10 Best Indian CEOs to Esteem in 2022 by Business Connect

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

www.businessconnectindia.in | Vol. 3 | Issue 5 December 2020 INDIA

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

Editor’s Note SPOTLIGHT ON THE QUALITIES AND ATTRIBUTES OF AN INSPIRING LEADERSHIP… We celebrate the undying spirits of the magazine and its evergreen resilience with a revived intensity. On that note, 10 Best Indian CEOs to Esteem in 2022 has been released to resonate with this fervour. It is an expansive issue that talks about the success stories of some outstanding CEOs asserting phenomenal leadership across the community in India. Via this edition, we would like to attest to the name the legendary CEOs have earned for themselves in their respective industrial space. The handpicked profiles of the leading figures featured here do perfect justice to the vision and direction of our magazine and we couldn’t help but recognize their scaling prominence across their respective industries. The CEOs featured in this exclusive issue have asserted the significance of relevance and excellence where the senior executives have been basking the glory of success with their thought leadership and intuitiveness. These tycoons have not only spotlighted the path of surging growth to their respective organizations but have also contributed to the country’s overall economy. Driven by extraordinary business dexterity, perseverant attitude and zealous attempts, the exemplary CEOs highlighted in this brand-new edition could be claimed to be the epitome of outof-the-box mindset for sure. Our squad of dedicated individuals co-created this extraordinary issue in an attempt to be an influential narrator of the entrepreneurial buzz and recognize the leading figures with a steadfast determination to make a difference to the world. The exhilarating sagas of different prospering leaders featured here have a motivational capsule to offer you all. Pushing our boundaries in terms of content to make our magazine more and more intersectional, we have always tried to bring out the best in favour of our global readership. In view of this, the enlightening articles about the achievements of some phenomenal CEOs will offer you suitable information as there is so much to explore and so much to ponder over. And the impassioned fervour of the CEO of Flitpay propelled us to highlight his vignette on the cover page. Under his sheer guidance, Flitpay has emerged to be a dynamic platform that has been specially curated to manage the cryptocurrency. His insightful approach to revamp the current scenario across the asset management industry has enlisted him among one of the most sought after entrepreneurs in the community. Do read out his full story to dive into the pool of phenomenal business insights and unique perspectives and let us know your precious views on it. At last, I take off with a sense of gratitude for all the admiration and cognizance showered upon us by our global audience. We will be back with an exhilarating read soon, till then, keep us in the ‘know’ how we are doing via your precious feedback and be extra cautious for your physical as well as mental health for comprehensive growth in any pursuit.

Kajal Dobhal Kajal@businessconnectindia.in

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Business Head ASHISH KUMAR

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Content

Flitpay A DYNAMIC PLATFORM TO MANAGE YOUR CRYPTOCURRENCY www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

16 Success Story Small Indian Start-Up to Becoming the FifthLargest Wearable Brand Globally

19 3 Horizons Pvt. Ltd. An epitome of intuitive leading style

26 Cuisine Ground-Breaking Business Trends For Food & Beverage Companies

AEC BIM Solutions Pvt. Ltd. A 2020 Start-up Embracing Success in BIM Engineering Design & CAD Solutions under the Hegemony of Kasim Vali Akumalla

28 DE-CIX India Transforming India Into A Digitally Empowered Society

30 Technology THE BEST ‘PLUG & PLAY’ Interview Microphones 2022

Group Hr Services Pvt Ltd Meet the Right Talent To Give Your Firm The Success It Deserves

KSP Inc. Steering the way to exemplary growth for KSP Inc.

38 Health Valuable Tips To Avoid Computer Vision Syndrome

Mercadeo Multiventures Pvt Ltd

Precise Testing Solution

Education

An Enthusiastic Woman Leader Delivering Integrated Marketing Solutions with Mercadeo

A Notable Technocrat Within The Software Testing Realm

56 Tourism

Xania Healthcare Pvt Ltd A Resolved Leader Dedicated To Betterment Of People

Education Has Put off Physical Classrooms and Shifted to Online Classes

5 Awesome Trips in India under INR 5000 7

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COVER STORY

Ashish Sangai CPO, Flitpay

Akash Bansal CEO, Flitpay

A DYNAMIC PLATFORM TO MANAGE YOUR CRYPTOCURRENCY rypto trading has become the latest hype across the globe explaining the exponential craze of the crypto currency world. Recent research reveals that there are over 100 million global crypto users who are estimated to be increasing by the end of 2025. Now, when the financial institutions have also capitulated to this surge with an affirmative mindset, the cryptocurrency ecosystem will be witnessing gargantuan changes. Recognizing the surging growth in the asset management industry, several institutions are straining every nerve to allocate appropriate capital in the most significant crypto on the planet i.e. Bitcoin. One such name here is Flitpay – a reliable and efficient cryptocurrency trading platform that avails effortless trading of major digital assets such as Bitcoin, Ethereum ETH, Ripple XRP, Bitcoin Cash BCH, USDT, INR and a lot more. It claims to be the world’s most secure and low-cost bitcoin exchange or other cryptocurrency trading platform that facilitates instant deposits/withdrawals with a 99.9% uptime. As a brainchild of the duo of founders - Akash Bansal and Ashish Sangai who possess a lucrative technological background, Flitpay is all set to stimulate growth in the space with its proactive and user-friendly interface, facilitating prompt transactions.

It all started in 2017 when a group of tech- enthusiasts developed the crypto product - a bitcoin wallet that allowed users to trade bitcoin seamlessly. As the government of India modified the regulations on the cryptocurrency exchange in 2020, the wallet was ameliorated for the exchange of more than 50+ coins & tokens. “Who isn’t fascinated by cryptocurrency? Our long-term vision is committed to allowing enthusiasts to trade, invest and benefit from the crypto space. We aspire to ensure such ease and efficiency in the crypto-trading process that should resemble the online shopping experience, inculcating cryptocurrency in lives of commonalities. For this, we have brought a few tech-laced solutions that will prove quite revolutionary in improving the overall investment process,” asserts the CEO, Akash Bansal. With Flitpay, the entrepreneurs intend to educate and allow people to get a better understanding of the advantages posed by cryptocurrency in our country. On that note, the adept team of professionals at the company has been toiling day and night to come up with a solution that is robust, scalable and swift that can even assist beginners to start with their investments.

THE INCEPTION STORY AT A GLANCE Hailing from the IT space, the duo of entrepreneurs began researching cryptocurrency out of curiosity in 2016. They began with developing a bitcoin wallet that attained a well-acclaimed reputation within 5-6 months only. While working on blockchain technology, they recognized the outstanding growth prospects here and decided to use their technology acumen in transforming the user- experience. At that time, Flitpay was outperforming the rest of the peers but when they decided to come up with their exchange in early 2018, the Indian Government imposed a statutory banking ban, propelling the venture to put all the services to a major halt. It was only in March 2020, when the ban was uplifted and Flitpay resumed its services utilizing its USPs.

Since then, both founders have been converging on developing effective solutions that can add some substance to the crypto businesses.

IN SYNC WITH TECH TRENDS AND MORE To help crypto admirers get the best-in-class security at almost negligible cost, the Flitpay application has a customer-centric facet that gives it a leading edge in the market. It has been integrated with advanced security techniques to provide 360-degree protection in the process of crypto exchange. In this direction, they are into leveraging the power of blockchain technology for effective offerings. For the leaders, the propelling force that allowed them to flag this area was the research on blockchain technology only. Back then, they deciphered the golden opportunities that the blockchain advancements can offer crypto space with, ergo, they decided to work on it diligently in future. Here, they have also partnered with some third-party tech- providers who will be adamantly assisting them in this drive. Moreover, their R & D facility has been committed to recognizing the tech- advancements. The R&D processes at Flitpay have been the motive force that gave a major boost to its growth and in future as well, this process will be facilitating better offerings in the space, asserts Akash. To get better insights into the crypto world, we conducted a freewheeling conversation with all the luminaries of Flitpay. Each one of them provided us with some valuable nuggets of industry knowledge and some food for thought. Some glimpses of the virtual meet have been mentioned below-

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

ASHISH SANGAI- CPO

BUSINESS CONNECT- INDIA HAS AN IMMENSE CRYPTO COMMUNITY, AND ESTABLISHING COMMUNICATION FOR MAINTAINING A RELATIONSHIP WITH YOUR TEAM IS INSTRUMENTAL. HOW DO YOU BRING THAT INTO ACTION? Ashish Sangai- We have an open-door policy in our office for all C-Suite executives. It gives us the approachability to initiate a relationship that delivers a fruitful result. I am dedicating my services as Product Manager, Marketing Manager, Content and Communication Manager, and Compliance Manager, usually sharing the meeting room for brainstorming ideas more productively on how we can be at the centre of the ground addressing the people of India.

BUSINESS CONNECT- PRIVACY IS A CONCERN FOR MANY CRYPTOCURRENCY ADMIRERS, AND SAFEGUARDING THEIR DATA IS CRUCIAL. HOW DO YOU MANAGE TO BRING ALL UNDER ONE ROOF? Ashish Sangai- Begin ahead of the curves is what makes Flitpay. We are in a constant phase of learning, improving, and implementing new technologies with high-end security features that help us secure the user- data. With timely system upgrades, we modify our security structures ensuring to leave no space for the illegitimate activities of malicious users.

BUSINESS CONNECT- WITH THE INTEGRATION OF NEW BLOCKCHAIN TECHNOLOGY, WHAT BUSINESS MODELS COULD BE ESTABLISHED BY YOU? Ashish Sangai-The future is blockchain. But as of now, there are no such plans. Currently, we are widely focusing on launching our token FLT with the already existing technology. In future, the tables might turn, and you might come across something unforeseeable.

BUSINESS CONNECT- DO YOU SEE THE INTERACTION BETWEEN AI AND BLOCKCHAIN FOR ADVANCING YOUR EXCHANGE TO THE PINNACLE? Ashish Sangai- We are dealing with the two major disruptive technologies, i.e., AI and blockchain. Although both are the two dice on the same board manifesting different numbers, the integration of AI in our system gives us an impeccable opportunity to solve user problems. Confidentially implementing AI and maintaining that trust and security using Blockchain-based models is pivotal. We have already started seeing that and looking for more profound and unforeseen results in future.

LALIT MOHAN GEMINICTO BUSINESS CONNECT - HOW DO YOU KEEP UP WITH THE LATEST TECHNOLOGIES TO SECURE USERS’ DATA? Lalit Mohan Gemini - From day one of development, we have aimed and implemented one such trading engine that is fault-tolerant and fast. We are improving our order matching algorithms every day to make it faster than the previous version. We don’t believe in implementing an already existing coding module as it is in our codebase so, we avoid using any existing module and even if we do use any we always modify it to suit our needs and to make it match our coding standards.

LALIT MOHAN GEMINI CTO

SHASHANK SINGH VP - BACKEND ENGINEERING BUSINESS CONNECT- HOW DO YOU KEEP UP WITH THE LATEST TECHNOLOGIES TO SECURE USERS’ DATA? Shashank Singh - With new tech coming up day in and day out, we try keeping up with it by studying and implementing everything and anything that can help improve the security of our user’s data. Always keeping ourselves a step ahead of the malicious users. Be it implementing a new type of database structure or a new type of API. We are in a constant phase of learning, improving, innovating and implementing new tech and security features so that by the time a malicious user understands a little bit our structures and schema, we have already replaced or modified it with something new.

