VALID 6/28/19-7/25/19
MASTER OF THE
GRILL
5 great grilling tips from our Executive Chef Laura Licona
KEEPING IT
TOTALLY
CHILL
.
,
Recipes to make your own decadent ice cream
OV
65
Fairway’s ultimate summer picnicing event that everyone will be talking about!
SA $ VE
SUMMER
ER
CHECK INTO
2
FRESH LIKE NO ONE ELSE
WE
DO
Fairway Market has been the expression of fresh since 1933. Today, every day, all day our own freshness fanatics do whatever it takes to bring you an experience you won’t find anywhere else. PRODUCE We get it delivered twice daily. SEAFOOD We’re the first ones at the dockevery morning. MEATS
Custom cut by our on-site butchers.
BREADS
Ours are deliciously famous and baked in-house daily.
COFFEES
We roast our own in-house for the ultimate flavor.
Come feast your eyes on our sumptuous, sky-high displays of in-season sensations and indulge in one-of-a-kind sights and smells.
FRESH. FAIRWAY MARKET. LIKE NO OTHER, FOR 86 YEARS.
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Table of Contents
No matter how you summer, we have you covered!
5 11
Master of the Grill
Summer grilling tips from our own Executive Chef
Keeping It Totally Chill All Summer Long Artisanal .ice creams that will tempt your tastebuds
17
Welcome , to the Ice Age
21
Summer Sips
Cold brews for coffee lovers
New alcoholic refreshment - hard seltzer blended with real fruit!
SEASONAL & ALL OCCASION CATERING Every catering order from Fairway consists of both fresh and local ingredients that will ensure a fusion of flavors to satisfy any palette. Our passion for food is what inspires us every day and keeps us looking to innovate and create memorable fooding experiences for you and your family. Our own chefs prepare all the food in-house, so no matter the occasion, everything you order will be flavorful, fabulous and beautifully plated. We have a variety of catering packages, as well as party platters, so your event will be not only be affordable but unforgettable.
ORDERS MUST BE PLACED AT LEAST 2 DAYS IN ADVANCE
TO PLACE YOUR ORDER CALL 866-392-2837 OR VISIT US ONLINE @ WWW.FAIRWAYMARKET.COM/CATERING
SAVE 10% on catering Mention code summer19 when placing your catering order to receive the discount 3
CATERING
Hey there! It’s summer! And at Fairway, we’re in that luxuriate-in-the-backyard-on-a-big-blanketsurrounded-by-our-favorite-picnic-foods kinda mood. As warm weather is here, we’re all feeling excited to spend more time outside — feeling the sun on our face and ready to enjoy all the fantastic fresh and local foods this season has to offer. If picnics are your jam, we are THE place for your on-the-go favorite foods. Stop by and pick up a fresh baked baguette, a few of your favorite cheeses, a selection of mixed olives and of course the freshest seasonal produce. Or grab any one of our delicious ready to go meals, overstuffed sandwiches or lobster rolls, expertly prepared by our in house chefs. If barbeque is your thing, don’t forget to visit our meat and seafood departments where you’ll impress your guests with the freshest and most delectable meats and seafood anywhere. We’ll even steam your lobster, so it’s table-ready when you get home. Closer to home, we are excited to announce the grand opening of The Cooking Place at our flagship 74th and Broadway store. Our schedule has over 100 classes that range from fun-filled date nights to authentic global cooking — whether you’re a great cook or just a novice. Our school also hosts events for corporate team building, private cooking classes, birthday parties, kid’s parties and bridal showers. And starting this month, we are offering Young Chef’s Camp for kids who love to cook and bake. Visit our website @ www.thecookingplace.com to sign up as classes are filling up fast!. That’s how we summer.. How do you? We invite you to share your celebrations on social using the hashtag #HowISummer to share your favorite warm-weather moments.
