Elho inspiration guide 2016

Page 1

Production, concept & text elho

collection 2016

Design & concept De creatieve afdeling

WELCOME HOME

Styling Nienke Anema Heidi Willems Cynthia Schrijver Chris Janssen Lonneke Kappers Romeo Sommers Models Euromodels Max models The kids No Point

COLLECTION 2016

Photography Rein van Koppenhagen Roel van Koppenhagen Sem Versluis Maikel Pelkmans Arnold Reyneveld

Shopping vanvalderen.nl intratuin.nl hkliving.nl shop-by-bar.nl paardekooper-hulst.nl dacks.nl dekasstoor.nl raaf.nl misterdesign.nl deinterieurcollectie.nl corunum-ceramics.nl Planting Rozemarijn Bloemisten Oogenlust

We are elho. Enjoy the collection 2016 and discover endless innovations and presentations which will make you and your customers happy. More fun, design and colours. Elho beautiful living.

Locations Grace Locations Loes op locatie Jennifer & Mark Anja & Ron Van Gastel Ekeren

this inspiration guide

BELONGS TO:

Special thanks to All consumers and customers of elho and their enthusiastic cooperation and De creatieve afdeling for their positive energy Printing Drukkerij Gewa Copyright elho 2016

elho.com

UK-FR-ES-IT / august 2015

FO M O RM R E AT IO

N

atlasstraat 11 • nl-5047 rg tilburg • T +31-13-515 78 00 • info@elho.com

IN

E TH K RS EC OU 16 CH OL 20 C F O

THIS INSPIRATION GUIDE IS 100% CLIMATE NEUTRAL.


EXPLANATION TABS

COLOUR COLLECTION 2016

PRODUCT INFORMATION

UK FR ES IT

height hauteur altura altezza

UK FR ES IT

litre content contenu en litres contenido por litro contenuto in litri

UK FR ES IT

maximum weight poids maximum peso máximo peso massimo

UK FR ES IT

packaging unit unité de conditionnement unidades de empaquetado unità per confezione

1 inch = 2,54 cm

EASY PRODUCT FINDER

watering cans & sprayers

403

warm grey

intense yellow

405

oyster pearl

118

ochre

410

taupe

new

127

happy yellow

417

stone grey

new

148

sunrise orange

425

anthracite

150

white

433

living black

194

lovely red

454

soap

201

metallic black

460

chalk yellow

204

black

481

grainy sand

205

bubblegum

new

490

poppy red

207

fuchsia (pure)

new

542

vintage blue

227

sweet raspberry

623

mint

235

cherry

new

731

soft magnolia

256

soft lavender

new

741

nude

261

eggplant

new

751

wenge

270

terra

752

mild terra

new

286

royal blue

new

760

lovely blush

new

295

midnight blue

new

769

deep marsala

300

green

new

804

shimmering copper

363

forest green

new

838

shimmering gold

366

lime

new

870

shimmering green

397

lime green

new

873

magical green

day

indoor

HAVE A beautiful

diameter outside measurement diamètre extérieur diámetro exterior diametro esterno

BELONGS TO:

1 cm = 0,3937 inch

UK FR ES IT

outdoor

green basics

pure

see page 370 for index all products

ENJOY READING

100

transparent

116

new

new


welcome home


2016 collection

enjoy

3 2


2016 collection

welcome UK

Welcome to elho’s home of inspiration. Over 375 pages of our latest designs and colours. Get excited about our new elho instore presentations. We’ve created this catalogue with love and care. We hope you enjoy reading it. FR

Bienvenue dans la maison d’inspiration de elho. Plus de 375 pages avec nos derniers dessins et coloris. Vous serez emballé par nos nouvelles présentations en magasin elho. Nous avons créé ce catalogue avec amour et passion. Nous vous souhaitons une lecture agréable. es

Bienvenido a la casa de la inspiración de elho. Más de 375 páginas de nuestros últimos diseños y colores. Entusiasmase de nuestros presentaciones nuevas para la tienda. Hemos creado este catálogo con cuidado y amor. Esperamos que disfrute de la lectura. IT

Benvenuti nella casa dell’ispirazione di elho. Più di 375 pagine con i nostri ultimi design e colori. Godetevi le nostre nuove soluzioni espositive per i negozi. Abbiamo creato questo catalogo con amore e con cura. Ci auguriamo che vi possiate divertire nel leggerlo!

4

5


70

100

108

166

141

154

270

264 2016 collection

112

114

280

what’s new

what’s inside

This year our consumers inspired us as never before. They invited us into their homes and shared ideas en thoughts. It helped us to optimize our product offer and colour language which we are thankful for. The reason why we will make a difference in your business is the result of listening to the voice of the consumer combined with our 51 year of experience in synthetic pottery. We will help you to make the right decisions. To have a great product offer that will seduce your current consumer and will attract new ones.

180

214

5 welcome 11 we are elho 14 we offer you more 40 trends and innovations 60 elho collection 370 product index

276

Let’s begin our journey with this new inspiration guide. A book made with pride and joy. Made especially for you. So you will be inspired and make you feel welcome in our home.

292

74 190

6

222

224

236

322

346

351

364

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2016 collection

there is no place like home

In your house every room is important, with it’s own function, visitors and style. Use and experiment with our products to create a fun and healthy living environment. Your home, your style, your elho.

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2016 collection

Beautiful living

we are elho Elho is a growing and very successful brand. More than 51 years of experience in development, production, marketing and sales of synthetic pottery and related products.

We love to create happiness around the world by well designed, functional and colourful pottery. Our success is measurable. We offer you demonstrably more profit per m2. We thank our success to our innovations, our focus on marketing, our financial independence, our 140 employees and to you, our clients.

uk

ES

Nos encanta crear felicidad en todo el mundo con macetas bien diseñadas, prácticas y de vibrantes colores. Nuestro éxito se pueden medir. Le ofrecemos más beneficio por m2. Nuestro éxito se debe a nuestras innovaciones, nuestro enfoque al marketing, independencia económica, nuestros 140 empleados y a vosotros, nuestros clientes.

Nous aimons diffuser le bonheur dans le monde qui nous entoure à travers notre poterie bien conçue, fonctionnelle et colorée. Notre succès est quantifiable. Nous offrons manifestement plus de profit par m2. Nous devons notre succès à nos innovations, à notre orientation marketing, à notre indépendance financière, à nos 140 collaborateurs et à vous, nos clients.

fr

IT

Ci piace l’idea di riuscire a donare un po’ di felicità in tutti gli angoli del mondo con la nostra collezione di vasi colorati, funzionali e di alta qualità. Vi garantiamo un maggior profitto per metro quadro. Il nostro successo si basa sulle nostre continue innovazioni, sul nostro focus sul marketing, sulla nostra indipendenza finanziaria, sui nostri 140 dipendenti e soprattutto su di voi, i nostri clienti.

10

11


2016 collection

we create with love

welcome in our home

12

13


UK

FR

ES

IT

We offer you more The success of elho is based on five elements. We offer more specialism. We deliver more innovations in a wide assortment. We offer more reliability. We deliver more marketing support. And we offer more sustainability. We do this for our clients, for the clients of our clients and – with regard to sustainability – for the world around us. Nous offrons plus, à vous et à vos clients Le succès d’elho repose sur cinq piliers. Nous offrons plus de spécialités. Nous proposons plus d’innovations dans un assortiment varié. Nous offrons plus de fiabilité. Nous fournissons plus de soutien en marketing. Et nous offrons plus de durabilité. Nous faisons tout cela pour nos clients, pour les clients de nos clients et – en ce qui concerne la durabilité – pour le monde qui nous entoure.

2016 collection

we offer you more

more more more more specialism

plus de spécialisation más especialización più specializzazione

more innovations

plus d’innovations más innovación più innovazione

more reliability

Más para usted y sus clientes El éxito de elho está basado en cinco pilares principales. Ofrecemos más especialización. Innovamos más en una amplia gama de productos. Ofrecemos más fiabilidad. Ofrecemos más apoyo de marketing. Y además, ofrecemos más sostenibilidad. Hacemos eso para nuestros clientes, para los clientes de nuestros clientes y - respecto a la sostenibilidad - por el mundo que nos rodea.

plus de fiabilité más fiabilidad più affidabilità

Offriamo di più a voi ed ai vostri clienti Il successo di elho si basa su cinque capisaldi. Vi offriamo più specializzazione. Vi offriamo più innovazioni in un ampio assortimento. Vi garantiamo più affidabilità. Vi forniamo un grande supporto di marketing. E vi offriamo più sostenibilità. Lo facciamo per i nostri clienti, per i clienti dei nostri clienti e, per quanto riguarda la sostenibilità, per il mondo in cui viviamo.

plus d’assistance dans le marketing más apoyo de marketing più supporto di marketing

more marketing support

more sustainability

plus de durabilité más sostenibilidad più sostenibilità

2012

14

2013

2014

2015

15


2016 collection

more specialism we know the market like no other

more than 51 years of experience

The absolute specialist Elho concentrates 100% on synthetic pottery and related products. Total control Elho guarantees perfect quality by controlling the entire supply chain. Optimum market knowledge More than 4.000 shops throughout the world! Success guaranteed Elho’s specialism has been a guarantee for expertise and continuity for over 51 years.

uk

Le plus grand spécialiste Elho se spécialise exclusivement dans la poterie synthétique et les articles dérivés. Tout dans nos propres mains Contrôlant la totalité de la chaîne d’approvisionnement, elho garantit une qualité excellente. Expertise commerciale Plus de 4.000 magasins, dans le monde entier! Succès garanti La spécialisation d’elho vous assure expertise et continuité de 51 ans.

FR

ES

Especialista absoluto Elho se concentra al 100% en la fabricación de macetas plásticas y artículos relacionados. Control total Elho garantiza calidad perfecta por controlar toda la cadena de suministro. Conocimiento óptimo de mercado ¡Más de 4.000 establecimientos en todo el mundo! Éxito garantizado La especialización de elho ha sido una garantía para experiencia y continuidad durante 51 años.

IT

Lo specialista assoluto Elho si concentra al 100% sui vasi di plastica e sui prodotti correlati. Tutto nelle nostre mani Elho garantisce una qualità perfetta grazie alla gestione completa della supply chain. Profonda conoscenza del mercato Oltre 4.000 negozi in tutto il mondo! Successo garantito La specializzazione di elho è garantita da 51 anni di esperienza e di continuità.

Product Development

Sales & Marketing

Production

Logistics

flexible and reliable by controlling the total supply chain 16

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2016 collection

more innovations we surprise and seduce

always innovations we love to innovate

Complete assortment Elho offers you optimal sales opportunities by providing a wide range of standard and innovative products. Dynamic product range Elho offers you a minimum of 45 innovations each year. This is how we keep your assortment dynamic and interesting for you and your customers. Always the latest colours Elho is the trendsetter in the field of colour. Efficient and effective purchasing You only need one supplier for your complete assortment.

UK

ES

Completo surtido Elho le ofrece las mejores oportunidades de ventas gracias a su amplio surtido de productos estándar y a sus innovaciones. Siempre un surtido dinámico Elho le ofrece cada año un mínimo de 45 innovaciones. Así podemos ofrecerle un surtido dinámico e interesante tanto para usted como para sus clientes. Siempre los últimos colores Elho es líder de tendencias en los colores. Compras eficientes y efectivas Solo necesita un proveedor para su surtido completo.

Un assortiment complet Elho vous offre des possibilités optimales de générer du chiffre d’affaires, grâce à un assortiment varié de produits innovants et classiques. Dynamique de l’assortiment Chaque année, elho vous propose au minimum 45 nouveautés. Ainsi, nous assurons que votre assortiment reste dynamique et intéressant, pour vous et vos clients. Toujours les couleurs les plus modernes Elho est à l’avant-garde en matière de couleurs. Achat efficace et ciblé Vous n’avez besoin que d’un fournisseur unique pour la totalité de votre assortiment.

FR

IT

Assortimento completo Elho vi offre la possibilità di incrementare le vendite grazie ad un ampio assortimento di prodotti standard e innovativi. Un assortimento sempre dinamico Elho presenta ogni anno almeno 45 novità. In questo modo, manteniamo l’assortimento dinamico e interessante per voi e per i vostri clienti. Sempre i colori più nuovi Elho fa tendenza nel settore dei colori. Acquisti efficienti e razionali Un solo fornitore per tutto l’assortimento, nel segmento vasi.

17 colour innovations:

286

18

295

403

542

751

769

804

870

873

148

127

460

838

490

731

741

760

19


2016 collection

more reliability we do what we promise

delivery rate of 95%

20

Optimum delivery assurance Elho guarantees you a delivery rate of at least 95% and a stock availability of at least 99%. Uncompromising quality control Thanks to our strict quality control system we deliver accurately and without errors. The number of reported errors based on the number of order lines is less than 0,3%! No empty shelves Thanks to our rapid delivery time, empty shelves are unnecessary. This is how elho guarantees you optimal sales opportunities. Our warehouse is your warehouse Because of our reliability you no longer need to hold stock in your warehouse. This results in considerable space savings for you and an optimal return on your invested capital.

UK

Garantie optimale de livraison Elho vous garantit un taux de livraison minimal de 95% et une garantie de livraison à délai convenu d’au moins 99%. Contrôle qualité strict Notre système qualité très strict nous permet d’assurer des livraisons complètes et sans erreurs. Calculé sur le nombre de lignes de commande, le taux d’erreurs signalé est inférieur à 0,3%! Ne plus de rayons vides Nos rapides délais de livraison mettent un terme aux rayons vides. Elho vous garantit ainsi les meilleures perspectives de chiffre d’affaires. Notre entrepôt est votre entrepôt Notre fiabilité vous évite de maintenir des stocks en magasin. Vous faites ainsi une économie ’espace substantielle et réalisez un rendement optimal de votre capital investi.

fr

es

Máxima seguridad de suministro Elho le garantiza un tasa de entrega de al menos 95% y entregamos los pedidos a tiempo por al menos 99%. Estrictos controles de calidad Gracias a nuestro estricto sistema de control de calidad, entregamos todo con precisión y sin errores. ¡El número de errores notificados sobre la base de número de líneas de los pedidos es menos de 0,3%! No estantes vacíos Gracias a nuestro rápido plazo de entrega estantes vacíos son innecesarios. De esta manera, Elho le garantiza las mejores oportunidades de venta. Nuestro almacén es su almacén Debido a nuestra fiabilidad ya no es necesario de guardar stock en su almacén. Esto da lugar a considerable ahorro de espacio para usted y un rendimiento óptimo de su capital invertido.

it

Sicurezza ottimale nelle consegne Elho garantisce un tasso di spedizione diretta del 95% e una consegna puntuale al 99%! Severi controlli di qualità Grazie al severo sistema di qualità da noi adottato, le nostre consegne sono complete e senza errori. Il numero di errori comunicati sulla base del numero di righe dell’ordine è inferiore allo 0,3%! Nessuno scaffale vuoto Grazie ai nostri rapidissimi tempi di consegna gli scaffali vuoti sono solo un ricordo. Elho garantisce quindi ottime possibilità di vendite. Il nostro magazzino è il vostro magazzino Grazie alla nostra affidabilità, non avete più bisogno di tenere scorte di magazzino. Ciò vi consente di risparmiare spazio e di avere una resa ottimale dei vostri investimenti.

