4 minute read
Solvilla – New Villa Specialists
SOLVILLA - NEW VILLA EXPERTS WITH A KNOWING TOUCH
One of the acknowledged leaders in not only selling but also creating bespoke modern villas in Marbella, Solvilla has established a reputation because it remains true to a clear set of operating principles.
WORDS MICHEL CRUZ PHOTOGRAPHY COURTESY OF SOLVILLA
Though not an ‘old’ company, Solvilla is already established as a leading name in the Marbella property market. More than this, the focus is clear as this is a specialist operation that dedicates itself to modern villas in the most desirable locations of Marbella. In fact, the main real estate offering of Solvilla is situated within a carefully selected collection of prime residential areas that satisfy the tough criteria set by a firm in touch with its clients’ wants and needs.
“As a company, we have always been keenly aware of what our clientele looks for in a Marbella property,” says Torgeir Wemmestad-Haaland, who founded the company and instilled it with a distinct operating philosophy in the wake of the world financial crisis. “Then, as now, conditions were not exactly perfect, but as now there was a strong inherent demand for the way of life – the space, nature, views, leisure amenities and sociable lifestyle – that this part of the world offers. By not just selling properties to buyers but tailoring our offering to what they truly wish for, we built a name for ourselves and gradually became specialists within our niche segment.”
MODERN VILLAS
The first group of buyers who immediately felt associated with this philosophy were his fellow Norwegians, followed by other Scandinavians and now a truly broad international and also Spanish client base. “We never wanted to become an exclusively Scandinavian agency, but naturally this is our core market, and much of the real estate that we have since developed or promoted is modelled in the first instance on contemporary Scandinavian design and lifestyle concepts.” In this way, Solvilla has contributed to the design revolution that has transformed Marbella homes in recent years.
In so doing, it has also become an expert in modern villas, focusing above all on sleek architectural design, flowing open-plan interiors, outdoor lifestyle features and that uniquely Scandinavian blend of cool minimalism and homely hygge, a word whose English translation (cosiness) does not really do it full justice. “Very important is the fact that we took inspiration from all these cues, but always with our Mediterranean setting and Andalusian cultural environment in mind,” says Sales Director, Stacy Welch. It is this blend of Nordic and Marbella elements that is shaping and now also redefining 21st century villas in this area, along with modern technology and conveniences.
A MIDAS TOUCH
Everything Solvilla has touched appears to have been a success, with its mostly small boutique villa developments finding a ready market among an increasingly international buying public. “I think that our effectiveness both as developers in combination with investors and as a commercialising agent for quality third party developers is thanks to two key points, the first being the fact that we are always listening to our clients’ feedback and evolving and improving the properties we represent, and the second being the way in which product development and sales/ marketing presentation are matched.”
In other words, the commercialising approach matches the careful consideration and tasteful style that also goes into designing Solvilla’s own projects, or in advising developer clients. “But,” adds Stacy, “it is also about being discerning, and we decided long ago that Solvilla should not be a company that offers ‘everything, everywhere’, but rather a purveyor of quality in the best locations Marbella has to offer.” For this reason the company specialises in areas such as Sierra Blanca, La Quinta, Puente Romano and Nueva Andalucía, where the latest new boutique project, Brisas 1 is currently being launched.
AN EVOLVING OFFER
The two Las Brisas villas with imposing golf and La Concha Mountain views that make up this small development reflect the way in which Solvilla does indeed evolve its real estate offering. “We hold true to certain standards and concepts of development,” says Torgeir, “but within this we challenge ourselves to keep up with the latest trends and demands of our buying public. This means an evolving interpretation of styling, materials, finishes, décor, landscaping, use of light and space, and also distribution of lifestyle amenities such as panoramic infinity edge pools, sun decks, outdoor sitting areas with fire pits, entertainment and games rooms, and much more."
“Ultimately, our business and our ability to successfully fulfil our clients’ wish lists come down not so much to selling as it does to getting it right and creating the best possible properties available for sale in Marbella. If anything, our capacity to do so is our calling card and the thing we are most proud of.”
SOLVILLA Tel: (+34) 952 765 060. info@solvilla.es, www.solvilla.es