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On the Cover 18 Finding Your Dream Green Job: The green economy may be bigger than ever
By Kate Johnson
7 Grown Local: Veggielution 11 Path to Wellness: Glidewalking 12 Living Smart: Cool Roofs
In Every Issue
Features
16 Your Place in the Sun: Cover: Photo by Mark Wragg/iStockPhoto. This page: “Eucalyptus” painting by Vitek Kruta.
Departments
Readying your skin for summer
3 Publisher’s Note 28 Tidbits: Green Tips 28 Advertisers’ Index
By Stephanie liou
20 Fostering Success: South Bay private schools
By erica Goss
EUCALYPTUSMAGAZINE.COM | 1
MISSION Eucalyptus is the San Francisco Bay Area’s resource for green and health-conscious lifestyles. Through our print and online publications, we share knowledge and inspire our readers to celebrate their health, support local businesses and surrounding communities, and protect the environment we live in. In each edition, we profile a successful company or individual provider within the health, wellness, and eco-industries, and provide information on local products and services that support healthy and eco-friendly lifestyles. This magazine is named Eucalyptus because we admire the tree’s healing properties. Its leaves and bark have been used for medicinal purposes for thousands of years. We also appreciate its adaptability and hardiness, as evidenced by its ability to thrive despite being transplanted far across the globe from its native home of Australia. ADVERTISE AND GROW YOUR BUSINESS Reach our affluent, well-educated, environmental- and health-conscious readers who are eagerly seeking resources that will improve their health, well-being, and sustainability. For more information, please contact us at 408.335.4778 or info@eucalyptusmagazine.com. DISTRIBUTION Eucalyptus Magazine is a free publication supported solely by our advertisers with a wide distribution throughout the Bay Area. To find Eucalyptus Magazine at a location near you, contact us at 408.335.4778 or info@eucalyptusmagazine.com. Let us know if you would like copies placed at your place of business. Please support our advertisers by letting them know you saw them in this publication. In keeping with our concern for the environment, Eucalyptus Magazine is printed on recycled paper using 10% post-consumer waste with Soy Seal approved inks.
EUCALYPTUS Michaela Marek Publisher and Founder publisher@eucalyptusmagazine.com
EDITORIAL Editor Ann Marie Brown Contributing Writers Dana Abbott Erica Goss Kate Johnson Stephanie Liou Aparna Prakash Copyeditor Erin Yasudo Soto DESIGN AND PRODUCTION Designer Greg Silva Photo Editor and Photographer Lane Johnson Contributing Photographer Rachael Olmstead Production Manager Diana Russell
advertising sales Rebecca Campos Michaela Marek
contact 15559 Union Avenue, Suite 215 Los Gatos, CA 95032 Phone 408.355.4778, Fax 408.877.7303 info@eucalyptusmagazine.com www.eucalyptusmagazine.com Subscription rate $24.00 per year Advertising rates on request Volume 2, Issue 4 Eucalyptus is the winner of the 2010 Apex Awards for Publication Excellence for green publications, and the 2010 Gold MarCom Award for green publications. ©2011 by Eucalyptus Magazine. Eucalyptus is a registered trademark in the U.S. Patent and Trademark Office. All rights reserved. Some parts of this magazine may be reproduced with written permission only. We welcome your ideas, articles, and feedback. Although every precaution is taken to ensure accuracy of published materials, Eucalyptus Magazine cannot be held responsible for opinions expressed or facts supplied by its authors. We do not necessarily endorse products and services advertised. Always consult a professional provider for clarification.
2 | March + April 2011
publisher’s note lane johnson
My husband and I have recently started exploring schooling options for our young son. I’ve been surprised at how much time we have had to invest into researching schools, touring campuses, interviewing educators, and gathering references. This is how I came across Waldorf School of the Peninsula and several other private schools in the South Bay. I’ve been very impressed with these so-called “alternative” schools because they teach children to analyze and process information in a way that makes them independent thinkers and problem solvers. It has made me think a lot about our school system and what it means to deliver meaningful education to young people. What exactly do we need to teach them in order to prepare them for the world ahead? In this issue, we take a look at four South Bay private schools for middle and high school students. Also inside is a look at what’s happening in the green jobs sector. Today, more people are interested in careers that are in sync with their personal values. Many are looking to find new green career paths or help existing companies become more environmentally aware. Our
feature story takes a look at how some people have found green careers, and what makes a job “green.” If you’d like to learn more about green careers, mark your calendars for our Green Careers Expo on April 15 at the Cypress Hotel in Cupertino. See page 26 and our website for more details.
