Year 2 No. 9 Octubre 2009 Lic. Antonio Díaz de León President & Founder Sra. Armida F. de Díaz de León Vice President Founder Lic. Alejandro Díaz de León Lic. Antonio Díaz de León Co- Founder Publisher´s team Martha Ávila Editor Miguel Jiménez Design Coordinator Roberto Carlos López Marco A. Ponce Art & Design Mónica Rojo Daniel García Editorial Content Coordinators Mónica Rojo Concept & Fashion Consultant Marcela G. de Gamiz Translations Martha Ávila & Daniel García Photographers Collaborators Mike Potillo Tiffany Potillo Valeria Zaragoza Jennifer Gutiérrez
WRITE US
vivemagazine@ardyss.com U.S.A. México Puerto Rico Dominican Republic
CONTENTS 02 PUBLISHER´S LETTER -Dear distributors
The Red Carpet Experience was an unparalleled event, courtesy of unique care and attention by the Díaz de León Family.
03 THE RED CARPET EXPERIENCE -Where stars shined as never before
16 PRESIDENT´S SCHOOL -The VIP Presidents & their tops
30 RED CARPET IMPRESSIONS What they like the most
40 EMOTION, ATLANTA STYLE -The event
60 RESHAPE, ATLANTA STYLE -Testimonials
01
Publisher’s Letter
Dear
DISTRIBUTORS In June, the city of Las Vegas, NV was the stage for the Red Carpet Experience, an exclusive event for our Platinum Presidents. Additionally, just a few days ago, beautiful Atlanta, GA was the venue for a series of events where our leaders were involved–and worked very hard in –acknowledging our company and making it grow day after day. Those were days replete with excitement, heartfelt feelings, glamour and intense learning. Moments such as these are the ones that fill our hearts with joy and enthusiasm and keep us going. You, too, can become a true example. Make up your mind and achieve financial freedom–the freedom to share all the time you want with your loved ones– and get access to a lifestyle filled with the abundance you have always longed for. I invite you to be the star of our next Red Carpet Experience in 2010, and encourage you to keep on pursuing the greatest benefits, and stay on your way to the top. Let us keep making dreams come true, together.
Sincerely
“Tú puedes hacer realidad tu libertad financiera y el tiempo para compartir en familia con la calidad de vida que siempre soñaste...” 02
Mrs. Armida Fonseca de Díaz de León Vice-President Ardyss International
The 2009 Red Carpet Experience
Where Stars Shined As Never Before The Red Carpet Experience was a truly unparalleled event. Our Presidents were the object of the unique care and attention of the D铆az de Le贸n Family, who made sure, at all times, everything was just perfect for their guests. 03
Cover Article
Where Stars Shined
AS NEVER BEFORE
RED CARPET 2009
The red carpet was bedazzling. Paparazzi were setting their cameras ready for action... 06
DAY
1
THE ARRIVAL:
Our Presidents decked out on the Red Carpet
La familia D铆az de Le贸n arrib贸 al Aeropuerto Ejecutivo de Las Vegas para recibir oficialmente a los equipos de Presidentes de Ardyss International.
A sunny morning was the perfect setting to receive the members of our Great Ardyss International Family. At the colossal hangar, our production team was going over the final details. 07
Cover Article Doors were wide open, and, with the sunlight on their faces, each of our Platinum Presidents descended from the plane.
Their voyage on the red carpet was extraordinary, making each of them feel and look like movie stars
The Díaz de León Family waited at the photo set under the enormous Las Vegas sign landmark, the roar of the nearby jets’ engines lifting the attendants’ spirits and signaling the start of the Great Ardyss Red Carpet Experience. 08
Two beautiful showgirls were prepared to welcome our female guests with a flower bouquet, while men received trendy necklaces.
Flashes seemed unending and loud voices were heard all around. The crowd just couldn’t wait to hear their leaders’ first impressions.
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Cover Article
DAY
1
Upon arriving, our top leaders received very exclusive treatment. In smiling to the cameras, in an elegant manner which defined them, their joy could clearly be seen on their faces.
Between pictures, hugs, greetings and appreciation messages, our distributors boarded the limousines and took off for the official photo shoot at the Las Vegas Sign.
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As the leaders descended from the plane, a group of reporters and paparazzi were already in place to capture their first impressions of their trip.
Entre fotografĂas, abrazos saludos y mensajes de agradecimiento, nuestros lĂderes abordaron las limusinas y partieron a tomarse la foto del recuerdo en el Sign de las Vegas.
