Graphic Design Portfolio - Faishal Erman I.L - 2021

CREATIVITY

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PORTFOLIO BY:

FAISHAL ERMAN I.L

TOGETHER

LET’S WORK

2021

WELCOME TO THE GATE

At first let me introduce myself, i'm Faishal but people know me as "Feil" at my artwork mark on social media. Feil is visual designer who work on design things especially illustration project, didn’t mean that he can’t do graphic design things like brand identity but he just love illustration more.

Feil have self-taught power that will activate when he started love about thing, because he belive that “when we love a thing, we can be best at it”. In my spare time i love cooking things that maybe i can share my food to you all :))

TABLE OF CONTENT

2.

OPENING WORDS TABLE OF CONTENT

12.

ADARA COFFEE

3.

17.

RESUME

DJANGFUD

5.

DOMINOS PIZZA

24.

AHENSI 24/7

32.

ILLUSTRATION MINI PROJECT

37.

CLOSING WORDS

BIG PROJECT

DOMINOS PIZZA. LOGO PROCESS At this project i create Ramdhan sesional logo for Dominos Pizza that named “RAME-IN”, i make 2 optional logo for it but no approved then re-sketch for new logo ideas then approved after that. After making sesional logo i do create Key Visual for “RAME-IN” promo event that will be adapted to all advertising design like Youtube ads, Website banner, Printing Banner, Flyer, etc.

Tool : AdobePhotoshop Adobe Illustrator Work scoop : Internship Program Sesional logo Illustration project Key visual Project Periode : 2018

This alternative logo have a concept that “RAME” word can be visualize as “festival sign” and have neon light font that show crowded concept it self, but the client want “Ramadhan” concept more related to logo concept, that’s why it not approved.

Ramein - Alt.1

Ramein - Alt.2 This one have a concept of arabic font that mostly have dots on it but the looks too old for this campaign and not eye-catching to some people who saw it, so it was diclined too.

5.

PORTFOLIO 2021

BIG PROJECT | DOMINOS PIZZA

For third alternative after both ideas before was diclined finally i have idea that make my own font with basic sketch then create vector of it with some shadow to pake the logo pop up and make icon backgroud with mosque dome ideas but make it exclusive shape, for the color i use Dominos logo color with some shadow.

Ramein - Alt.3 - Sketch

Ramein - Alt.3 - Final work

6.

PORTFOLIO 2021

BIG PROJECT | DOMINOS PIZZA

LOGO IMPLEMENTATION Key Visual for “RAME-IN” campaign that i make for Dominos Pizza with sketching concept to make the promo icon more pop up to get the target audience, come with 2 color alternative but client choose green one for their final artwork.

Ramein - Key Visual

Ramein logo - Youtube TVC Lauched

7.

PORTFOLIO 2021

BIG PROJECT | DOMINOS PIZZA

Ramein KV - Lauched

8.

PORTFOLIO 2021

BIG PROJECT | DOMINOS PIZZA

ILLUSTRATION PROJECT Dominos Pizza as a Ogilvy client ask for illustration that will be printed on their wall at all Dominos store, with concept “Dominos Pizza invites crowd” .This project that i do for Dominos just end up at sketch step because my internship at Ogilvy end earlier before this project done.

Alternative sketchs

9.

PORTFOLIO 2021

BIG PROJECT | DOMINOS PIZZA

Illustration sketch - Alt 1

The concept of this alternative is cityscape that have some crowded place in it which every crowded place they have pizza party with Dominos Pizza, this concept is to show that Dominos Pizza bring crowded vibes.

10.

PORTFOLIO 2021

BIG PROJECT | DOMINOS PIZZA

Illustration sketch - Alt 2

This one have a concept of office workers that come when Dominos Pizza arrived to their office and all of them can’t wait to eat it.

11.

PORTFOLIO 2021

BIG PROJECT | DOMINOS PIZZA

ADARA COFFEE. LOGO RE-BRANDING This project i do for re-branding their brand to look more fresh than before, starting with proposing new ideas for their logo and after that i do sketching with some alternative that they can choose.

