Erin Hsu Brand Portfolio _Alexander Wang _Lululemon
“It’s all about finding the calm in the chaos.” - Donna Karan
Table of Content Alexander Wang
Theme Influencer Color Story Fabric & Trim Designs 1-11 Outfits
Lululemon
Theme + Color Story Influencer Fabric & Trim Designs 1-9 Outfits Merchandise Plan Tech Pack, Merchandise Calendar and Line Sheet
Color Story
Core
Pantone 19-3903
Pantone 14-4201
Panton 11-4800
Pantone 19-0000
Pantone 16-0924
Dense
Concrete
Clarity
Obsidian
Sand Glass
Fashion Pantone 19-3952
Pantone 19-1725
Core
Endurance
Accents Pantone 11-2309
Anima
Dense
Endurance
CROPPED SWEATER Style # WT14-1000 Price $ 455
MAIN FABRIC
CONTRAST FABRIC Double Knit Cotton, wool
TRIM Rib Knit 2x2 Organic cotton
Leather Calf skin
Obsidian/Dense/Clarity Obsidian/Clarity/Core
LAYERED JERSEY TEE Style # WT14-2050 Price $ 575
MAIN FABRIC Jersey Viscose, cotton
TRIM Leather Calf skin
FABRIC BLOCKING BLOUSE Style # WT14-2050 Price $ 825
Clarity/Obsidian/Dense
MAIN FABRIC
Obsidian/Sand Glass/Clarity
TRIM Yoryu 100% Silk
Leather Calf skin
SINGLE SLEEVE WRAP DRESS Style # WT14-3000 Price $ 495 Obsidian/Anima
Core/Clarity
MAIN FABRIC
CONTRAST FABRIC Jersey Viscose, cotton
Rib Knit 2x2 Organic cotton
TWO-TONE LEAHER TRACK PANTS Style # WT14-5000 Price $ 950
Obsidian/Endurance
MAIN FABRIC
TRIM
CONTRAST FABRIC Leather Lamb skin
Concrete/Dense
Rib Knit 2x2 Organic cotton
Double Knit Cotton, wool
OPEN FRONT TROUSER Style # WT14-2000 Price $ 650 Concrete
Sand Glass
TRIM
MAIN FABRIC Pinstripe 100% Wool
Leather Calf skin
ASYMMETRICAL ZIPPED SKIRT Style # WT14-8000 Price $ 995
Obsidian/Dense
MAIN FABRIC
CONTRAST FABRIC Leather Lamb skin
Clarity/Core
TRIM Perforated Leather Lamb skin
Double Knit Cotton, wool
Endurance/Anima
LEATHER SKIRT WITH KNIT BELT Style # WT14-9000 Price $ 1385
MAIN FABRIC Leather Lamb skin
Obsidian/Dense
TRIM Mohair Knit Mohair, cotton
TUXEDO STYLE BLAZER Style # WT14-6000 Price $ 975 Obsidian/Concrete/Dense
Dense/Anima/Obsidian
MAIN FABRIC
TRIM Suiting Fabric Wool, silk
Leather Calf skin
Sand Glass /Obsidian
Dense /Concrete
OVERSIZE COAT WITH DETACHABLE TURTLE NECK Style # WT14-4000 Price $ 925
MAIN FABRIC
CONTRAST FABRIC Woolen 100% Wool
TRIM Rib Knit 2x2 Organic cotton
Leather Calf skin
ZIPPED FUR COAT Style # WT14-7000 Price $ 1775
Obsidian/Dense
Endurance/Clarity
MAIN FABRIC
TRIM Woolen 100% Wool
Fur Alpaca
Merchandise OutďŹ t
Egg Yolk
Parfait
13 - 0759 TPX
12 - 1207 TPX 18 - 0403 TPX
Solid
Vibe
Vivid
Radiant
18 - 1354 TPX
11 - 0602 TPX 18 - 3224 TPX
Stream
Silence
Calm
Current
19 - 0303 TPX
13 - 0915 TPX
19 - 3926 TPX 12 - 5407 TPX
Passion
17 - 1403 TPX
13 - 4303 TPX
Stance
INFLUENCER
Wanderlust
Breakfastcriminal
The whitest boy alive, “Figure”
Tara Stiles
Michelle PernettaFierce Grace
Lamise Mansur at Art Basel Miami
“Structure of Viewing by Melissa Gordon’ The Law of Divine Compensation by Marianne Williamson
Main Fabric
Main Fabric
Satin Tricot
Satin Tricot
Main Fabric Contrast
Trim
Contrast
2x2 Rib Knit
Tricot
Invisible Zipper Satin Tricot
Trim
Trim
Invisible Zipper Toggle and drawstrings
Main Fabric
Contrast
Interlock
Athletic Mesh
Trim
Invisible Zipper
Main Fabric
Contrast
Main Fabric
Contrast
Satin Tricot
Athletic Mesh
Satin Tricot
Athletic Mesh
Main Fabric
Main Fabric
Main Fabric
Satin Tricot
Contrast
Tricot
Satin Tricot
Contrast
Jersey
Contrast
Jersey
2x2 Rib Knit
Trim
Trim
Invisible Zipper Toggle and drawstrings
Trim Invisible Zipper
Toggle and drawstrings
Merchandised Outfits
Merchandise Plan