Michaela Marek Publisher and Founder publisher@eucalyptusmagazine.com
EUCALYPTUSMAGAZINE.COM | 3
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grown local Mark Medeiros and Amie Frisch of Veggielution make farming a community matter.
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veggielution While a student at San Jose State University, Mark Medeiros started growing vegetables in the backyards of friendly neighbors. There was a lot of weeding and watering to do, so he posted flyers around the campus to bring in other students to help. Soon he met Amie Frisch, who shared his passion. The two of them decided they wanted a bigger venue for growing crops, and together they found Emma Prusch Park in San Jose. On one acre of the park’s land they started Veggielution, a community-supported farm. It’s a place where people get back to their roots—literally. “A community farm is the perfect vehicle to foster a
A revolution in community farming /// by aparna prakash sense of ownership and stewardship for our local environment,” Medeiros says. In 2010, more than 1,000 Veggielution volunteers worked for 7,000 hours and grew 15,000 pounds of vegetables. Some volunteers take home the fresh produce, but most of it is given to the soup kitchen Loaves and Fishes, and restaurants including GoodKarma and Vegetarian House. “The soup kitchen is really happy to get the fresh produce,” Frisch says. Focusing on seasonal vegetables, Veggielution grows broccoli, cauliflower, garlic, potatoes, carrots, peas, potatoes, beets, arugula, and other salad greens. Staple crops also line the fields—tomatoes, squash, corn, peppers, and cucumbers—along with some of what Medeiros calls “less common but culturally important crops, such as taro, okra, and blue corn from Michoacan. We also grow a whole lot of flowers, herbs, and native plants.” » EUCALYPTUSMAGAZINE.COM | 7
veggielution Everything produced at Veggielution is organic. “We religiously use only organic, sustainable practices on our farm including cover crops, crop rotations, making our own compost and worm castings, using animal manure for soil fertility, controlling pests through creating habitat for beneficial insects, and using drip irrigation,” Medeiros says. Only about 30 percent of Veggielution’s produce is sold at Emma Prusch Park’s farm stand and the San Jose Downtown Farmers’ Market. Medeiros says, “Our goals are less about profit and more about producing community benefits.” The farm is maintained by the money made at the stand and farmers’ market, and from grants and individual donations. Once a month, Veggielution organizes a family day with special activities for children, including bug catching, making vegetable structures, and tasting fresh vegetables. “We love having kids out here, because it is really important for the kids to feel that they give back to the community.” Another of Veggielution’s community programs is Cooking Matters, a free six-week cooking course for low-income mothers. A volunteer chef and nutritionist teaches how to make simple meals from the farm’s produce. The women then take home fresh vegetables to cook for their families. If you’d like to be a part of Veggielution, volunteer workdays are held every Wednesday and Saturday. The farm stand is open on Saturdays from 10 a.m. to 2 p.m. To learn more, visit www.veggielution.org.
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path to wellness Left: Esther Gokhale says finding, identifying, and engaging the gluteus muscles is central to glidewalking. “Every step is a rep,” she says. Above: Gokhale poses in front of one of her photographs taken in Africa, which depicts a woman walking with a natural posture—not the posture that Westerners have adopted.
