HydraFacial launches HydraBody treatments

HydraFacial has unveiled HydraBody, a collection of six body programmes based on its original three-step protocol of cleanse, extract and hydrate. The series uses HydraFacial’s existing vortex technology to offer neck, back, buttocks, leg, hand and arm treatments.

“Following demand from our loyal HydraFacial providers, we are delighted to launch the HydraBody protocols,” says Lauren Gibson, HydraFacial UK and Ireland country manager. “As a brand, we have always aligned ourself with a 360-degree approach to health and wellbeing, and the six new body protocols help HydraFacial fans to benefit from skin health and confidence head-to-toe.”

The new menu of HydraBody treatments allows therapists to address skin concerns, including keratosis pilaris, ‘bacne’, pigmented decolletage or uneven skin tone. “The demand for whole-body skin health has increased, with clients becoming more curious about ingredients and the technology normally associated with facial treatments,” says Gibson. “As passionate spa supporters, we can help spa businesses tap into this opportunity without diluting their wellness ethos.”

The new concept has introduced a range of specific tips, serums, and boosters to tackle different body skin concerns, offering new solutions for clients with one machine. Optional add-ons include LED light therapy and lymphatic drainage.

“The concept of ‘beauty blending’ is easy with HydraBody treatments, allowing spas to add an aesthetic element to their bestselling offerings,” says Gibson. “For example, HydraHands provides a pro-age boost to cosmetic manicures, while HydraBack clarifies blemish-prone skin ahead of waxing, bronzing or therapeutic massage.”

HydraFacial offers its spa partners a range of HydraBody marketing assets as well as education training sessions on how to incorporate HydraBody into their businesses.

www.hydrafacialemea.com