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2016 collection

more marketing support the best support to inspire your customers Attractive products and communication Elho offers attractive products and effective communication. Such as attractive labels, booklets and great packaging. All with the elho branding. Optimal shelves We help you to organise our products on your shelves. Attractively, efficiently and effectively. With tempting promotional materials. Enticing displays To encourage impulse buying, we offer a highly comprehensive range of promotional materials and permanent displays to be used in addition to your shelves.

UK

Des produits attractifs et une communication captivante Elho offre non seulement des produits attractifs, mais également une communication efficace. Des étiquettes attrayantes, des brochures, et un emballage superbe. Portant la marque elho. Des étagères optimales Nous vous aidons à organiser nos produits sur vos étagères. De manière attrayante, efficace et affective. Grâce à du matériel promotionnel séduisant. Des présentations séduisantes Pour encourager l’achat d’impulsion, nous vous offrons une gamme complète de promotions et de présentations permanentes en dehors des rayons.

FR

online inspiration 22

PR and advertisements

ES

Comunicación y productos atractivos Elho ofrece productos atractivos y comunicación efectiva. Tal como etiquetas atractivas, folletos y buen empaquetado. Todo con la marca elho. Estantes óptimos Le ayudamos a organizar nuestros productos en sus estantes. De forma atractiva, eficientemente y efectivamente. Con materiales de promoción muy tentadores. Presentaciones tentadoras A fin de estimular el impulso, ofrecemos una exhaustiva gama de promociones y presentaciones permanentes al lado de sus estantes.

IT

Prodotti & comunicazione attraenti Elho fornisce non soltanto prodotti attraenti, ma anche una comunicazione efficace. Come etichette e opuscoli accattivanti e confezioni di grande richiamo. Con il marchio elho. Scaffali perfettamente organizzati Ti aiutiamo a sistemare i nostri prodotti sui tuoi scaffali. In modo accattivante, efficace ed efficiente. Con materiali promozionali invitanti. Allestimenti invitanti Per stimolare l’impulso all’acquisto ti offriamo una vastissima gamma di promozioni e allestimenti permanenti oltre agli scaffali.

well designed product packaging

consumer booklets 23


ucts ma od

d plast cle

45%

2016 collection

of recy de

more sustainability

ics

pr

we like to be the most sustainable company in the market

we generate our own energy

with our wind turbine

ckaging of our pa e of is mad recycled rd cardboa

we use more and more recycled material

29%

37%

40%

45%

2012

2013

2014

2015

Pa

24

r ti

cipa nt of BS

We recycle plastic Why should we use new plastic when we can recycle old plastic? 45% of our pots are made from recycled plastic. That percentage continues to grow year after year. We conserve energy By using natural sources such as daylight, outdoor air and our own wind turbine (2016), we conserve copious amounts of energy. We have also invested in energy efficient, hybrid production machinery. Our packaging is intelligent We package our products as intelligent as possible. We use recycled and lighter bags. As much as 60% of our cardboard is made from recycled material and is obviously 100% recyclable. We go further Our sustainability performance is better in 2015 than it was in 2014. And in 2016 it will be even better. That’s a promise.

UK

Nous recyclons le plastique Pourquoi utiliser du plastique neuf si nous pouvons réutiliser le plastique existant ? 45% de nos pots sont en plastique recyclé. Un pourcentage qui augmente chaque année. Nous économisons l’énergie Nous utilisons la lumière naturelle, le plein air et notre propre éolienne (2016) pour économiser un maximum d’énergie. Nous investissons dans des outils de production hybrides éco-énergétiques Nos emballages sont intelligents Nous emballons avec encore plus d’intelligence. Nous utilisons des sacs recyclés et plus légers. Notre carton contient 60% de matériaux recyclés et est entièrement recyclable. Mais nous ne nous arrêtons pas en si bon chemin Nos performances de durabilité en 2015 sont supérieures à celles de 2014. Et elles seront encore meilleures en 2016. Promis, juré.

FR

es

Reutilizamos el plástico ¿Por qué tenemos que usar plástico nuevo cuando podemos reusar plástico antiguo? 45% De nuestras macetas están hechos de plástico reciclado. Cada año el porcentaje crece continuamente. Ahorramos energía Por usar fuentes naturales como la luz solar, el aire y nuestro propio molino de viento (2016) ahorramos un montón de energía. También, hemos invertido en maquinaria híbrida de ahorro energético. Nuestros empaquetado es inteligente Intentamos de empaquetar de forma más inteligente. Utilizamos bolsas recicladas y ligeras. 60% De nuestro cartón es material reciclado y obviamente de puede reciclar al 100%. Vamos más allá Nuestro rendimiento en el campo de la sostenibilidad ha mejorado en el año 2015 de lo que era en el año 2014. Y en el año 2016 será aún mejor. Lo prometemos.

it

Ricicliamo la plastica Perché mai dovremmo produrre nuova plastica se possiamo utilizzarne di vecchia? Il 45% dei nostri vasi è realizzato in plastica riciclata. Una percentuale che continua ad aumentare, anno dopo anno. Risparmiamo energia Utilizzando fonti naturali come la luce solare, l’aria esterna e la nostra pala eolica (2016) risparmiamo molta energia. Investiamo anche in macchinari ibridi per una produzione a basso consumo energetico. I nostri imballaggi sono intelligenti Cerchiamo di imballare la nostra merce nella maniera più intelligente possibile. Utilizziamo sacchetti riciclati e più leggeri. Inoltre il 60% del nostro cartone è realizzato in materiale riciclato ed è ovviamente riciclabile al 100%. Andiamo oltre Nel 2015 la nostra performance sul piano della sostenibilità è migliorata rispetto al 2014. E nel 2016 migliorerà ulteriormente. È una promessa.

CI

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2016 collection

you and elho more profit per m2

26

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2016 collection

nice things to know about elho

FIRST

our heaviest mould is

WE LIKE TO BE SOCIAL

month

8,500 kg equals

12

anniversary brussels

in 2016 we are going to surprise 1,250 consumers with a beautiful pot plant combination

are produced each year, if all stacked, they would reach to the moon, even counting the different sizes 2

3

we are elho

6

4

this means 114,450 pallets

7

20 7

of our synthetics is recycled

signups

30 million elho pots

customer care marketing change & efficiency finance & control board hr & facilities

in spring we add 60 people to keep our impackable service

planning logistics production assembly toolshop sales

60

pure cone

3,270

with 2,180 production hours in only one season our green basics grow table xxl set a record of a product on a machine

colours that inspire any type of consumer

deliveries per season

spring

in April, we have to work four times harder compared to November to keep you supplied

summer winter

most selected product

by stylists (for magazines & tv programmes)

new 2016 > 17 2015 > 7 2014 > 3

fully loaded trucks

S

O

N

D

J

F

M

A

M

J

J

n tum au

28

consumer

9

16

a happy customer buys an elho product

45%

21

33

8

every second

12,748

trending item on instagram

A 29


2016 collection

wachten op nieuwe fotografie met vormgeven

100% dutch production we will continue our pursuit of manufacturing the most beautiful pottery

30

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2016 collection

innovations

100% dutch design our own design team is dedicated to surprise you with the best innovations every year

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2016 collection

INJECTION MOULDING

ROTATIONAL MOULDING

BLOW MOULDING

Injection moulding allows a wide variety of shapes to be created. The majority of elho’s range is therefore produced using this technique.

The creation of complex, large and high-quality shapes is possible through rotational moulding. We use this technique for the pure products.

Hollow shapes are created with blow moulding. That is why most of elho watering cans and sprayers are produced using this technique.

100% craftmanship yearly we create 30 million beautiful products

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2016 collection

10 years uv protected

7-8 years uv protected

5 years uv protected 3-4 years uv protected

2-3 years uv protected

100% premium elho quality

5 to 10 years UV protection in Europe 0 - 500 ppm.............................. 10 years UV protected 500 - 1000 ppm...................... 7-8 years UV protected 1000 - 1500 ppm........................5 years UV protected 1500 - 2000 ppm....................3-4 years UV protected >2000 ppm...............................2-3 years UV protected

the best synthetics, unique blend, high quality machines, best trained staff, warranty

revolutionary weather & UV protection

One of the secrets to our success is our focus on synthetic. More specifically: we design and make products that bring out the best in synthetic. Anyone who sees our pots and other products knows immediately: they belong in synthetic.

UK

And we still haven’t mentioned the specific advantages of synthetic: lightweight, unbreakable, UV resistant and not averse to frost. We add one more feature by using revolutionary colour pigments. This allows our products to retain their colour for longer.

Un des secrets de notre réussite est la place centrale que nous réservons au plastique. Plus spécifiquement : nous concevons et fabriquons des produits qui valorisent le plastique. Une véritable symbiose entre le matériau – le plastique – et l’objet – nos pots et d’autres produits.

es

fr

36

Y sin hablar de las ventajas específicas del plástico. Ligero, irrompible, resistente a los rayos UVA y a las heladas. Y vamos más allá usando revolucionarios pigmentos de color. Así nuestros productos mantienen su color más tiempo. it

Sans compter les avantages spécifiques au plastique. Jugez plutôt : léger, incassable, résistant aux UV, insensible au gel. Nous nous évertuons même à utiliser des pigments de couleur révolutionnaires, offrant ainsi une très bonne tenue dans le temps.

Uno de los secretos de nuestro éxito es que nos centramos en el plástico. Y para ser más precisos: diseñamos y hacemos productos en los que le sacamos todo el partido al plástico. Cualquiera que vea nuestras macetas y productos, sabe inmediatamente que solo se pueden hacer de plástico.

uv-resistant résistant aux uv resistente a los uv resistente ai raggi UV

unbreakable incassable irrompible indistruttibile

frost resistant résistant au gel resistente a las heladas resistente al gelo

lightweight léger ligero leggero

Uno dei segreti del nostro successo è l’attenzione per la plastica. Ovvero: ideiamo e realizziamo prodotti in cui la plastica venga esaltata al meglio. Vedendo i nostri vasi e gli altri prodotti, lo si capisce subito: non potrebbero essere che in plastica. E non abbiamo ancora parlato degli specifici vantaggi di questo materiale. Leggera, indistruttibile, resistente ai raggi UV e al gelo. E andiamo ancora un passettino oltre grazie ai rivoluzionari coloranti che utilizziamo. Per questo i nostri prodotti resistono più a lungo allo scolorimento.

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2016 collection

your home your happiness your elho

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2016 collection

we’re on top of it

The green city

The green room

Nature without the frills

A growing number of people are becoming urban dwellers. They create urban gardens from courtyards, living rooms, balconies and even walls (‘the vertical garden’). Urban dwellers may love the hustle and bustle of city life, but they also have a greater appreciation for the peace that plants and flowers offer; in and around their houses, apartments, lofts or lodgings.

Gardens are transforming into living rooms and living rooms are turning into gardens. They’re healthy, radiate peace and they’re beautiful.

Simplicity, honesty and purity. Consumers are increasingly in search of these qualities. That search leads them to elho.

Your plants and pots reflect who you are. ‘I bring the jungle into my home. The way I live is the way I am.’

Elho provides the simplicity, honesty and purity they yearn for and loves to add a touch of joy and colour.

trend setting

by nature trends are everywhere you only have to see them

40

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2016 collection

pure cone

loft urban balcony potholder

green basics flower bridge 55cm

green bascis vertical garden

b.for up

b.for soft orchid high

loft urban round

brussels herbs all-in-1

loft urban flower bridge

our innovations smart and seducing

corsica easy balcony

brussels round mini

brussels round

green basics top planter

green basics garden XXL 60cm

brussels round mini

loft urban bowl 35

we love to surprise

45

flower light

42

pure cone long

new innovations 17 new colours

pure straight crystal high loft urban terrace wheels 70

pure straight crystal

43


2016 collection

new elho colours everybody loves colour

unique colour themes the power of colour

Vintage colours The colours have become softer and more natural. Chalky yellow, vintage blue, warm grey and nude are colours that complement each other like no other. They easily give any living environment a spark of freshness. Naturals More and more natural browns and reds will be used in the coming years. A long existing colour like terracotta has repositioned itself as the most trending colour in this category. Overall the versatility of these colours make them applicable to almost any home. Seasonal fun We like to inspire our customers all year around. Based on seasonal trends we have designed a limited edition spring-summer and autumn-winter colour pallet. The spring summer colours will apply a touch of happiness in any interior whilst the warm autumn winter colours enhances the warmth that we seek in winter.

44

45


2016 collection

your home your love your elho

46

47


2016 collection

get inspired by elho instore 98% of your consumers decide on the shop floor

1. function

2. colour

International research International market research has shown us how and why shoppers choose. You can apply this knowledge to display elho logically and attractively in your store.

Shopper decision tree Make sure that your shopper can find the products by function as indoor, balcony and terrace. Then arrange by colour, size and shape. Would you like further information? The elho sales team would be delighted to tell you more.