Abel Porter - CEO Fairway Market
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HTIW ORP A EKIL LLIRG SPIT GNILLIRG TSEICUJ EHT .AES OT DNAL MORF
MASTER
OF HSIFLLEHS
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5
Summer Grilling Tips from Fairway Executive Chef Laura Licona
The tantalizing smells of grilling season are in the air. And if you love all the flavors that come with those aromas as much as we do, you’ll want to take your barbecue to a higher level. The good news is that it’s not that hard to do. These five simple, savory tips from our expert chef can help you create more succulent backyard meals all summer long. 1. Don’t be afraid to experiment with non-meat items. A lot of times we don’t realize that fruits and vegetables will react beautifully to both marinades and grilling techniques. Slice a peach in half, rub it with oil and salt, and throw it on a smoking hot grill. Same with a head of butter lettuce — slice it down the middle with the core intact, oil and season it, and grill one side for a beautifully grilled salad. Mangoes, asparagus, plums, avocados – they all do interesting things when direct and indirect fire is applied. Experiment with them and see what you like! Oil up or marinate grapes and cherry tomatoes and place them on a small sheet tray directly onto the grill. 2. Switch up your meats. Interesting cuts of meat like Chuck Eye tend to cost about half the price per pound that Ribeyes cost, so you can afford to pick two up and try them out for a tasty dinner. These tender cuts cook up quickly and are more flavorful than their more expensive cousins. Pieces like flank, flap and tri-tip can be marinated for 20 minutes or overnight to soak up any flavor profile you’re into. Cook these types a little longer on less direct heat for an uniquely incredible flavor and delectable texture. 3. Move things around and play with indirect heat. Leave meats and veggies on the top shelf away from direct flame with the lid closed for a more smokey flavor and a slower cook. 4. Make foil packets. This is similar to the French “en papillotte” technique. Wrap a protein like fish, citrus like lemons, aromatics like garlic, onions and fresh herbs in an easy to open foil packet and place directly on the grill. This cooking technique retains moisture and makes food succulent and beyond flavorful. You can even try this with water and no oil for a fat-free steam. Cook all of your seafood this way! 5. Put some grill in your drink! Grill citrus, fruits, and herbs to add a smokey flavor to your alcoholic beverages. Find a good recipe for a shrub or a fruity blended drink and add smoke and char to your glass.
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KEEPING IT TOTALLY
CHILL ALL SUMMER LONG
Tempt Your Tastebuds WITH THESE UNIQUE ARTISAN ICE CREAMS
Nothing says summer like indulging in rich, creamy, decadent ice cream. There’s never been a better time to satisfy your sweet tooth with these three delicious, unique ice cream brands. Noona’s Ice Cream Noona’s Ice Cream is a delicious delight that has flavors created by Korean-American founder, Hannah Bae and is inspired by Korean street candy, teas and fruit. Drawing on her warm memories of sharing snacks made of toasted rice combined with various foods, like eggs and seaweed, she decided to add it to ice cream as well. The result was this tempting as well as healthy, vegan treat.
REMMUS LAICIFFO
Jeni’s Ice Cream
GNILLIRG
FFOKCIK
Jeni’s Ice Cream has got a super smooth texture with an amazing buttercream finish. It sets itself apart from a lot of other ice creams out there because it’s not made with synthetic flavorings, dyes, stabilizers or emulsifiers. In the end, you get to enjoy this frosty bowl of joy as a great standalone treat or as a terrific topper for Fairway’s delicious pies, cakes and cookies.
Roots Frozen Desserts So, what do you do when you switch to a plant-based diet, and you really, really miss ice cream? You eat Roots Frozen Desserts, a fantastic frozen concoction that will satisfy your ice cream cravings. They’re decadent, but dairy free. And something you can enjoy every day without thinking you have to work off the incredible treat you just had. With Roots, it’s all pleasure, no guilt.
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Make Your Own Ice Cream “Philly-style” aka “New-York Style” aka “American Style” ice cream doesn’t contain eggs, so it doesn’t require the initial cooking/custard base (much preferable for those of us who can’t wait overnight for our ice cream to be ready to eat). It also really highlights the flavor of the cream and flavorings you choose, and has an overall lighter texture and taste.
