UG 2025 Specialty Presentation with Notes (6)

2025 Specialty Presentation

SPECIAL BUYING WINDOWS

1. January 6th – January 27th

2. May 30th – June 27th

3. September 5th – October 3rd

SPECIALTY CUSTOMER EVERYDAY TERMS

$1,000=FFA, N30*

$1,500=FFA, N60*

*Minimum of $300 of The Learning Journey items and $300 UG items on a combined order (if account is in good terms; any ancillary charges need to be paid by account)

Valid until December 31, 2025 for independent specialty customers in good standing.

SPECIALTY SHOW SPECIALS

Toy Fest: February 19th – 21st

NY Toy Fair: March 1st – 4th

ASTRA Marketplace: June 1st – 4th

GAMES OVERVIEW AND STRATEGY

Overview

As of August 2024, the games category is up 3% YTD with the category showing resilience:

Product Strategy

● Deliver new products to build on consumer trends (Am I the Ass, cooking/foodies, dad jokes)

● Deliver new party games to reinforce our leadership in the category

● Launch our 3rd-year OTIS College of Design winning game

● Release new Dog Man game to capitalize on book launch and new film release

Merchandising Strategy

Products to fit every planogram with themes to support broad consumer interests: preschool, family, adult party, 2-player strategy, outdoor

Marketing Strategy

Product launches will be supported with consumer, press and influencer reviews at launch. Focus on boosted social media (Instagram, TikTok, Reddit) and contextually targeted digital ads on YouTube will drive demand during fourth quarter.

MARKETING PLANS TO DRIVE PRODUCT DEMAND

SPONSORSHIPS: University Games is sponsor to the leading pro pickleball league in the USA. Court graphics, live demos and Tennis Channel TV support drive key games like Flickin’ Chicken, Smart A** and Am I the Ass?

Pickleball is the USA’s fastest-growing sport with tournament attendance at 60,000+.

BIG INFLUENCERS:

Key influencer reviews and boosting of key products including Am I the Ass?, Mug of War, Organ Attack and Dog Man Big Jim games. Influencers have 1 million+ followers, and their message is boosted in a comprehensive advertising campaign with 1 million+ views per product on Instagram and TikTok.

BIG EVENTS: We leverage big events behind our products. New Dog Man books will hit shelves on 12/3/24 and again in Fall 2025. The DreamWorks Dog Man film hits theaters 1/31/25 further promoting our Dog Man games and puzzles.

BUILT-IN FAN BASE:

We have selected products for 2025

based on properties that have a big fan base:

• Tabasco brand partnership with Tug of War links the product to one of the bestselling hot sauces of all time.

• The Awkward Yeti is the creator of the Organ Attack game. The Awkward Yeti has a built-in fan base of 4 million+ across Facebook and Instagram.

• The Eric Carle brand has sold 170 million+ books, known by virtually every shopper.

Preschool Early Learning Games

DIVISION OVERVIEW & STRATEGY

HISTORY / OVERVIEW

● UG acquired Briarpatch in 2014

● Create games based on bestselling children’s books for at-home learning and FUN!

● Play & Learn System games focus on 5 key areas: Social Skills, Coordination, Imagination, Literacy and Mathematics

PRODUCT STRATEGY

● Product lines based around multigenerational, bestselling literary licenses

● Develop age-appropriate play patterns and themes related to the books

● Playtest all new games with children and their parents (key demographic)

● High consumer preference with Millennial parents/gift-givers/teachers/Gen Z parent

MERCHANDISING STRATEGY

● Use familiar imagery from top-selling licensed books

● Package language focus on Early Learning and Fun combined distinguishes us from the competition

● Consumer-friendly price points with high quality componentry

● Formats to fit every planogram

MARKETING STRATEGY

● Media activations with the licensor (ambassadors/PR/email/social/giveaways)

● Teacher-seeding with Pre-K and K-1 teachers (100 in network and growing)

● Preschool influencer marketing on social media

● Content marketing on owned social media channels (UG, AYG)

● Seek awards parents care about (MOM’s Choice, PAL Awards, Autism Live, Good Housekeeping)

● Seek awards industry cares about (TOTY, Toy Insider, Toy Book)

ITEM # 01227 | AGES 3+ | 2 TO 4 PLAYERS | 5" x 7" PACKAGE | AVAILABLE JAN 2025

MAKE A MATCH AND RING THE BELL!

Pair up yummy treats from the colorful world of The Very Hungry Caterpillar! Flip the Bakeshop Cards over one by one. Ring the bell when you spot a match!

180M+ BOOKS SOLD

BOOK & GAME SALES SUPPORT EACH OTHER AGEAPPROPRIATE GAMEPLAY

FIND THE MOST BAKESHOP CARD MATCHES TO WIN!

THE VERY HUNGRY CATERPILLAR BAKESHOP GAME

WHO IS THIS GAME FOR?

o Grandparents (gift-givers) introduced their children to VHC

o Millennial/Gen Z parents read VHC to their children

o Gen Alpha kids play the games as an extension to the books

WHY THIS PRODUCT?

• Highly recognizable series; VHC sold over 180M books

• Food games remain on-trend with kids and parents

• Teaches visual discrimination and counting skills with sensorybased experience, fundamental for pre-K learning

HOW WILL WE PROMOTE THE PRODUCT?

• VHC Ambassador seeding starting in Jan (est. annual 600M impressions with VHC)

• Co-promotion for Very Hungry Caterpillar Day March 20 (est. 20M impressions)

• Play & Learn Club teacher seeding for BTS (100+ teachers and growing)

• Content strategy across owned channels (UG.com, social handles)

• Promotions for summer/holiday gift guides, AMS, Briarpatch ambassador outreach

I SPY BUILD & SEEK GAME

ITEM # 06106 | AGES 4+ | 2 TO 4 PLAYERS | 8" x 10.5" PACKAGE | AVAILABLE AUG 2025

Build the I SPY Structure, flip a Seek Card and race to find the hidden object in the I SPY Structure.

COLLECT 10 SEEK CARDS TO WIN!

2.1M I SPY GAMES SOLD

3-D UNIQUE GAMEPLAY PATTERN

I SPY BUILD & SEEK GAME

ITEM # 06106 | AGES 4+ | 2 TO 4 PLAYERS | 8" x 10.5" PACKAGE | AVAILABLE AUG 2025

WHO IS THIS GAME FOR?

• Created for pre-school kids ages 4+ with enough challenge for older siblings

• Consumer profile are Millennial parents and growing Gen Z parent market

• Perfect for teachers looking for in-classroom activities

WHY THIS PRODUCT?

• Scholastic is THE #1 brand in classrooms for books/activities (3.8M educators/54M students/78M parents and caregivers)

• I SPY is top-rated search term for find and seek books (75M books sold)

• Unique play pattern/dimensionality for the I SPY game line with big, durable components for small hands

• Teaches spatial sense, fine motor skills and early reading, fundamental for preK learning

HOW WILL WE PROMOTE THE PRODUCT?

• 9Story/Scholastic PR/email outreach promotion (235k Twitter/335k Insta/200k YouTube)

• Play & Learn Club teacher seeding during BTS (100+ teachers and growing)

• Content strategy across owned channels (UG.com, social handles)

• Q4 promotions with holiday gift guide, AMS, Briarpatch ambassador outreach

I SPY FLIP & FIND TRAVEL CARD GAME

FIND THE MOST I SPY CARD MATCHES TO WIN! ITEM # 00647 | AGES 4+ | 2 to 4 PLAYERS | 4.25" x 7" PACKAGE | AVAILABLE NOW

75M I SPY BOOKS SOLD A CARD-FLIPPING FRENZY!

HIGH VALUE IMPULSE PRICE POINT PEGGABLE & STANDS ON A SHELF

I SPY with my little eye. . . a match! Flip the cards over one by one. Hit the Match Pad when you spot a match.

ITEM # 00647 | AGES 4+ | 2 to 4 PLAYERS | 4.25" x 7" PACKAGE | AVAILABLE NOW

WHO IS THIS GAME FOR?

• Created for pre-school kids ages 4+ and playable with older siblings

• Consumer profile are Millennial parents and growing Gen Z parent market

• Consumers looking for inexpensive, travel-friendly games

• Great for gift-givers looking for small, inexpensive learning games for younger and older siblings

WHY THIS PRODUCT?

• Scholastic is THE #1 brand in classrooms for books/activities (3.8M educators/54M students/78M parents and caregivers)

• I SPY is top-rated search term for find and seek books (75M books sold)

• Impulse-driven pricing, HIGHLY giftable format

• Teaches visual discrimination and counting skills, fundamental for pre-K learning

HOW WILL WE PROMOTE THE PRODUCT?

• 9Story/Scholastic PR/email outreach promotion (770K+ across X, Instagram, YouTube)

• Promotion with Briarpatch Ambassadors (Holiday/Summer Break) (32+ influencers)

• Promotions for summer/holiday gift guides, AMS, Briarpatch ambassador outreach

• Play & Learn Club teacher seeding (100+ teachers and growing)

SCHOOL READINESS GAMES LINE

SCHOOL READINESS FOCUSED ENDCOURAGES MOVEMENTBASED PLAY MULTI AWARDWINNING LINE

SCHOOL READINESS GAMES LINE

AGES 3+ | 2 TO 4 PLAYERS | 5" x 10" PACKAGE | AVAILABLE NOW

WHO ARE THESE GAMES FOR?

• Created for pre-school kids ages 4+ with enough challenge for older siblings

• Consumer profile are Millennial parents and growing Gen Z parent market looking for learning games that are tactile and activity-based

• Perfect for teachers looking for in-classroom activities

WHY THESE PRODUCTS?

• Multi award-winning game series (Toy Insider, Autism Live, PAL Awards, MOM’s Choice)

• ONLY product in-market focused on fundamentals of School Readiness

• Activity-based gameplay supports sensory-based learning (auditory, mimicry, sorting, fine motor, body control/movement, spatial awareness)

HOW WILL WE PROMOTE THE PRODUCTS?

• Play & Learn Club new teacher seeding during BTS (100+ teachers and growing)

• Content strategy across owned channels (UG.com, social handles)

• Learning org partnerships (National Center for Families Learning: 4.5M parents)

• Promotions for summer/holiday gift guides, AMS, Briarpatch ambassador outreach

Children / Family / Party Games

DOG MAN BIG JIM BEGINS DICE GAME

DreamWorks' Dog Man film releases 1/31/25 in Theaters

NEW BOOK RELEASED 12/3/24 ACROSS RETAIL GAME BASED ON FAVORITE CHARACTERS

60M+ DOG MAN BOOKS SOLD

DOG MAN BIG JIM BEGINS DICE GAME

ITEM # 07019 | AGES 6+ | 2 to 4 PLAYERS | 5" x 8.5" PACKAGE

WHO IS THIS GAME FOR?