3. size

4. shape

colour is the most important factor! 1

colour 73%

2

size 68%

3

shape 52%

4

price 41%

5

material 25%

6

weight 20%

7

style 9% 0%

25%

the way shoppers select their pot

50%

75%

100%

source: marketresearch by Klantkenners in the Netherlands and Germany

48

49


2016 collection

elho PR campaigns

with our active PR approach our products are catching the eyes of journalists. Shoppers are getting inspired in magazines, at events, in blogs and on television

get inspired by elho online millions of shoppers inspired at their homes

elho.com

we attract shoppers to you via our beautiful website including an easy product finder, short inspiring movies and we help the shopper to find your store with a smart store locator

elho movie channel

we invest in movies to inspire shoppers to make their homes and gardens more beautiful with elho

elho.com/video

elho social media

every day new inspiration for your shopper on our very active social media platforms

50

51


2016 collection

experience floor get inspired by the latest presentation possibilities on our 900 m2 experience and shopfloor

get inspired by visiting elho always welcome experience floor of 900 m2

production 24 hours a day active

99% stock availability in our warehouse

discover elho today plan your visit to Tilburg or take an amazing tour from wherever you are elho.com/tour

52

53


2016 collection

more than 75 countries

Norway

United Kingdom

Austria

europe north america

Asia France

USA

Japan

elho in the world our products already travel to more than 75 countries

54

south america

Africa

Indonesia

oceania

South Africa

55


2016 collection

making the world a happier place proud sponsor of the Liliane Foundation Companies that take responsibility make the world a better place. We are a proud sponsor of the Liliane Foundation. As part of the foundation, we now sponsor over 1000 disabled children in Burkina Faso. This is how we are doing our best to make the world a better place successfully.

happy to share

56

57


2016 collection

your home your joy your elho

58

59


2016 collection

your happy house

indoor The world’s widest indoor pottery collection. Discover our great indoor collection from basic essentials to innovative designs. Always of elho premium quality and the latest colours.

60

61


2016 collection

shoppers choice

2

1

3

brussels diamond round

brussels round

B.for soft round

nice to know:

nice to know:

nice to know:

Inez (Zaragoza, Spain) says: Sophie (Frankfurt, Linn (Haarlem, ‘I am very pleased with Germany) says: The Netherlands) says: the brussels round: it ‘I love the diamond finish, ‘A beautiful addition to looks elegant and it has which gives the planter my home! I received a a lovely shape. Besides the lot of compliments from a more luxurious look: pot is much lighter than I it looks like ceramic while my friends, they love the expected, which will make it it is more easy in use. soft shapes. The great possible to move the pot to part is that my plants fits Symmetry is the basic different places at home: in my home, so I placed directly in the pot, I didn’t two planters next to each the table, the floor or even need to buy any extra the window sill. Love it!’ other on the window sill: soil: perfect for me!’ it looks great!‘

indoor collection top 10 1. brussels round 2. brussel diamond round 3. b.for soft round 4. brussels diamond orchid high 5. orchideco 6. brussels diamond oval 7. brussels orchid high 8. brussels herbs 9. b.for soft square 10. floorprotector round 62

63


2016 collection

most valued presentations 1 brussels round mini universal table stand

2 Brussels herbs all-in-1 universal table stand

3 orchideco universal orchideco display

4 Brussels hanging basket shelf presentation

5 Brussels universal magazine shelf presentation

64

65


2016 collection

the power of our brussels 12 ½ years of specialism

D

66

improved design and quality

improved packaging

more well balanced sizes

more attention to elho

well balanced margin

the best quality > happy consumers

damage free and scratch free in the shelves

match with the best selling container sizes and consistency in the shelves

recognizable for our consumers

well balanced prices for happy consumers

67


brussels round

2016 collection

indoor

5

things you need to know: bestseller

UK

your essential indoor concept 1 from essential products to innovative designs 2 for every indoor plant a matching pot 3 premium quality 4 for every shopper the right product

FR

votre concept intérieur essentiel 1 de produits essentiels à des design innovants 2 à chaque plante d’intérieur son pot adapté 3 qualité supérieure 4 le bon produit pour chaque client

ES

su concepto de interior básico 1 de productos básicos a diseños innovadores 2 un tiesto a juego para cada planta de interior 3 calidad superior 4 el producto adecuado para cada comprador

brussels round wheels 30cm

IT

Il vostro concetto essenziale di interno 1 da prodotti essenziali a design innovativi 2 per qualsiasi pianta da interno abbiamo un vaso abbinato 3 eccellente qualità 4 per ogni cliente il prodotto giusto

brussels hanging basket

brussels round 14cm

improved quality

brussels round all sizes

innovation

brussels round mini 7cm

68

69


2016 collection

brussels round mini

brussels round mini

7

6,0

0,2

12

9,5

8,7

0,5

8

10,5

9,7

0,8

8

12,5

11,4

1,2

8

150

425

433

new

on top of the trends of mini plants based on the success of the brussels family perfect fit for mini plants high quality & container proof

454

colour your collection

autumn/winter 403

490

741

769

spring/summer 127

148

205

warm matt finish

286

container proof

new in 2016: seasonal colours

universal indoor plant table 95x80x48cm.......................................0,38 m2 must have indoor presentation

70

71


2016 collection

brussels round

brussels round all-in-1

25

23,1

8,7

6

brussels round wheels all-in-1

35

32,1 150

22,8 425

improved quality

beautiful soft design your essential indoor collection ultimate comfort: lightweight available in round and round all-in-1

3

454

warm matt finish

brussels round

water meter with indicator

water inlay

14

12,5

1,4

8

16

14,6

2,2

8

18

16,7

3,3

6

20

18,6

4,5

6

22

20,5

6,2

5

25

23,1

8,7

4

30

27,4

14,3

4

150

425

433

absorbing gravel

colour your collection 194

403

623

new

water inlay

454

new

769

new

water meter with indicator

container proof

absorbing gravel

72

optimal instruction manual in communication UK, NL, DE, FR, SE, IT & ES 73


2016 collection

brussels

round wheels brussels round wheels

35

32,1

22,8

1

40

35,9

32,2

1

47

43,0

50,0

1

150

425

454

improved quality

beautiful soft design warm matt finish ultimate comfort: lightweight, container and waterproof with non-scratching wheels: easy to move

container proof

74

easy to move

75


2016 collection

brussels

hanging basket brussels hanging basket

beautiful soft design in hanging edition create more green at home

18

18,0 150

425

2,9

8

433

454

new

new

warm matt finish ultimate comfort: lightweight, container and waterproof

easy to hang

includes strong solid cord of 45cm

blister with cord, inspiration and instruction

warm matt finish

3,5kg 2,9ltr

container proof

improved blister with cord and anti-theft tie wrap

strong & solid system

45 cm 17,7 inch

stylish cord with strong ring

brussels hanging basket shelf presentation 33x12x16cm........................................... 0,17 m2 clever presentation for your shelf 76

easy stackable for neat shelf presentation 77


brussels diamond round UK

your timeless indoor collection 1 seasonal colour themes 2 for every indoor plant a matching pot 3 premium quality 4 luxurious diamond finish

FR

votre collection intérieure intemporelle 1 thèmes de couleurs saisonniers 2 à chaque plante d’intérieur son pot adapté 3 qualité supérieure 4 finition diamant luxueuse

ES

su colección de interior atemporal 1 paletas de color para cada temporada 2 un tiesto a juego para cada planta de interior 3 calidad superior 4 lujoso acabado de diamante

IT

La vostra collezione da interno… senza tempo 1 temi colorati stagionali 2 per qualsiasi pianta da interno abbiamo un vaso abbinato 3 eccellente qualità 4 lussuose finiture in diamante

2016 collection

indoor

5

things you need to know: bestseller

brussels diamond round 14cm

brussels diamond round high 27cm

brussels diamond oval 36cm

improved quality

brussels diamond round all sizes

innovation

brussels diamond round 22+25+30cm

78

79


2016 collection

brussels

diamond round

improved quality

brussels diamond round

14

12,6

1,4

8

16

14,6

2,2

8

18

16,8

3,3

6

20

18,7

4,5

6

22

20,1

6,2

3

new

25

23,1

9,0

3

new

30

27,2

14,5

3

new

150

194

201

beautiful diamond bestseller designed for a wide consumer group luxurious diamond coating ultimate comfort: lightweight, container and waterproof

405

colour your collection

14

12,6

1,4

8

16

14,6

2,2

8

18

16,8

3,5

6

autumn/winter 804

838

870

spring/summer 295

403

741

available in new bigger sizes container proof

80

81


2016 collection

brussels

diamond oval

brussels diamond oval

20x13,6

10,4

1,4

6

36x16,1

13,0

3,8

8

46x19,1

16,6

7,6

6

150

194

201

beautiful oval design developed for growing popularity oval shapes luxurious diamond coating

405

new

ideal for windowsill

brussels diamond oval high

36x17,9

23,5 150

194

8,0 201

5 405

new

ideal for windowsill

82

83


2016 collection

brussels

diamond round high brussels diamond round high

22

32,4

9,7

3

27

44,0

19,0

3

32

55,6

33,0

1

40

70,7

63,0

1

150

194

201

beautiful elegant design popular stylish high shape luxurious diamond coating complete collection also in all-in-1 version

405

new

brussels diamond round high easy insert easy to replant 22

20,0

6,0

3

27

23,4

10,0

3

32

27,6

16,0

3

40

35,4

30,0

3

easy insert available

less soil required

433

84

85


2016 collection

brussels

diamond round high all-in-1 brussels diamond round high all-in-1

complete set: planter, easy insert and watering system always healthy plants

22

32,4

6,0

1

27

43,9

10,0

1

32

55,1

16,0

1

40

71,4

30,0

1

150

194

201

designed together with top class growers more convenience and comfort

405

new

water meter with indicator

easy insert absorbing gravel

water inlay

easy insert

86

water inlay

water meter with indicator

absorbing gravel

instruction manual in UK, NL, DE, FR, SE, IT & ES

87


brussels herbs UK

your must have herbs collection 1 on top of the trends 2 support for healthy herbs 3 premium quality 4 cross selling presentation tool

FR

votre collection d’herbes indispensable 1 à la pointe des dernières tendances 2 support pour herbes saines 3 qualité supérieure 4 outil de présentation pour vente croisée

ES

su colección imprescindible para hierbas 1 máxima tendencia de moda 2 mantenimiento de hierbas sanas 3 calidad superior 4 herramienta de presentación de venta cruzada

IT

Dovete avere una collezione di piante aromatiche 1 al top della tendenza 2 supporti per erbe aromatiche 3 eccellente qualità 4 incrociare gli strumenti di presentazione delle vendite

2016 collection

indoor

5

things you need to know: bestseller

brussels herbs single

brussels herbs duo

brussels herbs station

new colour

nude

innovation

brussels herbs all-in-1

88

89


2016 collection

brussels

herbs all-in-1 brussels herbs all-in-1

13

16,1 150

1,6 425

6

new

specially designed for herbs revolutionary watering system for healthy herbs includes multi-blade stainless steel herb scissors

741

with inspirational sleeve that communicates the water system and multi-blade scissors

container proof

specially designed for herbs in 12,5cm container

with anti-theft tie-wrap

includes 100% cotton cord

revolutionary watering system for healthy herbs container proof

healthy herbs thanks to the water reservoir

includes multiblade stainless steel herb scissors

universal indoor plant table 95x80x48cm.......................................0,38 m2

90

91


2016 collection

brussels

herbs single & duo specially designed for herbs

brussels herbs single s

elevated bottom for healthy herbs 12,7

13,2 150

1,1 425

6

includes multi-blade stainless steel herb scissors

741

premium quality design

new brussels herbs single l

14,9

15,9

1,9

150

7

425

specially developed for herbs in 12,5cm & 14,7cm container with anti-theft tie-wrap with inspirational label that communicates the multi-blade scissors

brussels herbs duo s container proof

25,6x15,6

12,2 150

2,4 425

6

healthy herbs thanks to the elevated bottom for drainage

includes multiblade stainless steel herb scissors

741

new brussels herbs duo l

31,7x17,9

14,6 150

92

3,9

6

425

93


2016 collection

brussels

herbs station universal herbs station

brussels herbs station

container proof for all sizes and shapes 29,8x18,5

13,3 150

2,8

5

includes multi-blade stainless steel herb scissors

425

premium quality design

special designed holes for grip and easy take away specially developed for all herbs container sizes and shapes

with anti-theft tie-wrap with inspirational label that communicates the multi-blade scissors

for all herbs container shapes and sizes

94

includes multiblade stainless steel herb scissors

95


orchids

UK

your must have orchid collection 1 for the biggest indoor plant group 2 support for healthy orchids 3 premium quality 4 complete collection

FR

votre collection d’orchidées indispensable 1 pour le principal groupe de plantes d’intérieur 2 support pour orchidées saines 3 qualité supérieure 4 collection complète

ES

su colección imprescindible para orquídeas 1 para el mayor grupo de plantas de interior 2 mantenimiento de orquídeas sanas 3 calidad superior 4 colección completa

IT

Dovete avere una collezione di orchidee 1 per il più grande gruppo di piante da interno 2 supporto per orchidee della salute 3 eccellente qualità 4 collezione completa

2016 collection

indoor

5

things you need to know: bestseller

brussels orchid high 12,5cm

green basics orchid 13cm

orchideco twist

best sold colour

white

innovation

brussels orchid high transparant

96

97


2016 collection

brussels

brussels diamond orchid high

10,5

12,6

0,4

10

12,5

15,2

1,3

12

15

18,7

2,5

8

150

improved quality

diamond orchid high elegant high shape elevated bottom specially designed for hydration and aeration of orchid roots

405

luxurious diamond coating available in trendy orchid colours colour your collection 235

623

ideal for windowsill

for every type of orchid the right size

orchid elevated bottom container proof specially designed for hydration and aeration of orchid roots

98

99


2016 collection

brussels orchid high

brussels orchid high

12,5

15,2 100

1,3 150

12

405

new

improved quality

elegant high shape elevated bottom specially designed for hydration and aeration of orchid roots warm matt finish available in trendy orchid colours

colour your collection 235

623

with warm matt finish

orchid elevated bottom container proof specially designed for hydration and aeration of orchid roots

