spring essentials // 2023// BLOOM
The beautiful process of becoming
Bloom
CHAAP
Impression of patterns Impression of ideas Impression of craftsmanship
Welcome to Our World of Hand Block Prints! We design and produce distinctive hand-block printed clothing for colourful, creative, and conscious living which is thoughtfully designed, ethically made, and inspired by India's artisan textile traditions.
HAND BLOCK printing
A skilled block maker carves the design by hand into hard teak wood, which is then dipped into a tray containing vegetable or chemical dyes and applied with skilled precision onto yards of stretched fabric.
A separate block is made for each colour in the design. This is the datta block which is carved in bold relief for detail filling, rekh gives the fine outline and the gadh block creates the background colour.
A contrast to the monotony of machine printed textiles, handblock printed fabric possesses a characteristic unevenness that makes each piece unique.
KURTA pretty
KURTA IS feminine
KURTA IS pretty
KURTA IS floral
hand-block PRINTED styled for you
KURTA = DIFFERENT
1
DIFFERENT MOODS
All the FLOWERS of THE TOMORROWS ARE in THE SEEDS of TODAY
KURTA pairings
SPRING floral essentials KURTAS
SPRING essentials KURTAS
FLORAL handcrafted flowers
KURTA IS
HEAD -TO -TOE FLORALS
CLASSIC FLORALS
KURTA IS COMFORT
HANDCRAFTED
FLORALS
HANDCRAFTED FLORALS
SIMPLE LIVING
BLOCK PRINTED florals
YUTIKA COLLECTION
THE JOY OF GIFTING
CHAI SOIREE
YUTIKA COLLECTION
LET YOURSELF BLOOM
