Cloud 9 The Team
ction Two
Duncan Colquhoun- DFI
Jonathon Shek - DFI
Luke Wilson - DFI
Steven Myers - IMD
Jonathan Hamilton - IMD
Jonny Andrews - IMD
Design Process • Exploration of different forms in relation to the context of the product.
GPS, locations and reviews via wi-max
live updates of travel times etc.
Translator/ phrase book
• Research into the position of current products.
• Illustrating how the product would be used.
• summary of the area that we are going to tackle.
ch
na d ra s
al Photography mode with instant editing and quickj upload to facebook, flickr, blogs
Planning & itinerary
ut also ou ng.
• Analyzing our development and refining the concept we felt had the most relevance to the market.
• Research into the process, environment and tools to find a problem space.
Development
Investigation START
END
Ideation • Created several directions around the idea of photography.
Refinement • We validated our model making and sketches with CAD to achieve a product that represents the ergonomics and construction we have explored.
• 3 concepts, the idea to create a modern day lightbox.
• We used the cad data to prototype the model.
• Card modeling allowed us to quickly mock up the concepts and explore the different elements of the product.
• Finally choosing materials and finishes.
Design Tools Idea generation – this envolves sketching, sketch development, 3D ‘mock ups’ to resolve the idea.
Identification – distinguishing the problem space. (Brainstorming)
Thinking
Solution – finding a solution to the problem. (Brainstorming and evaluating the solution)
Communication
Communication – presenting the final concept to the client. This evolves visual communication of what the product is going to be like. This is done using imagery and descriptions pointing out the key selling points of the product .
Market analysis – looking at what appeals to the consumer. (Persona’s, talking to the consumer)
Design Team & Process: Digital Lightbox
Intel - Live Project: On The Move
Detailing – using CAD and model making to define the details and finish of the product.
Cloud Nine (Group 9)
2009/10