• The Dog Man Big Jim Begins Dice game is designed for the core Dog Man audience of ages 5 to 10

• The product is designed to be played by kids and families

WHY THIS PRODUCT?

• The Dog Man Big Jim Begins dice game features characters from the December 3, 2024, book release

• The game features and innovative dice print feature key characters and scenes from Dog Man Books

• With over 60 million Dog Man books sold, kids know this property and can’t get enough

• Our research shows that once kids enter the franchise, they want and request all things Dog Man

HOW WILL WE PROMOTE THE PRODUCT?

• Fall 2024 advertising featured key influencers resulting in over 8 million views and 100% sales increases week over week in Q4

• The newest Dog Man book arrived December 3rd across all retail as a major event. This is the first time we have a book launch in the heart of holiday activities

• DreamWorks' Dog Man film releases January 31, 2025. In theater film promotion began in October with the launch of The Wild Robot and Transformers One. The online trailer has been viewed 20 million times

• The cover of the game links to the Dog Man Big Jim book making the product look instantly familiar to Dog Man readers

# 07018 | AGES 5+ | 2 to 4 PLAYERS | 3.75" x 7.5" PACKAGE

Players all play a card at the same time looking for a match. The first player to call a match wins the stacks of cards. The player who wins all the cards at the end wins the game.

Shedder book is the #1 Kids’ Graphic Novel 2024 YTD

Dog Man

Scarlet

DOG MAN SUPA BUDDIES CARD GAME

ITEM # 07018 | AGES 5+ | 2 to 4 PLAYERS | 3.75" x 7.5" PACKAGE

WHO IS THIS GAME FOR?

• The Dog Man Supa Buddies card game is designed for the core Dog Man audience of ages 5 to 10

• The product is designed to be played by kids and families

WHY THIS PRODUCT?

• The Dog Man Supa Buddies card game is in a travel format that works very well for our Dog Man Games (Dog Man Hot Dog has sold more than 100K units)

• The game is easy to learn and focuses on key Dog Man characters (loosely based on the game Snap)

• Initial game rating is 4.7 stars on Amazon

• 60 million books sold across core age 5 to 10 audience

HOW WILL WE PROMOTE THE PRODUCT?

• Fall 2024 advertising featured key influencers resulting in over 8 million views and 100% sales increases week over week in Q4

• The newest Dog Man book has officially launched and is now available across all retail locations! This marks the first time the release coincides with the heart of the holiday season. Promotional efforts are actively underway to celebrate this exciting debut

• The Dog Man Dreamwork’s film releases January 31, 2025. In theater film promotion began in October with the launch of The Wild Robot and Transformers One. The online trailer has been viewed 20 million times

• The cover of the game is linked to the Dog Man Scarlet Shedder book which is the #1 kids’ graphic novel year to date and was the #1 book in children’s and adult books at launch

DOG MAN SCARLET SHEDDER FLIP-O-RAMA GAME

07017 AGES 6+ 2 TO 4 PLAYERS

Earn the most Fliporama cards before the game ends. Also available: Bestselling Flip-o-rama game

Item #:07012, 2 to 4 players

INFLUENCER ADVERTISING

@lottie..weaver

Scan to see TikTok video

@almostindianwife

Scan to see TikTok video

• Fall 2024 influencer program with Lottie Weaver (2M total followers) + Brittany

Muddamalle (800K total followers)

• 4M impressions week of in Q4 to drive volume.

Other Advertising

• DreamWorks’ Dog Man film promotion now in theaters for 1/31/25 film launch

• Dog Man Big Jim Begins book launched in stores 12/3/24

• Another new Dog Man book coming Fall 2025

PUPPY PILE™ CARD GAME

COMPETE FOR THE MOST FABULOUS BREEDS OF DOGS AND COLLECT THE ULTIMATE PUPPY PILE.

PUPPY PILE™ CARD GAME

ITEM # 02053 | AGES 6+ | 2 to 4 PLAYERS | 3.75” X 5.75” PACKAGE

WHO IS THIS GAME FOR?

• The Puppy Pile Card game is for players of all ages

• Winner of our annual National Game Design Contest: Game created by Sami Back at Otis College of Art & Design

WHY THIS PRODUCT?

• Puppy Pile is the winner of our annual National Game Design Contest: Game created by Sami Back at Otis College of Art & Design.

• New and unique game play for the entire family as an original design.

• Game designed around top puppy breeds (products with dogs and dog themes drive volume)

HOW WILL WE PROMOTE THE PRODUCT?

• Promotion through sampling at college campuses across the country

• Puppy Pile challenge to get players to post their dog videos on TikTok

• National press release at launch will drive interest across key retailers

• PR campaign to introduce the product designer along with the Otis class story to media outlets to drive sales during the Fall holiday season

CLASSIC CHILDREN'S CARD GAMES

GAMES

ADDED MATCHING TITLE TO ASSORTMENT MODERN THEMES

CLASSIC CHILDREN'S CARD GAMES

ITEM # 52000 | AGES 4+ | 2 to 4 PLAYERS | 3” X 4.5” PACKAGE

WHO ARE THESE GAME FOR?

• Families – Baby Boomer/Gen X grandparents and Millennial parents seeking classic, easy to learn card games to play with the children in their family.

• Impulse Shoppers, Gift Buyers: Perfect for giftable and impulse purchases, appealing to customers looking for quick, affordable options

WHY THIS PRODUCT?

• Proven Sales: Generated $3.3M+ in the last 10 years

• Competitive Update: Refreshing packaging and card assortment to stay relevant against new private label products

• High Margins: This margin-rich product has performed well, especially with separate sales on Amazon and has potential for new retail expansion

HOW WILL WE PROMOTE THE PRODUCT?

• Packaging Refresh: Modernize the design to capture attention in-store, focusing on impulse-buy sections and gift displays

• Leverage Online Success: Continue promoting separate sales on Amazon, highlighting the refreshed packaging

• Expand Retail Presence: Use the updated packaging and strong historical sales to approach new mass and specialty retailers

• Brand Ambassadors: Distribute across family/children's partners for content/promo

HOLIDAY GAMES

ITEM

# VARIOUS | AGES 6+ | 2 OR MORE

CLASSIC UNIVERSITY GAMES PRODUCTS WITH A HOLIDAY TWIST; UNIQUE GAMEPLAY.

SEASON AND REASON

FAMILY-FUN

HOLIDAY TRADITIONS

HOLIDAY GAMES

ITEM # VARIOUS | AGES 6+ | 2 OR MORE PLAYERS | VARIOUS

WHO ARE THESE GAME FOR?

• Perfect games for the whole family, multi-generational gameplay, family and social bonding games

• Holiday parties and gatherings

WHY

THESE PRODUCT?

• Season and a Reason for retailers, brings in customers

• Easy "yes" with 36-piece display, assorted products

• The floor display allows for "out-of-line" promotion during holiday season, no shelf space is needed

• Perfect size for stocking stuffers, impulse/small gifts, hostess and coworker holiday gifts

• Create new holiday traditions through family game night

• UG $500K+ in sales in 2024

HOW WILL WE PROMOTE THESE PRODUCT?

• Social media outreach with boosted reels/posts

• Follow Holiday Trend on TikTok: "family fun", "holiday challenges", Holiday Family Games (4.5M+ views)

AM I THE ASS?™ GAME

Dive into outrageous scenarios and see how your judgment stacks up against the crowd. Perfect for laughs and lively interactions!

BE THE FIRST PLAYER TO CORRECTLY PREDICT HOW THE PUBLIC VOTED AND EARN 5 TOKENS.

First game to innovate a concept loved by 23 million fans! First game to innovate a concept loved by Over 25 million fans across all social media platforms!

AM I THE ASS?™ GAME

ITEM

# 01048 | AGES 18+ | 2 to 5 PLAYERS | 5" x 8.5" PACKAGE

WHO IS THIS GAME FOR?

• AITA Enthusiasts (18-35): Active on AITA subreddit and across social media, enjoy debating scenarios and forming/sharing judgments on topics like politics, relationships finances, career choices and friendship

• Gen Z (18-25): Always up-to-date with viral trends and engaged in online communities(YouTube, Tik Tok, Instagram) They love bringing social media-inspired content into their real-life interactions

• Millennials (25-40): Most familiar with the Am I the Asshole concept through everyday conversations, social media and pop culture, even if they don’t follow specific platforms

WHY THIS PRODUCT?

23M+ users across AITA subreddit, podcasts, YouTube and Tik Tok:

• Offers First to Market opportunity

• Taps into a highly audience already passionate about debating moral dilemmas

• Transforms popular online content into a fun, in-person game experience

HOW WILL WE PROMOTE THE PRODUCT?

• $300K Media Spend: Allocated across Google Ads, Tik Tok, Meta and influencer outreach

• Social Efforts: Podcast Collaboration, Sponsored content, Affiliate program, Giveaways, Unboxing, Game Footage

• Promo Codes: Early distribution across friends/family, PR packages to build reviews and launch momentum on Amazon

ORGAN ATTACK™ GAME

ITEM # 09191 | AGES 8+ | 2 to 6 PLAYERS | 5.5” X 7” x 2 PACKAGE

WHO IS THIS GAME FOR?

• This game is for strategy and party game enthusiasts. It’s the family friendly game of organ harvesting!

• The object of Organ ATTACK is to remove your opponents’ organs before they remove yours. The last person to still have at least one organ is the winner!

• The game requires absolutely no medical knowledge and only takes about one round to learn

• All organs, afflictions and other medical malady cards are 100% medically accurate

• The sense of humor is 100% immature

WHY THIS PRODUCT?

• Organ Attack is a known game in the games category with an online rating of over 4.8 stars on over 1,300 reviews

• Organ ATTACK was originally launched with the help of nearly 13,000 Kickstarter backers!

• The game was created by Nick Seluk the New York Times bestselling author and creator of the Awkward Yeti and the beloved Heart and Brain Webcomic

HOW WILL WE PROMOTE THE PRODUCT?

• The game and the author (The Awkward Yeti) has over 4.2 million follower fans on both Facebook and Instagram. We will use The Awkward Yeti's social media platform to drive interest in the game

MUG OF WAR™

ITEM # 01049 | AGES 12+ | 2 OR MORE PLAYERS | 5" x 8.5" PACKAGE

WHO IS THIS GAME FOR?