gliding to better posture
lane johnson
Walking like our ancestors
Try to imagine “the feeling when you walk… smooth, with no harsh landing. It is relatively effortless but powerful, and feels like you are gliding through space. It takes people back to our natural way of walking.” That’s how Esther Gokhale describes the technique she calls “glidewalking,” a manner of physical movement which is characterized by “a strong propulsion forward, powered by contraction of the buttock muscles, soft landings that don’t jar the weight-bearing joints, and a ‘swing’ phase where the buttock and leg muscles get a break.” A key component of glidewalking is the squeezing or contracting of the gluteal muscles as the body moves forward. Growing up in India, Gokhale studied Indian dance and yoga, but as a young woman she suffered from back pain and underwent major back surgery with no relief. After obtaining a biochemistry degree from Princeton University and a Chinese medicine degree from the San Francisco College of Acupuncture and
/// by aparna prakash
Oriental Medicine, Gokhale travelled the world to study the root causes of musculoskeletal pain. She was most intrigued by the populations of Africa, Asia, and Latin America, which had very low incidences of back pain. Gokhale came to believe that Americans have lost sight of what constitutes healthy posture, and that many of our guidelines for “good posture” are simply wrong. “Glidewalking is based on how all non-industrial populations (tribal people, our ancestors, young children) walk,” Gokhale says. “Every bone in the body has its natural place and I help people find their way back to the structure they had when they were 2 years old—to the primal structure of their ancestors.” Today, Gokhale teaches classes at her wellness center in Palo Alto and gives presentations at many Silicon Valley companies, including Google. Gokhale says that she has not had back pain in over 20 years. Glidewalking is just one step in the Gokhale Method, which teaches people to sit, sleep, stand, walk, and bend in ways that protect and strengthen the bones and muscles. Over 150 physicians have taken courses in the Gokhale Method. Gokhale says the main premise of her teaching is to show people how to “use everyday activities with the same attention and purpose as yoga. When you are stacked correctly and have learned to breathe well, you have a better chance of leading a pain-free life.” To learn more, try a free introductory class by visiting http://egwellness.com. EUCALYPTUSMAGAZINE.COM | 11
living smart
Rooftop growth: Architect Hari Sripadanna’s home in Saratoga sports the ultimate cool roof with living gardens on its flat, south-facing sections.
how cool is your roof? A solution for saving money and preventing global warming /// by dana abbott
12 | March + April 2011
roof no matter what color it is. The CRRC maintains a database of roofing products rated for solar reflectance at www.coolroofs.org. Replacing your old roof with solar-reflective materials is not only good for your air-conditioning bills, it’s also good for the planet. Since taking office in January 2009, U.S. Energy Secretary Steven Chu has been touting the benefits of cool roofs, stating that switching over to cooler roofs would greatly reduce our country’s CO2 emissions. Architect Sripadanna has taken the cool roof concept even further. His home has a “living roof” made of panels of self-sustaining plants, which protect the roof, insulate the house, and even produce oxygen to clean the air. Living roofs are a luxury item for most homeowners, but in recent years their cost has dropped from about $15 per square foot to $8 to $10 per square foot. “If you already have some kind of membrane barrier, living roofs are simple to install, aesthetically pleasing, and maintenance-free,” Sripadanna says.
Bay Area Companies That Install Cool Roofs Dura-Foam Roofing, Menlo Park, www.dura-foam.com Platinum Roofing, San Jose, www.platinumroofinginc.com Dinyari Incorporated, San Jose, www.dinyari.com Acme Roofing Company, San Francisco, www.acmeroofingsf.com Abril Roofing Company, Concord, www.abrilroofing.com Blue Turtle Roofing, San Rafael, www. blueturtleroofing.com
lane johnson
Simple modifications made to your roof can pay big dividends in lowering your energy bill. During the summer months, the temperature of a conventional roof can rise to 180 degrees or more, transferring heat to the living quarters below. Change your old roof to a “cool roof” and it will reflect the sun’s heat instead of overheating your home. Approximately 90 percent of the roofs in the United States are black, brown, or other dark colors, and these colors absorb heat instead of reflecting it. According to architect Hari Sripadanna of Srusti Architects in Saratoga, “Changing the color of the roof is one of the simplest things one can do to reduce heat gain, because it requires very little intrusive remodeling.” One of the easiest and least expensive ways to cool off your existing roof is simply to paint it white. Throughout history, buildings in hot climates around the world have been whitewashed to take advantage of the cooling effect of light, reflective colors. According to the Bay Area Cool Roofs Project (bayareacool.org), asphalt tile, composite, and gravel roofs can all be painted. The most effective roof paints, available under the brand names Henry or Hyperseal, contain tiny aluminum particles to enhance reflectivity. You can hire a painting or roofing contractor to paint your roof, or ambitious homeowners can do the job themselves. A more costly approach, best undertaken when it’s time to replace your old roof, is to re-roof with solar-reflective shingles, tiles, or coatings, which are available in a wide range of colors and styles. The Cool Roofs Rating Council (CRRC), an EPA-recognized certification body for the Energy Star program, says that as long as the roofing product has a high solar reflectance, it will cool your
