2 minute read
'Changing the world takes new thinking' says Krip Rojanastien, CEO, Chiva-Som
Chiva-Som chairman and CEO, Krip Rojanastien shares his vision for people, planet, profit and wellness
Since we launched Chiva-Som we have always believed that wellness and sustainability must go hand in hand. The essence of our identity as a sustainable wellness business is what we call the quadruple bottom line. We go further than the triple bottom line that measures the sustainability of people, profit and planet. We look at the personal wellness of our guests, environmental wellness, quality of life and community engagement to drive the wellbeing of the communities around us.
At Chiva-Som we aim to be inclusive, taking the community on an ultimate wellbeing journey.
We live by these principles at both of our resorts in Thailand and Qatar, creating healthy, seasonal dishes, often using produce from our organic gardens and encouraging guests to live in tune with nature. We take our wellness philosophy into the community, visiting schools and tribal villages to cultivate the importance of selfcare, hygiene and looking after the environment.
As a member of the United Nations Global Compact Network in Thailand, we are taking a leadership role in working with the business community in our country to make the United Nations 17 Sustainable Development Goals a reality by 2030.
My father, Boonchu, always said: ‘Above all, enjoy your life”. This has always been a source of inspiration to me in walking the walk to wellbeing.’
“At Chiva-Som we aim to be inclusive... We take our wellness philosophy into the community, visiting schools and tribal villages to cultivate the importance of selfcare, hygiene and looking after the environment.”