100

101


brussels

green basics orchid

brussels orchid

orchid

2016 collection

green basics

orchid

13

12,0

1,0

10

12,5

11,4

1,2

8

15

13,8

1,5

10

16

14,6

2,2

8

17

15,6

2,1

10 100

100

container proof

green basics orchid saucer

10

1,5

10

14

2,0

10

100

102

103


2016 collection

orchideco the perfect orchideco for every size orchid supports the beauty of each orchid with easy support for straight stems four designs in several lengths

orchideco butterfly

orchideco twist

orchideco diamond

2,5x5,2

45,1

10

orchideco butterfly for every size orchid the right orchideco

ideal cross seller 2,5x5,2

53,2

10

orchideco elegance

2,5x5,2

55,2

orchideco diamond 10

orchideco elegance

orchideco twist

2,5x5,6

63,5 100

235

10 366

product information on label

clips for easy support and straight stems

universal orchideco display Ă˜30x29cm............................................ 0,09 m2

104

105


b.for soft UK

let’s grow the indoor market 1 beautiful soft shape design 2 high quality 3 matt finish on the outside, diamond coating on the inside 4 container proof

FR

faisons croître le marché indoor 1 magnifique design aux formes douces 2 qualité elho premium 3 finition mate extérieure, finition diamantée intérieure 4 convient au transport en container

5

2016 collection

indoor

things you need to know: bestseller

b.for soft round 16cm

Que crezca el mercado de plantas de interior 1 hermoso diseño de perfiles suaves 2 calidad premium elho 3 mate en el exterior, brillo diamante en el interior 4 contenedor estanco

new colours

ES

chalk yellow

vintage blue IT

Facciamo crescere il settore indoor 1 elegante design dalle forme morbide 2 qualità premium elho 3 finitura matta all’esterno, diamantata all’interno 4 adatto al trasporto in container magical green

innovation

b.for soft orchid high

106

107


2016 collection

B.For

soft round b.for soft round

original soft round shape design

14

12,5

1,6

8

16

14,9

2,5

8

18

16,8

3,7

6

22

20,4

6,9

5

25

23,3

9,8

4

30

27,6

16,5

1

35

32,3

26,5

1

150

beautiful soft tones high quality warm matt finish on the outside, diamond coating on the inside

425

colour your collection

14

12,5

1,6

8

16

14,9

2,5

8

18

16,8

3,7

6

460

542

873

new

new

new

sizes 30 & 35cm available for bigger house plants

container proof

108

109


2016 collection

B.For

soft orchid high b.for soft orchid high

12,5

15,0

1,5

150

12

425

542

original soft round shape warm matt finish on the outside, diamond coating on the inside

colour your collection 460

new

elevated bottom specially designed for hydration and aeration of orchid roots

container proof

873

ideal for windowsill

orchid container

110

elevated bottom specially designed for hydration and aeration of orchid roots

111


2016 collection

B.For

soft square b.for soft square

orginal soft square shape design

14

12,6

1,9

8

16

14,9

3,0

8

18

16,8

4,5

4

150

beautiful soft tones high quality warm matt finish on the outside, diamond coating on the inside

425

colour your collection 460

542

873

new

new

new

available in three commercial sizes

container proof

112

113


2016 collection

B.For

soft air b.for soft air

18

16,1

1,5

150

unique soft hanging shape design beautiful soft tones

4

high quality

425

let’s make hanging baskets more fun colour your collection 460

542

873

new

new

new easy to hang

adjustable nylon cord 50 - 100cm

blister with stylish cord, inspiration and instruction

perfect for Ă˜ 9cm plants

b.for soft air shelf presentation 33x12x16cm........................................... 0,17 m

2

clever presentation for your shelf

1,5ltr

50 19,6 100 39,3 cm inch

strong & solid system

adjustable nylon cord

2kg

improved blister with cord and anti-theft tie wrap

easy to place on your shelf by clever bottom 114

115


2016 collection

B.For up

b.for up

24

21,9 150

6,1

limited edition

easy plant stand with two fun possibilities unique design on top of the trends of plant stands

425

high quality & container proof

colour your collection 542

beautiful warm matt finish

easy stand with two fun possibilities including a strong metal stand in trending colours

container proof

b.for up display 170x61x40cm...................................... 0,24 m2

116

117


b.for diamond UK

Your cactus concept 1 beautiful cylindrical and high quality design 2 perfect fit for cactus containers 3 with luxurious diamond coating 4 complete range with 5 sizes

FR

Votre concept de cactus 1 un magnifique design cylindrique de grande qualité 2 parfait pour contenir des cactus 3 avec un revêtement diamant luxueux 4 une gamme complète, comprenant 5 tailles

5

2016 collection

indoor

things you need to know: bestseller

b.for diamond round 6cm

b.for diamond round 9cm ES

IT

Su concepto de cactus 1 hermoso diseño cilíndrico de alta calidad 2 ajuste perfecto como macetero para cactus 3 con un lujoso acabado brillante 4 gama completa con 5 tamaños

Il tuo concetto di cactus 1 elegante design cilindrico e di alta qualità 2 forma perfetta come vaso per cactus 3 con lussuoso rivestimento al diamante 4 gamma completa in 5 misure

b.for diamond trio

best sold colour

metallic black

innovation

b.for diamond round 7cm

118

119


2016 collection

B.For

diamond round b.for diamond round

6

5,8

0,1

12

7

6,5

0,2

12

9

8,2

0,4

9

11

9,7

0,7

9

12,5

11,5

1,2

6

13,5

12,3

1,5

6

150

201

new

new size available

original cylindrical design perfect fit for cactus containers high quality design luxurious diamond coating

405

colour your collection 118

623

container proof

120

121


2016 collection

B.For

b.for diamond cactus can

9x7,4

12,4 150

0,3 201

5

405

diamond trio & cactus can original cylindrical design now in trio perfect fit for commercial cactus 6cm container high quality design

colour your collection 118

luxurious diamond coating

623

great gift item

perfect for watering cactus

b.for diamond trio

17,2x6,0

5,8 150

0,4 201

8

405

colour your collection 118

623

easy watering

perfect fit for Ă˜ 6cm cactus sizes

122

123


2016 collection

milano elegant strong premium quality design warm matt finish beautiful high square shape

milano

attractive pricing 20

36,3

11,0

3

25

46,7

23,0

2

30

55,0

37,0

2

150

425

easy to replant

easy insert available

less soil required

milano easy insert

20

20,0

6,0

5

25

23,0

11,5

5

30

27,0

19,0

5

433

easy to replant

124

125


2016 collection

floorprotector invisible protection for all floors

floorprotector

prevents moisture stains, dirt and scratches 10

0,6

10

12,5

1,3

10

15

1,5

10

18

1,5

10

21

1,5

10

25

1,5

10

complete collection for best selling sizes ceramic pots ideal cross seller

100

label with explanation

protects against scratches

protects against rings

invisible protection

complete collection for ceramic pots

floorprotector shelf presentation 77x22x13cm..........................................0,05 m2 clever presentation on your ceramic shelf 126

127


2016 collection

perfect PLANTCARE

watering cans & sprayers For everyone the perfect plantcare! Our colourful selection of basic and innovative designs watering cans & sprayers combine fun, comfort & ease.

128

129


2016 collection

shoppers choice

2

1

3

Aquarius watering can

aqua care

oase sprayer

nice to know:

nice to know:

nice to know:

Stefanie (Essen, Germany) says: ‘Very well made and the perfect size. It looks very nice and stylish. The aquarius watering can is very useful to have at hand and allows just the right amount of water to pour every time, for perfect watering of my indoor plants.’

Evy (Son & Breugel, The Netherlands) says: ‘Perfect solution to keep my indoor plants healthy during my holiday! It is so simple, i only have to fill the plastic ball with water, place it in the soil and that’s it!’

Marthe (Stavelot, Belgium) says: ‘I was looking for a plastic sprayer bottle that I could use for gardening. The oase sprayer is perfect, made from sturdy plastic, the nozzle does not get clogged and is also very well priced. Great buy!’

watering cans & sprayers collection top 5 1. aqua care 2. aquarius watering can 3. oase sprayer 4. aquarius sprayer 5. oase watering can 130

131


2016 collection

most valued presentations 1 aqua care table stand

2 aquarius table stand

3 ocean table stand

132

133


2016 collection

aqua care very easy watering system for beautiful and healthy plants optimal comfort great extra sales

aqua care (set of 2)

award winning packaging 9

29,2 100

0,3 261

8

366

transparant for visibility of water level

the proper measure of water while you are away

ideal for pots from Ă˜14 - 50cm

how does it work? aqua care table stand 120x45x45cm.....................................0,20 m2

134

The capillary operation of the aqua care provides the plant with the proper measure of water, while you are away. Enjoy wonderful and healthy plants.

135


2016 collection

aquarius your bestseller elegant & timeless design aquarius watering can

high quality

11,9x36,1

19,9

1,5

5

15,2x45,9

25,2

3

4

comfortable grip and non drip spout

425

150

comfortable ergonomic grip colour your collection 235

397

100

261

366

easy non drip spout

beautiful femine shape 1,5 & 3 liter for indoor and outdoor use

ergonomic grip and commercial sized content of 1 liter

aquarius sprayer

8,9x12,0

25,3

1

5

425

150

colour your collection 235

397

100

261

366

aquarius table stand 106x64x64cm..................................... 0,41 m2

136

137


ocean

sprayer

2016 collection

ocean

watering can

ocean watering can ocean sprayer 33,2x10,9 10,4x8,7

24,5

0,7

15,4

1,5

150 150

5

5 425

425

colour your collection colour your collection 235 235

397

100

261

397

100

261

366

366

ocean table stand Die ocean GieSSkannen & Sprayer sind weltweit erh채ltlich, ausgenommen in Deutschland The ocean watering cans & sprayers are worldwide available with exception of Germany 138

106x64x64cm..................................... 0,41 m2

139


sprayer

neptunus sprayer

10,2

24,7

0,7

150

watering can

neptunus watering can

5

425

colour your collection

140

neptunus

2016 collection

neptunus

32x14

17,5

1,5

150

6

425

colour your collection

873

873

new

new

141


2016 collection

oase popular stylish design long lasting quality stackable watering can

oase watering can

affordable pricing 27,6x12,6

24,3 150

1,0

5

425

comfortable content of 1,0 liter

premium quality sprayer

colour your collection 235

397

handy content of 0,5 liter

oase sprayer

9,1

20,0 150

0,5

5

425

easy watering

colour your collection 235

142

397

143


2016 collection

let’s go outside

outdoor Enjoy the most complete outdoor collection of the world. From essentials to creative designs with every season commercial innovations and the best support to create a seducing shopper experience in your store.

144

145


2016 collection

shoppers choice

2

1

3

corsica flower bridge

loft urban round

algarve cilindro

nice to know:

nice to know:

nice to know:

Sophia (Valencia, Spain) says: ‘How wonderful this balcony planter looks great on both sides of my balcony. I’m looking for symmetry and cosiness on my balcony so I will buy at least two of them.’

Patricia (London, UK) says: ‘Every season when spring is coming I love to go outside and switch the colours of my balcony. With this loft urban round I can choose a new colour every season and be on top of the trends. And with the handy water reservoir I don’t have to think about watering my plants!’

Maria (Luik, Belgium) says: ‘The construction is very sturdy. The wheels help when moving the pot, given the pots weight when planted up. They look good and do the job!’

outdoor collection top 10 1. loft urban round 2. corsica flower bridge 3. algarve cilindro 4. saucers round 5. torino campana 6. loft urban round high 7. barcelona trough 8. corsica easy hanger 9. corsica vertical garden 10. torino campana square 146

147


2016 collection

most valued presentations 1 barcelona flower bridge balcony plant table presentation

2 corsica flower bridge balcony island presentation

3 corsica vertical garden stand

4 corsica flower bridge stand

5 corsica easy hanger display

148

149


2016 collection

products should be simple and colourful

more and more people enjoy the urban life

people are looking for fun and comfort

inspired by the urban way of life

loft urban inspired by the urban way of life 150

151


loft urban

UK

your urban concept 1 inspired by the urban way of life 2 more & more people enjoy the urban life 3 people are looking for fun and comfort 4 products should be simple and colourful

FR

votre concept urbain 1 inspiré du style de vie urbain 2 toujours plus de personnes apprécient la vie urbaine 3 les gens recherchent de l’amusement et du confort 4 les produits doivent être simples et colorés

ES

IT

su concepto urbano 1 inspirado en el estilo de vida urbano 2 cada vez más gente disfruta del estilo de vida urbano 3 la gente busca la diversión y la comodidad 4 los productos deberían ser simples y de colores

Il vostro concetto urbano 1 ispirato dal modo di vivere urbano 2 sempre più persone amano la vita urbana 3 le persone cercano il comfort e il divertimento 4 i prodotti dovrebbero essere semplici e colorati

5

2016 collection

outdoor

things you need to know: bestseller

loft urban round 30

innovations

loft urban bowl 35

loft urban terrace 70

loft urban flower bridge 50

loft urban potholder

152

153


2016 collection

loft urban round

loft urban round

20

17,7

3,0

10

25

22,2

6,0

10

30

26,2

9,0

5

40

35,2

22,0

5

50

44,2

44,0

5

60

53,2

77,0

3

70

62,2

128,0

1

150

403

new colours

urban round model includes revolutionary watering system premium quality easy to move with wheels for bigger sizes

425

new communication watering system

colour your collection warm matt finish 20

17,7

3,0

10

25

22,2

6,0

10

30

26,2

9,0

5

40

35,2

22,0

5

235 542

397 623

new

50

44,2 235

397

460

490

new

new

741

751

new

new

44,0 542

5 623

new

on top of the trend colours

matching saucers available

includes inlay

revolutionary watering system for more comfort and healthy plants

easy to move for 40, 50 & 60cm

check support guide for matching saucers

easy to move

154

155


bowl

loft urban bowl

35

20,2 150

13,0 403

2016 collection

loft urban 5

425

new

urban bowl model includes revolutionary watering system premium quality beautiful warm matt finish

colour your collection 235

397

542

623

check support guide for matching saucer

communication watering system

warm matt finish

matching saucer available

includes inlay

156

revolutionary watering system for more comfort and healthy plants

157


2016 collection

loft urban round high urban round high model includes revolutionary watering system

loft urban round high

premium quality 28

37,6

12,0

5

35

45,6

22,0

5

42

56,4

42,0

5

150

403

popular high shape

425

new

colour your collection

35

45,6 235 542

397 623

new

22,0

5

460

490

new

new

741

751

new

new

37,6

12,0

35

45,6

22,0

5

42

56,4

42,0

5

397

542

warm matt finish

matching saucers available

28

235

communication watering system

on top of the trend colours

5

623

new check support guide for matching saucers

158

includes inlay

revolutionary watering system for more comfort and healthy plants

159


2016 collection

loft urban square high urban square model loft urban square high

includes revolutionary watering system premium quality

30

41,5

19,0

5

37

51,3

39,0

5

150

403

beautiful warm matt finish

425

new

colour your collection communication watering system 30

41,5 235

397

19,0 542

5 623

warm matt finish

new check support guide for matching saucers

matching saucers available

includes inlay

160

revolutionary watering system for more comfort and healthy plants

161


loft urban saucer round

14

1,9

5

17

2,4

5

21

2,9

5

24

3,3

5

28

3,7

5

30

4,0

5

34

4,6

5

41

5,1

5

48

5,4

5

150

403

2016 collection

loft urban saucer

urban round & square saucers matching saucer in every size & colour premium quality beautiful warm matt finish

