A QUARTERLY MAGAZINE, IN PRINT AND DIGITAL, BY THE GAME MANUFACTURERS ASSOCIATION
Around the Table quarterly magazine is mailed to more than 2,800 individuals quarterly. As part of your GAMA Membership, you receive a complimentary subscription. Recipients include current GAMA Publishing Members, current GAMA Retail Members, Introductory GAMA Retail Members, and prospective GAMA Retail Members, encompassing game cafes, comic/game hybrid stores, toy stores, and traditional hobby gaming stores.
1/4 PAGE Vertical
3.5” x 4.75” (W x H)
1/2 PAGE Horizontal 7” x 5” (W x H)
FULL PAGE Bleed Size: 8.375” x 11.125” (WxH)
Trim Size: 8.125” x 10.875” (WxH)
Please keep important info .25” from trim
Every ad comes with a FREE product feature. Reserve a full page or a premium placement ad and receive a FREE full page adverstory. FREE ad creation available. Your display ad will be featured in both the printed magazine and digital edition.
Ad Size 1 issue 2 issues 3 issues 4 issues 1/4 PAGE 335 315 305 295 1/2 PAGE 555 520 505 490 FULL PAGE 895 840 815 790
PLACEMENTS Ad Size 1 issue 2 issues 3 issues 4 issues FRONT COVER (C1) 1,465 per issue (ask for details) INSIDE FRONT (C2) 1,195 1,125 1,085 1,050 INSIDE BACK (C3) 995 935 905 875 BACK COVER (C4) 1,295 1,215 1,180 1,140 TABLE OF CONTENTS 995 935 905 875 2-PAGE SPREAD 1,790 1,685 1,630 1,575 300 dpi, CMYK,
PDF, TIFF,
or
Contact Amy Colburn Email: amy@fwpi.com Office: (315) 789-6431 Cell: (585)
Book a chat:
ADVERTISING RATES
PREMIUM
flattened
EPS,
JPEG files accepted.
261-7874
calendly.com/amy-fwpi
2024 ISSUES:
1st Quarter
AD SPACE DUE: DEC 29
MATERIALS DUE: JAN 5
MAILING DATE: FEB 2
2nd Quarter
AD SPACE DUE: APR 12
MATERIALS DUE: APR 19
MAILING DATE: MAY 17
PRODUCT FEATURE
A FREE product feature is included with every ad reservation.
• High resolution image of your product
• 40-word description
• Link for retailers to order. Can be QR Code, URL, email or phone.
3rd Quarter
AD SPACE DUE: JULY 12
MATERIALS DUE: JULY 19
MAILING DATE: AUG 16
ADVERSTORY
4th Quarter
AD SPACE DUE: SEP 27
MATERIALS DUE: OCT 4
MAILING DATE: NOV 1
WHERE TO SEND:
Please send Product Feature and Adverstory content to Amy Colburn, amy@fwpi.com, (315) 789-6431. Or, you can upload assets to your client dashboard. Please use the note feature to indicate the intended use of each file.
A FREE full page adverstory is included with each full page or premium placement ad in the magazine.
Audience
Around the Table is an industry trade publication (B2B) mailed to a variety of types of gaming retailers. Store owners, managers, and sales associates as well as the GAMA membership are reading the magazine, not consumers.
Content
Your adverstory should be no more than 500 words, and speak directly to readers, who are interested in retail-focused content. Please make sure that you include a title, author, and author’s professional title. Your ad sells your product, and this bonus editorial tells your story. It should tell buyers that you have great products without saying, “I HAVE GREAT PRODUCTS!” Nor should it just list your products. The format is an article, so it should have an intro, a body, and a close. Your story does not have to have perfect spelling and grammar. We’ll make sure that it is double-checked by an editor.
For inspiration, try answering these questions in your adverstory:
• How should retailers demo your product?
• What would be helpful to know about your product or company to aid retailers in selling your product?
• What do retailers like about the product, or appreciate most about working with your company?
• What are some interesting stories about the development of your product?
• What inspired the design?
• What unique properties does it have? Why?
• What is the history of this kind of product?
If you’ve already written about your products, you could also choose a non-controversial topic pertaining to the industry in general that is interesting to readers. To lend credibility to your story, try including quotes – from gamers who use your products, retailers, GAMA, other associations, etc.
Images
Please send in 2-4 high-resolution images to accompany your adverstory. If you have specific instructions about your photos, please include them with your text.