SHASHANK SINGH

VP-BACKEND ENGINEERING

SUDHANSHU PORWALVP - FRONTEND ENGINEERING BUSINESS CONNECT - WHAT DO YOU THINK CONTRIBUTES TO THE SUCCESS OF THE FLITPAY APP? Sudhanshu - Our way of developing the frontend has always been keeping in mind the user experience and how we can make it easier even for a user who has no experience with cryptocurrency exchanges. As far as the tech is concerned, we needed to have something that can fit our needs to cope up with the tech we are using in the backend so we haven’t used an existing framework as it is, we have modified, improved and implemented our features that the said framework doesn’t support. We are constantly making changes to the existing structures and schemas of these frameworks, innovating to make it our own and to give an even better experience to the users.

SUDHANSHU PORWAL

VP-FRONTEND ENGINEERING 13

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if the user is not getting the outcome they thought before choosing us, then all our struggle to lead Southern Asia and making them use the disruptive technology that we foresee as the coming future is all vain. We provide a 99.9 percent server uptime rate, and this sets us uniquely apart. That was my answer for sales. If I talk about analytics, for instance, we have the last week’s new user base of 100, to which at least 48 per cent are the daily trading new users. What does this show? It shows that 48 new users are trading on Flitpay daily, meaning we have a potential contribution to the cryptocurrency industry in India.

BUSINESS CONNECT - FOR INSTANCE, IF THINGS BECOME AMBIGUOUS, HOW DO YOU (AS THE WHOLE FLITPAY) ADOPT THE THINGS CHANGING AT A FASTER PACE?

Abhishek- India is now the 3rd largest ecosystem for start-ups in the world. Looking at the data released by the government in 2018, there were about 50,000 start-ups with an expected YoY growth of 12-13 per cent. In 2019, there were 1300 tech start-ups launched. Significantly, the number of women entrepreneurs stood at 14 per cent in 2019, from 10 per cent and 11 per cent in 2017. Everyone is doing their job, and so we are. Answer in terms of the cryptocurrency . For now, the change is ambiguous. We are trying to enrapture our users with disruptive updates to make their trading experience steady and fast. For instance, we are the first in India to make our users eligible for the Practice Account, Instant Deposit and Withdrawal, and UPI Transaction. It is what we have in hand right now, and our efforts are to make the best out of the opportunities.

ABHISHEK TIWARI

HEAD OF PRODUCT & STRATEGY

ABHISHEK TIWARI HEAD OF PRODUCT & STRATEGY BUSINESS CONNECT- DO YOU BELIEVE THAT DEMOCRATISING PAYMENTS USING CRYPTOS IS A MORAL OPTION?

Abhishek - I believe that bringing a payment method or a financial system that not only criticizes pseudonyms but also gives space to transparency and disruptive adoption is the need of the hour. For instance, SpaceX announcement on a rideshare mission to the moon is the first-ever space mission fully funded by cryptocurrency, i.e., Dogecoin. And, such disruptive technology participating in space missions provides a solid rationale for believing in the decentralized future.

BUSINESS CONNECT- TAKING THINGS TO THE DRAWING BOARD IS EVERYONE’S IDEA. WHAT DO YOU THINK GIVES ACCESS TO THE NEW ROOM FOR AGGREGATED CUSTOMER FEEDBACK, ESPECIALLY IN INDIA?

Abhishek - We are still in the early phase of the development. See, even after five years of establishment, we are still developing. But to be in an astute state, the exchange still needs to pass the phase of leveraging aggregated customers. In India, people are not much open to being called in a session for discussion or feedback. Still, we have a set of people finding a better way to go at the centre of the ground, ask, and pen down the concern and proceed accordingly.

MANSI PATODI

HEAD – CONTENT & COMMUNICATIONS

BUSINESS CONNECT- DEPENDING ON A BUSINESS CASE, HOW DO YOU FIGURE OUT OR WHAT PATHWAYS DO YOU HAVE TO DEAL WITH IN TERMS OF ANALYTICS AND SALES?

MANSI PATODI- HEAD – CONTENT & COMMUNICATIONS BUSINESS CONNECT- HOW DO YOU DETERMINE THE STEPS THAT FOCUS USERS’ INTEREST IN AN UNDER DEVELOPING COUNTRY LIKE INDIA?

Abhishek - As of now, we are on the ground. And if you ask me what it would be 10 years down the line, my answer will be the same. We are an exchange for people. Moreover, a business indeed runs on profit but in the end, www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

Mansi- Keeping things aligned with the content in a 14

developing country like India is no cakewalk. You need to bring all facets under the umbrella before you decide to deliver something that is meaningful and also uniquely presented. We need to focus on user behaviour in India before coming up with the final copy. Moreover, content is no longer the same that we had in the mid-80s and early 90s. The tone has changed the delivery and the writing paradigms have also changed, making it a whole new approach for presenting who we are as a company or product.

JABEEN DAYARHEAD – COMPLIANCE BUSINESS CONNECT - CAN YOU MENTION THE ABILITY THAT HELPS YOU FIND AND FIX FLITPAY’S LEGAL, POLICY AND ETHICAL ISSUES? Jabeen Dayar- It is more of a dicey question that has come in my court. Well, with my past experiences, it’s all the game of educating oneself and industry research. There are many facets you need to pass by or make a mosaic combination for protecting the influx and company, working in parallelism for balancing both.

JABEEN DAYAR

HEAD – COMPLIANCE

MANISH DHAKAHEAD - LEGAL AFFAIRS BUSINESS CONNECT - HOW DO YOU ALIGN THE LEGAL RESPONSIBILITIES WITH THE COMPANY AND USER BEHAVIOUR? Manish- Keeping track of illegal activities and forgery is a quite challenging task. To resist such acts, we have developed a robust onboarding process where all the legal documents of a user are verified through our three-step verification process. Other than this, we keep conducting regular inspections of our user’s trade activities to prohibit unethical behaviour

MANISH DHAKA

HEAD – LEGAL AFFAIRS

RAKESH KUMAWATMANAGER DIGITAL MARKETING HOW IMPORTANT IS DIGITAL MARKETING FOR A BUSINESS NOWADAYS? Rakesh- Well, marketing plays a vital role in the success of a business. It has experienced a significant transformation and advancement in the era of evolving technologies, which we call digital marketing today. Through this evolved way, customers can be made and reached worldwide in a wide range. It has made things possible that were nearly impossible from traditional marketing techniques.

RAKESH KUMAWAT

MANAGER DIGITAL MARKETING 15

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Success Story

THE SUCCESS STORY OF Small Indian Start-Up to Becoming the Fifth-Largest Wearable Brand Globally

A LIFESTYLE BRAND The boAt company showcases itself as a lifestyle brand much more than a consumer electronics brand. The Lakme Fashion Week held in Mumbai in 2019 witnessed the models wearing boAt products as the only accessories.

boAt is no more a new name for anyone today! With its trendy and pocketfriendly concept and in multiple colors, the company has been able to win the hearts of lots and lots of people. Not only did it bring a change in the previous trends but also ensured to have a variety in its products.

Yes, this is about the music/audio devices such as headphones, earphones, earbuds, and speakers along with travel chargers and premium cables, and of course, smart watches. Bringing a revolutionary change, the company boAt Lifestyle has already earned a name for itself. It was in December last year that boAt placed India in the fifth-largest position globally in wearable brands.

AMAN GUPTA Founders, Boat

SAMEER MEHTA Founders, Boat

About The Founders Aman Gupta and Sameer Mehta are the ones who came up with the brilliant idea of launching the boAt company and they implemented it in 2016. The Delhi-based start-up is famous for its stylish electronic brands. Aman, a co-founder knew the electronics trade to a good extent. He had contributed three years of his in the family business from 2007 to 2010. Aman had work experience in Citibank from 2003 to 2006 post completing the Chartered Accountancy course. In 2010, he went for an MBA at the Indian School of Business. Later on, he saw himself working at KPMG and then JBL (electronics and gadgets), and came the turn of product management. As he used to identify the right products for the domestic markets, his experience and expertise helped him to a great extent in the case of boAt. Aman said once they don’t sell their products as electronics only. They sell them as lifestyle accessories. They are trying to portray that their products are eligible enough to be a part of everyday fashion.

IN THE OPINION OF SAMEER “We are like Zara of electronics, not highly-priced like luxury brands or cheap like Chinese products.” Sameer started his career at Redwood Interactive, he was the owner of the company. He acquired a bachelor’s degree in the subject commerce from Narsee Monjee College of Commerce and Economics.

THEY BEGAN WITH A CAPITAL OF AROUND 3 MILLION. THE TAGLINE OF THE BOAT COMPANY The tagline of the boAt company is ‘Plug into Nirvana’. The literal meaning of the word ‘Nirvana’ is a place of perfect peace and happiness, like heaven. It is quite understood that the company wants to convey that by using any of the devices, one would have a feeling of peace and happiness. 17

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THE BOATHEADS & #HIGH5BOATHEADS The company shows its concern and connectivity with the customers by calling them ‘boAtheads’. In other words, anyone who starts using a boAt product is termed as a ‘boAthead’. boAt has completed five years of its inception and therefore, it comes up with the term #high5boAtheads.

The Role of Investors & Marketers The success story of boAt incorporates the investors and marketers too. First of all, boAt identified the needs of the customers. First of all, after coming to know that the previous products were not in a good look, it ensured beautiful designs and eye-catching colors for its products. Then, changing the products according to the demands of the customers, moreover, the role of investors and marketers also has been remarkable.

It was in 2018 that one of the investors Kanwaljit Singh of Fireside Ventures invested 60 million in the company or to the success story of boAt. He was fascinated with the founders’ abilities to target the right audience and look for the right quality. In April 2021, Qualcomm Ventures invested INR 50 crore in the company at a valuation of INR 2200 crore. The partners of boAt are TATA CLIQ, Paytm mall, BIG C and many more.

THE PRODUCTS & COST-EFFECTIVENESS boAt at first brought the indestructible Apple charging cable and charger, the second product incorporated the audio range with earphones. Those were termed as ‘BassHeads’. 2018 witnessed the launch of speakers and 2019 saw the soundbars and home-audio systems. The products also are seen in wireless forms. The founders kept in mind that their products are cost-effective. THE 35-MEMBER TEAM AIMS AT LISTING ITSELF FOR IPO NEXT YEAR The two-member team has got converted into a 35-member team now. boAt aims at listing itself for IPO early next year. It is planning to raise $500 mn (Rs. 3500 crores) at a valuation of $1.4 bn.

