Business Insights
ARE YOU PRODUCTIVE OR JUST BUSY? By Kevin Pendergrass
We hear it all the time, don’t we? You know what I am talking about. A typical conversation these days seems to center around how “busy” we all are. Does the following sound familiar? “How have you been doing?” "I’ve just been really busy! How about yourself?” “Yeah, I have been really busy too.” We live in a society where the dominating presupposition is that being busy means we are being productive. The logic follows that the busier you are, the more productive you will be. However, such is not the case. Research has shown the exact opposite to be true, and that busyness actually makes you less productive (Forbes, Mar. 29th, 2016).
23