425

new

colour your collection

14

1,9

5

17

2,4

5

21

2,9

5

24

3,3

5

28

3,7

5

235 542

397

460

490

new

new

623

new

741

751

new

new

4,0

5

34

4,6

5

397

542

22

3,1

5

28

3,8

5

150

403

425

new

colour your collection

30

235

loft urban saucer square

623

22

3,1

5

28

3,8

5

235

397

542

623

new check support guide for matching products

new check support guide for matching products

water reservoir and water overflow of the saucer helps the plant grow

162

163


2016 collection

loft urban

terrace wheels loft urban terrace wheels

70x30

32,1 150

51,0 403

425

3

new

urban terrace model includes revolutionary watering system premium quality easy to move with wheels

includes how to use label for stabilizer

with stabilizer to keep the beautiful shape

communication watering system

warm matt finish

with wheels

easy to move

includes inlay

164

revolutionary watering system for more comfort and healthy plants

easy to move

stabilizer will ensure stability after filling

165


2016 collection

loft urban flower bridge urban flower bridge model

loft urban flower bridge

includes revolutionary watering system 30,0

26,0

7,5

150

403

5

premium quality

425

click and enjoy: fixed in seconds

new

colour your collection 235 542

new

397 623

460

490

new

new

741

751

new

new

communication watering system includes two fixators warm matt finish

6 cm includes inlays

revolutionary watering system for more comfort and healthy plants

fits every type of balcony up to a width of 6cm

stable placing by strong fixators

loft urban flower bridge balcony island presentation 120x80cm............................................. 0,96 m2

166

167


loft urban flower bridge

50x29

26,0 150

18,0 403

5

425

new size

2016 collection

loft urban flower bridge urban flower bridge model includes revolutionary watering system premium quality click and enjoy: fixed in seconds

colour your collection 235

397

460

490

542

623

741

751

communication watering system

with stabilizer to keep the beautiful shape

warm matt finish

includes two fixators

6 cm includes inlays

revolutionary watering system for more comfort and healthy plants

fits every type of balcony up to a width of 6cm

stable placing by strong fixators

stabilizer will ensure stability after filling

loft urban flower bridge balcony island presentation 120x80cm............................................. 0,96 m2

168

169


trough

loft urban trough

50x17

18,0

2016 collection

loft urban 10,0

urban trough model

5

includes revolutionary watering system 150

403

425

premium quality

new

beautiful warm matt finish colour your collection 235

397

542

623

new

communication watering system

loft urban trough saucer

47x15

2,5 150

warm matt finish

matching saucer available

5

403

425

new

colour your collection 235

397

542

623

includes inlay

new

revolutionary watering system for more comfort and healthy plants

also available in all-in-1

loft urban trough all-in-1

50x25

18,0 150

170

10,0

5

425

171


2016 collection

loft urban

balcony potholder loft urban balcony potholder

20

19,8 150

3 403

8

425

new

urban balcony potholder includes revolutionary watering system premium quality complete set of pot, watering system and frame

colour your collection 235

397

542

623

communication watering system warm matt finish

includes security clips

easy premium quality metal frame

includes inlay

loft urban balcony potholder

basic colour with mint frame

revolutionary watering system for more comfort and healthy plants

colours with anthracite frame

display 60x80x85cm...................................... 0,48 m2

172

173


2016 collection

loft urban

hanging basket loft urban hanging basket

urban hanging basket model includes revolutionary watering system

20

18,7

3,0

150

403

5

premium quality

425

easy to hang

new

colour your collection 235

397

542

623

easy to hang

new

always with stone grey cord

improved blister with cord and anti-theft tie wrap

communication watering system

warm matt finish

4kg 3ltr

includes inlay

revolutionary watering system for more comfort and healthy plants

strong and solid system

45 cm 17,7 inch

stylish cord with strong ring

loft urban hanging basket shelf presentation 33x12x16cm........................................... 0,17 m2 with clever presentation for your shelf 174

easy stackable for beautiful shelf presentation 175


loft urban wall basket

19x40

18,6

8,3

2016 collection

loft urban wall basket urban wall basket model

5

includes revolutionary watering system 150

403

425

premium quality

new

easy to fix colour your collection 235

397

542

623

new

contains 8 liter for healthy plants

communication watering system

colourful collection

warm matt finish

includes inlay

176

revolutionary watering system for more comfort and healthy plants

easy to fix with clever measurement

177


corsica

UK

your premium, innovative outdoor collection 1 the most superior quality in the market 2 always the latest innovations 3 excellent presentation 4 endless colour variations

FR

VOTRE COLLECTION HAUT DE GAMME ET INNOVAtrice d’extérieur 1 la meilleure qualité 2 toujours les dernières innovations 3 excellente présentation 4 variations de couleurs infinies

ES

SU COLECCIÓN DE EXTERIORES INNOVADORA Y DE PRIMERA CALIDAD 1 calidad superior en el mercado 2 siempre las últimas innovaciones 3 presentación excelente 4 infinitas variaciones de colores

IT

qualità premium, innovativa collezione da esterno 1 qualità superiore sul mercato 2 sempre le ultimissime novità 3 presentazione eccellente 4 varietà di colori infinita

5

2016 collection

outdoor

things you need to know: bestseller

corsica flower bridge

corsica easy hanger

corsica vertical garden

improved quality

corsica drainpipe clicker

innovation

corsica easy balcony

178

179


2016 collection

corsica

flower bridge the most innovative balcony product

corsica flower bridge

beautiful design & premium quality 30

24,0 150

270

6,5 410

5

easy: fixed in seconds

425

universal system: fits every balcony

colour your collection 235

397

481

542

623

new

760

new

colour up your balcony includes how to use instruction

6 cm

fixed in seconds

excellent plantcare due to overflow pipes

fixed in seconds

universal system fits up to a width of 6cm

includes two fixators

secure and stable by strong fixators

corsica flower bridge display 80x60x65cm....................................... 0,41 m2 eye catching display available with unique topcard and great demo

180

181


2016 collection

corsica

flower bridge the most innovative balcony product

corsica flower bridge

beautiful design & premium quality 60x30

24,0 150

270

18,0 410

5

easy: fixed in seconds

425

universal system: fits every balcony

colour your collection 235

397

481

542

623

new

760

new

colour up your balcony includes how to use instruction

6 cm excellent plantcare due to overflow pipes

fixed in seconds

universal system fits up to a width of 6cm

includes two fixators

secure and stable by strong fixators

corsica balcony island presentation 104x120x80cm................................. 0,96 m2 corsica flower bridge stand 217x71x58cm....................................... 0,41 m2

create the ultimate balcony inspiration on your shopping floor

for presentation of 30 & 60cm flower bridge 182

183


2016 collection

corsica

easy hanger single corsica easy hanger single

the easiest basket for every railing beautiful design & premium quality

27x19

25,9 150

270

2,4 410

5 425

integrated saucer for excellent plantcare universal system: fits every balcony

colour your collection 235

397

481

542

new

623

760

new

that’s easy

excellent plantcare due to overflow pipes

integrated saucer

extra fixation possible

perfect fit for ø16cm sizes

corsica easy hanger display 80x60x65cm....................................... 0,41 m2 eye catching display available with unique topcard and great demo

184

185


2016 collection

corsica

easy hanger trio corsica easy hanger trio

the easiest basket for every railing beautiful design & premium quality

53x27

25,9 150

270

8,0 410

5 425

integrated saucer for excellent plantcare universal system: fits every balcony

colour your collection 235

397

481

542

new

623

760

new

multiple fun: three in one

that’s easy

excellent plantcare due to overflow pipes

integrated saucer

perfect fit for ø16cm sizes

corsica easy hanger display 80x60x65cm....................................... 0,41 m2 eye catching display available with unique topcard and great demo

186

187


2016 collection

corsica

easy balcony corsica easy balcony

58x25

18,0 150

270

15,0 410

5 425

NEW

all-in-1 balcony concept for wider railings beautiful design & premium quality integrated saucer for excellent plantcare universal system: fits every balcony

colour your collection 235

397

481

542

623

760

with clever tips for secure fixation

clever design: integrated hooks includes how to use instruction

easy premium quality metal hooks

great content of 15 liter for happy plants

hangs always straight

includes easy watering fill system

easy to water

2-12 cm excellent plantcare with integrated saucer

universal system fits upwards of 12cm

secure and stable by strong fixators

fixed in seconds

easy stackable 188

189


2016 collection

corsica trough

corsica wall bracket metal

19x2

22,7

max 30

10

your premium balcony trough beautiful soft design & premium quality integrated saucer for excellent plantcare

425

complete collection with brackets & balcony support

soft shape design

corsica balcony bracket metal

19x2

16,0

max 30

10

corsica trough

425

60x23

16,5

14,0

5

80x23

16,5

19,0

5

270

410

425

check support guide for matching brackets

balcony support medium for corsica trough 60cm

39x31,5

23,3

max 20

12

425

excellent plantcare from overflow pipes

integrated saucer

balcony support medium for corsica trough 80cm

57x31,5

23,3

max 25

12

425

190

191


corsica vertical garden medium

44

15,7 150

11,2

270

410

2016 collection

corsica

vertical garden medium your premium vertical garden

5

ideal for hanging flowers or creating a green wall

425

easy stackable for more fun colour your collection 235

397

481

542

623

new

excellent plantcare from overflow pipe

760

new

corsica vertical garden includes how to use instruction

saucer medium

35

1,5 150

270

matching saucer available

5 410

425

how does it work? colour your collection 235

397

481

542

623

new

760

new

corsica vertical garden corsica vertical garden

standard medium

saucer shelf stand 40

17

max 25

5

30x40x40cm.......................................0,20 m2

425

192

193


corsica vertical garden small

36

12,8 150

6,0

270

410

5 425

2016 collection

corsica

vertical garden small your premium compact vertical garden ideal for hanging flowers or creating a green wall easy stackable for more fun

colour your collection 235

397

481

542

623

new

excellent plantcare from overflow pipe

760

new

corsica vertical garden saucer small includes how to use instruction 28

1,5 150

270

matching saucer available

5 410

425

how does it work? colour your collection 235

397

481

542

new

623

760

new

corsica vertical garden stand 217x45x45cm......................................0,20 m2 ideal presentation of vertical garden and matching saucer

194

195


2016 collection

corsica

hanging basket corsica hanging basket

your premium hanging basket beautiful shape with great volume

30

21,1 150

7,0

270

410

10 425

integrated saucer for excellent plantcare easy clip for great shelf presentation

colour your collection 235

397

481

542

623

new

760

new

always matching colour hanger

wall hook elegance

30x3

26,0

max 16 425

12 excellent plantcare due to overflow pipes

easy clip for unihanger

integrated saucer

corsica hanging basket stand 182x42x36cm...................................... 0,15 m2

196

197


2016 collection

corsica

wall basket corsica wall basket small

25x17

19,0 150

270

3,0 410

5

your premium wall basket beautiful design with great volume create your own green wall

425

excellent plantcare from overflow pipe colour your collection 235

397

481

542

623

new

760

new

beautiful soft shape

corsica wall basket medium

39x16

17,1 150

270

5,0 410

5 425

excellent plantcare due to overflow pipe

colour your collection 235

397

481

542

new

198

623

760

new

199


2016 collection

corsica

DRAINPIPE CLICKER corsica drainpipe clicker

27x24

15,1 150

270

3,0 410

10 425

NEW with fixator

your premium drainpipe clicker beautiful design with great volume easy to fix on drainpipe integrated saucer for excellent plantcare

colour your collection 235

397

481

542

new

623

760

new includes fixator for extra stability

excellent plantcare due to overflow pipes

includes how to use instruction

integrated saucer

easy to fix

fits every round drainpipe Ă˜68-100mm

includes fixator against sliding down on the drainpipe

corsica drainpipe clicker stand 120x24x30cm...................................... 0,12 m2 with clever shelf presentation

200

201


2016 collection

corsica

bird collection corsica birdfeeder

47x21

21,8 425

623

425

4,0 235

new

limited edition

your ultimate autumn promotion 2016 developed together with top bird experts easy to fix on your wall ask your salesteam for special conditions welcome your new neighbours

corsica birdgarden

47x21

21,8 425

4,0

includes comprehensive and helpful instructions

self selling, touchable packaging

235

easy to install

healthy plants by intergrated watering pipes

corsica birdfeeder

also available as birdgarden

+

= space for 450g of birdfeed

corsica birdgarden

+

= double walls for perfect incubation conditions

202

203


barcelona

UK

your timeless balcony collection 1 timeless design 2 your essential balcony collection 3 premium quality 4 endless colour variations

FR

Bonheur facile pour votre balcon 1 éternel design 2 votre collection essentielle pour les balcons 3 qualité haut de gamme 4 variations infinies de couleurs

ES

Felicidad simple para su terraza 1 diseño atemporal 2 su colección imprescindible para la terraza 3 calidad suprema 4 innumerables variaciones de color