Tool : AdobePhotoshop Adobe Illustrator Work scoop : Freelance Project Brand identity Project Periode : 2019

New brand ideas

Logo sketch alt

Logo alternative

12.

Logo vector alt

PORTFOLIO 2021

BIG PROJECT | ADARA COFFEE

LOGO REVISION After proposing some logo ideas they rejecting all logo that have done and proposing their own ideas to be visualize, so i do sketch for the ideas that they propose and start digitaling all sketches to vector object with the rationale behind the logos .

Alternative sketchs

New logo ideas

13.

PORTFOLIO 2021

BIG PROJECT | ADARA COFFEE

Final logo that they choose for their logogram and they still want to use their old logo for Adara logotype, the visual that requested is just simple logo of their building shape.

Final logo

COMPLEMENTARY DESIGN After finishing all logo things i do create complementary design that need for their branding like t-shirt design, Menu design, Social media design, etc.

Menu

14.

PORTFOLIO 2021

BIG PROJECT | ADARA COFFEE

Packaging design

Loyalty Card

Window Sticker design

T-shirt design

15.

PORTFOLIO 2021

BIG PROJECT | ADARA COFFEE

Instagram post design

Element design stock

Visual Design stock

16.

PORTFOLIO 2021

BIG PROJECT | ADARA COFFEE

DJANGFUD. Tool : AdobePhotoshop Adobe Illustrator Camera

LOGO PROCESS

Work scoop : Resto Branding Brand identity Social media management Photography Videography Project Periode : 2019 - 2021

Logo that i made for this project is created from rejected logo stock that i own, but i still do some modification at some to make the meaning of this logo matched with brand ideas.

This brand wanted a logo idea that shows a restaurant selling food based on land (cow,lamb,chiken) and sea (fish,shrimp,squid,etc) animal, so i do make a lion tiger as land animal symbol and fish as sea animial.

Logogram transformation

Logotype transformation

17.

PORTFOLIO 2021

BIG PROJECT | DJANGFUD

The color palette I chose is vibrant colors that show the atmosphere of the food inside, so i chose Tosca and Orange color where Tosca have meaning of fresh igredients on our food and Orange have meaning warm,hug,togetherness because we have motto “costomers matter” that we always hear customers insight, complain or other things.

Final logo with color

Logo adaptation on black&white

COMPLEMENTARY DESIGN After finishing all logo things i do create complementary design that need for their branding like t-shirt design, Menu design, Social media design, etc.

Packaging plan mockup

18.

PORTFOLIO 2021

BIG PROJECT | DJANGFUD

Packaging sticker pack

Plastic bag design

Plastic bag that i use for Djangfud is transparant plastic with black screen printing, so we can use plain packaging for to Djangfud menu than we can press the packaging cost.

19.

PORTFOLIO 2021

BIG PROJECT | DJANGFUD

Packaging sticker pack

Drink cup design

20.

PORTFOLIO 2021

BIG PROJECT | DJANGFUD

New Drink cup design

After 6 months using old cup design i decide change it to a new cup design who have more unique looks with simple illustration from logo base.

Paper wrap design

21.

PORTFOLIO 2021

BIG PROJECT | DJANGFUD

Instagram post

22.

PORTFOLIO 2021

BIG PROJECT | DJANGFUD

Instagram story

“Ingredients” Photoshoot

Final looks of DJangfud store with logo sign that i painted manually with some printed sticker sign.

I still manage some of Djangfud social media untill now but it’s a part time job for me.

23.

PORTFOLIO 2021

BIG PROJECT | DJANGFUD

AHENSI 24/7 Tool : AdobePhotoshop Adobe Illustrator Camera Work scoop : Final Project of University Brand identity Copywriting Illustration Layouting Project Periode : 2019

BRAINSTORMING I took illustration book project for my final project, because at my intership program i was illustrator intern and agency graphic designer intern so for the theme i took “Daily life of advertising agency” thats why my book name is “AHENSI 24/7” The first step of this project is brainstorming with “Agensi Kreatif” keyword, so i explore them to many ideas branch that connecting to main keyword.

