Small-Flexi Template PINK BOOK
The Official Guide to The Fayetteville Observer’s
LADIES NIGHT OUT
Friday, June 20 4 to 9 p.m. Full Page (Non-Bleed) Crown Expo Actual Build Size: 5.25” X 9.25” Center Track Size Reads: 2 col. by 9.5” Admission: $10 at the door
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Belk provides giveaways and fashion advice.
Laugh out loud with Leslie Norris Townsend.
A complete stage schedule and vendor listing.
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Makeitagig rls day out!
Need a day to getaway? Grab your friends and family and visit Duplin Winery, the oldest winery in North Carolina. Taste the award-winning wines with free tastings and watch the wines come to life with free tours. Shop the gift store, offering unique ladies accessories, home dĂŠcor, and other specialty gift items. Before you leave, grab a bite at The Bistro, serving a wide variety of menu items. 4277951ET
800.774.9634
505 N Sycamore St, Rose Hill, NC
www.duplinwinery.com
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Meet our Facial Cosmetic Surgeon, Dr. Elda Fisher, D.M.D., M.D. and her team at our booth on Ladies Night Out. Learn more about the Facial Rejuvenation Services offered at our practice that include: • Facial Implants (cheek and chin implants) • Botox® Injections (reduce facial lines from overactive muscles of the upper face) • Dermal Fillers (fillers are substances that are injected under the skin or lips to plump up the tissues) • Laser Skin Resurfacing • Chemical Peels • Blepharoplasty (eyelid surgery) • Latisse
Find out more about our unique combined services of cosmetic dentistry and cosmetic surgery.
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6 13 8 14 12 20 LOYAL SPONSOR
From makeovers to the shoe showdown, Belk is a proud LNO partner.
LADY OF LAUGHS Meet Leslie Norris Townsend, LNO’s first featured comedienne.
VENDOR LIST Who to expect at LNO.
LNO MAKEOVERS Before photos of the lucky ladies.
SCHEDULE OF EVENTS
LNO LUNCHEON
LNO when and wheres.
Start the party early at Newk’s.
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FASHION, FUN
I
& FREEBIES
t’s one of the area’s biggest parties – with shopping, fashion and makeovers – and it’s all possible thanks to a major national retailer. Belk has partnered with The Fayetteville Observer for a second year to boost Ladies Night Out’s status as one of the region’s premier events for women. The relationship benefits both the event and the North Carolina based department store. “We are very proud of the fact that we were asked to be the lead sponsor
Belk’s partnership with LNO brings many benefits.
of the event,” said Joel Johnson, manager of the Fayetteville Belk store. “To have an event like this with fun, comedy and guest speakers - you are able to go out to the people rather than them come to your store … It’s a mutually-beneficial event.” Belk brings clothing, jewelry and fragrances to the party, as well as a fashion show and participation in on-stage makeovers. Johnson said the event matches Belk’s creed perfectly. “It fits in with our image of ‘Modern
Belk brings a national presence to Ladies Night Out. The entire store’s effort is behind their participation – with displays, fashion shows, makeovers and the shoe showdown.
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Southern Style,’” he said. “It ties right in with our goal of bringing the fashion-forward customer that Southern style.” Carolyn McLaurin, The Fayetteville Observer’s retail sales manager, said Belk’s mission matches that of The Observer. “We are a family-owned business with regional appeal, and Belk is a North Carolina business with national appeal,” McLaurin said. “Their commitment to the local community is the same. “Ladies Night Out was created as an opportunity for our female readers and other members of the community to come together and have a good time, and even get a little education about fashion,” she said. Belk is sponsoring a shoe showdown, awarding a prize to the lady attendee with the wildest footwear. Belk will also have prize giveaways – including handbags and shoes from major designers. Johnson said Ladies Night Out gives his company a chance to interact with women who may not be customers. Belk plans on having something for everyone. “We are bringing Belk. It’s an outreach opportunity for us,” Johnson said. “This gives us an opportunity to reach out to the customer who may not know what all we carry in the store. “We have a diverse group of models of every shape and size, and our products will reflect that diversity,” he said. “There are no sales pitches, no quotas to meet, it’s all about having fun.” F R I DAY, JU NE 20, 2014 • PAG E 7
LESLIE NORRIS
TOWNSEND Clean comedienne to perform at this year’s Ladies Night Out
W
ith a combination of hearty belly laughs and a clean, inspirational message, comedienne Leslie Norris Townsend will bring her nationallyrecognized routine to the stage at Ladies Night Out. Her female-oriented comedy has been featured on The Tonight Show, Comedy Central, Lifetime and Fox. The stand-up veteran will perform twice on stage during the event while attendees shop, laugh and mingle.
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Ladies Night Out event.