The net worth of the boAt company is Rs.700.44 crore approx. Be it a picnic or a salary hike, boAt is ready to be with you. www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

Sandeep Kumar Kathpalia An epitome of intuitive leading style Kajal Dobhal | Business Connect

THE MISSION STATEMENT

Sandeep being the founding head has set the mission for his venture to build it a world-class real estate development company with keen specialization in residential, commercial and retail real estate development. His venture will continue to serve services with highquality standards, professionalism, ethics and integrity of the course. And with customer-centricity at the core of its business functions, Sandeep has envisioned better prospects in favor of his company.

Sandeep Kumar Kathpalia

Founder & CEO

ailing from a small village, Sandeep always aspired to become a leader since his childhood. His eager beaver attitude always made him stand out from the rest during his academic years. For him, winning was never the priority but learning definitely was! This outlook has been the steadfast foundation of Sandeep’s thumping success today. The journey began from zero ground level and harnessing the power of passion, he gradually scaled the ladder of success. But, he lends great credence to his very first establishment- 3 Horizons Private Limited for the great heights he has witnessed so far. “As we all know there is no big company that could be claimed to be good but have no employees at all. An adept team syncing with your business objectives is crucial for entrepreneurial success. Only a brilliant team could create a brilliant product and this is the success mantra for 3 horizons Pvt. Ltd. I avidly believe in one philosophy that says never compromise in terms of hiring the right kind of professionals. Just hire the experts and give choices to the clients,” affirms Sandeep. Being the CEO, he has kept an adamant focus on the knowledge, skills, abilities and behavior of his team while specially curating an impassioned and genuine staff that fulfills his expectations. This has been the reason behind the recognitions showered by different companies acknowledging the outperformance of his venture. Lately, 3 Horizons has been awarded the Certificate of Excellence by Mahindra Luminare, speaking of the impact scale created by his venture across the real estate development space.

“We put an earnest effort in understanding the aspirations and expectations of our clients. We believe there is no joy greater than customer’s happiness and satisfaction,” reveals the leader. ASSERTING THE SIGNIFICANCE OF FORECASTING

When asked to unveil the importance of forecasting in helping a CEO make better decisions, Sandeep states that it heavily aids in identifying the demand and supply in the market. Also, in order to provide growth assumptions for residential property values and investment return that supports financial evaluation, lending investment or development decisions for the respective clients, forecasting proves to be an impeccable tool. No doubt, market forecasting ensures leaders with proper guidance to sail through the tide effectively and make a steadfast decision to improve business performance.

seems like reading a book, no one can’t stay on the same page for too long and forever. He suggested to fellow business leaders to keep up with their passion and never give up on their respective dream.

FUTURE ENDEAVORS

Continuing to be a leader in the community is what Sandeep has been determined to do for the upcoming years. He wishes to be recognized as an exclusive real estate consultant across his respective space. To sum it up, he strives to be an influential leader who could be a true inspiration to others in the best possible way.

AN INSPIRING MEMO “The first thing that comes to mind is that we are all capable of achieving greatness. We need to believe in ourselves and not be discouraged by our past. The second thing is that we need to do what we love and love what we do. If you’re not doing something you’re passionate about, then it will be difficult to stay motivated. The third thing is that we’re not alone. We need to surround ourselves with people who are like us, who push us beyond our boundaries and improve our overall persona.” Sandeep Kumar Kathpalia(CEO)

THE LUMINARY’S PERCEPTION OF SUCCESS

“Success is a journey, not a destination. I never dreamed about success, I worked for it,” Sandeep enunciated. He claims that to be a successful business owner, one must learn that rejections and failures are not personal. One must learn to face failures while carefully analyzing the loopholes alongside avoiding any repetition of the same mistake again. And above all, one must learn to enjoy both the phases- success or failure- as it 19

Mahesh Kumar Kathpalia Director

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

COMPANY

CLIENT NAME

DESIGNATION

3 Horizons Pvt. Ltd.

Sandeep K Kathpalia / Mahesh K Kathpalia

Founder & CEO / Director

AEC BIM Solutions Pvt. Ltd.

Kasim Vali Akumalla / Razia Akumalla

CEO & Managing Director / Co-Founder, HR & Admin Director

Conceptualise

Vineet Baveja

Founder

DE-CIX India

Sudhir Kunder

Country Director- India

Flitpay

Akash Bansal

CEO

Group Hr Services P. Ltd

Ayush Agrawal

Founder & CEO

KSP INC.

Puneet Bery

Founder

Mercadeo Multiventures Pvt. Ltd.

Khushbu Soni

Founder & CEO

Precise Testing Solution

Vikash Kumar

CTO & Founder

Xania Healthcare Pvt. Ltd.

Nirupam Kumar

CEO

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

AEC BIM SOLUTIONS PVT. LTD.

A 2020 Start-up Embracing Success in BIM Engineering Design & CAD Solutions under the Hegemony of Kasim Vali Akumalla Puja Bhardwaj | Business Connect “Having the ability to forecast what could happen in a few months or even years from now, and prepare for the possible outcomes, is one of the most invaluable characteristics of a CEO”, the CEO & Managing Director of AEC, Kasim Vali Akumalla shared when asked about the significant quality of a CEO. June 2020 marked the founding month of this incredible venture, incepted to provide innovative & sustainable Engineering Design & BIM Solutions to the clients globally by leveraging the latest technology solutions from Autodesk and others. The brain behind the brand, Kasim Vali Akumalla holds over 20+ years of combined experience in the AEC Industry, dedicated expertise in BIM Implementation & digital transformation on construction projects. Kasim’s unique entrepreneurship skills became the main supporting force in establishing AEC BIM Solutions and delivering even the smallest solution with utmost dedication and in the best possible manner. He is known to bring a fresh approach to the overall functioning of the company to keep its Innovativeness, Sustainability, and refined quality assurance. At AEC, Mr Kasim guides the project teams on different International and domestic projects along with working directly with the project managers and client team in coordinating the BIM strategies and workflow of the project teams and consultants throughout each phase of project development. His proficiency in Design Development, Construction Documentation, Services Coordination let him support the production part also. In addition, the visionary provides his support to the marketing and business development team and those involved in Project Bidding.

SOURCE OF INSPIRATION

As a passionate Building Services Consultant, the visionary loves bringing visions to reality. Working in several offices for over 20+Years he has always been keen to create something new by applying new technologies to projects. As BIM appeared in the industry, he saw it as a chance for him to combine his digital mindset with the ambition to design the built future.

“

Life is too short to learn from your own mistakes. So, learn from others.

”

Ambitious as this goal may be, a continuously growing team with different backgrounds and an alliance with strong partners ensure that the idea becomes a reality. The seed that was sown with 2 people last year in Hyderabad, has grown well and become a team of 35 professionals, with many years of professional knowledge from the construction and planning industry. It is rapidly growing within the time span of 9 months with Geography of projects covering from USA, UK & India with the turnover crossing Twenty Million for the FY 2021-22 till 3rd Quarter.

HICCUPS FACED BY C-SUITES

1. Global Recession/Slowing Economic growth – Driving growth is the only way to continue to scale our business success. To continue expanding our operations we are getting little creative and working a little bit harder by implementing a few below: • Step outside our comfort zone in order to revive our business and drive growth during tough times. • Reconsidering our business’s pricing model • To overcome business stagnation, we introduce new services to the market rather than going through the entire process of the new development process and offering new service variations.

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

KASIM VALI AKUMALLA

CEO & Managing Director

“Rising above the competition in its implementation of BIM, AEC BIM Solutions has raised the bar by offering centralized, integrated, consistent, and reliable services that have incorporated technology-led offerings such as detailed 3D BIM models, Quantity Take-Off, 4D Time/ Scheduling-Simulation of Construction Sequence, 5D cost Estimation and 6D Facility management, Point cloud Scan to BIM, BIM Automation, Digital Fabrication, Fabrication /Spool drawings for accurate Onsite or off-site prefabrication, Cobie date for the facility Management”, he further added.

SIGNIFICANCE OF R&D FOR AEC’S GROWTH

RAZIA AKUMALLA

Co-Founder, HR & Admin Director

• •

Lower Overhead operating costs Improved our online presence

2. Attracting and retaining top talent – Attracting and retaining top talent has become increasingly challenging over the past few years. We are proud to say we have had a 0% retention since our inception. Key points we consider in retaining our talent are: • Offering competitive pay • Unique benefits (Employee appreciation through special benefits/perks) • Focus on Diversity (creating a more diverse company culture) • Offering remote workforce • Healthy work-life balance • Investing in training & development of our employees to enhance in the careers 3. • • • •

Lack of Skilled workforce Training of our existing employees Adaptability – applying workforce skills in a different way Re-evaluate our recruiting practices Investing in new technologies

4. • • •

Lack of Diversity Mentoring opportunities Promoting the teamwork Priority inclusion

5. Mismatch of current talent and future strategies • Creating ownership opportunities • Avoiding the “Purple Squirrel” syndrome • Using LinkedIn’s Talent • Using a Referral based system • Hiring for Values and Training for skills

THE EMERGING TRENDS & THE ADAPTION

“We use Autodesk® Building Information Modelling (BIM) to design & coordinate projects for many of our clients. BIM is an intelligent 3D model that allows the team to better visualize a design, resulting in improved coordination and decision making”, asserted Mr Kasim.

R&D is an important part of the AEC’s operations that seeks knowledge to develop, design, and enhance its services, technologies, or processes. As they are in the initial phase of the startup and growing day by day they are in the early stage of development.

THE BALANCE BETWEEN SUCCESS & FAILURE

Mr Kasim believes that with one hand we cannot clap. But when you join hands together, we can make a big round of applause. Similarly, Balance = Success + Failure When he faces a failure, he tries to analyze the causes and note them down, and makes sure the mistake is not repeated in the future. And when he gets successful, he enjoys that moment with full energy. He does not keep a drop of enthusiasm left in time.

THE SECRET BEHIND THE AEC TEAM’S MOTIVATION

Employee motivation is key to overall success! The management team at AEC keeps their employees motivated by having open communication with their staff, maintaining an agile work environment, and at least by providing incentives or rewards for the completion of certain goals. “Making their jobs both gratifying and fun is sure to boost employee motivation”, apprised Mr Kasim.

AEC’S VISION & THE BIGGEST ACCOMPLISHMENT

Their vision is to provide superior specialty consulting services to the clients by delivering the world’s most innovative solutions and to be the world’s best engineering company in the eyes of their customers, communities, and people. It is a DPIIT certified startup andrecognized as a start-up by the department for the promotion of Industry and Internal Trade (DPIIT) working in the Construction Industry and New-age Construction Technologies Sector. AEC BIM Solutions has been awarded a prestigious datacenter project which is the largest FDI in India covering project area of 12,29,287 sft &9,29,400 sft. Also, under a closing discussion of a 380+ Acres Infrastructure development international project, works are yet to be started in early 2022 where AEC team will be working on the Engineering design & BIM deliverables.