• Mug of War is a family party game for ages 12+

• While the product is designed for families first and for testing creative concoctions, the product has a clear inroad with the adult party crowd, which is suggested on packaging

WHY THIS PRODUCT?

• Mug of War combines two strong and growing online communities: Hot Sauce Challenge with 1.1B+ views and Guess the Drink with 500M+ views

• With momentum behind these online communities, the product is set up for viral performance

• Great group family or adult party game with challenges for all ages

• Creation of concoctions is key to the success of the game and for live demos; nothing too gross will happen here as both teams must be prepared down the concoction is they lose

HOW WILL WE PROMOTE THE PRODUCT?

• Promotion and licensing in progress with Tabasco to offer hot sauce in the box and promotional arrangements with the world’s bestselling hot sauce brand

• Fall boosted influencer program with boosted posts

ULTIMATE PUB TRIVIA TRAVEL EDITION

ITEM # 09183 | AGES 12+ | 4 OR MORE PLAYERS | 5" x 8" PACKAGE

Same awesome content and fun, now in a travel-friendly edition.

1,000 QUESTIONS IN 5 THEMES BESTSELLER NOW IN TRAVEL VERSION

TEAM TRIVIA GAME

The original team trivia game!

5 QUESTION ROUNDS.

ULTIMATE PUB TRIVIA TRAVEL VERSION

WHO IS THIS GAME FOR?

• Ultimate Pub Trivia is for friends and family and is the only team trivia game on the market

• The Travel edition is designed for on the go play, easy to take to a friend’s house or the local pub to host your own trivia party night

WHY THIS PRODUCT?

• As a team trivia game, players can focus on the areas they know best…sports, past present & future, pop culture, anything goes and literature

• Ultimate Pub Trivia is loaded with 1,000 trivia questions to keep party game night fresh every week

• Questions in the game were crowdsourced via Kickstarter

• The compact size of this game makes it an easier choice for retailers to include in their assortment

HOW WILL WE PROMOTE THE PRODUCT?

• Bar trivia nights are a cultural phenomenon in the USA with over 20 million participants across the country annually

• We will provide the Ultimate Pub Trivia game as prizes in 250 pub trivia nights in 2025 (estimated 40K+ participants

BOB MOOG’S CHEESY DAD JOKES

THE WINNER OF THE GAME IS THE FIRST PLAYER TO COLLECT 8 COMPLETED JOKES.

Also available: Bestselling Bob Moog’s Dad Jokes Card Game Item #:09164, 2 to 4 players

FOODTHEMED DAD JOKES LAUGH OUT LOUD GAME FUN

100K+ SOLD IN THE SERIES

BOB MOOG’S CHEESY DAD JOKES

ITEM # 09181 | AGES 8+ | 2 to 5 PLAYERS | 4.5" x 6.75" PACKAGE

WHO IS THIS GAME FOR?

• Bob Moog’s Cheesy Dad Jokes is a family game for players ages 8 and up

• There are 3 versions of the game available: Bob Moog’s Dad Jokes Card Game, Dad Jokes Holiday Edition and Cheesy Dad Jokes

• The line works well for seasonal placement, especially for gift givers on Father’s Day and for Fall Holidays

WHY THIS PRODUCT?

• Dad jokes is a viral trend across all social media platforms with 14 billion views on Tik Tok and counting (12.1M followers on Reddit, 5.1M followers on Instagram and 230K videos on YouTube)

• The game is a humorous group experience as players work to math jokes with punchlines

• We have sold over 100K units in the line as of 2024

• All the jokes in the game are Bob Moog originals

HOW WILL WE PROMOTE THE PRODUCT?

• We will identify and distribute the Bob Moog Dad Jokes line to 50 dad joke influencers for reviews

• 2025 influencer campaign with dad jokes celebrities; boosted campaign driving to key retailers

DUMB CRIMINALS™ CARD GAME TIN

DUMB CRIMINALS™ CARD GAME TIN

WHO IS THIS GAME FOR?

• This party game is for players ages 12 and up and is based on a popular internet trend focusing on dumb criminals or the ‘Florida man.’

• The game is also made for players who are looking for content to add to their Dumb Criminals game.

WHY THIS PRODUCT?

• The Dumb Criminals card game tin is the travel follow-up to our Dumb Criminals game which has sold more than 50k pieces.

• Players are looking for great party games based on current trends. The concept of the ‘dumb criminal’ continues to capture eyeballs on the web as humorous stories continue to be shared online. There’s a new dumb criminal every day!

• The Dumb Criminals tin is a great pairing with the Stupid Deaths tin.

• HBO’s new “It’s Florida, Man” just premiered… “Too stupid not to be true.”

HOW WILL WE PROMOTE THE PRODUCT?

• This product will be distributed to influencers in Spring 2025 to build sales momentum.

• Dumb criminals and Florida man have more than 50 million views and countless stories posted.

• We will launch a content campaign on Instagram and TikTok telling stories from our game and encouraging viewers to guess the answers. ITEM # 09182 | AGES 12+ | 2 TO 4 PLAYERS | 4.5" x 7.5" PACKAGE

THE ULTIMATE COUPLES QUIZ

THE STRONGEST COUPLE WINS. PARTNERS ALSO FIND OUT

COUPLE VS COUPLE PORTABLE COUPLES FUN!

BUDGETMINDED GAME

THE ULTIMATE COUPLES QUIZ

ITEM # 07208 | AGES 18+ | 2 OR MORE PLAYERS | 4.5" x 6.75" PACKAGE

WHO IS THIS GAME FOR?

• Older Gen Z, Millennials (25-40) who enjoy interactive, competitive games for date nights and hang outs, with an appreciation for modern style products, budget conscious

WHY THIS PRODUCT?

• Balanced Fun and Depth: Combines playful competition with meaningful, relationshipbuilding questions, offering both connection and entertainment for couples

• High-Quality Experience: With premium materials, modern packaging and 200 unique questions (3 Qs per game), it offers a high-quality experience with strong replay value at a competitive price point

• Interactive Gameplay: Paddles, wagers and layered rounds creates dynamic game play

HOW WILL WE PROMOTE THE PRODUCT?

• Influencer Partnership: Sending the game to influencers who will host couples’ game nights, showcasing the fun and competitive experience to their followers

• Promo Packaging: Creating special promotional packaging designed to grab attention and elevate product as a must have

• Engaging Content: Boost video shoot footage on Tik Tok/Instagram, Q1 February launch Valentine’s promo, sponsor game night

ABALONE – THE ORIGINAL GAME

One of the most popular strategy games of all time!

10M+ copies sold in 30 countries

ONLINE BESTSELLER CLASSIC STRATEGY GAME SLEEK, ELEVATED DESIGN

CLASSIC STRATEGY GAME OVER 10M ABALONE GAMES SOLD

FIRST TIME IN PORTABLE FORMAT

ABALONE

Abalone: ITEM # 01855 | AGES 8+ | 2 PLAYERS | 12" x 13.875" PACKAGE

Abalone GO: ITEM # 01864 | AGES 8+ | 2 PLAYERS | 12" x 13.875" PACKAGE

WHO IS THIS GAME FOR?

• Abalone is one of the most successful 2-player abstract strategy games of all time with 10M+ units sold globally

• The game is designed for players ages 8 and up (families + friends) and provides a tabletop avenue for the best strategic thinker to win

WHY THIS PRODUCT?

• Abalone is one of the best-known basic strategy games in the world

• The game is very accessible: easy to learn, difficult to master, plays in 20 minutes or less

• The new travel version makes this game portable for vacations or to bring to a friend’s house

HOW WILL WE PROMOTE THE PRODUCT?

• Online placement will tell the story for shoppers across retail with over 1,000 4.8 star reviews. Abalone is one of the best-reviewed games in the strategy games category

• With the relaunch of the game, we will place the games for review with our top 20 strategy game influencers, getting the product in the hands of the core audience

• The product will be supported with the latest marketing assets from Asmodee including videos and lifestyle photography

FLICKIN’ CHICKEN

5 STAR REVIEWS 400+ REVIEWS ONLINE

NEW BOX EDITION PERFECT FOR STORE SHELVES

They bounce, they roll, but can the chicken hit the target?

Flickin’ Chicken is perfect for the backyard, the park, family outings, tailgating, the beach and camping

Year-round sales with outdoor and indoor play

FLICKIN’ CHICKEN™

WHO IS THIS GAME FOR?

• Flickin’ Chicken is the outdoor/indoor game for all ages

• Flickin’ Chicken is one of the most accessible outdoor games in the marketplace. Players will be playing in less than 5 minutes and can play virtually anywhere (in the backyard, in the house, at the beach, park or tailgate)

FRONT PORCH TOP 10 ITEMS

1. LADDER BALL PRO STEEL

2. MEXICAN TRAIN DOMINOES

3. RUMMIKUB

4. SPINNER DOMINOES

4. BUNCO PARTY IN A BOX

7. DOUBLE 6 DOMINOES

8. DEER IN HEADLIGHTS

9. CIRCA SHUT THE BOX

10. DOUBLE 12 DOMINOES

6. MEXICAN TRAIN DELUXE CASE

GREAT EXPLORATIONS TOP 10 ITEMS

1. WONDER STAR SUPER KIT

2. 3D SOLAR SYSTEM

3. COLORFUL STARS

4. 3D PLANETS IN A TUBE

5. WONDER STARS

7. DOODLE TOP SINGLE

8. 3D CENTER STAR DISPLAY

9. 3D PLANETS CARDED

10. PLANETS AND STARS

6. TWINKLE STARS

PUZZLES • BRAIN TEASERS • MYSTERY

DIVISION OVERVIEW & STRATEGY

History / Overview

• Acquired by University Games in 1999

• The leader in the family/adult Puzzles Plus category

• Three key ranges: Hanayama Cast Metal Brain Teasers, Original 3D Crystal Puzzles and Murder Mystery Party

Product Strategy

• Collection and affinity-driven product lines with an emphasis on themes, characters and licenses that resonate with the core consumer

• Product introductions that lead to product lines

Merchandising Strategy

• Multi-level product lines with either varying price points or difficulty levels to entice the repeat consumer

• Product releases flow year-round with a mix of color and mold newness to drive repeat purchases (collector will buy same mold in multiple color ways)

Marketing Strategy

• Lean on community-level and grassroots influencer marketing (Puzzle Hunters) for product launches

• Tie ins with key licensor activations throughout the year (film, tv, video game, anniversary/limitededition offers)

KEY LINES & CUSTOMER PROFILES

• The “Challenge Seeker”