Townsend has more than 30 television appearances on her resume, including being honored as a Grand Finalist on Star Search, but left behind a promising acting career in Hollywood to raise her children in rural Ohio on her family’s farm. She leans heavily on her experience as a wife and mother to connect with audiences and leave crowds in stitches. Townsend has been booked to open for superstars like Neal McCoy, Lonestar and Dwight Yoakam, and has been tabbed by Shell, Mattel, Mobil
“You don’t see a lot of nationallyknown comedienne’s performing in the Fayetteville market,” she said. “She performs clean comedy, and I think a lot of the ladies at our event will be able to relate to her observational humor.”
Townsend’s comedy will be a highlight of this year’s event.
and Pepsi to be the featured entertainment at company events. Sharon Moyer, the events manager at The Fayetteville Observer, says booking Townsend was a coup for the
Townsend will be the first national act to appear on the LNO stage. It’s a testament to the event’s growth. “We are excited to have someone of her caliber this year as entertainment,” Moyer said. “We can’t wait to see the energy she brings to such an already electric event.”
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WALK THE PINK CARPET! These ladies had a great time at last year’s event. Don’t miss your chance to strut your stuff for our photographers on Friday!
Photos courtesy of Amy Vanwky Photography and Spike Images
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SASSY Fashion
SEXY Toys
SEDUCTIVE Lingerie
3525 Lackey St. Lumberton, NC • Exit 20 off I-95 • 910-739-4488 4277943ET
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VENDOR LISTING 5 Star Entertainment................................................... F1
Kiss Me Cakes............................................................ B8
A Healthy Back/Fayetteville Laser............................ A10
Lily Kat’s Consignment Boutique............................... A2
Alpha Med Aesthetics............................................... B12
Lion’s Den Adult Boutique..........................................G2
Amper BSI................................................................. B10
Mary Kay Cosmetics................................................... A5
Breezewood Healthcare and Aesthetics.................... F2
Massage Envy Spa..................................................... D7
Cape Fear Aesthetics....................................................I2
New Deli...................................................................... D3
Cape Fear Valley – CC Hospitals................................ E1
Newk’s Eatery............................................................. A9
Carolina Pet Care Services......................................... D5
Newtrients Hair Products.......................................... B14
Carolinas’ Permanent Makeup................................... C4
Origami Owl................................................................ B9
Coldwell Banker Advantage.........................................I1
Paparazzi Accessories by Bria’s Mommy................. B13
Cumberland County Public Library............................ B7
Parrot Bay Pools and Spas......................................... D4
Dash of Chic................................................................ H1
PLAY DATE of Fayetteville......................................... A11
Duplin Winery............................................................ B11
Pompadour Salon....................................................... B6
Fabulous Xtras............................................................ E2
Pure Romance By Dee............................................... B5
Facial Aesthetics......................................................... H2
Simply Unique.............................................................G1
Fayetteville Advanced Practitioners............................ E3
Southern Carpet & Interiors........................................ B4
Food Court & Bar..................................................C5 & 6
Tastefully Simple by Terrell....................................... A14
FTCC........................................................................... C3
Temple Theatre......................................................... B15
Greg’s Art, Pottery and Gifts....................................... A3
The Choppin’ Block.................................................. A13
Hinnant Family Vineyards........................................... A1
The Fayetteville Observer................................ A15 & C1
Hot Rod Studios and PrethINK Inc........................... A12
The Home Depot......................................................... A6
It Works Global-Ultimate Body Applicator.................. D2
The Magnolia Gift Shoppe at Cape Fear Valley......... D6
John Allen Shoes........................................................ A8
The Venetian European Spa & Salon......................... A7
Kendale Pawn Shop.................................................... A4
Woof Gang Bakery & Grooming................................. C2
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VENDOR MAP C2 C3 C4 C5 C6
D1 D2 D3 D4 D5 D6 D7 5 B1
A14
B14
A13 A12 A11
E1
B13
E2
F1 F2
E3
B12 B11
A10
B10
A9
B9 STAGE
A8 A7
B8 H1 H2
G1 G2
B7
A6
B6
A5
B5
A4
B4 LNO Pink Carpet
A3 A2 A1
S TA G E S C H E D U L E Skin care demonstration presented by Belk
5:00 pm
Do-It-Herself presented by Home Depot
5:30 pm
Stand-up comedy by Leslie Norris Townsend
6:00 pm
LNO makeover
6:30 pm
Fashion Show presented by Belk
7:30 pm
Stand-up comedy by Leslie Norris Townsend
8:00 pm
Shoe Showdown
8:30 pm
Winner of “Prettiest in Pink” presented by Facial Aesthetics
8:50 pm
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Three lucky winners will get a whole new look! Don’t miss their debut on-stage at Ladies Night Out. Three contest winners will undergo an on-stage transformation to put some confidence back in their steps and show off the latest hair and makeup trends.