BOOMING ON THE WAY

AEC is constantly increasing their client base in the USA, UAE & UK, now they are planning to expand its physical presence in these countries in 2022. Simultaneously, given India’s immense potential in the growing BIM market AEC is prepared to grow its physical operations across Pan India especially in highly developing regions. The way forward for this is by adopting the latest trends shaping the future of BIM including Internet of Things(IoT), Augmented Reality(AR), Additive Manufacturing(AM) and 3D Printing, Integrated project delivery, Energy modeling for reducing the carbon foot print, digital twins, Artificial Intelligence(AI) and 3D printing for building construction. 23

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August 2019

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

Cuisine

Ground-breaking Business Trends for FOOD & BEVERAGE Companies There is always a change of preference, that’s a human nature where people often get bored with choosing the same kind of meal every day. Bold flavors and meal-replacing snacks are always at the lead when it comes to food preferences, health, and wellness, immunity-boosting food. Consumers are more often nowadays, looking forward to nutrition-packed foods. An increase in the demand for healthier, quality frozen food products to fit in with changing lifestyle, more importantly for the maturing millennial generation who are busy in making a balance between a healthy family and career. The millennial consumers are more “clean eaters” than any other generation and intend to have a strong interest in what they are eating, how is it made, and by whom. Today is a generation that lives in a world where they can instantly access to information and if the consumer is unable to understand or find out about how a product is made and what is it inside it, they simply choose to leave it behind and switches to alternative products made by companies that have a more convincing and genuine commitment to sustainability and improvement of the environment.

Safety, Sustainability, and Transparency is all that matters Consumers are more into demanding information about the food they eat, food safety is the main thing food and beverage industries focus on and it is now costing billions each year. The industry finds it more important to pinpoint safety issues immediately; from the people who are growing to the manufacturer, distributor, and beyond. The food companies need to be more focused on waste reductions as the consumers are more into demanding sustainable, transparent production and packaging in the products they purchase. As per the customer’s demand, the quality control and safety of the food products must be at the top.

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

The Constant Rising Costs and Increased Ambiguity Growing uncertainty in the marketplace is a matter that is faced by the food and beverages company. Some companies of food may look for smaller warehouses that can manage supplies, but the rising storage costs may be prohibitive. Another uncertainty that includes here is increased labor costs and tightening workforce challenges. The companies are also facing issues with on-time delivery due to the ongoing truck driver shortage.

Innovation and Variation Purchasing has vast availability of products, with so many different products that are available for the purchase in a crowd of channels like starting from in-store, farmer’s markets, online, social media, and more. The product innovation and differentiation are considered to be important in the food and beverage companies. Creating some solutions that would meet consumer preferences around sustainability such as edible packaging will be on the growth. The innovative way to automate repetitive processes that provide good opportunities for businesses in the matter of improving production, back-office processes, supply management, fulfillment, and delivery. Adding to that, using acquired consumers and business data for better business decision-making will be implementing a comprehensive digital strategy.

Merger and Acquisitions Companies looking forward to spreading their investments across smaller brand acquisitions in accordance to round out product and geographic portfolios versus investing in their own research and development to help in saving time as well as money and reaching new customers. Private Equity (PE) companies that have operated in the consumer brand space will have a need to adjust their strategy along with looking for deals further down the market. The companies will even take on acquisitions in segments that have better prospects as a salty snack food, snack bars, cookies, and ready-to-eat meals, even if they are outside their traditional business.

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

DE-CIX India

TRANSFORMING INDIA INTO A DIGITALLY EMPOWERED SOCIETY. Indranil Roy | Business Connect

uring the epidemic, the function of the Internet Exchange grew crucial since the majority of India’s employees worked from home. The Internet became vital for smooth communication, and traffic and data demand skyrocketed. Internet Service Providers were able to accommodate this surge in demand only because of the Internet Exchange. And when you talk about Internet Exchange, DE-CIX India tops the charts. DE-CIX India is powered by DE-CIX, the operator of the World’s largest Internet Exchange in Frankfurt (Germany), with 11 terabits per second of data throughput. DE-CIX India is a Data Centre and Carrier Neutral Internet Exchange with a nationwide licence and the only legally Compliant Service Provider in India.DE-CIX India operates four Internet Exchanges in India, including Mumbai, Delhi, Chennai, and Kolkata. Internet Exchanges are critical for a growing country like India, which has the world’s second-largest population yet has poor landline Internet penetration. As more consumers want Fast, Reliable, and Consistent Internet connections at home to satisfy their leisure, business, and educational demands across many devices, offering high-quality connectivity is vital, and Internet Exchanges play a crucial role in this.

SUDHIR KUNDER Country Director - India

DE-CIX India connects a large number of Networks, SMEs and Enterprises in all major metropolitan areas, allowing Indian networks to keep Internet Traffic Local. Due to the Unavoidable circumstances, India was placed under a rigorous nationwide lockdown. Because of the inability to move freely, individuals were compelled to rely on the Internet for the functioning of business, education, and leisure. As a result of the increased data consumption, there was a significant surge in internet traffic, resulting in the problem of bandwidth inefficiency. This unexpected increase in consumption has provided a significant challenge for the Indian telecom sector.

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

Those who consider the long-term effects of their actions are more likely to be successful leaders.

Sudhir Kunder - Country Director at DE-CIX India, steers “In these difficult times, the least we could have done was ensure that your internet speed was not limited, and for these reasons, we worked to the best of our abilities to build World Class Interconnection Infrastructure that includes four exchanges and fifteen data centres. We created a Single Interconnection Access Point that allowed for Internet and Cloud exchange, and as a result, we were able to connect 480+ networks both locally and internationally. “

WHAT MAKES DE-CIX INDIA THE WORLD’S MOST TRUSTED INTERNET EXCHANGE PLATFORM

Good companies can be found all over the place. Whenever they promise to complete a task, they deliver exactly what they promised. They respond to questions when a customer calls. They provide solutions to problems that arise. They’re perfect in every way. The best companies are proactive. With their customers, they are able to respond to their concerns. Rather than waiting for problems to arise, they offer solutions up front. There are numerous reasons why DE-CIX India is recognised as a great company throughout the country. In four years, DE-CIX India has grown into the country’s Largest Internet Exchange, focusing on providing Premium Interconnection Services and operating a wide range of Carrier and Data-Center Neutral Exchange, as well as interconnecting a large number of ISPs, CDNs, OTT players, DNS root servers, National and International Telecom networks, and Social Media Networks in all major markets.

MEET SUDHIR KUNDER, THE MAN WHO HAS MADE AN IMMENSE CONTRIBUTION TO DE-CIX INDIA’S SUCCESS.

The best leaders are familiar with a variety of leadership styles and can switch between them as needed. Sudhir has always been drawn to positions of leadership because he has great ideas and a desire to put them into action. For the past 27 years, he has worked in a variety of industries, including

As the operator of the World’s Largest Interconnection Platform, we are responsible for maintaining our customers’ faith in the Internet. We undertake a lot of market research and surveys and publish them for the ecosystem’s consumption. With the help of numerous research and surveys, we are constantly working to provide our clients with the most cuttingedge technology available in the industry.

telecommunications, FMCG, Retail, and Information Technology. He formerly held top positions in business, operations, marketing, and sales at Sify Technologies, Tata Communications, and Bharti Airtel. Sudhir graduated from KC College with a Master’s Degree in Management. Furthermore, he has taken leadership training and certifications from IIM Ahmedabad and Tata Management Training Center and has a Black Belt Six Sigma course to his name. Situational Leadership is one of the essential aspects that have organically emerged in his leadership style, in which he plays the roles of an innovator and/or an activator depending on the scenario.

“I feel that people are the most important element, and I respond accordingly. This has improved my capacity to work with team members and stakeholders, as well as make difficult decisions” Having accomplished so much in his life, his perspective on workplace success is that leaders must use their clear sense of purpose and commitment to motivate and influence the people around them. It necessitates leaders shifting their emphasis away from themselves and onto the people they serve. DE-CIX India has received several distinctions for the efficiency and speed that it brings to the world of the internet. Here’s a glimpse of its accomplishments: •

DE-CIX India is the Largest Internet Exchange, with 480+ Connected

Networks including 45+ CDNs from India and SAARC countries. •

DE-CIX Mumbai became the Largest Internet Exchange in the AsiaPacific Region amongst 153 IXs in 29 countries

•

DE-CIX was honored as Best Internet Exchange Operator

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DE-CIX India is India’s first Internet Exchange to implement IRRDB filtering

•

DE-CIX India has the highest uptime, setting a global standard

•

DE-CIX Mumbai was named one of Capacity Media’s Top 10 Players Contributing to the Digital India Vision’s Goal of Transforming India into a Digitally Empowered Society.

•

DE-CIX India announces access to Oracle Cloud via FastConnect

•

Zoho Corporation Joined DE-CIX India

•

Global Achievers Award 2021 “The Fastest Growing Interconnection Platform”

•

The Global Hues awarded “DE-CIX India - Brand of The Year 2021” in the Internet Exchange Category.

CONCLUSION

Prime Minister Narendra Modi outlined the goal of Digital India as a critical initiative to transform India and bridge the digital divide after he was elected in 2014. This larger narrative was intended to be supplemented by other initiatives such as Start-up India and Skill India. Digital India is not only empowering people, but it is also creating jobs and encouraging entrepreneurship, according to actual data. Providing an uninterrupted internet connection, DE-CIX India is an important pillar in the construction of a digitally strong nation.

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

Technology

THE BEST

‘PLUG & PLAY’

Interview Microphones 2022 Effective Interviewing is a difficult task. Before your guest walks into your studio or office, you must have done your homework, written down all of your questions, and practiced them. Naturally, a podcast producer can assist you with this. However, once the recording has begun, it is up to you to ensure that the interview runs successfully. It’s also crucial to make sure you’re recording every word your client or guest says in highquality audio. But how can you be sure you’re hearing a clear voice throughout the interview? An interview microphone is a solution. But what distinguishes an interview microphone from your present microphone? What are the finest mics for interviews?

OMNIDIRECTIONAL MICROPHONE

The prefix “Omni-” is derived from Latin and signifies “everything.” An omnidirectional microphone collects sound equally from all directions in this manner. This implies that the signal is recorded with the same intensity regardless of whether you’re in front, behind, or on one side of the mic. In cases when sound must be detected and captured from several directions or places, the Omni microphone is always a good choice.

CARDIOID MICROPHONE

The polar/pickup pattern of a cardioid microphone is unidirectional cardioid. It is most sensitive to noises that are on-axis (where the mic “points”), is 6 dB less sensitive to sounds from the sides, and has a null point at the back. Cardioid microphones are renowned for their directionality and rejection of unwanted noises from behind them. Cardioid microphones are employed in situations when sound must be taken up from the front, sides, and back but not from the back. A musical performance, for example, may have a vocalist in the front, a band performing instruments on the sides, and the crowd of spectators behind.

BEST ‘PLUG & PLAY’ INTERVIEW MICROPHONES 2022 BLUE YETI USB MICROPHONE • • • • •

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

Connector - USB, 3.5 mm Jack Hardware Interface - USB Audio Wattage - 0.13 Watts Colour Screen - No Hardware Platform - Pc

• • •

Power Source - Corded Electric Voltage - 5 Volts Item Weight - 1 kg 450 g

Mac computers, it combines professional-quality sound recording with the ease of plug-and-play USB connectivity.