• Gen Z / Millennial – Predominantly Male Consumer

• Brain Teaser fans on the hunt for a new challenge or fidget/desk toy

WHO

• The “Collector”

• Millennial/Gen X – Predominantly Female Consumer

• Consumers who actively seek out items to add to their collection

• Consumers who are fans and collectors of other IP (Marvel, Peanuts, Disney)

Gift givers looking for quality gifts

WHY

• The “Re-Enactor”

• Gen Z / Millennial

• Consumers who enjoy immersive experiences – the more life-like, the better

• Mystery lovers ready to take on the role of the detective

• Introduced in 2013

• 70+ Mensa-rated cast metal puzzles

• 4M+ units sold (500K in 2023)

• $45M+ estimated retail sales to date

• #1 3D Puzzle in NPD/Circana category

• 5 Crystal Puzzle assortments

• 8M+ units sold (600K+ annual average)

• $120M+ estimated retail sales to date

• Strategic licenses to hit key and prospective consumers

• Introduced in 1987: the Mystery Games “OG”

• Truly immersive, open-ended game play, with built-out online element

• 6 Mystery product lines since launch

• 24M+ online hits to date

• 4M+ units sold

• $80M+ estimated retail sales to date

Average consumer purchases 3-4 titles; high repeat purchase factor / LTV

HOW

• Reddit, YouTube, TikTok, Consumer Con exposure

• Facebook, Instagram, YouTube, TikTok, Consumer Con exposure

• Social engagement, YouTube explainers/bonus content, influencer seeds

Q2-3 Brand-oriented consideration tactics: Email marketing, social pages, brand ambassador programs

Q4 conversion tactics: social media marketing, holiday gift guide placement, retailer marketing (AMS, WMS)

Releases of new product throughout the year to fuel repeat purchases and enthusiast discussion

KEY LICENSE TIMELINE 2025

Peanuts 75th Anniversary Lead Up

Stitch Film

Toy Story 30th Anniversary

Kirby Game TBD

Summer Play Tour (All Properties)

Marvel Quarterly Film Releases Planned across 2025

Sonic 35th Anniversary (Jan

SWIPE BRAIN TEASER

ITEM # 34519 | AGES 8+ | 4.75" x 6"

PACKAGE

SEE IT • SWIPE IT • SOLVE IT

A series of interwoven bands reveal hidden colors with every move. When solved, each side of the device contains a set of one color. SWIPE and solve!

SCAN THE QR CODE TO SEE SWIPE IN ACTION

Swipe colors left and right, up and down and all around to solve all sides of the Swipe Brain Teaser cube!

REWARDING TACTILE PLAY PATTERN WHAT GEN Z IS LOOKING FOR IN PUZZLES MORE DIFFICULT THAN THE COMPETITION

SWIPE BRAIN TEASER

ITEM # 34519 | AGES 8+ | 1 PLAYER | 4.75” x 6” PACKAGE

WHO IS THIS GAME FOR?

• The “Challenge Seeker”

• Core Consumer: Gen Z / Millennial

• Aspirational Consumer: Gen Alpha / introductory Brain Teaser fans

• Brain Teaser fans on the hunt for a new challenge or fidget/desk toy

• Rubik’s lovers ready for the next challenge

• Gift givers looking for quality, unique gifts

WHY THIS PRODUCT?

• Instantly-familiar play pattern: thumb action and ergonomics mimic swipes on a cellphone

• Designed and engineered for Millennial and Gen Z shoppers: first true update to twisty puzzles in more than a decade

• Trend/fashion-driven colors appeal to Millennial and Gen Z shoppers

• A new, 21st century challenge

HOW WILL WE PROMOTE THE PRODUCT?

• Social, influencer “first looks”, YouTube reviews

• Email marketing to BP audience, PR, Consumer Con exposure

• Holiday gift guide placement, retailer marketing (AMS, WMS)

• New SWIPE Brain Teasers released annually to fuel repeat purchase and challenge-seeking audience

BRAIN TEASERS

NEW Packaging Rollout for 2024-2025:

• Color coded levels 1-6

• Plastic free, eco-friendly packaging

LEGEND OF ZELDA

A LEGENDARY OPPORTUNITY

• NOSTALGIC: Created by NINTENDO in 1986

• Tears of the Kingdom (Jun ‘23) is the fastestselling Nintendo game of all time (18.5M+ copies sold globally in first week; 7.4M in US)

• 160M+ units sold across the Zelda franchise

• Zelda Hanayama Puzzles are selling at a rate of 2-3 times non-licensed Hanayama puzzles!

Styles are based on the most iconic symbols represented in The Legend of Zelda games. All fans know and love these icons.

HYLIAN SHIELD PUZZLE Q4 2025

Rockin’ Duck Q1 2025 32189

Tin Robot Q1 2025 32192

Swan II Q1 2025 32175

Seals Q2 2025 32172

Poodle Puppy Q3 2025 32173

Blue Moon Q3 2025 32191

Bunnies Q4 2025 32174

2025 MARVEL PUZZLES

NEW FOR Q4 2024

NEW SUPERHEROES FOR Q3 2025

Two wildly-popular brands team up to target the highly-motivated “Super Fan”/“Kidult” Consumer

• 600K+ Units Sold Annually

• #1 3D Puzzle in NPD Category

• Highly-Collectible

• Repeat Puzzle Shoppers Seeking Newness

• $29.8B All-Time Box Office Revenue

• Quarterly Film Releases in 2025

• 80,000+ Characters

• Countless Stories across Print, TV & Film

*New puzzle images for reference only. Final puzzle mold and colors may vary.

2025 DISNEY TITLES

• Current Stitch is #1 Disney 3DCP SKU in 2024

• New live-action film release Summer 2025

• Additional Disney driven activations across 2025

• Top character across categories (toy, apparel)

• Availability: August 2025

• 30th anniversary November 2025

• New character and special edition deluxe pack to include 30th anniversary logo

• Powerful appeal to Millennials

• Strong Disney 100 follow-up

• Off shelf display and promotional opportunities!

• Availability: September 2025

COMING Q4 2025

2025 PEANUTS TITLES

• Diamond 75th Anniversary 2025 (October 2)

• 82B+ Annual Media Impressions

• 19M+ Followers on Social

• 96% Brand Awareness Rate in Adults (92% Kids)

• 48 TV Specials

• 70+ Years, 18,000+ Comic Strips

STOCK UP ON BESTSELLERS:

Snoopy Surf

Snoopy & Charlie Brown

• Top 10 Nintendo game franchise of all time

• 40M+ copies sold worldwide

• Original Kirby game released in 1992

• 39 games released to date across multiple consoles

• One of the most iconic video game characters of all time

• HIGH Millennial nostalgia factor

• Availability:Q3 2025

• SEGA's #1 game franchise of all time

• 1.6B+ units sold worldwide

• Crossover into film and television in 2024-2026

• 35th Anniversary in 2026

• HIGH Millennial nostalgia factor

• Availability: Q4 2025

Kirby Standard 32187

Sonic the Hedgehog Deluxe 32188 *New puzzle images for reference only. Final puzzle mold and colors may vary.

ITEM # Multi | AGES 12+ | 1 OR MORE PLAYERS

WHO IS THIS GAME FOR?

• The “Collector”

• Millennial/Gen X – Predominantly Female Consumer

• Consumers who actively seek out items to add to their collection

• Consumers who are fans and collectors of other IP (Marvel, Peanuts, Disney)

• Gift givers looking for quality gifts or collectibles

WHY THIS PRODUCT?

• Introduced in 2010

• 5 assortments since launch

• 8M+ units sold

• $120M+ estimated retail sales to date

• Average consumer purchases 3-4 puzzles; high repeat purchase factor

HOW WILL WE PROMOTE THE PRODUCT?

• Year-long awareness campaigns: Facebook, Instagram, YouTube, TikTok, Consumer Con exposure

• Quarterly releases of new product throughout the year to fuel repeat purchases and enthusiast discussion

• Brand-oriented consideration tactics: Email marketing, social pages, brand ambassador programs

• Q4 conversion tactics: social media marketing, holiday gift guide placement, retailer marketing (AMS, WMS)

PRODUCT LAUNCH RECAP 2024-2025

• Releases to flow through assortments quarterly to to stimulate demand from collectors and show additional products to new customers

• Timing coincides with largest licensor marketing activation hits to drive demand

EXPLORE A CASE FILE

CATEGORY STRENGTH IN 2024-2025

ITEM # Multi | AGES 16+ | 1 OR MORE PLAYERS

MARKET DATA

• Mystery/Escape category is up 20% year over year in dollars and units, with price points remaining relatively consistent*

• Mystery/Escape now accounts for 12% of Adult Games Class

*Circana Checkout data

MARKET NEEDS

• More mystery titles for the repeat shopper

• Varied themes to hit different affinity audiences

• Price points that draw in new consumers

• Immersive, open-ended storytelling

HOW DOES MURDER MYSTERY PARTY FIT?

• Proven Contents: University Games is the expert in creating immersive online universes for each Case File

• Solid Storylines: titles are developed by proven mystery creators (iD Ventures, BlueMatter Group, IndyToyLab)

• Party Ready: each title comes with everything needed to solve a murder in an evening with friends

My First Match It! - Games

WHO IS THIS GAME FOR?

• Targeted at Toddlers and Preschoolers

• Baby/Preschool Buyers

• Education Buyers/Catalogs

• Puzzle and Games Buyers

• Discounters

• Specialty

WHY THIS PRODUCT?

• Children will learn basic skills through fun, whimsical games

• Our art is colorful and uses objects that are relatable to young children

• The games are easy to learn

• These games promote school readiness

• Packaging easily translates to other language (no

HOW WILL WE PROMOTE THE PRODUCT?

• E-Commerce

• Boutique Children’s Retailers

• Brand Ambassador campaigns

• Social Media campaigns

• Influencer marketing/contests

• Award program submissions

Notes:

language on product)

• Eco-friendly – made from more than 70% recycled paper and soy inks

My First Memory Game – Dinos

Expanding memory and object recognition skills in a young child will help prepare them for their school years yet to come. My First Memory Game is a great educational tool designed to help build these skills prior to the start of their formal school years. Learn about prehistoric dinosaurs as children match the pictures together using these fun cards. The fun, happy dinosaur pictures are illustrated in a way to keep children engaged in the learning process. Each My First Memory Game –Dino’s includes 20 matching memory cards. Ages 2+ years.

SUPPORTS

DEVELOPMENTAL SKILLS – Improves fine motor skills and hand-eye coordination by requiring your child to grasp and flip the memory cards. Fosters visual and tactile sensory play. Creates a social learning environment. Supports language development through play.