5

2016 collection

outdoor

things you need to know: bestseller

barcelona trough 50cm

barcelona trough all-in-1 50cm

trend IT

Felicità per il vostro balcone 1 design classico 2 collezione essenziale da balcone 3 qualità premium 4 ampia gamma colori barcelona xl

new colours

lovely blush

vintage blue

204

205


2016 collection

barcelona trough

barcelona trough

the most beautiful balcony trough

40x20

15,6

8,0

5

50x20

15,6

10,0

10

70x20

15,6

14,0

10

90x20

15,6

18,0

5

150

270

410

timeless design that everybody loves premium quality matching saucers available

425

colour your collection

barcelona trough saucer 40x20

15,6

8,0

5

50x20

15,6

10,0

10

235

50x20

397

15,6 542

new

10,0 623

10

40x20

2,8

10

50x20

2,8

10

70x20

2,8

10

90x20

2,8

5

150

270

410

425

760

new

check supportguide for matching products

colour your collection

40x20

2,8

10

50x20

2,8

10

235

397

excellent plantcare due to overflow pipes

50x20

2,8 542

new

623

10 760

new

check supportguide for matching products

206

207


2016 collection

barcelona

trough accessories barcelona wall bracket metal

18,5x1,5

14,5

max. 25

10

premium barcelona trough support collection the right system for every shopper easy cross selling

425

new design of brackets

metal wall bracket

barcelona balcony bracket metal

20,5x2,5

21,0

max. 25

25 kg 10

new clever fixation tips

premium quality

425

clever tips for secure fixation of trough with or without saucer metal balcony bracket

2-12 cm

25 kg

balcony barcelona support balcony medium fits every railing from up to 12cm

forbracket barcelona metal 50cm

20,5x2,5 39x31,5

23,3 21,0

max. 20 25

new clever fixation tips

premium quality

10 12

425

premium quality metal frame

balcony support large for barcelona 70&90cm

57x31,5

23,3

max. 25

12

max. 20-25 kg

425

premium quality

208

209


2016 collection

barcelona

trough all-in-1 barcelona trough all-in-1

50x20

17,6 150

9,5

270

410

5

the most beautiful balcony trough set complete set of trough, saucer & frame premium quality

425

includes easy watering fill system for more comfort colour your collection 235

397

623

includes security clips

easy premium quality metal frame

hangs always straight easy stackable

15 kg

easy to water excellent plantcare with integrated saucer

solid balcony frame

barcelona all-in-1 display 60x80x105cm................................... 0,48 m2 must-have promotion

210

211


2016 collection

barcelona XL

barcelona xl

the most beautiful trough with XL content

60x25

20,2

20,0

5

80x25

20,2

26,0

5

150

270

410

timeless design that everybody loves premium quality

425

matching saucers available

colour your collection great content of 20 & 26 liter for happy plants 60x25

20,2

20,0

235

5

397

barcelona xl saucer

54x21

3,5

5

73x21

3,5

5

150

270

410

excellent plantcare due to overflow pipes

425

includes stabilizer to keep the beautiful shape

colour your collection

54x21

3,5 235

212

5 397

213


2016 collection

barcelona flower bridge

barcelona flower bridge

40x29

22,0 150

13,0

270

410

5

unique square barcelona flower bridge great content of 13 liter for happy plants premium quality

425

easy: fixed in seconds colour your collection 235

397

542

623

new

760

new EASY HAPPINESS

RO

NG FIXAT

IO

N

ST

6 cm

elho.com/video

includes how to use instruction

Sticker barcelona flower bridge 100x100_v5.indd 1

27-05-14 16:54

6 cm excellent plantcare due to overflow pipes

fixed in seconds

fits every type of balcony up to a width of 6cm

includes two fixators

secure and stable by strong fixators

barcelona balcony island presentation 104x120x80cm................................. 0,96 m2 inspire your shopper with this balcony presentation 214

215


2016 collection

algarve, the garden essential

216

217


2016 collection

algarve cilindro

the most successful cilindro

algarve cilindro

elegant stable shape with great content 21

17,6

3,8

10

25

20,5

6,0

10

30

24,7

10,5

10

35

28,9

18,0

10

270

410

professional bottom designed with top class growers easy to move for size 40, 48 & 58cm

425

algarve cilindro wheels

40

33,1

27,0

10

48

40,2

47,0

5

58

48,8

80,0

5

270

410

425

check supportguide for matching saucers matching saucers available

easy to move excellent plantcare

218

professional bottom for healthy plants

includes wheels 40, 48 & 58cm

219


torino

UK

your essential campana concept 1 the best quality campana 2 professional bottom designed with top class growers 3 matching saucers available 4 endless colour variations

FR

Le plus adapté à chaque jardin et chaque terrasse 1 la meilleure qualité de campana 2 fond professionnel conçu avec les producteurs renommés 3 soucoupes correspondantes 4 variations infinies de couleurs

5

2016 collection

outdoor

things you need to know: bestseller

torino campana 30cm

torino campana square 30cm ES

IT

Favorito que se adapta a todos los jardines y terrazas 1 campana de la mejor calidad 2 fondo profesional diseñado con cultivadores de primera calidad 3 platos a conjunto disponibles 4 innumerables variaciones de color

Il classico che si adatta ad ogni giardino e terrazza 1 la migliore qualità del vaso “campana” 2 progettata con i migliori esperti del settore 3 sottovasi disponibili 4 ampia gamma colori

welcome home

torino campana square high

new colours

lovely blush

vintage blue

220

221


2016 collection

torino campana the best quality campana

torino campana

most elegant campana shape 25

17,5

4,3

10

30

21,5

7,1

10

35

25,5

11,8

10

40

28,4

17,0

10

50

35,0

35,0

5

60

42,3

60,0

5

270

410

professional bottom designed with top class growers matching saucers available

425

colour your collection

30

21,5

7,1

10

40

28,4

17,0

10

50

35,0

35,0

5

150

30

235

21,5 481

542

new

new

colourful collection

397

7,1 623

10 760

new

check supportguide for matching saucers excellent plantcare

222

professional bottom for healthy plants

223


2016 collection

torino

campana square torino campana square

the best quality square campana elegant stylish square shape

25

21,0

6,0

10

30

26,0

11,5

10

40

33,9

26,0

10

46

40,4

44,0

5

270

410

professional bottom designed with top class growers matching saucers available

425

check supportguide for matching saucers stable design

excellent plantcare

224

professional bottom for healthy plants

225


2016 collection

torino

campana square high torino campana square high

the best quality square campana 32

36,6

19,0

5

40

44,6

34,0

5

270

410

425

elegant stylish high shape professional bottom designed with top class growers matching saucers available

check supportguide for matching saucers

stable design

excellent plantcare

226

professional bottom for healthy plants

227


2016 collection

torino bowl

torino bowl

the best quality bowl

30

13,6

4,6

5

40

18,0

10,8

5

50

22,5

21,4

5

270

410

425

elegant, stable & with great content professional bottom designed with top class growers matching saucers available

check supportguide for matching saucers

elegant shape

excellent plantcare

228

professional bottom for healthy plants

229


saucers

UK

your complete collection 1 the most complete assortment 2 the best watering system for plants 3 more cross selling 4 excellent marketing support

FR

VOTRE COLLECTION COMPLETE 1 l’assortiment le plus complet 2 le meilleur système d’arrosage pour plantes 3 davantage de vente croisée 4 excellent support marketing

5

2016 collection

outdoor

things you need to know: bestseller

saucer round 27cm

saucer round 31cm ES

IT

SU COLECCIÓN COMPLETA 1 la colección más completa 2 el mejor sistema de riego para plantas 3 más ventas cruzadas 4 excelente soporte de marketing

LA VOSTRA COLLEZIONE COMPLETA 1 l’assortimento più completo 2 il miglior sistema di irrigazione per le piante 3 vendere più trasversale 4 un eccellente supporto di marketing

uni-saucer round 14cm

best sold colour

terra

must have

planttaxi

230

231


2016 collection

saucers the most complete saucer collection

saucers round

the best watering system for healthy plants 11

1,7

15

14

2,1

15

16

2,5

15

17

2,6

15

19

2,9

10

21

3,2

10

24

3,7

10

27

4,1

10

31

4,1

10

35

4,8

10

42

6,2

10

50

7,4

5

premium quality available in great number of colours

ideal cross sellers 270

410

425

colour your collection

21

3,2

10

27

4,1

10

35

4,8

10

150

235

21

397

3,2 481

542

10 623

new

water reservoir and water overflow of the saucer helps the plant grow

760

new

saucers square 20

10

25

3,7

10

32

4,8

10

39

5,7

10

270

232

3,0

410

saucer stand 2 sided 103x78x211cm................................... 0,80 m2 ideal floor presentation

425

233


2016 collection

planttaxi unique saucer and trolley in one

planttaxi

the best watering system for healthy plants 30

6,5

60

5

35

6,5

60

5

40

6,5

60

5

270

410

premium quality available in commercial pottery sizes

425

check supportguide for matching products

ideal cross seller stable & easy to move with 4 non-scratching wheels

60 kg water reservoir and water overflow of the saucer helps the plant grow

easy to move

premium quality

best watering system for plants

planttaxi shelf presentation 30x10x36cm......................................... 0,12 m2 ideal presentation for your shelf

234

235


2016 collection

uni-saucer the transparent saucer for any type of planter

uni-saucer

protects against scratches and moisture stains 14

2,1

10

16

2,4

10

18

2,7

10

21

3,1

10

25

3,6

10

28

3,9

10

33

4,2

10

37

4,4

5

42

4,8

5

100

for every type of planter

236

the best watering system for healthy plants attractive pricing

ideal cross seller

water reservoir and water overflow of the saucer helps the plant grow

protects against scratches

protects against moisture

transparent

237


limited edition

flower light

27

61,5 150

11 425

2016 collection

flower light unique combination of flower pot and light innovative high solar lighting beautiful design & premium quality ask your salesteam for special conditions

4

623

bring in the sun high quality solar light

great content of 11 liter for happy plants

wooden frame

10hr

outdoor use

charging by daylight

flower light island presentation

cable free

2

IP44

guarantee

waterproof

year frost resistant -20

5hr

max. 10 hours lighting

no tools needed

ce certified

attractive compact packaging

104x120x80cm................................. 0,96 m2 step into this unique promotion

238

239


2016 collection

enjoy life

green basics The functional product line that contains recycled plastics in beautiful designs. Supported by easy shopping presentations, every year new colours and innovations!

240

241


2016 collection

shoppers choice

2

1

3

green basics Saucer

green basics growpot

green basics Grow table xxl

nice to know:

nice to know:

nice to know:

Hanna (Göttingen, Germany) says: ‘A real basic product in my garden. Protects the floor of getting green and it takes care of the plants. An extra water reservoir for that moment when I forget to water the plant. Great solution!’

Elise (Beveren, Belgium) says: ‘It’s just a superb pot! Why? Because it is very basic and traditional pot that I’ve in many sizes. Nice extra is that I can use is for beautiful flowers but I can also grow my own vegetables in it.’

Juliette (Auxerre, France) says: ‘Just the thing what I need! I needed something to create my own fresh herbs garden for outside next to my kitchen. Everyday fresh herbs. And I can also use it for the first phase of growing vegtables. Great! Can’t wait to get started.’

green basics collection top 10 1. green basics growpot 2. green basics saucer 3. green basics grow table xxl 4. green basics garden xxl 5. green basics trough all-in-1 6. green basics trough + saucer 7. green basics grow house xxl 8. green basics propagation 9. green basics campana 10. green basics cilinder 242

243


2016 collection

most valued presentations 1 green basics grow pot stand

2 green basics grow your own presentation

3 green basics grow table xxl presentation

4 green basics grow kit all-in-1 presentation

5 green basics flower bridge island presentation

244

245


2016 collection

you love, we love

246

247


2016 collection

you love, we love

your successful basics

functional & beautiful design

contains recycled plastics

your beautiful functional basics designed with love and great attention for beautiful details

contains recycled plastics

the green basics contains carefully recycled used plastics. Through our special developed blend the green basics products have the high elho quality with 5 year colour guarantee

every year innovations

optimal dynamics with every year innovations and new colours

easy shopping presentations

your basics supported by effective marketing communication and easy shopping presentations

248

249


2016 collection

you love, we love growing your own vegetables, fruit, herbs and flowers will be very practical and fun with the beautiful grow your own products of elho!

grow your own

250

contacilends recy tics plas

251


252

2016 collection

grow your own

grow your own in green basics products to build your own grow house • 4100% system • superbmodular and beautiful design • containsquality recycled plastics •

253


2016 collection

multifunctional: for grow house and as working table

grow your own your propagation in green basics, 4 products to build your own grow house, unique, fun and 100% modular system, contains recycled plastics

optimal propagation by crystal clear grow house beautiful and functional grow tray

special bottom for healthy plants unique ventilation for healthy growth

great colours water reservoir for easy watering and good growth

superb quality and comfortable to carry

instruction movie to explain this unique concept

1.

2. grow tray saucer

254

3. grow tray

elho.com/video

4. grow house

garden tray

255


propagation

2016 collection

contacilends recy tics plas

4 products to build your own grow house 100% modular system superb quality and beautiful design contains recycled plastics

green basics grow house

24x17

11,6

36x25

12,5

5 5

51x19

12,5

5

climate control due to ventilation sliders

contacilends recy ics plast

100

green basics grow tray

24x18

6,1

1,5

5

36x26

6,3

4,5

5

52x20

7,5

5,5

5

397

433

731

100% modular system 1.

2.

3.

4.

5.

6.

new

green basics grow tray saucer

24x17

2,2

5

36x26

2,2

5

51x19

2,3

5

397

433

731

new

256

257


have fun

2016 collection

growpot starter set

contacilends recy tics plas

ideal size to start to grow your own designed with top class growers fits in grow tray and saucer contains recycled plastics

growpot starter set (set of 10)

7,5

13,4

0,2

easy eurolock for great shelf presentation

contacilends recy ics plast

10

433

check support guide for other sizes handy set of 10

ideal 7,5cm size to start to grow your own

professional bottom for healthy plants

multifunctional 1.

2.

3.

4.

grow your own presentation 70x90x217cm..................................... 0,63 m2

258

259


garden tray

2016 collection

contacilends recy tics plas

multifunctional: for grow house and as working table superb quality and beautiful design comfortable to carry contains recycled plastics

green basics garden tray

59x42

11,1

11,0

contacilends recy ics plast

5

433

multifunctional tray

colour your collection 397

multifunctional

260

1.

2.

3.

4.