MAONOAU-903 PORTABLE USB MICRPHONE

A 3.5mm headphone connector on the microphone lets you listen to what you’re recording in real-time, with no latency delay. With the provided USB cable, just connect Yeti to your computer’s USB port, calibrate it with your operating system, and you’re ready to record. Yeti is a self-contained vehicle that does not require the use of a driver.

• • • • •

MAONO 903 USB Microphone is ideal for podcast, meeting, video call, live stream, casual voiceover, and vlogging and comes in a back-pack compatible size that can be simply tucked away and carried anywhere.

FIFINE K678 USB Podcast Microphone • • • • •

Brand FIFINE Colour - Black Connector - USB Type-A ConnectivityTechnology - USB Power Source - Corded Electric

MAONO AU-902 USB CONDENSER PODCAST MICROPHONE • •

This USB-connected microphone can be directly connected to a laptop or desktop computer. On both Windows and • • •

Brand- MAONO Colour - Black Connector - USB Connectivity Technology - USB Power Source - Corded Electric

• •

Connector - USB Connectivity Technology - USB Power Source - Corded Electric

Brand - MAONO Colour - Black

Power Source - Corded Electric Compatible Devices - PC, Desktop, Smartphone, Mac, Type C-phone

Build a Strong Foundation Technical Assistance: 20Hz20kHz is a flat frequency. 44.1kHz/48kHz, 16-bit sampling rate the audio circuitry is specially engineered to focus on your speech while reducing background noise.

USB condenser microphone for cellphones, compatible with most Type-C smartphones and PCs with USB ports. Youtubers, musicians, and podcasters will benefit from this.

JBL COMMERCIAL CSUM10 COMPACT USB MICROPHONE

BOYA BY-PM700 USB Computer Microphone

• • • • •

Brand - JBL Commercial Colour - Black Connector - USB Connectivity Technology - USB Power Source - Corded Electric

•

With omnidirectional and cardioid polar patterns, the JBL Commercial CSUM10 is a beautiful twin capsule condenser USB microphone. For the CSUM10, no drivers are required; simply plug the mic into your PC or Mac and begin recording.

• • • •

The BOYA BY-PM700 is a USB condenser microphone that works with Windows, Mac, and smartphones that have a Type-C connector. BOYA BY-wide PM700’s frequency response and 24 bit/48 kHz resolution make it appropriate for a wide range of applications.

BOYA BY-PM500 USB Microphone • • •

Brand - BOYA Connector - USB Connectivity Technology - USB Power Source - Corded Electric Compatible Devices - Personal Computer, Tablet, SMARTPHONE Included Components- Package Content 1, BOYA BYPM700 Microphone 1, USB Cable 1, User Manual Generic Name – Condenser Item Weight -1 kg 100 g Manufacturer - Shenzhen Jiayz Photo Industrial., Ltd Country of Origin - China

Brand- Boya Connector - USB Connectivity Technology- USB

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

GROUP HR SERVICES PVT. LTD. GROUP HR SERVICES- Meet the Right Talent To Give Your Firm The Success It Deserves

Avishek Singh | Business Connect t’s amazing how much of a productivity boost great talent can provide a firm. When it comes to increasing income and boosting operational efficiency, having the appropriate people on board is crucial. People who are specialists in their industries and can work with other professionals should be hired by businesses. Hiring has to be done thoroughly and not only on the basis of a resume. The idea is to discover not only the top talent but also the appropriate talent for your firm. Furthermore, you must determine if they will fit in with the corporate culture in the long run if they are employed. It’s critical to learn about a candidate’s work ethic and how they’ll fit into the business culture during an interview. This helps the team fulfill project deadlines while lowering turnover expenses. To remain competitive, a firm must understand the applicants’ existing skills and strengths. The good news is that it’s never been simpler to save time, find quality applicants, and fill available positions swiftly. Group HR Services assists businesses in achieving Business Excellence by delivering the appropriate workforce, developing the right skills, and establishing the proper HR ecosystem to guarantee long-term viability in a changing environment. Connect with Group HR Services if you need to fill available positions with competent individuals. They collaborate to assess the needs and discover the right talent. The founder and the CEO of Group HR Services Mr. Ayush Agrawal steers,

“

GHR is a 7-year-old Human Resource Consulting business established in New Delhi with the objective of making human resource management ‘simpler and smarter.’ We assist clients in resolving HR issues by utilizing a whole staff of recruiters, quality analysts, database creators, payroll, and compliance specialists. We work hard every day to suit your hiring needs. We are committed to presenting you with the top prospects for your available positions - people who are really motivated in your position.

”

Group HR Services have placed +1000 Doctors, Specialists, Nurses, and Medical Staff during this pandemic period in various hospitals of Delhi, Mumbai, Bangalore, and UP. They have also placed more than 5000 IT/Non IT consultants in the past 3 years. When you use Group HR Services, you boost your chances of meeting with high-quality prospects. They have access to a vast resource of individuals that have been pre-screened and approved. You are only meeting with applicants who have previously been thoroughly evaluated and interviewed.

AYUSH AGRAWAL

Founder & CEO

Group HR Services works with applicants every day and is a specialist at evaluating. To achieve a successful match, the team uses best-practice methodologies to analyze both their candidate needs and the client’s requirements.

YOUR SEARCH FOR CRITICAL LEADERSHIP POSTS

Executive Search methodology is regarded as appropriate for critical leadership posts/specialty roles, and it entails a greater level of sourcing (mapping & head-hunting), screening, and due diligence before presenting a group of short-listed candidates to the client interview panel for processing. In this methodology, GHR consultants collaborate with the clients to design a search strategy, map the market/competition, and leverage their referral network and LinkedIn to reach out to “passive” prospects for the specific opportunity. www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

“Our senior consultant(s) pre-qualify possible candidates through a comprehensive phone or in-person interview, assessing their interest in the specific job as well as their “degree of fit” with the required role criteria/qualities. The consultant doing this evaluation would also provide a rationale report for a short-listed candidate, which would include a probable gap analysis and key decision/incentive elements for considering a change. Our teams have successfully performed similar senior executive search projects (both retained and non-retained) for clients in a variety of industries, roles, and regions.” says the founder

WHEN THE SPEED OF DELIVERY IS CRUCIAL:

The Selection Model of recruiting works well for jobs at the intermediate and junior levels, as well as for bulk recruitment when the speed of delivery (TAT) is critical. GHR uses their access to several job boards and their huge database of vetted resumes to find the ideal applicant for the job position. Their consultants conduct preliminary telephone screening primarily to assess/reaffirm job fitting and to collect missing or particular inputs from a prospective candidate before presenting to the client. In some situations, the team may additionally offer assessment exams as directed by the clients. The selection approach seeks to provide the “best available candidate” for a certain job opening.

A BRIDGE BETWEEN ORGANIZATIONS AND GIG WORKERS?

It is undeniable that the global talent market is evolving, and companies are increasingly relying on Specialist/Contract capabilities that are accessible “on-demand.” In addition, the government has lately liberalized the labor market by permitting firms to hire Fixed-term Contractors with particular skill sets. “A diverse range of clients rely on us for professional/technical staffing, Staff Augmentation, and Interim Management services. You can rely on us as your trusted business partner whether you are a skilled individual seeking a wonderful short-term job or a start-up/MSME/Mid-tier/Large corporation looking for competent people. We meet our clients’ training needs for whitecollar disciplines such as IT, finance and accounting, human resources, engineering, administration, client services, and executive management.” explains Mr. Agrawal.

RISING CAREER OPTIONS

To ensure job peace and stability, the young generation is picking up qualifications and professions that will be in demand in the future. Learning these developing competencies will undoubtedly help you become a sought-after professional in the near future. Various industries, such as banking, health, logistics, and transportation, are searching for technological expertise to assist them prepare for the future’s dynamic requirements. “The world of data science has been coming out stronger during this lockdown and the interest and importance given to the subject are on the rise. AI-powered mechanics and operations have already made it easier to manage various spaces with lower risks and this trend of turning to AI is bound to increase in the coming years. There are lot of opportunity available in the tech-space for all these professionals; having said that, we are getting lot of demands from our clients for AI (Artificial Intelligence) & ML, Cyber Security, Network Security, Block Chain and Full Stack.” shares the founder. Undoubtedly these careers require you to refine your skills. But once you do that, you will always be in demand

CONCLUSION

Group HR Services can undoubtedly assist you in shortening the time it takes to fill your available jobs. The team has a track record of locating the appropriate talent that would otherwise be missed out. “ We have a large talent pool in our database, a network of relationships to draw on, and access to pricey technology that help us identify people with required abilities. This ensures that the only persons we present for your assessment are those who meet your requirements. All of this contributes to a faster hiring process. We ensure that you meet the right talent to get the success you deserve” quotes the CEO and founder of Group HR Services, Mr. Ayush Agrawal. 33

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www.businessconnectindia.in | Vol. 4 |3Special February 2022INDIA INDIA www.businessconnectindia.in | Vol. | IssueEdition 5 December 2020

Puneet Bery Founder

PUNEET BERY Steering the way to exemplary growth for KSP Inc. Kajal Dobhal | Business Connect

n line with acknowledging the bestowal of the esteemed leaders hailing from different industries in revamping their respective segments, we have featured the vignette of Puneet Bery- Founder of KSP Inc, in this elegant inside story. At present, he is directing the business operations of his venture as the Managing Director, shaping better prospects for his brainchild. The major portion of this write-up is based on the freewheeling conversation with him where he discussed the overall journey so far- from ideation to inception to present-day business portfolio. Let’s dive into his story where he has been leading a team of strategic thinkers, doers and drivers, scaling his company to greater heights.

THE INCEPTION TALE

When asked to walk us through his entrepreneurial journey that made him an inspiring leader in the current scenario, Puneet revealed that the idea emerged back in 1980. During that time, his father Santosh Kumar Bery used to manufacture diesel engine crankshafts, with around 20 employees in a single manufacturing unit in Meerut. Owing to his ‘inbuilt’ business acuity, Puneet happened to observe a major shift across the industry- crankshafts would soon become redundant and fade out with technology advancements in the sector. This realization resulted in Puneet pondering over the global export 36

opportunities that could have been leveraged with existing resources and capital. After long hours of brainstorming sessions with his well-wishers, he concluded to start manufacturing pipeline flanges, which were particularly in high demand in the Middle East.