BUILD

CONCENTRATION & FOCUS – To play and complete the game, requires focus and helps develop cognitive abilities by encouraging your child to problem-solve and memorize card locations.

Product SKU: 106013

MSRP: $12.99

Carton: 6

Carton Size in IN: 16.73x8.86x8.50

6.72 lbs

My First Memory Game – Sock Match

Expanding memory and object recognition skills in a young child will help prepare them for their school years yet to come. My First Memory Game is a great educational tool designed to help build these skills prior to the start of their formal school years. Learn about colors, shapes and patterns as children match the pictures together using these fun cards. The bright, colorful sock pictures are illustrated in a way to keep children engaged in the learning process. Each My First Memory Game –Sock Match includes 20 matching memory cards. Ages 2+ years.

SUPPORTS DEVELOPMENTAL SKILLS – Improves fine motor skills and hand-eye coordination by requiring your child to grasp and flip the memory cards. Fosters visual and tactile sensory play. Creates a social learning environment. Supports language development through play.

BUILD CONCENTRATION & FOCUS – To play and complete the game, requires focus and helps develop cognitive abilities by encouraging your child to problem-solve and memorize card locations.

Product SKU: 106044

MSRP: $12.99

Carton: 6

Carton Size in IN: 16.73x8.86x8.50

Weight: 6.73 lbs

Licensed Games

WHO IS THIS GAME FOR?

• Target Preschoolers & Kindergarteners

• Baby/Preschool Buyers

• Education Buyers/Catalogs

• Puzzle/Game Buyers

• Discounters

• Specialty

• E-Commerce

• Boutique Children’s retailers

• Club Packs

WHY THIS PRODUCT?

• Children will learn basic school readiness skills using familiar images from fun literary licenses

• The art is colorful, and content is from favorite literary characters

• The games are easy to learn and can be played individually or with a group

• Eco-friendly – made from more than 70% recycled paper and soy inks

• Brand Ambassador campaigns

• Social Media campaigns

• Influencer marketing/contests

• Award program submissions

HOW WILL WE PROMOTE THE PRODUCT? Notes:

World of Eric Carle – My First Match It Tin – Heads & Tails

Matching is an important pre-reading skill that children need to develop in order to help them get ready for school. The World of Eric Carle My First Match It! Head & Tails is the perfect tool to help your little ones practice this essential skill. This set contains two-piece selfcorrecting puzzle cards that introduce favorite Eric Carle characters. The fun, brightly illustrated cards are designed for a younger child and engage them in the learning process in an entertaining way. The World of Eric Carle My First Match It! Head & Tails includes 12 selfcorrecting puzzle pairs. Ages 2+ years

INTRODUCE JIGSAWS IN A SIMPLE, FUN WAY

– The World of Eric Carle My First Match It! puzzles are designed to provide just the right level of challenge for the individual child; begin by offering just two matching pieces; increase the challenge level by simply offering more pieces to choose matches from.

INTRODUCE KEY PROBLEM-SOLVING SKILLS

– These puzzles are a great way to help your child develop basic problem-solving skills such as creative thinking and perseverance. These are skills which can be transferred to other tasks.

Product SKU: 121023

MSRP: $14.99

Carton: 6

Carton Size in IN: 9.45x8.07x7.87

Weight: 10.05 lbs

World of Eric Carle – My First Match It TinThings I Eat

Matching is an important pre-reading skill that children need to develop in order to help them get ready for school. The World of Eric Carle My First Match It! Things I Eat is the perfect tool to help your little ones practice this essential skill. This set contains two-piece selfcorrecting puzzle cards that introduce different foods. The fun, brightly illustrated cards are designed for a younger child and engage them in the learning process in an entertaining way. The World f Eric Carle My First Match It! Things I Eat includes 12 self- correcting puzzle pairs. Ages 2+ years

INTRODUCE JIGSAWS IN A SIMPLE, FUN WAY - The My First Match It! puzzles are designed to provide just the right level of challenge for the individual child; begin by offering just two matching pieces; increase the challenge level by simply offering more pieces to choose

INTRODUCE KEY PROBLEM-SOLVING SKILLS

– These puzzles are a great way to help your child develop basic problem-solving skills such as creative thinking and perseverance. These are skills which can be transferred to other tasks.

Product SKU: 121016

MSRP: $14.99

Carton: 6

Carton Size in IN: 9.45x8.07x7.87

Weight: 10.05 lbs

Pete The Cat Match It! Tin - Colors

Pete The Cat Match It! Colors teaches colors using Pete’s friends and other objects featured in his books in a fun and interactive way. Each card has two pieces—a picture of a colored object with a matching card that spells the name of the object using the same color combination. By simply matching the pieces together, children will learn to recognize the spelling of simple color words. The puzzle pairs are self-correcting—only correct object and name combinations will fit together. The set contains 20 matching puzzle pairs Recommended for ages 3+ years.

IDEAL PREPARATION FOR SCHOOL: The puzzles make it easy and fun to learn about colors and become familiar with new words, a perfect introduction to the early reading skills they will encounter at school. They also strengthen the child’s developing concentration skills and build focus.

IMPROVE MOTOR SKILLS: Thick, durable cardboard construction makes cards easy to grasp and use and also a great way of improving hand-eye coordination and encouraging the development of essential

MSRP: $14.99

Carton Size in IN: 9.45x8.07x7.87

10.05 lbs

Pete The Cat Match It! Tin - Counting

This colorful set of 20 counting puzzle cards showing Pete the Cat’s favorite things provides children with an excellent introduction to mathematics, number recognition and counting. Each card features the number of pictures that are associated with the matching answer. Simply match the number and the correct number of objects to complete the puzzle. The puzzles are self-correcting as no two puzzle cuts are the same. A fun way to learn counting! Recommended for ages 3+ years.

IDEAL PREPARATION FOR SCHOOL:

The puzzles are a perfect introduction to the early math skills they will encounter at school. They also strengthen the child’s developing concentration skills and build focus, which will help them with the transition into education.

IMPROVE

MOTOR SKILLS: Thick, durable cardboard construction makes cards easy to grasp and use and a great way of improving handeye coordination and encouraging the development of essential motor skills.

Product SKU: 115695

MSRP: $14.99

Carton: 6

Carton Size in IN: 9.45x8.07x7.87

I Spy Match It! Tin - Numbers

Let's learn about numbers from 1 to 20 with I Spy Match It! Numbers! Each puzzle card has two pieces: the numeral and objects reflecting that number or the same number of objects to count. Look around and “spy” for the objects that match the number and by simply matching the pieces together, children will learn to recognize the numeral and develop their counting skills. The puzzles are self-correcting and include 20 puzzle sets. Recommended for ages 3+ years.

DEVELOP EARLY MATH SKILLS:

The fun puzzle pairs make it easy and fun to develop basic mathematical abilities and become familiar with number shapes and counting. This is a fun way to increase awareness of mathematical concepts and develop the child’s interest in numbers.

IDEAL PREPARATION FOR SCHOOL: The puzzles are a perfect introduction to the early math skills they will encounter at school. They also strengthen the child’s developing concentration skills and build focus, which will help them with the transition into education.

Carton: 6

Carton Size in IN: 9.45x8.07x7.87

10.05 lbs

I Spy Match It! Tin - Rhyme

Learning vocabulary and rhymes has never been this much fun! I Spy Match It! Rhyme includes a colorful set of rhyming puzzle cards that provide children with an excellent introduction to rhyming words and basic vocabulary. The puzzle cards feature 20 pairs of rhyming words and pictures. They are also self-correcting — only cards with the correct answer will fit together, a fun way to learn basic rhymes. Recommended for ages 3+ years.

LEARN ABOUT RHYMES: This bright collection of two-piece puzzles aimed at children ages 3 and up is a perfect introduction to rhyming words, helping to build a foundation for literacy skills.

ENCOURAGE LANGUAGE SKILLS

– The puzzle is designed to get your child talking and discussing the images they are creating as they put the puzzle together. Listening to the sounds of the words and thinking about how words are constructed provides a huge boost to your child’s appreciation of language. Carton Size in IN: 9.45x8.07x7.87

My First 4 in a Box Puzzles

WHO IS THIS PUZZLE FOR?

• Target Toddlers/Preschoolers/ Kindergarten

• Baby/Preschool buyers

• Education buyers/Catalogs

• E-Commerce

• Specialty

• Discounters

WHY THIS PRODUCT?

• Puzzle buyers

• Four large puzzles in one box are great value for price

• Colorful art featuring objects that are relatable to young children

• Promotes school readiness skills

• Packaging easily translates to other language (no language on product)

• Eco-friendly – made from more than 70% recycled paper and soy inks

HOW WILL WE PROMOTE THE PRODUCT?

• Brand Ambassador campaigns

• Social Media campaigns

• Influencer marketing/contests

• Award program submissions

Notes:

My First Puzzle Sets 4-In-A-Box – Animal Friends

My First 4 in a Box Puzzles are great “starter” puzzles and will help little hands develop their fine motor skills. The puzzles progress from 2 pieces to 4 pieces, then 6 pieces and 8 pieces, giving your child the opportunity to grow with the set as they grow and develop. My First 4 in a Box Puzzles are a great way to help your toddler begin building their tactile and problem-solving skills. Each puzzle offers a delightful way for toddlers to explore their love for animals while building confidence as they complete each puzzle. Turn playtime into an adventure with these cute animal friends! Each puzzle measures approximately 12.5” x 8.5. Ages 2-5 years.

EDUCATIONAL BENEFITS – Builds tactile, motor, thinking, and learning skills. Introduces color, shape and object recognition. Builds confidence and boosts self-esteem by providing a sense of achievement. Introduces children to the world around them.

SUPPORTS DEVELOPMENTAL SKILLS

– Completing each puzzle set exercises fine motor skills and hand-eye coordination by requiring your child to fit the correct puzzle pieces together. Helps develop abilities by encouraging your child to focus and problem-solve. Fosters visual and tactile sensory play. Creates a social learning environment by creating fun and unique characters.

Product SKU: 628171

MSRP: $12.99

Carton: 6

Carton Size in IN: 16.73x8.86x8.50

Weight: 7.06 lbs

My First Puzzle Sets 4-In-A-Box – Fantasy Friends

New for 2025!

Learning is a “magical” experience, and My First 4 in a Box Puzzles are great “starter” puzzles and will help little hands develop their fine motor skills. The puzzles progress from 2 pieces to 4 pieces, then 6 pieces and 8 pieces, giving your child the opportunity to grow with the set as they grow and develop. My First 4 in a Box Puzzles are a great way to help your toddler begin building their tactile and problem-solving skills. The set offers a delightful way for toddlers to explore their imagination with these fantasy friends while building confidence as they complete each puzzle. Turn playtime into an adventure with these fantasy friends! Each puzzle measures approximately 12.5” x 8.5. Ages 2-5 years.

