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Happy anniversary Joining forces
Anna Ellis
ON May 19 in 2003, the first Jet2.com flight landed in Alicante from Leeds Bradford Airport and over two decades later the leading leisure airline is celebrating 20 years of operating awardwinning flights to Alicante.
Today, the companies operate to Alicante from 10 of their UK bases (Belfast International, Birmingham, Bristol, Edinburgh, East Midlands, Glasgow, Leeds Bradford, Manchester, Newcastle International and London Stansted) with 10 routes on sale, and over 800,000 seats on sale this summer.
Steve Heapy, CEO of Jet2.com and Jet2holidays said: “This year marks 20 years since we started operating to Alicante, when we had just one route on sale.
“Today, we operate an enormous programme with unrivalled frequency to Alicante from the UK and have flown millions of customers to this magnificent destination. Such growth and success over the last two decades would not be possible without the fantastic partnerships we have in Alicante.”
He added: “I would like to say a heartfelt thank you to hoteliers, airports, tourist boards and all our partners. As we continue to grow and take more customers to Alicante on our awardwinning flights and holidays, we will continue to put that partnership approach at the very heart of everything that we do and bring even more happy holidaymakers to the destination.”
IN a bid to attract tourists Alicante and Murcia have joined forces to promote both destinations. The city of Alicante and the Region of Murcia have now reached an agreement to exchange tourist information about both destinations in tourist offices in order to attract tourists visiting one of the two cities.
This means the Tourist Office on the Paseo del Puerto in Alicante will offer information on Murcia including the gastronomy of the neighbouring community.
In the same way, Murcia will soon be offering tourist information about Alicante so that both tourists visiting the city and locals from Murcia themselves can travel to the capital of Alicante.
The Alicante City & Beach Tourist Board has already explored this type of tourist exchange with success with other Spanish destinations such as Ibiza.
In the case of the Region of Murcia, the geographical proximity and the different options in terms of mobility are a point in favour of being able to attract a greater number of visitors who can get to know and enjoy both cities on the same trip.
