved myself probably 10 years of guesswork. Now, my quote for today comes from Bernice Johnson Reagon and the quote reads, "Life's challenges are not supposed to paralyze you, they're suppose to help you discover who you are." This is Travis Lane Jenkins signing off for now. To your incredible success my friend, take care.
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THE ENTREPRENEUR’S RADIO SHOW Conversations with Self-made Millionaires and High-level Entrepreneurs that Grow Your Business
How We Can Help You We know that finding someone that you can trust online today is hard and that so many “so called gurus” are self-‐appointed and have never really even done what they teach you to do. That’s exactly why we created the Double Your Profits Business Accelerator. This is an exclusive offer for our fans at a fraction of its normal cost. Here's what to expect. We'll Schedule a 'One on One' private session, where we'll take the time to dive deep into your business and tell you what is missing, so that you can have your best year ever! We'll do this by performing a S.W.O.T. Analysis. This tells us your Strengths, Weaknesses, Opportunities and Threats within your business. This will be an eye opener for YOU, for several reasons, however some of the most common reasons are. As the 'Business Owner' it’s difficult to see the big picture of your own business because you’re in the middle of a daily management. And you are too emotionally involved to completely impartial. This is a common problem for EVERY business owner. It doesn’t matter if you are a one-man army, or an army of 150, the problem is still the same. Travis Lane Jenkins Business Mentor-Turn Around Specialist Radio Host of The Entrepreneurs Radio Show “Conversations with Self-made Millionaires and High-level Entrepreneurs That Grow Your Business"
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