JANUARY 2020 VALID 12/27/2019 THRU 1/23/2020
TALL & COLD=
HEALTHY
Our take on milk alternatives as tasty as the original
BOOST
YOUR IMMUNE SYSTEM
Power spices to help you stay healthy throughout the winter
WOW
YOUR GUEST
Warm your soul with this savory, slow cooker green pork chile recipe
UP
50
$$
Benihana, Haru Sushi & Sur La Route. Put your appetite on overload in our Kips Bay store!
SA VE
YOUR TASTEBUDS
TO
INSPIRE
Nachos? Wings? Potato Skins? All of the above. Reynolds Wrap®, your GAME DAY M.V.P.
© 2019 Reynolds Consumer Products, LLC. “This is the good stuff” is a trademark of Reynolds Consumer Products LLC.
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Recipes at ReynoldsKitchens.com/GameDay
Table of Contents
HEAD TO TOE WINTER COMFORTS
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Game Day Catering
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Tall & Cold = Healthy
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Boost your Immune System
Kickoff your party with game changing catering. Order early and get 10% off.
Our take on milk alternatives as tasty as the original
Power spices to help you stay healthy throughout the winter
10
Wow your guest
12
The Cooking Place
14
Inspire your Tastebuds
27
Brrr... It’s Cold Outside!
Warm your soul with this savory, slow cooker green pork chile recipe
Take home new cooking skills and inspiration to create delicious meals for yourself and loved ones. Book now and get 25% off!
Benihana, Haru Sushi & Sur La Route. Put your appetite on overload in our Kips Bay store!
No reason to bundle up…get your groceries delivered – for FREE! 3 2
BIG FLAVORS FOR THE BIG GAME HUDDLE UP AROUND PARTY PLATTER PERFECTION
ORDER BY 0/0/2020 FAIRWAYMARKET.COM/CATERING 866.392.2837
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Hey there! I hope everyone had a wonderful holiday and that you are still basking in the glow of wonderfully prepared meals and warm, lively family celebrations! But a new year is here, and with that, many of us are looking for a fresh start. No matter what your New Year’s resolution is – whether it’s to get back on track with your diet or get your body and mind into a healthier place – we can help you. We have expanded our organic and natural department, now with over 2,000 items, so there’s no better place to pick fresh, crisp produce, natural dairy items and health and beauty products that will help you along your way to good health. We have also introduced brand new fooding adventures at our Kips Bay location that we hope will inspire your tastebuds. Benihana, known for exceptional Japanese cuisine, will now offer a hibachi chef on-site to custom make teppanyaki specialties like Hibachi Chicken, Shrimp and Steak as well as tuna and salmon Poke Bowls. There’s also Haru Sushi, one of the best sushi restaurants in the city, with an incredible selection of fresh and handmade daily rolls including tuna, salmon, yellowtail, and eel. And if eating healthy is your thing, our own Sur La Route Café has signature salads and chef made sandwich offerings that elevates “grab and go” to an entirely new level. And it’s not too early to start thinking about your Game Day celebrations! We have grab-n-go wings, platters of shrimp, homemade guacamole, salsa and chips, as well as hundreds of other deli and specialty items that will make your party a real game changer! Rather have something delivered? We’re running a 10% off discount on our Game Day catering. Go to www.fairwaymarket.com/catering to place your order. 2020 is sure to be a year filled with so many more wonderful and exciting firsts and innovations at our stores, so stay tuned. It’s the reason will are and always proud to be The Place to Go Fooding!
Abel Porter - CEO Fairway Market
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y a w r i Fa
S D FIN
NEW MILK ALTERNATIVES YOU’LL WANT TO TRY IN 2020
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First there were rice and soy milks, then almond and coconut came along. It seems like every day, someone has found a new food to turn into a creamy beverage. If you’re a non-dairy drinker, there’s never been a better time. At Fairway, our experts are always staying on top of the milk beat, bringing you an astounding array of the latest and greatest in this and many other categories.
