Jalo Helsinki Catalogue - march 2014

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Designed to save lives We at Jalo Helsinki want people to fall in love with their smoke alarms and let this essential everyday object find its way into as many homes as possible. Safety can be beautiful. A beautiful smoke alarm has no need to be hidden out of sight on the ceiling. A subtle yet stylish piece can be as good in attracting admiring eyes as the design sofa in your living room. We asked two of the top designers in Finland to update the smoke alarm to the present day. Harri Koskinen is known for his pure and innovative design idiom, and his creation, Kupu, is no exception. Paola Suhonen captured our hearts with her original style and rock chick attitude. The result, Lento, is as wild as its creator. We were not satisfied with just making the smoke alarm more attractive-looking, but we also enhanced its usability. Installing takes mere seconds with no need for screws or a power drill. There are no tiny push buttons, but the whole external casing acts as a press switch for silencing false alarms and testing the performance of the product. Jalo Helsinki Team


Safety can

be modern


Kupu by Harri Koskinen Kupu is sleek, composed and organic. The textile lining gives it a warm appearance. The smoke alarm also comes in a chrome-plated option. 5 years lithium batteries included • Fast installation with an adhesive tape • Includes the mounting screws • The entire surface functions as a test button • 5 years warranty

Kupu collection

”Updating the smoke alarm was an important task for me. With the help of good design, this safe and essential product can be recreated as something interesting and desirable. I hope that Kupu finds its way into every home and workplace.” Harri Koskinen, Designer


explore new

the


standard

of

safety


Safety can

be Beautiful


Lento by Paola Suhonen Lento is rugged, yet delicate and playful. It rests on the ceiling like a moth on a leaf. 5 years lithium batteries included • Fast installation with an adhesive tape • Includes the mounting screws • The entire surface functions as a test button • 5 years warranty

Lento collection

”There is very little variety in smoke alarms, even though every household should have them. Lento is an entirely new kind of smoke alarm. Its organic design is in an interesting dialogue with the traditional, even dull, technical device. It is perfect for brightening up a nursery or as a vibrant touch in the decor of a sleek and modern home.” Paola Suhonen, Designer


Harri Koskinen

During his design process, Harri Koskinen acquaints himself with the subject matter in many different ways. The sleek and subtle Kupu was born after many phases. In his work, Koskinen utilizes the client’s know-how while discussing, freely associating, sketching and building models. What are some things you can only experience in Finland? Finland is characterized by ”fair play” and everyman’s rights that allow everyone to, for example, go hiking in the forest and pick berries and mushrooms. In Finland, you can have a nice cup of coffee at the market square in good company.

What place best embodies the essence of Finland? The Hakaniemi Market Square in Helsinki. Who are some of the Finns you look up to? Those who cultivate the land and produce organic food. What do you dream of? Spare time during the week. If your home was on fire, what one thing would you take with you? My sketch book.


Paola suhonen

Paola Suhonen lives for her work and thus does not draw a distinction between her work and leisure. Her ideas stem from life moments and experiences. When Suhonen begins work on a project, she lets her thoughts, ideas and sense of aesthetics flow freely. Finally, the various elements are combined in a form that serves its purpose. This is also how Lento was born. What are some things you can only experience in Finland? There is no other place where nature is such an integral part of everyday life. Finns are a people of nature in a beautiful and fierce way, modern backwoodsmen of sorts. What place best embodies the essence of Helsinki? I love Helsinki’s profound connection with the sea, the Töölönlahti Bay and the cafés and bars of Kallio. In Kallio, the sombre

aesthetics of Kaurismäki’s films is combined with the grand Jugendstil architecture. Who are some of the Finns you look up to? Aki Kaurismäki, film director; Alvar Aalto, architect; Armi Ratia, founder of Marimekko; Tapio Wirkkala, designer; and Ville Valo, HIM’s vocalist. They have all followed their own individual paths. What do you dream of? A love bigger than life itself. If your home was on fire, what one thing would you take with you? It is not a thing as such, but a living being and the most loved one of all: my mixed-breed dog, Affe.


Jalo Helsinki Lemuntie 3-5, 00510 Helsinki, Finland www.jalohelsinki.fi • info@jalohelsinki.fi www.facebook.com/JaloHelsinki


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