“Back in those days, the Middle East countries had contracts with US companies for maintaining and upgrading their oil refineries. Aspiring to tap into this lucrative market, I inaugurated my very first business venture KSP Inc in 1987. Based in Noida, the company has managed to extend its presence across 150,000 square feet amongst four factories while employing over 1100 people,” asserts the MD. TRANSFORMATION- CRANKSHAFTS TO HOME STORAGE

Previously, KSP Inc began its operations as a B2B company that only manufactured pipeline flanges for the US-based companies, where it happened to set better business benchmarks. But a fervour across the industry in 1990, caused due to the implementation of an embargo on stainless steel flanges from India and China, induced a major shift in the company’s operations. Puneet happened to recognize a beneficial opportunity to evolve his business back then! In this respect,

he recalls, “The leisure spaces that I witnessed during my foreign trips always fascinated me. In the US, I saw stores with temporary sheds with a garden and a space for recreational activities. And I started wondering how I could make the best out of such an idea as a businessman.” He further adds that the present generation of customers is quite intelligent and is pretty sure of what it truly wants, ergo as a supplier, he is bound to be in tandem with the overall sensibilities of the end-buyers. And heavily focusing on this core principle value, KSP diversified its product portfolio- launching home decor offerings in 2004. Pivoting and diversification of the product portfolio have ensured KSP with better revenue generation accompanied by ample work opportunities during

all seasons. Nowadays, the company is well-positioned in the market for its exclusive products like bird feeders, lawn and garden decor, furniture, fireplace tools and accessories and home storage. Moreover, it has been exporting these products to different countries such as the US, the UK, Denmark, Germany, Sweden, Canada, France, and Australia and a considerable portion of its clientele includes some ‘bigwigs’ like Walmart, Lowes, Tesco, Sainsbury, Staples, and many others.

THE USPS

The key that gives KSP Inc an edge in the respective market is its single window system where everything is available at the same place- from production to service verticals. The buyers don’t have to reach different people for their various needs as it facilitates them with a onestop solution under the same roof. Additionally, design and innovation have been the key pillars of the company’s success so far. As Puneet explains, who would want to buy the same product year after year? Resonating with this notion, team KSP harnesses the power of design and innovation to create extraordinary products using wood, ply carbon, MDF, etc, that could stand out in the respective market.

“This is done to ensure our clients have a variety to choose from accompanied with quality so that they could be spoiled for 100 options for a single product,” conveys Puneet. For the past few years, KSP has also aligned itself with the digital drive airing the business world- introducing online platforms for sales that have made customer acquisition pretty effortless. The leader enunciates that tech-inclusion has proved to be quite effective in enhancing KSP Inc’s production efficiencies and they will keep investing in this direction in the upcoming years too.

GOING GLOBAL BY SYNCING WITH MARKET TRENDS

KSP Inc has never lagged to be relevant to the customer needs and be in sync with the competitive global market. Puneet explains that for any business, stacks are quite high when it comes to going global. But before doing so, he advises fellow entrepreneurs that being cash-rich is the key to success in this direction. As per him, any company can scale the ladder 37

of profitability without being debt-driven if one takes cautious steps. Furthermore, the luminary emphasised the significance of automation to grow in the present scenario but this requires some initial investments and risk-taking. “Risk-taking is not the Indian thing to do, but I believe that entrepreneurs should not be scared of taking risks and trying new things because the rewards are immense,” he continues. Hence, business automation poses great growth opportunities for the community as he remarks it to be the future! Though the estimation claims that automation will drive away employment opportunities, employee upskilling can prove to be a gamechanger, that would also aid in increasing the loyalty factor.

CARRYING FORWARD THE LEGACYWHAT’S NEXT?

There had been some major transformative alterations in the organisation in the past five years. One is Puneet Bery’s son- Siddhant Bery joining the company after acquiring three years of experience as an investment banker with Avendus Capital. As the Managing Partner, Siddhant has focused his time and energies on growing the company by introducing labour efficiencies and streamlining the business. He is the one to introduce ERP and created internal systems to integrate all verticals of the organisation. Led by the father-son duo, KSP Inc effectively managed to navigate the covid-19 crisis that posed travel restrictions and supply chain disruptions affecting exports. Motivated by this ‘victory’, the leadership team of KSP has envisioned to go big in the domestic market and would be heavily supporting the Aatmanirbhar Bharat campaign- contributing to boosting domestic manufacturing. Given that, Puneet is heading the formulation of relevant products exclusively curated for the Indian market to address the storage problem in India. All of these products are sort of relaunching of KSP’s home storage product line (originally launched in 2016) and more innovations are in the midst of completion as per the ‘magnate’.

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Health

VALUABLE TIPS TO AVOID COMPUTER VISION SYNDROME

“Computer Vision Syndrome affects 60 million people worldwide Computer vision syndrome or digital eye strain causes burning and prickling in the eyes, as well as dryness, heaviness, redness, and trouble holding the eyes open for long periods”.

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Here are few suggestions for keeping your eyes safe when operating on a tablet or laptop.

To prevent infection from the coronavirus, during the pandemic, people from all sections including business, education, sports, TV, media spent the majority of their time at home. With the work-from-home cultures developing nowadays, in all spheres, people are spending an increasing amount of time on their computer, laptop, tablet, or cell phone.

•The computer screen should be located directly in front of or just below the eyes.The computer should not be put directly in front of the eyes. The higher the screen is above the eyes, the greater the focus on the eyes would be.

Many that do not work from home but are required to sit at home due to Corona spend the bulk of their time gazing at a phone or television screen. People can encounter problems such as burning or itching in their eyes as a result of this. This affects not only adults and older people, but also children who spend time on tablets or use laptops for school-related activities.

•Antiglare lenses should always be used while operating on a regular monitor or laptop. Antiglare lenses should be used in the frames of those who wear them. Those that do not have glasses should wear plain anti-glare glasses. Antiglare glass can also be used on the computer screen. •Every storm hour requires a break, and the eyes should be quickly washed 5 to 10 times to ensure that water enters all regions of the eye and maintains the eyes moist. If you have an issue with your eyes, see a doctor right away to get medication, so you don’t get a potentially dangerous disease.

PERFORM THESE EYE EXERCISES

•Do stretching exercises as well as eye exercises. •It’s important to keep in mind that the air from the Air Conditioner (AC) should not be directed directly into your eyes. •Protect your eyes from some kind of bright light; if there is clear light from a lamp or tubelight on the screen; avoid it as it will damage your eyes. •When operating on a computer or laptop some peopleturn off the light. This should not be done. While working on the screen, adequate lighting is needed.

According to recent reports, Computer vision syndrome is an eye condition caused by spending long periods in front of a laptop, television, or computer. Because of the corona infection, everyone is at home, and the problem with the eyes has been getting worse in recent months. Otherwise, vision problems can grow if care is not received promptly.

Methods of protection

1.Visit the doctor if any symptoms remain. 2.Just wear glasses while working.Wear blue contact lenses or buy a pair of blue-blocking glasses. 3.Do not use your computer, television, or phone in the dark. 4.Keep your desktop, laptop, and phone at least one and a half feet away from your eyes. 5.Apply eye drops to your eyes if they are dry. 6.Take regular breaks when working on the computer or laptop.Remove your eyes from the screen after a half-hour break, shut your eyes, and sit for 1-2 minutes to relax your eyes. 7.Eating Green vegetables (which are high in vitamin A) will help you maintain good eye health. The antioxidant and anti-inflammatory effects of the nutrients lutein and zeaxanthin found in green leafy vegetables protect our eyes.

SYMPTOMS OF THE SYNDROME

Over some time, repeated computer usage affects the eyes. While there is no evidence of this at this time, working on a computer screen for 8 to 10 hours a day puts a lot of strain on the eyes, which can cause pain and lead to computer vision syndrome. The following are signs and symptoms of this: 1.Blurred Vision 2.Double-eye look 3.Reddening of the eyes 4.Eye itching 5.Headache or Migraine 6.Neck or back pain Doctors agree that people nowadays spend the majority of their time on a computer or laptop for 12 hours. When you read a book, you can get up and go anywhere you want in 30 to 40 minutes, but you can’t do that when working on a computer. For hours, people do not get up. The term “computer vision syndrome” was coined as a result of this. Dry eyes, swollen eyes, watery eyes, and muscle fatigue are all signs of this.

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Mercadeo Multiventures Pvt. Ltd. Puja Bhardwaj | Business Connect

Khushbu Soni, An Enthusiastic Woman Leader Delivering Integrated Marketing Solutions with Mercadeo

uch is the spirit of the woman entrepreneur who inspires us in 2022, Ms. Khushbu Soni is an enthusiastic young professional with a strong belief in achieving the desired goals and a fierce leader behind Mercadeo who offers holistic, integrated marketing solutions. With a vision to grow and a willingness to enhance her experience with every passing year, Khushbu stands with a strong background and knowledge in the field of Sales and Marketing. Her passion is to utilize her experience to put together integrated campaigns, merge traditional and new media and attain success through achieving strategic business objectives, she has worked her way to the top of technology marketing. with a commitment to end-to-end marketing solutions to scale client business using powerful strategies that boost sales. Established in the year 2015, Mercadeo is an emerging market leader in Integrated Marketing Services. It has a team of experts who push the envelope using traditional and digital marketing strategies to excel your pipelines and drive revenue significantly.

KHUSHBU SONI Founder & CEO

“We intend to identify the issues in the current marketing plan, introspect strategies that work, and use our experience to implement these marketing strategies in a seamless manner”, the leading lady further apprised.

THE KEY MOTIVATION & INCEPTION STORY

Khushbu is passionate about creating new opportunities. The business world is especially challenging for young entrepreneurs, it holds endless untapped potential. Her humble beginnings started from being a marketer. This set the premise to create a start-up that is purely and specifically marketing-driven. “Marketing has been an integral part of my journey, which is why I was privy to the challenges of the industry”, said Ms. Khushbu Being a critically driven role, she has fervently believed that the brand message and alignment with the sales team lies at the crux of marketing success. Her efforts have been continually toward developing strategies with an innovative mindset. Her team under my strategic guidance delivers tangible & scalable ROI from the campaigns.

HURDLES FACED BY C-SUITES & SOLUTIONS BY MERCADEO There are three major challenges with their solutions:

CHANGE VELOCITY

PROBLEM: The rate of change is accelerating, and shows no signs of slowing. High-performing companies constantly require efforts with revision on their Go-To-Market strategies which deliver significant ROI. For large enterprises, that position is likely a chief www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

Our success is always amplified and rolled out across our customers and employees by creating use cases. We always believe in learning through these use cases for both failures and success”, she further added.

marketing technologist or someone with a similar title, while for small-to-midsize businesses the responsibilities may fall to the most tech-savvy marketer or possibly an outside consultant. SOLUTION: Mercadeo helps organization with agility in driving innovative campaigns which are dynamic and require constant monitoring and improvement to be able to provide ROI on the campaigns.

FROM THE FOUNDER’S DESK

“Without a rigorous set of projections, ‘’ says Rodney Schwartz, CEO of ClearlySo, “a strategy is just a bunch of words”.

BUSINESS INTEGRATION

To run a successful business you need to match demand and supply. In order to understand and prepare for future demand, we must create forecasts. Demand forecasting – the process of estimating the future demand of a product in terms of a unit or monetary value – is a fundamental part of supply chain management.

PROBLEM: The challenge for marketers is to figure out the right marketing programs for their businesses to be able to drive successful programs, and integrate with business teams by all means necessary. SOLUTION: Mercadeo helps drive programs which are in alignment with sales and are in the interest of the business team so that there is buy-in on the programs and enough contribution to be able to make it a successful campaign.

If you run a seasonal business, understanding the peaks and troughs of previous demand and incorporating them into your current business forecast allows your business to better manage its inventory. With an informed forecast, you can assess what amounts of stock should be maintained, what raw materials are likely to be required, and also what workforce you’ll need to fulfill orders. Forecasting helps you to fully understand expected costs, revenue, and profits, which in turn impacts process management across the entire business.