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sun
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Readying your skin for summer
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the calendar flips from winter to spring, most of us look forward to longer days, warmer weather, and the chance to get outside in the sunshine more often. But with that pleasure comes concerns about the damaging and aging effects of sunlight on our skin. With more than 1 million cases of skin cancer being diagnosed in the United States every year, our spring to-do list should always include a shopping trip to restock last year’s supply of sunscreen. These tips can help you navigate your way through the overflowing aisles of sun- protection products: First, understand the distinction between “natural” and “chemical” sunscreens. “Natural sunscreens are those which contain active ingredients such as zinc oxide or titanium dioxide, which are minerals that can reflect UV radiation,” says Dr. Anna Bruckner, the Director of Pediatric Dermatology at Lucile Packard Children’s Hospital in Palo Alto. These UV-reflecting sunscreens operate differently from chemical sunscreens, which basically work by absorbing UV rays. Dr. Bruckner says that as long as a broad- spectrum product is used—one that will protect against both UVA and UVB rays— both mineral-based (natural) and chemical products are equally effective at sun protection. However, mineral-based sunscreens tend to be gentler on the skin, and are usually preferred by people with sensitive skin. Recent research has revealed some potential dangers associated with ingredi16 | March + April 2011
ents in chemical sunscreens, which has led organizations such as the Environmental Working Group (EWG) to advise consumers to choose mineral-based sunscreens over chemical products. The EWG has released a list of recommended mineral-based sunscreens that are free of parabens, oxybenzone, PABA, retinyl palmitate, and other controversial ingredients. (Check out their top picks on the website www.ewg.org or the free iPhone app “EWG Sunscreen Buyer’s Guide”.) Dr. Latanya Benjamin, Clinical Assistant Professor of Dermatology at the Stanford School of Medicine, agrees that mineralbased or natural sunscreens may be a more prudent choice. “Chemically based sunscreens can offer adequate protection; however, given the recent controversies surrounding various chemical ingredients, I recommend that consumers select a sunscreen based on their personal comfort level. If you are worried about chemicals or have sensitive skin, go with a natural sunscreen,” she says. In general, products containing zinc oxide or titanium dioxide are the most skin-friendly, and today the minerals in these “oxide” sunscreens are usually micronized to prevent the white-paint, “lifeguard-nose” look. Still, a label that says “natural” does not necessarily indicate that the entire product is natural or mineralbased. Many products also contain chemical preservatives, fragrances, lubricants, or other compounds. If using a non-chemical product is important to you, read the entire list of ingredients rather than just the big words on the front of the package. Some consumers choose to avoid
by stephanie liou
products with harsher chemical preservatives such as parabens, including butylparaben and methylparaben. As an alternative, look for sunscreens without preservatives or those with milder preservatives, such as potassium sorbate and sodium benzoate. Almost all sunscreen products on the market today are broad-spectrum, but here again, it doesn’t hurt to check the label. Dr. Benjamin provides an easy reminder: “B is for burns, but A is for aging.” Whatever type of sunscreen you buy, it should block both UVB and UVA rays. Another issue faced by sunscreen shoppers is the question of SPF (sun protection factor). How much is necessary? What’s the magic number? In 2010, the FDA banned manufacturers from labeling their products with SPF levels higher than 50, stating that the larger numbers misled consumers into believing they were getting extra protection from the sun. “There are few benefits to going past an SPF of 45 or so,” says Dr. Benjamin. “An SPF of 15 or more, preferably 30, is sufficient for daily use.” Some manufacturers are now adding the word “organic” to their sunscreen products, touting a variety of other benefits derived from organic botanicals and antioxidants. However, this may not be as meaningful as it seems. With sunscreen products, “there is no standardized definition for organic labeling,” says Dr. Benjamin. Of course, selecting a good sunscreen is only one part of the sun protection process. Using the proper amount, and reapplying that amount every one to two hours, is even more important than SPF or sunscreen type. Dr. Bruckner advises “a shot-glass full”
arkady chubykin/istockphoto
} of sunscreen for the body. Apply it in a thick, uniform layer about 30 minutes prior to sun exposure. Strategic scheduling of sun time is important, too. Dr. Bruckner suggests we avoid excessive sun exposure during the peak hours of the day when UV rays are the strongest—10 a.m. to 4 p.m.—so plan your daily jog or swim for early in the morning or late in the afternoon. She also stresses the importance of seeking shade and donning sun-protective clothing. And in the Bay Area, it’s easy to forget that foggy days require sun protection, too. “There is UV exposure even on cloudy days,” Dr. Benjamin says. Even with all the scary facts about the sun’s damaging rays, it’s still true that a
If you are worried about chemicals or have sensitive skin, go with a natural sunscreen.