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Cover Article
The PALAZZO Our Presidents stayed at the stunning Palazzo, truly doing justice to its name – Italian for “palace.”
DAY
1
A combination of giant column structures, vast vegetation and a lobby framed with floating umbrellas painted a true portrait of exclusivity. 12
El Palazzo, fue el hotel destinado para nuestros Presidentes. En el Bellagio disfrutaron de una lujosa cena y por la noche del espectĂĄculo del Cirque du Solei.
It was a regal evening. First, our guests enjoyed the dazzling premises of the Bellagio hotel and casino, widely acclaimed for its gorgeous gardens. Afterwards, they gathered at the Jasmine restaurant inside the same hotel, which is surrounded by picturesque fountains.
The day was ended on a high note, with a viewing of Cirque du Soleil’s magnificent O performance.
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Cover Article DAY
2
Unique TREATMENT and a star-studded night, Ardyss style
Palazzo’s Spa.
Cabanas
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On the second day, agendas were discussed amongst the Palazzo’s cabanas, pool and spa…pure moments of relaxation, meditation and delight.
Our Presidents enjoyed a delicious buffet incorporating even sangria and ice cream of every flavor. Later that evening, some Presidents opted to go shopping, while some chose to rest.
Starry Night
Ardyss style
As our VIP’s were relaxing at the Palazzo’s Pool, the school for Future Presidents was being held simultaneously at the MGM Grand.
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Cover Article DAY
2
Ardyss style
President School at the MGM Grand Our leaders expressed their emotions to the future Presidents, who in turn replied with powerful, passionate ovations.
The School for Future Presidents was highlighted by the presence of the new generation of the D铆az de Le贸n Family, who shared with the attendants their experiences in the business, and described the lifestyle the Great Ardyss International Family represents. 16
Our Platinum President team, winners of the Red Carpet Experience, visited the future Ardyss International President teams, whose training was being held simultaneously at the MGM Grand Hotel & Casino.
The big surprise of the night was the presentation of the Platinum and Diamond Presidents.
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Cover Article
A 500+ audience of future Presidents gave an apotheotic welcome with a standing ovation to the Platinum leaders as they arrived.
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The moment was unforgettable – the stage was electric with the presence of our Platinum Presidents and Diamond Executives. Each one expressed their feelings and motivated our Business School’s attendants to continue on their way to the top.
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Cover Article
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Our moving-andshaking leaders expressed their emotions to the future Presidents, who in turn replied with ovations.
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Cover Article After all these emotions, what followed next was an evening of even more excitement‌
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A room decorated in white, black and red, combined with finely decorated tables and warm illumination, was the perfect setting for the gala dinner. 22
La elegante cena de nuestros líderes con la Familia Díaz de León para celebrar los logros obtenidos fue todo un éxito.
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Cover Article DAY
2
The gala dinner was once again presided by the Díaz de León Family.
Our guests had access to exclusive insight on what’s next for our company. As they exited the event, a professional photographer captured the faces of our highestranking leaders to record their memories of this enchanting, elegant experience in the history of Ardyss.
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La encantadora y elegante velada fue capturada en los rostros de nuestros lĂderes.
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The faces of our highest-ranking leaders enjoying this enchanting and elegant experience.
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A shower of flashes and cameras continuously surrounded them, adding even more glamour to the event.
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A magical night full of good news and great satisfactions for all the attendants.
The unforgettable evening ended with the pictures of the joyous, satisfied faces of our top leaders – an evening that will truly live in their hearts forever. 30
DAY
Very early that morning, our special vehicles picked up our guests and their luggage, and transported them to our corporate offices. Once there, some of our guests took advantage of the occasion and toured the facilities, placed orders and talked to the personnel.
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A las 2:00 p.m. el jet giraba en la pista para iniciar su despegue, mientras muestros líderes alzaban sus manos diciendo adiós y en señal de agradecimiento.
Saying GOODBYE! The experience came to an end without losing its glamour At 2 pm, as the jet was turning on the runway to take off, the event’s coordinating team and the Díaz de León Family raised their hands to wave goodbye to the guests, and to thank them.
In that moment, a new story had been written and another one was born, the next 2010 Red Carpet experience. 31
Cover Article
Red Carpet
IMPRESSIONS
The first Impression “I was truly impressed with the entire event. It was a blessing for me to be part of this beautiful moment.”