“Philly Style” Ice Cream Makes about 1.5 qt Ingredients: • • • • • •
1 cup whole milk 3/4 cup granulated sugar 2 cups heavy cream 1/2 tsp salt 1 tsp. vanilla extract 1 tsp. scotch/whiskey (this helps bind the ice cream since you’re not using eggs)
Flavoring for non vanilla ice cream: 1 cup flavoring of your choice • 1 vanilla bean • 1 tsp vanilla extract
1. In a large mixing bowl, whisk together all ingredients except for your flavoring, until sugar is completely dissolved. 2. Using your ice cream maker, churn according to manufacturer’s instructions. If you lack an ice cream maker, you can actually use a large bowl and a electric hand mixer – the consistency won’t be exactly the same, but is still seriously delicious, your freeze time will just be a bit longer. 3. After about 2-3 minutes, slowly add in your flavoring. If making a fruit-flavored ice cream such as raspberry, you would add a cup of strained raspberry juice, and maybe some of the remaining pulp if you enjoy fruit pieces). Then continue to mix per instructions. 4. Once done, you can serve right away for softserve or transfer to an airtight container and chill for 4-5 hours for a harder serve. It will reduce freezing time to use several smaller containers.
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“French Style” Custard Ice Cream Makes about 1.5 qt Ingredients: • • • • •
1 cup whole milk 3/4 cup granulated sugar 2 cups heavy cream 1/4 tsp salt 6 large egg yolks
Flavoring: • 1 vanilla bean • 1 tsp vanilla extract 1. In a sauce pan, heat together milk, sugar, salt and 1 cup heavy cream. 2. If making vanilla ice cream, split vanilla bean in half lengthwise. Scrape seeds from the vanilla bean and add them to the sauce pan. Add whole vanilla bean and cover. Warm it up and remove from heat just before it starts boiling. Let the vanilla bean steep for 20 minutes, then remove from the mixture. If you plan on making another flavor, this is when you would add your flavoring (i.e. Cocoa powder, mint, fruit juice/fruit pulp. Whatever you like!) 3. In medium bowl, whisk egg yolks. Very slowly pour warm milk, whisking constantly. DO NOT ADD EGGS INTO THE HEATED MIX. (Unless you like scrambled egg chunks in your ice cream that is!) 4. Transfer mixture back to the sauce pan and set heat to medium. Cook, stirring constantly with a spatula, scraping the bottom of the pan. Cook, until the custard thickens and coats the spatula. 5. Pour the remaining 1 cup heavy cream into a large bowl. Strain custard over the bowl and whisk to combine. Add vanilla extract. 6. Cool over an ice bath. Once it is cooled to a room temperature, cover and chill overnight, in the refrigerator (you don’t want this to freeze just yet). 7. When ready to churn, use your ice cream maker of choice and follow the manufacturer’s directions. Do not over churn, because you may end up with pieces of butter in your ice cream. 8. After taking a victory taste with your freshly churned ice cream, transfer to a container, cover and freeze until firm. In about 4 hours or so, you’ll have the perfect homemade ice cream.
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IN NEW YORK--A BAGEL-OBSESSED TOWN
OUR BAGELS ARE AMONG THE BEST OF THE BEST FAIRWAY HOUSE MADE
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Baked fresh in store and warm to the touch, Fairway bagels are, simply put, the best in the City. HALF DOZEN (6)
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nosaes gnillirG ereh si
HTIW ORP A EKIL LLIRG SPIT GNILLIRG TSEICUJ EHT .AES OT DNAL MORF HSIFLLEHS WELCOME TO THE
ICE AGE
no kooc ot ysae era .cte ,selkcoc ,sremaetS ,sretsyO ,slessuM ,malC sa hcus hsifllehS .llirg eht
:epicer foorploof a s’ereH
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yelsrap deppohc hserf .pst 1 •
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Cool down with these refreshing iced coffees With a smoother, less acidic taste, cold brews give coffee-lovers an avenue of flavor they would not experience with more traditional brewing methods. Fairway offers up three distinct, ready-to-drink cold brews that tantalize your taste buds as much as they wake them up.
Stumptown Coffee Roasters At the forefront of this beverage phenomenon is Stumptown Coffee Roasters. They start with the highest quality coffee – usually a Latin American blend – and cold brew it for over 12 hours. Then they use a double filtration process. What you get is a complex, smooth and full-bodied brew with low acid and a chocolate finish that comes with notes of berry.
