T H E P OW E R TO I N F L U E N C E
HANDBOOKS OF BUSINESS A V I AT I O N 2 0 1 2 / 1 3
M E D I A
I N F O R M A T I O N
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HANDbook of business aviation in Europe
HANDbook of business aviation in ASIA PACIFIC
EUROPEAN BUSINESS AIR NEWS
• The definitive regional guides to business aviation. data for airports, FBOs, charter operators, • Contact maintenance centres and more. • Convenient pocket size. circulation to business aircraft • Guaranteed owners and operators. • Fully searchable website.
the books “I use the Handbook almost every day. It is fantastic in every respect.... handy, Cross referenced sections which owners and operators use every day: clear, very informative...”
for business aviation...
Owners and operators across Europe, Russia and the Middle East know that they need only reach for their copy of the Handbook of Business Aviation in Europe to be put in touch with the leading business aviation companies in the region. Whether they operate a Bell 206 or a BBJ, whether they’re flying to Abu Dhabi or Zurich, they know the Handbook has got it covered.
Managing Director ABC Nordflug, Germany
Europe
Russia
And now you can also reach owners and operators of fixed wing and rotary business aircraft in the Asia Pacific region with the Handbook of Business Aviation in Asia Pacific. Pocket-sized for convenience, yet comprehensive, the Handbooks are invaluable resources that inform business decisions every day, across the continents.
Five cross referenced sections: Middle East
• Airports/FBOs
• Maintenance
• Aircraft
• TRTO Training (Europe only)
• Charter
“Invaluable. I use it the whole time and carry it when flying. It is quite excellent.”
Asia
Handbook readers are your clients: • Business aircraft owners and operators
Director Schroders plc, U.K.
• Named chief pilots, executives, flight department managers, and other purse-string holders • Other business aviation professionals worldwide Australasia
Every business aircraft type:
Turboprops
Turbine helicopters
Twin piston fixed-wing
Business jets
make an impact
all year round Flight department managers, chief pilots and business aircraft owners across Europe and Asia keep a copy of the Handbook close at hand for reference every day. Why? because it provides them with a wealth of data in a single convenient, pocket-sized source.
Stand out from the crowd Simplify the job of these busy professionals by putting your business directly in front of them. The Handbook’s mix of print and electronic formats provides a fully integrated marketing package that ensures that your company gets noticed throughout the year. We offer a spectrum of advertising options to suit all budgets. These range from our premium high visibilty slots – the tab dividers – down to our most economical, the standard and bold listings from just UK£99 each. And should you really want to target your audience, you can even select advertising alongside specific airport or aircraft type entries.
"A brilliant little book. It's proved very useful for sourcing FBOs when our airplanes have FREE S Effective web advertising experienced technical BONU problems." 200,000 users access over 1.5 million pages from the Handbook web site per year, making use of its easy searches and comprehensive data every day.
Engineering Manager CSE Citation Centre, U.K.
Make sure your business is seen in their searches: book any advertising option in the printed edition and you automatically benefit from highlighted, expanded entries on the web too.
FREE S Distribution at EBACE BONU (Europe only) Deliver your sales message to your most valuable customers, both at EBACE and throughout the year. We’ll be distributing additional copies of the Handbook from our booth at EBACE in Geneva from May 14 to 16, 2012. A limited number of copies will also be available for advertisers to distribute to their own clients at the show and elsewhere. Call us for a tailor-made package!
effective
"I use it at least twice a day." Maintenance Manager Aliparma srl, Italy
advertising options
New for 2012: increased web presence Book any quarter or full page, tab or cover position and you can
FROM
5 9 9 , 1 £
Full pages
now benefit from your own photo gallery and expanded
Full colour pages are available
company profile on the Handbook web site at no extra cost
throughout the Handbook. Prime
positions are also available on each of the five tabbed dividers.
• •
Standard listings
Includes free bold listing
Includes an equivalent high
Includes an equivalent high visibility listing
visibility listing on the
with sales message, company logo and
Handbook web site for the year.
photograph of your choice on the Handbook web site for the year
•
•
Includes a free copy of the Handbook
D
E LUXE
EXECUTIVE JET CATERING
Quarter and twelfth pages Full colour quarter and twelfth pages can be located with your entry, or at any other strategic location throughout the Handbook
• •
Includes free bold listing
Bold entries stand out with your company name enlarged and
London’s Leading Corporate Jet Caterer
message.
•
Quarter pages include equivalent 12 profile, company logo and photo gallery on the Handbook web site
•
Twelfth pages include equivalent 12 month high visibility listing with 20 word profile, company logo and photograph of your choice on the Handbook web site
•
Includes a free copy of the Handbook
£17or5less
highlighted, and your own unique sales
Includes an equivalent high visibility listing with 20 word profile on the
month high visibility listing with 75 word T: +44 1264 358666 F: +44 1264 321144 E: orders@deluxe-uk.com W: deluxe-uk.com
Lloyd Helicopters Europe Ltd U.K. T: +44 207 376 5838 F: +44 207 376 5837 E: sales@lloydhelicopters.com W: www.lloydhelicopters.com
Includes a free copy of the Handbook
Bold listings
£29or5less
£99or less
◆ Lufthansa A.E.R.O. GmbH Germany T: +49 6731 497 0 F: +49 6731 497 197 E: lhaero@lhaero.com W: www.lhaero.com The world’s first and largest independent CF34 repair & overhaul provider, authorized by GE Aircraft Engines. FAA and EASA certified.
Handbook web site for the year
•
Includes a free copy of the Handbook
£59or5less
advertising rates
"The Handbook has become the primary source of all our handling and airport services information. Online it is as quick and probably more accurate and up to date as anything we have ever used." Managing Director Centreline Air Charter, U.K.
Standard entries are free of charge, except in each section’s services and suppliers categories. The name only option is available only to companies booking a paid standard listing or greater. Twelfth page display advertising bookings include one bold listing (value UK£175), plus company logo and single image on the Handbook web site at no additional cost. Quarter page, full page, tab and cover display advertising bookings include one bold listing (value UK£175), plus company logo, 75 word profile and image gallery on the Handbook web site at no additional cost. All bookings include one copy of the Handbook (cover price £30.00). Rates are in UK Pounds Sterling. Size
Artwork Width x depth (mm)
Trim size Width x depth (mm)
Full page
112 x 120
137 x 137
Quarter page
112 x 30
–
Twelfth page
32 x 30
–
Prices shown are per edition of the Handbooks Size
1 insertion
2-5 insertions
6 or more
Back cover
UK £4,395
–
–
Inside front or back
UK £3,695
–
–
Tabbed section divider
UK £3,795 (or for both sides – £6,250)
Page
UK £1,995
UK £1,750
UK £1,595
Quarter page
UK £595
UK £535
UK £475
Twelfth Page
UK £295
UK £260
UK £225
Bold listing
UK £175
UK £140
UK £130
Standard listing
UK £99
UK £79
UK £69
Name only listing
UK £25
UK £21
UK £16
Booking deadlines: Europe: 01/04/12 Asia: 01/06/12 Contact us now to make sure you are included Mark Ranger Advertising Manager +44 (0)1279 714509 mark@handbook.aero Stephen Campbell Editor +44 (0)1279 714512 stephen@handbook.aero
Looking for a good deal or unsure of your options? We’ll always be happy to put together tailor-made, cost-effective packages that work best for you.
Log in to your personal page:
www.handbook.aero
Email us:
info@handbook.aero
Call us:
+44 (0)1279 714505