Book : The Anaesthetics of Architecture Technical English
By: Belén Chavez- Estefanía Pérez
AUTHOR
ESTHETIC We lost
NEAL LEACH - Neal is a British architect and theorist. -Also he is a licensed architect, who practice in the United Kingdom.
Enviroment in our days Theory
+ Baudrillard
Columbia University’s He worked on .
Culture Of
Anaesthesis.
Example: Disney Land
Book structure:
Theory Leach´s argument
Stereotype
Example of Leach´s argument
Planning and Preservation, Cornell University,
Aestheticization
The limitations of cultural hermeneutics from a design
INTRODUCTION In Leach's book "The aesthetics of the architectural essence through its commercialization and virtualization in a consumer society.
START
Preface Acknowledgments
02
01
The Architect As Fascist. Reduction of meaning within an aestheticized world
Saturation Of The Image. Our enviroment
03
The Aesthetics Of Intoxication The modernist metropolitan individual.
04
The Architecture Of The Catwalk. Aestheticization induces a form of anaesthesis.
05
Seduction, The Last Resort. Las Vegas. Extracts meaning from discourse.
BAUDRILLAR
We change How to be
Georg Simmel The sociology of the senses New ways to living
How it is
Life of the modernist metropolitan individual.
APPEARANCES Lose criticism. ESTHETIC
INTERNATIONAL UNIVERSITY SEK Belén Chavez Estefanía Pérez Book: The anathemat-
Sony Center Of Berlin
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Architect: Murphy Jahn Description : The Sony Center is a "cultural" forum, it is a new way for the new cultures of this millennium, in which the high and serious entertainment business is a true social phenomenon.
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By: Belén Chavez - Estefanía Pérez