The Dispenser | Issue 1 | Brewfitt

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DISPENSER

ISSUE 1

THE

FOD ROCKS IT HARD The iconic Hard Rock Cafe brand opened the doors on its new flagship restaurant in London’s famous Piccadilly Circus last month. Serving 32 dispense taps, FOD’s unique combination of coolers, 4Flow coolant and Cooltube heat exchange technology ensures optimum and consistent dispense temperatures to every tap across the venue.

The 1800SqM building has been completely transformed from a shop into the world famous themed restaurant with state of the art equipment including Brewfitt’s Future of Dispense system (FOD).

Maintaining beer quality at peak times, particularly under the high volume loads experienced by this type of venue, is something Hard Rock Cafe’s beer partner, Budweiser Brewing Group wanted to be confident of maintaining for their worldrenowned brands.

We are delighted that as part of our investment and work with the Hard Rock Cafe, we installed FOD by Brewfitt to ensure the best beer quality, minimal waste and potential for 6 week line cleaning routines could be established, saving valuable time and money without any compromise to our beers, which is paramount.

James Morgan, Head of Brands Dispense, UKI.

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01484 340800

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sales@brewfitt.com

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MR FITZ ARRIVES IN IRELAND

FANTASTIC REFRESHMENT

Following an inspiring showcase and tasting at London Olympia’s The Restaurant Show last year, Eamon McCusker decided that Mr Fitz Aqua Spritz would be the perfect solution for two of his unique cutting edge Belfast venues, AM:PM and Chubby Cherub. The installation initially went live in AM:PM earlier this year and after trialling all of the 28 botanically infused flavours available, Eamon was keen to see Mr Fitz Aqua Spritz installed in Chubby Cherub without delay.

So far the two sites have sold in excess of 1600 drinks and generated revenues of over £7,000 at a category bursting 85% Gross Profit per serving! A great investment for Eamon and a first for Mr Fitz Aqua Spritz.

NEW

Introducing One of the worlds most advanced in-line gas infusion systems, for enhanced drinks dispense. Utilising proven patented technology, Infuzer transforms beverages through the introduction of N2 or CO2 during dispense. • Compact design • Simple to install in a cellar, bar or within other dispense systems • Adjust gas levels to suit different liquids • Use with kegs or bag in box containers • Provides consistent perfect serves • Vortex Technology

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01484 340800

Applications: Drink Nitro Coffee Cocktails Beer Juices Water Any Beverage

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sales@brewfitt.com


FOD TAKES ON KEELE’S STUDENT UNION

MAGIC TAPS

Future of Dispense enters the exciting world of Student Union bars as Brewfitt partner with NUS to provide Universities with premium drink dispense.

Brewfitt are proud to be working alongside fellow Huddersfield company Magic Rock, supplying their fantastic branded tap handles. The two companies have had a close working relationship for some time and we’re always happy to get involved in their projects, especially as their artwork is so unique & interesting. “Previously the quality of our tap handles were inconsistent, Brewfitt were able to promptly source an overall muchimproved product. We’re delighted with the quality of the finished handles as well as the quick delivery. The Brewfitt team were professional, diligent and accommodating to our needs throughout the process.” Richard Burhouse, Founder & CEO

SUPERIOR QUALITY, RELIABLE, PRICE COMPETITIVE

Brewfitt have entered an exciting partnership with NUS, following a successful Future of Dispense trial at Keele University’s Student Union. NUS have been proactively looking for an alternative to other dispense systems on the market in the hope of allowing Student Union bars to enjoy the many benefits of investing in new technology. The 3 month trial at Keele Student Union, carried out earlier this year, drastically reduced the venues beer wastage by 50% and allowed them to implement a professional 3 week line cleaning routine. Mark Askew, Keele Student Union’s Bar

Manager, noted the products tasted “brilliant” and there was a significant difference in the venues wastage, following the Future of Dispense trial. Since completion of the trial, we have had a glowing testimonial in the NUS Insight Magazine’s May Issue and a successful NUS show in July. The Future of Dispense could be coming to a University bar near you...

BREWFITT REACH NEW HEIGHTS WITH RECORD BREAKING YEAR! After an energetic launch of Brewfitt’s online shop in May 2017, the innovative dispense solution supplier have continued their climb for success. Since the website launch, the shop has raked in an impressive:

1,300 Total Transactions 3,120 Total Products Sold Visit the website

www.brewfitt.com


MR FITZ AQUA SPRITZ LAUNCHES ON-TREND NEW FLAVOUR

FANTASTIC REFRESHMENT

Mr Fitz Aqua Spritz has expanded its innovative range of premium soft drinks with the launch of new Lemon, Yuzu & Turmeric flavour. Served using pure filtered water though a distinctive branded dispense system, Mr Fitz Aqua Spritz boosts both profitability and sustainability for hospitality businesses. The new Lemon, Yuzu & Turmeric drink is an on-trend blend of authentic flavours that brings the total number in the range to more than 25. Exotic in taste, and vibrant in colour and style, this latest addition features Sicilian lemons blended with Japanese yuzu citrus fruit, and invigorating extracts of turmeric. The new blend has been created to work as a sparkling or still long soft drink, meeting growing customer expectations that restaurants, bars and hotels will offer an appealing choice of adult soft drinks. It can also be served as a mixer with a spirit, and in dessert floats, mocktail and cocktail recipes. Similarly to the other botanically-infused flavours, it is served with pure filtered water from the bespoke Mr Fitz Aqua Spritz system, supplied by dispense specialist Brewfitt. The system is connected to the mains water supply and dispenses sparkling and still water, removing the need to store and serve water in disposable plastic and glass bottles.

YOUR BRAND HERE PLUG IN & DISPENSE

NO GAS IS REQUIRED

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01484 340800

The system also comes with premium branded glassware and exclusive drinks recipes. The combination of cost-effective dispense and premium serves can deliver a category-leading GP of 85% on soft drinks, and close to 100% on water. The choice of flavours across the Mr Fitz Aqua Spritz range enables operators to change their drinks menu quickly and profitability, according to the season, the weather, or simply the changing customer mix though the day or week. Mark Fenton, Head of Brand for Mr Fitz Aqua Spritz, said: “Our new Lemon, Yuzu & Turmeric flavour is already proving very popular with both consumers and bartenders. Across the range, we offer an unbeatable combination of current and classic flavours, with businesses using the system seeing the benefits of improved customer choice and higher margins. The eye-catching font drives interest, while the sustainability benefits of eliminating bottled water address a key environmental concern.�

Add additional tap points into your pub, bar or restaurant easily with a Lindr unit from Brewfitt. Perfect for professional cooling and dispensing of ice-cold beer, lager, prosecco and more! Available with or without bespoke branding, simply get in touch today!

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sales@brewfitt.com

Visit the website

www.brewfitt.com


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