The most relevant “When I got off the plane and met the Díaz de León Family, I didn’t expect a reception like that – it was an unforgettable moment.”
You like the most “The scholarship, the limo and the dinner – especially with the Díaz de León Family. This was an amazing moment in my life, and I am blessed to be working with a beautiful family.”
You say to the next generation “We’re in a family that loves us and cares about us, and we will always support them, as they have supported us. Obama brought change to the White House and Ardyss International brought change to my house.”
“Así como Obama trajo el cambio a la Casa Blanca, Ardyss International trajo el cambio a mi hogar”.
MARIE PRESTON 34
LAKEISHA MARION
The first Impression “I was overwhelmed – it was my first time in Vegas, and it was an awesome experience. I got everything I paid for and it was a blessing.”
“El jet privado, las rosas, la hermosa bienvenida que nos dieron, todo el show que realizaron especialmente para nosotros”.
The most relevant “The private jet… The roses… The welcome they gave us. The entire entertainment and music experience – just everything.”
You like the most “The day at the private cabanna, the spa, the treatment we got at the hotel and dinner with the Díaz de León Family.”
You say to the next generation “Work really hard, don’t give up and keep going – Ardyss does change your life!”
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Cover Article
TONI MORGAN
The first Impression “Everything was done in a first class fashion, with no expenses spared!”
The most relevant
“Todo fue de primera clase. Lo que más me gustó fue la hermosa suite donde nos hospedaron, y que compartimos la experiencia con otros líderes”.
“Everything was outstanding.”
You like the most “The suite that we stayed in, and bonding with the other members.”
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You say to the next generation “They don’t want to miss this event – it shows how you can enjoy the finer fun things in life!”
NICOLA JACKSON The first Impression “I was very impressed, and I felt very much appreciated. They made us feel very important in many ways, and they did a fantastic job with Presidential school. It was a great time to connect with other leaders.”
The most relevant “The owners greeting us, walking on the Red Carpet, all the staff of Ardyss who did a wonderful job!”
You like the most “The gala dinner with the Díaz de León Family.”
You say to the next generation “Nothing worth having should be easy, but never doubt that Ardyss is worth it! Keep your eyes on the promise land versus the valley that you have to travel to get there!”
“Cuando los dueños de la compañía nos recibieron nos hicieron sentir importantes,todo el staff de Ardyss hizo un excelente trabajo. Mantengan sus ojos bien puestos en sus sueños, mientras cruzas el valle para llegar hasta ahí”.
Red Carpet
IMPRESSIONS 37
Cover Article
GLORIA TATE
“Tengo muy presente en mi mente, cuando aterrizamos en las Vegas, fui la primera en bajar del avión y fui recibida por los dueños y toda la familia”.
The first Impression
You like the most
“When the private jet landed in Houston and the Presidents flying in from Atlanta departed, I knew something special was happening. They greeted us with hugs and love – the Red Carpet event had truly begun.”
“The excitement of seeing everyone cheering as we walked through was truly a Hollywood moment. Another thing was the many limousines that lined up to transport us to our hotel; it seemed like there were hundreds.”
The most relevant
You say to the next generation
“When we landed in Vegas, I was first to come off the plane and was greeted by the owners and other family members standing along the Red Carpet.”
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“I would tell the next generation to work hard and never quit. This company offers all of us a lifestyle change.”
The first Impression “Absolutely fabulous – just like the Emmy awards!”
JEWEL TANKARD
The most relevant “Both dinners with the Díaz de León Family.”
You like the most “The elegant dinner with the Díaz de León Family and the entire VIP group.”
You say to the next generation “Stay focused – if you let Ardyss work on you, it will make you a millionaire!”
“Todo estuvo absolutamente fabuloso, tal cual la premiación de los Emmy. Las dos cenas que disfrutamos con la familia Díaz de León fueron grandiosas”.
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Cover Article The first Impression
HAROLD HIDERMAN
“Those three days gave me another level of meaning to, “An Appointment with Ardyss Will Change Your Life.” Ardyss International is First Class!”
The most relevant “The most outstanding event was the surprise entry of all the current Presidents in the future President Training and School. That gave me a peek into the future of Ardyss.”
You like the most “To know that out of that group of 5 to 600 Ardyss Associates will come the next generation of Presidents, Executive Presidents, Diamond Presidents and Platinum Presidents, forming the very foundation that we will stand on soon, was thrilling.”