THESE ARE THE NUT AND PLANT-BASED DAIRY ALTERNATIVES THAT WE THINK WILL MAKE A BIG SPLASH IN 2020. OAT MILK Oat milk has already made waves in the barista world—latte makers love this stuff for the way it produces a silky, velvety foam. Now, consumers are starting to catch on to its all-around wholesomeness. Thick and creamy with a gently sweet flavor that will remind you of cereal (in a good way), it fits seamlessly into any morning breakfast routine.
MACADAMIA MILK Macadamia nuts have a wonderful butteriness thanks to their high concentration of healthy fats, which translate into an absolutely delicious milk. This is the sort of beverage that you’ll have no problem drinking on its own. But it also works seamlessly as a replacement for dairy pretty much anywhere you need it—it makes creamy smoothies, silky soups, and brings out the flavor of coffee.
WALNUT MILK For something more adventurous, walnut milk brings its own toasty and deeply nutty flavor —it tastes like fall in bottle. Stir it into oatmeal and porridges for a deeply rich flavor or blend it into shakes and smoothies for a creamy roundedness. Walnut milk has plenty of nutritious benefits, too, like an abundance of omega-3s, iron, magnesium, and B vitamins.
PEA MILK Pea milk is touted as an eco-conscious choice: because it’s obtained from yellow pea plants, which are grown in rainy areas and require little to no irrigation, it has far less impact on the environment than nuts or traditional dairy. Plus, it’s rich in protein, iron, and calcium. And it definitely tastes perfectly delicious and creamy, with a lighter, skim-like consistency.
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POWER
SPICERS GIVE YOU THE POWER TO
STAY HEALTHY
We know you’ve heard about ways to maintain your good health by becoming power juicers and power soupers. But Rachel Beller, author and registered dietician nutritionist has written a book about how spice recipes can help you maintain a healthy mood and metabolism.
There are even spice blends that can help decrease the risk of illnesses like heart disease and cancer. She has created easy recipes that offer a fresh and totally different approach to spicing for holistic foodies and healthy eaters who want to improve their diets without giving up flavor.
Look for her new book, “Power Spicing: 60 Simple Recipes for Antioxidant-Fueled Meals and a Healthy Body”. Then stop at Fairway for all the ingredients that you need to add disease-fighting power to your daily meals.
Spice up your life and get the power to stay healthy.
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CHILI VERDE PERFECT FOR YOUR GAME DAY CROWD! SURE TO BE A CROWD-PLEASER, THIS RECIPE MIGHT TAKE A LITTLE WORK, BUT IS EVERY BIT WORTH IT AT THE END.
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Ingredients: Green Sauce
Chili
1 pound tomatillos, husked and rinsed
5 pounds pork shoulder, cut into 1 ½ inch cubes
2 green bell peppers, halved, stemmed, and seeded
2 teaspoons kosher salt
1 pound Anaheim chiles, halved, stemmed, and seeded
1 tablespoon vegetable oil
2 jalapeño peppers, halved and stemmed
1 large onion, diced
½ cup cilantro leaves and stems
½ teaspoon kosher salt (additional)
1 teaspoon kosher salt
4 cloves crushed garlic 1 tablespoon ground cumin 1 tablespoon ground coriander 1 tablespoon dried oregano 1 tablespoon brown sugar 1 cup chicken stock or water
Equipment: 6 Quart (or larger) slow cooker
1 cup crushed tortilla chips Juice of 2 limes A couple dashes of green hot sauce
Instructions: 1) Make the green sauce. Spread the tomatillos, Anaheim chiles, bell peppers, and jalapeño peppers skin side up on a baking sheet. Broil until they are blackened in spots (about 5 minutes). Flip the tomatillos and broil until they are browned on the other side and the skins of the peppers are blackened all over (another 5 minutes). Remove the baking sheet from the oven and let the pepper cool, then peel the skin and discard. Pour the contents of the baking sheet into a blender or food processor, including as much of the liquid as possible. Add the cilantro and the teaspoon of kosher salt, then blend until smooth, about 30 seconds. 2) Brown the pork. Sprinkle the pork with 2 teaspoons of kosher salt. Heat the oil in a fry pan over medium-high heat and brown the pork in two to three batches. Cook each batch for six minutes, browning it on both sides. Transfer the pork to a bowl with a slotted spoon to leave as much fat behind as possible. 3) Saute the aromatics and toast the spices. There should be 2 tablespoons of fat in the pan—add more oil or pour out the fat to get to 2 tablespoons. Add the onions to the fry pan and sprinkle with ½ teaspoon of salt. Saute the onions until softened and starting to brown around the edges (about three minutes), scraping occasionally to release the browned pork bits. Make a hole in the middle of the onions and add the garlic, cumin, coriander, oregano, and brown sugar. Cook until you smell the garlic and spices, about one minute, then stir in the onions. Add the chicken broth and green sauce and bring to a simmer. 4) Slow cook the chili. Transfer the contents of the fry pan to the slow cooker. Stir the pork, pork juices, and crushed tortilla chips into the slow cooker. Cover and cook on low heat for 10 hours, or high heat for 5 hors. 5) Serve the chili. Stir in the lime juice and hot sauce. Add more salt and pepper to taste. Serve with tortilla chips, sour cream, and more green hot sauce.