Califia Farms The science behind Califia Farms Cold Brew Coffee is equal parts knowledge and artistry. It acts as a testament to their never-ending quest for perfection. To put it simply: this cold brew coffee will wake you up on a high note. These cold brew coffees are custom-roasted with 100% Arabica beans sourced via direct trade. That means you can feel good about savoring these brews – because not only are they smooth, they’re also sustainable. There’s a Califia Farms coffee flavor here for every taste bud and coffee connoisseur, from Pure Black, a no-nonsense cold brew, to creamy and rich Café Latte. No matter which flavor you choose, you can trust that yours is made from the good stuff. And all Califia Farms iced coffees are full-flavored beverages that are non-GMO, soy-free, dairy-free, gluten-free, carrageenan-free and vegan.
illy Ready to Drink The chilled coffee you can take anywhere, illy Ready to Drink offers up a unique taste. It’s a blend made up of the nine most refined Arabica coffees from the best growers in the world. And all of this delightfulness is encapsulated in a chilled coffee that’s ready to drink in either can or bottle. This way, you don’t have to miss out on the pleasure of illy coffee – whenever and wherever you are. Free from added preservatives, flavorings and colorings, illy is available in five flavors: coffee (available also in the no sugar version), Cappuccino, Latte Macchiato, Caffè Macchiato and Tiramisù.
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SUMMER
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15 21
Willie's Superbrew
ALCOHOLIC REFRESHMENT JUST GOT KICKED UP A NOTCH
“So, what is Superbrew?” you might ask. Well, it’s a new type of alcoholic beverage – a hard seltzer blended with real fruit that’s low in calories and gluten free. Or, to put it more bluntly, it’s a whole new drink category altogether. Nothing like this has ever existed before. And you can find this innovative drink on the shelves here at Fairway. You see, Willie’s creates its indulgent superbrews with thousands of pounds of tempting fruits and tantalizing spices. And they would never dream of using artificial(or “natural”) flavors or synthetic sweeteners. Their mantra is to put fruit over “flavors,” and their hope is that you will feel the same way.
REMMUS LAICIFFO
In fact, you can say that Willie’s is more than just a business; it’s a mission that’s founded on three principles:
GNILLIRG
1. People deserve to know what they’re drinking. 2. Drinks should only have real ingredients (not “flavors”). 3. Real ingredients taste better.
FFOKCIK
To taste for yourself how committed they are to these ideals, try one (or all) of their three offerings: • Ginger & Lemon, • Pomegranate & Acai, or • Mango & Passionfruit On top of all that, Willie’s does its part to offer more than just refreshment. It also offers a helping hand to Mother Nature by donating 3% of its profits to environmental causes. The bottom line, whether straight out of a chilled can or as part of a mixed cocktail, Willie’s Superbrew is a super new spin on enjoying a delicious alcoholic beverage.
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SO MANY WAYS TO GO FOODING! Our stores are just one way to shop Fairway Market's incredible variety. We also offer several convenient options for online ordering and delivery.
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Learn to cook it all at
OVER 100 CLASSES TO CHOOSE FROM Classes range from fun-filled date nights to authentic global cooking. No matter what your skill level is, or what your tastes are, there’s a class for you. • Baking • Couples Cooking • Kids and Teens
• Wine and Food • Healthy Dining • Skills and Techniques
• Individual Topic Classes • Regional and Ethnic Cuisine
If you’re a pretty good cook or just a novice, The Cooking Place can help you cook everything better. The curriculum created by executive chef, Laura Licona, is designed to teach you everything from the basics to some of the more complicated dishes you never thought you could master. So come cook with us at The Cooking Place. You never had this much fun learning.
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Prices are effective at Fairway Harlem, Red Hook, Georgetown, Douglaston, Pelham Manor, Nanuet, Stamford, Paramus, Plainview, Westbury, Woodland Park only. Fairway Harlem, Red Hook, Georgetown, Douglaston, Pelham Manor, Nanuet, Stamford, Paramus, Plainview, Westbury, Woodland Park LLC holds copyright for content. Not responsible for typographical errors. Some illustrations are for design purposes only and do not necessarily represent items on sale. Sale items are limited to 4 offers per person unless otherwise noted.
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