modicum of sunshine is necessary for a healthy life. Recent studies have suggested that some of us may not be getting enough vitamin D from the sun. Dr. Benjamin says, “There is currently much investigation happening on what is the necessary amount of sun exposure for adequate vitamin D production, especially in individuals who are at risk for vitamin D deficiency.” But Dr. Bruckner says these recent studies are no reason to ditch the sun protection. While the jury is still out on vitamin D research, “we know that UV rays cause DNA damage to the skin and this damage is cumulative. Hence our recommendations for sun protection,” she says. Dr. Bruckner cites a colleague’s recent
~
study, which showed that typical sunscreen use did not have an effect on vitamin D levels. “This is probably because most people do not use enough sunscreen to block all the UV rays to the skin.” For urban dwellers who work at indoor jobs, Dr. Bruckner recommends a moderate approach to sun protection. On most days, a simple facial moisturizer with SPF 15 is sufficient. When heading out for an afternoon at the beach or a weekend in Tahoe, you should increase your protection level: Wear a hat and other sun-protective clothing and use a sunscreen with a higher SPF. And don’t forget to set your timer on your watch or cell phone, so you’ll remember to reapply every hour or two. EUCALYPTUSMAGAZINE.COM | 17
green job finding your dream
The green economy may be bigger than ever
by Kate Johnson photographs by lane johnson
If you’ve ever considered turning your passion for sustainability into a career, there may no better time than now. While some industries such as green energy and transportation receive more media attention than others, “green jobs” exist in almost every sector of the economy. Governments, businesses, and consumers have recognized the synergies between environmental and economic objectives. If you’re excited about protecting the environment, there may be a niche in the green economy for you. Jim Cassio, author of Green Careers: Choosing Work for a Sustainable Future, defines a green job as any job that is good for the environment. “Green jobs are found in virtually all industries and sectors,” he says. “The green economy includes about 15 different industries ranging from renewable energy generation to energy efficiency to clean-tech R&D and manufacturing. Then you have mixed industries where you can find some green businesses and some green jobs, for example, pesticide services that specialize in using natural and organic pesticides, and clothing and accessories industries that use organic and recycled material.” Katrina Cope, a career advisor at the University of California at Santa Cruz, agrees. “Many people have no idea of the spectrum of opportunities,” Cope says. “The breadth of what’s considered a green job is surprising, and the biggest challenge is to narrow your interests and develop a target in your job search.” Letha McClaren is Vice President of Product Management at iControl Networks, a Palo Alto-based firm specializing in remote home monitoring and energy management systems. “My definition of a green job would be any job that is working towards the conservation of our natural resources,” says McLaren. “iControl is helping consumers understand their energy consumption and providing an easy way to achieve conservation, so my job meets that criterion.” Nicole Wires, a graduate of Stanford University’s Earth Systems program, found her green job in agriculture and sustainable food systems. She is the Food Systems Change Coordinator for Collective Roots, a nonprofit organization bringing garden-based education and urban farming to East Palo Alto. “Collective Roots is 18 | March + April 2011
Nicole Wires and Kris Jensen of Collective Roots show off some of the apple trees to be planted at the group’s flagship garden at East Palo Alto Charter School. Wire says working at Collective Roots is her “dream job.”
my dream job,” Wires says. “I’ve known that I wanted to work in this field since I was a sophomore in college.” Wires’ boss and Collective Roots executive director Kris Jensen says that although it may not be the first industry that comes to mind, urban farming definitely fits the definition of a green career. “I think the media focuses so much on things like alternative energy… We don’t think much about how growing food and farming can be a green job. Organic farming, local farming-—those things are very ‘green.’ We’re creating gardens; we’re helping people to // continued on page 24 learn how to grow their own food.”
Max Haines-Stiles, founder of Foodia, makes it his mission to encourage people to eat local, seasonal food.
EUCALYPTUSMAGAZINE.COM | 19
fostering
success
ertain characteristics have always identified students who succeed: curiosity, confidence, insight, and creativity. Cultivating these traits through the tumultuous years of middle and high school is challenging at best, which is why the Bay Area’s private schools tout their advantages: small class sizes, exceptional teaching, and individualized attention to students.
At these college-preparatory schools, academic rigor is of the utmost importance, but since getting admitted to the country’s best undergraduate programs requires a well-rounded resume, they also offer an array of extracurricular activities, including drama, art, dance, music, horseback riding, and archery—luxuries that have long since been cut from the budgets of most public schools. Of course, all of this comes with a hefty price tag—typically about $25,000 to $35,000 per year—which is what prompted this look at four popular South Bay private schools. Our findings? Although these schools operate under very different educational philosophies, they share the common goal of creating bright, confident students who possess the tools to succeed as adults.