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GIVE THE GIFT OF GOOD TASTE
25% OFF ANY COOKING CLASS PROMO CODE: TCP25
BOOK A CLASS TODAY 125
IN-STORE OR ONLINE AT WWW.THECOOKINGPLACE.COM
Clean Field Farming™ – it’s how we ensure our purees are not only nutritious, but also wholesome and safe for every tiny tummy.
LEARN IT ALL AT
Our Teas & Botanicals flavors use delicious infusions of organically caffeinated green and black tea and organic botanicals like zingy ginger and refreshing mint.
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$ OUR NEW COOKING SCHOOL, ONLY AT THE BROADWAY & 74TH ST STORE
49 1 $
SAVE UP TO
50 EA
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INTRODUCING
OUR NEW
KIPS BAY CAFE Great news! We have expanded our Kips Bay café to include a Benihana and Haru Sushi, two iconic brands that offer up a wonderful fooding experience for our customers. We are thrilled to partner with such an amazing brand.
Here’s a little Q&A with our CEO, Abel Porter. How did this start? About six months ago Tom Baldwin and I had this idea and we are so happy it came to fruition in such a short amount of time. From beginning to end, both of our teams have worked very diligently in bringing the vision to life.
Why did you want to partner with Benihana and Haru Sushi? When you put three iconic NY brands together—Benihana, Haru Sushi, and Fairway--you create a great combination for a fooding experience. It’s a powerful experience and stays true to who we are as a company: The Place to Go Fooding!
What’s your favorite menu item? I love the eel sushi from Haru. I also like the shrimp, chicken, and beef combination bowl. My favorite Sur La Route item is the sticky bun and the new salad combinations are a great option for a quick and easy lunch.
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Fairway House Made
BAGELS In New York--a bagel-obsessed town, our bagels are among the best of the best. Handmade every day, all day, right here in your Fairway Market! The way bagels should be, but rarely are anymore. A baked-to-golden-perfection crust encases a full, soft inside that tastes so good you can eat it by itself. BUT Fairway bagels are even better with some smoked salmon and New York's own Ben's Cream Cheese.
New! Fairway
FULLY COOKED SAUSAGES Made by hand in the USA from animals fed a fully vegetarian diet and raised without antibiotics or added hormones. Available in two varieties: Mild Italian Pork and Chicken & Apple. 16
Fairway
SALAMI CHUBS Made with 100% vegetarian-fed pork raised with no antibiotics or growth promotants. Choose from Genoa, Uncured Pepperoni, Calabrese, Hot Chorizo, and Sopressata.
Fairway CHALLAH BREAD Baked fresh every day, our certified kosher hand-made Challah are one of a kind.
BUY A LOAF TODAY AND ENJOY THIS KOSHER TREAT! 17
WIN A NUTRANEXT GIFT BASKET HIGH QUALITY SUPPLEMENTS FOR A HEALTHIER LIFESTYLE
TEXT “NUTRANEXT” TO 70416 ENTER BY 1/23/2020 FOR YOUR CHANCE TO WIN!
