Axarquía ascent FREE
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The Valencian Community still feels the effects of last autumn’s freak weather, which claimed 223 lives. In the wake of the destruction wrought by the high-altitude isolated depression (DANA), recovery in the hardest-hit towns will take time. To aid the effort, the Parador in Nerja and the Red Cross have launched the “Una taza de ayuda – A cup of help” campaign to raise cash for still-needed supplies. Until January 15, the Parador is selling hot chocolate and donate proceeds to the Red Cross. Local Red Cross president Damian Toboso, Nerja Parador’s manager Emilio Mojon, and Commerce and Participation councillor Antonio Lopez were among the first to participate. Funds will provide food, hygiene kits, clothing, and psychological support for those who lost homes and possessions, with special attention to children in temporary housing and efforts to restore and rebuild.
Nerja Town, Andalusia
International tourists made up the majority, with 672,355 visitors, while 360,174 came from other parts of Spain. The main international markets visiting the area were the United Kingdom (104,971 visitors), Germany (95,254 visitors), France (61,262 visitors), Bel-
gium (56,564 visitors) and the Netherlands (40,276 visitors). Popular towns like Nerja, Vélez-Málaga, Torrox, and Rincón de la Victoria attracted the most tourists. Even smaller inland villages like Cómpeta and Alcaucín saw a boost in visitors.
APTA hopes to enhance the region’s appeal by focusing on identifying areas for improvement and creating strategies for sustainable tourism growth, ensuring Axarquía remains an attractive destination for years to come.
NERJA PARADOR: Hot chocolate initiative to help Valencia’s DANA victims
A feast of food, music and spirit 55,000 celebrate Torrox’s Migas festival
AN incredible 55,000 people gathered in Torrox’ Plaza de la Constitucion to celebrate its unusual Fiesta de las Migas (breadcrumb festival) on Saturday, December 22. Thousands of people gathered around huge pans to receive their plate of ‘migas’, the fried breadcrumb dish which the festival is named after. A traditional Torrox dish, this was a favourite of local farmers. The breadcrumbs are accompanied by ‘ensalada arriera’ a salad made from vegetables and bitter orange from the area. All washed down with a glass of good, local red wine. The mayor of Torrox describes the Fiesta as ‘a hallmark of our city’ and said that its success was due to a perfect blend of tradition and innovation. He also gave thanks to all the
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Torrox’s breadcrumbs drew crowds of 55,000 people this weekend.
people and groups involved whose hard work make this popular festival possible. Afterwards, the community joined together for an evening of music and
dancing. Guest performer, Malaga singer songwriter Maria Pelae, was so impressed with the community’s spirit she declared she would buy a t-shirt reading ‘I love Torrox’.
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A cup of help
Tourism Surge in Record-Breaking Style
THE Axarquía province is becoming a hotspot for both Spanish and international tourists. Between September 2023 and March 2024, tourist numbers rose by 17 per cent, according to data from the Association for the Promotion of Tourism in the Axarquía (APTA). This region offers a mix of stunning coastlines and rugged mountains. In just 20 kilometres, you can go from the beaches to La Maroma, Málaga’s highest peak at 2,064 metres. The area also features lively coastal towns like Nerja and Torre del Mar, alongside quiet villages like Salares, home to only 200 residents. Tourism reached record highs during this period, with over one million visitors staying in the Axarquía. This represents 17.4 per cent of total arrivals at Málaga Airport, where nearly 6 million passengers landed.
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Photo credit: Nerja town hall
Axarquia • Issue No. 2060 • 26 Dec 2024 - 1 Jan 2025
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