How Envision Ecommerce helped a leading Multinational conglomerate to build a B2C, B2B and B2E.

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How Envision Ecommerce helped a leading Multinational conglomerate to build a B2C, B2B and B2E platform for their Electronics Business.

What was the Challenge? The client needed to revamp their existing storefront on an urgent basis delivered by a highly skilled team in stringent deadline. The team needed to be in a controlled environment for security and confidentiality reasons. They were looking for a platform to handle B2C, B2B and B2E eCommerce solutioning using one channel. They are using multiple systems other than eCom store, for ERP, frontend mobile applications (needing to consume common inventory) and shipment, all working independently. Branding guidelines needed to be followed to the letter, requiring an experienced team that could handle the task

Industry: Manufacturing Technology Magento 1.9.x Amazon Relational Database Service Varnish Amazon Web Services Dynamic Tag Management, by Adobe Cashify BFL Progressive Web Application

Envision Ecommerce Solution Envision Ecommerce technical team spent 1 week at client’s office, to carve out the requirements, reviewing the legacy storefront and chalked out a delivery plan that was targeted as a most viable product being built within critical deadline. Magento Community 1x was suggested to build the B2C, B2B and B2E platform. Custom API’s were proposed to integrate 3rd party platforms and several payment gateways.

The Benefits Traditional challenges of working B2C, B2E and B2B models together (tackling different offerings, pricing using common inventory) are eliminated, its all automated and integrated with third-party ERP through this new platform Digitally processed orders increased by almost 40% within the first year of launch and further increased to 80% with continued maintenance and upgrades covered by Envision Ecommerce team.


Toll Free Number: 1-888-661-8967

Daily average footfall of the website increased almost 120% and was in the range of 100 to 150K users in a day. Orders, Customers and Products data was securely and seamlessly integrated between multiple systems. Applied multiple analytical and reporting mechanisms, involving Adobe DTM and Google Analytics, to provide critical inputs to client’s business team, to plan for better sale strategies which attain best traction in terms of consumers visits and purchases. Provided support for managing content of the online store through Adobe Experience Manager (AEM), while upgrading the solution to work as a Progressive Web Application (PWA). Scaling up the cloud based architecture, application design and continued maintenance provided a high speed and seamless user experience to the end consumers.

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