Burgundy School of Business Groupe ESC Dijon Bourgogne Dijon, France Entrepreneurship and Innovation Short Term Programme taught in English July 1-14, 2012 About the Programme Within the framework of the school's Corporate Research Centre (CEREN), faculty members produce top rate research work in different areas of expertise. On the basis of one of these research areas, "innovation, clustering and entrepreneurship", Burgundy School of Business has decided to create a short-term programme in Entrepreneurship and Innovation in which art and entrepreneurship will be closely intertwined through the practice of art and creativity. As Picasso used to say: "I do not paint things the way I see them but the way I think them." By the end of the programme, students will have learnt to think more creatively.
TEB Company
Academic Content: 50 hours contact time: classes, workshops, company visits, cultural visit 10 hours personal/group work, programme journal-keeping 8 ECTS / 4 US credits This innovative programme is three-fold: Entrepreneurship: through MIME 速: (Initiation Method to the Entrepreneur Profession): 2.5 days Problem Based Learning seminar by which students will acquire a global approach to entrepreneurship through a real-life scenario. Innovation: 6-hour class over one day with case studies 2 company visits Creativity: 2 days of art-based creativity with a local artist in conjunction with the innovation class. Students will be asked to establish a link between art and entrepreneurship and develop a creative outlook on business practices. Throughout the programme, students will be required to keep a journal where they will analyse the link between these three elements from their daily experiences.
Assessment: 50% MIME, 50% programme journal and final presentation.
Cultural Visits: 2-hour walking tour of Dijon Day trip to Beaune and the wine region including a wine tasting and visit to 2 historical sites
Accommodation: 14 nights on a double occupancy basis at a two-star hotel in the city centre. Includes WiFi and cooking facilities in the rooms, as well as breakfast.
About Dijon and Burgundy Burgundy School of Business is located in Dijon, the capital of Burgundy, in the heart of Europe. Burgundy is a powerful economic region, and is known as "The land of great art and good living". It is rich in cultural heritage and famous for its historic architecture, gastronomy, wine and viniculture. It is ideally located, within easy reach of several major cities in different countries. Paris is only an hour and a half away by highspeed train.
About BSB Founded in 1900, Burgundy School of Business is a leading teaching and research business school of 1,700 students offering a range of undergraduate and graduate courses. It is located in the centre of town, just ten minutes' walk away from the train station. Students are able to use the multimedia library, which offers a wide range of learning materials in foreign languages, as well as the computer labs (with free access to the Internet), the on-site gym and the school cafeteria .
Cost: Euro 1,550 : includes tuition fees, cultural visits, accommodation incl. breakfast and a welcome and a farewell dinner that includes the award of a completion certificate.
For more information, please contact: Nathalie Cureau Short-Term Programmes Manager International Relations Office Tel: 00 33 3 80 72 59 79 E-mail: nathalie.cureau@escdijon.eu Skype: nathalie.cureau.escdijon