etailPR Blogger Network

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Blogger Network

The Super Publisher

for Fashion, Beauty & Accessories Call today to learn how we can fulfil your campaign objectives Contact us: www.etailpr.com | info@etailpr.com | +44 (0)1242 238373


etailPR is a full-service digital agency that specialises only in Fashion and Beauty. Our remit has always been to assist our Brand clients with driving conversion and then seeking out targeted traffic to increase volumes. The Blogger Network has been created as a result of our work in blogger outreach over the past 5 years for Fashion and Clothing Brands. Key to the success of our work has been an understanding of our clients requirement both to brand and capture new followers.

www.etailpr.com | info@etailpr.com | +44 (0)1242 238373


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The Benefits

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1. Targeted 10,000+ focused publishers 2. Over 25m social followers reached by our campaigns 3. Dedicated Publisher Team to help your Brand achieve it’s aims 4. Digital PR campaigns to raise awareness, clicks and links cumulatively

5. Unique content with Brand Mentions and back-links to webstore and products 6. Display and Banner advertisements to targeted Fashion/Beauty traffic 7. Click campaigns to dedicated landing pages or sign up forms 8. Lead Generation to grow your email campaign databases 9. Drive Social Followers through the roof! Millions of genuine followers created

Fashion & Beauty

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www.etailpr.com | info@etailpr.com | +44 (0)1242 238373

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Targeting

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10. Run competitions on Social Apps, on Page and with Publisher partners


2,220

3,072

Lookbook Fans

GFC Followers

Targets

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• • • • •

Drive brand awareness Build SEO relevant links Build social figures Promote blogger campaigns Increase sales

34,450

Lookbook Fans

4,446

Twitter Followers


435,433

Instagram Followers

2,228

Chictopia Followers

Targets

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• • • •

Brand awareness Brand positioning Targeted placement Clickthroughs

36,576

121,617 Lookbook Fans

Instagram Followers


116,402

20,210

Impressions

Lookbook Fans

Targets

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222,925 Impressions

• • • •

Social follower capture Clickthroughs & sales Email capture Brand Awareness

46,796

Lookbook Fans


86,322

20,346

Lookbook Fans

Lookbook Fans

Targets

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Social follower capture Brand awareness Clickthroughs

41,240

Facebook Fans

17,314

Instagram Followers


2,089

GFC Followers

9,901

Facebook Fans

Targets

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• • •

Brand awareness Brand positioning Social follower capture

1,049 Clicks

187,102 Impressions


Digital PR - Fully managed service

£900

• Dedicated Digital PR account manager. • We will arrange up to 40 blog posts per month, by sampling bloggers in return for brand review. • 2 managed Facebook competitions / month (as described below). • Collaborations. • We can target any specific country and criteria of blogger to fit with your brand. • We will promote your campaign through a solus email to the entire network and also through our social networks; 25,000+. • Monthly reports to evaluate success against objectives and ROI. • 20% discount across the etailPR Blogger Network services. This service can be scaled up to suit your requirements. Speak to your account manager.

Blogger Network Services

All minimum budget £2,000 apart from blogger events. Pay Per Click Average from 15p to 45p/click Direct, targeted, tracked clicks from the network straight to your website or landing page. Lead generation - Blogger Network Leads £0.60 - £2.50 Leads can cost £0.60 - £2.50. This can include a nurture programme when 10,000 or more leads ordered. Lead generation on Social Media Please ask for international rate

£0.40 - £1.50

Pay Per Post (dependant on blogger criteria) from £30 / post We can arrange posts with bloggers to fit with a number of objectives such as; increasing brand awareness, SEO. Content creation (writing an article, will say supplied by etailPR)

£30 / post

Guest Blog posts

£30 / post

Blog Banners etailPR will place your banner on any number of blogs that fit your brand profile. Solus Email to the etailPR Blogger Network

£Budget

Solus £0.30 non solus £0.10


Want to trial the network quality? Managed blogger competition £1,000 + min £500 prize • The Digital PR team will manage the competition • We provide you with a pixel to track all of the blogger activity i.e. traffic. • Average ROI for competitions is 400%. • We will send a newsletter out prior to launch (40% open rate), to our entire network of 8000+ bloggers – meaning that within 10 minutes 3,200 will know about the competition. • Our competitions typically achieve 100-150 blog posts. • etailPR will provide you with a report to conclude the success and ROI at the end of the competition. • Min prize fund £500 • Solus email campaign usually charged @ 30p x No of Bloggers targeted Blogger events : ( minimum budget £10k )

£Budget

Blogger to an event £25 etailPR will manage the invites of any number of bloggers to meet a particular criteria of a Brand event. Will require other services. Run/promote competitions through our social networks £150 We have a combined audience of 25,000+ through our social networks of purely fashion focussed users. This can provide your competitions with a huge boost in terms of exposure and traffic. Facebook competition on etailPR £100 The etailPR Facebook page has more than 8,000 likes. Blogger sampling: £50 / bag etailPR regularly attend large blogger events and give out gift bags to some of the UK’s top level bloggers. Advertising on etailPR Blogger Network

£125 banner / month

Network Sponsorship takeover £1k / month Vlogger Posts : £100


Social Media Management

We can tailor a campaign to suit your needs based on the following services: Social Media Audit Full audit of current activity, benchmark against competitiors and industry trends.

£Budget

£380

Social Media Design £150 + Design costs at £45/hr (if required) Ensure your brand is consistent across your entire online presence. Social Media Management 3 posts / day - £550 pcm | 2 posts / day - £400 pcm etailPR will manage your social media to save you time and ensure you are maximising your business’ online potential. Daily feedback and response to feedback £250 pcm. Social Media Appraisal and Plan £600 etailPR will develop a strategy to achieve your brand’s social media objectives to be managed either by etailPR or in-house.

Please Call to get your business included today: Contact us using any of the following methods

Phone: +44(0)1242 238373 Email: info@etailpr.com Web: www.etailpr.com/bloggernetwork

Other services from etailPR:

We provide a host of other services to enhance your online business

• • • • • •

Affiliate Campaign Management Affiliate Campaign Consultancy Online Collaborations Email Strategy & Campaign Management Media Strategy & Purchase (TV, Display, Print etc...) PPC Audit & Implementation


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