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art direction
essentialeffect portfolio
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The desired effect is successful visual communication. Only the essential elements are needed to achieve this, free from noise and disruption. Less is more equals focus, clarity, truth, precision, and the essentialeffect. Built on this concept, we provide design solutions in a wide variety of disciplines ranging from company branding to photography.
One does not accumulate but eliminate. It is not daily increase but daily decrease. The height of cultivation always runs to simplicity. - Bruce Lee Perfection is not when there is no more to add, but no more to take away. - Antoine De Saint-ExupĂŠry
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logo / branding 3-dimensional photography print design art direction web design
essentialeffect
art direction
art direction superhero movie poster
art direction superhero movie poster
art direction boxed up movie poster
art direction guerilla wanderers last call poster
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TM
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logo / branding 3-dimensional photography print design art direction web design
essentialeffect portfolio series +1 408 499 8741 info@essentialeffect.com www.essentialeffect.com