EDUCATIONAL BENEFITS – Builds tactile, motor, thinking and learning skills. Introduces color, shape and object recognition. Builds confidence and boosts self-esteem by providing a sense of achievement. Introduces children to the world around them.

SUPPORTS DEVELOPMENTAL

SKILLS – Completing each puzzle set exercises fine motor skills and hand-eye coordination by requiring your child to fit the correct puzzle pieces together. Helps develop abilities by encouraging your child to focus and problem-solve. Fosters visual and tactile sensory play. Creates a social learning environment by creating fun and unique characters.

Product SKU: 628119

MSRP: $12.99

Carton: 6

Carton Size in IN: 16.73x8.86x8.50

Weight: 7.06 lbs

My First Puzzle Sets 4-In-A-Box – On the Go

My First 4 in a Box Puzzles are great “starter” puzzles and will help little hands develop their fine motor skills. The puzzles progress from 2 pieces to 4 pieces, then 6 pieces and 8 pieces, giving your child the opportunity to grow with the set as they grow and develop. My First 4 in a Box Puzzles are a great way to help your toddler begin building their tactile and problem-solving skills. The set offers a delightful way for toddlers to explore different types of vehicles while building confidence as they complete each puzzle. Turn playtime into an adventure with these cute On the Go friends! Each puzzle measures approximately 12.5” x 8.5. Ages 2-5 years.

EDUCATIONAL BENEFITS – Builds tactile, motor, thinking and learning skills. Introduces color, shape and object recognition. Builds confidence and boosts self-esteem by providing a sense of achievement. Introduces children to the world around them.

SUPPORTS DEVELOPMENTAL SKILLS

– Completing each puzzle set exercises fine motor skills and hand-eye coordination by requiring your child to fit the correct puzzle pieces together. Helps develop abilities by encouraging your child to focus and problem-solve. Fosters visual and tactile sensory play. Creates a social learning environment by creating fun and unique characters.

Product SKU: 628133

MSRP: $12.99

Carton: 6

Carton Size in IN: 16.73x8.86x8.50

Weight: 7.06 lbs

Puzzle Doubles Glow in the Dark Puzzle

WHO IS THIS PUZZLE FOR?

• Preschoolers/Kindergarten/Primary School kids

• Preschool buyers

• Education buyers/Catalogs

• Puzzle buyers

• Specialty

• Discounters

WHY THIS PRODUCT?

• E-Commerce

• Large 100 pc puzzle

• Colorful art featuring bonus content with the glow art

• Glow ink coverage is at least 33% of puzzle –double the industry average

• Promotes problem solving skills

HOW WILL WE PROMOTE THE PRODUCT?

• Brand Ambassador campaigns

• Social Media campaigns

• Influencer marketing/contests

• Packaging easily translates to other language (no language on product)

• Award program submissions

Notes:

• Eco-friendly – made from more than 70% recycled paper and soy inks

Puzzle Doubles – Glow in the Dark – Rockets & Robots

Explore and learn about space in an engaging, out-of-this-world scene with rockets and robots! After assembling the 100-piece puzzle, turn off the lights and watch it glow in the dark! Puzzle Doubles! Glow in the Dark! puzzles are a fun way to expand your knowledge of different environments and launch your little one's interest in outer space. The puzzle measures a giant 3’ x 2’! Ages 3+ years.

EDUCATIONAL

BENEFITS – The puzzle also has a secret glow in the dark image which appears in the dark, providing extras incentive for children to keep going until the puzzle is done!

SUPPORTS DEVELOPMENTAL SKILLS

– Putting the puzzle together is a good physical challenge for children, boosting their developing motor skills and improving their hand-eye coordination; two transferable skills that will help them in many areas of their education.

Product SKU: 113868

MSRP: $15.99

Carton: 6

Carton Size in IN: 23.50x9.25x10.73

Weight: 14.29 lbs

Sort & Learn Magnetic Puzzles

WHO IS THIS PRODUCT FOR?

• Target Preschoolers & Kindergarteners

• Baby/Preschool Buyers

• Education Buyers/Catalogs

• Puzzle/Game Buyers

• Discounters

• Specialty

• E-Commerce

• Boutique Children’s retailers

• Club Packs

WHY THIS PRODUCT?

• Made from cardboard, better value than the competition (large online presence)

• Eco-friendly – made from more than 70% recycled paper and soy inks

HOW WILL WE PROMOTE THE PRODUCT?

• Brand Ambassador campaigns

• Kids will learn sorting through a fun, whimsical game

• Social Media campaigns

• Influencer marketing/contests

• Award program submissions

Notes:

• Promotes school readiness skills and independent play

• Unique artwork and product design

Sort & Learn Magnetic Puzzle - Counting

New for 2025!

This fun and colorful hands-on “farm” magnetic tray puzzle helps children to learn how to count in a fun and engaging way. Learn the numbers 1 through 10 by using your magnetic pen and placing all the correspondingcolored number pieces to their proper numbered bin. Once complete, simply turn the puzzle over and watch the numbered magnetic pieces fall back into the barn collection area at the bottom of the puzzle.

The puzzle also enhances a child’s concentration and fine motor skills as they move the magnetic pieces along the path. The puzzle is made of recycled paper and soy inks and is reinforced with plastic corners and a durable plastic cover to keep all the magnetic puzzle pieces sealed inside. A convenient magnetic pen storage compartment is also included! A great product when on the go! This puzzle measures 15" x 11". Ages 3+ years.

BOOST CONFIDENCE – Magnetic puzzles help children to become familiar with their numbers more quickly, boosting confidence and encouraging them to move on to more difficult tasks.

BUILD CONCENTRATION & FOCUS – Completing the puzzle requires focus, but the easy to move magnetic pieces means that children can build their focus up in a gradual way and feel rewarded so that they are motivated to continue.

Product SKU: 162187

MSRP: $19.99

Carton: 8

Carton Size in IN: 15.67x5.08x11.73

Weight: 11.35 lbs

Sort & Learn Magnetic Puzzle - Shapes

New for 2025!

This fun and colorful hands-on “construction” magnetic tray puzzle helps children to learn their shapes in a fun and engaging way. Learn all about the shapes by using your magnetic pen and placing all the corresponding shape pieces to their matching bin. Once complete, simply turn the puzzle over and watch the shape magnetic pieces fall back into the underground collection area at the bottom of the puzzle.

The puzzle also enhances a child’s concentration and fine motor skills as they move the magnetic pieces along the path. The puzzle is made of recycled paper and soy inks and is reinforced with plastic corners and a durable plastic cover to keep all the magnetic puzzle pieces sealed inside. A convenient magnetic pen storage compartment is also included! A great product when on the go! This puzzle measures 15" x 11". Ages 3+ years.

BOOST CONFIDENCE – Magnetic puzzles help children to become familiar with their shapes more quickly, boosting confidence and encouraging them to move on to more difficult tasks.

BUILD

CONCENTRATION & FOCUS – Completing the puzzle requires focus, but the easy to move magnetic pieces means that children can build their focus up in a gradual way and feel rewarded so that they are motivated to continue.

Product SKU: 162118

MSRP: $19.99

Carton: 8

Carton Size in IN: 15.67x5.08x11.73

Weight: 12.57 lbs

Sort & Learn Magnetic Puzzle - Colors

This fun and colorful hands-on “sea life” magnetic tray puzzle helps children to learn their colors in a fun and engaging way. Learn the basic colors by using your magnetic pen and placing all the correspondingcolored magnetic pieces to their proper color bin. Once complete, simply turn the puzzle over and watch the color magnetic pieces fall back into the collection area at the bottom of the puzzle.

The puzzle also enhances a child’s concentration and fine motor skills as they move the magnetic pieces along the path. The puzzle is made of recycled paper and is reinforced with plastic corners and a durable plastic cover to keep all the magnetic puzzle pieces sealed inside. A convenient magnetic pen storage compartment is also included! A great product when on the go! This puzzle measures 15" x 11". Ages 3+ years.

BOOST CONFIDENCE – Magnetic puzzles help children to become familiar with their colors more quickly, boosting confidence and encouraging them to move on to more difficult tasks.

BUILD CONCENTRATION & FOCUS – Completing the puzzle requires focus, but the easy to move magnetic pieces means that children can build their focus up in a gradual way and feel rewarded so that they are motivated to continue.

Product SKU: 162101

MSRP: $19.99

Carton: 8

Carton Size in IN: 15.67x5.08x11.73

Weight: 11.90 lbs

Electronic Learning – Crawl Abouts

WHO IS THIS PRODUCT FOR?

• Targeted at Babies and Toddlers

• Baby/Toddler Buyers

• Education Buyers/Catalogs

• Discounters

• Specialty

• E-Commerce

WHY THIS PRODUCT?

• Unique and playful designs

• Encourages development of gross motor skills

• Line addition to existing best sellers

• Perfect for gifting – baby showers, new baby, birthdays and more

• Boutique Children’s Retailers

• Baby Stores

HOW WILL WE PROMOTE THE PRODUCT?

• Brand Ambassador campaigns

• Social Media campaigns

• Influencer marketing/contests

• Award program submissions

• Baby registries

Notes:

• Baby bloggers

Crawl About Crab

The Crawl About Crab will encourage your little one to crawl as it moves across the floor and features a bright, baby-friendly design with three fun melodies with a tropical twist. The classic nursery rhymes include If You’re Happy and You Know It, Mary Had a Little Lamb and Hickory Dickory Dock. Tap the top of its body to wake the crab and then simply press its back to watch it go! This adorable, little crab is safe and brilliant for developing gross motor skills for boys and girls ages 6 months and up. Requires two AAA batteries (included).

EDUCATIONAL BENEFITS - Assists skill building with listening, visual, thinking and learning through fun and engaging play.

SUPPORTS DEVELOPMENTAL SKILLS

– Each unique and friendly Crawl About critter helps develop gross motor skills by encouraging movement and crawling. Helps establish cognitive abilities and fluid reasoning by encouraging your child to think creatively to catch the moving crab.

