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O Z

h o n g

fa n g t i n g

CONTENT ALL ABOUT ME: INTRODUCE

Z hong

f angting

21.03.1995 Visual Communication Design Chongqing Nanfang Translators College of Sichuan International Studies University

THE BEATLES

POP-UP BOOK_ STOP MOTION

UNIVERSE POSTCARD_ILLUSTRATION

01

06

RESONANCE INSTALLATION

10

GPA: 3.7 Excellence Award in the 8th National College Students Advertising Art Competition First Prize in Students’ Works Exhibition of the College National First-class Scholarship First-class Scholarship of the College

SUGARLAND VI SYSTEM

14

OT H E R S

16

THE BEATLES

INSPIRATION

This is a work saluting to Beatles. They could be the best brand not only because of their songs, but also because of spirits.This work includes four parts, each of which represents a song and a stage of life.

Meanwhile, in order to show this work better, I make a stop-motion animation.

OVERVIEW

Yellow Submarine Original type

When I‘m 64

Strawberry Fields, The grave of John.

Structure

Yellow Submarine

When I’m 64

Revolution

Free as a bird

Yellow Submarine film, 1968

WW YELLOW SUBMARINE

It sings a child’s daydream. Children have no worries and troubles. Therefore, I choose this unreasonable children’s song. Happy childhood is the first stage of life.

REVOLUTION

PROGRESS In this part, pictures of Chairman Mao presents the book and CYN. Regrettable, I find there’s no use to study this book. Ironically, nobody could live without the paper money carrying the portrait of chairman Mao. Thus, I notice if one takes a part for the whole, he would suffer lose.

If one wants to analyze something comprehensively, he should experience many.

WHEN I’M 64

Young guys have always been thirsty for love, although they don’t know who will be the one accompanies themselves at the age of 64. Paul wrote this song when he was just 16 years old.

The pure affection made him excited. This is the second stage of life. People will turn crazy one day. In that day, what appears in people’s mind is the beautiful future.

FREE AS A BIRD

Free as a bird was released fifteen years after the death of John Lennon.

The most terrible thing is people will die but people who are still alive will remember all.

People in their last stage of life have to suffer from the pain of losing relatives and friends.

FINAL WORK

YELLOW SUBMARINE

REVOLUTION

WHEN I’M 64

FREE AS A BIRD

12

FINAL WORK

STOP MOTION http://vimeo.com/180493760

UNIVERSE

INSPIRATION

is a set of 4 postcards divided into: •

Past

•

Present

•

Future

•

and Multiverse ・At first, I intended to draw about solar system.

・Then, I locked the sun. In the past, people admired the sun-god. I make an investigation and found that there are more than 20 sun-gods all over the world.

PAST

PRESENT

FUTURE

MULTIVERSE

NGC 1566, the brightest member of Dorado Group

Interstellar Christopher Nolan, 2014

Quantum physics

Wormhole

Clouds and vapor produced by the rocket

PROGRESS

launching share a lot in common.

The unknown universe arouses people’s curiosity. Nowadays, the way people use to explore the universe is to send rockets.

PAST FUTURE

PRESENT

Therefore, I choose to use rocket as the carrier of showing the present.

MULTIVERSE

The unlimitedness of universe is defined by human beings. Just like the unlimitedness of math is broken by people constantly, we will be able to uncover the ultimate mystery of the universe one day.

The way we choose, the thing is happenning, the life will be, all depends on one moment in time.

FINNAL WORK

Different back design.

The book contains many people or things that I met, which have profound

INSPIRATION

impact on me.

The light I tried to catch penetrated my skin and turned red. So I was wondering how did 24 run through my life.

“The thing that can be thought and that for the sake of which the thought exists is the same; for you cannot find thought without something that is, as to which it is uttered.”

-Parmenides

A man’s life could be defined as a book. When peeling the onion, you are peeling one’s life.

24 ： RESONANCE

Bertrand R., (1974) The History of Western Philosophy.

My nickname gradual development from my name ice to its homophonic words 24 has undergone a process. When I meet number 24 or something 24, a kind of indescribable feeling turns out.

PROGRESS

160

45

205 200 80

200

210

205

125 130

30

240

3

80

50

Like two hands to hold this book.

I try to show resonance.

Laser paper is the best choice.

The size of each page changes like the skins of an onion.

FINAL WORK

The installation is composed of 2 different lengths of LED stripes, with 1 meter and 2 meters.

The longer one symbolizes the real road I have to walk on through my life, and the shorter one means the life exists in this world.

These two lifes accompany each other all the time as like the momemt I'm reading this book records my longer way life.

Photo Credit: Zhou Siyi

INSPIRATION

ăƒťCube sugar is one of the seasonings of making coffee and dessert. I abstract cube sugar and combine it with decorative patterns of cake. ăƒťMeanwhile, LAND reminds me of wonderland. I want to make people feel that they arrive at the wonderland as soon as they step into the shop. Therefore, I add some elements of Alice into the auxiliary system, such as patterns on pokers, mad hatter, teapot and teatime.

5% 10%

SUGARLAND is a dessert and coffee shop. Its slogan is Sugar is a lust & bite into wonderland.

For this VI design, I use the cube sugar and the wonderland of Alice as elements to show the characteristics of this shop.

SUGARLAND

FINAL WORK

Package

FINAL WORK

Business Card

Point Card

Take and Box

OTHERS

VI FOR CREATIONFILM

ILLUSTRATION

Watercolour 140mm*200 mm

Acrylic 600mm*900mm

Pencil 297mm*420mm

Pencil 297mm*210mm

Ballpoint pen 100mm*150mm Canon EOS 600D 18-135mm

SKETCH

PHOTOGRAPHY

THANK YOU