Growing together
REFRESHER PROGRAMME
Our aim is for you to keep fully abreast of the latest developments in your industry or line of business. This is why ESADE Alumni and Executive Education hold master classes given by ESADE faculty members who are experts in their fields.
MADRID CAMPUS
Executive Education, with over 40 years’ experience in mentoring directors from private companies and public institutions alike, provides a farreaching and innovative portfolio of training and refresher programmes. It covers all areas of company management and executives’ careers, acting as a complement to their ESADE education. ESADE Alumni members enjoy preferential treatment in all programmes. For further information, please contact elena.gimenez@esade.edu
CALENDAR
2012 2013
JANUARY
REFRESHER PROGRAMME
10
2013
Digital marketing: an opportunity for brands
MAY 07
Marc Cortés (MBA 99)
2013
Emotion management in today’s family businesses
Inma Puig (PED 94/DGM 95)
23
After the bailout, what next?
Gonzalo Bernardos How to Manage Value (*)
Imagination sells: Shaping business models through neuromarketing
Gloria Batllori
Lluís Martínez-Ribes
22
MADRID CALENDAR OCTOBER 23
30
(Lic&MBA 85)
2012
FEBRUARY
Europe at a crossroads 06
Fernando Ballabriga
(Lic&MBA 76)
2013
29
Why should I be interested in bank capital?
José María de Areilza
Pablo Triana NOVEMBER 22
2012
Five ways to increase the efficiency of key account management initiatives
13
/ Retail Marketing 05)
JUNE
Valuing companies in the current climate
05
Jordi Fabregat (Lic&MBA 80/PhD 05)
Jaime Castelló (EMBA 03 21
Power and influence through personal networks: cases studies of success
Leadership in times of crisis
2013
C2C. From target to point of departure
Guillermo Cisneros & Ángel Riesgo
Alfons Sauquet DECEMBER 13
(MBA 90)
2012
Key strategies for entrepreneurs
Joaquín Cava
MARCH 13
_ Dates may be changed or cancelled with prior notice. _ Free-of-charge for members/ 120 euros for non-members.
_ E-conference service: All sessions are recorded and uploaded onto the website wih exclusive members-only access.
10 successful trends in people management and organisation. What are the winners doing?
Andrés Raya (MBA 89) APRIL 04
ESADE Alumni exclusively offers its members: _ Subscription service: If you cannot attend the event and would like to be emailed all the information afterwards (video, photos, presentations, press releases, media coverage, etc.), then sign up to the sessions.
2013
2013
Five ways to be a leader today
Àngel Castiñeira (ADE 95)
17
New Venture Creation
Jordi Vinaixa (MBA 91) Further information and registration in the “Alumni Activities / Refresher Programme” section of www.esadealumni.net
*Session in English.
More information