LIFESTYLE

Over a Cappuccino with

REDDY SISTERS

Rithika Reddy, Pooja Reddy, & Neha Reddy, are Dubai based sisters and founders of The Reddy Sisters social media accounts originally from Hyderabad who started their digital career in 2012 through a blog and now gained over 400,000 Instagram followers.

Instagram:https://www.instagram.com/thereddysisterss/

I’m the eldest, Rithika Reddy, born and raised in Dubai, UAE whereas Pooja Reddy the middle sister is born in West Virginia, USA and raised in Dubai, and the youngest Neha Reddy, is born in Bengaluru, India and raised in Dubai as well, we are all 3 years apart from each other and are more like best friends than siblings.

We three sisters have extremely different personalities but it’s our vision and goals that always bring us together - said Neha Reddy. Exactly, and to add that, we have a really strong bond and we share almost everything with each other and I think our closeness and how relatable we are comes across to our audience which is why and how we’ve built such a large & loyal social media community over the 10 years - said Rithika Reddy.

How has the journey been from Hyderabad to U.A.E?

Our Father is from Hyderabad and as you can tell from our surname “Reddy”, we are from Hyderabad by Origin. we love Hyderabad and always visit once in a while whenever we are in India. Hyderabad always has a special place in our hearts, and is home to us - said Pooja Reddy. What keeps you guys going?

Neha Reddy: Being a social media influencer helps us meet so many inspiring people in the industry, as it helps us to grow by networking with such positive people. Pooja Reddy: For me, it’s our strong social media community we have built through the years, we feel so connected to them and this keeps pushing us to grow more. Rithika Reddy: For me, it has to be the brands after brands we work with and even though it’s been 10 years now, every new campaign is still exciting and different from the other.

Rapid fire

What’s your daily dose of happiness, Rithika Reddy?

“Posting daily and spreading positivity, it’s like a dose of dopamine.”

Fashion for you, Pooja Reddy?

“Fashion is whatever you’re comfortable in and resonates with your personal style.”

Food or gym, Neha Reddy?

“Hahaha, that’s a tough one, but I would say eat what makes you happy while working out for yourself as the same time, Balance is always necessary”.

India or U.A.E, The Reddy Sisterss?

We can never pick between the two, as India we are originally from and Dubai, UAE has been a place where we have grown.

3 perfumes you 3 sisters swear by?

Chanel Noir, Baccarat Rouge 540 & Kayali.

“This is actually a feeling we always have from time to time as we notice, being an Indian Influencer in the Middle East, and to been able to represent what we stand for Internationally is like a dream come true, but again we are so grateful to all the brands that have truly believed in us”. Says Pooja Reddy What’s been your career highlight so far?

“Working with International brands is always a huge milestone for us, but the highlight of our career has to be Malabar Gold and Diamonds, as we worked with them on a huge campaign representing India in Dubai for Akshaya Tritiya that hit 1.9 Million in Impressions” says Rithika Reddy to Tulip Magazine. What would you say is the secret behind your success?

“If you truly believe in yourself and what you do, others will start believing too. We only had a dream that we started with and now our dream is real. Consistency is key, and we have each other that kept pushing the other to do better” Says Neha Reddy So, what do we expect next?

“We will be launching our clothing line soon, it’s still in the works, but soon this will be reality too, just like our social media influencing career” Says Rithika Reddy