The Ladies Night Out makeover – always a fan favorite – will take place on stage and feature work from Pompadour Salon, Venetian European Spa
and Salon and the Belk Salon. Dash of Chic Boutique will provide the ladies’ new wardrobe. The recipients of a makeover applied online and were selected based on both their look and story. They received a consultation and hair color prior to their onstage appearance. Eli High, of Pompadour Salon, said she is excited to provide a new
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hair style to one of the recipients.
my stylist about doing it this way,’” she said.
“This is an amazing opportunity, especially for someone who ‘wants a new me.’” High said. “I’m honored to be a part of it. When she came in here, I said, ‘this is all about you.’ This has got to be what she likes or what she wants – not for me or for the salon.”
Joel Johnson, the manager at the local Belk store, was one of the few men in attendance at LNO last year and saw the energy surrounding
High also says the audience at the event will benefit from watching the metamorphosis take place. “There are going to be people there who are able to relate and say,’’ wow, I’m going to talk to
the makeover – one reason his store’s salon is supporting the event. “I got to see how excited everyone was about the makeover,” he said. “It’s just such a fun night.”
“This is an amazing opportunity, especially for someone who ‘wants a new me.’”
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OUR LUCKY WINNERS ROSE DINNEEN “SGT Rose needs a makeover! I am a soon to be veteran retiring with 20 years of active duty service. I think I might need an update to my look so I can enter this new chapter of my life.”
DEBRA ALLEN “I am a 53 year old veteran who is looking for a new me!”
ROSY ARREOLA “I seriously need assistance with style. I have been stuck wearing the same old slacks and blouse for work, and jeans and a t-shirt every other day ... I get lost trying to figure out what shoes go with what! I need help!”
Don’t miss their big reveal at LADIES NIGHT OUT this Friday! PAG E 1 6 • FAYOB S E R VE R .CO M / L N O
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Serving Fayetteville, Fort Bragg, Hope Mills & Raeford since 2004!
Hamsters to Horses, We Love Them All! F R I DAY, JU NE 20, 2014 • PAG E 17
OUT OF
SIGHT
Dazzling Eyes for Ladies Night Out
LOOK YOUR BEST AT THE BIG EVENT
STEP 1 Sweep All-Over Base shade across entire eyelid and up toward the brow bone.
STEP 2 Emphasize lid shade across lower lid and blend up to the crease. For extra pop, use lid shade along lower lash line.
STEP 3 Contour with crease shade. Layer to build up more dimension.
STEP 4 Accentuate eye brightness by applying highlighter shade to the inner corner of the eyes and ball of the eye.
STEP 5 For impact, trace liner shade along upper and lower lash lines. Bend liner shade up into crease for a smoky effect.
DONE! This finished night look is just the right mix of drama and fun for Ladies Night Out! Courtesy of Belk and Lancôme.
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F R I DAY, JU NE 20, 2014 • PAG E 19
LNO LUNCHEON
Good eats, great prizes & an exclusive meet and greet with our headliner
S
tart your Ladies Night Out early, and be a part of the LNO Luncheon at Newk’s Eatery. The preparty is a chance to buy Ladies Night Out tickets early, win a super swag bag and meet featured comedienne Leslie Norris Townsend. It’s also a chance for ladies to get together, have a good time and
eat cuisine that includes Ladies Night Out themed items. Marisa Marino, a spokesperson for Newk’s Eatery, said her company loves the energy surrounding the LNO experience. “A good amount of our clientele are ladies, and it’s great for us to reach a great group of ladies in the Fayetteville area,”
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Marino said. “It will be a great experience, and the ladies can have a good time. We are super excited about the partnership, and it’s going to be a great day.” Marino said the Fayetteville Newk’s location will offer some specials that day, including the Red, White and Blueberry Salad. Later, at Ladies
Night Out, they will be providing samples of their famous sandwiches and selling slices of homemade cake. Newk’s is a fast casual eatery, serving from an open kitchen and specializing in their ‘four food groups:’ Ovenbaked sandwiches, California pizzas, madefrom-scratch soups and fresh tossed salads. Marino says she expects a big crowd at Newk’s, thanks to the big prize giveaway and the chance to meet a nationally-recognized comedy star.
Fuel up with Newk’s red, white and blueberry salad on the day of the event. Great prizes and pre-sale tickets available on site!
“We are going to be fully staffed that day,” she said. “The ladies get pretty excited about the super swag bag we give away.”
The super swag bag is a jumbo-sized version of the free bag of goodies distributed to attendees who arrive early to the LNO event.
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