Brainstorming Ideas

24.

PORTFOLIO 2021

BIG PROJECT | AHENSI 24/7

Content reference

This is content reference for my illustration book project that connect to main idea which “Agensi Kreatif”.

For this project i took some copywriting from @overheadahensi post that relate with my project ideas and for illustration story telling i took reference from @designstudentdaily.

Illustration style reference

This my illustration style reference that i took from illustration childern book and pinterest, i love simple looks of illustration that makes people enjoy to look at.

25.

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BIG PROJECT | AHENSI 24/7

Infographic design

After finding content & illustration style references, i create infographic for a whole concept of my project so i have guidence idea to finish my project easier.

26.

PORTFOLIO 2021

BIG PROJECT | AHENSI 24/7

ARTWORK PROCESS This step is progress of my artwork when start to sketching final ideas to book layout, but when it’s get digitalize i will re-arrange some layout to actual size of final book.

Sketches that i make for this project to guide me arrange book layout, i do basic sketch on paper with actual size of final book and scan them to photoshop for digital drawing and coloring.

Book Sketches

27.

PORTFOLIO 2021

BIG PROJECT | AHENSI 24/7

At this step i do digital coloring with photoshop and combine 2 color on it after that i write some copywriting for this book in every pages and do finishing for final artwork

Artwork Coloring

28.

PORTFOLIO 2021

BIG PROJECT | AHENSI 24/7

Final Artwork Cover

At this step i do digital coloring with photoshop and combine 2 color on it after that i write some copywriting for this book in every pages and do finishing for final artwork

COMPLEMENTARY DESIGN The complementary design made for rising awareness to target market that i set for this project and they have two kind of design like social media & merch.

Social Media content

29.

PORTFOLIO 2021

BIG PROJECT | AHENSI 24/7

Product Merch

This additional merch for this project that i took visual from the book such t-shirt, tote bag, tumbler, etc.

30.

PORTFOLIO 2021

BIG PROJECT | AHENSI 24/7

MINI PROJECT

ILLUSTRATION

BLUE BIRD MAGAZINE This illustration i made for “Mutiara Biru” magazine that owned by Bluebird taxi. The project is making landmark maps illustration of some city.

32.

PORTFOLIO 2021

MINI PROJECT | ILLUSTRATION

INTEL COMPETITION This one of my best project even i didn’t won the competition but have put all my best on this work from looking references until coloring the artwork.

The main concept is Indonesia have many kind of beautiful endemic animal that the world must see and people being care of it to make them not vanish so our new generation can saw it.

33.

PORTFOLIO 2021

MINI PROJECT | ILLUSTRATION

PERSONAL PROJECT This artwork i do make illustration for some of my friends with various illustration styles but still have red line on every each artwork.

34.

PORTFOLIO 2021

MINI PROJECT | ILLUSTRATION

ASTRA MURAL COMPETITION

This project is mural competiton that i join in 2017, start with sketch selection and our team pass it, so next i do digitalize the sketch with color and start to painting the wall that located in Astra park.

Competition Awards

~ 1 Winner Astra Mural ~ Favorite Winner Astra Mural

35.

PORTFOLIO 2021

MINI PROJECT | ILLUSTRATION

CHILDERN ILLUSTRATION BOOK This project is my college task in illustration subjects that tasked to create illustration book and i choose childern book fot the theme because at that time i like to explore childern illustration style.

36.

PORTFOLIO 2021

MINI PROJECT | ILLUSTRATION

WORK SMART

THANK GOD

Hello There i'm faishal, Graphic designer who graduated from Binus University at 2019. As graphic designer i excel in illustration than other design fields, but i do happy to explore other design things. here i seeking for exciting opportunities in Graphic Design related areas.

I enjoy to connect with new people so If your company match with my experiences don't hesitate to reach me out and get in touch~

THANK YOU