Product SKU: 557846

MSRP: $17.99

Carton: 6

Carton Size in IN: 25.98x7.09x7.64

Weight: 5.43 lbs

Crawl About Sea Turtle

The Crawl About Sea Turtle will encourage your little one to crawl as it moves across the floor and features a bright, baby-friendly design with three fun melodies with a tropical beat. The classic nursery rhymes include If You’re Happy and You Know It, Mary Had a Little Lamb and Row, Row, Row Your Boat. Tap the shell to wake the sea turtle and then simply press its back to watch it go! This adorable, little sea turtle is safe and brilliant for developing gross motor skills for boys and girls ages 6 months and up. Requires two AAA batteries (included).

EDUCATIONAL BENEFITS - Assists skill building with listening, visual, thinking and learning through fun and engaging play.

SUPPORTS DEVELOPMENTAL SKILLS

– Each unique and friendly Crawl About critter helps develop gross motor skills by encouraging movement and crawling. Helps establish cognitive abilities and fluid reasoning by encouraging your child to think creatively to catch the moving sea turtle.

Product SKU: 557891

MSRP: $17.99

Carton: 6

Carton Size in IN: 25.98x7.09x7.64

Weight: 5.43 lbs

Electronic Learning–Talk & Teach Flash Card Readers

WHO IS THIS PRODUCT FOR?

• Targeted at Toddlers & Preschoolers

• Baby/Preschool/Electronic Learning Buyers

• Education Buyers/Catalogs

• Discounters

• Specialty

• E-Commerce

• Boutique Children’s Retailers

WHY THIS PRODUCT?

• Unique and playful designs

• Develops school readiness skills and vocabulary

• Builds confidence, concentration and focus

• Addresses different areas for learning

• Baby Stores

• Promotes independent play with voice guided activity

• Perfect for gifting –birthdays, holidays, back to school and more

HOW WILL WE PROMOTE THE PRODUCT?

• Brand Ambassador campaigns

• Social Media campaigns

• Influencer marketing/contests

• Award program submissions

Notes:

Talk & Teach Bus (Flash Card Reader)

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The wheels on this bus will have your little ones going round and round with learning fun! The Talk & Teach Bus will help kids expand their vocabulary skills and reinforce sight word recognition in a fun and interactive way. Talk & Teach Bus includes 30 double sided learning cards teaching the alphabet, shapes, school items and things that go. All cards fit neatly inside the unit for great "on the go" learning fun! Requires three "AA" batteries (included). Ages 2-5 years.

SUPPORTS DEVELOPMENTAL SKILLS – Each Talk & Teach Flash Card Reader helps children build confidence by interacting and becoming familiar with different objects, colors and letters. The engaging artwork and sounds help create a social learning environment .

BUILD CONCENTRATION & FOCUS – Finding the corresponding flashcard takes patience, focus and concentration. Talk & Teach offers a good physical challenge for children, boosting their developing motor skills and improving their hand-eye coordination; two transferable skills that will help them in many areas of their education.

Product SKU: 204634

MSRP: $19.99

Carton: 6

Carton Size in IN: 15.16x10.31x10.04

Weight: 7.28 lbs

Talk & Teach Farm (Flash Card Reader)

Little ones will harvest a lot of learning with the Talk & Teach Farm. It will teach little ones who are learning to talk by expanding their vocabulary skills and reinforcing sight word recognition in a fun and interactive way. Talk & Teach Farm includes 30 double sided learning cards teaching numbers, colors, food and things found on the farm. All cards fit neatly inside the unit for great "on the go" learning fun! Requires three "AA" batteries (included). Ages 2-5 years.

SUPPORTS DEVELOPMENTAL SKILLS

– Each Talk & Teach Flash Card Reader helps children build confidence by interacting and becoming familiar with different objects, colors and letters. The engaging artwork and sounds help create a social learning environment .

BUILD

CONCENTRATION & FOCUS – Finding the corresponding flashcard takes patience, focus and concentration. Talk & Teach offers a good physical challenge for children, boosting their developing motor skills and improving their hand-eye coordination; two transferable skills that will help them in many areas of their education.

Product SKU: 202531

MSRP: $19.99

Carton: 6

Electronic Learning – Telly the Teaching Time Clock

WHO IS THIS PRODUCT FOR?

• Targeted at Preschoolers & Kindergarteners

• Preschool & Electronic Learning Buyers

• Education Buyers/Catalogs

• Discounters

WHY THIS PRODUCT?

• Updated unique and playful design

• New features to a tried and tested product: alarm clock, free hand movement

• Develops school readiness skills

HOW WILL WE PROMOTE THE PRODUCT?

• Brand Ambassador campaigns

• Social Media campaigns

• Influencer marketing/contests

• Award program submissions

Notes:

• Builds confidence, concentration and focus

• Specialty

• E-Commerce

• Boutique Children’s Retailers

• Promotes independent play with voice guided activity

• Perfect for gifting –birthdays, holidays, back to school and more

Telly the Teaching Time Clock

Now with free hand movement & alarm clock feature!

Telly the Teaching Time Clock teaches kids to tell both analog and digital time using two quiz modes. In the learning mode, Telly teaches time in five minute increments by moving the hands and updating the LCD screen. In the quiz mode, Telly asks your child to move the hands on its face to match the time displayed on its screen. Telly also functions as a real working clock, designed with free hand movement and additional alarm clock and night light features. Learning to tell time has never been so much fun! Requires three “AA” batteries (included). Ages 3+ years.

EDUCATIONAL BENEFITS – Promotes listening, visual, tactile and motor skills; encourages thinking and learning

SUPPORTS DEVELOPMENTAL SKILLS – Assists children with learning to TELL TIME. Builds SELF-CONFIDENCE. Develops ACTION/REACTION SKILLS. Provides hours of interactive learning

Product SKU: 408797

MSRP: $29.99

Carton: 4

Carton Size in IN: 15.50x8.50x13.57

Weight: 8.20 lbs

WHO IS THIS GAME FOR?

• Target STEM Education (Primary/Middle School)

• Construction/STEM buyers

• Education stores

• E-Commerce

• Science Museums/Gift Shops

• Club accounts

• Art/Craft Stores

• Specialty

WHY THIS PRODUCT?

• Updated, unique designs, different from the competition (Fresh new look for 2025)

• Price points better than the competition

• Promotes STEM learning and problem solving

• Explore physics, engineering and architecture

• On-line detailed building instructions

HOW WILL WE PROMOTE THE PRODUCT?

• Brand Ambassador campaigns

• Social Media campaigns

• Influencer marketing/contests

• Award program submissions

Techno Gears Marble Mania – Catapult Launch (80+ pcs)

Blast into new heights with the Techno Gears Marble Mania Catapult Launch set that includes more than 80+ translucent pieces to build and create your own marble and gear run. Once built, watch your marbles launch, drop, spin and roll through the twisting and turning tracks. Whether you're a seasoned marble run enthusiast or new to the challenge, Techno Gears Marble Mania sets offers an immersive, handson experience that will ignite your imagination. Take the challenge and explore engineering through play, learning valuable STEM (Science, Technology, Engineering and Mathematics) skills and build confidence. Recommended for ages 6+.

EDUCATIONAL BENEFITS – Techno Gears sets help cultivate creativity and expand on knowledge of physics and mechanics. Aligns with Science, Technology, Engineering and Mathematics (STEM) education standards.

SKILL BUILDING – Supports cognitive development, problem-solving, fluid reasoning and mechanical and engineering skills. Builds confidence as children design structures that move and work. Boosts self-esteem by providing a sense of achievement once the toy is fully constructed.

Product SKU: 151167

MSRP: $26.99

Carton: 4

Carton Size in IN: 17.00x10.50x13.50

Weight: 9.88 lbs

Techno Gears Marble Mania – Midnight Xpress (80+ pcs)

New for 2025!

Take the Xpress route to an exciting new journey with the Techno Gears Marble Mania Midnight Xpress, where the thrill of a speeding train meets the excitement of marble runs! This immersive construction set lets you build a vibrant train themed marble run that mimics the excitement and mystique of a speeding train at night. As you assemble the 80+ brightly colored interlocking pieces, base plates and 3-D connectors, watch as the set brings the magic of the midnight to life. Let your imagination ride the rails of excitement with every twist and turn! This product aligns with and supports STEM (Science, Technology, Engineering and Math) standards and boosts confidence in the little ones who accept the rewarding challenge to build it! Recommended for ages

EDUCATIONAL BENEFITS – Techno Gears sets help cultivate creativity and help expand on knowledge of physics and mechanics. Aligns with Science, Technology, Engineering and Mathematics (STEM) education standards.

SKILL BUILDING – Supports cognitive development, problem-solving, fluid reasoning and mechanical and engineering skills. Builds confidence as children design structures that move and work. Boosts self-esteem by providing a sense of achievement once the toy is fully constructed.

Product SKU: 151112

MSRP: $26.99

Carton: 4

Carton Size in IN: 17.00x10.50x13.50

Weight: 10.32 lbs

Techno Gears Marble Mania – Cosmic Zoomerang (80+ pcs)

New for 2025!

Travel through the cosmos and back with the Techno Gears Marble Mania Cosmic Zoomerang construction set! Spark your young engineer’s interest in STEM education with this immersive, action-packed marble maze building kit. This 80+ colorful translucent piece construction set is designed to launch kids into the exciting world of science, technology, engineering and math. Closely follow the colorfully detailed instruction manual to build the marble run and watch your child enjoy the extended play value as they experience the world of cause and effect. Foster a creative hands-on experience and make learning fun by introducing your child to the remarkable world of engineering and mechanics! Recommended for ages 6+.

EDUCATIONAL BENEFITS – Techno Gears sets help cultivate creativity and expand on knowledge of physics and mechanics. Aligns with Science, Technology, Engineering and Mathematics (STEM) education standards.

SKILL BUILDING – Supports cognitive development, problem-solving, fluid reasoning and mechanical and engineering skills. Builds confidence as children design structures that move and work. Boosts self-esteem by providing a sense of achievement once the toy is fully constructed.

Product SKU: 151372

MSRP: $26.99

Carton: 4

Carton Size in IN: 17.00x10.50x13.50

Weight: 9.44 lbs

Techno Gears Marble Mania – HotShot Speedway (100+ pcs)

New for 2025!

Rev up your excitement with HotShot Speedway! Spark your young engineer’s interest in STEM education with this immersive, actionpacked marble maze building kit. This 100+ colorful translucent piece construction set is designed to launch kids into the exciting world of science, technology, engineering and math. Closely follow the colorfully detailed online instruction manual to build the marble run and watch your child enjoy the extended play value as they experience the world of cause and effect. Foster a creative hands-on experience and make learning exciting by introducing your child to the remarkable world of engineering and mechanics! Recommended for ages 6+.

EDUCATIONAL BENEFITS – Techno Gears sets help cultivate creativity and expand on knowledge of physics and mechanics. Aligns with Science, Technology, Engineering and Mathematics (STEM) education standards.