You say to the next generation “Nothing beats hard work, however hard work is not hard when you work smart and love what you are doing.”
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“Ardyss International significa “Primera Clase” Lo más impresionante para mi fue el trato de 5 estrellas que recibimos en todo momento”.
The first Impression
NIA OWENS
“I was overwhelmed and honored to be among the first to fly Ardyss’ private jet and to share a once-in-alifetime experience with the owners of the company and the other Presidents.”
The most relevant “One of the experiences that left the most lasting impression was when I walked the Red Carpet with all the cameras and was interviewed like a celebrity.”
You like the most “Every detail was amazing.”
You say to the next generation “I’d say to the next generation, always keep God first, and He will direct your path.”
“Una de las tantas experiencias que me impresionó fue cuando caminé por la alfombra roja y todas las cámaras y los reporteros me trataron como una celebridad”.
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Atlanta Emotion Style
EMOTION,
The Georgia World Congress Center fue la sede de este magno evento.
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ATLANTA
Style
Atlanta, GA is a beautiful city and one of the most important U.S. metropolitan areas. It shelters the headquarters of several major world corporations, and in 1996, it hosted the XXVI Olympic Games. Without a doubt, this is a very special place.
In fact, it’s so special that last July, our Ardyss leaders chose the city to be the venue of a series of events planned exclusively for our Great Ardyss International Family. 45
Atlanta Emotion Style Our distributors spent a lot of time working hard to ensure everything would be perfect. At the same time, our Ardyss team was involved in every detail; nights before the event, they were coordinating people, hanging banners, and assembling what would be the event’s “Ardyss Store,” getting everything ready for the big day.
EMOTION, ATLANTA Style
s s y d Ar re
Sto
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The day came, and, from the early morning hours, hundreds of distributors started to crowd the long corridors of the Georgia World Congress Center.
…and our official products were in high demand, too
The registry area was endlessly bustling; Ardyss perThe Ardyss Store was one of sonnel weathe most visited ring their places during name badges the event... were all over, chatting, looking for their peers or leaders and many of them were Los largos pasillos del Georgia World Congress even purchasing official Center, estaban llenos de distribuidores con sus company products.
gafetes de Ardyss rondaban por todo el lugar, conversando, buscando a sus compañeros o líderes y muchas otras adquiriendo productos oficiales en el “Ardyss Store”. 47
Atlanta Emotion Style
Those were moments of great appreciation and joy.
The Díaz de León Family made their presentation and gave away diplomas, jewelry and acknowledgements to distributors moving up in rank.
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The AWARD
CEREMONY
The words of Mr. Antonio Díaz de León and his wife, Mrs. Armida Fonseca de Díaz de León, fused with the applauses and shouts which were filled with respect and admiration from the crowd.
Our leader´s new ranks and achievements.
Por el escenario desfilaron los lĂderes recibiendo de manos de nuestros fundadores un merecido reconocimiento. 49
Atlanta Emotion Style
The AWARD
CEREMONY
Las miles de personas reunidas, en ningĂşn momento perdieron el entusiasmo, siempre estuvieron atentas a todo lo que ocurrĂa sobre el escenario.
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From the very first day, a warmth amongst the people was perceived; the leaders that had the opportunity to receive some recognition also had the chance to pose for the camera right next to the founders of the company, who did not stop smiling or expressing their emotions through motivational words.
Filled with emotion, one by one they received their awards and addressed the audience with deep appreciation.
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Atlanta Emotion Style
Hundreds of distributors marched past the stage, which, because of their constant efforts, have been quickly climbing the mountain towards success.
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Our leaders were awarded with a well-deserved acknowledgement for their efforts.
Nuestros fundadores tuvieron la oportunidad de compartir con sus lĂderes y equipos.
Our company’s greatest leaders took the opportunity to share their experiences, meet with their teams, and take some pictures.
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Atlanta Emotion Style Without a doubt, this was an event to remember and remain within our hearts for the rest of our lives.
The first day set the pace and let everyone know that this experience would be life changing.