T
The Girls' Middle School
he Girls’ Middle School in Mountain View is an all-girls school with a total enrollment of 153 students in the sixth, seventh, and eighth grades. “Middle school is the most creative time for girls,” says Deb Hof, the Head of School. “Yet studies show that in opposite-sex classrooms, teachers call on girls only half as often as boys.” Students at The Girls’ Middle School, removed from the pressure of competing with boys, “get to finish growing up.” The school prides itself on encouraging its female students to be “problem solvers, not answer-givers,” says Hof. The school’s lessons are “project-based. We have no desks. Instead, the girls sit at tables in teams of four, where they are encouraged in a collaborative, team-building approach,” says Hof. “This makes sense, given that girls learn differently from boys.”
20 | March + April 2011
The school’s academic emphasis is on math, science, engineering, and technology, as well as the humanities and “social and emotional learning.” Each class has an average of 16 students, and rather than being divided into beginning, intermediate, or advanced groups, each student simply progresses individually. “We let them learn,” Hof says. With two daughters attending The Girls’ Middle School, parent Ann Smith says, “Students learn in a collaborative, child-centered way. It’s good training for life. The fact that it is a girls’ school is an added bonus. It’s less competitive and more about learning.” Smith, who previously sent her children to public schools, says she appreciates the way The Girls’ Middle School combines “traditional and alternative educational philosophies, but they’re not too far from the mainstream.” Still, learning and grading are much more flexible than in most public schools. Instead of letter grades, students receive written evaluations, to which they add their own comments and present a portfolio to their parents at the end of the year. Smith says she appreciates the fact that her daughters contribute to their evaluations. “This is a really wonderful way for us to know what they’ve learned,” she says.
Waldorf High School of the Peninsula
A
t Waldorf High School of the Peninsula in Cupertino, you won’t find a traditional textbook lying on any desk or stuffed into any locker. Students research and develop their own textbooks, documenting each of their learning projects with drawings, photographs, and written descriptions of what they discover. »
clockwise from top left: lane johnson (2); courtesy of the harker school; courtesy of pinewood school
C
South Bay private schools teach learning for life. By Erica Goss
The Girls' middle school
Waldorf High School of the Peninsula
Ann Smith stands with her daughters Anjali Jain (left) and Maya Jain (right), who proudly wear their Girls’ Middle School uniforms (cotton T-shirts).
In the school’s common room, Waldorf High School senior Laila Waheed shows another student her zoology textbook, which she wrote and designed herself.
pinewood school
the harker school
A teacher gives a chemistry lesson to middle schoolers at Pinewood School, where science and art are treated with equal importance.
Students at The Harker School show their competitive edge at a tug-of-war contest held at the annual homecoming game. EUCALYPTUSMAGAZINE.COM | 21
fostering success Like other Waldorf schools, the Cupertino school’s academic Still, the co-ed student body is not just concerned with making curriculum is based on the work of Rudolph Steiner, an early 20th grades. In the past few years, Harker students raised enough money century Austrian philosopher who emphasized humans’ relationship to build a school in Cambodia and have contributed significant with nature. The curriculum at The Waldorf School of the Peninsula amounts to relief efforts in Darfur, cancer research, and the includes traditional and nontraditional subjects, including eurythmy American Heart Association. Christopher Nikoloff, head of Harker (an art of movement that engages the whole human being), School, says, “The school encourages students to stretch themgardening, and music. One term of selves and try new things to discover each academic year is devoted to a their passions.” single course of study, in which The high school campus recently teachers of all disciplines focus their completed a $28 million expansion, lessons on one broad subject, such as which includes a science and water, air, or fire. technology building that was Muneer Waheed’s daughter Laila awarded LEED (Leadership in will graduate from Waldorf School this Energy and Environment) Gold spring. He says, “We wanted a school certification from the United States where children could be curious and Green Building Council. The “Gold” engaged, a place where they were rating can be partly attributed to prepared to be better human beings, Harker’s students, who developed not just to pass tests.” Like most its exhibits on green