SKILL BUILDING – Supports cognitive development, problem-solving, fluid reasoning and mechanical and engineering skills. Builds confidence as children design structures that move and work. Boosts self-esteem by providing a sense of achievement once the toy is fully constructed.

Product SKU: 151228

MSRP: $31.99

Carton: 4

Carton Size in IN: 17.00x12.50x13.50

Weight: 10.32 lbs

Techno Gears Marble Mania – TwinTwister Max (200+ pcs)

Unleash a storm of fun! The 3-in-1 Techno Gears Marble Mania TwinTwister Max construction set incudes over 200 pieces and is an immersive, action-packed marble maze with multiple building options. Complete with colorful twists, turns and tracks, the set includes both a hand crank and a motorized gear lifter. Watch as the marbles race down the dual spiraling tracks, you'll be mesmerized by the captivating movements and vibrant colors. Spin into even more fun by building the optional Corkscrew and Vortex 100+ piece sets as well! This is a great STEM educational product. For ages 8-99 years.

EDUCATIONAL BENEFITS – Techno Gears sets help cultivate creativity and expand on knowledge of physics and mechanics. Aligns with Science, Technology, Engineering and Mathematics (STEM) education standards.

SKILL BUILDING – Supports cognitive development, problem-solving, fluid reasoning and mechanical and engineering skills. Builds confidence as children design structures that move and work. Boosts self-esteem by providing a sense of achievement once the toy is fully constructed.

Product SKU: 151136

MSRP: $54.99

Carton: 3

Carton Size in IN: 15.75x14.76x13.19

Weight: 14.88 lbs

Techno Gears Marble Mania –Extreme Glo Freestyle (200+ pcs)

EXTREME fun for EXTREME builders! This vibrant and dynamic marble run packs a punch for the senses! There are more than 200+ colorful construction pieces that will be used to create this incredible Techno Gears Marble Mania Extreme GLO marble run. Once complete, watch gears rotate and marbles rise through the power corkscrew lifter and exit onto multiple illuminated channels. The set includes the channels, 3-D connectors and structures, a power lifter, LED light modules, chrome stickers and much more – everything necessary to build, illuminate and “power up” hundreds of marble run designs. Recommended for ages 6+ years. Requires two "AA" batteries (not included) and ten button cell batteries (included). For ages 8-99 years.

EDUCATIONAL BENEFITS – Techno Gears sets help cultivate creativity and expand on knowledge of physics and mechanics. Aligns with Science, Technology, Engineering and Mathematics (STEM) education standards.

SKILL BUILDING – Supports cognitive development, problem-solving, fluid reasoning and mechanical and engineering skills. Builds confidence as children design structures that move and work. Boosts self-esteem by providing a sense of achievement once the toy is fully constructed.

Product SKU: 151259

MSRP: $64.99

Carton: 3

Carton Size in IN: 16.14x15.75x13.23

Weight: 15.48 lbs

WHO IS THIS PRODUCT FOR?

• Target STEM Education (Primary/Middle School)

• Construction/STEM buyers

• Education stores

• Specialty

• E-Commerce

• Science Museums/Gift Shops

• Club accounts

• Art/Craft Stores

WHY THIS PRODUCT?

• Unique designs, different from the competition

• Price points better than the competition

• Promotes STEM learning and problem solving

• Explore physics, engineering and architecture

• On-line detailed building instructions

HOW WILL WE PROMOTE THE PRODUCT?

• Brand Ambassador campaigns

• Social Media campaigns

• Influencer marketing/contests

• Award program submissions

• Strong 4th Qtr items

Notes:

Techno Trax Mineshaft (150+ pc set)

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Roller coasters are mesmerizing for kids of all ages and the new Techno Trax Mineshaft offers kids an “archaeological” coaster adventure! The Mineshaft edition replicates a real-life roller coaster, while your mineshaft car travels through the jungle full of drops, twists and turns as it makes its journey! The motorized chain returns your mineshaft car to the top of the track where another exciting journey begins! Complete with over 150+ parts to build this impressive set, the detailed online instruction manual is very colorful and easy to use. A fantastic product that supports STEM! Ages 8-99 years.

EDUCATIONAL BENEFITS – Techno Trax sets help cultivate creativity and expand on knowledge of physics and mechanics. Aligns with Science, Technology, Engineering and Mathematics (STEM) education standards.

SKILL BUILDING – Supports cognitive development, problem-solving, fluid reasoning and mechanical and engineering skills. Builds confidence as children design structures that move and work. Boosts self-esteem by providing a sense of achievement once the toy is fully constructed.

Product SKU: 601273

MSRP: $39.99

Carton: 3

Carton Size in IN: 13.58x12.76x11.61

Weight: 12.63 lbs

Techno Trax Mineshaft (150+ pc set)

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Roller coasters are mesmerizing for kids of all ages, and the new Techno Trax Sea Trek offers kids an “under the sea” coaster experience! The Sea Trek edition replicates a real-life roller coaster, while your yellow submarine travels through the underwater fun park full of drops, twists and turns as it makes its journey! The motorized chain returns your submarine to the top of the track where another exciting sea journey begins! Complete with over 150+ parts to build this impressive set, the detailed online instruction manual is very colorful and easy to use. A fantastic product that supports STEM! Ages 8-99 years.

EDUCATIONAL BENEFITS – Techno Trax sets help cultivate creativity and expand on knowledge of physics and mechanics. Aligns with Science, Technology, Engineering and Mathematics (STEM) education standards.

SKILL BUILDING – Supports cognitive development, problem-solving, fluid reasoning and mechanical and engineering skills. Builds confidence as children design structures that move and work. Boosts self-esteem by providing a sense of achievement once the toy is fully constructed.

Product SKU: 601419

MSRP: $39.99

Carton: 3

Carton Size in IN: 13.58x12.76x11.61

Weight: 13.16 lbs

Techno Trax Space Odyssey (200+ pc set)

Click here to see me in actio n! New for 2025!

Techno Trax Space Odessey offers kids of all ages a cosmic “out of this world” experience! The Space Odessey replicates a real-life roller coaster, while your Rocket with a flashing LED light travels through the galaxy using drops, twists and turns on its “glow in the dark” track as part of its journey! The motorized chain automatically returns your Rocket to the top of the track for another exciting adventure! Complete with over 200+ parts, the detailed online instruction manual is very colorful and easy to use. A fantastic product that supports STEM! Requires 2 X AA batteries. For ages 8-99 years.

EDUCATIONAL BENEFITS – Techno Trax sets help cultivate creativity and expand on knowledge of physics and mechanics. Aligns with Science, Technology, Engineering and Mathematics (STEM) education standards.

SKILL BUILDING – Supports cognitive development, problem-solving, fluid reasoning and mechanical and engineering skills. Builds confidence as children design structures that move and work. Boosts self-esteem by providing a sense of achievement once the toy is fully constructed.

Product SKU: 601341

MSRP: $45.99

Carton: 3

Carton Size in IN: 13.58x12.76x11.61

Weight: 13.17 lbs

Techno Trax Dominator (300+ pc set)

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Roller coasters are mesmerizing for kids of all ages, and the new Techno Trax Dominator offers kids a “real world” coaster experience! The Dominator edition replicates a real-life roller coaster, while your Coaster cars travel through the fun park full of drops, twists and turns as it makes its journey! The motorized chain with fun "roller coaster theme park" sound effects automatically returns your coaster to the top of the track where another exciting journey begins! Complete with over 300+ parts to build this large impressive set, the detailed online instruction manual is very colorful and easy to use. A fantastic product that supports STEM! Ages 8-99 years.

EDUCATIONAL BENEFITS – Techno Trax sets help cultivate creativity and expand on knowledge of physics and mechanics. Aligns with Science, Technology, Engineering and Mathematics (STEM) education standards.

SKILL BUILDING – Supports cognitive development, problem-solving, fluid reasoning and mechanical and engineering skills. Builds confidence as children design structures that move and work. Boosts self-esteem by providing a sense of achievement once the toy is fully constructed.

Product SKU: 601761

MSRP: $79.99

Carton: 3

Carton Size in IN: 18.78x15.00x16.54

Weight: 26.59 lbs

Techno Trax Galactic Adventure (300+ pc

set)

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Coasters are mesmerizing for kids of all ages, and the new Techno Trax Galactic Adventure offers kids an “out of this world” experience! The Galactic Adventure edition replicates a real-life roller coaster, while your Space Shuttle coaster travels through the galaxy using drops, twists, turns to makes its journey! The motorized chain with fun "out of this world" sound effects automatically returns your Space Shuttle to the top of the track where another exciting journey begins! Complete with over 300+ parts to build this large impressive set, the detailed online instruction manual is very colorful and easy to use. A fantastic product that supports STEM! Ages 8-99 years.

EDUCATIONAL BENEFITS – Techno Trax sets help cultivate creativity and expand on knowledge of physics and mechanics. Aligns with Science, Technology, Engineering and Mathematics (STEM) education standards.

SKILL BUILDING – Supports cognitive development, problem-solving, fluid reasoning and mechanical and engineering skills. Builds confidence as children design structures that move and work. Boosts self-esteem by providing a sense of achievement once the toy is fully constructed.

Product SKU: 601365

MSRP: $79.99

Carton: 4

Carton Size in IN: 18.78x15.00x16.54

Weight: 28.87 lbs

Techno Trax Redline Raceway (400+ pc set)

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Redline Raceway replicates a real-life dueling roller coaster, while your coaster race cars speed through the many drops, twists and turns to be the first back to the top of the track! The motorized chain automatically returns your race coaster to the top of the track where another exciting competition begins! Race cars include working LED headlights and fun racing sounds come built into the chain motor. Includes two additional race cars are so players can swap car designs whenever they like! Complete with over 400+ parts to build this impressive race set, the detailed online instruction manual is very colorful and easy to use. A fantastic product that supports STEM! Requires 3 X AA batteries. For ages 8-99 years.

EDUCATIONAL BENEFITS – Techno Trax sets help cultivate creativity and expand on knowledge of physics and mechanics. Aligns with Science, Technology, Engineering and Mathematics (STEM) education standards.

SKILL BUILDING – Supports cognitive development, problem-solving, fluid reasoning and mechanical and engineering skills. Builds confidence as children design structures that move and work. Boosts self-esteem by providing a sense of achievement once the toy is fully constructed.

Product SKU: 601297

MSRP: $89.99

Carton: 3

Carton Size in IN: 18.78x15.00x16.54

Weight: 30.36 lbs

Thank You!