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By texting “NUTRANEXT” to 70416, you are providing written consent to receive Fairway Market text messages. Message and data rates may apply. No purchase necessary. Text messages and information collected are governed by the policies available at 70416.mobi and fairwaymarket.com/privacystatement/.
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$
29 70 SAVE UP TO
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How Good Yogurt Gets Grown.
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$
99 3 $
SAVE UP TO
50 EA
All flavor, all plant.
Introducing Fairway’s
ESPRESSO & COFFEE LOVERS’ COL L E C TI O N S
Espresso Lovers’ Collection
Coffee Lovers’ Collection
Bold and freshly ground, our Espresso Lovers Collection gives you our two best options to wake up with.
Our Coffee Lovers Collection has three of our most popular blends: Colombia Supremo, Brooklyn Java, and Brazil. Brew the perfect cup with any of these. 21
*All juices are cold-pressed using high-pressure processing.
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49 1
$
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TRULY REGAL
RAISED TO BE THE FINEST TILAPIA IN THE WORLD
Each bottle is packed with meticulously-sourced ingredients that have been picked, squeezed, and coldpressed to preserve their natural flavors and nutrients.
As the world’s #1 producer of fresh, all-natural tilapia, we take great pride in the way we grow our premium fish. Raised from hatch to harvest in the pristine lakes of Honduras, our tilapia swim and thrive in the purest, most-natural conditions. No antibiotics or chemicals. Just the world’s finest tilapia—all-natural, healthy and delicious.
ALL NATURAL AND ANTIBIOTIC FREE FRESH AT THE SEAFOOD COUNTER
Taste the cold-pressed difference.
The Responsible Seafood Choice LIKE US ON
© 2019 Regal Springs Tilapia
© 2019 Evolution Fresh. All Rights Reserved.
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99
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50
49
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®
For over 40 years, Allegro has inspired with products that make food better and bring people together. Discover how our marinades add flavor and richness to every meal.
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Perfect for
Something New!
MadeWithMutti.com
*Source: IRI Infoscan year ending Aug. 2018 © 2019 Mutti USA Inc. Mutti is a registered trademark of Mutti S.p.A.
Cheeses from Spain SOLERA ROSEY GOAT Rosey Goat is a young semi-soft goat's milk cheese coated with fresh Rosemary. Soft and creamy in texture delicately punctuated by the aroma and flavor
ANDANZAS 12 MONTH MANCHEGO Made from sheep’s milk and aged for 12 months this Manchego develops a rich almond-like nuttiness and
of the Rosemary which subtly
pleasant gaminess
lends its personality to the
(think grilled leg of lamb).
cheese during aging.
Flavor is sweet & lingering with notes of caramel.
CARPUELA RAW MILK MANCHEGO Carpuela is a raw sheep’s milk, artisan Manchego made by the Gomez Moreno family who have been making cheese since the late 19th century passing their skills and cheese making techniques down to successive generations. Carpuela is carefully aged for 9 months to develop a rich flavor intensity that is bright on the palate with hints of grass and dried fruit.