COMPLACENCY

PROBLEM: Complacency is bred by a lack of will and vision, conservative cultures, stagnant leadership, and internal politics that lead to inertia over innovation. In Embracing Digital Technology, MIT Sloan Management Review and Capgemini Consulting researchers found that while 78 percent of respondents indicated that digital transformation will be critical to their organizations within the next two years, 63 percent felt the pace of change in their organizations was too slow.

In terms of workforce management, it has a significant impact on staff recruitment and HR activity. And business forecasting also informs product strategy. Analysing and predicting potential future growth in demand, cash flow, sales and profits help identify the right time for new product development and launch.

The most frequently cited obstacle was “lack of urgency.” The report defined digital transformation as, “the use of new digital technologies (social media, mobile, analytics or embedded devices), to enable major business improvements (such as enhancing customer experience, streamlining operations or creating new business models).”

It also helps a business to adapt its overall cash flow strategy in line with predicted outcomes and growth aspirations. Understanding the most likely outcome for sales, revenues and profits helps ensure that any borrowing or repayment plans are scheduled for optimum cost-effectiveness, maximum opportunism, and minimum risk.

SOLUTION: As forward-thinking executives and marketers accelerate digital transformation, businesses that are too slow to evolve and too afraid to take chances will be left behind. Mercadeo drives Integrated programs with both digital and traditional efforts.

ACCOMPLISHMENTS ON THE WAY

Mercadeo has been flourishing rapidly since its inception even in difficult situations. They have established some of the great customer logos in the IT industry. The story started with a team of 4 people and 2 small projects and today it has transitioned into a 90 employee organization. Mercadeo and CIONews are serving customers on the global level covering the Middle East, Africa, South East Asia, and the US.

TALENT

PROBLEM: The demand for tech-savvy marketers is growing exponentially, but there is a shortage of those who possess the talent for this marketing style. SOLUTION: Mercadeo has skilled resources who work as an extended arm of the customers which helps them with additional market intelligence, execution, and track programs.

THE DIGITAL INCLUSIONS

A BRIGHT FUTURE AHEAD

Present-day, ‘digital’ has become the talk of a town. Mercadeo is continuously discovering new frontiers and using innovation and technologies to push customers’ business. It’s about finding new possibilities of an existing service in order to design and deliver a better experience for the customer.

Mercadeo Multiventures is focusing to accomplish 500+ team size organization in the next five years catering to customers across the globe and with one single marketing hub helping customers with best practices across different organizations and regions.

Definition of Success & the Balance between Failure & Success For Khushbu, success is how happy the customers are and how happy the employees are. “If we are creating impact in any way it is a success and we celebrate”, asserted the leading lady.

A PIECE OF ADVICE FROM THE VISIONARY

It is not mandatory to be a genius or even a college graduate to establish and run a company, it needs persistence, patience and perseverance, and the ability to learn from everything you see and experience in your day-to-day life to become successful in business.

“We always learn from our failures what worked and what didn’t work so that we ensure we become successful next time. 43

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PRECISE

TESTING SOLUTION PVT. LTD.

Indranil Roy | Business Connect

ith technology transforming the business world into a digitally embedded ecosystem, software solutions are having an increasing influence. While optimizing business prospects, software solutions must be fluid and errorfree in order to achieve their goals. This is where QA & software testing services come in. It analyzes software for bugs and errors and evaluates whether it meets business requirements. It’s a continuous process, otherwise known as Software Testing Lifecycle (STLC), working along with the software development life cycle. And it verifies functionalities and validates app performance in each stage of development. Given the criticality, the service plays a crucial role in any business. Therefore, it is important to ensure that every line of code written for a project is bug-free and meets all technical and business objectives. Precise Testing Solution is a seasoned name for such assured solutions. Recently, we got in touch with the firm’s founder and CTO, Mr. Vikash Kumar, for our upcoming edition, “10 Best Indian CEOs to Esteem in 2022.” The following article illustrates his leadership abilities and what makes Precise Testing Solutions a well-regarded software solutions firm.

THE TECHNOPRENEUR AT THE HELM

Vikash is a serial entrepreneur with around 2 decades of IT experience, with principal focus on software testing. Prior to Precise Testing, he co-founded a software company that develops inclusive project management tools for collaborative and decentralized ecosystems. He has considerable expertise in testing desktop, web, and mobile applications, as well as using customized testing tools to meet unique requirements. He also has vast experience in agile techniques, having worked as a scrum master for a global tech giant. With such a background, he uses Selenium, QTP, SoapUI, and MonkeyTalk automation for automated testing and mobile application testing with finesse.

VIKASH KUMAR CTO

A NOTABLE TECHNOCRAT WITHIN THE SOFTWARE TESTING REALM

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His experience makes him the backbone of Precise Testing and helps him navigate through waves and tides. He is also an active member of the Mozilla Testing group, OWASP, and other open source communities. On the other hand, Vikash is a dedicated leader with proficiency in team building. Under his stewardship, Precise Testing has been blessed with a strong leadership panel and a team of robust techno-enthusiasts. The leaders have been part of many accomplished

testing projects in many Fortune 500 companies. As the head honcho, Vikash has helped them unlock their full potential and focus on personal growth that can align with organizational growth. He has structured a collaborative model that focuses on building sustainable relationships with clients, employees, and partners.

AN ACCREDITED SOLUTION PROVIDER

Headquartered in Noida, Precise Testing is a one-stopshop for all kinds of QA and software testing solutions. It helps clients optimize application quality, performance, and availability by employing proven testing methodology and industry best practices. Its wide range of offerings include: • • • • • •

Web and Window based application testing Automated software testing Strategic test management Performance and load testing Software, Hardware & Network testing Security Testing and Project Management

The solutions are tailored to address a wide range of IT needs, enabling the fast deployment of high-quality software while reducing risk, cost, and estimated time to achieve goals. Precise Testing Solutions is accredited under ISO 9001: 2008 and 27001:2013 certifications. Setting sail in 2012, the company has satisfied 400+ clients and tested e-commerce systems, multi-lingual globalization software, social media, mobile applications, Windows applications, IVRS Software, and mobile games. It has completed 40,000 hours of testing and eradicated approx. 2,40,000 bugs in applications. Precise Testing is also an STQC-empaneled vendor (Govt. of India) and is in the process of being empaneled by the Indian Computer Emergency Response Team (ICERT).

CHETNA SONI CEO

at Precise Testing maintains it as a habit. The firm has a multidisciplinary team comprising talented programmers, digital marketers, software testers, and ethical hackers. Working collaboratively, they create solutions that reflect quality and adept practices. They even go the extra mile, providing free testing to clients if any bugs are found. In return for their efforts, the firm goes to every extent to keep the team engaged and dedicated. The team is nurtured through various internal training programs, timely guidance, etc., creating an ecosystem of constant progress. People are the critical assets of any firm, and Precise Testing ensures every asset keeps augmenting its value.

THE INTRINSIC COMPETITIVE FACTORS

Software is one of the most congested and competitive sectors in the Indian economy. It has grown in value as the country’s technological transitions have intensified. Putting it simply, almost every business across verticals is driven by software solutions. So, how does Precise Testing ensure competitiveness? The firm stands on entrepreneurial values that uphold client-centricity, cost-efficiency, timely delivery, integrity, and continuous improvement. This helps in truly embracing clients’ requirements and challenges and meeting them with marksmanship. Precise testing is one of the few software companies that works around the client’s schedule. It is made certain that every solution gives a satisfactory ROI and that the services are fairly priced and delivered on time.

RAISING A TOAST TO THEIR ACHIVEMENTS

Nearly a decade in business, Precise Testing has showcased impactful growth. The industry has widely recognized its efforts, team dedication, and precision in quality. Along with software testing, the firm can assist in project management, CMMI, and ISO audits with skillful resources. Their services and commitment to providing tailored solutions is also acknowledged by the media. The firm was shortlisted as “20 Most Promising Software Testing Solution Providers -2018” by CIO Review Magazine and “The 10 Most Advanced QA & Testing Companies of 2019” by Mirror Review Magazine. Precise Testing has recently become a certified NASSCOM member, which is a colorful feather in its cap.

The astute practices and expertise are driven by extensive R&D on process innovation. Precise Testing places a premium on constantly scouring the market to adapt innovative technologies, emerging software testing practices, Quality Assurance (QA) compliance, and talented resources that can augment their organizational framework. They also attend leadership conferences to stay abreast of emerging technologies and innovations and improve team strengths.

No doubt, the achievements, and milestones reflect Vikash’s leadership and efforts. But then again, no accomplishment is a single person’s job. It’s always a team effort, and the leader is just the front runner. In the years ahead, the company will keep improving its business metrics and seek new prospects to strengthen its market position.

AN ENTHUSIASTIC CREW ON BOARD

Enthusiasm stimulates the drive for success, and the team 45

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CONVANTO Fund Raising Convanto helps in raising capital for startups and large and medium size companies www.convanto.com

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Education

Education Has Put off Physical Classrooms and Shifted to Online Classes The best days were when schools and colleges were open and students were seen rushing to school in neat and tidy uniforms with bags in their shoulders and sometimes running with those heavy bags to not get late. After reaching school, to stand for morning prayers and then some physical activities, after that straight to the classrooms filled with our classmates. The same way for college, when students were always confused with what to wear today, what period to bunk and go to the canteen, etc. Those days now seem to be just a memory to cherish. An education center is the best public policy tool available to raise skills. While school/college time can be fun along with raising social skills and social awareness if we look from an economic point of view the primary point of being in school/college was that it helped in increasing a child’s ability. But the arrival of COVID-19 has led to the departure of students going to education centers. Well! we say a coin has its two sides, the same way this too has both good and bad impressions but let’s just go for a positive version because 2020 has brought us enough negative things. Whatever the condition comes, one should never stop learning, and if one way of going to an educational center is closed than open another way of e-learning. The arrival of Covid-19 has forced schools and universities across the world to put off physical classrooms and shifted to online classes. While the faculty deals with the new ways of managing this sudden transition to online education, students are left clinging on to their mobile phones and computer screens.

FUTURE EDUCATION SYSTEM

The new way of learning where courses are conducted online, examinations are conducted online, assignments are submitted through email. For India, this seems to be a good opportunity to strengthen internet connectivity across rural India. It will help every village and town to be digitally connected for the better interaction between the students and teachers. When it comes to the students some are quick at adapting this system and some take a little longer time to acquaint with this system. Fundamental structural changes should be made in the curriculum/syllabi and programs should be a part of the curriculum in engineering and science degree programs. This will help in creating future entrepreneurs and this can be one way to help beat unemployment and increase business skills amongst the youth. The business community should play a foremost role in this new educational system. Higher education in India needs to be more international but more locally connected and socially responsible, more flexible(curriculum), should be innovative and open for more collaboration. Innovative models should be introduced, Universities/institutes could be online that would provide internet-based flexible offerings. The Post Covid-19 is an opportunity we look forward to transforming the higher education system. Institutes/Universities should definitely utilize this opportunity to transform itself. the focus should be more on internationalizing higher education as today we are facing Covid-19 but no one knows what lies ahead in the future for millions of youngsters.

