HEALTHY HAIR, HAPPY CLIENT

How to minimize damage when lightening hair.

1. Assess hair condition

Check for previous chemical treatments, and the impact they’ve had on the hair. Also consider your desired level of lightness to determine the best approach.”

2. Always go pro

“Opt for professional-grade lighteners like Bleach & Shine by CHI. It’s formulated with aloe and natural oils to prevent breakage and keep hair nourished during lightening.”

3. Bond and seal

“Incorporate products like Bond & Seal by CHI to help strengthen and protect the hair before, during, and after lightening services. By spraying Bond & Seal by CHI you can protect the scalp, strengthen the bonds in the hair, and equalize the porosity and pH of the hair.”

4. Encourage proper aftercare

“Educate clients on the importance of using sulfate-free, color-safe shampoos and conditioners like Royal Treatment Bond & Repair by CHI. They also need to add mask or deep conditioning treatments to maintain hair health and vibrancy. It’s good to use the Royal Treatment Pearl Complex by CHI and the Royal Treatment Bond & Repair Leave-In Treatment by CHI to continue to protect the hair against UV damage.”