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moe u q i n as a u dience fow t a h T rase; he au h T p : t n me ever y ugh and d e w llo ld la r y imau o w they e with eve r great vibrat ved by thei ut the ge, mos’stories‌bme. leader as yet to co best w
Our Amazing Stories
PRESENTATION in
ATLANTA
On stage, our seven leading actors were posing just as they did for the cover of our magazine. On Saturday, some of our main leaders went on stage and spoke about the value of always moving forward and not letting themselves down. Afterwards, Mike Potillo made a brief introduction to the projection of the Amazing Stories video. 55
Atlanta Emotion Style
La gente sorprendida no dejaba de gritar, de expresar su emociĂłn, las luces brillaron y en el escenario aparecieron nuestras 7 estrellas recreando la portada original.
That instant was truly magic – the entire place trembled with emotion with so many feelings in one single space. 56
All the events were going to be held in Atlanta, where 3,000-plus attendants were welcomed.
Emotive
INTRODUCTION of our
FOUNDERS
Mr. and Mrs. D铆az de Le贸n dedicated some moving words to the Great Ardyss International Family.
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Atlanta Emotion Style
Our founders greeted and shared their impressions, good wishes, and appreciation with the attendants to the event. This had been one of the most intense moments in the history of Ardyss. The love of the people for our founders was shared as they went onstage amongst cheering displays of joy and showers of applauses.
Those were unforgettable times. Feelings emerged and words flowed from the heart. Undoubtedly, the Atlanta Convention left a footprint in the minds of all who attended. The thousands of people who were there never lost their enthusiasm; they were always following everything that was happening on the stage. Los Sres. D铆az de Le贸n dedicaron unas palabras conmovedoras a la gran familia Ardyss. 58
Our most profound appreciation goes to:
THANK YOU
DOROTHY COOK HELEN DELA´HOUSSAYE ERWIN & TWILER PORTIS
Verdita Monk Michael Harden Celeste Easter Barbara Jones Robert & Nicola Jackson Ben & Jewel Tankard Jane Bronner Mr Tycoon Celeste Easter Michelle Harden Tammie English Patrick Tingling Constance Booth Letia Goode Ty Smith Barbara Jones Juanita Craft Camilla Terrell Tony & Susan Hill Demond Coleman Adrian English Rena Davis Veronica Jolivette Evon Thomas The Wilburne Sisters Cynthia Cleveland Char Miller Kattie Brown Letter from our leaders from Atlanta thanking Ardyss for all the hard work invested in the event. 59
Atlanta Events
RESHAPE, ATLANTA
Be a Part of the Reshaping Revolution
Style
It is amazing how a person’s life can change in just 10 minutes. At Ardyss International, our job is to transform yours in every way to help you make your dreams come true. The following are our Before & After Contest’s best cases. Congratulations to all the participants for their unbelievable transformations, and, most of all, thank you for sharing your amazing testimonies with us.
People came to the Before & After set and asked us what it all was about. We explained to them that it was a contest and we wanted to award the best before and after picture; they immediately decided to share their testimonies with others. It was very interesting, because some of the people who decided to give us their testimonies already knew our products, but we also had some people who had never tried a reshaping garment. It was an amazing experience.
Real
People & Results 60
Improve Your Looks
We want you to look your best, to feel well both physically and internally and enjoy a financial freedom for you to share with your own.
Lose 2 to 3 Sizes Instantly
In our fitting rooms, our personnel were in charge of taking measurements and getting the garments in the right sizes for everyone, in addition to helping them try them on properly. When our volunteers came out of the fitting rooms, their faces were glowing with joy.
Nuestro personal especializado en medici贸n y colocaci贸n de prendas, demostr贸 la magia de nuestros productos de remodelaci贸n en todos los concursantes. Muchas gracias a todos los que participaron.
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, E P A H A T S RE TLANStyle A
Atlanta Events
Our expert users were smiling flirtatiously as they walked to the set, and our novices just could not stop looking at the mirror, exclaiming, “Oh my God, this is really wonderful… I’m taking everything home!”
Real
People & Results
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Los rostros de las mujeres que traían su prenda puesta eran de felicidad, las expertas sonreían de manera coqueta y seguras se dirigían al set, las que las estaban usando por primera vez no querían moverse del espejo, y no dejaban de repetir, “oh por dios esto es realmente maravilloso, quiero todas las prendas ya.”
Entre sonrisas de satisfacción, flashes, poses y vestuario, el set de “Antes y después” fue uno de los más visitados.
Dare To Change Your Life
Just like the people in the event, be a part of this wonderful experience.
Among satisfaction smiles, flashes, poses and wardrobe, the “Before & After” set was truly one of the most visited sites during the event.
Feel Well
A great male audience was also present, marking an impressive change from last time. 63