living and Waldorf parents, Waheed says he is green building construction. closely involved with his daughter’s education. “Instead of a letter grade, Pinewood School n 1959, Gwen Riches started what we receive—and participate in—a is now the Pinewood School as detailed evaluation of our child’s the “Creative Workshop.” It was a progress and success in learning. place where Riches, a mother of five, Every child has a unique gift, and at taught neighborhood children to gain Waldorf, the school finds those gifts confidence in public speaking, drama, and helps them grow.” art, and dancing. Waldorf of the Peninsula’s co-ed Today, with approximately 300 students participate in a variety of students enrolled in grades 7 to 12 at learning activities outside the Waldorf High School of the Peninsula its co-ed Los Altos Hills campus, the traditional classroom setting. Students Waldorf High School senior Laila Waheed poses with Pinewood School is run by Riches’ are “constantly asked to explore her father, Muneer Waheed, who says he enjoys being closely involved in his daughter’s education. grandson, Scott Riches. Riches says outside their comfort zones,” says that his grandmother’s legacy lives Mary Jane Di Piero, High School on at Pinewood. For example, “drama is a required course here.” Coordinator. During field trips, they’ve learned how to make With an average class size of 17 and a student-teacher ratio of compost, studied geology, and watched a traditional buffalo 7 to 1, Pinewood is able to promise individualized attention and a slaughter. A majority of Waldorf’s teachers, including Di Piero, have curriculum that is “designed to surpass the minimum course children who attend the school. requirements for admission to highly selective colleges and universi“At Waldorf, we teach students that the questions are more ties,” according to the school website. Extracurricular activities are important than the answers. Learning, not answering test quesa large part of Pinewood’s program, from its high-scoring basketball tions, is at the forefront,” Di Piero says. team to the Pinewood Singers and three other choral groups. Following graduation from Pinewood, approximately 95 percent of The harker School an Jose’s Harker School was founded in 1893 essentially to each class enrolls at a four-year college or university. The remaining serve as a “feeder school” for Stanford University, although 5 percent enroll at two-year community colleges with the intention the name “Harker” has only been in use since 1992. The upper of completing their education at a four-year institution. division of the school (grades 9 through 12) opened in 1998 and In most schools, the use of computers and technology is introenrolls about 700 students. duced as early as kindergarten. But Pinewood takes a more The Harker School has one of the highest tuitions of South Bay cautious approach. “Technology can never replace a teacher,” says private schools (approximately $38,000 per year), but it also has Riches. “Our students have plenty of exposure to technology at impressive academic credentials. The school is ranked number one home. At school, we keep it to a minimum.” in the world by The College Board for its students’ test scores in As with most other Bay Area private schools, the depressed several Advanced Placement (AP) courses. More than half of each economy has had little impact on the Pinewood School; its smallgraduating class has received National Merit Scholarship recognischool appeal attracts plenty of would-be students and their tion. In the last decade, seven students have been named as parents. “The economy hasn’t reduced our enrollment. It might semifinalists in the Intel Science Talent Search. have made the waiting list a little smaller,” says Riches.
I
22 | March + April 2011
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Bay Area entrepreneur Max Haines-Stiles combines Wires’ and Jensen’s passion for growing food with McClaren’s enthusiasm for consumer education. Last summer, Haines-Stiles founded his current venture, Foodia, in San Francisco. “Foodia helps consumers find good food,” says Haines-Stiles. “We’re building web and mobile applications to help users organize and understand the information they need to make informed decisions about the food they buy. One of my goals is to disprove the myth that eating in a sustainable manner means paying more. Eating simple, seasonal food that is produced locally is one of the cheapest ways to eat.” Green jobs can also be found in the sustainable management of food scraps and other waste. As a principal at San Jose-based Cascadia Consulting, Richard Gertman specializes in helping businesses and governments implement recycling and composting
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Playing with garbage: John Mulrow (left) and Richard Gertman (right) of Casacadia Consulting enjoy their work in sustainable waste management.