261


Scoops & plantlabels

2016 collection

contacilends recy tics plas

multifunctional designed scoops long lasting superb quality available in trendy colours contains recycled plastics ergonomic grip

unique measuring grid

green basics plantlabels (set of 5)

13x6

small

10

18x7

medium

10

contaclineds recy ics plast

green basics scoop s/m

150

26x8

10

30x9

10

colour your collection

433

397

colour your collection 397

731

new plant table stand easy to write on

big content of 1 liter

solid grip

contaclineds recy ics plast

specially developed ribs for extra strength

green basics scoop xxl

23x11

10

easy to stick in soil

433

colour your collection 397

731

new floor stand xxl 262

263


2016 collection

grow table xxl

contacilends recy tics plas

easy grow table is at a clever height with multifunctional grow house xxl affordable pricing contains recycled plastics

green basics grow house xxl

75x36

20,3

3

climate control due to ventilation sliders

100

contaclineds recy ics plast

special developed sun filter

bird protection

clever height

grow your own delicious vegetables & herbs

green basics grow table xxl

76x37

65,1 397

56,0

3

433

instore the stabilizer is attached at the bottom

stabilizer will ensure stability after filling

multifunctional 1. green basics grow table

2.

with ventilation sliders

island presentation 104x120x80cm................................. 0,96 m2 ideal grow your own promotion 264

this combination is only possible with garden xxl 80cm 265


2016 collection

GROWSET

contacilends recy tics plas

ideal for grow your own strawberries designed with top class growers easy stackable for more fun contains recycled plastics

green basics growset

25

11,4

2,9

contacilends recy ics plast

5

433

colour your collection 397

check support guide for matching saucer

can be combined with a green basics saucer 25cm

how does it work? 1.

266

2.

3.

267


growpot

2016 collection

contacilends recy tics plas

for grow your own designed with top class growers ideal for grow your own contains recycled plastics especially for sunflower, tomato, cucumber

green basics growpot sunflower, tomato, cucumber

30

27,6 116

12,0 194

10

363

contacilends recy ics plast

professional bottom for healthy plants

green basics grow your own display 105x60x80cm................................... 0,48 m2 with grow your own topcard

268

269


growpot

2016 collection

contacilends recy tics plas

designed with top class growers ideal for grow your own fits in standard pottery contains recycled plastics

green basics growpot

11

10,1

0,6

20

13

12,0

1,0

20

15

13,8

1,5

20

17

15,6

2,1

20

19

17,5

3,0

20

21

19,3

4,0

20

24

22,1

6,5

15

27

24,8

9,0

15

30

27,6

12,0

10

35

32,2

19,0

5

40

36,8

29,0

5

433

481

contacilends recy ics plast

752

check support guide for matching saucers

excellent plantcare

professional bottom for healthy plants

green basics growpot stand 217x118x60cm................................... 0,70 m2 easy sales with this great presentation 270

271


2016 collection

you love, we love enjoy the outside life with the green basics specially designed for your terrace & garden collection

terrace & garden new s iz e

new

new the long, with feet add charm and stability

create your own garden with the garden xxl

ideal for hanging flower or creating a green wall

always beautiful designed matching saucers

contemporary bowl, ideal for seasonal plants

272

the very stable cilinder line with natural finish and professional bottom

beautiful square design with great content

timeless design in beautiful colours

the classical campana with the green basics design and unique bottom

273


2016 collection

campana

contacilends recy tics plas

most elegant campana shape

improved quality

with natural finish contains recycled plastics

contacilends recy ics plast

green basics campana

25

19,0

4,3

10

30

23,0

7,6

10

35

26,8

12,0

5

40

30,7

18,0

5

50

38,1

34,4

5

433

professional bottom designed with top class growers

752

colour your collection

30

23,0

7,6

10

40

30,7

18,0

5

new

50

38,1

34,4

5

new

235

397

731

new check support guide for matching saucers

274

excellent plantcare

professional bottom for healthy plants

275


2016 collection

cilinder

contacilends recy tics plas

the very stable basics cilinder professional bottom designed with top class growers with natural finish contains recycled plastics

contacilends recy ics plast

green basics cilinder

25

18,5

5,0

10

30

22,2

9,0

10

35

26,0

14,0

10

40

29,5

21,0

10

45

33,3

30,0

5

55

40,9

55,0

5

65

48,5

92,0

3

433

natural finish very stable

752

colour your collection

25

18,5

5,0

10

30

22,2

9,0

10

35

26,0

14,0

10

40

29,5

21,0

10

55

40,9

55,0

5

235

397

731

new

new new

excellent plantcare

professional bottom for healthy plants

check support guide for matching saucers

276

277


new

2016 collection

vertical garden

contacilends recy tics plas

beautiful basic design and affordable pricing extra sales opportunity for garden pottery an average shopper buys 3 vertical gardens contains recycled plastics

green basics vertical garden

46

16,3 433

11,0 481

contacilends recy ics plast

5

752

colour your collection 235

397

731

check support guide for matching saucer

can be combined with a green basics saucer 41cm

how does it work? 1.

278

2.

3.

279


2016 collection

BOWL

contacilends recy tics plas

ideal for seasonal flowers designed with top class growers with natural finish contains recycled plastics green basics bowl

27

11,3

4,0

10

33

13,9

8,0

10

38

15,9

12,0

5

433

481

752

colour your collection

33

13,9 235

8,0 397

contacilends recy ics plast

10 perfect for bulbs

731

new check support guide for matching saucers

excellent plantcare

280

professional bottom for healthy plants

281


saucer

2016 collection

contacilends recy tics plas

beautiful design always a matching saucer the best watering system for healthy plants contains recycled plastics green basics saucer

10

1,5

20

14

2,0

20

17

2,4

20

22

3,1

15

25

3,7

15

29

4,3

10

34

4,9

10

433

481

752

41

5,5

45

5,6

5

53

5,9

3

433

10

752

colour your collection

22

3,1

15

25

3,7

15

29

4,3

10

34

4,9

10

45

5,6

5

235

contacilends recy ics plast

397

water reservoir and water overflow of the saucer helps the plant grow

multifunctional use

731

new

282

283


2016 collection

GARDEN XXL

contacilends recy tics plas

spacious trough perfect for every patio & balcony

new size

sufficient space for all plants ideal as mini garden complete with saucer

green basics garden xxl

60x30

27,7

28,0

5

80x39

34,2

60,0

3

100x45

39,3

100,0

3

433

481

new

grow house xxl available for garden xxl 80cm great content

contacilends recy ics plast

752

colour your collection

60x30

27,7

28,0

5

80x39

34,0

60,0

3

235

397

new

suitable for grow your own

natural finish

731

new

excellent plantcare

green basics garden xxl saucer

60x26

4,6

5

80x34

5,5

3

100x38

5,7

3

433

481

752

multifunctional 1.

60x26

4,6

5

80x34

5,5

3

397

new

2.

green basics grow house xxl

731

new

284

stabilizer will ensure stability after filling

new

colour your collection

235

instore the stabilizer is attached at the bottom

this combination is only possible with garden xxl 80cm 285


2016 collection

square

contacilends recy tics plas

beautiful soft square design great content for healthy plants with charming feet for stable placements contains recycled plastics green basics square

30

26,6

13,5

5

40

31,0

21,5

5

433

481

contacilends recy ics plast

752

colour your collection great content 30

26,6

13,5

5

40

31,0

21,5

5

235

397

charming feet

731

new

drill drainage hole in feet

also available in long

green basics long

59x26

21,0 433

16,5 481

5

752

colour your collection

59x26

21,0 235

286

16,5 397

5

new

731

287


2016 collection

top planter

contacilends recy tics plas

beautiful basic design and affordable pricing

new

smart extension and new sales opportunities broad range of small and big sizes contans recycled plastics

top planter

23

19,3

5,0

5 5

30

24,8

10,0

40

32,8

24,0

5

47

39,5

42,0

5

150

contacilends recy ics plast

433

colour your collection 227

235

256

397

Top planter high

35

40,6 150

23,0

5

433

green basics top planter colour your collection

island presentation 120x80cm............................................. 0,96 m2

227

288

235

256

397

ideal spring promotion

289


2016 collection

you love, we love create your most successful basic balcony collection with green basics

balcony the green basic drainpipe clicker for every round drainpipe

the best basic hanging basket with easy watering system, big volume and easy clip for unihanger

290

keep it simple and hang the green basics easy hanger on the balcony

the most beautiful and functional trough for every balcony this mini is a bestseller, it is an easy combination of trough, saucer and metal frame

nice metal balcony frame for the green basics trough

the green basics flower bridge for every balcony well designed basic wall basket with great content

beautiful trough with integrated saucer, easy watering system and well designed metal balcony frame

make life easy with this all-in-1 set of pot and holder

291


trough

2016 collection

contacilends recy tics plas

the basic trough for every balcony beautiful design for affordable pricing matching brackets available contains recycled plastics

green basics trough

40x17

13,7

6,0

10

50x17

13,7

7,7

10

60x17

13,7

9,5

10

80x17

13,7

12,0

10

300

433

425

481

752

contacilends recy ics plast

colour your collection green basics trough

50x17

13,7

7,7

235

matching saucers available 10

397

excellent plantcare

green basics trough saucer

37x15

2,4

10

47x15

2,4

10

57x15

2,4

10

77x15

2,4

10

300

433

425

481

drill a hole at bottom

excellent plantcare from overflow pipes

752

colour your collection green basics trough saucer

47x15

2,4 235

292

10 397

293


2016 collection

trough

contacilends recy tics plas

accessories

new racks

your complete trough support collection the right system for every shopper easy cross selling premium quality

green basics balcony rack

40x26

20,0

max 20

12

50x26

20,0

max 20

12

60x26

21,5

max 20

12

80x27

21,4

max 20

12

new easy to fix

425

green basics wall bracket metal

for trough 16x1,6

15,6

max 20

10

425

clever fixation tip for secure fixation of trough with or without saucer green basics universal brackets synthetic

19x4,4

19,4

max 20

12

green basics balcony bracket metal

425

433

16x1,6 colour your collection

15,6

for railings up to 12cm

max 20

10

425

300

for balcony and wall

with clever fixator

294

perfect fit

295


trough mini ALL-IN-1

2016 collection

contacilends recy tics plas

now this bestseller in commercial mini edition complete set of trough, saucer & frame includes easy watering fill system for more comfort green basics trough mini

30x12

10,6

2,5

contains recycled plastics

5 easy stackable

includes safety clips 433

481

752

contacilends recy ics plast

colour your collection 235

397

premium quality metal frame

green basics trough mini all-in-1

30x20

15,6 433

2,5 481

5

includes saucer

includes easy watering fill system

includes easy watering fill system

also available as trough mini

752

colour your collection 235

296

397

297


2016 collection

contacilends recy tics plas

trough ALL-IN-1 complete set of trough, saucer & frame includes easy watering fill system for more comfort easy stackable contains recycled plastics

green basics trough all-in-1

50x26

16,7 433

7,5 481

5

includes safety clips easy stackable

752

contacilends recy ics plast

colour your collection 235

397

premium quality metal frame

includes saucer

includes easy watering fill system

includes easy watering fill system

green basics trough all-in-1 display 60x80x120cm................................... 0,48 m2

298

299


potholder all-in-1

2016 collection

contacilends recy tics plas

complete set of pot, saucer & frame easy & more comfort for your shopper in balcony & wall edition contains recycled plastics

green basics

contacilends recy ics plast

balcony potholder all-in-1

26x20

18,8 433

2,5 481

12 includes safety clips

752

colour your collection 235

complete set with saucer and metal frame

397

excellent plantcare

green basics wall potholder all-in-1

20x20

17,9 433

2,5 481

12

752

green basics potholder colour your collection

all-in-1 display 60x80x85cm...................................... 0,48 m2

235

300

397

301


easy hanger

2016 collection

contacilends recy tics plas

the easy hanger for every railing easy: plant, hang & enjoy excellent plantcare from overflow pipe contains recycled plastics

that’s easy green basics easy hanger small

26x18

25,7 433

2,1 481

5

contacilends recy ics plast

strong hanger

752

fits every balcony

colour your collection 235

397

excellent plantcare from overflow pipe

extra fixation possible

green basics easy hanger large

26x36

25,7 433

5,5 481

5

752

colour your collection 235

302

397

303


new size

2016 collection

flower bridge

contacilends recy tics plas

the easy basic flower bridge easy: fixed in seconds excellent plantcare from overflow pipes contains recycled plastics

green basics flower bridge

30

22,6 433

6,0 481

contacilends recy ics plast

5

752

fits every balcony

colour your collection 235

includes how to use instruction

397

6 cm excellent plantcare from the overflow pipes

fixed in seconds

universal system fits up to a width of 6cm

includes set fixators

secure and stable by strong fixators

green basics flower bridge

55x29

22,6 433

15,6 481

5

new

752

colour your collection 235

304

397

305


2016 collection

drainpipe clicker

contacilends recy tics plas

spacious drainpipe clicker easy to fix on drainpipe excellent plantcare from overflow pipe contains recycled plastics green basics drainpipe clicker

26x23

17,1 433

2,8 481

5

contacilends recy ics plast

752

colour your collection 235

397

includes how to use instruction

includes fixator great volume of 2,8 liter

excellent plantcare from overflow pipe

306

easy to fix

easy to fix

fits every round drainpipe Ă˜68-100mm

includes fixator

307


2016 collection

hanging basket

wall basket medium

green basics wall basket medium

30x16 green basics hanging basket

28

15,9 433

5,8 481

5

17,2 433

481

5

752

colour your collection

752 235

includes easy watering fill system

3,6

397

includes saucer

contacilends recy ics plast

easy clip for unihanger

308

309


2016 collection

pure

really let your plants live

Pure brings design into your interior, terrace and garden. Handmade with the most attention to quality and detail.

310

311


2016 collection

shoppers choice

2

1

3

pure round

Pure soft round

pure straight

nice to know:

nice to know:

nice to know:

Eve (Glastonbury, UK) says: ‘A very timeless must have, that is easy to c­ ombine with each plant to create a new ­atmosphere every time.’

Julia (Lille, France) says: ‘With its subtle shape the pure soft round is a guaranteed lovely sight in my living room and also at my patio. I prefer the wheels on the product to move the pot everywhere I want.’

