Capsule collection Awaken

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Respite - respite and nepenthe from thy memories of Lenore ! Quaff, oh quaff this kind nepenthe, and forget this lost Lenore !' Quoth the raven, 'Nevermore.' The raven, Edgar Allan Poe This extract from a narrative poem "The raven" introduces the autumn-winter 2015/16 collection, "awaken". In this poem, the main character remembers through the raven his love far her departed Lenore. One part of him wants to forget the pain caused by her loss but his soul cannot resist to relive her memories. This collection is about memories. Our memories, positive or negative, define who we are in the present. As human beings, we evolve constantly enriched by the remembrance of our experience. The collection is a saturation of mysticism to evoke the deepest memories buried in our soul. The "awaken" memories are visualized by the manipulation and the experimentation of fabrics. From a distance, the collection looks monochromatic but as you get closer, the intricate surfaces become visible. The frayed fabric creates unique patterns and abstract outlines that make this collection meaningfully exquisite. The silhouette is simple but magnified and made surrealistic by the use of the fabrics. The colour palette consists of different shades of black: Charleston green and Eerie black, Charcoal and outer space black.




FABRIC BOARO A/W

2015


Ideai customer:

Name: Kaiko Devereux Age:31 Nationality: French but the mother has Japanese origins& Lives: London Occupation: Corporate Lawyer Incarne: fS0.000-f 100.000 Studies: she studied law in Paris and she carne to London to obtain the master as a corporate lawyer. She graduateci just 6 months ago. PERSONALITY: focused, determinate to achieve ali the goals that her career offers, she s really interested about fashion and she is not afraid to dare. Always looking new brands in the fashion rnarket that fit her idea of femininity. STYLE: Her style is developing like her career, but the n1ain characteristics are strong femininity, attention for details and luxurious clothing. lnterest: good clothing, art, theatre. She is also really involved in the safety of the environment. Even if her lifestyle is really stressful sometimes she still finds the time to socialize and goes out to dinner and parti es with fri ends. FASHION DESIGNERS: Valentino, Marchesa, Roberto Cavalli, Missoni, Guo Pei, Saitoshi Saikusa





DESIGN DEVELOPMENT




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AWAKEN LINE UP


AWAKEN LINE UP




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