SHREDDED GRUYERE
CAVERN LE GRUYERE AOP AGED 12 MONTHS
SLICED SWISS RACLETTE
FONDUE EXPRESS
ORIGINAL SWISS FONDUE 23
BREAKSTONE'S WHIPPED BUTTER SALTED & UNSALTED 8 OZ
2
89
$
SAVE UP TO
70
CHAUMES GOLDEN WASHED RIND CHEESE
PACIFIC ORGANIC BROTH
4
32 OZ
49
2 6
1.6 OZ
49
SOLA GRANOLA
EPIC BAR PERFORMANCE BARS
2 5
EPIC BAR MEAT BARS
2 5
1.9 OZ
11 OZ
4
99
$
1.5 OZ
SUNFOODS SUPERGREENS POWDER 8 OZ
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$ 24
59 5
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$
40 EA
LB
10 10
LARABAR
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$
200
1/4 LB
R.W. KNUDSEN JUST BLUEBERRY 32 OZ
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DR. BRONNER'S CASTILE SOAP 16 FL OZ
699
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3
$
50 EA
DR. BRONNER'S TOOTHPASTE 5 OZ
399
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350
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ECOLOVE SHAMPOO & CONDITIONER 17.6 OZ
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30 EA
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DANNON TWO GOOD YOGURT 5.3 OZ
BEE HARMONY HONEY
LOVE GOOD FATS BARS 1.38 OZ
13 OZ
2 4
1099
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134
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EA
DANNON DANIMALS SMOOTHIES 18.6 OZ 6 PACK
FARM & OVEN SNACKS 1.8 OZ
BIRCH BENDERS KETO PANCAKE & WAFFLE MIX
SIMPLY ORGANIC GUACAMOLE DIP SAUCE
10 OZ
4 OZ
2 4
599
199
2
$
89
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60
HOTEL BAR BUTTER QUARTERS
SALTED & UNSALTED 16 OZ
NATE'S MEATBALLS 10.5 OZ
SEEDS OF CHANGE BROWN BASMATI RICE
PLUM SAMMY JAMMY BARS
8.5 OZ
5 PACK
499
3
2 6
99
4
$
79
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120
$
EA
CHOBANI LESS SUGAR GREEK YOGURT 5.3 OZ
SKINNY POP POPCORN 4.4 OZ
2 6 VAN'S WAFFLES 18 OZ
449
SANTA CRUZ ORGANIC LEMON JUICE
THRIVE CULINARY ALGAE OIL SPRAY
32 OZ
5 OZ
3
6
99
49
ULTIMA REPLENISHER ELECTROLYTE POWDER
1499
4.5 OZ
44 FL OZ 4 PACK SAVE UP TO
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999
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$
78
CHOBANI LESS SUGAR GREEK CRUNCH YOGURT
ORGAIN ORGANIC NUTRITIONAL SHAKES
3.6 OZ
2 3
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EA
2 3
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78
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Handmade with Love to Nourish, Mind, Body and Soul.
NOURISH YOUR NATURAL BEAUTY
45 ON SALE NOW!
SO MANY WAYS TO GO FOODING! Our stores are just one way to shop Fairway Market's incredible variety. We also offer several convenient options for online ordering and delivery.
CLICK.
PICK.
ENJOY.
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LOCATIONS TO LEARN MORE ABOUT SPECIALS, SERVICES, CATERING AND THE LATEST NEWS AT YOUR LOCAL FAIRWAY MARKET, VISIT FAIRWAYMARKET.COM/STORES
CHELSEA 766 Sixth Ave. New York, NY 10001 646.676.4550
RED HOOK 480-500 Van Brunt St. Brooklyn, NY 11231 718.694.6868
STAMFORD 699 Canal St. Stamford, CT 06902 203.388.9815
KIPS BAY 550 2nd Ave. (E. 30th St.) New York, NY 10016 646.720.9420
GEORGETOWN 2149 Ralph Ave. Brooklyn, NY 11234 (718) 209-4560
PARAMUS 30 East Ridgewood Ave. Paramus, NJ 07652 201.444.5455
UPPER EAST SIDE 240 East 86th St. New York, NY 10028 212.327.2008
DOUGLASTON 242-02 61st Ave. Douglaston, NY 11362 718.423.2100
PLAINVIEW 50 Manetto Hill Road Plainview, NY 11803 516.937.5402
UPPER WEST SIDE 2127 Broadway New York, NY 10023 212.595.1888
PELHAM MANOR 847 Pelham Pkwy Pelham Manor, NY 10803 914.712.0011
WESTBURY 1250 Corporate Drive Westbury, NY 11590 516.247.6850
HARLEM 2328 12th Ave. New York, NY 10027 212.234.3883
WOODLAND PARK 1510 US 46 West Woodland Park, NJ 07424 973.339.5103
FA I R WAY M A R K E T.CO M
Prices are effective at Fairway Harlem, Red Hook, Georgetown, Douglaston, Pelham Manor, Stamford, Paramus, Plainview, Westbury, Woodland Park LLC holds copyright for content. Not responsible for typographical errors. Some illustrations are for design purposes only and do not necessarily represent items on sale. Sale items are limited to 4 offers per person unless otherwise noted.
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