Grace (Bristol, UK) says: ‘An eye catcher in my interior because of its unique and straight-lined design. I love it!’

pure collection top 10 1. pure soft round 2. pure round 3. pure straight 4. pure cone 5. pure soft brick 6. pure soft square 7. pure soft oval 8. pure soft saucer 9. pure light 10. pure cilinder 312

313


2016 collection

most valued presentations 1 pure straight crystal island presentation

2 pure magazine

3 pure pillar

4 pure round island presentation

5 pure straight round island presentation

314

315


2016 collection

pure origin The beauty of nature and the modern architecture has been the inspirational source while creating the beautiful Pure collection

“pure for magnificent and healthy plants”

pure, really let your plants live!

Paul van Seeters, flower and plant professional, Rozemarijn Florist

handmade with the most attention to quality and detail possible

FR

ES

IT

“La beauté de la nature et de l’architecture moderne était mon inspiration en créant la belle collection pure” “Para crear la bellísima colección pure, me he inspirado en la belleza de la naturaleza y de la arquitectura contemporánea” “La bellezza della natura e l’architettura moderna sono state le fonti d’ispirazione nella creazione della stupenda collezione pure”

Cees Kranen, dutch product designer pure, elho

“100� handmade” Cas Oerlemans, producer of pure by elho 316

“meet pure. a great taste. 100� dutch design” Cees Kranen, dutch product designer pure, elho

317


2016 collection

pure power Discover the power of Pure 100% handmade

10 years uv resistant indoor and outdoor lightweight frost resistant unbreakable eco efficient

318

319


320

2016 collection

pure life

321


2016 collection

pure

pure

round

round

colour your collection pure round pure round 30

26

9

1

40

36

22

1

40

36

22

1

50

44

44

1

50

44

44

1

60

54

78

1

60

54

78

1

80

71

180

1

80

71

180

1

100

89

360

1

100

89

360

1

120

107

625

1

120

107

625

1

150

397

40

36

22

1

40

36

22

1

50

44

44

1

50

44

44

1

60

54

78

1

60

54

78

1

204

417

includes magazine

322

207

425

118

includes magazine

323


2016 collection

pure

pure

round saucer

round high

pure round saucer

Ø 25

3

1

Ø 33

3

1

Ø 37

3

1

Ø 40

4

1

Ø 45

4

1

Ø 55

5

1

150

425

pure round high

35

43

20

1

45

55

50

1

55

68

94

1

150

35 excellent plantcare

425

43

20

204

1

417

colour your collection

35

43

20

1

118

includes magazine

324

325


326

2016 collection

enjoy the beauty of pure

327


2016 collection

pure

new

straight crystal

pure straight crystal

37

36

25

1

47

48

60

1

150

417

425

includes magazine

328

329


2016 collection

pure

new

straight crystal high

pure straight crystal high

42

80 150

can be filled with sand for extra stability

330

20 417

elevated bottom

1

425

includes magazine

331


2016 collection

pure

straight round

pure straight round

35

34

21

1

50

51

68

1

65

69

157

1

80

86

300

1

150

35

34 204

425

21

1

417

includes magazine

332

333


2016 collection

pure

straight round high

pure straight round high

40

80

20

1

50

103

41

1

60

124

62

1

150

40

80 204

can be filled with sand for extra stability

334

425

20

1

417

elevated bottom

includes magazine

335


2016 collection

pure cone

new size

pure cone

45

36

13

1

55

47

24

1

150

elevated bottom

336

204

new

417

includes magazine

337


2016 collection

pure

cone long

new pure cone long

74x39

36 150

easy to move

338

34 204

elevated bottom

1

417

includes magazine

339


cone high

2016 collection

pure

pure

cone bowl

pure cone bowl

60

pure cone high

30 150

45

66

13

1

55

84

22

1

150

204

22 204

1

417

417

colour your collection

elevated bottom

includes magazine

118

can be filled with sand for extra stability

340

elevated bottom

includes magazine

341


2016 collection

pure

soft round high

pure soft round high

30

53

9

1

35

62

15

1

40

70

20

1

50

90

38

1

150

425

35

62

15

1

40

70

20

1

417

can be filled with sand for extra stability

342

elevated bottom

includes magazine

343


2016 collection

pure

soft round extreme high

pure soft round extreme high

50

140 150

43 204

1

417

new

can be filled with sand for extra stability

344

elevated bottom

includes magazine

345


2016 collection

pure

soft round

pure soft round

30

23

10

1

40

30

25

1

50

37

47

1

60

45

82

1

150

425

30

23

10

1

40

30

25

1

417

new

easy to move 40, 50 & 60cm

346

includes magazine

347


2016 collection

pure

soft brick

pure soft brick

40

39

23

1

50

49

45

1

150

easy to move

204

417

elevated bottom

includes magazine

revolutionary construction to keep a beautiful shape

348

349


2016 collection

pure

pure

soft brick long

soft brick divider

pure soft brick long

pure soft brick divider

80x39

39 150

easy to move

55 417

1

revolutionary construction to keep a beautiful shape

59 150

425

elevated bottom

80x30

includes magazine

36 417

1

425

can be filled with sand for extra stability

easy to move

elevated bottom

includes magazine

revolutionary construction to keep a beautiful shape

350

351


352

2016 collection

pure beauty

353


2016 collection

pure

pure

soft oval

soft bowl

pure soft oval

pure soft bowl

50

19

5

1

60

23

9

1

50

20 150

150

417

15 417

1

425

new

425

new

includes magazine

354

elevated bottom

includes magazine

355


2016 collection

pure ball

pure ball

50

40

14

1

60

49

26

1

150

elevated bottom

356

425

includes magazine

357


2016 collection

pure

cilinder

pure cilinder

40

40

20

1

50

50

42

1

150

40

425

40

20

1

417

colour your collection

40

40

20

1

118

easy to move

358

elevated bottom

includes magazine

359


2016 collection

pure

cilinder high

pure cilinder high

40

73 150

20 417

1

425

colour your collection 118

can be filled with sand for extra stability

360

elevated bottom

includes magazine

361


2016 collection

pure

5 years guarantee

indoor & outdoor

LED MEMORY

memory & dimmable

long lasting LED module for 20.000 hours of light

includes insert for easy planting

includes magazine

soft round high led light

pure soft round high LED light

40

70

9

1

50

90

21

1

100

superb light effect by revolutionary water drainage system

Art. nr.: 90 114 950 100 00 This luminaire is compatible with bulbs of the energy classes:

A ++ A+ A B C D E

}

The luminaire is sold with a bulb of the energy class:

A

874/2012

with EU labeling

waterproof plug for indoor use

packed in beautiful box

good to know 4 meter cable with elho designed dimmer

362

220-240V 50-60Hz

IP44

-20ยบC 363


2016 collection

pure

5 years guarantee

indoor & outdoor

LED MEMORY

memory & dimmable

long lasting LED module for 20.000 hours of light

includes insert for easy planting

includes magazine

straight high led light

pure straight high LED light

40

80

9

1

50

103

21

1

100

superb light effect by revolutionary water drainage system

Art. nr.: 90 114 950 100 00 This luminaire is compatible with bulbs of the energy classes:

A ++ A+ A B C D E

}

The luminaire is sold with a bulb of the energy class:

A

874/2012

with EU labeling

waterproof plug for indoor use

packed in beautiful box

good to know 4 meter cable with elho designed dimmer

364

220-240V 50-60Hz

IP44

-20ยบC 365


2016 collection

pure

5 years guarantee

indoor & outdoor

straight led light

LED MEMORY

memory & dimmable

long lasting LED module for 20.000 hours of light

pure straight LED light includes insert for easy planting

includes magazine

45

63

14

1

60

80

30

1

100

Art. nr.: 90 114 950 100 00 This luminaire is compatible with bulbs of the energy classes:

A ++ A+ A B C D E

}

The luminaire is sold with a bulb of the energy class:

A

874/2012

with EU labeling superb light effect by revolutionary water drainage system

packed in beautiful box

waterproof plug for indoor use

4 meter cable with elho designed dimmer

good to know 220-240V 50-60Hz

IP44

-20ยบC 366

367


2016 collection

pure

5 years guarantee

indoor & outdoor

includes standard 11 watt energy saving bulb

includes magazine

twilight

pure twilight

50

114

27

1

100

Art. nr.: 90 114 950 100 00 This luminaire is compatible with bulbs of the energy classes:

A ++ A+ A B C D E

}

The luminaire is sold with a bulb of the energy class:

A

874/2012

with EU labeling

packed in beautiful box

good to know 5 meter cable 220-240V 50-60Hz

IP44

-20ยบC 368

369


improved quality

improved quality

2016 collection

improved quality

improved quality

new

indoor

that is clever

brussels round mini

brussels round all-in-1

brussels round

brussels round wheels

brussels hanging basket

brussels diamond round

p. 70

p. 72

p. 73

p. 74

p. 76

p. 80

new

brussels diamond oval

brussels diamond oval high

brussels diamond round high

brussels diamond round high easy insert

brussels diamond round high all-in-1

brussels herbs all-in-1

brussels herbs single

p. 82

p. 82

p. 84

p. 84

p. 86

p. 90

p. 92

improved quality

improved quality

improved quality

brussels herbs duo

brussels herbs station

brussels diamond orchid high

brussels orchid high

green basics orchid

green basics orchid saucer

brussels orchid

p. 92

p. 94

p. 98

p. 100

p. 102

p. 102

p. 103

new

orchideco

b.for soft round

b.for soft orchid high

b.for soft square

b.for soft air

b.for up

b.for diamond round

p. 104

p. 108

p. 110

p. 112

p. 114

p. 116

p. 120

watering cans & sprayers

easy to find your favourite product

370

new size

limited edition

b.for diamond cactus can

b.for diamond trio

milano

milano easy insert

floorprotector round

aqua care

p. 122

p. 123

p. 124

p. 124

p. 126

p. 134

371


2016 collection

aquarius watering can

aquarius sprayer

ocean sprayer

ocean watering can

neptunus sprayer

neptunus watering can

oase watering can

corsica vertical garden saucer medium

corsica vertical garden standard medium

corsica vertical garden small

corsica vertical garden saucer small

corsica hanging basket

wall hook elegance

corsica wall basket small

p. 136

p. 136

p. 138

p. 139

p. 140

p. 141

p. 142

p. 192

p. 192

p. 194

p. 194

p. 196

p. 196

p. 198

new colours

improved quality

new

limited edition

outdoor oase sprayer

loft urban round

loft urban bowl

loft urban round high

loft urban square high

loft urban saucer round

corsica wall basket medium

corsica drainpipe clicker

corsica birdfeeder

corsica birdgarden

barcelona trough

barcelona trough saucer

barcelona wall bracket metal

p. 142

p. 154

p. 156

p. 158

p. 160

p. 162

p. 198

p. 200

p. 202

p. 202

p. 206

p. 207

p. 208

new

new size

loft urban saucer square

loft urban terrace wheels

loft urban flower bridge

loft urban flower bridge

loft urban trough

loft urban trough saucer

loft urban trough all-in-1

barcelona balcony bracket metal

barcelona support medium

barcelona support large

barcelona trough all-in-1

barcelona xl

barcelona xl saucer

barcelona flower bridge

p. 163

p. 164

p. 166

p. 168

p. 170

p. 170

p. 170

p. 208

p. 208

p. 208

p. 210

p. 212

p. 212

p. 214

loft urban balcony potholder

loft urban hanging basket

loft urban wall basket

corsica flower bridge

corsica flower bridge

corsica easy hanger single

corsica easy hanger trio

algarve cilindro

torino campana

torino campana square

torino campana square high

torino bowl

saucers round

saucers square

p. 172

p. 174

p. 176

p. 180

p. 182

p. 184

p. 186

p. 218

p. 222

p. 224

p. 226

p. 228

p. 232

p. 232

new

new

372

limited edition

corsica easy balcony

corsica wall bracket metal

corsica balcony bracket metal

p. 188

p. 190

p. 190

corsica support medium

corsica support large

p. 190

p. 190

green basics

corsica trough

corsica vertical garden medium

planttaxi

uni-saucer round

flower light

green basics grow house

green basics grow tray

green basics grow tray saucer

p. 191

p. 192

p. 234

p. 236

p. 238

p. 256

p. 256

p. 256

373


2016 collection

new size

green basics growpot starter set (set of 10) p. 258

green basics garden tray

green basics plantlabels (set of 5)

green basics scoop

p. 260

p. 262

p. 263

green basics scoop xxl

green basics grow house xxl

green basics grow table xxl

p. 263

p. 264

p. 264

improved quality

green basics flower bridge

green basics drainpipe clicker

green basics hanging basket

green basics wall basket medium

p. 304

p. 306

p. 308

p. 309

new

new

pure pure round

pure round saucer

p. 322

p. 324

new

new size

new

green basics growset

green basics growpot grow your own

green basics growpot

green basics campana

green basics cilinder

green basics vertical garden

green basics bowl

pure round high

pure straight crystal

pure straight crystal high

pure straight round

pure straight round high

pure cone

pure cone long

p. 266

p. 268

p. 270

p. 274

p. 276

p. 278

p. 280

p. 325

p. 328

p. 330

p. 332

p. 334

p. 336

p. 338

new size

new

new

green basics saucer

green basics garden xxl

green basics garden xxl saucer

green basics square

green basics long

green basics top planter

green basics top planter high

pure cone high

pure cone bowl

pure soft round high

pure soft round extreme high

pure soft round

pure soft brick

pure soft brick long

p. 282

p. 284

p. 284

p. 286

p. 286

p. 288

p. 288

p. 340

p. 341

p. 342

p. 344

p. 346

p. 348

p. 350

new racks

374

green basics trough

green basics trough saucer

green basics rack

universal brackets synthetic

green basics wall bracket metal

green basics balcony bracket metal

green basics trough mini

pure soft brick divider

pure soft oval

pure soft bowl

pure ball

pure cilinder

pure cilinder high

pure soft round high LED light

p. 292

p. 292

p. 294

p. 294

p. 295

p. 295

p. 296

p. 351

p. 354

p. 355

p. 356

p. 358

p. 360

p. 362

green basics trough mini all-in-1

green basics trough all-in-1

green basics balcony potholder all-in-1

green basics wall potholder all-in-1

green basics easy hanger small

green basics easy hanger large

green basics flower bridge

pure straight high LED light

pure straight LED light

pure twilight

p. 296

p. 298

p. 300

p. 300

p. 302

p. 302

p. 304

p. 364

p. 366

p. 368

375


see you soon...

376


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