programs. Gertman, a self-described zealot when it comes to sustainable waste management, started a campus recycling program while studying geology at the University of California at Davis. “I eventually realized that the work I was doing in recycling had more impact on the earth than the work I was doing in the geology department,” he says. Gertman’s enthusiasm is shared by his colleagues, including Cascadia consultant John Mulrow. “The job is a lot of hours, but I don’t mind because it’s fun,” Mulrow says. He considers his job “green” not just in terms of what he does each day, but also because Cascadia Consulting supports its employees’ efforts to live sustainable lives. “I want to maximize public transportation, so I keep a company car at the farthest stop on the BART train, and I take BART from the city to there. I think a green job could be any job that has those kinds of principles built in, even if it’s not directly related to an environmental topic.” How easy is it to find a green job? Author Jim Cassio says, “Many
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Green Jobs people ask me if the green jobs they hear so much about are a bunch of hype, since they can’t find them among the job ads. You’ll need to learn how to utilize the hidden job market if you hope to have success in finding a green job. While it is true that green jobs are rich in variety, growing in number, and have a bright outlook, it is supply and demand that determines how competitive the job market is for a given type of job. Today’s market for green jobs is just as competitive as for non-green jobs, and sometimes even more so.” To narrow your interests and improve your credibility in the job market, career advisor Katrina Cope suggests setting up informational interviews and pursuing internship and volunteer opportunities with green employers. Once you identify a particular area of interest, let your enthusiasm help you stand out. A genuine passion and eagerness to contribute can be more important than your depth of experience. “I seek potential employees who are passionate and innovative,” says Letha McLaren of iControl. “Energy management is such a new and evolving market, it’s important that employees possess those traits.” Collective Roots executive director Kris Jensen agrees. “Employers want to hire people who are really committed to a mission. Sometimes that’s more important than any particular skill set.” The bottom line? Whatever you do, don’t give up on finding your dream green job. “It took me a while to get established in this sector, but there are jobs out there,” Jensen says. “Find out what your passion is and just pursue it.”
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Back to School for Green Careers In the pursuit of a green career, going back to school may be a good option, especially for mid-career employees looking to make a major change in their fields. For those seeking to beef up their green educational credentials, these California universities offer advanced degrees or certificates in sustainability: Antioch University (Los Angeles) M.A. in Urban Sustainability http://antiochla.edu Dominican University of California (Marin County) MBA in Sustainable Enterprise www.greenmba.com Monterey Institute of International Studies (Monterey) M.A. in International Environmental Policy (MAIEP) www.miis.edu Presidio School of Management (San Francisco) MBA in Sustainable Management www.presidioedu.org
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It’s 10 o’clock; do you know what your computer is doing? Sucking energy, along with its cabal of printers, scanners, and speakers that aren’t powered off. Since most of us spend a good portion of our lives using computers at home and at work, let’s master their capacities to save energy rather than waste it.
laptop virtues Laptop computers typically consume only about 15 to 60 watts of energy, compared to up to four times more for desktops. To maximize your laptop’s battery life, set the shortest possible duration time before your monitor or hard drive enters “sleep” mode. Also, if you have an older laptop and haven’t replaced the battery in a few years, you may be wasting energy. Older laptop batteries take frequent recharging to achieve shorter operating times. Recycle your worn-out battery, install a new one, and your laptop will last much longer.
shun screen savers
Sure, everybody loves that picture of your adorable golden retriever, but it’s much more conservation-minded to put your monitor in “sleep” mode or simply turn it off when your computer is not in use. Any screen saver that shows an image is wasting energy.
not just for breakfast
PC users can download free software called Granola that continually optimizes your computer’s processor speed as you work, saving energy with every task. Laptop users will get more battery life off a single charge. Download at http://grano.la.
fear the phantom load
Just turning off your computer doesn’t stop it from sucking power. If you don’t expect to use your computer for two hours or longer, turn it off and also unplug it (or flick the switch on your power strip to “off”). Urban myth says that shutting down and powering up your computer frequently will shorten its life, but that’s only true for computers that are more than 10 years old.
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Sources: www.climatesaverscomputing.org, grano.la, www.energysavers.gov, www.colorado.edu, www.energystar.gov, , www.nrdc.org
tidbits
˙
Green Tips: computers
While working, if you frequently walk away from your computer for 10 minutes or more, set up your monitor and hard drive to go into “sleep” mode. One touch of the mouse or keyboard will “wake” the computer. Newer computers are usually programmed to go to sleep automatically after 20 minutes of inactivity, but make it happen sooner by adjusting the power management function in the control panel.
epeat
Everybody knows that buying Energy Starcompliant computers saves energy (15 to 25 percent more than a standard new computer), but even better, look for the EPEAT Gold rating, which includes the latest Energy Star criteria and lots of other environmental bonuses, such as recyclability.
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Did you know? This kitchen’s countertop is heated using small electric radiant heat mats installed below the countertop. Who wouldn’t enjoy a warm surface to lean on as they sip their morning coffee or tea and ponder the day ahead. Green note: This home is solar powered. The warm counter, along with an energy efficient gas insert fireplace, keeps this happy client toasty on those chilly mornings. And thrilled with a very small PG & E bill.