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

“Learning is more effective when it is active Rather than a passive process” – Kurt Lewin

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XANIA HEALTHCARE PVT. LTD.

NIRUPAM KUMAR: A RESOLVED LEADER DEDICATED TO BETTERMENT OF PEOPLE

Indranil Roy | Business Connect

ow can leaders design a more prosperous future for their company and others? Given the unresolved supply chain complications and risks of the Omicron Variant, this is a pressing concern. Before COVID-19, uncertainty wasn’t a popular term, and businesses were mostly bureaucratic. But the pandemic upturned the scenario. It pushed leaders to re-energize their teams to seek new possibilities and build on novel accomplishments to revamp their organizational identity. Therefore, to optimize a post-pandemic future, leaders need to focus on “Who they are as a company,” “How they operate,” and “How they can grow.” Our current edition, ‘10 Best Indian CEOs to Esteem in 2022’, seeks to highlight such leaders. In the following piece, we’re featuring Mr. Nirupam Kumar, a well-seasoned leader of action-based management. His inspiring efforts are a testament to his company’s rapid growth, Xania Healthcare.

A STRONG-SUITED LEADER

Mr. Kumar is a well-known business leader with expertise in sales and marketing and international trade. He has over two decades of experience and has visited over 85 countries on six continents. In his journey, one thing that always bugged him was a lack of initiative in professionals. Because a leader is the lynchpin that ties a company together, self-initiative is essential. He spearheaded his thought and dedicated his efforts towards the success and prosperity of all. The idea of Xania Healthcare was curated in 2015. The dream was to build a company on solid foundations of thorough professionalism, human values, service, and trust. However, it wasn’t a solo idea. One fine day in 2018, Mr. Kumar and the other founding members met to discuss the structure, mission, and vision of their company. The founders themselves comprise a complete institution in themselves, with a collective work experience of 100 years. After brainstorming sessions, they shaped Xania Healthcare into a full-fledged company. Since then, the company has faced many highs and lows, yet it maintained a scalable path. It wasn’t a cakewalk, especially for Mr. Kumar. Establishing a pliable culture, policy, and operational constraints owing to the epidemic, building an able management team, and lastly, managing a team in a competitive market while retaining and maintaining their morale certainly tested his mettle. But then again, he is always on a learning curve. He believes in learning from experience to make better decisions. He has seen many dark days in his remarkable journey, but they have helped him evolve rapidly and adapt to better ways of handling scenarios. He is a risktaker and analytic in approach, which helps him face and address impediments. www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

NIRUPAM KUMAR CEO

A PREFACE OF THE COMPANY

Xania was incorporated as a Corporation in USA and a Private Limited company in India in the year 2019. Xania is a global entity, strongly poised to become a global leader in the business of health and nutrition. It specializes in nutrition and dietary supplements that promote health and prevent diseases. The offerings are designed for children and adults and come in the form of tasty gummies and effervescent tablets. The products are made in Xania licensed facilities that regulatory bodies have audited, such as GMP and FSSAI. Xania is an American-Indian company, having offices in Ahmedabad and Delaware. 52

Its items comprise the highest quality standards set by its leaders. The company is well-rooted in its industrial dynamics. Mr. Kumar says, “Two of the popular trends rising to the occasion is the brisk pace of the global nutrition supplement market and the transforming business practices.” And they are geared up for the changes. It has the workforce, augmented manufacturing and distribution facilities, and is developing an online marketing and distribution model for the subcontinent and other countries.

WHAT FUELS THEIR FORTE?

Driven by industrial veterans, Xania has experience in international business, supply chain, and R&D in global healthcare. But R & D is the most essential part of its business. Mr Kumar says, “Our R & D affinity focuses on internal development, as well as product development for our global customers,”. It’s stepping up digital capabilities to increase efficiency and reduce time, effort, and resources. Xania welcomes digital inclusions to be incorporated into its organizational framework as it provides a better means of presentation and understanding. It has also developed many novel formulations and accomplished international R&D projects. Masking the bitterness of herbal ingredients and developing bilayer dual color-effervescent tablets with dual-dissolution profiles for its global customers were two such difficult projects. Its other products like liposomal products, inhalers, nasal sprays and sub-lingual mouth sprays also complement its R&D. The company has a team of scientists working on innovative technologies. They also team up with the business development team to bring up new ideas, concepts, exploit market needs, and more. They specialize in developing generics, high-tech products, and Novel Drug Delivery Systems (NDDS), which allow the company to enter new markets.

team. Like the head honcho, the team is capable, confident, and motivated to handle challenges. Mr. Kumar positions himself as a mentor and encourages them to take risks and never be afraid to fail. After all, success and failure are two sides of the same coin, and both are essential to building a strong foundation. While success aids in progress, failure aids in learning and adaptation. This understanding keeps them moving forward like a brave and confident team. Mr. Kumar also motivates the team with inspirational thoughts, success stories, and biographies of eminent personas. In this way, he keeps the team focused on achieving 100% client satisfaction and success. “Client satisfaction is the pillar of our company, and we inculcate success as a habit,” says Mr. Kumar.

THE FRUITS OF LABOUR

Through sheer will and hard work, Xania has put many notches in its belt. Within 33 months, it has established footing in 6 countries and 12 other countries awaiting product registration. Its MOUs are signed in 24 nations. Xania has accomplished 3 R&D projects and developed 100 branded formulations. Its manufacturing agreements are in 9 different locations across India, the USA, and Europe. The company also invests in CSR, which highlights another interest of Mr. Kumar. “For me, service to humanity is the greatest service,” he claims. The company has contributed to the COVID welfare fund, as well as donated nutritional supplements and vitamins to the needy, deprived, and malnourished, along with a few NGOs.

THE NEXT FEATS TO ACHIEVE

Xania’s plans for the future are primarily to democratize its offerings across the global landscape. Within the next 5 years, the company intends to establish operations in 50 nations across America, Australia, Asia, Africa, and Europe. They will focus on creating innovative formulations in innovative dosage forms at an affordable price. Xania is in the process of building and establishing its global brands. Brands like Xano Fit, Xano Fizz, Ultraxan, and Suregrow are already in the marketplace, creating a lot of buzz. These are the flagship brands of Xania, and with time, it will strengthen and work towards building a global presence for these brands across the continents.

UNYEILDING TO UNCERTAINTIES

When asked how they dealt with the pandemic,” Mr. Kumar responded, “I look for opportunities in uncertainties.” The period was difficult at best, but it also offered a plethora of opportunities. Being analytical and competitive, the company smashed through the impediments boldly. They designed products to improve healthcare amid the crisis. Also, there were consecutive challenges that they addressed boldly during this period. Mr. Kumar believes his ability to forecast gave them the upper hand. He says it is an indispensable quality of a leader. “The existence and growth of an organization depend on forecasting,” Mr Kumar says, He further adds, “Banking, funding, buyer’s trust, investor’s faith, employee loyalty, and management’s confidence are the various attributes guided by forecasting.” His ability to foresee opportunities in challenges has aided in keeping the sails afloat and on track with their vision and mission.

“

WORDS TO LIVE BY

Your mind is the sharpest and strongest weapon in your possession. Be optimistic. Be positive. Keep smiling.

”

- Nirupam Kumar

A DEDICATED CULTURE

With such strong leadership and a clear mission, it would be surprising if Xania didn’t have a dedicated 53

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

Tourism

5 Awesome Trips in India under INR 5000 Ashwathy Nair | Business Connect Since winter is here, it is time to get out of your own state and enjoy the best of what nature has to offer. Today, we are going to highlight the top 5 awesome and beautiful places in India, which will not cost you much to travel to. These places are breathtaking, eye-opening, and jaw-dropping. Here is our pick of places that you can visit under Rs 5,000

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA

radesh imachal P

Himachal Pradesh is one of the breathtaking places of India known as “Devobhoomi” (Abode of Gods). There are many tourist attractions in this state that won’t take your eyes off. One of the well-preserved natural beauty spots is Kasauli, it is a small hill station - nearby Shimla, and here, thousands of people come to this hill station to behold nature. Now you must have questions, when should we go? Well, it is totally up to you what season do you like most, if you want to enjoy snowfall and chilly winter, then Oct to Feb month is best for you. Around Rs 3,000 to 4,000 will cost you.

Kasauli, H

KASAULI, HIMACHAL PRADESH

ha Jaipur, Rajast

JAIPUR, RAJASTHAN

KANYAKUMARI, TAMIL NADU

Prade sh

kumari, adu

Tamil N

Kanyakumari, situated at around 85 km from Trivandrum, where you can see lofty patches of red cliffs along with deep blue waters, obviously a three major water bodies Bay of Bengal, Indian ocean, and the Arabian Sea. Also, you can enjoy beautiful monuments and Vivekanand Memorial & the Thiruvalluvar Statue from the beach. The most wonderful view of Kanyakumari is sunset and sunrise at the one time. Believe me, you would not have any words to describe them. Let’s get back to the budget, accommodation will cost you around 800, and 250 to 300 bus tickets, the rest can spend further in the Kanyakumari.

Kanya

Tawan

g, Aru

Tawang is a fast-growing tourist place located at an altitude of 3048-meter in the midst of the mighty Himalayas. People here come to see the picturesque landscape, waterfall, and spiritual significance. This is also known for its Buddhist monasteries, here you can see a huge influx of travelers all year around. This is the place where people should come once in their lifetime to see exquisite nature view. I’m pretty sure, it will win your heart. The journey of Tawang can be accomplished at an affordable price as compare to other tourist destinations.

nachal

TAWANG, ARUNACHAL PRADESH

Jaipur, the capital of Rajasthan is known as the pink city, where ancient work of arts catches people’s eyes. Many places in Udaipur are worth visiting, such as Amber Fort and Place, Hawa Mahal (Place of the Winds), Nahargarh Fort, Jal Mahal, Jaigarh Fort, Jantar Mantar, and city palace. Every ancient fort has its own story. The city you can explore at a very reasonable price, you can find the best hotel at the price of around 1,000 INR, the tour guide will cost you Rs 500, and food 500 INR.

MussooR ie, Uttara

Having a conversation about nature and do not talk about Uttarakhand’s mesmerizing view. It means we are committing crimes because this is the place that sits in the lap of nature. There is a place called Mussoorie that won’t let you go anywhere. This glittering hill station is a paradise for a nature lover and romantic muse for honeymoon couples. The place is featured with stately hotels, cozy cafes, old taverns, and more. It is located at around 35kms from Dehradun. The best time to visit this place from Sept to Nov. travel fair is not expansive at all, you can go via train or bus, which will cost around 1,000 to 1,500 as per transportation you choose.

khand

MUSSOORIE, UTTARAKHAND

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www.businessconnectindia.in | Vol. 4 |3Special February 2022INDIA INDIA www.businessconnectindia.in | Vol. | IssueEdition 5 December 2020

RNI NO. : DELENG/2018/76695

www.businessconnectindia.in | Vol. 4 | Special Edition February 2022 INDIA